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Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is a fantastic book if you wish to gain insights, see examples, and read stories that will motivate you to develop a successful organization online or guide you in transitioning from offline to internet marketing channels.

So let’s consider the cons and pros quickly:

Pros:

  • DotCom Secrets is free. Get it here.
  • You will overcome the shoulder lessons from a successful incredibly affiliate– Russell Brunson.
  • The book is a satisfying and simple read.
  • You will get actionable takeaways that you can use to improve your business instantly.

Cons:

  • It’s not a “how to generate income online” book per se.
  • You will need to have some knowledge of internet marketing concepts to totally value the book.

If you desire to learn from somebody who has really made money online, Dotcom Secrets is an excellent resource.

Russell Brunson takes you step-by-step through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll come away from reading this book with actionable takeaways that you can use to enhance your service right away.

The only downside is that it’s not a “how to generate income online” book per se– you will require to have some understanding of online marketing principles to totally value it.

Overall, Dotcom Secrets is a valuable resource for anyone looking to construct or grow an online company.

So if you’re all set to gain from one of the masters of Sales Funn, be sure to take a look at this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my preferred company books. You may have to read it numerous times to totally understand it. Or simply make it your buddy as you go about your online lifestyle service adventures.

In the intro of the book, Russell Brunson guaranteed to keep the book evergreen for years to come. The goal is to make it appropriate to both advanced and brand-new online entrepreneurs.

How many service books do you still discover appropriate in this ever-changing world? Even though marketing strategies are constantly changing, the DotCom Secrets book is still incredibly pertinent and beneficial today.

What Is DotCom Secrets?

The DotCom Secrets book provides a step-by-step procedure for growing a successful business– whether online or offline.

DotCom Secrets Review

Despite The Fact That DotCom Secrets was first released in 2015, you’ll discover that the majority of the techniques that Russell speak about are still reliable today.

You’ll get a ton of actionable recommendations from the book and if you have strategies to offer products online or you’re already at it, you require to get a copy of DotCom Secrets and keep it as a referral.

Dan Kennedy composed the forward to the DotCom Secrets book. In his specific words:

” In fact, this is a proven playbook for growing your company with reliable lead generation and sales/conversion techniques, which can be used offline and online.”

This is a transformative and powerful book. If you’re looking to start an organization or scale an existing business, DotCom Secrets by Russell Brunson is the best road map.

Within the pages of the Dotcom Secrets book, you’ll get an in-depth plan that guides you on the ideal building blocks for your organization. You’ll absolutely get results from reading it.

To be honest, DotCom Secrets sounds like a book for constructing a sustainable online organization just.

But do not be constrained by that since the actionable marketing strategies work for both online and offline organizations. You’re in safe hands if you run a brick-and-mortar company and desire to transition to online marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, just you can address that concern. If you want to scale a business or begin and follow proven ‘shortcut’ that has actually been tested by Russell himself, you must check out the DotCom Secrets book.

It’s altering lives and I’ve personally found it extremely important on my entrepreneurial journey (I’ve read it several times). I highly advise the book.

DotCom Secrets might not be worth your read if you ‘d rather play cool and try to figure it out by yourself. You should consider another book.

DotCom Secrets supplies wise insights and techniques to:

Existing company owner: If you haven’t begun an organization at all or have no company idea, the book may not be relevant to you.

Product owners: If you have an existing item currently, then you can learn techniques to double or perhaps triple your sales.

Confident marketers: If you’re prepared to take steps that may challenge your concept of organization, then you need to use DotCom Secrets as a recommendation.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You want to build an organization that stands the test of time. You don’t wish to blow over because you lack the skillset, tools, and tricks that have actually been tested and shown to produce great results.

So whether you’re a novice who’s simply getting going or you’re a professional, DotCom Secrets will walk you through the procedure of beginning and growing a lucrative service.

If you currently have a service, utilize the tricks in the book to scale to incredible levels? Aside from making money, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a trusted and powerful book that offers specific, actionable directions on what you ought to do to fail-proof your business, how to attract customers, and the secrets to significantly increase your sales.

You’re still not limited at all if you stop working to check out DotCom Secrets. The only difficulty, though, is that you’ll miss the chance to rapidly grow your existing service or grow in a competitive market.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some distinctions between Expert Secrets Both books are relevant to, lifestyle business owners, company owner and online marketers– because they match each other and attend to starting and growing a successful service.

Specialist Secrets vs DotCom Secrets.

DotCom Secrets describes a detailed procedure to efficiently structure your organization. You get to learn how to deliver your message and communicate value in a way that makes individuals want to pay you.

Specialist Secrets provides actionable examples, illustrations, and stories that assist you discover your voice, build a loyal fan base and earn money to share messages that will change another person’s life.

Both books are recommended to business owners who want to end up being more effective in their markets. Entrepreneurs who are developed to see opportunities in competitors instead of discomfort.

And finally in Russell’s 3rd and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your websites and funnels with your dream customers (aka getting lots of traffic as the title of the book recommends).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is organized into 5 areas just like Expert Secrets that describes the simple marketing processes and how to implement them.

Area One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell started the first section of DotCom Secrets with “Ladders and Funnels.” He also reveals five (5) marketing tricks. Let’s discuss them:

Secret # 1: The Secret Formula

Initially, you need to have a complete understanding of where you desire your company. How does this understanding assist your clients and clients?

This will assist you to serve them better– instead of trying to find out their pain points, how desperate they need services, and what they’re prepared to pay.

In the secret formula, four simple concerns were outlined in a detailed order inside the DotCom Secrets book:

Who are your dream customers?

How do you find them?

How do you attract them without being aggressive?

What benefit will they obtain from your business?

You’ll discover answers to these concerns and more in the very first trick.

Secret #2: The Value Ladder

Value is key when it pertains to building a sustainable organization. , if there’s no value, customers consumers clients will leaveCustomers

Customers

That’s why Russell invested a lots of time to dissect the actions that you need to follow to navigate your dream client from taking the “bait” (beginning point of your ladder) to where they want to be.

DotCom Secrets Value Ladder

This trick is described as “taking them through your value ladder.”

When you effectively structure the worth ladder, you’ll not just make more money, you’ll also provide your clients with a more customized service. They’ll like you for this.

Secret # 3: From A Ladder To A Funnel

This secret is where the magic happens. It’s like an epiphany that alters everything you currently learn about growing a rewarding organization. You’ll get going with constructing out your own sales funnel and the psychology behind a lucrative funnel.

There’s a lot more …

You need to have a complete value total worth place. You may not be able to construct a high-converting sales funnel if you do not have a reliable value adder mapped out.

The sales funnel is very important and has changed the method entrepreneurs and businesses approach sales online.

It works since it considers the clients’ habits– and moves them through the various steps of your worth ladder until they’re all set to acquire your product– willingly.

Secret # 4: How To Find Your Dream Customers

You have a target audience. Sadly, you may not know how to recognize or serve them. That’s why knowing how to define your target audience is very important.

This secret details where your target market (i.e., consumers who are ready to buy your item) are investing the majority of their time online. Discover the techniques to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be equipped with the methods that work to get a customer to leave whatever they’re doing and check out your page.

Every online business owner needs to discover and master these strategies. Russell makes it easy in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Generating traffic to a landing page or site is a continuous struggle for most people. It’s arguably the most daunting element of running an effective online service.

Do you really comprehend how traffic works in the internet marketing space? If you aren’t confident in your traffic generation know-how, Russell has the responses.

He shows you the best type of traffic that you need to pay attention to and how it can transform your service. The type of traffic includes:

  • Traffic we control
  • The traffic we do not control
  • Traffic we own

Section Two: Your Communication Funnel

In this section, Russell digs deeper into the procedures associated with developing an audience by leveraging advanced personal branding strategies, the secrets to communicating well with your audience that will cause a sale.

Make sure you do not avoid this area while checking out DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to developing a attractive and confident character.

Why do you believe guys like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and obviously, Russell Brunson have enormous fans?

As a company owner, you can’t fail when you finally establish an appealing character. When you’re effective at it, it suggests you can include more certified consumers to your e-mail list and introduce a successful item that individuals are all set and ready to acquire immediately.

In creating that appealing character, Russell Brunson specifies the three parts you should keep in check, which is split into 3 (3) classifications:

  • The Elements
  • The Identity
  • Storylines

DotCom Secrets reveals you how to develop an attractive character using these components and their components, and recognize the very best method to interact your fascinating stories that will get the sales coming in.

Secret # 7: The Soap Opera Sequence

This “secret” originates from the previous part of Dotcom Secrets. It’s all about developing a bond and a sort of relationship in between the Attractive Character and the target market by means of a traffic source we own. Email.

The Soap Opera Sequence consists of a series of e-mail sequences that assist to link and establish an instantaneous relationship in between you and the person reading your email. Russell credits Andre Chaperon (developer of Autoresponder Madness) for developing the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his good heart likewise shares the EXACT five e-mail design templates that have actually helped him to transition into an Attractive Character and a desired internet marketer.

Since it capitalizes on giving worth to your subscribers, the Soap Opera Sequence works. This ‘value’ combined with a tempting open storyline hooks them the minute they read your very first e-mail and they’ll anticipate the next one.

The days of dull e-mail series are over. Don’t simply delight in daytime drama on TV, it’s time to anecdotally use it in your email messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the secret to keeping your subscribers delighted to speak with you every day is utilizing the Seinfeld e-mail format.”

So what’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an e-mail style that develops excitement in your readers. It ‘d captivate them and trigger them to buy from you.

It leverages the power of storytelling. This time, you’re being creative in sharing your life and relevant stories occurring with/around you– stories they can easily connect with. You must be purposeful and tactical about it anyways.

You want to have the ability to lead ideal customers back to your deal. This might look easy however it’s effective!

When you’re sending Seinfeld e-mails, Russell also offers good examples and composed design templates to speed up the procedure.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area Three: Funnelology

In this area, the strategies and methods for developing high-converting funnels are talked about in detail, as well as and what you actually need to do to make your funnel work.

Russell covers the fundamentals of a funnel, phases (and sales funnel phases) and the kind of landing pages to use, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we discovered the value of sticking to systems that work. Simply put, there’s no requirement to reinvent the wheel.

If you’re an entrepreneur and you’re having a hard time to recover cost, there’s a chance that you’re making the above mistake.

This is common with entrepreneurs who are simply beginning with their sales funnel. They try to re-invent the entire automobile. What a horrible course to follow when constructing a service!

The secret here is leveraging on other individuals who currently have an effective funnel and making your offer to their exact consumers. Watch on the:

  • Demographics
  • Advertisement copy and copies
  • Traffic sources
  • Deals
  • Landing page

Understanding how to reverse all these aspects to work for you is a valuable gift for your company. It’s rather simple once you understand how the pieces fit.

Secret # 10: Seven Phases Of A Funnel

I’m really thankful that I check out DotCom Secrets a few years ago (and numerous times more because that very first time to totally understand and execute the methods in my own online company.

It not only opened my eyes to funnels and how to construct them however also the 7 stages that a perfect client needs to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me much better pertained to terms with this sentence within the DotCom Secrets. It checks out:

The real difference in between having a six-, 7-, and even eight-figure company is whether you understand the stages of a funnel and can effectively generate income from the points along the line.

I got to know that there are levels of traffic temperature level and for that reason, treating them along the same funnel procedure is dangerous.

This trick alone is basic to creating the right kind of page, deal, and traffic that will result in sales.

When creating a funnel– particularly if you desire visitors and leads to trust you more, there’s likewise the pre-framing idea that you require to completely comprehend. Well, who does not wish to develop trust currently?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets goes beyond the normal organization advice. It enters into the specific landing pages you can produce in the 7 building phases that we’ve gone over previously.

You get to see the twenty-three of the most effective building blocks for your sales funnels.

DotCom Secrets 23 foundation of a funnel

Smart funnel hackers use these building blocks at particular times during these same four stages of the funnel:

  • Pre-frame bridge
  • Qualifying subscribers
  • Qualifying purchasers

Identifying hyper buyers for your product or services.

Once you’ve understood how this works, you can choose which you want to start with very first and which one to stick to in your market.

Secret # 12: Frontend Vs. Backend Funnels

Choosing the right kind of funnels can be a battle even to the advanced online marketers. More so, understand the funnels that will be served just to qualified buyers (at the backend).

DotCom Secrets Frontend Vs Backend

This mistake isn’t so obvious– however bypassing it can make a distinction in your traffic engagement and sales.

Here Russell outlines the process he follows when choosing a funnel to utilize on the frontend of his value ladders, the funnel he utilizes in the consideration stage (the middle), and those utilized for the backend deals.

Secret # 13: The Best Bait

I couldn’t contain this ‘secret’ when I initially read the DotCom Secrets book.

Russell spills everything out in this section and exposes the trick that made all his books sell millions.

Simply by getting your complimentary copy of DotCom Secrets and studying the funnel actions, you’ll have numerous “Aha-Moments” that will change your company, specifically if you have a product you’re currently selling online (or perhaps offline).

I indicate if you can buy your complimentary copy of DotCom Secrets and study the funnel actions, you’ll comprehend the trick behind these records.

He stresses the power of words and how utilizing a certain WORD can alter your entire business magically. That single word can serve as bait.

Regardless of the industry you operate in, what you do, what items you offer, or business model, this is the part that some of the successful entrepreneurs would hide from you.

 

Section Four: Scripts and funnels

The first time I read DotCom Secrets, I could not understand this section since it was unique in its method. I needed to check out the book again to comprehend the point that Russell was making.

As one of the actionable sections, Russell dives deeper into the core funnels he utilizes in running ClickFunnels and other business, along with the exact funnel scripts that have helped him to offer millions of each of his items.

These are split into the Frontend, Middle and Backend Funnels. Remarkably, you do not have to deal with these parts since there’s an effective suite of software application you can utilize to automate everything– ClickFunnels software.

1. Frontend Funnel: Two-Step– Free Plus Shipping

Due to the fact that it shows what ought to occur as soon as you get your visitors onboard your sales funnel, the Frontend Funnel is crucial.

You’ll discover this type of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s easy to develop and can benefit eCommerce business owners or online marketers who have Shipping plus free offers.

The very first page of the Frontend Funnel starts with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to provide where the product needs to be shipped.

On the second page (step-two) of the funnel, the visitor’s credit card information is asked for the shipping and dealing with charge. As soon as the visitor has actually successfully filled out the second page– the One-time-offer is next.

Naturally, you’re not left alone as there are scripts you will utilize to make this entire 2-step complimentary shipping funnel reliable. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the same Frontend Funnel, we likewise have the SLOs or Self-Liquidating Offers. The goal of setting up this deal is to help breakeven and cover the money you spent on advertising or getting the lead.

DotCom Secrets self liquidating deal

Here, Russell Brunson shows the useful mechanics involved in this type of funnel. And he also introduced a special script called the Star, Story, Solution script which helps to push a cold lead towards your products.

You’ll gain access to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll discover how to lure visitors and let them keep spending for a longer time.

You’re not limited in any way– as there are many methods to utilize this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The ideal webinar is the best and likewise the first funnel for the middle of your worth ladder. It covers whatever about hosting high-converting webinars; how to utilize recorded or live discussions to market your products or services on auto-pilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re supplied with the strategies and scripts that will make the webinar genuinely “perfect.”.

5. Middle Funnel: Invisible Perfect Webinar.

Unlike the Perfect Webinar, this one is a bit various. It’s not FREE!. It’s an advanced webinar discussion where your objective is to get people to purchase. It’s “undetectable”– which indicates there’s no aggressive or deceptiveness included.

You’ll also access the scripts for this updated version of Perfect Webinar.

6. Middle Funnel: Product Launch.

You use the “Product Launch” funnel particularly for introducing a new item by sharing a series of videos to offer tons of value to your visitors.

Online marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the creator of Knowledge Broker Blueprint), and a host of them utilize it.

These videos will be convincing, handy, and entertaining– consequently triggering visitors to take actions. You’ll discover how to effectively structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of offering high-ticket offers using a sophisticated formula and scripts. This funnel is what you require to acquire premium clients if you’re a coach or expert.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area 5: ClickFunnels.

This last area is quick however you can learn more by reading my ClickFunnels evaluate.

DotCom Secrets Pros and Cons.

DotCom Secrets is a great book if you wish to get insights, see examples, and check out stories that will inspire you to construct an effective organization online or guide you in transitioning from offline to internet marketing channels.

Let’s consider the pros and cons rapidly:.

Pros.

DotCom Secrets is totally free. Get business-building knowledge without paying money.

Improve your business’ relevance utilizing the value ladders and sales funnel methods and scripts.

Get tricks to becoming a thought leader in your industry.

Basic strategies that will work for any service model.

Establish and build relationships relationship with your clients.

Cons.

You might require to have an existing business to gain from DotCom Secrets (although it can definitely benefit you if you’re just beginning as well as long as you carry out the information).

The book is ideal for companies that utilize online marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

DotCom Secrets is FREE when you get it from the official site. You just have to spend for shipping/handling– $7.95 if you’re based within the US or $14.95 for international.

There you have it, the Free Plus Shipping offer we discussed earlier. As you can see, Russell is a master at implementing what he teaches.

You can get the paperback format for $14.80 if you prefer to buy DotCom Secrets from Amazon. It’s your option.

DotCom Secrets Free Book.

Thanks to Russell for offering the book free from his website (you just spend for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a plan of actionable techniques and tricks for starting and growing a business.

You’ll encounter a bunch of aha moments while going through the sections. More importantly, you’re directed on how to include the principle into my own organization.

DotCom Secrets is a playbook. You might need to read it numerous times to get the ‘secrets’ into your head and service. You do not have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re offering services or products online, I highly suggest that you get a copy of DotCom Secrets for FREE.

>>Click Here To Get Your Copy Of Dotcom Secrets<<