Dotcom Secrets Russell

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is a fantastic book if you wish to acquire insights, see examples, and check out stories that will inspire you to develop a successful organization online or guide you in transitioning from offline to online marketing channels.

So let’s think about the cons and pros rapidly:

Pros:

  • DotCom Secrets is complimentary. Get it here.
  • You will overcome the shoulder lessons from an effective incredibly affiliate– Russell Brunson.
  • The book is a simple and pleasurable read.
  • You will get actionable takeaways that you can use to improve your company immediately.

Cons:

  • It’s not a “how to make money online” book per se.
  • You will need to have some understanding of online marketing concepts to fully appreciate the book.

Dotcom Secrets is a fantastic resource if you want to gain from somebody who has really earned money online.

Russell Brunson takes you step-by-step through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll leave from reading this book with actionable takeaways that you can use to improve your service right away.

The only downside is that it’s not a “how to generate income online” book per se– you will require to have some understanding of online marketing principles to fully appreciate it.

Overall, Dotcom Secrets is a valuable resource for anybody looking to build or grow an online company.

If you’re ready to discover from one of the masters of Sales Funn, be sure to examine out this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my preferred service books. You might have to read it multiple times to totally grasp it. Or simply make it your companion as you tackle your online way of life business experiences.

In the intro of the book, Russell Brunson assured to keep the book evergreen for many years to come. The objective is to make it pertinent to both advanced and brand-new online business owners.

How many company books do you still discover relevant in this ever-changing world? Although marketing techniques are continuously altering, the DotCom Secrets book is still extremely pertinent and helpful today.

What Is DotCom Secrets?

The DotCom Secrets book provides a detailed procedure for growing an effective business– whether online or offline.

DotCom Secrets Review

Although DotCom Secrets was first published in 2015, you’ll find that most of the methods that Russell speak about are still efficient today.

You’ll get a lots of actionable advice from the book and if you have plans to offer items online or you’re currently at it, you require to get a copy of DotCom Secrets and keep it as a referral.

Dan Kennedy composed the forward to the DotCom Secrets book. In his exact words:

” In fact, this is a proven playbook for growing your company with reliable list building and sales/conversion approaches, which can be used online and offline.”

This is a effective and transformative book. DotCom Secrets by Russell Brunson is the perfect plan if you’re seeking to start a business or scale an existing business.

Within the pages of the Dotcom Secrets book, you’ll get a detailed plan that guides you on the best foundation for your organization. You’ll absolutely get results from reading it.

To be truthful, DotCom Secrets sounds like a book for building a sustainable online service only.

However don’t be constrained by that due to the fact that the actionable marketing techniques work for both online and offline companies. You’re in safe hands if you run a brick-and-mortar service and desire to shift to online marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, just you can answer that concern. If you wish to start or scale a company and follow proven ‘faster way’ that has been tested by Russell himself, you need to check out the DotCom Secrets book.

It’s changing lives and I’ve personally found it very valuable on my entrepreneurial journey (I’ve read it several times). I highly advise the book.

If you ‘d rather play cool and try to figure it out on your own, then DotCom Secrets may not be worth your read. You must think about another book.

Although, DotCom Secrets offers smart insights and techniques to:

Existing entrepreneur: If you haven’t started a service at all or have no company concept, the book may not be relevant to you.

Product owners: If you have an existing product already, then you can discover methods to double or even triple your sales.

Positive online marketers: If you’re willing to take steps that may challenge your idea of organization, then you must utilize DotCom Secrets as a reference.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You wish to construct a service that stands the test of time. You do not want to fizzle out since you lack the skillset, tools, and tricks that have actually been checked and proven to produce excellent results.

So whether you’re a novice who’s just starting or you’re a specialist, DotCom Secrets will stroll you through the procedure of starting and growing a profitable service.

If you already have a business, utilize the secrets in the book to scale to amazing levels? Aside from generating income, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a trusted and effective book that offers specific, actionable instructions on what you need to do to fail-proof your service, how to bring in customers, and the secrets to substantially improve your sales.

You’re still not limited at all if you stop working to read DotCom Secrets. The only difficulty, however, is that you’ll miss out on the chance to rapidly grow your existing organization or grow in a competitive market.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some differences in between Expert Secrets Both books relate to, lifestyle entrepreneurs, entrepreneur and online marketers– since they match each other and provide for starting and growing a successful company.

Specialist Secrets vs DotCom Secrets.

DotCom Secrets outlines a step-by-step process to successfully structure your organization. You get to find out how to provide your message and interact worth in a manner that makes individuals want to pay you.

Specialist Secrets gives actionable examples, illustrations, and stories that help you discover your voice, construct a faithful fan base and earn money to share messages that will change another person’s life.

Both books are suggested to company owner who want to end up being more effective in their industries. Entrepreneurs who are developed to see chances in competition instead of pain.

And lastly in Russell’s 3rd and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your sites and funnels with your dream clients (aka getting lots of traffic as the title of the book recommends).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is organized into 5 areas similar to Expert Secrets that describes the basic marketing procedures and how to implement them.

Section One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell started the very first section of DotCom Secrets with “Ladders and Funnels.” He also exposes five (5) marketing tricks. Let’s discuss them:

Secret # 1: The Secret Formula

Initially, you require to have a full understanding of where you desire your business. How does this understanding help your clients and clients?

This will assist you to serve them better– instead of trying to find out their discomfort points, how desperate they need solutions, and what they’re ready to pay.

In the secret formula, 4 simple questions were laid out in a detailed order inside the DotCom Secrets book:

Who are your dream clients?

How do you discover them?

How do you attract them without being aggressive?

What benefit will they obtain from your company?

You’ll find answers to these questions and more in the very first secret.

Secret #2: The Value Ladder

Value is essential when it concerns constructing a sustainable service. If there’s no value, clients and clients will leave.

That’s why Russell invested a lots of time to dissect the steps that you require to follow to browse your dream consumer from taking the “bait” (beginning point of your ladder) to where they wish to be.

DotCom Secrets Value Ladder

This secret is referred to as “taking them through your value ladder.”

When you effectively structure the value ladder, you’ll not only make more money, you’ll also offer your customers with a more tailored option. They’ll like you for this.

Secret # 3: From A Ladder To A Funnel

This trick is where the magic occurs. It’s like an epiphany that changes whatever you currently know about growing a lucrative business. You’ll get started with building out your own sales funnel and the psychology behind a successful funnel.

It surpasses the item you’re offering or how they’re priced. There’s a lot more …

You require to have a complete value ladder in place. It’s like your infallible system for making sales on autopilot. If you don’t have a reliable value adder mapped out, you may not be able to develop a high-converting sales funnel.

The sales funnel is necessary and has changed the method entrepreneurs and organizations approach sales online.

It works due to the fact that it considers the consumers’ behaviors– and moves them through the different steps of your value ladder until they’re all set to buy your product– voluntarily.

Secret # 4: How To Find Your Dream Customers

You have a target audience. Unfortunately, you may not know how to identify or serve them. That’s why understanding how to specify your target audience is essential.

This secret outlines where your target audience (i.e., consumers who are ready to acquire your product) are spending most of their time online. Discover the techniques to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be equipped with the strategies that work to get a customer to leave whatever they’re doing and check out your page.

Every online business owner requires to find out and master these strategies. Russell makes it simple in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Generating traffic to a landing page or site is a continuous struggle for the majority of people. It’s perhaps the most overwhelming element of running an effective online business.

Do you truly understand how traffic works in the online marketing area? Russell has the answers if you aren’t positive in your traffic generation expertise.

He shows you the very best type of traffic that you must focus on and how it can transform your business. The type of traffic includes:

  • Traffic we manage
  • The traffic we don’t manage
  • Traffic we own

Section Two: Your Communication Funnel

In this section, Russell digs deeper into the processes involved in developing an audience by leveraging advanced individual branding tactics, the secrets to interacting well with your audience that will cause a sale.

Make certain you do not skip this area while reading DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to building a attractive and confident character.

Why do you think men like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and naturally, Russell Brunson have massive fans?

As an entrepreneur, you can’t fail when you lastly establish an attractive character. When you’re successful at it, it means you can include more certified customers to your email list and release a successful item that people are all set and ready to buy right away.

In creating that appealing character, Russell Brunson specifies the 3 components you must keep in check, which is split into three (3) categories:

  • The Elements
  • The Identity
  • Stories

DotCom Secrets reveals you how to develop an appealing character using these elements and their aspects, and recognize the very best method to communicate your fascinating stories that will get the sales coming in.

Secret # 7: The Soap Opera Sequence

This “secret” comes from the previous part of Dotcom Secrets. It’s all about developing a bond and a sort of connection in between the Attractive Character and the target audience by means of a traffic source we own. Email.

The Soap Opera Sequence consists of a series of e-mail sequences that assist to link and establish an instant relationship in between you and the person reading your e-mail. Russell credits Andre Chaperon (creator of Autoresponder Madness) for developing the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his good heart likewise shares the EXACT five email templates that have actually assisted him to shift into an Attractive Character and an in-demand web online marketer.

The Soap Opera Sequence works since it profits from providing value to your customers. This ‘worth’ combined with an irresistible open story hooks them the moment they read your very first e-mail and they’ll look forward to the next one.

The days of dull email sequences are over. Don’t simply delight in daytime drama on television, it’s time to anecdotally use it in your e-mail messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the secret to keeping your subscribers happy to hear from you every day is using the Seinfeld e-mail format.”

What’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an e-mail style that builds enjoyment in your readers. It ‘d captivate them and trigger them to buy from you.

It leverages the power of storytelling. This time, you’re being imaginative in sharing your life and relevant stories occurring with/around you– stories they can quickly connect with. You must be strategic and purposeful about it anyways.

You want to be able to lead ideal clients back to your offer. This may look basic but it’s powerful!

When you’re sending out Seinfeld e-mails, Russell likewise supplies excellent examples and written templates to speed up the procedure.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area Three: Funnelology

In this area, the techniques and techniques for building high-converting funnels are gone over in detail, in addition to and what you actually need to do to make your funnel work.

Russell covers the basics of a funnel, phases (and sales funnel phases) and the kind of landing pages to utilize, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we found out the significance of adhering to systems that work. To put it simply, there’s no need to transform the wheel.

There’s a chance that you’re making the above error if you’re a business owner and you’re struggling to break even.

This prevails with business owners who are just starting with their sales funnel. They attempt to re-invent the whole vehicle. What a terrible path to follow when constructing a service!

The secret here is leveraging on other individuals who currently have a successful funnel and making your offer to their exact customers. Keep an eye on the:

  • Demographics
  • Advertisement copy and copies
  • Traffic sources
  • Offers
  • Landing page

Understanding how to reverse all these aspects to work for you is a valuable present for your service. It’s rather easy once you understand how the pieces fit.

Secret # 10: Seven Phases Of A Funnel

I’m really thankful that I check out DotCom Secrets a couple of years ago (and a number of times more because that first time to totally understand and carry out the techniques in my own online company.

It not just opened my eyes to funnels and how to construct them but also the seven stages that a perfect customer needs to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me better come to terms with this sentence within the DotCom Secrets. It checks out:

The real difference between having a six-, seven-, and even eight-figure organization is whether you understand the stages of a funnel and can effectively generate income from the points along the line.

I learnt more about that there are levels of traffic temperature level and for that reason, treating them along the exact same funnel process threatens.

This secret alone is essential to developing the ideal type of page, deal, and traffic that will result in sales.

When creating a funnel– specifically if you want visitors and leads to trust you more, there’s likewise the pre-framing concept that you need to totally comprehend. Well, who doesn’t wish to establish trust already?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets surpasses the typical organization suggestions. It goes into the particular landing pages you can develop in the 7 building stages that we’ve discussed previously.

You get to see the twenty-three of the most reliable foundation for your sales funnels.

DotCom Secrets 23 building blocks of a funnel

Smart funnel hackers use these building blocks at specific times during these same four stages of the funnel:

  • Pre-frame bridge
  • Qualifying customers
  • Qualifying buyers

Determining hyperactive purchasers for your services and products.

Once you’ve understood how this works, you can decide which you want to start with very first and which one to stick to in your market.

Secret # 12: Frontend Vs. Backend Funnels

Choosing the ideal type of funnels can be a struggle even to the more advanced online marketers. More so, understand the funnels that will be served only to qualified purchasers (at the backend).

DotCom Secrets Frontend Vs Backend

This error isn’t so obvious– however bypassing it can make a distinction in your traffic engagement and sales.

Here Russell describes the procedure he follows when choosing a funnel to use on the frontend of his worth ladders, the funnel he uses in the factor to consider stage (the middle), and those utilized for the backend offers.

Secret # 13: The Best Bait

I could not include this ‘secret’ when I first read the DotCom Secrets book.

Russell spills it all out in this area and exposes the secret that made all his books sell millions.

Simply by grabbing your free copy of DotCom Secrets and studying the funnel actions, you’ll have numerous “Aha-Moments” that will alter your business, specifically if you have a product you’re presently offering online (and even offline).

I indicate if you can order your complimentary copy of DotCom Secrets and study the funnel actions, you’ll understand the secret behind these records.

He emphasizes the power of words and how using a specific WORD can alter your entire company magically. That single word can function as bait.

Regardless of the industry you run in, what you do, what products you provide, or the business design, this is the part that a few of the successful entrepreneurs would conceal from you.

 

Area Four: Scripts and funnels

The first time I read DotCom Secrets, I could not grasp this area since it was unique in its way. I needed to read the book again to comprehend the point that Russell was making.

As one of the actionable areas, Russell dives deeper into the core funnels he uses in running ClickFunnels and other companies, as well as the specific funnel scripts that have actually assisted him to sell millions of each of his items.

These are split into the Frontend, Middle and Backend Funnels. Surprisingly, you do not need to have problem with these parts due to the fact that there’s an effective suite of software application you can utilize to automate whatever– ClickFunnels software.

1. Frontend Funnel: Two-Step– Free Plus Shipping

The Frontend Funnel is essential due to the fact that it shows what need to occur once you get your visitors onboard your sales funnel.

You’ll find this kind of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s easy to build and can benefit eCommerce entrepreneurs or marketers who have Shipping plus free deals.

The first page of the Frontend Funnel begins with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to provide where the product should be shipped.

On the second page (step-two) of the funnel, the visitor’s credit card info is requested for the shipping and handling charge. Once the visitor has actually successfully completed the second page– the One-time-offer is next.

Obviously, you’re not left alone as there are scripts you will use to make this whole 2-step free shipping funnel efficient. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the very same Frontend Funnel, we also have the SLOs or Self-Liquidating Offers. The goal of setting up this deal is to assist breakeven and cover the money you invested in advertising or getting the lead.

DotCom Secrets self liquidating offer

Here, Russell Brunson shows the useful mechanics involved in this kind of funnel. And he likewise introduced an unique script called the Star, Story, Solution script which assists to nudge a cold lead towards your products.

You’ll get to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll find how to lure visitors and let them keep paying for a longer time.

You’re not limited in any way– as there are many ways to use this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The ideal webinar is the ideal and also the very first funnel for the middle of your value ladder. It covers everything about hosting high-converting webinars; how to use recorded or live discussions to market your products or services on auto-pilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re offered with the techniques and scripts that will make the webinar truly “best.”.

5. Middle Funnel: Invisible Perfect Webinar.

It’s not FREE!. It’s a more advanced webinar presentation where your goal is to get people to buy.

You’ll also access the scripts for this upgraded version of Perfect Webinar.

6. Middle Funnel: Product Launch.

You use the “Product Launch” funnel specifically for introducing a new product by sharing a series of videos to provide lots of worth to your visitors.

Online marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the developer of Knowledge Broker Blueprint), and a host of them use it.

These videos will be persuasive, practical, and entertaining– therefore triggering visitors to take actions. You’ll discover how to effectively structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of selling high-ticket offers utilizing a sophisticated formula and scripts. This funnel is what you need to acquire premium customers if you’re a coach or specialist.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area 5: ClickFunnels.

This last area is short however you can learn more by reading my ClickFunnels examine.

DotCom Secrets Pros and Cons.

DotCom Secrets is a fantastic book if you want to gain insights, see examples, and read stories that will motivate you to build a successful organization online or guide you in transitioning from offline to internet marketing channels.

So let’s consider the cons and pros quickly:.

Pros.

DotCom Secrets is complimentary. Get business-building knowledge without paying money.

Improve your service’ importance using the value ladders and sales funnel techniques and scripts.

Get secrets to ending up being an idea leader in your market.

Basic techniques that will work for any company design.

Establish and build relationships connection with your clients.

Cons.

You may need to have an existing business to benefit from DotCom Secrets (although it can certainly benefit you if you’re just beginning as well as long as you execute the details).

The book is perfect for companies that take advantage of internet marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

When you get it from the main site, DotCom Secrets is FREE. You only need to spend for shipping/handling– $7.95 if you’re based within the United States or $14.95 for worldwide.

There you have it, the Free Plus Shipping deal we discussed earlier. As you can see, Russell is a master at implementing what he teaches.

If you prefer to purchase DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your option.

DotCom Secrets Free Book.

Thanks to Russell for using the book free from his website (you simply spend for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a package of actionable strategies and tricks for starting and growing an organization.

You’ll discover a bunch of aha moments while going through the areas. More notably, you’re directed on how to integrate the idea into my own company.

DotCom Secrets is a playbook. You may need to read it multiple times to get the ‘tricks’ into your head and business. However you don’t need to if you have a strong IQ, which I’m sure you do!

All in all, if you’re selling services or products online, I highly advise that you get a copy of DotCom Secrets for FREE.

>>Click Here To Get Your Copy Of Dotcom Secrets<<