Fishbowl Funnel Russell Brunson

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is an excellent book if you want to gain insights, see examples, and read stories that will inspire you to build an effective organization online or guide you in transitioning from offline to online marketing channels.

Let’s think about the cons and pros quickly:

Pros:

  • DotCom Secrets is complimentary. Get it here.
  • You will get over the shoulder lessons from a successful incredibly affiliate– Russell Brunson.
  • The book is a pleasurable and simple read.
  • You will get actionable takeaways that you can utilize to improve your company instantly.

Cons:

  • It’s not a “how to generate income online” book per se.
  • You will require to have some knowledge of online marketing ideas to totally appreciate the book.

Dotcom Secrets is an excellent resource if you want to gain from somebody who has really earned money online.

Russell Brunson takes you step-by-step through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll come away from reading this book with actionable takeaways that you can use to improve your company right away.

The only downside is that it’s not a “how to make money online” book per se– you will require to have some understanding of internet marketing ideas to completely appreciate it.

Overall, Dotcom Secrets is a valuable resource for anybody looking to construct or grow an online business.

So if you’re prepared to learn from one of the masters of Sales Funn, make certain to have a look at this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my preferred organization books. You may need to read it numerous times to fully comprehend it. Or simply make it your companion as you set about your online way of life business experiences.

In the intro of the book, Russell Brunson promised to keep the book evergreen for years to come. The goal is to make it relevant to both advanced and new online business owners.

The number of service books do you still find appropriate in this ever-changing world? Even though marketing strategies are continuously altering, the DotCom Secrets book is still exceptionally relevant and useful today.

What Is DotCom Secrets?

The DotCom Secrets book supplies a detailed process for growing an effective organization– whether online or offline.

DotCom Secrets Review

Although DotCom Secrets was first released in 2015, you’ll find that the majority of the strategies that Russell discuss are still efficient today.

You’ll get a ton of actionable advice from the book and if you have strategies to sell products online or you’re already at it, you need to get a copy of DotCom Secrets and keep it as a recommendation.

Dan Kennedy composed the forward to the DotCom Secrets book. In his precise words:

” In reality, this is a tested playbook for growing your company with efficient list building and sales/conversion techniques, which can be used offline and online.”

This is a effective and transformative book. DotCom Secrets by Russell Brunson is the ideal road map if you’re wanting to begin a business or scale an existing company.

Within the pages of the Dotcom Secrets book, you’ll get a comprehensive strategy that guides you on the right building blocks for your business. You’ll definitely get arise from reading it.

To be truthful, DotCom Secrets seems like a book for constructing a sustainable online business only.

Do not be constrained by that because the actionable marketing strategies work for both online and offline businesses. So you’re in safe hands if you run a brick-and-mortar service and wish to transition to online marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, only you can respond to that question. If you want to begin or scale a service and follow tested ‘faster way’ that has been evaluated by Russell himself, you should read the DotCom Secrets book.

It’s changing lives and I’ve personally found it incredibly valuable on my entrepreneurial journey (I’ve read it a number of times). I extremely advise the book.

DotCom Secrets might not be worth your read if you ‘d rather play cool and attempt to figure it out by yourself. You must think about another book.

DotCom Secrets offers clever insights and methods to:

Existing company owner: If you haven’t begun a company at all or have no service idea, the book may not be relevant to you.

Item owners: If you have an existing item currently, then you can learn techniques to double or perhaps triple your sales.

Confident marketers: If you’re willing to take steps that may challenge your concept of company, then you need to use DotCom Secrets as a reference.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You want to develop an organization that stands the test of time. You don’t want to die because you lack the skillset, tools, and secrets that have actually been checked and shown to produce terrific outcomes.

Whether you’re a newbie who’s simply getting began or you’re an expert, DotCom Secrets will stroll you through the procedure of starting and growing a rewarding organization.

If you already have an organization, utilize the secrets in the book to scale to amazing levels? Aside from earning money, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a trusted and powerful book that supplies specific, actionable instructions on what you ought to do to fail-proof your business, how to draw in customers, and the secrets to substantially enhance your sales.

If you fail to check out DotCom Secrets, you’re still not limited at all. The only difficulty, though, is that you’ll miss out on the opportunity to rapidly grow your existing company or thrive in a competitive market.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some distinctions between Expert Secrets Both books are relevant to, lifestyle business owners, company owner and online marketers– since they match each other and offer beginning and growing a successful service.

Specialist Secrets vs DotCom Secrets.

DotCom Secrets details a detailed process to effectively structure your company. You get to learn how to deliver your message and interact worth in such a way that makes people want to pay you.

Expert Secrets offers actionable examples, illustrations, and stories that assist you discover your voice, build a loyal fan base and get paid to share messages that will change somebody else’s life.

Both books are suggested to business owners who want to end up being more successful in their markets. Entrepreneurs who are constructed to see chances in competitors instead of pain.

And finally in Russell’s third and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your sites and funnels with your dream clients (aka getting tons of traffic as the title of the book suggests).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is arranged into 5 sections just like Expert Secrets that details the basic marketing procedures and how to implement them.

Area One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell started the very first section of DotCom Secrets with “Ladders and Funnels.” He likewise reveals 5 (5) marketing tricks. Let’s go over them:

Secret # 1: The Secret Formula

You require to have a complete understanding of where you desire your service. How does this understanding assist your clients and consumers?

This will help you to serve them better– instead of trying to find out their discomfort points, how desperate they need options, and what they’re willing to pay.

In the secret formula, four easy concerns were outlined in a detailed order inside the DotCom Secrets book:

Who are your dream clients?

How do you discover them?

How do you attract them without being aggressive?

What benefit will they get from your organization?

You’ll find answers to these concerns and more in the very first secret.

Secret #2: The Value Ladder

When it comes to building a sustainable organization, worth is key. , if there’s no worth, clients consumers customers will leaveCustomers

Customers

That’s why Russell invested a ton of time to dissect the steps that you need to follow to browse your dream client from taking the “bait” (starting point of your ladder) to where they wish to be.

DotCom Secrets Value Ladder

This trick is referred to as “taking them through your worth ladder.”

When you successfully structure the worth ladder, you’ll not just make more money, you’ll likewise offer your consumers with a more customized service. They’ll love you for this.

Secret # 3: From A Ladder To A Funnel

This trick is where the magic occurs. It’s like an epiphany that alters everything you currently understand about growing a profitable organization. You’ll begin with developing out your own sales funnel and the psychology behind a rewarding funnel.

It surpasses the item you’re selling or how they’re priced. There’s a lot more …

You need to have a complete worth ladder in place. It’s like your foolproof system for making sales on auto-pilot. You may not be able to build a high-converting sales funnel if you do not have a reliable worth adder drawn up.

The sales funnel is important and has altered the method entrepreneurs and organizations approach sales online.

It works since it considers the clients’ habits– and moves them through the various steps of your worth ladder till they’re ready to purchase your product– voluntarily.

Secret # 4: How To Find Your Dream Customers

You have a target market. Sadly, you may not know how to determine or serve them. That’s why understanding how to specify your target market is important.

This secret details where your target audience (i.e., clients who are ready to purchase your product) are investing the majority of their time online. Discover the tricks to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be armed with the techniques that work to get a consumer to leave whatever they’re doing and have a look at your page.

Every online business owner requires to find out and master these techniques. Russell makes it easy in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Generating traffic to a landing page or site is a consistent struggle for most people. It’s perhaps the most difficult element of running an effective online company.

Do you actually understand how traffic works in the internet marketing space? Russell has the answers if you aren’t confident in your traffic generation competence.

He reveals you the very best type of traffic that you ought to take note of and how it can transform your organization. The type of traffic consists of:

  • Traffic we manage
  • The traffic we do not control
  • Traffic we own

Area Two: Your Communication Funnel

In this area, Russell digs deeper into the processes associated with building an audience by leveraging advanced personal branding tactics, the tricks to communicating well with your audience that will cause a sale.

Ensure you don’t avoid this section while checking out DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to building a attractive and positive character.

Why do you think people like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and of course, Russell Brunson have huge fans?

As a business owner, you can’t go wrong when you lastly establish an appealing character. When you’re effective at it, it indicates you can include more certified clients to your email list and introduce a successful product that individuals are ready and ready to buy right now.

In producing that attractive character, Russell Brunson specifies the three elements you must keep in check, which is divided into 3 (3) classifications:

  • The Elements
  • The Identity
  • Stories

DotCom Secrets shows you how to produce an appealing character using these components and their aspects, and recognize the very best way to communicate your fascinating stories that will get the sales being available in.

Secret # 7: The Soap Opera Sequence

This “secret” comes from the previous part of Dotcom Secrets. It’s everything about developing a bond and a sort of rapport in between the Attractive Character and the target market through a traffic source we own. Email.

The Soap Opera Sequence comprises a series of e-mail series that assist to connect and develop an instant relationship in between you and the individual reading your e-mail. Russell credits Andre Chaperon (developer of Autoresponder Madness) for creating the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his excellent heart likewise shares the EXACT 5 e-mail templates that have actually assisted him to transition into an in-demand web and an attractive character marketer.

The Soap Opera Sequence works due to the fact that it takes advantage of providing worth to your subscribers. This ‘value’ combined with an irresistible open storyline hooks them the minute they read your very first email and they’ll look forward to the next one.

The days of boring e-mail sequences are over. Don’t just take pleasure in soap opera on television, it’s time to anecdotally utilize it in your e-mail messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the trick to keeping your customers happy to speak with you every day is utilizing the Seinfeld e-mail format.”

So what’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an email design that develops excitement in your readers. It ‘d captivate them and cause them to purchase from you.

It leverages the power of storytelling. This time, you’re being innovative in sharing your life and appropriate stories happening with/around you– stories they can quickly link with. You need to be strategic and purposeful about it anyways.

You wish to have the ability to lead ideal consumers back to your offer. This might look simple but it’s effective!

Russell likewise offers fine examples and written design templates to accelerate the procedure when you’re sending out Seinfeld e-mails.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area Three: Funnelology

In this area, the strategies and tactics for constructing high-converting funnels are talked about in detail, in addition to and what you actually must do to make your funnel work.

Russell covers the basics of a funnel, stages (and sales funnel phases) and the type of landing pages to utilize, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we found out the value of staying with systems that work. To put it simply, there’s no requirement to transform the wheel.

There’s an opportunity that you’re making the above mistake if you’re a business owner and you’re struggling to break even.

This prevails with entrepreneurs who are simply beginning with their sales funnel. They attempt to re-invent the entire lorry. When building an organization, what a dreadful path to follow!

The trick here is leveraging on other people who currently have a successful funnel and making your offer to their exact customers. Watch on the:

  • Demographics
  • Ad copy and copies
  • Traffic sources
  • Deals
  • Landing page

Understanding how to reverse all these aspects to work for you is an invaluable gift for your service. It’s rather simple once you comprehend how the pieces fit.

Secret # 10: Seven Phases Of A Funnel

I’m extremely glad that I check out DotCom Secrets a few years ago (and numerous times more because that very first time to completely understand and execute the techniques in my own online business.

It not only opened my eyes to funnels and how to construct them however likewise the 7 stages that a perfect consumer has to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me much better concerned terms with this sentence within the DotCom Secrets. It reads:

The genuine difference in between having a 6-, 7-, or even eight-figure company is whether you comprehend the stages of a funnel and can effectively generate income from the points along the line.

I learnt more about that there are levels of traffic temperature level and for that reason, treating them along the same funnel process threatens.

This secret alone is fundamental to producing the right kind of page, offer, and traffic that will lead to sales.

There’s likewise the pre-framing concept that you require to completely comprehend when producing a funnel– specifically if you want visitors and causes trust you more. Well, who doesn’t wish to establish trust currently?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets goes beyond the common company recommendations. It enters into the particular landing pages you can produce in the 7 structure stages that we’ve talked about previously.

You get to see the twenty-three of the most effective foundation for your sales funnels.

DotCom Secrets 23 foundation of a funnel

Smart funnel hackers use these foundation at specific times during these exact same 4 stages of the funnel:

  • Pre-frame bridge
  • Qualifying customers
  • Qualifying buyers

Identifying hyperactive purchasers for your services and items.

When you’ve understood how this works, you can choose which you want to start with very first and which one to adhere to in your market.

Secret # 12: Frontend Vs. Backend Funnels

Selecting the best type of funnels can be a struggle even to the more advanced marketers. More so, comprehend the funnels that will be served only to qualified purchasers (at the backend).

DotCom Secrets Frontend Vs Backend

This mistake isn’t so apparent– however bypassing it can make a difference in your traffic engagement and sales.

Here Russell describes the process he follows when selecting a funnel to utilize on the frontend of his value ladders, the funnel he utilizes in the factor to consider phase (the middle), and those utilized for the backend offers.

Secret # 13: The Best Bait

I could not include this ‘secret’ when I first read the DotCom Secrets book.

Russell spills everything out in this area and reveals the trick that made all his books sell millions.

Just by grabbing your complimentary copy of DotCom Secrets and studying the funnel actions, you’ll have several “Aha-Moments” that will change your organization, specifically if you have a product you’re presently selling online (and even offline).

I indicate if you can order your complimentary copy of DotCom Secrets and study the funnel steps, you’ll understand the trick behind these records.

He emphasizes the power of words and how using a particular WORD can alter your entire service magically. That single word can function as bait.

Despite the industry you operate in, what you do, what products you use, or the business model, this is the part that some of the successful business owners would conceal from you.

 

Section Four: Funnels And Scripts

The very first time I read DotCom Secrets, I couldn’t grasp this area because it was special in its method. I needed to read the book again to comprehend the point that Russell was making.

As one of the actionable sections, Russell dives deeper into the core funnels he uses in running ClickFunnels and other business, in addition to the precise funnel scripts that have helped him to offer millions of each of his items.

These are split into the Frontend, Middle and Backend Funnels. Surprisingly, you don’t need to have problem with these parts due to the fact that there’s a powerful suite of software you can utilize to automate whatever– ClickFunnels software application.

1. Frontend Funnel: Two-Step– Free Plus Shipping

The Frontend Funnel is important since it shows what need to take place as soon as you get your visitors onboard your sales funnel.

You’ll find this kind of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s basic to construct and can benefit eCommerce online marketers or business owners who have Free Plus Shipping deals.

The very first page of the Frontend Funnel starts with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to supply where the product ought to be shipped.

On the second page (step-two) of the funnel, the visitor’s credit card info is asked for the shipping and managing charge. Once the visitor has successfully filled out the second page– the One-time-offer is next.

Naturally, you’re not left alone as there are scripts you will use to make this entire 2-step free shipping funnel efficient. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the same Frontend Funnel, we also have the SLOs or Self-Liquidating Offers. The goal of establishing this offer is to assist breakeven and cover the money you invested in marketing or getting the lead.

DotCom Secrets self liquidating deal

Here, Russell Brunson reveals the practical mechanics associated with this kind of funnel. And he likewise introduced a distinct script called the Star, Story, Solution script which helps to nudge a cold lead towards your items.

You’ll access to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll find how to lure visitors and let them keep paying for a longer time.

You’re not restricted in any way– as there are lots of methods to use this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The perfect webinar is the perfect and also the first funnel for the middle of your value ladder. It covers everything about hosting high-converting webinars; how to utilize live or documented presentations to market your service or products on auto-pilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re provided with the techniques and scripts that will make the webinar genuinely “ideal.”.

5. Middle Funnel: Invisible Perfect Webinar.

It’s not FREE!. It’s a more advanced webinar presentation where your objective is to get people to buy.

You’ll also access the scripts for this updated version of Perfect Webinar.

6. Middle Funnel: Product Launch.

You use the “Product Launch” funnel particularly for introducing a brand-new product by sharing a series of videos to supply lots of worth to your visitors.

Online marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the developer of Knowledge Broker Blueprint), and a host of them utilize it.

These videos will be persuasive, useful, and entertaining– therefore triggering visitors to act. You’ll find how to correctly structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of offering high-ticket deals using an advanced formula and scripts. This funnel is what you require to obtain premium customers if you’re a coach or consultant.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section 5: ClickFunnels.

This last section is quick however you can find out more by reading my ClickFunnels examine.

DotCom Secrets Pros and Cons.

DotCom Secrets is an excellent book if you want to get insights, see examples, and check out stories that will inspire you to develop a successful business online or guide you in transitioning from offline to internet marketing channels.

So let’s think about the cons and pros rapidly:.

Pros.

DotCom Secrets is complimentary. Get business-building understanding without paying money.

Improve your business’ importance using the worth ladders and sales funnel strategies and scripts.

Get secrets to becoming a thought leader in your industry.

Easy methods that will work for any business design.

Build relationships and establish connection with your customers.

Cons.

You may need to have an existing service to benefit from DotCom Secrets (although it can definitely benefit you if you’re just beginning as well as long as you execute the details).

The book is ideal for companies that leverage online marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

When you get it from the official site, DotCom Secrets is FREE. You just have to spend for shipping/handling– $7.95 if you’re based within the US or $14.95 for global.

There you have it, the Free Plus Shipping offer we went over previously. As you can see, Russell is a master at executing what he teaches.

If you prefer to buy DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your option.

DotCom Secrets Free Book.

Thanks to Russell for providing the book devoid of his site (you simply spend for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a bundle of actionable strategies and tricks for starting and growing a business.

You’ll come across a lot of aha moments while going through the sections. More notably, you’re directed on how to incorporate the concept into my own service.

DotCom Secrets is a playbook. You may have to read it numerous times to get the ‘secrets’ into your head and service. You don’t have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re selling service or products online, I extremely advise that you get a copy of DotCom Secrets totally free.

>>Click Here To Get Your Copy Of Dotcom Secrets<<