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Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is a terrific book if you want to acquire insights, see examples, and check out stories that will motivate you to construct a successful business online or guide you in transitioning from offline to internet marketing channels.

So let’s think about the advantages and disadvantages rapidly:

Pros:

  • DotCom Secrets is free. Get it here.
  • You will overcome the shoulder lessons from a successful incredibly affiliate– Russell Brunson.
  • The book is a satisfying and simple read.
  • You will get actionable takeaways that you can utilize to enhance your organization right away.

Cons:

  • It’s not a “how to make money online” book per se.
  • You will require to have some knowledge of internet marketing concepts to fully value the book.

If you desire to find out from someone who has actually made money online, Dotcom Secrets is an excellent resource.

Russell Brunson takes you step-by-step through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll leave from reading this book with actionable takeaways that you can utilize to enhance your business immediately.

The only drawback is that it’s not a “how to make money online” book per se– you will require to have some knowledge of internet marketing principles to totally value it.

However in general, Dotcom Secrets is an important resource for anyone wanting to develop or grow an online company.

So if you’re prepared to learn from one of the masters of Sales Funn, make sure to have a look at this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my preferred service books. You might need to read it several times to fully understand it. Or simply make it your companion as you set about your online way of life business adventures.

In the intro of the book, Russell Brunson assured to keep the book evergreen for many years to come. The objective is to make it pertinent to both innovative and new online entrepreneurs.

The number of organization books do you still discover pertinent in this ever-changing world? Although marketing strategies are constantly changing, the DotCom Secrets book is still exceptionally pertinent and helpful today.

What Is DotCom Secrets?

The DotCom Secrets book provides a detailed process for growing a successful company– whether online or offline.

DotCom Secrets Review

Even though DotCom Secrets was first released in 2015, you’ll discover that most of the techniques that Russell discuss are still reliable today.

You’ll get a ton of actionable recommendations from the book and if you have plans to sell items online or you’re already at it, you require to get a copy of DotCom Secrets and keep it as a recommendation.

Dan Kennedy wrote the forward to the DotCom Secrets book. In his specific words:

” In truth, this is a proven playbook for growing your company with reliable list building and sales/conversion approaches, which can be utilized online and offline.”

This is a effective and transformative book. DotCom Secrets by Russell Brunson is the best plan if you’re aiming to start a service or scale an existing organization.

Within the pages of the Dotcom Secrets book, you’ll get a detailed plan that guides you on the ideal building blocks for your service. You’ll certainly get arise from reading it.

To be honest, DotCom Secrets sounds like a book for developing a sustainable online company just.

Don’t be constrained by that because the actionable marketing strategies work for both online and offline organizations. So you’re in safe hands if you run a brick-and-mortar service and want to transition to internet marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, just you can respond to that question. If you want to begin or scale an organization and follow tested ‘faster way’ that has been tested by Russell himself, you should check out the DotCom Secrets book.

It’s altering lives and I’ve personally found it super valuable on my entrepreneurial journey (I’ve read it several times). I highly recommend the book.

If you ‘d rather play cool and attempt to figure it out by yourself, then DotCom Secrets might not be worth your read. You should consider another book.

DotCom Secrets offers smart insights and techniques to:

Existing entrepreneur: If you have not begun a company at all or have no organization concept, the book might not be relevant to you.

Item owners: If you have an existing product already, then you can discover strategies to double or even triple your sales.

Positive marketers: If you’re willing to take steps that might challenge your concept of business, then you ought to use DotCom Secrets as a referral.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You want to construct a service that stands the test of time. Because you lack the skillset, tools, and tricks that have been tested and proven to produce terrific results, you do not want to fizzle out.

Whether you’re a newbie who’s just getting began or you’re a professional, DotCom Secrets will walk you through the procedure of starting and growing a lucrative organization.

If you already have a business, use the secrets in the book to scale to unbelievable levels? Aside from generating income, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a trusted and effective book that supplies particular, actionable directions on what you need to do to fail-proof your company, how to bring in clients, and the secrets to substantially enhance your sales.

If you fail to read DotCom Secrets, you’re still not limited at all. The only challenge, though, is that you’ll miss out on the opportunity to quickly grow your existing service or flourish in a competitive market.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some differences in between Expert Secrets Both books are relevant to, lifestyle business owners, company owner and online marketers– considering that they match each other and attend to beginning and growing a successful organization.

Expert Secrets vs DotCom Secrets.

DotCom Secrets lays out a step-by-step process to efficiently structure your company. You get to learn how to deliver your message and interact worth in such a way that makes people wish to pay you.

Professional Secrets provides actionable examples, illustrations, and stories that assist you discover your voice, construct a faithful fan base and make money to share messages that will change another person’s life.

Both books are advised to company owner who wish to become more successful in their markets. Entrepreneurs who are constructed to see opportunities in competitors instead of discomfort.

And lastly in Russell’s 3rd and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your sites and funnels with your dream clients (aka getting lots of traffic as the title of the book suggests).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is arranged into 5 areas similar to Expert Secrets that details the easy marketing processes and how to execute them.

Area One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell began the very first area of DotCom Secrets with “Ladders and Funnels.” He also reveals 5 (5) marketing tricks. Let’s discuss them:

Secret # 1: The Secret Formula

Initially, you require to have a complete understanding of where you desire your company. How does this understanding assist your customers and clients?

This will help you to serve them better– instead of searching for out their pain points, how desperate they require solutions, and what they’re willing to pay.

In the secret formula, 4 simple concerns were laid out in a detailed order inside the DotCom Secrets book:

Who are your dream customers?

How do you find them?

How do you attract them without being pushy?

What advantage will they get from your business?

You’ll discover answers to these questions and more in the first trick.

Secret #2: The Value Ladder

When it comes to developing a sustainable service, worth is key. , if there’s no worth, clients consumers customers customers leave.

Customers

That’s why Russell invested a lots of time to dissect the actions that you need to follow to browse your dream customer from taking the “bait” (starting point of your ladder) to where they wish to be.

DotCom Secrets Value Ladder

This secret is described as “taking them through your worth ladder.”

When you successfully structure the value ladder, you’ll not just make more cash, you’ll also supply your clients with a more tailored service. They’ll enjoy you for this.

Secret # 3: From A Ladder To A Funnel

This secret is where the magic occurs. It’s like an epiphany that changes everything you currently understand about growing a profitable business. You’ll start with constructing out your own sales funnel and the psychology behind a successful funnel.

It exceeds the item you’re selling or how they’re priced. There’s a lot more …

You require to have a complete value ladder in place. It’s like your foolproof system for making sales on auto-pilot. If you don’t have an effective worth adder mapped out, you might not be able to build a high-converting sales funnel.

The sales funnel is important and has actually altered the method entrepreneurs and organizations approach sales online.

It works since it takes into account the clients’ behaviors– and moves them through the different steps of your value ladder till they’re ready to buy your item– voluntarily.

Secret # 4: How To Find Your Dream Customers

You have a target audience. Unfortunately, you may not know how to identify or serve them. That’s why knowing how to define your target audience is very important.

This secret lays out where your target audience (i.e., clients who are ready to acquire your product) are investing most of their time online. Discover the tricks to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be equipped with the methods that work to get a client to leave whatever they’re doing and have a look at your page.

Every online entrepreneur requires to find out and master these techniques. Russell makes it easy in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Generating traffic to a landing page or site is a consistent battle for many people. It’s probably the most overwhelming aspect of running an effective online service.

Do you really understand how traffic works in the online marketing area? Russell has the answers if you aren’t positive in your traffic generation know-how.

He reveals you the very best kind of traffic that you should pay attention to and how it can change your company. The type of traffic consists of:

  • Traffic we control
  • The traffic we do not manage
  • Traffic we own

Area Two: Your Communication Funnel

In this section, Russell digs deeper into the procedures involved in developing an audience by leveraging advanced personal branding techniques, the tricks to communicating well with your audience that will result in a sale.

Make sure you do not skip this area while checking out DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to constructing a positive and attractive character.

Why do you believe guys like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and of course, Russell Brunson have huge fans?

As a business owner, you can’t fail when you finally establish an attractive character. When you’re effective at it, it implies you can include more qualified customers to your e-mail list and introduce an effective product that people are prepared and prepared to buy right away.

In developing that attractive character, Russell Brunson defines the three elements you need to keep in check, which is divided into three (3) categories:

  • The Elements
  • The Identity
  • Storylines

DotCom Secrets reveals you how to develop an attractive character using these elements and their elements, and identify the best way to communicate your fascinating stories that will get the sales can be found in.

Secret # 7: The Soap Opera Sequence

This “secret” originates from the previous part of Dotcom Secrets. It’s everything about developing a bond and a sort of rapport in between the Attractive Character and the target audience by means of a traffic source we own. Email.

The Soap Opera Sequence consists of a series of email series that assist to connect and establish an immediate relationship between you and the individual reading your email. Russell credits Andre Chaperon (developer of Autoresponder Madness) for developing the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his good heart also shares the EXACT 5 email templates that have assisted him to shift into an in-demand internet and an attractive character online marketer.

Since it capitalizes on providing worth to your customers, the Soap Opera Sequence works. This ‘value’ combined with a tempting open story hooks them the minute they read your first email and they’ll eagerly anticipate the next one.

The days of boring email sequences are over. Do not simply take pleasure in soap opera on television, it’s time to anecdotally utilize it in your e-mail messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the trick to keeping your subscribers happy to hear from you every day is using the Seinfeld e-mail format.”

What’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an e-mail design that constructs excitement in your readers. It ‘d entertain them and trigger them to buy from you.

It leverages the power of storytelling. However this time, you’re being creative in sharing your life and relevant stories occurring with/around you– stories they can easily connect with. You should be strategic and purposeful about it anyways.

You wish to be able to lead perfect clients back to your offer. This may look easy however it’s powerful!

Russell likewise supplies good examples and written design templates to speed up the process when you’re sending Seinfeld e-mails.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section Three: Funnelology

In this area, the methods and tactics for developing high-converting funnels are gone over in detail, as well as and what you really need to do to make your funnel work.

Russell covers the principles of a funnel, phases (and sales funnel stages) and the kind of landing pages to utilize, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we discovered the value of staying with systems that work. Simply put, there’s no need to transform the wheel.

If you’re an entrepreneur and you’re having a hard time to break even, there’s a possibility that you’re making the above error.

This is common with business owners who are simply beginning with their sales funnel. They attempt to re-invent the whole lorry. What a terrible path to follow when developing an organization!

The secret here is leveraging on other people who currently have a successful funnel and making your offer to their exact consumers. Watch on the:

  • Demographics
  • Advertisement copy and copies
  • Traffic sources
  • Deals
  • Landing page

Understanding how to reverse all these components to work for you is a priceless gift for your service. Once you comprehend how the pieces fit, it’s quite simple.

Secret # 10: Seven Phases Of A Funnel

I’m really happy that I read DotCom Secrets a few years ago (and a number of times more because that first time to totally understand and implement the methods in my own online service.

It not just opened my eyes to funnels and how to develop them however likewise the 7 phases that an ideal client has to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me better concerned terms with this sentence within the DotCom Secrets. It reads:

The real distinction between having a 6-, 7-, or even eight-figure business is whether you understand the phases of a funnel and can successfully monetize the points along the line.

I learnt more about that there are levels of traffic temperature and therefore, treating them along the same funnel process is dangerous.

This secret alone is fundamental to producing the ideal type of page, offer, and traffic that will lead to sales.

There’s likewise the pre-framing idea that you require to totally understand when creating a funnel– specifically if you want visitors and results in trust you more. Well, who doesn’t want to develop trust currently?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets surpasses the typical company suggestions. It enters into the particular landing pages you can create in the 7 structure stages that we’ve talked about earlier.

You get to see the twenty-three of the most effective foundation for your sales funnels.

DotCom Secrets 23 building blocks of a funnel

Smart funnel hackers use these foundation at particular times during these very same four stages of the funnel:

  • Pre-frame bridge
  • Qualifying customers
  • Qualifying purchasers

Recognizing hyper purchasers for your products and services.

When you’ve understood how this works, you can decide which you want to start with very first and which one to stick to in your market.

Secret # 12: Frontend Vs. Backend Funnels

Selecting the best type of funnels can be a struggle even to the advanced online marketers. More so, understand the funnels that will be served just to qualified buyers (at the backend).

DotCom Secrets Frontend Vs Backend

This mistake isn’t so obvious– however bypassing it can make a difference in your traffic engagement and sales.

Here Russell describes the procedure he follows when selecting a funnel to utilize on the frontend of his worth ladders, the funnel he uses in the factor to consider stage (the middle), and those utilized for the backend deals.

Secret # 13: The Best Bait

I couldn’t include this ‘secret’ when I initially checked out the DotCom Secrets book.

Russell spills it all out in this section and exposes the trick that made all his books offer millions.

Just by getting your totally free copy of DotCom Secrets and studying the funnel steps, you’ll have several “Aha-Moments” that will change your service, specifically if you have a product you’re presently selling online (or even offline).

I suggest if you can buy your totally free copy of DotCom Secrets and study the funnel actions, you’ll understand the secret behind these records.

He highlights the power of words and how using a specific WORD can change your entire organization amazingly. That single word can function as bait.

Despite the market you run in, what you do, what products you provide, or business model, this is the part that some of the effective entrepreneurs would conceal from you.

 

Area Four: Scripts and funnels

The very first time I read DotCom Secrets, I couldn’t grasp this area because it was distinct in its way. I needed to read the book once again to comprehend the point that Russell was making.

As one of the actionable sections, Russell dives deeper into the core funnels he uses in running ClickFunnels and other business, in addition to the exact funnel scripts that have helped him to sell countless each of his items.

These are split into the Frontend, Middle and Backend Funnels. Surprisingly, you do not have to battle with these parts because there’s an effective suite of software you can use to automate everything– ClickFunnels software application.

1. Frontend Funnel: Two-Step– Free Plus Shipping

Because it shows what should happen as soon as you get your visitors onboard your sales funnel, the Frontend Funnel is essential.

You’ll find this kind of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s simple to build and can benefit eCommerce business owners or online marketers who have Shipping plus totally free offers.

The very first page of the Frontend Funnel begins with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to supply where the product ought to be shipped.

On the second page (step-two) of the funnel, the visitor’s credit card info is asked for the shipping and managing charge. Once the visitor has actually successfully submitted the 2nd page– the One-time-offer is next.

Naturally, you’re not left alone as there are scripts you will use to make this whole 2-step free shipping funnel efficient. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the very same Frontend Funnel, we likewise have the SLOs or Self-Liquidating Offers. The objective of setting up this deal is to help breakeven and cover the cash you invested in marketing or getting the lead.

DotCom Secrets self liquidating deal

Here, Russell Brunson shows the useful mechanics involved in this kind of funnel. And he also introduced a special script called the Star, Story, Solution script which assists to push a cold lead towards your items.

You’ll access to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll find how to entice visitors and let them keep paying for a longer time.

However you’re not limited in any way– as there are many methods to utilize this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The best webinar is the ideal and likewise the first funnel for the middle of your worth ladder. It covers everything about hosting high-converting webinars; how to utilize live or taped presentations to market your product and services on autopilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re provided with the techniques and scripts that will make the webinar genuinely “ideal.”.

5. Middle Funnel: Invisible Perfect Webinar.

It’s not FREE!. It’s a more innovative webinar discussion where your goal is to get individuals to purchase.

You’ll also access the scripts for this upgraded variation of Perfect Webinar.

6. Middle Funnel: Product Launch.

You utilize the “Product Launch” funnel particularly for launching a new product by sharing a series of videos to offer tons of worth to your visitors.

Online marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the creator of Knowledge Broker Blueprint), and a host of them utilize it.

These videos will be persuasive, practical, and entertaining– thereby triggering visitors to take actions. You’ll find how to correctly structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of selling high-ticket deals using a sophisticated formula and scripts. If you’re a coach or expert, this funnel is what you need to obtain premium customers.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area 5: ClickFunnels.

This last area is quick but you can learn more by reading my ClickFunnels review.

DotCom Secrets Pros and Cons.

DotCom Secrets is a fantastic book if you wish to gain insights, see examples, and check out stories that will inspire you to construct a successful business online or guide you in transitioning from offline to online marketing channels.

So let’s consider the pros and cons rapidly:.

Pros.

DotCom Secrets is totally free. Get business-building knowledge without paying cash.

Improve your organization’ importance using the worth ladders and sales funnel strategies and scripts.

Get secrets to becoming a thought leader in your market.

Easy techniques that will work for any business model.

Build relationships and develop relationship with your customers.

Cons.

You might need to have an existing service to take advantage of DotCom Secrets (although it can certainly benefit you if you’re just starting out as well as long as you carry out the information).

The book is perfect for companies that utilize internet marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

When you get it from the official site, DotCom Secrets is FREE. If you’re based within the United States or $14.95 for global, you only have to pay for shipping/handling– $7.95.

There you have it, the Free Plus Shipping offer we discussed earlier. As you can see, Russell is a master at executing what he teaches.

If you choose to buy DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your choice.

DotCom Secrets Free Book.

Thanks to Russell for offering the book devoid of his website (you just spend for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a package of actionable strategies and secrets for starting and growing an organization.

You’ll discover a lot of aha moments while going through the areas. More significantly, you’re guided on how to include the principle into my own company.

DotCom Secrets is a playbook. You may have to read it numerous times to get the ‘secrets’ into your head and organization. But you do not have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re selling product and services online, I extremely recommend that you get a copy of DotCom Secrets totally free.

>>Click Here To Get Your Copy Of Dotcom Secrets<<