What do you think is the most critical Technical SEO issue I think Google Crawling your site if Google can’t crawl Your site you’re never going to rank for Anything Period and some issues that I run that I See I’m conscious of crawl depth a lot Again kind of getting back to like Putting the keyword in very specific Places because you don’t want to make it Hard for Google why Barry your pages you Know six folders deep in your side why Are you making it hard you know make it Easy for Google to get to the pages you Want them to get to and I think folder Depth is is an issue there in some older Sites or sites that have interesting Cms’s I see chained redirects as an Issue and in my mind it’s the same thing As folder depth you’re asking Google to Do a lot to move from here to there to There to finally get to the page that You want to rank or Google to crawl so They can see what you’re doing