Dotcom Secrets Second Edition

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is a fantastic book if you want to get insights, see examples, and check out stories that will influence you to develop an effective service online or guide you in transitioning from offline to internet marketing channels.

So let’s think about the advantages and disadvantages quickly:

Pros:

  • DotCom Secrets is totally free. Get it here.
  • You will overcome the shoulder lessons from an effective incredibly affiliate– Russell Brunson.
  • The book is a pleasurable and easy read.
  • You will get actionable takeaways that you can utilize to improve your company immediately.

Cons:

  • It’s not a “how to earn money online” book per se.
  • You will require to have some knowledge of online marketing ideas to totally appreciate the book.

Dotcom Secrets is a fantastic resource if you want to learn from someone who has in fact made money online.

Russell Brunson takes you step-by-step through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll come away from reading this book with actionable takeaways that you can utilize to enhance your organization instantly.

The only disadvantage is that it’s not a “how to earn money online” book per se– you will need to have some knowledge of internet marketing concepts to fully value it.

However in general, Dotcom Secrets is an important resource for anybody looking to construct or grow an online organization.

So if you’re all set to gain from one of the masters of Sales Funn, make certain to take a look at this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my preferred service books. You may have to read it several times to fully grasp it. Or merely make it your buddy as you set about your online lifestyle organization adventures.

In the introduction of the book, Russell Brunson promised to keep the book evergreen for several years to come. The goal is to make it pertinent to both brand-new and advanced online entrepreneurs.

The number of service books do you still discover appropriate in this ever-changing world? Even though marketing techniques are constantly altering, the DotCom Secrets book is still extremely appropriate and useful today.

What Is DotCom Secrets?

The DotCom Secrets book offers a step-by-step process for growing an effective business– whether online or offline.

DotCom Secrets Review

Despite The Fact That DotCom Secrets was first published in 2015, you’ll discover that the majority of the techniques that Russell speak about are still efficient today.

You’ll get a ton of actionable suggestions from the book and if you have plans to offer items online or you’re currently at it, you need to get a copy of DotCom Secrets and keep it as a referral.

Dan Kennedy composed the forward to the DotCom Secrets book. In his precise words:

” In fact, this is a proven playbook for growing your business with efficient list building and sales/conversion approaches, which can be utilized online and offline.”

This is a powerful and transformative book. DotCom Secrets by Russell Brunson is the best road map if you’re looking to begin a company or scale an existing service.

Within the pages of the Dotcom Secrets book, you’ll get a detailed strategy that guides you on the ideal building blocks for your business. You’ll absolutely get arise from reading it.

To be honest, DotCom Secrets sounds like a book for constructing a sustainable online company only.

But do not be constrained by that since the actionable marketing methods work for both online and offline organizations. You’re in safe hands if you run a brick-and-mortar service and want to transition to online marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, just you can respond to that concern. If you wish to start or scale an organization and follow tested ‘faster way’ that has been tested by Russell himself, you ought to check out the DotCom Secrets book.

It’s changing lives and I’ve personally found it extremely important on my entrepreneurial journey (I’ve read it a number of times). I highly advise the book.

DotCom Secrets might not be worth your read if you ‘d rather play cool and try to figure it out by yourself. You need to think about another book.

DotCom Secrets provides wise insights and methods to:

Existing company owner: If you have not begun a business at all or have no service concept, the book may not pertain to you.

Product owners: If you have an existing product already, then you can discover techniques to double or perhaps triple your sales.

Positive online marketers: If you’re willing to take actions that may challenge your idea of service, then you need to use DotCom Secrets as a reference.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You want to construct a business that stands the test of time. You don’t want to die because you lack the skillset, tools, and tricks that have actually been checked and shown to produce fantastic results.

So whether you’re a beginner who’s simply getting started or you’re a professional, DotCom Secrets will walk you through the procedure of beginning and growing a successful company.

If you currently have a company, use the secrets in the book to scale to incredible levels? Aside from earning money, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a trusted and effective book that provides particular, actionable directions on what you need to do to fail-proof your company, how to draw in clients, and the secrets to considerably boost your sales.

If you fail to check out DotCom Secrets, you’re still not limited at all. The only obstacle, however, is that you’ll miss the chance to rapidly grow your existing business or grow in a competitive industry.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some distinctions between Expert Secrets Both books pertain to, lifestyle business owners, business owners and online marketers– because they complement each other and attend to beginning and growing an effective service.

Specialist Secrets vs DotCom Secrets.

DotCom Secrets describes a step-by-step process to effectively structure your company. You get to find out how to deliver your message and communicate worth in such a way that makes people wish to pay you.

Specialist Secrets offers actionable examples, illustrations, and stories that help you discover your voice, develop a devoted fan base and make money to share messages that will change another person’s life.

Both books are suggested to entrepreneur who want to end up being more successful in their industries. Entrepreneurs who are developed to see opportunities in competition instead of pain.

And lastly in Russell’s 3rd and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your sites and funnels with your dream consumers (aka getting lots of traffic as the title of the book recommends).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is arranged into 5 sections similar to Expert Secrets that describes the simple marketing processes and how to execute them.

Section One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell began the very first section of DotCom Secrets with “Ladders and Funnels.” He also reveals 5 (5) marketing secrets. Let’s discuss them:

Secret # 1: The Secret Formula

Initially, you require to have a complete understanding of where you desire your service. How does this understanding assist your customers and customers?

This will help you to serve them much better– instead of trying to find out their discomfort points, how desperate they require solutions, and what they’re ready to pay.

In the secret formula, four easy questions were detailed in a detailed order inside the DotCom Secrets book:

Who are your dream customers?

How do you discover them?

How do you attract them without being aggressive?

What benefit will they receive from your business?

You’ll find answers to these questions and more in the first trick.

Secret #2: The Value Ladder

Value is key when it comes to developing a sustainable company. , if there’s no value, clients and customers will leave.

.

That’s why Russell invested a lots of time to dissect the actions that you need to follow to browse your dream client from taking the “bait” (starting point of your ladder) to where they want to be.

DotCom Secrets Value Ladder

This trick is referred to as “taking them through your value ladder.”

When you effectively structure the worth ladder, you’ll not only make more money, you’ll likewise supply your clients with a more personalized service. They’ll enjoy you for this.

Secret # 3: From A Ladder To A Funnel

This trick is where the magic occurs. It’s like a surprise that changes whatever you currently learn about growing a profitable service. You’ll get going with building out your own sales funnel and the psychology behind a successful funnel.

It exceeds the item you’re selling or how they’re priced. There’s a lot more …

You require to have a complete worth ladder in place. It’s like your foolproof system for making sales on autopilot. If you do not have a reliable worth adder mapped out, you might not be able to build a high-converting sales funnel.

The sales funnel is necessary and has actually altered the way business owners and companies approach sales online.

It works since it considers the clients’ habits– and moves them through the various steps of your worth ladder up until they’re ready to purchase your item– willingly.

Secret # 4: How To Find Your Dream Customers

You have a target market. You may not know how to recognize or serve them. That’s why understanding how to define your target audience is very important.

This secret describes where your target audience (i.e., customers who are ready to acquire your item) are investing most of their time online. Discover the techniques to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be armed with the techniques that work to get a client to leave whatever they’re doing and take a look at your page.

Every online entrepreneur needs to find out and master these methods. Russell makes it simple in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Generating traffic to a landing page or website is a continuous battle for many people. It’s arguably the most complicated aspect of running an effective online business.

Do you truly understand how traffic operates in the internet marketing space? If you aren’t positive in your traffic generation know-how, Russell has the answers.

He reveals you the very best type of traffic that you must focus on and how it can transform your company. The kind of traffic includes:

  • Traffic we manage
  • The traffic we don’t manage
  • Traffic we own

Section Two: Your Communication Funnel

In this area, Russell digs deeper into the procedures associated with constructing an audience by leveraging advanced individual branding methods, the secrets to interacting well with your audience that will result in a sale.

Ensure you don’t avoid this section while reading DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to constructing a confident and attractive character.

Why do you think men like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and naturally, Russell Brunson have enormous fans?

As an entrepreneur, you can’t fail when you finally develop an attractive character. When you’re effective at it, it indicates you can include more certified clients to your e-mail list and launch an effective item that people are willing and ready to buy immediately.

In creating that attractive character, Russell Brunson specifies the 3 parts you should keep in check, which is divided into 3 (3) classifications:

  • The Elements
  • The Identity
  • Stories

DotCom Secrets shows you how to create an appealing character using these parts and their elements, and recognize the very best method to communicate your fascinating stories that will get the sales can be found in.

Secret # 7: The Soap Opera Sequence

This “secret” originates from the previous part of Dotcom Secrets. It’s everything about developing a bond and a sort of connection between the Attractive Character and the target audience through a traffic source we own. Email.

The Soap Opera Sequence comprises a series of e-mail series that assist to link and establish an instant relationship in between you and the individual reading your e-mail. Russell credits Andre Chaperon (developer of Autoresponder Madness) for coming up with the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his excellent heart also shares the EXACT 5 e-mail design templates that have helped him to transition into an Attractive Character and a sought-after web online marketer.

The Soap Opera Sequence works due to the fact that it capitalizes on providing value to your subscribers. This ‘value’ coupled with a tempting open story hooks them the moment they read your first email and they’ll look forward to the next one.

The days of boring email sequences are over. Don’t just enjoy soap opera on TV, it’s time to anecdotally utilize it in your email messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the secret to keeping your subscribers delighted to speak with you every day is utilizing the Seinfeld email format.”

So what’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an email design that develops enjoyment in your readers. It ‘d entertain them and cause them to purchase from you.

It leverages the power of storytelling. This time, you’re being innovative in sharing your life and pertinent stories happening with/around you– stories they can easily connect with. You need to be tactical and purposeful about it anyways.

You wish to be able to lead ideal clients back to your offer. This might look simple but it’s powerful however!

Russell likewise supplies fine examples and composed design templates to accelerate the process when you’re sending out Seinfeld emails.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area Three: Funnelology

In this area, the strategies and techniques for developing high-converting funnels are talked about in detail, as well as and what you really need to do to make your funnel work.

Russell covers the principles of a funnel, stages (and sales funnel stages) and the type of landing pages to use, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we discovered the value of sticking to systems that work. To put it simply, there’s no need to transform the wheel.

There’s a possibility that you’re making the above mistake if you’re a business owner and you’re having a hard time to break even.

This is common with entrepreneurs who are just beginning with their sales funnel. They attempt to re-invent the whole car. When developing an organization, what a dreadful course to follow!

The secret here is leveraging on other individuals who already have an effective funnel and making your offer to their exact consumers. Watch on the:

  • Demographics
  • Advertisement copy and copies
  • Traffic sources
  • Deals
  • Landing page

Knowing how to reverse all these components to work for you is a priceless gift for your company. It’s rather easy once you understand how the pieces fit.

Secret # 10: Seven Phases Of A Funnel

I’m extremely glad that I read DotCom Secrets a few years ago (and several times more because that first time to completely understand and implement the techniques in my own online company.

It not just opened my eyes to funnels and how to develop them however also the 7 phases that an ideal consumer has to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me much better pertained to terms with this sentence within the DotCom Secrets. It checks out:

The real difference in between having a six-, seven-, and even eight-figure company is whether you understand the stages of a funnel and can effectively monetize the points along the line.

I learnt more about that there are levels of traffic temperature and for that reason, treating them along the exact same funnel procedure is dangerous.

This secret alone is basic to developing the ideal kind of page, deal, and traffic that will lead to sales.

There’s also the pre-framing principle that you need to completely comprehend when creating a funnel– especially if you want visitors and leads to trust you more. Well, who does not want to develop trust currently?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets goes beyond the typical service suggestions. It enters into the specific landing pages you can create in the 7 building phases that we’ve discussed previously.

You get to see the twenty-three of the most efficient building blocks for your sales funnels.

DotCom Secrets 23 foundation of a funnel

Smart funnel hackers utilize these foundation at specific times throughout these same 4 stages of the funnel:

  • Pre-frame bridge
  • Qualifying customers
  • Qualifying purchasers

Identifying hyper buyers for your product or services.

You can choose which you desire to start with first and which one to stick to in your market once you’ve comprehended how this works.

Secret # 12: Frontend Vs. Backend Funnels

Selecting the ideal type of funnels can be a struggle even to the more advanced online marketers. More so, comprehend the funnels that will be served just to certified buyers (at the backend).

DotCom Secrets Frontend Vs Backend

This mistake isn’t so apparent– however bypassing it can make a difference in your traffic engagement and sales.

Here Russell describes the procedure he follows when choosing a funnel to use on the frontend of his worth ladders, the funnel he uses in the factor to consider phase (the middle), and those utilized for the backend deals.

Secret # 13: The Best Bait

I could not contain this ‘secret’ when I first checked out the DotCom Secrets book.

Russell spills it all out in this area and reveals the trick that made all his books sell millions.

Simply by getting your complimentary copy of DotCom Secrets and studying the funnel steps, you’ll have numerous “Aha-Moments” that will change your business, particularly if you have an item you’re presently offering online (or even offline).

I indicate if you can purchase your free copy of DotCom Secrets and study the funnel steps, you’ll understand the trick behind these records.

He highlights the power of words and how using a certain WORD can alter your entire organization amazingly. That single word can act as bait.

Regardless of the industry you operate in, what you do, what items you provide, or business model, this is the part that a few of the effective business owners would conceal from you.

 

Area Four: Funnels And Scripts

The very first time I read DotCom Secrets, I couldn’t grasp this section due to the fact that it was unique in its method. I needed to check out the book again to comprehend the point that Russell was making.

As one of the actionable sections, Russell dives deeper into the core funnels he uses in running ClickFunnels and other business, along with the specific funnel scripts that have assisted him to sell countless each of his items.

These are split into the Frontend, Middle and Backend Funnels. Interestingly, you do not need to have problem with these parts due to the fact that there’s an effective suite of software you can use to automate whatever– ClickFunnels software.

1. Frontend Funnel: Two-Step– Free Plus Shipping

The Frontend Funnel is necessary because it reveals what must occur once you get your visitors onboard your sales funnel.

You’ll find this type of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s easy to develop and can benefit eCommerce online marketers or business owners who have Shipping plus complimentary deals.

The very first page of the Frontend Funnel begins with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to provide where the product ought to be shipped.

On the second page (step-two) of the funnel, the visitor’s charge card information is asked for the shipping and managing charge. When the visitor has successfully completed the second page– the One-time-offer is next.

Naturally, you’re not left alone as there are scripts you will utilize to make this entire 2-step free shipping funnel efficient. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the very same Frontend Funnel, we likewise have the SLOs or Self-Liquidating Offers. The objective of setting up this offer is to help breakeven and cover the money you spent on marketing or getting the lead.

DotCom Secrets self liquidating offer

Here, Russell Brunson reveals the practical mechanics involved in this kind of funnel. And he also presented a distinct script called the Star, Story, Solution script which assists to nudge a cold lead towards your items.

You’ll gain access to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll discover how to attract visitors and let them keep paying for a longer time.

But you’re not restricted in any way– as there are numerous ways to use this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The perfect webinar is the ideal and also the very first funnel for the middle of your worth ladder. It covers whatever about hosting high-converting webinars; how to utilize live or documented discussions to market your product and services on autopilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re offered with the techniques and scripts that will make the webinar truly “best.”.

5. Middle Funnel: Invisible Perfect Webinar.

It’s not FREE!. It’s a more advanced webinar presentation where your objective is to get individuals to buy.

You’ll likewise access the scripts for this updated version of Perfect Webinar.

6. Middle Funnel: Product Launch.

You use the “Product Launch” funnel particularly for launching a new item by sharing a series of videos to supply lots of value to your visitors.

Internet marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the developer of Knowledge Broker Blueprint), and a host of them use it.

These videos will be persuasive, handy, and amusing– thus triggering visitors to do something about it. You’ll discover how to properly structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of selling high-ticket offers utilizing an innovative formula and scripts. This funnel is what you require to get premium clients if you’re a coach or expert.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section 5: ClickFunnels.

This last section is short but you can find out more by reading my ClickFunnels review.

DotCom Secrets Pros and Cons.

DotCom Secrets is a great book if you wish to get insights, see examples, and check out stories that will inspire you to develop an effective company online or guide you in transitioning from offline to online marketing channels.

Let’s consider the pros and cons quickly:.

Pros.

DotCom Secrets is totally free. Get business-building understanding without paying cash.

Enhance your organization’ relevance using the value ladders and sales funnel methods and scripts.

Get tricks to becoming an idea leader in your market.

Basic strategies that will work for any organization design.

Establish and construct relationships connection with your clients.

Cons.

You may need to have an existing business to take advantage of DotCom Secrets (although it can certainly benefit you if you’re simply starting out along with long as you implement the details).

The book is ideal for organizations that utilize internet marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

DotCom Secrets is FREE when you get it from the main website. You just need to pay for shipping/handling– $7.95 if you’re based within the United States or $14.95 for international.

There you have it, the Free Plus Shipping deal we talked about previously. As you can see, Russell is a master at executing what he teaches.

If you prefer to purchase DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your option.

DotCom Secrets Free Book.

Thanks to Russell for offering the book devoid of his site (you simply pay for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a bundle of actionable methods and tricks for beginning and growing a business.

You’ll stumble upon a bunch of aha minutes while going through the sections. More notably, you’re guided on how to incorporate the principle into my own service.

DotCom Secrets is a playbook. You might need to read it numerous times to get the ‘secrets’ into your head and service. You don’t have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re offering services or items online, I highly recommend that you get a copy of DotCom Secrets for FREE.

>>Click Here To Get Your Copy Of Dotcom Secrets<<