Public Domain By Russell Brunson Pdf

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is an excellent book if you wish to get insights, see examples, and read stories that will influence you to build an effective organization online or guide you in transitioning from offline to online marketing channels.

Let’s think about the cons and pros quickly:

Pros:

  • DotCom Secrets is complimentary. Get it here.
  • You will overcome the shoulder lessons from an effective super affiliate– Russell Brunson.
  • The book is a easy and pleasurable read.
  • You will get actionable takeaways that you can use to enhance your organization right away.

Cons:

  • It’s not a “how to earn money online” book per se.
  • You will require to have some knowledge of online marketing concepts to fully value the book.

If you desire to find out from someone who has in fact made money online, Dotcom Secrets is an excellent resource.

Russell Brunson takes you detailed through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll come away from reading this book with actionable takeaways that you can utilize to enhance your business instantly.

The only drawback is that it’s not a “how to generate income online” book per se– you will need to have some knowledge of online marketing concepts to completely appreciate it.

In general, Dotcom Secrets is a valuable resource for anybody looking to construct or grow an online business.

So if you’re all set to gain from one of the masters of Sales Funn, make certain to take a look at this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my favorite service books. You may need to read it several times to completely understand it. Or just make it your buddy as you go about your online lifestyle service experiences.

In the intro of the book, Russell Brunson assured to keep the book evergreen for many years to come. The objective is to make it relevant to both new and innovative online business owners.

How many service books do you still find pertinent in this ever-changing world? Although marketing strategies are continuously changing, the DotCom Secrets book is still exceptionally pertinent and helpful today.

What Is DotCom Secrets?

The DotCom Secrets book supplies a step-by-step process for growing an effective company– whether online or offline.

DotCom Secrets Review

Despite The Fact That DotCom Secrets was first released in 2015, you’ll find that most of the strategies that Russell speak about are still reliable today.

You’ll get a ton of actionable suggestions from the book and if you have strategies to offer products online or you’re currently at it, you need to get a copy of DotCom Secrets and keep it as a recommendation.

Dan Kennedy composed the forward to the DotCom Secrets book. In his exact words:

” In reality, this is a tested playbook for growing your company with efficient list building and sales/conversion methods, which can be utilized online and offline.”

This is a transformative and powerful book. If you’re looking to begin a company or scale an existing company, DotCom Secrets by Russell Brunson is the best road map.

Within the pages of the Dotcom Secrets book, you’ll get a detailed strategy that guides you on the best foundation for your company. You’ll certainly get arise from reading it.

To be honest, DotCom Secrets seems like a book for building a sustainable online service just.

But don’t be constrained by that due to the fact that the actionable marketing techniques work for both online and offline services. So you’re in safe hands if you run a brick-and-mortar service and want to shift to internet marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, only you can answer that concern. If you wish to start or scale a company and follow tested ‘faster way’ that has actually been tested by Russell himself, you ought to read the DotCom Secrets book.

It’s changing lives and I’ve personally discovered it super valuable on my entrepreneurial journey (I’ve read it numerous times). I extremely suggest the book.

DotCom Secrets may not be worth your read if you ‘d rather play cool and attempt to figure it out by yourself. You need to consider another book.

DotCom Secrets offers wise insights and strategies to:

Existing business owners: If you have not started a service at all or have no business concept, the book may not be relevant to you.

Product owners: If you have an existing product currently, then you can learn strategies to double and even triple your sales.

Positive marketers: If you’re willing to take actions that may challenge your idea of business, then you ought to utilize DotCom Secrets as a reference.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You want to build a business that stands the test of time. Due to the fact that you lack the skillset, tools, and secrets that have been evaluated and shown to produce excellent outcomes, you do not want to fizzle out.

So whether you’re a beginner who’s just beginning or you’re an expert, DotCom Secrets will walk you through the process of starting and growing a rewarding business.

If you currently have an organization, use the secrets in the book to scale to amazing levels? Aside from making money, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a trusted and effective book that offers specific, actionable instructions on what you need to do to fail-proof your service, how to attract clients, and the tricks to considerably increase your sales.

You’re still not restricted at all if you stop working to read DotCom Secrets. The only obstacle, though, is that you’ll miss the opportunity to quickly grow your existing service or flourish in a competitive industry.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some differences between Expert Secrets Both books relate to, way of life entrepreneurs, business owners and online marketers– because they match each other and provide for starting and growing an effective business.

Specialist Secrets vs DotCom Secrets.

DotCom Secrets lays out a detailed procedure to effectively structure your service. You get to discover how to deliver your message and communicate value in a way that makes people wish to pay you.

Expert Secrets offers actionable examples, illustrations, and stories that assist you discover your voice, build a faithful fan base and earn money to share messages that will change somebody else’s life.

Both books are advised to business owners who wish to become more successful in their industries. Business owners who are constructed to see opportunities in competitors instead of discomfort.

And finally in Russell’s 3rd and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your sites and funnels with your dream clients (aka getting tons of traffic as the title of the book suggests).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is organized into 5 areas just like Expert Secrets that details the simple marketing processes and how to execute them.

Section One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell started the very first section of DotCom Secrets with “Ladders and Funnels.” He also reveals five (5) marketing secrets. Let’s review them:

Secret # 1: The Secret Formula

Initially, you require to have a full understanding of where you want your organization. How does this understanding assist your customers and clients?

This will assist you to serve them better– instead of looking for out their pain points, how desperate they require services, and what they’re ready to pay.

In the secret formula, four easy concerns were laid out in a detailed order inside the DotCom Secrets book:

Who are your dream clients?

How do you find them?

How do you attract them without being aggressive?

What benefit will they get from your company?

You’ll discover answers to these concerns and more in the first secret.

Secret #2: The Value Ladder

Worth is key when it pertains to constructing a sustainable service. , if there’s no worth, clients consumers customers will leaveCustomers

Customers

That’s why Russell invested a ton of time to dissect the steps that you require to follow to navigate your dream consumer from taking the “bait” (beginning point of your ladder) to where they want to be.

DotCom Secrets Value Ladder

This trick is referred to as “taking them through your worth ladder.”

When you effectively structure the value ladder, you’ll not only make more cash, you’ll likewise offer your clients with a more tailored solution. They’ll enjoy you for this.

Secret # 3: From A Ladder To A Funnel

This trick is where the magic happens. It’s like a surprise that changes whatever you already understand about growing a lucrative organization. You’ll get going with developing out your own sales funnel and the psychology behind a lucrative funnel.

There’s a lot more …

You need to have a complete value total worth place. You might not be able to develop a high-converting sales funnel if you do not have a reliable worth adder mapped out.

The sales funnel is necessary and has changed the way business owners and companies approach sales online.

It works since it takes into account the clients’ behaviors– and moves them through the different steps of your worth ladder till they’re prepared to purchase your product– willingly.

Secret # 4: How To Find Your Dream Customers

You have a target market. Unfortunately, you might not know how to determine or serve them. That’s why understanding how to specify your target audience is very important.

This secret details where your target audience (i.e., clients who are ready to buy your item) are investing the majority of their time online. Discover the tricks to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be armed with the techniques that work to get a client to leave whatever they’re doing and check out your page.

Every online business owner requires to find out and master these methods. Russell makes it simple in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Getting traffic to a landing page or site is a consistent struggle for the majority of people. It’s perhaps the most difficult aspect of running a successful online organization.

Do you truly comprehend how traffic operates in the online marketing space? If you aren’t confident in your traffic generation proficiency, Russell has the responses.

He shows you the best kind of traffic that you need to pay attention to and how it can transform your business. The kind of traffic includes:

  • Traffic we control
  • The traffic we don’t control
  • Traffic we own

Area Two: Your Communication Funnel

In this area, Russell digs deeper into the procedures associated with constructing an audience by leveraging advanced individual branding methods, the secrets to communicating well with your audience that will cause a sale.

Make certain you don’t skip this area while checking out DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to developing a positive and attractive character.

Why do you believe people like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and naturally, Russell Brunson have huge fans?

As a company owner, you can’t fail when you lastly establish an appealing character. When you’re effective at it, it suggests you can include more certified consumers to your e-mail list and release an effective product that individuals are ready and all set to purchase right now.

In creating that attractive character, Russell Brunson defines the 3 components you should keep in check, which is divided into three (3) categories:

  • The Elements
  • The Identity
  • Stories

DotCom Secrets reveals you how to develop an attractive character utilizing these elements and their elements, and determine the very best way to communicate your fascinating stories that will get the sales can be found in.

Secret # 7: The Soap Opera Sequence

This “secret” originates from the previous part of Dotcom Secrets. It’s everything about producing a bond and a sort of rapport between the Attractive Character and the target audience by means of a traffic source we own. Email.

The Soap Opera Sequence comprises a series of email series that assist to link and develop an immediate relationship between you and the individual reading your email. Russell credits Andre Chaperon (developer of Autoresponder Madness) for creating the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his excellent heart also shares the EXACT 5 email templates that have helped him to transition into an in-demand internet and an attractive character online marketer.

Because it capitalizes on offering worth to your customers, the Soap Opera Sequence works. This ‘value’ paired with an irresistible open storyline hooks them the minute they read your first email and they’ll eagerly anticipate the next one.

The days of boring e-mail sequences are over. Don’t just take pleasure in daytime drama on television, it’s time to anecdotally use it in your email messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the secret to keeping your customers happy to speak with you every day is utilizing the Seinfeld email format.”

So what’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an e-mail style that develops excitement in your readers. It ‘d amuse them and trigger them to buy from you.

It leverages the power of storytelling. However this time, you’re being innovative in sharing your life and pertinent stories occurring with/around you– stories they can easily get in touch with. You need to be purposeful and tactical about it anyways.

You want to be able to lead ideal clients back to your offer. This might look basic but it’s effective!

When you’re sending Seinfeld e-mails, Russell likewise supplies great examples and written templates to speed up the process.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area Three: Funnelology

In this area, the strategies and methods for developing high-converting funnels are discussed in detail, along with and what you actually need to do to make your funnel work.

Russell covers the principles of a funnel, stages (and sales funnel stages) and the kind of landing pages to use, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we learned the value of sticking to systems that work. In other words, there’s no requirement to reinvent the wheel.

There’s an opportunity that you’re making the above error if you’re a company owner and you’re having a hard time to break even.

This prevails with entrepreneurs who are simply beginning with their sales funnel. They try to re-invent the whole lorry. When constructing an organization, what a dreadful path to follow!

The secret here is leveraging on other individuals who currently have an effective funnel and making your deal to their specific consumers. Keep an eye on the:

  • Demographics
  • Ad copy and copies
  • Traffic sources
  • Deals
  • Landing page

Knowing how to reverse all these aspects to work for you is an invaluable gift for your company. Once you comprehend how the pieces fit, it’s quite easy.

Secret # 10: Seven Phases Of A Funnel

I’m extremely happy that I check out DotCom Secrets a few years ago (and a number of times more since that first time to totally understand and execute the strategies in my own online service.

It not only opened my eyes to funnels and how to construct them but likewise the seven stages that a perfect client needs to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me better concerned terms with this sentence within the DotCom Secrets. It checks out:

The real distinction in between having a six-, 7-, or perhaps eight-figure service is whether you understand the phases of a funnel and can effectively generate income from the points along the line.

I learnt more about that there are levels of traffic temperature and for that reason, treating them along the same funnel process is dangerous.

This secret alone is basic to producing the best type of page, deal, and traffic that will lead to sales.

There’s likewise the pre-framing concept that you require to totally comprehend when producing a funnel– specifically if you want visitors and causes trust you more. Well, who doesn’t want to establish trust currently?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets goes beyond the normal business advice. It goes into the particular landing pages you can create in the 7 building phases that we’ve discussed previously.

You get to see the twenty-three of the most reliable building blocks for your sales funnels.

DotCom Secrets 23 building blocks of a funnel

Smart funnel hackers use these foundation at particular times during these very same four phases of the funnel:

  • Pre-frame bridge
  • Qualifying customers
  • Qualifying buyers

Recognizing hyper buyers for your products and services.

When you’ve comprehended how this works, you can decide which you wish to start with first and which one to adhere to in your market.

Secret # 12: Frontend Vs. Backend Funnels

Choosing the best kind of funnels can be a battle even to the more advanced online marketers. More so, understand the funnels that will be served only to certified purchasers (at the backend).

DotCom Secrets Frontend Vs Backend

This mistake isn’t so obvious– however bypassing it can make a difference in your traffic engagement and sales.

Here Russell outlines the process he follows when selecting a funnel to utilize on the frontend of his worth ladders, the funnel he utilizes in the consideration stage (the middle), and those used for the backend deals.

Secret # 13: The Best Bait

I could not include this ‘secret’ when I initially checked out the DotCom Secrets book.

Russell spills all of it out in this area and reveals the secret that made all his books offer millions.

Just by getting your totally free copy of DotCom Secrets and studying the funnel actions, you’ll have numerous “Aha-Moments” that will change your business, especially if you have a product you’re currently selling online (or even offline).

I mean if you can buy your free copy of DotCom Secrets and study the funnel steps, you’ll understand the secret behind these records.

He emphasizes the power of words and how utilizing a particular WORD can alter your entire organization amazingly. That single word can act as bait.

Despite the market you run in, what you do, what products you provide, or business model, this is the part that a few of the effective entrepreneurs would hide from you.

 

Area Four: Funnels And Scripts

The very first time I read DotCom Secrets, I couldn’t comprehend this section because it was distinct in its method. I had to check out the book again to comprehend the point that Russell was making.

As one of the actionable areas, Russell dives deeper into the core funnels he utilizes in running ClickFunnels and other business, in addition to the precise funnel scripts that have helped him to sell millions of each of his products.

These are divided into the Frontend, Middle and Backend Funnels. Remarkably, you don’t need to battle with these parts due to the fact that there’s an effective suite of software you can use to automate everything– ClickFunnels software application.

1. Frontend Funnel: Two-Step– Free Plus Shipping

The Frontend Funnel is very important due to the fact that it reveals what ought to happen as soon as you get your visitors onboard your sales funnel.

You’ll find this kind of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s basic to construct and can benefit eCommerce marketers or business owners who have Free Plus Shipping deals.

The first page of the Frontend Funnel begins with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to supply where the item must be delivered.

On the second page (step-two) of the funnel, the visitor’s charge card information is asked for the shipping and dealing with charge. Once the visitor has actually successfully filled out the second page– the One-time-offer is next.

Of course, you’re not left alone as there are scripts you will utilize to make this whole 2-step complimentary shipping funnel efficient. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the very same Frontend Funnel, we likewise have the SLOs or Self-Liquidating Offers. The objective of setting up this deal is to help breakeven and cover the money you spent on marketing or getting the lead.

DotCom Secrets self liquidating deal

Here, Russell Brunson shows the useful mechanics associated with this type of funnel. And he also presented an unique script called the Star, Story, Solution script which assists to nudge a cold lead towards your items.

You’ll get to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll discover how to lure visitors and let them keep spending for a longer time.

You’re not restricted in any method– as there are numerous ways to utilize this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The ideal webinar is the ideal and likewise the very first funnel for the middle of your worth ladder. It covers whatever about hosting high-converting webinars; how to utilize live or recorded discussions to market your services or products on auto-pilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re supplied with the methods and scripts that will make the webinar really “ideal.”.

5. Middle Funnel: Invisible Perfect Webinar.

Unlike the Perfect Webinar, this one is a bit different. It’s not FREE!. It’s an advanced webinar presentation where your objective is to get people to buy. But it’s “invisible”– which suggests there’s no aggressive or deception included.

You’ll likewise access the scripts for this upgraded variation of Perfect Webinar.

6. Middle Funnel: Product Launch.

You utilize the “Product Launch” funnel specifically for introducing a brand-new product by sharing a series of videos to supply lots of worth to your visitors.

Internet marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the developer of Knowledge Broker Blueprint), and a host of them use it.

These videos will be persuasive, useful, and amusing– therefore causing visitors to take actions. You’ll discover how to correctly structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of offering high-ticket offers utilizing an advanced formula and scripts. This funnel is what you need to acquire premium customers if you’re a coach or consultant.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section 5: ClickFunnels.

This last section is quick but you can find out more by reading my ClickFunnels examine.

DotCom Secrets Pros and Cons.

DotCom Secrets is a fantastic book if you wish to gain insights, see examples, and read stories that will motivate you to develop a successful organization online or guide you in transitioning from offline to internet marketing channels.

Let’s think about the cons and pros rapidly:.

Pros.

DotCom Secrets is free. Get business-building understanding without paying money.

Improve your organization’ relevance utilizing the worth ladders and sales funnel techniques and scripts.

Get secrets to becoming an idea leader in your market.

Simple strategies that will work for any organization design.

Build relationships and develop relationship with your consumers.

Cons.

You might need to have an existing service to benefit from DotCom Secrets (although it can certainly benefit you if you’re simply starting as well as long as you execute the information).

The book is perfect for companies that leverage online marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

DotCom Secrets is FREE when you get it from the official website. You only need to spend for shipping/handling– $7.95 if you’re based within the US or $14.95 for global.

There you have it, the Free Plus Shipping offer we discussed earlier. As you can see, Russell is a master at implementing what he teaches.

You can get the paperback format for $14.80 if you choose to purchase DotCom Secrets from Amazon. It’s your choice.

DotCom Secrets Free Book.

Thanks to Russell for using the book free from his site (you just pay for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a bundle of actionable methods and tricks for starting and growing an organization.

You’ll discover a bunch of aha minutes while going through the sections. More notably, you’re directed on how to include the idea into my own business.

DotCom Secrets is a playbook. You may need to read it multiple times to get the ‘secrets’ into your head and organization. However you do not need to if you have a strong IQ, which I’m sure you do!

All in all, if you’re selling services or products online, I extremely advise that you get a copy of DotCom Secrets for FREE.

>>Click Here To Get Your Copy Of Dotcom Secrets<<