Linking to multiple sellers so that is Something that Google has highlighted in Appropriate guidelines as well and so What they mean basically is they don't Want you to just link to Amazon they Want you to link to people can buy it on Amazon and on Best Buy on Amazon and Then B H or something stuff like that so That people get to choose which retailer They purchase the product from when You're making a review a site that does It really well is the Hoops geek so the Way it works is they have their Comparison Table after the intro and Then they have a button that says buy From two shops buy some three shops Etc And you click on it it opens a pop-up And on that pop-up it shows the product Image and then under that there's a line Per retailer and there's a button here So it's kind of like a two-step thing And it's quite powerful the psychology Of this because it's the same psychology As two-step opt-ins well once you've Clicked on the button the article Becomes grayed out and you just see that Pop up with the buy buttons and so You're in that choice you're making that Choice of which one you're going to Click on
