Hire Russell Brunson

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is a fantastic book if you want to acquire insights, see examples, and read stories that will motivate you to construct a successful business online or guide you in transitioning from offline to internet marketing channels.

So let’s think about the cons and pros rapidly:

Pros:

  • DotCom Secrets is free. Get it here.
  • You will get over the shoulder lessons from a successful extremely affiliate– Russell Brunson.
  • The book is a simple and pleasurable read.
  • You will get actionable takeaways that you can utilize to enhance your organization right away.

Cons:

  • It’s not a “how to earn money online” book per se.
  • You will need to have some knowledge of internet marketing concepts to completely value the book.

If you want to learn from somebody who has actually made money online, Dotcom Secrets is a terrific resource.

Russell Brunson takes you detailed through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll leave from reading this book with actionable takeaways that you can use to enhance your business immediately.

The only disadvantage is that it’s not a “how to make money online” book per se– you will require to have some understanding of internet marketing principles to completely appreciate it.

In general, Dotcom Secrets is a valuable resource for anyone looking to develop or grow an online business.

So if you’re ready to learn from one of the masters of Sales Funn, be sure to have a look at this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my favorite company books. You might need to read it numerous times to fully grasp it. Or simply make it your companion as you go about your online way of life company experiences.

In the introduction of the book, Russell Brunson guaranteed to keep the book evergreen for years to come. The objective is to make it appropriate to both brand-new and innovative online entrepreneurs.

How many company books do you still discover relevant in this ever-changing world? Although marketing strategies are constantly changing, the DotCom Secrets book is still incredibly relevant and beneficial today.

What Is DotCom Secrets?

The DotCom Secrets book provides a step-by-step process for growing a successful business– whether online or offline.

DotCom Secrets Review

Even though DotCom Secrets was first released in 2015, you’ll find that the majority of the techniques that Russell speak about are still reliable today.

You’ll get a lots of actionable advice from the book and if you have plans to sell products online or you’re currently at it, you require to get a copy of DotCom Secrets and keep it as a reference.

Dan Kennedy wrote the forward to the DotCom Secrets book. In his specific words:

” In truth, this is a tested playbook for growing your business with efficient lead generation and sales/conversion methods, which can be utilized online and offline.”

This is a transformative and powerful book. DotCom Secrets by Russell Brunson is the ideal road map if you’re wanting to begin a company or scale an existing company.

Within the pages of the Dotcom Secrets book, you’ll get an in-depth plan that guides you on the best foundation for your business. You’ll definitely get arise from reading it.

To be honest, DotCom Secrets seems like a book for developing a sustainable online service only.

Do not be constrained by that because the actionable marketing methods work for both online and offline businesses. You’re in safe hands if you run a brick-and-mortar organization and want to transition to online marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, only you can respond to that concern. If you wish to scale a service or start and follow proven ‘faster way’ that has been tested by Russell himself, you ought to read the DotCom Secrets book.

It’s changing lives and I’ve personally discovered it extremely important on my entrepreneurial journey (I’ve read it a number of times). I extremely suggest the book.

DotCom Secrets might not be worth your read if you ‘d rather play cool and try to figure it out by yourself. You must think about another book.

Although, DotCom Secrets offers wise insights and methods to:

Existing entrepreneur: If you haven’t begun a company at all or have no business concept, the book may not be relevant to you.

Product owners: If you have an existing item currently, then you can discover strategies to double or perhaps triple your sales.

Positive online marketers: If you’re willing to take actions that may challenge your concept of company, then you ought to use DotCom Secrets as a reference.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You want to construct a business that stands the test of time. Due to the fact that you do not have the skillset, tools, and tricks that have been tested and proven to produce terrific results, you don’t desire to fizzle out.

Whether you’re a novice who’s simply getting began or you’re a professional, DotCom Secrets will stroll you through the process of starting and growing a successful service.

If you already have a business, utilize the secrets in the book to scale to amazing levels? Aside from making money, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a trusted and powerful book that provides specific, actionable instructions on what you ought to do to fail-proof your service, how to bring in consumers, and the tricks to substantially enhance your sales.

You’re still not restricted at all if you fail to read DotCom Secrets. The only difficulty, however, is that you’ll miss the chance to quickly grow your existing company or prosper in a competitive industry.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some distinctions between Expert Secrets Both books pertain to, way of life entrepreneurs, entrepreneur and online marketers– given that they match each other and offer beginning and growing an effective business.

Specialist Secrets vs DotCom Secrets.

DotCom Secrets details a step-by-step procedure to effectively structure your company. You get to learn how to provide your message and interact worth in a way that makes people wish to pay you.

Specialist Secrets provides actionable examples, illustrations, and stories that assist you discover your voice, construct a faithful fan base and earn money to share messages that will change somebody else’s life.

Both books are suggested to company owner who wish to end up being more effective in their industries. Entrepreneurs who are developed to see opportunities in competition instead of discomfort.

And finally in Russell’s 3rd and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your websites and funnels with your dream customers (aka getting lots of traffic as the title of the book recommends).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is arranged into 5 areas just like Expert Secrets that lays out the simple marketing procedures and how to execute them.

Area One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell started the very first section of DotCom Secrets with “Ladders and Funnels.” He also exposes 5 (5) marketing secrets. Let’s go over them:

Secret # 1: The Secret Formula

You need to have a full understanding of where you want your company. How does this understanding assist your clients and clients?

This will help you to serve them better– instead of trying to find out their pain points, how desperate they require options, and what they’re prepared to pay.

In the secret formula, 4 basic concerns were described in a detailed order inside the DotCom Secrets book:

Who are your dream clients?

How do you find them?

How do you attract them without being pushy?

What advantage will they get from your organization?

You’ll discover answers to these concerns and more in the very first trick.

Secret #2: The Value Ladder

Worth is crucial when it concerns constructing a sustainable organization. , if there’s no worth, clients clients customers customers leaveCustomers

Customers

That’s why Russell invested a lots of time to dissect the steps that you require to follow to navigate your dream client from taking the “bait” (starting point of your ladder) to where they wish to be.

DotCom Secrets Value Ladder

This secret is described as “taking them through your value ladder.”

When you successfully structure the worth ladder, you’ll not just make more cash, you’ll also offer your consumers with a more personalized service. They’ll like you for this.

Secret # 3: From A Ladder To A Funnel

This secret is where the magic occurs. It’s like an epiphany that alters whatever you already know about growing a rewarding organization. You’ll start with developing out your own sales funnel and the psychology behind a lucrative funnel.

It surpasses the product you’re selling or how they’re priced. There’s a lot more …

You need to have a total value ladder in place. It’s like your foolproof system for making sales on auto-pilot. You might not be able to develop a high-converting sales funnel if you don’t have a reliable worth adder drawn up.

The sales funnel is essential and has actually changed the way entrepreneurs and organizations approach sales online.

It works since it takes into consideration the consumers’ behaviors– and moves them through the different steps of your value ladder till they’re prepared to purchase your item– willingly.

Secret # 4: How To Find Your Dream Customers

You have a target audience. Sadly, you might not know how to identify or serve them. That’s why understanding how to specify your target market is important.

This secret lays out where your target audience (i.e., clients who are ready to buy your product) are spending the majority of their time online. Discover the tricks to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be equipped with the techniques that work to get a client to leave whatever they’re doing and check out your page.

Every online entrepreneur needs to find out and master these techniques. Russell makes it simple in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Getting traffic to a landing page or site is a consistent struggle for many people. It’s arguably the most overwhelming aspect of running a successful online company.

Do you truly understand how traffic works in the internet marketing area? If you aren’t confident in your traffic generation competence, Russell has the answers.

He shows you the best type of traffic that you ought to focus on and how it can change your business. The kind of traffic consists of:

  • Traffic we manage
  • The traffic we don’t manage
  • Traffic we own

Section Two: Your Communication Funnel

In this section, Russell digs deeper into the processes associated with constructing an audience by leveraging advanced individual branding strategies, the secrets to communicating well with your audience that will cause a sale.

Make certain you do not avoid this section while reading DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to building a appealing and positive character.

Why do you think people like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and naturally, Russell Brunson have enormous followers?

As an entrepreneur, you can’t go wrong when you lastly develop an attractive character. When you’re successful at it, it suggests you can include more qualified clients to your e-mail list and release a successful item that people are prepared and all set to buy immediately.

In creating that appealing character, Russell Brunson defines the three elements you need to keep in check, which is split into three (3) categories:

  • The Elements
  • The Identity
  • Stories

DotCom Secrets reveals you how to produce an attractive character using these parts and their aspects, and recognize the very best method to interact your captivating stories that will get the sales can be found in.

Secret # 7: The Soap Opera Sequence

This “secret” originates from the previous part of Dotcom Secrets. It’s all about producing a bond and a sort of rapport in between the Attractive Character and the target market through a traffic source we own. Email.

The Soap Opera Sequence comprises a series of e-mail sequences that help to connect and develop an instantaneous relationship in between you and the person reading your email. Russell credits Andre Chaperon (developer of Autoresponder Madness) for creating the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his excellent heart likewise shares the EXACT five email templates that have actually helped him to transition into an in-demand internet and an appealing character marketer.

Because it capitalizes on giving value to your customers, the Soap Opera Sequence works. This ‘worth’ paired with a tempting open storyline hooks them the minute they read your first email and they’ll eagerly anticipate the next one.

The days of uninteresting e-mail sequences are over. Don’t simply enjoy soap opera on television, it’s time to anecdotally use it in your email messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the secret to keeping your subscribers pleased to speak with you every day is using the Seinfeld email format.”

So what’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an email design that builds enjoyment in your readers. It ‘d entertain them and cause them to purchase from you.

It leverages the power of storytelling. However this time, you’re being creative in sharing your life and relevant stories occurring with/around you– stories they can easily connect with. You must be purposeful and strategic about it anyways.

You want to be able to lead ideal clients back to your deal. This might look simple but it’s powerful!

When you’re sending out Seinfeld emails, Russell also supplies excellent examples and written design templates to speed up the procedure.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section Three: Funnelology

In this section, the strategies and strategies for constructing high-converting funnels are gone over in detail, along with and what you actually must do to make your funnel work.

Russell covers the basics of a funnel, stages (and sales funnel phases) and the type of landing pages to utilize, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we discovered the value of sticking to systems that work. In other words, there’s no need to transform the wheel.

If you’re a business owner and you’re having a hard time to break even, there’s an opportunity that you’re making the above error.

This is common with business owners who are just beginning with their sales funnel. They attempt to re-invent the whole vehicle. What a dreadful path to follow when developing a service!

The secret here is leveraging on other people who currently have an effective funnel and making your offer to their exact customers. Watch on the:

  • Demographics
  • Advertisement copy and copies
  • Traffic sources
  • Offers
  • Landing page

Understanding how to reverse all these aspects to work for you is a priceless present for your business. It’s rather simple once you comprehend how the pieces fit.

Secret # 10: Seven Phases Of A Funnel

I’m very pleased that I read DotCom Secrets a couple of years ago (and a number of times more because that very first time to completely comprehend and carry out the strategies in my own online company.

It not only opened my eyes to funnels and how to construct them however likewise the 7 phases that an ideal client has to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me much better concerned terms with this sentence within the DotCom Secrets. It checks out:

The genuine difference in between having a six-, 7-, or perhaps eight-figure business is whether you understand the phases of a funnel and can effectively generate income from the points along the line.

I learnt more about that there are levels of traffic temperature level and therefore, treating them along the very same funnel procedure threatens.

This secret alone is essential to producing the ideal kind of page, offer, and traffic that will cause sales.

There’s likewise the pre-framing idea that you need to totally understand when developing a funnel– specifically if you desire visitors and leads to trust you more. Well, who doesn’t want to develop trust currently?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets surpasses the common business guidance. It goes into the particular landing pages you can develop in the 7 building phases that we’ve talked about previously.

You get to see the twenty-three of the most efficient building blocks for your sales funnels.

DotCom Secrets 23 building blocks of a funnel

Smart funnel hackers utilize these building blocks at specific times during these exact same 4 phases of the funnel:

  • Pre-frame bridge
  • Qualifying customers
  • Qualifying buyers

Determining hyperactive buyers for your products and services.

Once you’ve comprehended how this works, you can decide which you wish to begin with very first and which one to stick to in your market.

Secret # 12: Frontend Vs. Backend Funnels

Choosing the ideal kind of funnels can be a struggle even to the more advanced marketers. More so, understand the funnels that will be served only to qualified purchasers (at the backend).

DotCom Secrets Frontend Vs Backend

This mistake isn’t so obvious– but bypassing it can make a difference in your traffic engagement and sales.

Here Russell describes the process he follows when picking a funnel to use on the frontend of his worth ladders, the funnel he uses in the factor to consider stage (the middle), and those used for the backend offers.

Secret # 13: The Best Bait

I couldn’t contain this ‘secret’ when I first checked out the DotCom Secrets book.

Russell spills everything out in this section and exposes the secret that made all his books offer millions.

Simply by getting your totally free copy of DotCom Secrets and studying the funnel actions, you’ll have a number of “Aha-Moments” that will alter your service, particularly if you have a product you’re currently offering online (and even offline).

I suggest if you can buy your free copy of DotCom Secrets and study the funnel actions, you’ll understand the trick behind these records.

He highlights the power of words and how using a certain WORD can change your whole service amazingly. That single word can act as bait.

Regardless of the market you operate in, what you do, what items you use, or business design, this is the part that a few of the successful business owners would hide from you.

 

Section Four: Scripts and funnels

The very first time I read DotCom Secrets, I could not understand this section because it was distinct in its method. I had to check out the book again to understand the point that Russell was making.

As one of the actionable areas, Russell dives deeper into the core funnels he utilizes in running ClickFunnels and other business, as well as the exact funnel scripts that have actually helped him to sell millions of each of his items.

These are divided into the Frontend, Middle and Backend Funnels. Remarkably, you don’t need to battle with these parts since there’s an effective suite of software application you can use to automate whatever– ClickFunnels software.

1. Frontend Funnel: Two-Step– Free Plus Shipping

Due to the fact that it reveals what need to take place as soon as you get your visitors onboard your sales funnel, the Frontend Funnel is essential.

You’ll find this type of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s simple to develop and can benefit eCommerce online marketers or business owners who have Free Plus Shipping deals.

The very first page of the Frontend Funnel begins with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to provide where the product should be shipped.

On the 2nd page (step-two) of the funnel, the visitor’s credit card info is requested for the shipping and handling charge. Once the visitor has actually successfully submitted the 2nd page– the One-time-offer is next.

Naturally, you’re not left alone as there are scripts you will utilize to make this entire 2-step totally free shipping funnel effective. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the exact same Frontend Funnel, we likewise have the SLOs or Self-Liquidating Offers. The goal of setting up this offer is to help breakeven and cover the cash you invested in advertising or getting the lead.

DotCom Secrets self liquidating deal

Here, Russell Brunson shows the practical mechanics associated with this type of funnel. And he likewise presented an unique script called the Star, Story, Solution script which assists to nudge a cold lead towards your items.

You’ll access to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll find how to attract visitors and let them keep spending for a longer time.

You’re not limited in any method– as there are lots of ways to use this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The best webinar is the ideal and also the first funnel for the middle of your value ladder. It covers whatever about hosting high-converting webinars; how to use live or taped presentations to market your service or products on auto-pilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re offered with the techniques and scripts that will make the webinar really “perfect.”.

5. Middle Funnel: Invisible Perfect Webinar.

It’s not FREE!. It’s a more advanced webinar presentation where your objective is to get individuals to buy.

You’ll also access the scripts for this upgraded variation of Perfect Webinar.

6. Middle Funnel: Product Launch.

You utilize the “Product Launch” funnel specifically for launching a brand-new item by sharing a series of videos to provide tons of worth to your visitors.

Online marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the developer of Knowledge Broker Blueprint), and a host of them utilize it.

These videos will be persuasive, handy, and entertaining– thereby causing visitors to do something about it. You’ll discover how to effectively structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of offering high-ticket offers utilizing an innovative formula and scripts. This funnel is what you need to acquire premium customers if you’re a coach or specialist.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area 5: ClickFunnels.

This last section is brief however you can learn more by reading my ClickFunnels examine.

DotCom Secrets Pros and Cons.

DotCom Secrets is an excellent book if you wish to get insights, see examples, and read stories that will inspire you to build a successful service online or guide you in transitioning from offline to online marketing channels.

Let’s consider the pros and cons quickly:.

Pros.

DotCom Secrets is totally free. Get business-building understanding without paying money.

Improve your company’ significance using the value ladders and sales funnel strategies and scripts.

Get tricks to becoming an idea leader in your industry.

Simple techniques that will work for any service design.

Establish and develop relationships connection with your consumers.

Cons.

You might need to have an existing organization to take advantage of DotCom Secrets (although it can definitely benefit you if you’re just starting out in addition to long as you implement the information).

The book is ideal for businesses that utilize online marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

DotCom Secrets is FREE when you get it from the official website. You just have to spend for shipping/handling– $7.95 if you’re based within the US or $14.95 for worldwide.

There you have it, the Free Plus Shipping offer we discussed previously. As you can see, Russell is a master at executing what he teaches.

If you choose to purchase DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your choice.

DotCom Secrets Free Book.

Thanks to Russell for using the book free from his website (you simply pay for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a plan of actionable strategies and secrets for growing a company and beginning.

You’ll stumble upon a lot of aha moments while going through the areas. You’re directed on how to incorporate the idea into my own business.

DotCom Secrets is a playbook. You might have to read it several times to get the ‘tricks’ into your head and service. You don’t have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re offering products or services online, I highly recommend that you get a copy of DotCom Secrets totally free.

>>Click Here To Get Your Copy Of Dotcom Secrets<<