Hair toy hackers welcome to this week’s Podcast episode where we are going to be Breaking down some of the most Interesting niches for 2022 i think a Lot of you guys are going to enjoy that I know these kind of episodes are quite Popular but before we jump into the Episode i wanted to let you know that we Are about to close our black friday and Cyber monday offer in the next few hours And that is 75 off on our most popular New training this year which is the core Vitals training which helps you improve Your site speed a lot of people got a Perfect 100 page speed on mobile the Most difficult one using that training From like really those calls and also it Helps you pass the cover vitals which is A ranking factor on google so google Makes it a more important ranking factor That could cost you some traffic so it’s Quite useful You can go and snag it on Autohacker.com vitals it’s going to Close very soon so don’t miss it out but Enough with the promo now let’s get Started with the episode [Music] Hi everyone welcome back to the atari Hacker podcast i wanted to take a second Before we start this episode to thank Everyone who followed us two weeks ago Uh on our podcast on like how to rank Without links uh this was a very popular
Podcast so yeah it’s quite nice when it Happens to us it makes us happy So thank you for everyone who did that Uh thank you for everyone who subscribed And liked the video as well there was Quite a lot as well feel free to do that For this video as well so subscribe like Drop us a comment and tell us what Topics you would like us To cover uh because we do we do we can’t Answer all the comments but we do read Most of them and check it out and quite A few episodes have come from your Comments already today is going to be i Think a quite interesting episode where We are going to be talking about niches That we Would put ourselves like we would start A website in in 2022 uh if we had all The time that we wanted right now we Have quite a few projects to be honest We have quite a few new sites we started This year as well that we started Putting a lot of resources in um so i’m Not sure we’ll start most of these but We might start one in that list uh but Feel free to steal these niches start Your sites in these dishes we’ll tell You what we like we’ll show you some Sites that we like in this niche we’ll Talk about monetization we’ll talk about Why we think it’s a growing market et Cetera but i know what you want is not Knowing what needs to start websiting
You just want to know how mark is doing At least for half of you guys and i’m Kidding but a lot of people care about That so mark how are you doing uh i am Doing good thanks unfortunately my dog Not so not so well he’s has to have a Little operation today i’m sure he’s Gonna be fine um but actually pets is One of the things we’re gonna talk about And well why don’t we talk about that Right now because as a niche i think They’re Pretty interesting actually especially In the last couple of years since the The pandemic right you had that big wave Of people Uh get locked down pets in in sort of Early 2020 and uh I’m curious to see i was curious to see Look going into this stuff like how has That sustained itself and what’s really Interesting if you look at the google Trend for Uh something like dog toys as you see That you had that massive pandemic spike In February in 2020 or whatever but Ever since then like in december 2020 Which was what nine months after the Pandemic really hit the us Um the spike during christmas for dog Toys was massive And So as we record this november 2021
The search uh I mean that i don’t know exactly how Many it gives but google gives a number Of 64. it’s like on a scale of 100. now Pre-pandemic In november that was looking to be about 58. so we can see that it’s still Increasing even Like since before the pandemic and that Would make sense right because When you get a dog they i don’t know About your dog but mine certainly chews The heck out of a lot of its toys in a Matter of hours so you always have to Buy new ones And i’m not talking about chew toys i’m Talking about actual things which are Meant to be indestructible he just like Goes through them really i think the Most interesting thing with pets is that The profit margins are really high so Things are expensive but they’re cheap To produce like a squeaky toy is like Very cheap but To produce but like you go to a pet shop And it’s quite expensive and what it Does it opens the opportunity for Businesses with high profit High affiliate commissions yeah That kind of stuff and because they can Afford it because like then it’s just a Marketing game if the production cost is The same for like dog food for example Right it’s like
I mean there is standards for dog food But it’s not nearly as high as a human Human food right there’s much more rules For human food and uh And and it’s like dog food if you buy Premium i buy premium dog food for my Food for my dog and it’s like a bag of Five kilos is like 50 euros or something Like it’s expensive you know And it’s really interesting now because I’m starting to see in the uk premium Dog food being sold in supermarkets In like the normal supermarkets not in Specialist pet stores so it seems like More and more people are aware of the Differences between not so good and and Very good dog food and care about Spending extra money on their on on Their dog or the cat or or whatever else Uh so it’s interesting in in that sense It’s also interesting from a affiliate Marketing sense and it’s one of the few Niches where amazon’s not really the the Main player in in town uh chewie which Is they’re not the only one they’re like A main player but not the only one i Would say for sure chewie is Historically been the dominant player in Cats and dogs Affiliate products Massive massive e-commerce store and i Think The commissions they pay are about Double what amazon pays at the moment i
Could be wrong on that i i don’t think They’re double for the numbers but for i Mean we’re not gonna lie we have some Sites in that around that nation we have Stats of sites we’re running right and It’s like we make Significantly more money for the same Traffic sent away from the site sending It to chewy than we do to amazon right Now even though you get paid for every Product people buy on amazon for example Uh actually they did change their fav Program recently it wasn’t so good Initially and then with the new changes We would start it would be worst As i was not lost But it uh it actually is quite a bit Better yeah exactly um it’s a it’s it’s Nice it’s nice to not rely on jeff bezos While having a Store that has like A lot of products you can promote Basically so it’s like um yeah highly Recommended Um anything else on products yes i Wanted to talk about competition yes Well i mean let’s jump on to to Competition um first first and foremost There are a lot of dog sites or a lot of Cat sites uh even when you get into like Fish and hamsters and that there are a Lot of sites out there very popular Affiliate niche Probably because there’s so many
Affiliate programs there’s very high Commissions to be paid And there’s just a lot of things to talk About i mean how many different dog Breeds cat breeds Types of gerbils are there uh that you Can create content around someone has Created a site about just about every Type of of pet animal that you can you Can have really Um also i feel like because The it wasn’t even uh the first half of The task site that we made uh around Pets that that started this i think back In the day perrin who used to work for Us in was like 2015 16 yeah um he had A pet yeah hear pup.com pet website that He sold for uh quite a lot of money Actually uh and a lot of people off the Back of the case study that he he did on That Got inspired to get into the patent Niche as well and all of them are A lot of them have been really Successful as well and some of them have Even done case studies and then this Whole like this history has repeated Itself multiple times over so yeah you Can expect a lot of competition in the Space Which is good in the sense that there’s Obviously people making making money There
But it can be difficult you know if You’re if you’re brand new especially if You’re starting a broader like a site About all dogs or about all cats or About yeah that’s more difficult so say Specialize exactly niche down and Specialize so maybe You can start a site about border Collies and and just focus on on on them Even better if you if you happen to have A border collie um or you could do you Know cat treats or cat food or dog food Or something like that and uh and kind Of go Go that way instead i saw an example of A site uh i i can’t remember the url but I think we put in the bureau if i find It on exotic pets and it was like super Uncompetitive like you know the food for Lizards and food for snakes and stuff Like that it’s not very high surge Volume but like i liked the idea that The site you know wasn’t doing the Snakes or just lasers it was doing like Exotic pets so it allows them to hit all These micro niches that are very very Easy to rank for And so and i think it’s like it’s a Perfect scope of a site that’s like you Know you’re not gonna make six figures Per month from this but you could make Five figures per month from this if you Rank well and it’s it’s quite nice Already you can either just hold it and
Collect your paychecks every month or You can sell it if you want but and but The the degree of competition against Potential earnings is pretty interesting And so i think it’s all about how you Scope the your site like as i said like If you’re doing dogs maybe just a single Breed or maybe like for example i think Like terriers for example would be a Cool like you know style a style of Breed where you can cover like three Four five breeds but like you don’t go For like all dogs and you’re like a Niche site and you can rank higher with Lower dr etc Would be My play for that it’s not definitely not Easy like i mean outside the first year Wasn’t very good to be honest it took Some time to like get it going Now it’s going Um but uh but you you it’s kind of like A delayed fuse type niche because There’s a lot of competitors but if you Know how to build size if you follow all Stuff like i mean there’s a test case to Decide that is in this nation is doing Okay right now um so i think um I think it’s totally doable still it’s Not that crazy to build a site in that Niche and the the size against the Rewards is pretty good i’d say there’s a Really interesting example in the cat Space there’s a site called
Felineliving.net It’s only dr40 which is you know Achievable for sure yeah but it has 125 000 visits uh a month that’s in ahrefs As well so it probably has a little bit More than that Um and they actually rank for uh best Cat food which is an insanely Competitive affiliate term i think They’re like number 10 or something for It Uh so you know there’s a lot of really High like dr 18 90 sites ranked ranking Number one in the top 10 for that so That’s probably not you know where You’re trying to target instead um There’s a lot of uh longer tail keywords That you you can be targeting as well With that what’s so interesting about Them though Is the amount of traffic they have uh And i noticed a number of really Interesting keyword patterns they’ve Gone for cat names so they have articles About about funny cat names female cat Names uh cat names for black cats grey Cats uh all sorts of content around this As well And the the female cat names for example Uh i think they rank number one for that They get 16 000 visits per month and This is a pretty low competition keyword As as well Uh if they’re running ads um to that
They could probably expect i don’t know What it would be in the the pet space But like Uh no 20 north of 20 rpm 30 30 to 40 i would say 30 to 40. that’s Once they’re on something like mediavine Or add thrive uh not stock adsense of of Course Uh but yeah lots of potential there for Even even even broader sites as well Yeah yeah i like it it’s cool because You can do all these info kilos as well And these info kilos i mean as i said Because pet products are like high Margin it’s the same for ad revenue Right it’s like uh advertisers do pay More money for that traffic because they Have the margins they can’t afford to Pay that money and so it’s one of these Niches that will pay pretty good money Uh unlike you know these typical like Cat names keywords they actually can be Quite lucrative if you maintain a high Ranking a lot of visits on your site What i love about that site is they run Still on focus blog actually Um so they’re still running on like the Og Uh the og site setup from like seven Eight years ago so probably that’s the Age of the site just from the team i can Tell you it’s probably like Seven to nine seven to eight years old This side
Um but yeah it’s a it’s a good site and So like you can find that don’t just do A bedside Build a kind of niche i think cats was Good because cat is a lot less popular Than dogs and it’s also therefore a lot Less competitive But yeah if you’re doing dogs uh don’t Just do dogs do something Uh a little bit monish and you can Rebrand later you can like redirect and Make a broader domain later if you’re Doing well or something so it’s not a Problem Um Yeah anything else to say on the On pets no let’s move on to the next one What have you got for us Uh okay so one of those that i would be Interested in doing and it’s like It’s kind of like a slight Slight gamble but still do it and it’s Kind of like the small business remote Work lifestyle Uh setup um like I was looking at this survey Where 50 of us workers don’t want to go Back full-time to the office like they Hope they’re okay to go like a few days A week or something it’s fine but a lot Of people like it’s it’s basically gonna Stay like you know you can see like Facebook twitter all these big companies They like
Uh like the letting people walk remotely Forever at this point and uh it’s Something that Used to be quite niche like We’ve been working for from home for Like a long time for like almost 10 Years or something uh and i think a lot Of people who listen to this podcast Have been working from home way before There was a pandemic and people had to Do that Um or you went to like a co-working Space or something like this but yeah And um And i wanted to do a site around home Office setup small business collab tools Like you know you we need to use new Tools et cetera to work together it’s Not new to us but like most people have Never used like we’re on google me now For example to record the podcast uh Most people have never used that stuff Etc or like you know microsoft’s doing These kind of stuff but there’s a lot of Small tools Uh that do that as well and that have a Fit programs by the way Uh and software tools for like small Business in general like all these kind Of like productivity at work uh type Stuff and and and software mixed with Hardware of like setting up a home Office like we just changed our screens For example things like that
Um and yeah i like it because it’s going To stay Uh people are i think what is Interesting for me is that we are topic Experts because we’ve actually been Doing that for a really long time and i Think a lot of people So the problem a lot of people have when They take like the autistic system and You know i’m like well if you’re good at Something You know like try to cover that because It’s like you have a competitive Advantage even if the niche is a little Bit more difficult or it’s a bit harder To monetize or something it’s sometimes A good idea if you really have a Competitive advantage And most people like you know you ask Them what do you like and they’re like Oh i like netflix tv shows and my Smartphone you know it’s like well Probably not that good of an issue you Know um But i think like people forget that Like how how many years have you have You been using google docs how many Years have you been using you know to do Systems how many years Have you been you know buying desks for Home and uh thinking about your home Chair like you have like a nice chair at Home i don’t have a ikea one but You have a nice one
Um but um you get the idea so like i Like the idea that we are topic experts And like even ontario feels nice to be a Topic expert and you find a lot of Opportunities here the trick though with That niche is that a lot of very popular Tools like google docs Like uh the microsoft team suite and Office 365 etc have no affiliate Programs um so you need to be a little Bit careful on how you create your Content but there are many many tools That have a fair programs i think Monday.com for example is a very popular Planning tool that has an affiliate Program Um I think i mean there is there’s quite a Few of these that that you will find a Fade program so but there’s quite a few You will not so you will need to like Steal your content towards this account These these tools that have these f8 Programs and you can create google docs Content more as your info content to Like get some links and get people to Come over etc there’s a lot of there’s a Lot of uh Like products which rather than the home Office worker would buy the business Owner that suddenly has 30 people Working remotely um yeah would be Interested in so like recruitment Systems um yeah accounting tool
Accounting software etc yeah you could You could get into some of that um even Like hr so like how do you manage Feedback in a remote environment um and And collecting Uh data and um you know employee Performance and and things like that for For non Like online businesses so where people Have to actually go out and meet Customers for example things like gps Tracking or appointment scheduling or Things like that as well it’s not just That it’s like all the tools like for Like those businesses have to Communicate more online as well so like All the online marketing tools et cetera You can promote like canva for example A really good tool to like promote to The marketing people that work remotely Or something like uh it this fits on That site even though it’s like it’s not A pure like work remotely it’s more like That it’s part of that lifestyle like Work on your laptop create marketing Content on like cloud-based software uh And get stuff done basically and so i Think cloud-based software is really Gonna be like uh A big thing of that and uh it’s a really Good way to brand it though it’s like Hey i’ve been working remotely for 10 Years and used all these tools and tried Them out and here’s what i think uh
Exactly even though i would buy into That yeah but that’s why i think the Opportunity would be tied with a youtube Opportunity i think you need to be on Youtube to really make this work as well Because if you look at like You know some of these like roundup Review queries will be dominated by like Tech Sites for example if you search for like Best work from home headsets for example Or something like this like yeah you’re Gonna find like like uh all the tech Radar and all these guys like new york Times is there pc mag is here cnet is Here so it’s a little bit tricky i think You would need to get on youtube to make This work and i think it’s more about Building a following here uh but there Is some cool sites that i wanted to Share still about uh that do that so one That i really like that i’ve been using For a long time is called the Suitesetup.com It’s only for software so it’s not Exactly work from home but it’s like This kind of software you know like this Note taking this all that stuff et Cetera they get sponsored a lot uh i Think not all tools have fake programs But they get sponsored they get paid to Create content and all of that uh it’s Only for apple so sorry mark but you Exclude it here
But But yeah it’s a really really good site That will show you What kind of site you can build around That another site that i found that Actually Does not rank for that much but still The dl1 right um but Check the site it’s called worker.com And exactly the focus that i wanted to Talk about which is like walk remotely And they actually rank for A lot of comparison keywords for share For chess so actually like your chair is In there like they have a lot of like Herman miller vs like they have like Common villa Iron we versus steel k-sleep for example Um and like i see that they are already Ranking on page one even top five for a Bunch of skills this just cost like a Thousand dollars or something so if you Can get a commission on that even like a Five percent commission it’s pretty cool Actually like 50 bucks per per chest or Something and so like it shows you some Like and that’s ideal one site like it’s Really hard to make it to make it like Lower in authority but the site is well Built it’s like i challenge you to take That site in a year if they manage to Build something so i think they will go Quite well it’s like it’s one of my bets Um but it shows you that this angle can
Work and when you see all the vs Keywords they’ve been targeting et Cetera i think That it shows you that there is Potential here now there’s no i don’t Think there’s like a big authority side That has been targeting that specific Angle you know like there’s kind of like The text size targeting the The headsets and then there’s like some Productivity size targeting the The like to do systems or like a google Docs or notion is very popular as well For example um but i think these guys Are trying to tie it together and uh i Think that you can do quite well With that especially if you mix it with Sponsored content and ads will probably Pay a lot of money as well Anything you want to add to this niche Uh no i mean we we’ve kind of talked About a little bit before with the the Small business software i think it’s It’s a really good good way of branding A small business software site and like Focusing on the the home worker the Remote team that kind of thing Yeah and you can paint yourself as an Expert is it like most people that Listen to this podcast will have more Experience yeah than the readers for This site and so you can build a Legitimate front For your site and rank for a bunch of
Fake queries on high-paying uh software I think all right uh let’s move on to The next one shall we uh yeah yeah the Next one i’ve chosen is Health and fitness now Uh you you may uh remember back in 2017-18 Um we had a health and fitness site that Got absolutely spanked by the still Exists medic update Um so i want to i want to position this A little bit carefully Uh but I think the game has changed a little Bit since 2018. Um first of all when i’m talking about Health and fitness i’m not talking about Medical stuff i’m talking more like home Workouts exercise home gym has been Super popular so it’s more fitness than Her as well you would say Yes uh although it does Touch on things like supplements protein Powder these kinds of things but again It’s to stay fit build muscle do these Kinds of things rather than oh i need to Cure some medical diseases Like we’re really Giving that a wide berth here i remember The the keyword that i found when i did Research research for that site i found Like how to regrow your teeth And uh some people would like re write Articles on like you know put some lemon
Juice on your gums or whatever honestly There’s google was right to bring out That medic update because there’s so Much on the search results like Three four years ago And now it’s well it’s just all health Line basically but to be fair it’s Generally pretty good Uh if you put keywords such as uh home Gym into google trends what’s Interesting is that you have a massive Pandemic spike but still today it’s About double what it was pre-covered so It seems like a lot of people have Actually gotten more on board with this And i can only see that continuing As we go through this winter and perhaps More countries have lockdowns and stuff Again as we’re already starting to see Here in uh in some parts of europe at Least So i think the home gym is definitely Here to stay for a lot for a lot of People who have the space or are moving To places that um now have the space as Well The medic update scared a lot of Affiliates a lot of marketers away from This space completely and i think uh They they’ve given it too wide of a Berth and they said well it’s home Fitness gym equipment or or protein Powder that could be medical i better Not touch it
And that was our attitude for for a While as well Um we haven’t gone back into it yet For for what it’s worth but um i’ve seen A lot of people who have and have done Done it quite successfully and it’s a Huge market right uh Even before the pandemic before i ever Started working out from home Protein powder god i know how many Billions of dollars that’s worth per Year but uh certainly a lot we used to Rank for a lot of these keywords as well Uh so yeah yeah and while you will see Sites like bodybuilding.com and uh i Think the spru is it the spruce that has One Very well fit very well fit Uh you’ll see sites like this Rank for you know best protein powder if You niche down even one level at best Protein powder for beginners you start To see Lower dr sites uh appear there i found This one called the trusty spelter it’s Dr 32 which again very achievably okay Yeah has 132 000 traffic uh sorry 130k Traffic on ahrefs so it probably has More and i think they rank for best Protein powder for beginners or Something like that as well for some big Uh Big uh review keywords as well yeah and They’ve they have an interesting
Uh Strategy and that’s to review physical Gyms around the us so they’ll rank for Things like gyms with pools or gyms with Racquetball course and they have content Uh So specifically tailored towards that And that’s how they get a lot of their Traffic but at the same time they’re Still managing to rank for all these Juicy lucrative affiliate keywords uh as Well so i think that if this is done Well if this is executed above you give The medical stuff Some space and you don’t go too near it And if you work on your eat and that’s Not because i think eit is a thing I think because If you actually rather than paying some Seo writer to read what’s on the online And rewrite it is which is what most Health websites did in 2017 if you Actually have a Physiotherapist who can tell you about Uh some gym equipment or Uh you know someone who actually knows What they’re talking about when it comes To to protein powder and nutrition and Those those kind of things and they’re Actual experts Again i’m not saying this because we’re Trying to trick google into thinking oh Hey we have a professional you should Trust us i’m saying because it’s
Actually going to make your content Really really good and it’s going to Make it stand out and people are going To trust you And that’s what’s going to cause you to To do well yeah i mean we do that with Our our pet site we actually have a vet That reviews our writer’s content and Drops them comments on google docs And then like they’re able to adapt and We can also say we have a vet in the Team and the content is like reviewed It’s not as expensive as you think um if You’re higher in like central europe and These kind of places you will find People who Speak good english Have the qualification the degrees you Know recognized by the eu and stuff like That and will cost not nearly as much as You would think you would have to pay One thing that i wanted to add uh is a Tactic that i found To essentially Find the line the the health the medical Update line right so i think now it’s It’s you know it’s settled enough that We can see where all the landed and Where the line is and My tactic that i’ve found for that and That gives me trust in my ability to Go in this niche and actually be able to Rank is that i find sites that have been Hit very hard by that update so i’m
Going to give you an example here Consumerhealthdigest.com so these guys Used to get the peak was 1.3 million and They went down to 30 000 according to Hfs like that is a pouch that is that is A drop you know um but what’s Interesting is like um now they’re back To 136 000 Uh so but clearly that that domain is Like not in google’s best favors like Google still thinks most of their Account is pretty basically and Then i took i take that domain now look At what’s ranking for them i’m looking At like what are the pages the topics They allow that google allows them to Rank for despite them being considered a Bad health site and that tells me Exactly where the line is for Where google is like applying the medic Update algorithm and why it’s not you Know and so um for example a lot of Supplement reviews are ranking on that Site and it tells me that probably Supermarket reviews are not subject to Uh the medical date the the the are like Not nearly as much as like some other Terms these guys used to rank for and so If you do a good enough job at finding Sites that have been hammered you know 10 15 20 and observe what’s still Ranking for them what they’re doing well With You will be able to tell
Keywords you can write about that will Most likely not be affected by that Layer of the algorithm because these Sites are obviously offenders of it and They would do badly if they were going In that area probably still you know Otherwise they would have recovered most Of their traffic um so that is in my Opinion like that is my way to deal with The medic update now um it’s to actually Just yeah take take people’s misery and Observe it And uh and understand like why you Should not go uh by looking at the burnt Body on the ground you know So that’s pretty much uh that’s that’s My that’s something i want to add for This niche because i think i think That’s a cool tactic to to decide where You can go and where you cannot go uh Let’s do the next one actually my next One uh it’s also going to not surprise Many people maybe it’s i would go in Personal finance um And uh but i would go for like very very Niche keywords like basically personal Finances like you know managing your own Money investing etc has gone very Popular with cryptos it’s going very Popular with the market having the Incredible bull run it had in the last Two years so much so that 15 of all Investors started in 2020 or later which Is a very high number considering mostly
Old people tend to do that And what that new frenzy of people Investing has done is it’s also started A new a lot of new vehicles for people To invest their money lots of new funds Lots of new tickers on the stock market Etc and what that does is it sparks a Lot of new keywords with low competition Because nobody has ever written about Them and even very established sites Don’t have content about it if you write About it early enough If you want to see me talk more about That niche i’ve actually made a live Stream on keyword research and the niche That i asked asked the audience to pick Donation i’d kill you and my challenge Was find low competition keywords in That niche obviously the audience picked The most difficult niche so they picked Personal finance I did find a bunch of like low Competition keywords with like the 30 Size ranking that we could write about Right but i’m going to show you some More um The one thing that you need to be a Little bit careful about with this is That a lot of keywords would be news Keywords so cures that would like spike In interest and die out Like you know if you’re right about the New coin uh that’s that’s like Everyone’s talking about like probably
In a year you won’t get much traffic for It anymore um and there’s and then on The other side you have like a lot of Evergreen keywords that are You know squatted by a very very high Authority site like marketwatch and Full.com and all these guys and so you Kind of need to juggle between these two And find your space between them and Usually these are like Niche affiliate keywords that you would Find that and i have two examples of Sites that you can look at to give you An example of what’s possible so the First one i have is a forexbrokers.com Uh they are the uh 50 so it’s like it’s Not low but it’s not very high as well It’s achievable within Probably two years for most people i Would say like we probably would do that In less if we really pushed for it but i Think two years is realistic and if you Look They rank for example in uk they rank uh Number one for etoro reviews for example Um And itoro has like as i’m not sure how Much they pay i haven’t checked but i Would expect at least 50 pounds to 150 Percent or something like this uh and so That page is expected to get 20 296 Traffic according to airship so these Guys are banking basically um They they rank for uh let me actually
Just filter my keywords for us only it’s Going to be more interesting yeah they Rank for best forex broker number one as Well 1.8 000 searches but like very high Intent as well uh 6 300 traffic According to ahrefs uh they rank for a Bunch of like reviews as well like best Uh forex brokers for beginners number One Pretty high commercial intent keywords For the r50 site so it shows you that It’s quite possible and it’s not like There’s just this one site i found Another one called 55 brokers.com as Well that is pretty similar as well they Are around the r50 as well let me check Yeah 50 or 50. and they get 45k are Getting traffic as well so it’s pretty High and again they’re ranking for a lot Of like comparison like you know um like Hugo he goes way with you i don’t know That trading uh platform but they get Six thousand six hundred traffic According to ahrefs and this is the rank Of this this traffic you know thirty Forty fifty thousand it might not seem You know super high in the finances Finance niche like that is a lot of Money like the it’s possible to make six Figure months like this much traffic Like very possible uh especially because They’re ranking for mostly Review keywords right so it’s it’s And it’s the l50 like
The r50 i mean you will have to pay for A lot of your links i think in that Niche i think like if you’re getting in There you’re paying for links it’s going To be very difficult otherwise but For the investment it’s going to take to Get the r50 versus how much you can Potentially make seeing how these guys Are ranking for these big effect cures i Think it’s It’s pretty nice actually you know um And uh and and and i’ll be pretty Excited about that especially if you Consider these new keywords these new Tickers that come out etc if you check My um If you check my keyword research stream You will see that i talk about finding Popular tickers and putting vs and People like check which one they want to Invest in Um and so nobody ever writes these vs Comparisons and like some tiny size Managed to rank for like some you know Five six seven hundred searches per Month keywords for vs for example and It’s very easy to say oh you can buy This sticker on this Stock exchange on this um broker this One and this one and sell some broker Accounts for example um So i think it’s like i’m quite confident We could walk in with a fair amount of Resources i wouldn’t want to go this
With my pockets empty Um but if i can hire like One good writer full time maybe and if i Can have some budget volume building uh I’m pretty confident i would build a Decent site and i’m pretty confident i Would turn a profit on like year two or Something you know you’re probably Looking at what like low to mid five Figure investment over a couple years to To get there I would say me to figure that list yeah Like it’s like i wouldn’t go i wouldn’t Go in there with like eight thousand Dollars um i would i would want like if You give me 50 to 60k i’d be confident to go to go In there and we can It’s like even with that it’s like i’d Still be targeting like smallish Keywords i’m i’m not sure i’d go for Like best forex broker you know yeah um But you know i might go for like you Know ticker comparison selling some Brokerages etc and you know if they pay You 100 bucks per cell And you manage to like uh get some every Month yeah i think i can make a profit On this Um so i it’s like for me uh it’s it’s One of these projects where like i’d be Happy to jump in but i don’t recommend People that have no experience Or no money to jump in um but you don’t
Need as much money as you think like Most people when you say finance they Imagine you need to invest a million Dollars you know um i don’t think that’s The case i think you can do some damage With like you know mid five figures Already you can get started enough to Pay for the bills and hopefully Uh grow from that you want to take the Next one yeah okay the the last one We’ve got is smart home Uh now when we talk about smart home we Don’t just mean different fancy colored Light bulbs that you use with your your Phone that was like the first kind of Generation of stuff but it’s gotten Really advanced now It breaches into security so you’ve got Your ring doorbell cameras uh all sorts Of different alarms you have sensors Which can detect if you have your pipes Are leaking you even get one that you Can put in your mailbox and it will let You know when you have it’ll send you an Email when you have physical mail a bit Of like interesting inception going on There Um i was actually looking at getting one Of those recently as well Uh i i found that uh over the pen during The pandemic uh it’s actually Uh not surprisingly gone up as more People spend more time at home they want To do up their home and do things like
That rather than spend money Uh on vacations or and traveling and Just of course because smart homes um Wasn’t really a thing 10 years ago The the it’s definitely on an upward Trend so you’re I wouldn’t say you’re first of the party There’s definitely a lot of uh already Established sites In that space like security.org i think Uh we’ve talked about them on the Podcast before They have like 7 million oh seven Million views on youtube i thought that Said subscribers at the top that’s Actually not all that that many But as a as an affiliate site it’s Really well built um definitely good They’re ready for the vpn yeah Definitely a good one to look at they They do cover digital security like vpn Stuff they cover home security cameras And then all sorts of smart home tech as Well so it’s interesting split that They’ve done there but very very well Executed um that’s not to say that there You have to have a super high dr site to To compete certainly if you’re going to Target I don’t know best smart light bulbs You’ve got to be dr 80 or something to Even compete compete in that i think i Looked at the the keyword and the lowest
Uh site on page one was dr 83 which You know It’s going to take you a long time and a Hell of a lot of money together it’s Probably not you know worth competing on That level But There is a lot of options To compete to niche down to talk about Some of the more specifics of Uh smart lighting uh say for example A lot of there’s a one site which i Found which is really interesting it’s Smarthomesolver.com And they have Written specific articles around things Like the arlo pro battery life so Whereas something on security.org may Just have a section of an article on the Of their review on battery life Smart home solver has a whole article on It and as a result they do well So if you can niche down your content And and really get into the Uh detail around Some questions that might that people Might have you can stand a chance in Some cases of beating guys like Security.org on questions like this They also have a Number of keywords is X product worth it which is one i Haven’t seen before Uh and so
It’s kind of like a review but it’s more Just like is it worth the money or not That that’s kind of the focus there as Well so i also found that quite quite Interesting i think it will continue to Be A strong niche uh even uh post-pandemic When people sort of get into the real World because Once you’re on these systems right each Smart home technology has its own Ecosystem it’s kind of like When you’re on android or ios you’re Once you make that decision you’re kind Of tied to that And all the future products that you buy Have to Be in there all these ecosystems are Constantly releasing new products uh and So people are just buying more and more And more stuff plus when you move to a Home Uh if someone’s already put some smart Tech smart home tech in there as well Then chances are you’re gonna join that Ecosystem and become a customer as well So i think it’s just gonna perpetuate Itself as a as a niche Yeah i mean the problem with that niche Is that is pretty much the technique Which brings two problems one Big sites you’re gonna compete against The techradar the pc mag and all these Guys cnet
Um the second one is there is always new Versions of your products so you need to Update your content all the time Um and that’s I mean it’s it’s cool but it’s a lot of Work basically like if you rank you can Make good money people buy these things On the whim as well like the conversion Is pretty high like people just see oh Great new gadget and just buy it that’s Fine um and they’re usually good at Convincing people with the features and So on But uh but you will have quite a lot of Work on updating your content Regularly most companies release new Versions every year with like slide Updates etc you know same as an iphone Or something we talked about this Phenomenon on a previous podcast when we Looked at pc hardware and building your Own like pc components because that’s Its over suffers probably more than than This you know there’s a new type of Graphics cards coming out Oh my god yeah so it’s The products if you’re targeting like Nvidia 3080 graphics card uh you know They’ve already got the 3080 ti and i’m Sure that the one you’re fried the 40 Yeah the one i grow And then they’ll have the uh 4080 or Whatever next year or when it whenever It comes out so with pcs
The model number tends to change quite a Lot What i found in smart home is it’s a Little different that there are the Model numbers do change but the way they Present it and the way they call it Doesn’t so it’s still the wrong doorbell Um people are searching for a ring Doorbell review but they’re actually on Like model seven or something now i Don’t know Uh so yeah yeah The pages can survive you don’t need to Make a new page exactly yeah but you Need to update the content on the page Because the feature set is different Like they add some new infrared scanning Etc i also think that people have a lot Less of an issue buying last year’s Model of their doorbell than they do Having last year’s model of their Smartphone for example um so it’s a lot Less of an issue like it’s pretty Frequent like i buy this stuff and it’s Like i don’t mind buying something That’s like the previous generation Because it’s like 40 off or something so It’s It’s not as much pressure as the pc Stuff but there is some pressure On there um but i think it’s kind of an Opportunity as well because you know Every time You can kind of like uh every time you
Update your page you can kind of like Grind a few Uh A few spots on the subs and uh a lot of People will write the content but not be Willing to update it and you can slowly Claim it up especially if the url stays The same um so if i was going in that Niche i would definitely put a lot of Emphasis on like how do i keep my Content up to date and how do i use that Process to Gain spots in the serbs actually Um but uh yeah i think it it can be good But i would uh i would go on youtube for That too i would want to be on youtube If you look at that site That you shared he’s actually really big On youtube and uh he’s doing uh uh like He’s like half a million followers or Something i think the site came after The youtube channel actually But uh their approach to seo makes sense Now how do you convert like Uh what is our lose battery i guess you Can because if people are checking the Battery they’re checking before they buy Um so you can send people back yeah i Think it’s possible okay that makes Sense so it’s just like question based Stuff One thing i recommend i’ve mentioned That tactic in the past but not everyone Listens to every episode
Is to go in the support system for all These things if you’re in smart Uh a smart home same thing like these Questions are all in whatever Faq area of This aldo alarm system or something and You can throw these in hrefs and see Which keywords they rank for if they’re Indexed And uh You know in one of our previous case Study site that’s how We took that site really quickly to 15 Grams a month we found all these like Questions nobody was answering And we were ranking number one without Any competition in one of the most Competitive niches out there i’m not Going to say the niche but it’s not that Hard to guess Um And uh and that that tactic would work Very very well in the smart home Industry as well i think So i would recommend people do that Uh anything else to add on the smart Home industry uh no i think we’re good Thing that’s the last one Yeah so we’re gonna wrap it up thank you Everyone for listening we’ll see you Again in two weeks if you enjoyed us Breaking down these niches etc don’t Forget to drop us a thumb up like Subscribe you know what to do i just
Wanted to close it by reminding you one Last time that our black friday cyber Monday offer is closing really soon and That is a 75 Off on our most popular training that we Released this year that is the cover Vitals blueprint that helps you both With your side speed a lot of people Manage to get perfect size speed using This and helps you also fix your color Vitals so if you’re not passing that new Google ranking factor this training is Going to help you with that and it’s 75 Percent off now but it’s closing really Soon because well cyber monday and black Friday are ending now so don’t miss it Out go on the toy hacker dot com slash Cover vitals and we’ll see you in two Weeks for another podcast episode [Music] You