Clickfunnels Russell Brunson Jpg Image

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is a great book if you wish to get insights, see examples, and read stories that will motivate you to construct an effective service online or guide you in transitioning from offline to internet marketing channels.

Let’s consider the pros and cons rapidly:

Pros:

  • DotCom Secrets is complimentary. Get it here.
  • You will overcome the shoulder lessons from an effective incredibly affiliate– Russell Brunson.
  • The book is a pleasurable and easy read.
  • You will get actionable takeaways that you can utilize to enhance your business right away.

Cons:

  • It’s not a “how to make money online” book per se.
  • You will require to have some understanding of internet marketing concepts to totally appreciate the book.

If you want to learn from somebody who has actually made money online, Dotcom Secrets is a fantastic resource.

Russell Brunson takes you step-by-step through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll come away from reading this book with actionable takeaways that you can utilize to improve your organization right away.

The only downside is that it’s not a “how to make money online” book per se– you will need to have some understanding of online marketing principles to completely appreciate it.

However in general, Dotcom Secrets is an important resource for anyone seeking to construct or grow an online service.

So if you’re ready to learn from one of the masters of Sales Funn, be sure to have a look at this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my favorite service books. You might have to read it numerous times to totally comprehend it. Or just make it your companion as you set about your online way of life company experiences.

In the intro of the book, Russell Brunson assured to keep the book evergreen for several years to come. The objective is to make it pertinent to both innovative and new online business owners.

The number of organization books do you still find pertinent in this ever-changing world? Although marketing techniques are continuously altering, the DotCom Secrets book is still exceptionally pertinent and useful today.

What Is DotCom Secrets?

The DotCom Secrets book provides a step-by-step process for growing an effective company– whether online or offline.

DotCom Secrets Review

Although DotCom Secrets was first published in 2015, you’ll discover that the majority of the methods that Russell talks about are still efficient today.

You’ll get a ton of actionable recommendations from the book and if you have strategies to sell items online or you’re currently at it, you need to get a copy of DotCom Secrets and keep it as a referral.

Dan Kennedy wrote the forward to the DotCom Secrets book. In his precise words:

” In truth, this is a tested playbook for growing your company with reliable list building and sales/conversion techniques, which can be used offline and online.”

This is a transformative and effective book. DotCom Secrets by Russell Brunson is the best road map if you’re looking to begin a business or scale an existing business.

Within the pages of the Dotcom Secrets book, you’ll get a detailed strategy that guides you on the ideal foundation for your organization. You’ll definitely get arise from reading it.

To be sincere, DotCom Secrets sounds like a book for developing a sustainable online organization only.

But don’t be constrained by that because the actionable marketing methods work for both online and offline services. So you’re in safe hands if you run a brick-and-mortar organization and wish to shift to internet marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, only you can address that question. If you wish to begin or scale an organization and follow tested ‘faster way’ that has been tested by Russell himself, you ought to read the DotCom Secrets book.

It’s changing lives and I’ve personally discovered it super valuable on my entrepreneurial journey (I’ve read it numerous times). I highly suggest the book.

If you ‘d rather play cool and attempt to figure it out on your own, then DotCom Secrets might not deserve your read. You should think about another book.

Although, DotCom Secrets provides clever insights and methods to:

Existing company owner: If you haven’t begun an organization at all or have no company idea, the book may not relate to you.

Product owners: If you have an existing item currently, then you can find out strategies to double or perhaps triple your sales.

Confident marketers: If you’re ready to take actions that might challenge your concept of service, then you should use DotCom Secrets as a reference.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You want to construct an organization that stands the test of time. Since you do not have the skillset, tools, and secrets that have been tested and proven to produce fantastic outcomes, you don’t desire to fizzle out.

Whether you’re a beginner who’s just getting started or you’re a specialist, DotCom Secrets will stroll you through the procedure of starting and growing a lucrative company.

If you currently have a service, use the secrets in the book to scale to unbelievable levels? Aside from generating income, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a relied on and powerful book that provides specific, actionable instructions on what you should do to fail-proof your business, how to draw in customers, and the tricks to substantially enhance your sales.

You’re still not limited at all if you fail to check out DotCom Secrets. The only difficulty, though, is that you’ll miss out on the opportunity to quickly grow your existing company or thrive in a competitive industry.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some differences in between Expert Secrets Both books relate to, way of life entrepreneurs, entrepreneur and online marketers– given that they complement each other and offer starting and growing an effective business.

Professional Secrets vs DotCom Secrets.

DotCom Secrets outlines a detailed procedure to efficiently structure your organization. You get to find out how to provide your message and interact value in a manner that makes people wish to pay you.

Expert Secrets offers actionable examples, illustrations, and stories that help you find your voice, develop a loyal fan base and get paid to share messages that will alter somebody else’s life.

Both books are suggested to entrepreneur who want to become more effective in their industries. Entrepreneurs who are constructed to see opportunities in competition instead of pain.

In Russell’s third and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your websites and funnels with your dream consumers (aka getting loads of traffic as the title of the book recommends).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is organized into 5 areas much like Expert Secrets that outlines the easy marketing processes and how to implement them.

Section One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell began the first section of DotCom Secrets with “Ladders and Funnels.” He also reveals 5 (5) marketing secrets. Let’s discuss them:

Secret # 1: The Secret Formula

First, you require to have a full understanding of where you want your organization. How does this understanding assist your clients and customers?

This will assist you to serve them much better– instead of looking for out their discomfort points, how desperate they need services, and what they’re ready to pay.

In the secret formula, 4 simple questions were outlined in a step-by-step order inside the DotCom Secrets book:

Who are your dream customers?

How do you find them?

How do you attract them without being aggressive?

What advantage will they receive from your company?

You’ll discover answers to these questions and more in the first trick.

Secret #2: The Value Ladder

When it comes to building a sustainable company, value is key. If there’s no value, clients and customers will leave.

That’s why Russell invested a lots of time to dissect the steps that you require to follow to browse your dream customer from taking the “bait” (starting point of your ladder) to where they wish to be.

DotCom Secrets Value Ladder

This secret is referred to as “taking them through your value ladder.”

When you successfully structure the value ladder, you’ll not only make more money, you’ll likewise supply your customers with a more tailored option. They’ll like you for this.

Secret # 3: From A Ladder To A Funnel

This secret is where the magic takes place. It’s like a surprise that changes everything you already understand about growing a lucrative organization. You’ll get started with building out your own sales funnel and the psychology behind a lucrative funnel.

It goes beyond the product you’re selling or how they’re priced. There’s a lot more …

You require to have a complete worth ladder in place. It’s like your infallible system for making sales on autopilot. If you don’t have a reliable worth adder mapped out, you might not be able to build a high-converting sales funnel.

The sales funnel is essential and has actually changed the way entrepreneurs and services approach sales online.

It works since it takes into account the customers’ habits– and moves them through the various steps of your worth ladder up until they’re ready to purchase your product– willingly.

Secret # 4: How To Find Your Dream Customers

You have a target market. Regrettably, you may not know how to recognize or serve them. That’s why understanding how to define your target market is important.

This secret outlines where your target audience (i.e., consumers who are ready to purchase your item) are spending the majority of their time online. Discover the techniques to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be armed with the techniques that work to get a consumer to leave whatever they’re doing and check out your page.

Every online business owner requires to learn and master these techniques. Russell makes it easy in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Getting traffic to a landing page or website is a continuous struggle for most people. It’s arguably the most overwhelming aspect of running an effective online service.

Do you really understand how traffic works in the online marketing area? Russell has the answers if you aren’t positive in your traffic generation proficiency.

He reveals you the very best kind of traffic that you ought to take notice of and how it can change your company. The kind of traffic consists of:

  • Traffic we control
  • The traffic we do not manage
  • Traffic we own

Area Two: Your Communication Funnel

In this section, Russell digs deeper into the processes involved in constructing an audience by leveraging advanced personal branding tactics, the secrets to interacting well with your audience that will result in a sale.

Ensure you do not skip this section while checking out DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to constructing a positive and attractive character.

Why do you think men like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and of course, Russell Brunson have massive fans?

As an entrepreneur, you can’t go wrong when you finally establish an attractive character. When you’re successful at it, it means you can add more qualified clients to your e-mail list and launch a successful product that individuals are willing and ready to acquire immediately.

In producing that appealing character, Russell Brunson specifies the three components you need to keep in check, which is split into 3 (3) categories:

  • The Elements
  • The Identity
  • Storylines

DotCom Secrets shows you how to produce an appealing character utilizing these parts and their components, and recognize the very best method to communicate your fascinating stories that will get the sales can be found in.

Secret # 7: The Soap Opera Sequence

This “secret” comes from the previous part of Dotcom Secrets. It’s all about producing a bond and a sort of rapport between the Attractive Character and the target audience by means of a traffic source we own. Email.

The Soap Opera Sequence makes up a series of email sequences that assist to link and establish an instant relationship in between you and the individual reading your email. Russell credits Andre Chaperon (creator of Autoresponder Madness) for coming up with the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his great heart likewise shares the EXACT five email templates that have assisted him to shift into an Attractive Character and an in-demand internet marketer.

The Soap Opera Sequence works since it profits from providing value to your customers. This ‘value’ combined with a tempting open story hooks them the moment they read your very first e-mail and they’ll eagerly anticipate the next one.

The days of uninteresting email series are over. Do not just delight in soap opera on TV, it’s time to anecdotally use it in your e-mail messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the trick to keeping your subscribers delighted to speak with you every day is utilizing the Seinfeld e-mail format.”

So what’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an e-mail style that develops excitement in your readers. It ‘d captivate them and trigger them to purchase from you.

It leverages the power of storytelling. This time, you’re being imaginative in sharing your life and pertinent stories taking place with/around you– stories they can quickly link with. You need to be purposeful and tactical about it anyways.

You wish to have the ability to lead perfect customers back to your offer. This might look easy but it’s effective!

Russell also supplies good examples and written design templates to accelerate the procedure when you’re sending Seinfeld e-mails.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area Three: Funnelology

In this section, the methods and techniques for constructing high-converting funnels are discussed in detail, as well as and what you actually ought to do to make your funnel work.

Russell covers the basics of a funnel, phases (and sales funnel phases) and the type of landing pages to utilize, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we found out the significance of sticking to systems that work. Simply put, there’s no requirement to reinvent the wheel.

If you’re a business owner and you’re having a hard time to recover cost, there’s a possibility that you’re making the above error.

This is common with entrepreneurs who are simply beginning with their sales funnel. They attempt to re-invent the whole car. When constructing a service, what a horrible path to follow!

The secret here is leveraging on other individuals who already have a successful funnel and making your deal to their exact consumers. Keep an eye on the:

  • Demographics
  • Advertisement copy and copies
  • Traffic sources
  • Offers
  • Landing page

Knowing how to reverse all these components to work for you is a priceless present for your business. Once you understand how the pieces fit, it’s quite easy.

Secret # 10: Seven Phases Of A Funnel

I’m really grateful that I read DotCom Secrets a couple of years ago (and several times more since that first time to totally understand and implement the techniques in my own online service.

It not just opened my eyes to funnels and how to develop them however also the seven phases that a perfect client needs to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me much better pertained to terms with this sentence within the DotCom Secrets. It reads:

The real difference between having a six-, seven-, or even eight-figure service is whether you comprehend the stages of a funnel and can effectively monetize the points along the line.

I learnt more about that there are levels of traffic temperature and therefore, treating them along the same funnel process threatens.

This secret alone is fundamental to creating the best kind of page, offer, and traffic that will lead to sales.

When developing a funnel– specifically if you want visitors and leads to trust you more, there’s likewise the pre-framing concept that you need to totally comprehend. Well, who doesn’t want to establish trust currently?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets goes beyond the normal organization recommendations. It goes into the particular landing pages you can develop in the 7 structure phases that we’ve discussed previously.

You get to see the twenty-three of the most reliable building blocks for your sales funnels.

DotCom Secrets 23 building blocks of a funnel

Smart funnel hackers use these foundation at specific times throughout these exact same 4 phases of the funnel:

  • Pre-frame bridge
  • Qualifying subscribers
  • Qualifying buyers

Recognizing hyper buyers for your product or services.

You can decide which you want to start with very first and which one to stick to in your market when you’ve understood how this works.

Secret # 12: Frontend Vs. Backend Funnels

Picking the best type of funnels can be a battle even to the advanced online marketers. More so, comprehend the funnels that will be served just to certified buyers (at the backend).

DotCom Secrets Frontend Vs Backend

This error isn’t so obvious– however bypassing it can make a difference in your traffic engagement and sales.

Here Russell outlines the procedure he follows when selecting a funnel to use on the frontend of his value ladders, the funnel he utilizes in the consideration phase (the middle), and those utilized for the backend deals.

Secret # 13: The Best Bait

I could not include this ‘secret’ when I first read the DotCom Secrets book.

Russell spills everything out in this section and exposes the secret that made all his books offer millions.

Just by getting your totally free copy of DotCom Secrets and studying the funnel steps, you’ll have a number of “Aha-Moments” that will alter your service, specifically if you have a product you’re currently offering online (or even offline).

I indicate if you can order your totally free copy of DotCom Secrets and study the funnel actions, you’ll comprehend the secret behind these records.

He emphasizes the power of words and how using a specific WORD can change your whole organization magically. That single word can function as bait.

Despite the industry you run in, what you do, what items you offer, or the business model, this is the part that some of the successful business owners would hide from you.

 

Area Four: Funnels And Scripts

The very first time I read DotCom Secrets, I could not comprehend this section because it was special in its method. I had to check out the book once again to comprehend the point that Russell was making.

As one of the actionable sections, Russell dives deeper into the core funnels he uses in running ClickFunnels and other companies, along with the exact funnel scripts that have actually helped him to sell countless each of his products.

These are split into the Frontend, Middle and Backend Funnels. Remarkably, you don’t have to fight with these parts because there’s a powerful suite of software you can utilize to automate everything– ClickFunnels software application.

1. Frontend Funnel: Two-Step– Free Plus Shipping

The Frontend Funnel is necessary due to the fact that it shows what must happen when you get your visitors onboard your sales funnel.

You’ll discover this type of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s basic to develop and can benefit eCommerce marketers or entrepreneurs who have Shipping plus totally free offers.

The very first page of the Frontend Funnel begins with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to supply where the product ought to be shipped.

On the 2nd page (step-two) of the funnel, the visitor’s credit card info is asked for the shipping and handling charge. When the visitor has actually effectively completed the 2nd page– the One-time-offer is next.

Obviously, you’re not left alone as there are scripts you will utilize to make this entire 2-step free shipping funnel efficient. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the very same Frontend Funnel, we also have the SLOs or Self-Liquidating Offers. The objective of establishing this offer is to assist breakeven and cover the money you spent on advertising or getting the lead.

DotCom Secrets self liquidating offer

Here, Russell Brunson shows the practical mechanics involved in this kind of funnel. And he also presented an unique script called the Star, Story, Solution script which helps to nudge a cold lead towards your items.

You’ll gain access to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll discover how to attract visitors and let them keep spending for a longer time.

You’re not limited in any way– as there are numerous ways to utilize this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The ideal webinar is the best and likewise the first funnel for the middle of your value ladder. It covers whatever about hosting high-converting webinars; how to use taped or live discussions to market your product and services on auto-pilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re provided with the techniques and scripts that will make the webinar really “perfect.”.

5. Middle Funnel: Invisible Perfect Webinar.

Unlike the Perfect Webinar, this one is a little various. It’s not FREE!. It’s an advanced webinar presentation where your goal is to get individuals to purchase. But it’s “undetectable”– which suggests there’s no aggressive or deceptiveness included.

You’ll likewise access the scripts for this updated variation of Perfect Webinar.

6. Middle Funnel: Product Launch.

You utilize the “Product Launch” funnel specifically for releasing a new product by sharing a series of videos to supply lots of worth to your visitors.

Internet marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the developer of Knowledge Broker Blueprint), and a host of them use it.

These videos will be convincing, practical, and amusing– therefore causing visitors to act. You’ll find how to correctly structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of selling high-ticket offers utilizing an advanced formula and scripts. This funnel is what you require to obtain premium customers if you’re a coach or consultant.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section 5: ClickFunnels.

This last area is quick however you can find out more by reading my ClickFunnels evaluate.

DotCom Secrets Pros and Cons.

DotCom Secrets is a fantastic book if you wish to gain insights, see examples, and read stories that will influence you to develop a successful service online or guide you in transitioning from offline to internet marketing channels.

So let’s think about the cons and pros quickly:.

Pros.

DotCom Secrets is totally free. Get business-building understanding without paying money.

Enhance your organization’ importance using the worth ladders and sales funnel techniques and scripts.

Get tricks to ending up being a thought leader in your market.

Simple strategies that will work for any organization model.

Build relationships and develop relationship with your clients.

Cons.

You might require to have an existing organization to gain from DotCom Secrets (although it can certainly benefit you if you’re just starting in addition to long as you execute the information).

The book is ideal for services that utilize online marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

When you get it from the main website, DotCom Secrets is FREE. If you’re based within the US or $14.95 for worldwide, you only have to pay for shipping/handling– $7.95.

There you have it, the Free Plus Shipping offer we talked about previously. As you can see, Russell is a master at implementing what he teaches.

If you choose to purchase DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your option.

DotCom Secrets Free Book.

Thanks to Russell for using the book devoid of his website (you just pay for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a package of actionable techniques and tricks for beginning and growing a business.

You’ll discover a bunch of aha minutes while going through the areas. You’re directed on how to integrate the principle into my own company.

DotCom Secrets is a playbook. You might have to read it numerous times to get the ‘secrets’ into your head and company. However you don’t have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re selling services or items online, I extremely suggest that you get a copy of DotCom Secrets totally free.

>>Click Here To Get Your Copy Of Dotcom Secrets<<