Micro Continuity Course By Russell Brunson

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is a great book if you wish to acquire insights, see examples, and check out stories that will motivate you to construct an effective company online or guide you in transitioning from offline to online marketing channels.

So let’s consider the pros and cons rapidly:

Pros:

  • DotCom Secrets is free. Get it here.
  • You will overcome the shoulder lessons from a successful very affiliate– Russell Brunson.
  • The book is a satisfying and easy read.
  • You will get actionable takeaways that you can utilize to improve your service instantly.

Cons:

  • It’s not a “how to earn money online” book per se.
  • You will require to have some understanding of online marketing concepts to fully appreciate the book.

If you desire to discover from someone who has actually made cash online, Dotcom Secrets is a terrific resource.

Russell Brunson takes you detailed through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll come away from reading this book with actionable takeaways that you can utilize to enhance your business instantly.

The only drawback is that it’s not a “how to generate income online” book per se– you will require to have some understanding of internet marketing principles to completely appreciate it.

However in general, Dotcom Secrets is a valuable resource for anyone looking to construct or grow an online business.

So if you’re ready to learn from among the masters of Sales Funn, be sure to check out this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my favorite organization books. You might have to read it multiple times to totally comprehend it. Or just make it your companion as you set about your online lifestyle organization experiences.

In the introduction of the book, Russell Brunson promised to keep the book evergreen for many years to come. The objective is to make it appropriate to both innovative and new online business owners.

The number of organization books do you still discover pertinent in this ever-changing world? Despite the fact that marketing techniques are constantly altering, the DotCom Secrets book is still incredibly pertinent and useful today.

What Is DotCom Secrets?

The DotCom Secrets book provides a step-by-step process for growing a successful company– whether online or offline.

DotCom Secrets Review

Despite The Fact That DotCom Secrets was first released in 2015, you’ll find that the majority of the methods that Russell talks about are still efficient today.

You’ll get a ton of actionable advice from the book and if you have plans to offer products online or you’re currently at it, you require to get a copy of DotCom Secrets and keep it as a referral.

Dan Kennedy wrote the forward to the DotCom Secrets book. In his exact words:

” In fact, this is a proven playbook for growing your company with efficient list building and sales/conversion methods, which can be utilized online and offline.”

This is a transformative and effective book. If you’re looking to start a company or scale an existing service, DotCom Secrets by Russell Brunson is the ideal roadway map.

Within the pages of the Dotcom Secrets book, you’ll get a detailed plan that guides you on the best foundation for your service. You’ll definitely get results from reading it.

To be honest, DotCom Secrets sounds like a book for building a sustainable online company only.

Do not be constrained by that since the actionable marketing strategies work for both online and offline services. So you’re in safe hands if you run a brick-and-mortar business and wish to transition to online marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, just you can address that concern. If you want to start or scale a company and follow proven ‘shortcut’ that has been evaluated by Russell himself, you must read the DotCom Secrets book.

It’s changing lives and I’ve personally discovered it incredibly important on my entrepreneurial journey (I’ve read it several times). I extremely suggest the book.

If you ‘d rather play cool and try to figure it out on your own, then DotCom Secrets may not be worth your read. You need to think about another book.

Although, DotCom Secrets provides wise insights and methods to:

Existing business owners: If you haven’t begun an organization at all or have no company concept, the book might not pertain to you.

Item owners: If you have an existing item already, then you can discover methods to double or even triple your sales.

Positive marketers: If you’re prepared to take steps that may challenge your concept of business, then you should utilize DotCom Secrets as a referral.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You wish to develop an organization that stands the test of time. You don’t want to die because you do not have the skillset, tools, and tricks that have actually been tested and shown to produce terrific results.

So whether you’re a newbie who’s just beginning or you’re a professional, DotCom Secrets will stroll you through the process of beginning and growing a successful service.

If you currently have a business, use the secrets in the book to scale to incredible levels? Aside from generating income, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a trusted and effective book that provides specific, actionable directions on what you need to do to fail-proof your business, how to bring in clients, and the secrets to significantly boost your sales.

If you stop working to check out DotCom Secrets, you’re still not restricted at all. The only obstacle, however, is that you’ll miss out on the opportunity to rapidly grow your existing service or thrive in a competitive market.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some differences in between Expert Secrets Both books pertain to, lifestyle entrepreneurs, entrepreneur and online marketers– considering that they complement each other and offer beginning and growing a successful company.

Expert Secrets vs DotCom Secrets.

DotCom Secrets details a detailed process to effectively structure your organization. You get to find out how to deliver your message and communicate value in such a way that makes people want to pay you.

Specialist Secrets provides actionable examples, illustrations, and stories that assist you discover your voice, develop a loyal fan base and make money to share messages that will change someone else’s life.

Both books are advised to business owners who wish to end up being more successful in their industries. Entrepreneurs who are developed to see chances in competition instead of discomfort.

In Russell’s third and brand name brand-new book in the trilogy called Traffic Secrets, which is the playbook for filling your websites and funnels with your dream customers (aka getting loads of traffic as the title of the book recommends).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is arranged into 5 areas much like Expert Secrets that lays out the easy marketing procedures and how to execute them.

Section One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell began the first section of DotCom Secrets with “Ladders and Funnels.” He also reveals 5 (5) marketing secrets. Let’s go over them:

Secret # 1: The Secret Formula

You require to have a complete understanding of where you desire your service. How does this understanding help your clients and clients?

This will assist you to serve them much better– instead of trying to find out their discomfort points, how desperate they need services, and what they’re willing to pay.

In the secret formula, four basic questions were outlined in a step-by-step order inside the DotCom Secrets book:

Who are your dream clients?

How do you find them?

How do you attract them without being pushy?

What benefit will they receive from your business?

You’ll discover answers to these questions and more in the first secret.

Secret #2: The Value Ladder

Worth is crucial when it concerns constructing a sustainable business. If there’s no value, customers and customers will leave.

That’s why Russell invested a ton of time to dissect the steps that you need to follow to navigate your dream consumer from taking the “bait” (starting point of your ladder) to where they wish to be.

DotCom Secrets Value Ladder

This trick is referred to as “taking them through your value ladder.”

When you effectively structure the worth ladder, you’ll not just make more cash, you’ll also offer your customers with a more tailored option. They’ll love you for this.

Secret # 3: From A Ladder To A Funnel

This trick is where the magic takes place. It’s like an epiphany that changes whatever you already know about growing a profitable company. You’ll begin with constructing out your own sales funnel and the psychology behind a profitable funnel.

There’s a lot more …

You need to have a complete value total worth place. You may not be able to construct a high-converting sales funnel if you don’t have an effective worth adder mapped out.

The sales funnel is very important and has altered the way business owners and organizations approach sales online.

It works since it takes into account the customers’ behaviors– and moves them through the various steps of your worth ladder till they’re prepared to acquire your item– voluntarily.

Secret # 4: How To Find Your Dream Customers

You have a target market. Regrettably, you may not know how to recognize or serve them. That’s why knowing how to specify your target audience is necessary.

This secret details where your target audience (i.e., clients who are ready to buy your item) are spending the majority of their time online. Discover the tricks to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be equipped with the strategies that work to get a customer to leave whatever they’re doing and check out your page.

Every online business owner needs to learn and master these methods. Russell makes it simple in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Getting traffic to a landing page or website is a continuous battle for most people. It’s probably the most daunting element of running a successful online company.

Do you truly comprehend how traffic works in the online marketing area? If you aren’t positive in your traffic generation competence, Russell has the responses.

He reveals you the very best type of traffic that you ought to take notice of and how it can transform your company. The kind of traffic consists of:

  • Traffic we control
  • The traffic we do not control
  • Traffic we own

Area Two: Your Communication Funnel

In this area, Russell digs deeper into the processes associated with developing an audience by leveraging more advanced individual branding strategies, the secrets to communicating well with your audience that will cause a sale.

Ensure you do not avoid this section while reading DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to building a attractive and confident character.

Why do you believe men like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and obviously, Russell Brunson have massive fans?

As a business owner, you can’t fail when you lastly develop an attractive character. When you’re effective at it, it implies you can include more competent clients to your e-mail list and launch a successful product that people are prepared and all set to buy immediately.

In producing that attractive character, Russell Brunson defines the three components you need to keep in check, which is divided into three (3) categories:

  • The Elements
  • The Identity
  • Stories

DotCom Secrets reveals you how to develop an appealing character utilizing these parts and their elements, and identify the best method to interact your captivating stories that will get the sales coming in.

Secret # 7: The Soap Opera Sequence

This “secret” comes from the previous part of Dotcom Secrets. It’s everything about developing a bond and a sort of relationship between the Attractive Character and the target market via a traffic source we own. Email.

The Soap Opera Sequence consists of a series of email sequences that help to link and establish an instant relationship in between you and the person reading your e-mail. Russell credits Andre Chaperon (developer of Autoresponder Madness) for coming up with the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his good heart also shares the EXACT 5 e-mail design templates that have actually assisted him to transition into a sought-after internet and an attractive character marketer.

The Soap Opera Sequence works since it profits from giving value to your subscribers. This ‘worth’ paired with a tempting open storyline hooks them the moment they read your first email and they’ll eagerly anticipate the next one.

The days of dull email sequences are over. Don’t just take pleasure in daytime drama on TV, it’s time to anecdotally use it in your email messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the trick to keeping your customers pleased to speak with you every day is using the Seinfeld email format.”

So what’s the Seinfeld format everything about?

DotCom Secrets Seinfeld Sequence

It’s an e-mail style that constructs enjoyment in your readers. It ‘d entertain them and trigger them to purchase from you.

It leverages the power of storytelling. This time, you’re being imaginative in sharing your life and appropriate stories taking place with/around you– stories they can quickly connect with. You need to be purposeful and tactical about it anyways.

You wish to be able to lead perfect clients back to your offer. This may look basic however it’s effective!

When you’re sending Seinfeld e-mails, Russell likewise provides excellent examples and composed templates to speed up the process.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area Three: Funnelology

In this area, the strategies and tactics for building high-converting funnels are talked about in detail, along with and what you actually ought to do to make your funnel work.

Russell covers the principles of a funnel, phases (and sales funnel stages) and the kind of landing pages to use, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we learned the value of staying with systems that work. Simply put, there’s no need to transform the wheel.

If you’re a company owner and you’re having a hard time to recover cost, there’s a possibility that you’re making the above mistake.

This is common with entrepreneurs who are simply starting with their sales funnel. They attempt to re-invent the entire automobile. What a terrible path to follow when developing a company!

The trick here is leveraging on other people who already have a successful funnel and making your offer to their specific consumers. Keep an eye on the:

  • Demographics
  • Ad copy and copies
  • Traffic sources
  • Deals
  • Landing page

Knowing how to reverse all these aspects to work for you is a priceless present for your service. Once you understand how the pieces fit, it’s quite simple.

Secret # 10: Seven Phases Of A Funnel

I’m extremely delighted that I read DotCom Secrets a couple of years ago (and numerous times more since that first time to totally understand and implement the techniques in my own online company.

It not only opened my eyes to funnels and how to construct them but also the seven stages that a perfect customer has to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me much better come to terms with this sentence within the DotCom Secrets. It reads:

The genuine difference between having a 6-, 7-, or even eight-figure business is whether you comprehend the stages of a funnel and can effectively monetize the points along the line.

I learnt more about that there are levels of traffic temperature and for that reason, treating them along the very same funnel process is dangerous.

This trick alone is fundamental to creating the best type of page, offer, and traffic that will cause sales.

When creating a funnel– specifically if you want visitors and leads to trust you more, there’s also the pre-framing principle that you need to completely understand. Well, who doesn’t wish to establish trust currently?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets exceeds the normal business suggestions. It goes into the particular landing pages you can produce in the 7 structure phases that we’ve talked about earlier.

You get to see the twenty-three of the most effective building blocks for your sales funnels.

DotCom Secrets 23 building blocks of a funnel

Smart funnel hackers use these foundation at specific times during these same 4 phases of the funnel:

  • Pre-frame bridge
  • Qualifying customers
  • Qualifying purchasers

Determining hyper buyers for your products and services.

When you’ve understood how this works, you can decide which you want to start with first and which one to stick to in your market.

Secret # 12: Frontend Vs. Backend Funnels

Selecting the ideal type of funnels can be a battle even to the more advanced marketers. More so, understand the funnels that will be served only to certified buyers (at the backend).

DotCom Secrets Frontend Vs Backend

This mistake isn’t so apparent– but bypassing it can make a difference in your traffic engagement and sales.

Here Russell describes the process he follows when picking a funnel to utilize on the frontend of his worth ladders, the funnel he uses in the factor to consider stage (the middle), and those used for the backend offers.

Secret # 13: The Best Bait

I could not contain this ‘secret’ when I first checked out the DotCom Secrets book.

Russell spills it all out in this area and reveals the trick that made all his books sell millions.

Just by getting your totally free copy of DotCom Secrets and studying the funnel steps, you’ll have numerous “Aha-Moments” that will change your organization, especially if you have an item you’re currently offering online (and even offline).

I indicate if you can buy your totally free copy of DotCom Secrets and study the funnel actions, you’ll understand the trick behind these records.

He highlights the power of words and how using a specific WORD can alter your whole business magically. That single word can function as bait.

Regardless of the industry you run in, what you do, what products you use, or business design, this is the part that some of the successful business owners would hide from you.

 

Section Four: Scripts and funnels

The very first time I check out DotCom Secrets, I could not grasp this area because it was distinct in its way. I needed to check out the book again to understand the point that Russell was making.

As one of the actionable sections, Russell dives deeper into the core funnels he uses in running ClickFunnels and other companies, in addition to the precise funnel scripts that have actually helped him to sell millions of each of his items.

These are split into the Frontend, Middle and Backend Funnels. Interestingly, you don’t need to battle with these parts because there’s a powerful suite of software application you can utilize to automate whatever– ClickFunnels software application.

1. Frontend Funnel: Two-Step– Free Plus Shipping

Due to the fact that it reveals what ought to take place once you get your visitors onboard your sales funnel, the Frontend Funnel is essential.

You’ll find this kind of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s basic to construct and can benefit eCommerce online marketers or entrepreneurs who have Free Plus Shipping offers.

The very first page of the Frontend Funnel begins with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to provide where the item needs to be delivered.

On the 2nd page (step-two) of the funnel, the visitor’s charge card details is asked for the shipping and handling charge. When the visitor has actually effectively submitted the 2nd page– the One-time-offer is next.

Of course, you’re not left alone as there are scripts you will use to make this entire 2-step complimentary shipping funnel reliable. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the very same Frontend Funnel, we likewise have the SLOs or Self-Liquidating Offers. The goal of setting up this deal is to assist breakeven and cover the money you invested in marketing or getting the lead.

DotCom Secrets self liquidating deal

Here, Russell Brunson reveals the useful mechanics involved in this type of funnel. And he also introduced a distinct script called the Star, Story, Solution script which assists to push a cold lead towards your items.

You’ll access to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll find how to attract visitors and let them keep paying for a longer time.

But you’re not restricted in any way– as there are numerous ways to use this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The best webinar is the best and likewise the very first funnel for the middle of your value ladder. It covers whatever about hosting high-converting webinars; how to use live or documented discussions to market your products or services on auto-pilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re offered with the methods and scripts that will make the webinar truly “perfect.”.

5. Middle Funnel: Invisible Perfect Webinar.

It’s not FREE!. It’s a more sophisticated webinar discussion where your goal is to get people to purchase.

You’ll also access the scripts for this updated version of Perfect Webinar.

6. Middle Funnel: Product Launch.

You use the “Product Launch” funnel specifically for releasing a brand-new product by sharing a series of videos to offer tons of value to your visitors.

Online marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the developer of Knowledge Broker Blueprint), and a host of them use it.

These videos will be persuasive, valuable, and entertaining– thus triggering visitors to act. You’ll find how to correctly structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of offering high-ticket offers using a sophisticated formula and scripts. This funnel is what you need to acquire premium clients if you’re a coach or specialist.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area 5: ClickFunnels.

This last section is brief but you can find out more by reading my ClickFunnels review.

DotCom Secrets Pros and Cons.

DotCom Secrets is a terrific book if you wish to get insights, see examples, and read stories that will motivate you to build an effective service online or guide you in transitioning from offline to internet marketing channels.

Let’s consider the cons and pros rapidly:.

Pros.

DotCom Secrets is free. Get business-building understanding without paying money.

Enhance your business’ relevance using the value ladders and sales funnel strategies and scripts.

Get tricks to becoming an idea leader in your industry.

Simple techniques that will work for any service model.

Establish and develop relationships connection with your consumers.

Cons.

You may require to have an existing service to benefit from DotCom Secrets (although it can definitely benefit you if you’re simply beginning as well as long as you implement the info).

The book is perfect for companies that utilize online marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

When you get it from the main site, DotCom Secrets is FREE. You only need to spend for shipping/handling– $7.95 if you’re based within the United States or $14.95 for worldwide.

There you have it, the Free Plus Shipping offer we talked about previously. As you can see, Russell is a master at executing what he teaches.

You can get the paperback format for $14.80 if you choose to purchase DotCom Secrets from Amazon. It’s your choice.

DotCom Secrets Free Book.

Thanks to Russell for providing the book free from his website (you just pay for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a bundle of actionable methods and secrets for growing a company and beginning.

You’ll encounter a lot of aha minutes while going through the areas. You’re directed on how to incorporate the principle into my own business.

DotCom Secrets is a playbook. You may need to read it multiple times to get the ‘secrets’ into your head and organization. You don’t have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re offering product and services online, I extremely recommend that you get a copy of DotCom Secrets for FREE.

>>Click Here To Get Your Copy Of Dotcom Secrets<<