Dotcom Secrets is a terrific book if you wish to gain insights, see examples, and check out stories that will influence you to construct an effective service online or guide you in transitioning from offline to online marketing channels.
So let’s think about the cons and pros quickly:
Pros:
- DotCom Secrets is complimentary. Get it here.
- You will get over the shoulder lessons from an effective extremely affiliate– Russell Brunson.
- The book is a pleasurable and easy read.
- You will get actionable takeaways that you can use to enhance your service instantly.
Cons:
- It’s not a “how to earn money online” book per se.
- You will require to have some knowledge of online marketing principles to fully appreciate the book.
If you want to discover from somebody who has really made money online, Dotcom Secrets is a terrific resource.
Russell Brunson takes you step-by-step through his ClickFunnels journey, sharing what worked and what didn’t along the way.
You’ll leave from reading this book with actionable takeaways that you can use to improve your service instantly.
The only disadvantage is that it’s not a “how to generate income online” book per se– you will need to have some understanding of internet marketing concepts to fully appreciate it.
In general, Dotcom Secrets is an important resource for anyone looking to construct or grow an online organization.
If you’re prepared to learn from one of the masters of Sales Funn, be sure to check out this book today!
>>Click Here To Get Your Copy Of Dotcom Secrets<<
DotCom Secrets Book
It’s one of my favorite business books. You might need to read it several times to completely grasp it. Or simply make it your buddy as you tackle your online lifestyle organization adventures.
In the introduction of the book, Russell Brunson promised to keep the book evergreen for years to come. The goal is to make it pertinent to both brand-new and sophisticated online entrepreneurs.
How many company books do you still find relevant in this ever-changing world? Even though marketing techniques are constantly altering, the DotCom Secrets book is still extremely appropriate and helpful today.
What Is DotCom Secrets?
The DotCom Secrets book supplies a detailed procedure for growing an effective organization– whether online or offline.
DotCom Secrets Review
Although DotCom Secrets was first published in 2015, you’ll discover that the majority of the strategies that Russell talks about are still effective today.
You’ll get a lots of actionable suggestions from the book and if you have plans to offer products online or you’re currently at it, you require to get a copy of DotCom Secrets and keep it as a referral.
Dan Kennedy wrote the forward to the DotCom Secrets book. In his precise words:
” In fact, this is a proven playbook for growing your business with efficient lead generation and sales/conversion approaches, which can be utilized offline and online.”
This is a effective and transformative book. DotCom Secrets by Russell Brunson is the perfect plan if you’re seeking to begin a service or scale an existing business.
Within the pages of the Dotcom Secrets book, you’ll get a comprehensive strategy that guides you on the ideal building blocks for your business. You’ll definitely get arise from reading it.
To be truthful, DotCom Secrets sounds like a book for constructing a sustainable online business just.
Don’t be constrained by that since the actionable marketing strategies work for both online and offline services. You’re in safe hands if you run a brick-and-mortar service and desire to shift to online marketing.
Who Is DotCom Secrets For?
Is “DotCom Secrets” for you?
Well, only you can answer that question. If you want to begin or scale a service and follow tested ‘shortcut’ that has been evaluated by Russell himself, you must check out the DotCom Secrets book.
It’s changing lives and I’ve personally found it super valuable on my entrepreneurial journey (I’ve read it several times). I highly advise the book.
If you ‘d rather play cool and try to figure it out by yourself, then DotCom Secrets may not be worth your read. You need to think about another book.
DotCom Secrets supplies smart insights and strategies to:
Existing entrepreneur: If you have not started a company at all or have no organization concept, the book may not pertain to you.
Item owners: If you have an existing product already, then you can find out methods to double and even triple your sales.
Positive online marketers: If you’re willing to take actions that may challenge your concept of business, then you need to use DotCom Secrets as a reference.
>>Click Here To Get Your Copy Of Dotcom Secrets<<
Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer
You want to build a company that stands the test of time. Due to the fact that you do not have the skillset, tools, and tricks that have actually been evaluated and proven to produce fantastic results, you do not desire to fizzle out.
So whether you’re a novice who’s just getting started or you’re a professional, DotCom Secrets will walk you through the procedure of beginning and growing a rewarding company.
If you already have an organization, utilize the tricks in the book to scale to amazing levels? Aside from making money, you’ll touch more lives and make the world a better place.
DotCom Secrets Is a trusted and powerful book that supplies specific, actionable instructions on what you should do to fail-proof your organization, how to draw in consumers, and the tricks to substantially improve your sales.
You’re still not restricted at all if you stop working to check out DotCom Secrets. The only challenge, though, is that you’ll miss the chance to rapidly grow your existing business or thrive in a competitive industry.
How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?
Sure, there are some differences in between Expert Secrets Both books pertain to, way of life business owners, business owners and online marketers– considering that they complement each other and offer starting and growing a successful organization.
Professional Secrets vs DotCom Secrets.
DotCom Secrets outlines a step-by-step process to effectively structure your service. You get to find out how to deliver your message and interact worth in a manner that makes people wish to pay you.
Expert Secrets provides actionable examples, illustrations, and stories that assist you find your voice, build a devoted fan base and earn money to share messages that will alter somebody else’s life.
Both books are suggested to business owners who want to end up being more successful in their markets. Business owners who are constructed to see chances in competition instead of discomfort.
And lastly in Russell’s 3rd and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your sites and funnels with your dream customers (aka getting tons of traffic as the title of the book suggests).
DotCom Secrets Review: An In-Depth Look Inside
The Dotcom Secrets book is arranged into 5 sections just like Expert Secrets that describes the easy marketing procedures and how to implement them.
Area One: Ladders and Funnels
DotCom Secrets Value Ladder Vs Funnel
Russell started the first section of DotCom Secrets with “Ladders and Funnels.” He also exposes five (5) marketing tricks. Let’s review them:
Secret # 1: The Secret Formula
You need to have a full understanding of where you want your business. How does this understanding assist your consumers and customers?
This will assist you to serve them better– instead of trying to find out their pain points, how desperate they require services, and what they’re prepared to pay.
In the secret formula, 4 easy concerns were described in a step-by-step order inside the DotCom Secrets book:
Who are your dream customers?
How do you find them?
How do you attract them without being aggressive?
What benefit will they receive from your service?
You’ll discover answers to these questions and more in the very first secret.
Secret #2: The Value Ladder
Worth is key when it comes to constructing a sustainable organization. , if there’s no value, customers clients clients will leave.
Customers
That’s why Russell invested a lots of time to dissect the steps that you require to follow to browse your dream client from taking the “bait” (beginning point of your ladder) to where they want to be.
DotCom Secrets Value Ladder
This trick is described as “taking them through your value ladder.”
When you successfully structure the worth ladder, you’ll not only make more cash, you’ll also offer your customers with a more personalized solution. They’ll love you for this.
Secret # 3: From A Ladder To A Funnel
This secret is where the magic takes place. It’s like a surprise that alters whatever you currently learn about growing a successful company. You’ll get started with constructing out your own sales funnel and the psychology behind a profitable funnel.
It exceeds the item you’re selling or how they’re priced. There’s a lot more …
You need to have a total worth ladder in place. It’s like your infallible system for making sales on autopilot. If you don’t have an efficient value adder mapped out, you may not be able to construct a high-converting sales funnel.
The sales funnel is very important and has changed the way business owners and services approach sales online.
It works because it takes into account the consumers’ behaviors– and moves them through the different actions of your worth ladder up until they’re prepared to purchase your product– willingly.
Secret # 4: How To Find Your Dream Customers
You have a target market. You may not understand how to determine or serve them. That’s why knowing how to specify your target audience is important.
This secret details where your target audience (i.e., customers who are ready to purchase your item) are spending most of their time online. Discover the techniques to divert their attention to your sales funnel. This is gold!
DotCom Secrets Sales Funnel
You’ll be equipped with the strategies that work to get a customer to leave whatever they’re doing and have a look at your page.
Every online entrepreneur requires to find out and master these methods. Russell makes it easy in DotCom Secrets.
Secret # 5: The Three Types Of Traffic
Getting traffic to a landing page or site is a consistent struggle for the majority of people. It’s arguably the most daunting element of running a successful online service.
Do you actually understand how traffic operates in the internet marketing space? If you aren’t positive in your traffic generation proficiency, Russell has the responses.
He reveals you the best kind of traffic that you must focus on and how it can change your service. The kind of traffic includes:
- Traffic we manage
- The traffic we do not manage
- Traffic we own
Section Two: Your Communication Funnel
In this area, Russell digs deeper into the processes associated with developing an audience by leveraging advanced personal branding techniques, the tricks to communicating well with your audience that will lead to a sale.
Make certain you don’t skip this area while checking out DotCom Secrets.
Secret # 6: The Attractive Character
There’s a secret to building a attractive and confident character.
Why do you believe guys like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and naturally, Russell Brunson have huge fans?
As a company owner, you can’t fail when you lastly establish an attractive character. When you’re effective at it, it suggests you can add more qualified clients to your email list and launch an effective product that individuals are ready and prepared to buy right away.
In creating that appealing character, Russell Brunson specifies the 3 components you should keep in check, which is split into three (3) classifications:
- The Elements
- The Identity
- Storylines
DotCom Secrets shows you how to develop an attractive character utilizing these parts and their aspects, and determine the very best way to communicate your captivating stories that will get the sales coming in.
Secret # 7: The Soap Opera Sequence
This “secret” comes from the previous part of Dotcom Secrets. It’s everything about developing a bond and a sort of relationship between the Attractive Character and the target market by means of a traffic source we own. Email.
The Soap Opera Sequence comprises a series of e-mail series that help to connect and establish an instant relationship between you and the person reading your email. Russell credits Andre Chaperon (creator of Autoresponder Madness) for developing the Soap Opera Email Sequence
DotCom Secrets Soap Opera Sequence
Russell out of his great heart also shares the EXACT 5 email templates that have assisted him to transition into an Attractive Character and a desired web marketer.
Because it capitalizes on giving value to your customers, the Soap Opera Sequence works. This ‘worth’ paired with an irresistible open story hooks them the moment they read your very first email and they’ll eagerly anticipate the next one.
The days of dull email series are over. Do not simply enjoy daytime soap on TV, it’s time to anecdotally use it in your email messages.
Secret # 8: Daily Seinfeld Sequence.
According to Russell Brunson, “the secret to keeping your customers pleased to hear from you every day is utilizing the Seinfeld email format.”
So what’s the Seinfeld format everything about?
DotCom Secrets Seinfeld Sequence
It’s an email design that develops enjoyment in your readers. It ‘d entertain them and cause them to purchase from you.
It leverages the power of storytelling. This time, you’re being innovative in sharing your life and pertinent stories taking place with/around you– stories they can easily connect with. You need to be purposeful and strategic about it anyways.
You wish to be able to lead perfect clients back to your deal. This might look basic however it’s effective nonetheless!
Russell also provides good examples and written design templates to speed up the procedure when you’re sending out Seinfeld e-mails.
>>Click Here To Get Your Copy Of Dotcom Secrets<<
Section Three: Funnelology
In this area, the techniques and methods for building high-converting funnels are gone over in detail, as well as and what you actually need to do to make your funnel work.
Russell covers the principles of a funnel, phases (and sales funnel stages) and the type of landing pages to utilize, how to structure them, when, and in what matter.
Secret # 9: Reverse-Engineering A Successful Funnel
In Marketing 101, we found out the significance of staying with systems that work. In other words, there’s no need to reinvent the wheel.
If you’re an entrepreneur and you’re struggling to break even, there’s a possibility that you’re making the above mistake.
This is common with business owners who are just starting with their sales funnel. They try to re-invent the entire automobile. What a terrible path to follow when developing a service!
The trick here is leveraging on other people who currently have an effective funnel and making your deal to their exact customers. Watch on the:
- Demographics
- Advertisement copy and copies
- Traffic sources
- Deals
- Landing page
Understanding how to reverse all these aspects to work for you is a priceless gift for your organization. It’s quite easy once you comprehend how the pieces fit.
Secret # 10: Seven Phases Of A Funnel
I’m very pleased that I check out DotCom Secrets a couple of years ago (and a number of times more because that very first time to completely comprehend and implement the techniques in my own online business.
It not just opened my eyes to funnels and how to construct them but also the 7 stages that an ideal consumer has to go through.
DotCom Secrets The 7 Phases of a Funnel
It made me much better pertained to terms with this sentence within the DotCom Secrets. It checks out:
The genuine difference in between having a 6-, 7-, or even eight-figure service is whether you comprehend the phases of a funnel and can successfully generate income from the points along the line.
I got to know that there are levels of traffic temperature level and therefore, treating them along the same funnel process threatens.
This trick alone is essential to producing the best kind of page, offer, and traffic that will cause sales.
There’s likewise the pre-framing principle that you need to totally comprehend when creating a funnel– especially if you desire visitors and causes trust you more. Well, who doesn’t wish to establish trust already?
Secret # 11: The Twenty-Three Building Blocks Of A Funnel
DotCom Secrets goes beyond the typical business recommendations. It enters into the specific landing pages you can create in the 7 structure phases that we’ve discussed previously.
You get to see the twenty-three of the most efficient building blocks for your sales funnels.
DotCom Secrets 23 foundation of a funnel
Smart funnel hackers use these building blocks at particular times during these very same 4 stages of the funnel:
- Pre-frame bridge
- Qualifying subscribers
- Qualifying purchasers
Determining hyperactive purchasers for your products and services.
When you’ve understood how this works, you can choose which you want to begin with very first and which one to stick to in your market.
Secret # 12: Frontend Vs. Backend Funnels
Picking the ideal type of funnels can be a struggle even to the advanced marketers. More so, comprehend the funnels that will be served just to qualified purchasers (at the backend).
DotCom Secrets Frontend Vs Backend
This error isn’t so apparent– but bypassing it can make a distinction in your traffic engagement and sales.
Here Russell lays out the process he follows when picking a funnel to use on the frontend of his worth ladders, the funnel he utilizes in the factor to consider phase (the middle), and those utilized for the backend offers.
Secret # 13: The Best Bait
I could not include this ‘secret’ when I initially checked out the DotCom Secrets book.
Russell spills it all out in this area and reveals the secret that made all his books offer millions.
Simply by grabbing your free copy of DotCom Secrets and studying the funnel steps, you’ll have several “Aha-Moments” that will change your company, especially if you have an item you’re currently offering online (and even offline).
I mean if you can purchase your free copy of DotCom Secrets and study the funnel steps, you’ll comprehend the secret behind these records.
He stresses the power of words and how using a certain WORD can change your entire business amazingly. That single word can function as bait.
No matter the market you run in, what you do, what items you use, or the business model, this is the part that a few of the successful entrepreneurs would hide from you.
Area Four: Scripts and funnels
The very first time I check out DotCom Secrets, I could not understand this section since it was unique in its method. I needed to check out the book once again to comprehend the point that Russell was making.
As one of the actionable areas, Russell dives deeper into the core funnels he utilizes in running ClickFunnels and other business, in addition to the specific funnel scripts that have actually helped him to sell countless each of his items.
These are split into the Frontend, Middle and Backend Funnels. Interestingly, you do not need to have problem with these parts since there’s a powerful suite of software application you can utilize to automate whatever– ClickFunnels software.
1. Frontend Funnel: Two-Step– Free Plus Shipping
Since it shows what must happen as soon as you get your visitors onboard your sales funnel, the Frontend Funnel is crucial.
You’ll find this type of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s easy to develop and can benefit eCommerce online marketers or entrepreneurs who have Shipping plus totally free offers.
The first page of the Frontend Funnel starts with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to provide where the item ought to be delivered.
On the second page (step-two) of the funnel, the visitor’s charge card details is requested for the shipping and handling charge. Once the visitor has actually successfully filled out the second page– the One-time-offer is next.
Obviously, you’re not left alone as there are scripts you will use to make this entire 2-step free shipping funnel effective. Thanks, Russell!
2. Frontend Funnel: Self-Liquidating Offer
In the same Frontend Funnel, we also have the SLOs or Self-Liquidating Offers. The objective of setting up this offer is to assist breakeven and cover the money you invested in marketing or getting the lead.
DotCom Secrets self liquidating deal
Here, Russell Brunson reveals the useful mechanics involved in this type of funnel. And he also presented a special script called the Star, Story, Solution script which helps to nudge a cold lead towards your items.
You’ll get to these scripts which are forty-four (44) in number.
3. Frontend Funnel: Continuity
In this Frontend Funnel, you’ll find how to attract visitors and let them keep paying for a longer time.
But you’re not limited in any way– as there are many ways to use this to increase your success rate.
4. Middle Funnel: Perfect Webinar
The perfect webinar is the ideal and also the very first funnel for the middle of your worth ladder. It covers everything about hosting high-converting webinars; how to use recorded or live discussions to market your products or services on autopilot.
DotCom Secrets Perfect Webinar
Sure enough, you’re provided with the techniques and scripts that will make the webinar genuinely “ideal.”.
5. Middle Funnel: Invisible Perfect Webinar.
Unlike the Perfect Webinar, this one is a little various. It’s not FREE!. It’s a more advanced webinar presentation where your goal is to get people to buy. It’s “undetectable”– which means there’s no pushy or deception involved.
You’ll also access the scripts for this updated variation of Perfect Webinar.
6. Middle Funnel: Product Launch.
You utilize the “Product Launch” funnel specifically for releasing a new item by sharing a series of videos to provide tons of worth to your visitors.
Online marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the developer of Knowledge Broker Blueprint), and a host of them use it.
These videos will be persuasive, practical, and entertaining– thereby causing visitors to act. You’ll find how to properly structure these videos in the DotCom Secrets book.
7. Backend Funnel: High-Ticket, Three-Step Application.
This is where you master the art of selling high-ticket deals utilizing a sophisticated formula and scripts. This funnel is what you require to acquire premium clients if you’re a coach or expert.
>>Click Here To Get Your Copy Of Dotcom Secrets<<
Area 5: ClickFunnels.
This last area is brief however you can discover more by reading my ClickFunnels evaluate.
DotCom Secrets Pros and Cons.
DotCom Secrets is a terrific book if you want to acquire insights, see examples, and check out stories that will inspire you to develop a successful business online or guide you in transitioning from offline to online marketing channels.
So let’s consider the benefits and drawbacks rapidly:.
Pros.
DotCom Secrets is free. Get business-building knowledge without paying cash.
Enhance your service’ significance utilizing the worth ladders and sales funnel methods and scripts.
Get secrets to ending up being an idea leader in your industry.
Easy strategies that will work for any company design.
Establish and develop relationships connection with your consumers.
Cons.
You may require to have an existing company to benefit from DotCom Secrets (although it can definitely benefit you if you’re simply beginning in addition to long as you carry out the details).
The book is perfect for businesses that utilize internet marketing platforms.
>>Click Here To Get Your Copy Of Dotcom Secrets<<
DotCom Secrets Book Pricing.
DotCom Secrets is FREE when you get it from the main website. If you’re based within the United States or $14.95 for global, you just have to pay for shipping/handling– $7.95.
There you have it, the Free Plus Shipping offer we talked about earlier. As you can see, Russell is a master at implementing what he teaches.
You can get the paperback format for $14.80 if you choose to purchase DotCom Secrets from Amazon. It’s your option.
DotCom Secrets Free Book.
Thanks to Russell for offering the book free from his website (you just spend for shipping).
DoCom Secrets Review Summary: Is It Worth Getting The Book?
The DotCom Secrets book is a plan of actionable methods and secrets for growing a company and starting.
You’ll come across a lot of aha moments while going through the sections. You’re guided on how to integrate the concept into my own company.
DotCom Secrets is a playbook. You may have to read it numerous times to get the ‘secrets’ into your head and service. You don’t have to if you have a strong IQ, which I’m sure you do!
All in all, if you’re offering services or products online, I extremely advise that you get a copy of DotCom Secrets free of charge.