Dotcom Secrets: The Underground Playbook For…

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is a great book if you wish to acquire insights, see examples, and check out stories that will inspire you to build a successful service online or guide you in transitioning from offline to online marketing channels.

Let’s think about the pros and cons rapidly:

Pros:

  • DotCom Secrets is free. Get it here.
  • You will get over the shoulder lessons from a successful incredibly affiliate– Russell Brunson.
  • The book is a enjoyable and simple read.
  • You will get actionable takeaways that you can utilize to improve your organization instantly.

Cons:

  • It’s not a “how to earn money online” book per se.
  • You will require to have some understanding of internet marketing concepts to completely value the book.

Dotcom Secrets is an excellent resource if you wish to learn from somebody who has in fact made money online.

Russell Brunson takes you step-by-step through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll leave from reading this book with actionable takeaways that you can utilize to enhance your service right away.

The only disadvantage is that it’s not a “how to make money online” book per se– you will need to have some understanding of internet marketing ideas to completely value it.

But overall, Dotcom Secrets is an important resource for anyone looking to build or grow an online company.

So if you’re ready to learn from among the masters of Sales Funn, make sure to have a look at this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my preferred company books. You might need to read it numerous times to fully comprehend it. Or just make it your companion as you set about your online lifestyle service experiences.

In the introduction of the book, Russell Brunson assured to keep the book evergreen for many years to come. The goal is to make it appropriate to both brand-new and innovative online business owners.

The number of company books do you still discover pertinent in this ever-changing world? Even though marketing techniques are constantly altering, the DotCom Secrets book is still exceptionally appropriate and useful today.

What Is DotCom Secrets?

The DotCom Secrets book offers a step-by-step process for growing an effective company– whether online or offline.

DotCom Secrets Review

Even though DotCom Secrets was first published in 2015, you’ll discover that most of the techniques that Russell discuss are still reliable today.

You’ll get a lots of actionable advice from the book and if you have plans to offer items online or you’re already at it, you require to get a copy of DotCom Secrets and keep it as a referral.

Dan Kennedy composed the forward to the DotCom Secrets book. In his specific words:

” In reality, this is a tested playbook for growing your business with efficient list building and sales/conversion methods, which can be used offline and online.”

This is a transformative and effective book. If you’re looking to start a company or scale an existing organization, DotCom Secrets by Russell Brunson is the ideal road map.

Within the pages of the Dotcom Secrets book, you’ll get a comprehensive strategy that guides you on the right foundation for your business. You’ll absolutely get results from reading it.

To be sincere, DotCom Secrets sounds like a book for building a sustainable online business only.

However do not be constrained by that since the actionable marketing strategies work for both online and offline companies. You’re in safe hands if you run a brick-and-mortar service and desire to transition to online marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, just you can answer that question. If you want to begin or scale a business and follow tested ‘shortcut’ that has been tested by Russell himself, you must read the DotCom Secrets book.

It’s changing lives and I’ve personally discovered it incredibly valuable on my entrepreneurial journey (I’ve read it several times). I highly advise the book.

If you ‘d rather play cool and try to figure it out by yourself, then DotCom Secrets may not deserve your read. You should consider another book.

Although, DotCom Secrets supplies smart insights and methods to:

Existing entrepreneur: If you haven’t started a business at all or have no business concept, the book might not relate to you.

Item owners: If you have an existing product already, then you can learn methods to double and even triple your sales.

Confident online marketers: If you’re ready to take actions that may challenge your concept of business, then you should use DotCom Secrets as a reference.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You wish to develop an organization that stands the test of time. You don’t wish to die since you do not have the skillset, tools, and secrets that have been checked and shown to produce terrific outcomes.

So whether you’re a newbie who’s just beginning or you’re a professional, DotCom Secrets will walk you through the procedure of beginning and growing a rewarding service.

If you already have a business, use the tricks in the book to scale to unbelievable levels? Aside from earning money, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a trusted and powerful book that offers particular, actionable instructions on what you ought to do to fail-proof your company, how to draw in customers, and the tricks to significantly boost your sales.

You’re still not limited at all if you fail to read DotCom Secrets. The only challenge, though, is that you’ll miss the opportunity to quickly grow your existing service or grow in a competitive market.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some differences between Expert Secrets Both books are relevant to, way of life business owners, entrepreneur and online marketers– given that they match each other and offer beginning and growing a successful business.

Specialist Secrets vs DotCom Secrets.

DotCom Secrets describes a step-by-step procedure to effectively structure your business. You get to discover how to provide your message and interact value in such a way that makes people wish to pay you.

Expert Secrets provides actionable examples, illustrations, and stories that help you discover your voice, build a loyal fan base and make money to share messages that will alter another person’s life.

Both books are recommended to business owners who wish to end up being more effective in their industries. Business owners who are built to see opportunities in competition instead of pain.

And lastly in Russell’s third and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your websites and funnels with your dream consumers (aka getting tons of traffic as the title of the book suggests).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is organized into 5 sections just like Expert Secrets that describes the easy marketing processes and how to execute them.

Area One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell began the very first area of DotCom Secrets with “Ladders and Funnels.” He likewise exposes five (5) marketing secrets. Let’s discuss them:

Secret # 1: The Secret Formula

First, you require to have a complete understanding of where you want your service. How does this understanding assist your clients and clients?

This will help you to serve them better– instead of searching for out their pain points, how desperate they require services, and what they’re ready to pay.

In the secret formula, 4 basic concerns were detailed in a detailed order inside the DotCom Secrets book:

Who are your dream clients?

How do you discover them?

How do you attract them without being aggressive?

What benefit will they receive from your business?

You’ll discover answers to these concerns and more in the first trick.

Secret #2: The Value Ladder

Value is key when it comes to constructing a sustainable organization. If there’s no worth, consumers and clients will leave.

That’s why Russell invested a lots of time to dissect the steps that you require to follow to browse your dream customer from taking the “bait” (starting point of your ladder) to where they want to be.

DotCom Secrets Value Ladder

This secret is referred to as “taking them through your worth ladder.”

When you successfully structure the worth ladder, you’ll not only make more cash, you’ll likewise supply your customers with a more tailored solution. They’ll like you for this.

Secret # 3: From A Ladder To A Funnel

This secret is where the magic happens. It’s like a surprise that changes everything you already learn about growing a successful service. You’ll start with building out your own sales funnel and the psychology behind a successful funnel.

It exceeds the product you’re offering or how they’re priced. There’s a lot more …

You need to have a complete worth ladder in place. It’s like your infallible system for making sales on auto-pilot. If you don’t have an effective value adder mapped out, you might not be able to build a high-converting sales funnel.

The sales funnel is very important and has altered the way entrepreneurs and services approach sales online.

It works because it takes into account the customers’ habits– and moves them through the different actions of your value ladder till they’re ready to acquire your item– willingly.

Secret # 4: How To Find Your Dream Customers

You have a target market. You might not understand how to recognize or serve them. That’s why knowing how to define your target market is very important.

This secret outlines where your target audience (i.e., customers who are ready to buy your product) are investing most of their time online. Discover the tricks to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be equipped with the techniques that work to get a consumer to leave whatever they’re doing and take a look at your page.

Every online entrepreneur requires to find out and master these strategies. Russell makes it easy in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Getting traffic to a landing page or website is a constant battle for many people. It’s probably the most overwhelming aspect of running an effective online business.

Do you actually understand how traffic operates in the internet marketing area? If you aren’t confident in your traffic generation knowledge, Russell has the answers.

He shows you the very best kind of traffic that you need to focus on and how it can transform your company. The type of traffic includes:

  • Traffic we manage
  • The traffic we do not control
  • Traffic we own

Area Two: Your Communication Funnel

In this section, Russell digs deeper into the processes involved in building an audience by leveraging more advanced individual branding methods, the secrets to interacting well with your audience that will result in a sale.

Ensure you do not avoid this section while reading DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to developing a attractive and positive character.

Why do you think people like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and of course, Russell Brunson have enormous fans?

As a company owner, you can’t go wrong when you lastly develop an appealing character. When you’re effective at it, it indicates you can include more competent clients to your e-mail list and introduce a successful product that people are willing and all set to purchase right away.

In developing that attractive character, Russell Brunson specifies the 3 parts you should keep in check, which is split into three (3) categories:

  • The Elements
  • The Identity
  • Storylines

DotCom Secrets reveals you how to create an appealing character utilizing these elements and their elements, and recognize the very best method to interact your captivating stories that will get the sales being available in.

Secret # 7: The Soap Opera Sequence

This “secret” comes from the previous part of Dotcom Secrets. It’s everything about producing a bond and a sort of rapport in between the Attractive Character and the target audience through a traffic source we own. Email.

The Soap Opera Sequence makes up a series of email sequences that help to link and develop an instantaneous relationship between you and the person reading your email. Russell credits Andre Chaperon (creator of Autoresponder Madness) for coming up with the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his excellent heart likewise shares the EXACT five email templates that have helped him to shift into an Attractive Character and a desired web marketer.

The Soap Opera Sequence works since it takes advantage of offering worth to your subscribers. This ‘value’ combined with an alluring open storyline hooks them the moment they read your first email and they’ll anticipate the next one.

The days of dull e-mail sequences are over. Don’t just take pleasure in daytime drama on TV, it’s time to anecdotally utilize it in your email messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the trick to keeping your subscribers pleased to hear from you every day is using the Seinfeld e-mail format.”

What’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an email design that constructs enjoyment in your readers. It ‘d captivate them and trigger them to purchase from you.

It leverages the power of storytelling. This time, you’re being creative in sharing your life and appropriate stories taking place with/around you– stories they can quickly connect with. You must be purposeful and tactical about it anyways.

You wish to have the ability to lead ideal customers back to your deal. This may look simple however it’s effective!

When you’re sending out Seinfeld e-mails, Russell likewise provides excellent examples and written design templates to speed up the process.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section Three: Funnelology

In this area, the methods and methods for developing high-converting funnels are talked about in detail, in addition to and what you really must do to make your funnel work.

Russell covers the basics of a funnel, stages (and sales funnel phases) and the kind of landing pages to use, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we discovered the significance of staying with systems that work. In other words, there’s no requirement to reinvent the wheel.

If you’re a business owner and you’re having a hard time to break even, there’s a possibility that you’re making the above error.

This is common with entrepreneurs who are simply beginning with their sales funnel. They try to re-invent the whole car. When building a service, what an awful course to follow!

The trick here is leveraging on other people who already have a successful funnel and making your deal to their specific clients. Keep an eye on the:

  • Demographics
  • Ad copy and copies
  • Traffic sources
  • Offers
  • Landing page

Knowing how to reverse all these components to work for you is a priceless gift for your service. Once you comprehend how the pieces fit, it’s quite easy.

Secret # 10: Seven Phases Of A Funnel

I’m extremely glad that I read DotCom Secrets a couple of years ago (and several times more because that very first time to completely understand and execute the strategies in my own online service.

It not only opened my eyes to funnels and how to develop them but also the seven phases that an ideal client needs to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me much better come to terms with this sentence within the DotCom Secrets. It checks out:

The real difference between having a six-, 7-, or perhaps eight-figure service is whether you understand the phases of a funnel and can successfully generate income from the points along the line.

I was familiar with that there are levels of traffic temperature and therefore, treating them along the very same funnel process threatens.

This trick alone is fundamental to creating the right type of page, offer, and traffic that will lead to sales.

When producing a funnel– particularly if you desire visitors and leads to trust you more, there’s also the pre-framing principle that you need to fully understand. Well, who doesn’t want to develop trust already?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets goes beyond the common business recommendations. It enters into the particular landing pages you can create in the 7 structure stages that we’ve gone over earlier.

You get to see the twenty-three of the most reliable building blocks for your sales funnels.

DotCom Secrets 23 building blocks of a funnel

Smart funnel hackers use these foundation at specific times throughout these same four phases of the funnel:

  • Pre-frame bridge
  • Qualifying customers
  • Qualifying buyers

Determining hyperactive buyers for your product or services.

When you’ve comprehended how this works, you can choose which you wish to begin with first and which one to adhere to in your market.

Secret # 12: Frontend Vs. Backend Funnels

Picking the best kind of funnels can be a battle even to the more advanced online marketers. More so, comprehend the funnels that will be served only to qualified buyers (at the backend).

DotCom Secrets Frontend Vs Backend

This mistake isn’t so obvious– but bypassing it can make a difference in your traffic engagement and sales.

Here Russell lays out the procedure he follows when picking a funnel to utilize on the frontend of his value ladders, the funnel he uses in the consideration stage (the middle), and those utilized for the backend offers.

Secret # 13: The Best Bait

I couldn’t include this ‘secret’ when I initially checked out the DotCom Secrets book.

Russell spills all of it out in this section and exposes the secret that made all his books offer millions.

Just by getting your totally free copy of DotCom Secrets and studying the funnel steps, you’ll have numerous “Aha-Moments” that will change your business, specifically if you have an item you’re presently offering online (and even offline).

I imply if you can buy your free copy of DotCom Secrets and study the funnel actions, you’ll comprehend the trick behind these records.

He stresses the power of words and how utilizing a particular WORD can alter your entire organization amazingly. That single word can function as bait.

No matter the industry you run in, what you do, what products you use, or business design, this is the part that a few of the effective entrepreneurs would hide from you.

 

Area Four: Funnels And Scripts

The very first time I check out DotCom Secrets, I couldn’t comprehend this section since it was unique in its method. I had to read the book once again to comprehend the point that Russell was making.

As one of the actionable areas, Russell dives deeper into the core funnels he uses in running ClickFunnels and other business, along with the precise funnel scripts that have actually helped him to offer countless each of his products.

These are divided into the Frontend, Middle and Backend Funnels. Remarkably, you do not need to deal with these parts since there’s an effective suite of software application you can use to automate whatever– ClickFunnels software.

1. Frontend Funnel: Two-Step– Free Plus Shipping

Because it shows what ought to occur once you get your visitors onboard your sales funnel, the Frontend Funnel is essential.

You’ll discover this kind of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s easy to construct and can benefit eCommerce business owners or marketers who have Shipping plus complimentary offers.

The first page of the Frontend Funnel begins with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to supply where the product should be shipped.

On the 2nd page (step-two) of the funnel, the visitor’s credit card information is asked for the shipping and managing charge. Once the visitor has effectively completed the 2nd page– the One-time-offer is next.

Naturally, you’re not left alone as there are scripts you will utilize to make this whole 2-step free shipping funnel effective. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the very same Frontend Funnel, we also have the SLOs or Self-Liquidating Offers. The goal of establishing this offer is to help breakeven and cover the cash you invested in marketing or getting the lead.

DotCom Secrets self liquidating offer

Here, Russell Brunson reveals the useful mechanics associated with this type of funnel. And he also presented a distinct script called the Star, Story, Solution script which assists to nudge a cold lead towards your products.

You’ll get to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll find how to lure visitors and let them keep paying for a longer time.

But you’re not limited in any way– as there are lots of methods to utilize this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The ideal webinar is the ideal and also the very first funnel for the middle of your value ladder. It covers everything about hosting high-converting webinars; how to use recorded or live presentations to market your product and services on autopilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re provided with the techniques and scripts that will make the webinar genuinely “ideal.”.

5. Middle Funnel: Invisible Perfect Webinar.

It’s not FREE!. It’s a more advanced webinar presentation where your goal is to get individuals to purchase.

You’ll also access the scripts for this upgraded variation of Perfect Webinar.

6. Middle Funnel: Product Launch.

You use the “Product Launch” funnel particularly for introducing a brand-new item by sharing a series of videos to offer lots of worth to your visitors.

Internet marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the developer of Knowledge Broker Blueprint), and a host of them use it.

These videos will be persuasive, helpful, and amusing– consequently triggering visitors to take actions. You’ll find how to properly structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of offering high-ticket offers using an advanced formula and scripts. This funnel is what you require to acquire premium customers if you’re a coach or consultant.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area 5: ClickFunnels.

This last area is short but you can learn more by reading my ClickFunnels evaluate.

DotCom Secrets Pros and Cons.

DotCom Secrets is a terrific book if you wish to get insights, see examples, and read stories that will motivate you to develop a successful company online or guide you in transitioning from offline to online marketing channels.

So let’s think about the cons and pros rapidly:.

Pros.

DotCom Secrets is free. Get business-building knowledge without paying money.

Enhance your business’ significance using the value ladders and sales funnel strategies and scripts.

Get secrets to becoming an idea leader in your market.

Simple strategies that will work for any service design.

Establish and build relationships rapport with your clients.

Cons.

You might require to have an existing company to benefit from DotCom Secrets (although it can certainly benefit you if you’re simply beginning in addition to long as you carry out the info).

The book is perfect for services that utilize internet marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

DotCom Secrets is FREE when you get it from the main website. You just have to spend for shipping/handling– $7.95 if you’re based within the United States or $14.95 for worldwide.

There you have it, the Free Plus Shipping deal we went over previously. As you can see, Russell is a master at implementing what he teaches.

You can get the paperback format for $14.80 if you choose to buy DotCom Secrets from Amazon. It’s your choice.

DotCom Secrets Free Book.

Thanks to Russell for offering the book free from his site (you simply spend for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a bundle of actionable strategies and secrets for growing an organization and beginning.

You’ll encounter a bunch of aha minutes while going through the sections. More notably, you’re directed on how to include the idea into my own company.

DotCom Secrets is a playbook. You might have to read it several times to get the ‘tricks’ into your head and organization. You don’t have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re offering services or products online, I extremely advise that you get a copy of DotCom Secrets totally free.

>>Click Here To Get Your Copy Of Dotcom Secrets<<