Old Media Vs New Media Dotcom Secrets

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is a terrific book if you want to get insights, see examples, and read stories that will inspire you to construct a successful service online or guide you in transitioning from offline to internet marketing channels.

Let’s think about the cons and pros rapidly:

Pros:

  • DotCom Secrets is totally free. Get it here.
  • You will get over the shoulder lessons from a successful very affiliate– Russell Brunson.
  • The book is a enjoyable and simple read.
  • You will get actionable takeaways that you can utilize to enhance your service instantly.

Cons:

  • It’s not a “how to earn money online” book per se.
  • You will need to have some understanding of online marketing principles to fully value the book.

Dotcom Secrets is an excellent resource if you wish to gain from somebody who has actually earned money online.

Russell Brunson takes you step-by-step through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll come away from reading this book with actionable takeaways that you can utilize to improve your business immediately.

The only drawback is that it’s not a “how to generate income online” book per se– you will need to have some understanding of internet marketing principles to totally value it.

Overall, Dotcom Secrets is an important resource for anyone looking to build or grow an online business.

So if you’re prepared to gain from among the masters of Sales Funn, be sure to have a look at this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my preferred company books. You might have to read it numerous times to totally understand it. Or merely make it your buddy as you set about your online way of life company experiences.

In the introduction of the book, Russell Brunson promised to keep the book evergreen for years to come. The goal is to make it pertinent to both brand-new and sophisticated online business owners.

The number of company books do you still discover relevant in this ever-changing world? Although marketing strategies are continuously changing, the DotCom Secrets book is still extremely appropriate and helpful today.

What Is DotCom Secrets?

The DotCom Secrets book supplies a detailed process for growing an effective business– whether online or offline.

DotCom Secrets Review

Despite The Fact That DotCom Secrets was first published in 2015, you’ll discover that the majority of the methods that Russell speak about are still effective today.

You’ll get a lots of actionable recommendations from the book and if you have plans to offer items online or you’re already at it, you need to get a copy of DotCom Secrets and keep it as a recommendation.

Dan Kennedy wrote the forward to the DotCom Secrets book. In his specific words:

” In fact, this is a proven playbook for growing your company with effective lead generation and sales/conversion approaches, which can be used online and offline.”

This is a transformative and powerful book. DotCom Secrets by Russell Brunson is the perfect road map if you’re looking to start a business or scale an existing organization.

Within the pages of the Dotcom Secrets book, you’ll get an in-depth plan that guides you on the ideal foundation for your business. You’ll definitely get results from reading it.

To be truthful, DotCom Secrets sounds like a book for constructing a sustainable online business just.

Do not be constrained by that because the actionable marketing strategies work for both online and offline businesses. You’re in safe hands if you run a brick-and-mortar company and want to transition to online marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, only you can address that question. If you want to scale a service or begin and follow tested ‘faster way’ that has been tested by Russell himself, you ought to read the DotCom Secrets book.

It’s altering lives and I’ve personally found it incredibly valuable on my entrepreneurial journey (I’ve read it several times). I extremely recommend the book.

If you ‘d rather play cool and try to figure it out by yourself, then DotCom Secrets might not be worth your read. You must think about another book.

DotCom Secrets supplies clever insights and techniques to:

Existing business owners: If you have not started a service at all or have no business idea, the book may not relate to you.

Item owners: If you have an existing item already, then you can discover strategies to double or even triple your sales.

Confident marketers: If you’re willing to take steps that may challenge your idea of company, then you should utilize DotCom Secrets as a referral.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You wish to build an organization that stands the test of time. Due to the fact that you lack the skillset, tools, and secrets that have been evaluated and shown to produce fantastic outcomes, you do not desire to fizzle out.

So whether you’re a novice who’s just getting going or you’re an expert, DotCom Secrets will walk you through the process of beginning and growing a rewarding service.

If you currently have a service, use the tricks in the book to scale to incredible levels? Aside from generating income, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a relied on and effective book that provides specific, actionable directions on what you should do to fail-proof your company, how to attract consumers, and the secrets to considerably improve your sales.

You’re still not restricted at all if you stop working to check out DotCom Secrets. The only difficulty, though, is that you’ll miss out on the chance to quickly grow your existing business or thrive in a competitive market.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some differences between Expert Secrets Both books are relevant to, way of life entrepreneurs, entrepreneur and online marketers– considering that they match each other and offer beginning and growing an effective service.

Professional Secrets vs DotCom Secrets.

DotCom Secrets lays out a detailed procedure to successfully structure your business. You get to discover how to provide your message and communicate worth in a manner that makes individuals want to pay you.

Professional Secrets gives actionable examples, illustrations, and stories that help you find your voice, build a devoted fan base and make money to share messages that will change someone else’s life.

Both books are recommended to entrepreneur who wish to end up being more effective in their industries. Business owners who are developed to see chances in competitors instead of discomfort.

And finally in Russell’s 3rd and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your sites and funnels with your dream clients (aka getting tons of traffic as the title of the book recommends).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is organized into 5 areas just like Expert Secrets that describes the basic marketing procedures and how to implement them.

Section One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell started the very first area of DotCom Secrets with “Ladders and Funnels.” He likewise reveals 5 (5) marketing secrets. Let’s review them:

Secret # 1: The Secret Formula

First, you need to have a full understanding of where you want your company. How does this understanding assist your clients and customers?

This will help you to serve them better– instead of searching for out their pain points, how desperate they need services, and what they’re willing to pay.

In the secret formula, 4 simple concerns were detailed in a detailed order inside the DotCom Secrets book:

Who are your dream customers?

How do you discover them?

How do you attract them without being aggressive?

What benefit will they obtain from your company?

You’ll discover answers to these questions and more in the very first trick.

Secret #2: The Value Ladder

When it comes to constructing a sustainable business, value is crucial. , if there’s no worth, clients consumers customers customers leaveCustomers

.

That’s why Russell invested a lots of time to dissect the actions that you require to follow to navigate your dream consumer from taking the “bait” (starting point of your ladder) to where they wish to be.

DotCom Secrets Value Ladder

This trick is referred to as “taking them through your value ladder.”

When you successfully structure the worth ladder, you’ll not just make more money, you’ll likewise offer your customers with a more customized solution. They’ll enjoy you for this.

Secret # 3: From A Ladder To A Funnel

This secret is where the magic happens. It’s like a surprise that alters everything you currently know about growing a profitable organization. You’ll begin with building out your own sales funnel and the psychology behind a profitable funnel.

It goes beyond the product you’re selling or how they’re priced. There’s a lot more …

You require to have a complete worth ladder in place. It’s like your foolproof system for making sales on autopilot. You might not be able to develop a high-converting sales funnel if you don’t have an effective worth adder mapped out.

The sales funnel is essential and has altered the way entrepreneurs and organizations approach sales online.

It works since it takes into consideration the customers’ habits– and moves them through the different actions of your value ladder till they’re ready to buy your item– voluntarily.

Secret # 4: How To Find Your Dream Customers

You have a target market. You might not understand how to determine or serve them. That’s why understanding how to specify your target audience is necessary.

This secret describes where your target audience (i.e., customers who are ready to purchase your product) are spending most of their time online. Discover the tricks to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be equipped with the strategies that work to get a customer to leave whatever they’re doing and take a look at your page.

Every online business owner requires to discover and master these techniques. Russell makes it simple in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Generating traffic to a landing page or website is a continuous struggle for most people. It’s probably the most overwhelming element of running a successful online organization.

Do you really understand how traffic works in the internet marketing area? If you aren’t positive in your traffic generation proficiency, Russell has the responses.

He shows you the best type of traffic that you need to focus on and how it can transform your service. The type of traffic includes:

  • Traffic we control
  • The traffic we don’t control
  • Traffic we own

Section Two: Your Communication Funnel

In this section, Russell digs deeper into the procedures involved in building an audience by leveraging more advanced individual branding tactics, the tricks to interacting well with your audience that will result in a sale.

Make certain you don’t skip this area while checking out DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to constructing a confident and attractive character.

Why do you believe guys like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and naturally, Russell Brunson have massive followers?

As an entrepreneur, you can’t fail when you lastly establish an appealing character. When you’re effective at it, it implies you can include more competent customers to your email list and launch a successful item that people are all set and prepared to buy immediately.

In producing that appealing character, Russell Brunson specifies the three components you should keep in check, which is split into 3 (3) categories:

  • The Elements
  • The Identity
  • Stories

DotCom Secrets reveals you how to develop an appealing character using these parts and their aspects, and recognize the very best method to interact your fascinating stories that will get the sales can be found in.

Secret # 7: The Soap Opera Sequence

This “secret” originates from the previous part of Dotcom Secrets. It’s all about producing a bond and a sort of relationship between the Attractive Character and the target audience through a traffic source we own. Email.

The Soap Opera Sequence makes up a series of e-mail sequences that assist to link and establish an instantaneous relationship between you and the individual reading your email. Russell credits Andre Chaperon (creator of Autoresponder Madness) for coming up with the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his great heart likewise shares the EXACT 5 e-mail templates that have helped him to transition into a sought-after internet and an appealing character marketer.

Because it capitalizes on providing worth to your subscribers, the Soap Opera Sequence works. This ‘value’ paired with an alluring open storyline hooks them the minute they read your first email and they’ll eagerly anticipate the next one.

The days of boring e-mail series are over. Don’t just take pleasure in soap opera on TV, it’s time to anecdotally use it in your email messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the secret to keeping your subscribers delighted to speak with you every day is utilizing the Seinfeld e-mail format.”

What’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an e-mail style that develops excitement in your readers. It ‘d amuse them and trigger them to purchase from you.

It leverages the power of storytelling. This time, you’re being innovative in sharing your life and pertinent stories taking place with/around you– stories they can easily connect with. You ought to be purposeful and tactical about it anyways.

You wish to have the ability to lead ideal customers back to your deal. This might look basic however it’s effective nonetheless!

When you’re sending out Seinfeld emails, Russell likewise provides great examples and written design templates to speed up the procedure.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section Three: Funnelology

In this section, the strategies and techniques for building high-converting funnels are discussed in detail, as well as and what you actually need to do to make your funnel work.

Russell covers the principles of a funnel, phases (and sales funnel phases) and the type of landing pages to use, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we discovered the importance of sticking to systems that work. In other words, there’s no requirement to reinvent the wheel.

If you’re an entrepreneur and you’re struggling to break even, there’s an opportunity that you’re making the above mistake.

This is common with business owners who are just starting with their sales funnel. They attempt to re-invent the whole automobile. What a dreadful path to follow when constructing a business!

The trick here is leveraging on other individuals who already have a successful funnel and making your deal to their exact customers. Watch on the:

  • Demographics
  • Advertisement copy and copies
  • Traffic sources
  • Offers
  • Landing page

Knowing how to reverse all these aspects to work for you is an invaluable present for your business. It’s quite simple once you comprehend how the pieces fit.

Secret # 10: Seven Phases Of A Funnel

I’m extremely pleased that I check out DotCom Secrets a few years ago (and several times more since that very first time to completely comprehend and execute the strategies in my own online company.

It not only opened my eyes to funnels and how to develop them however also the seven stages that a perfect customer needs to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me better concerned terms with this sentence within the DotCom Secrets. It reads:

The real distinction between having a 6-, seven-, and even eight-figure company is whether you comprehend the stages of a funnel and can effectively monetize the points along the line.

I got to know that there are levels of traffic temperature and for that reason, treating them along the exact same funnel process threatens.

This trick alone is essential to developing the ideal type of page, offer, and traffic that will result in sales.

When creating a funnel– specifically if you want visitors and leads to trust you more, there’s also the pre-framing idea that you need to fully comprehend. Well, who doesn’t want to establish trust currently?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets surpasses the typical business suggestions. It enters into the particular landing pages you can produce in the 7 structure stages that we’ve discussed earlier.

You get to see the twenty-three of the most reliable building blocks for your sales funnels.

DotCom Secrets 23 building blocks of a funnel

Smart funnel hackers use these building blocks at particular times during these exact same four stages of the funnel:

  • Pre-frame bridge
  • Qualifying subscribers
  • Qualifying purchasers

Identifying hyperactive buyers for your services and items.

Once you’ve comprehended how this works, you can choose which you wish to start with first and which one to adhere to in your market.

Secret # 12: Frontend Vs. Backend Funnels

Picking the ideal kind of funnels can be a struggle even to the more advanced online marketers. More so, comprehend the funnels that will be served only to qualified purchasers (at the backend).

DotCom Secrets Frontend Vs Backend

This mistake isn’t so obvious– but bypassing it can make a difference in your traffic engagement and sales.

Here Russell outlines the procedure he follows when choosing a funnel to use on the frontend of his value ladders, the funnel he utilizes in the factor to consider stage (the middle), and those used for the backend deals.

Secret # 13: The Best Bait

I could not include this ‘secret’ when I initially checked out the DotCom Secrets book.

Russell spills it all out in this area and exposes the secret that made all his books offer millions.

Just by grabbing your free copy of DotCom Secrets and studying the funnel actions, you’ll have numerous “Aha-Moments” that will change your organization, particularly if you have a product you’re currently offering online (and even offline).

I mean if you can buy your free copy of DotCom Secrets and study the funnel steps, you’ll understand the trick behind these records.

He stresses the power of words and how utilizing a certain WORD can alter your entire service magically. That single word can function as bait.

Despite the market you run in, what you do, what items you use, or the business design, this is the part that some of the effective business owners would conceal from you.

 

Area Four: Funnels And Scripts

The first time I read DotCom Secrets, I couldn’t understand this area due to the fact that it was distinct in its method. I had to read the book once again to comprehend the point that Russell was making.

As one of the actionable sections, Russell dives deeper into the core funnels he uses in running ClickFunnels and other companies, along with the specific funnel scripts that have actually helped him to offer millions of each of his items.

These are split into the Frontend, Middle and Backend Funnels. Surprisingly, you do not need to deal with these parts since there’s an effective suite of software you can utilize to automate everything– ClickFunnels software.

1. Frontend Funnel: Two-Step– Free Plus Shipping

Since it shows what need to occur once you get your visitors onboard your sales funnel, the Frontend Funnel is essential.

You’ll discover this kind of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s simple to build and can benefit eCommerce business owners or online marketers who have Free Plus Shipping deals.

The first page of the Frontend Funnel begins with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to provide where the product ought to be shipped.

On the second page (step-two) of the funnel, the visitor’s credit card info is asked for the shipping and handling charge. As soon as the visitor has successfully completed the 2nd page– the One-time-offer is next.

Obviously, you’re not left alone as there are scripts you will use to make this entire 2-step complimentary shipping funnel reliable. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the same Frontend Funnel, we likewise have the SLOs or Self-Liquidating Offers. The goal of establishing this deal is to help breakeven and cover the money you spent on advertising or getting the lead.

DotCom Secrets self liquidating offer

Here, Russell Brunson reveals the useful mechanics associated with this type of funnel. And he also introduced a special script called the Star, Story, Solution script which helps to push a cold lead towards your items.

You’ll access to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll find how to entice visitors and let them keep spending for a longer time.

However you’re not restricted in any way– as there are many methods to use this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The best webinar is the perfect and likewise the first funnel for the middle of your worth ladder. It covers whatever about hosting high-converting webinars; how to utilize taped or live discussions to market your services or products on autopilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re offered with the methods and scripts that will make the webinar really “perfect.”.

5. Middle Funnel: Invisible Perfect Webinar.

Unlike the Perfect Webinar, this one is a bit various. It’s not FREE!. It’s an advanced webinar discussion where your goal is to get individuals to purchase. It’s “unnoticeable”– which means there’s no pushy or deception included.

You’ll likewise access the scripts for this upgraded version of Perfect Webinar.

6. Middle Funnel: Product Launch.

You use the “Product Launch” funnel specifically for launching a new product by sharing a series of videos to supply tons of value to your visitors.

Internet marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the developer of Knowledge Broker Blueprint), and a host of them utilize it.

These videos will be convincing, helpful, and amusing– consequently causing visitors to do something about it. You’ll find how to properly structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of offering high-ticket offers utilizing an innovative formula and scripts. This funnel is what you require to acquire premium customers if you’re a coach or specialist.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section 5: ClickFunnels.

This last section is brief but you can discover more by reading my ClickFunnels review.

DotCom Secrets Pros and Cons.

DotCom Secrets is a fantastic book if you wish to gain insights, see examples, and read stories that will influence you to construct an effective business online or guide you in transitioning from offline to internet marketing channels.

So let’s think about the cons and pros rapidly:.

Pros.

DotCom Secrets is free. Get business-building understanding without paying money.

Enhance your business’ significance utilizing the worth ladders and sales funnel techniques and scripts.

Get tricks to becoming a thought leader in your market.

Simple strategies that will work for any service model.

Build relationships and develop rapport with your consumers.

Cons.

You might need to have an existing business to benefit from DotCom Secrets (although it can certainly benefit you if you’re simply beginning as well as long as you carry out the info).

The book is ideal for services that take advantage of online marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

When you get it from the main website, DotCom Secrets is FREE. You only have to pay for shipping/handling– $7.95 if you’re based within the US or $14.95 for worldwide.

There you have it, the Free Plus Shipping deal we discussed previously. As you can see, Russell is a master at executing what he teaches.

You can get the paperback format for $14.80 if you prefer to buy DotCom Secrets from Amazon. It’s your option.

DotCom Secrets Free Book.

Thanks to Russell for providing the book free from his site (you just pay for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a plan of actionable techniques and tricks for beginning and growing a company.

You’ll encounter a lot of aha moments while going through the areas. You’re assisted on how to integrate the principle into my own service.

DotCom Secrets is a playbook. You might have to read it several times to get the ‘tricks’ into your head and organization. But you don’t have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re selling services or items online, I highly suggest that you get a copy of DotCom Secrets for FREE.

>>Click Here To Get Your Copy Of Dotcom Secrets<<