Dotcom Secrets is an excellent book if you wish to gain insights, see examples, and read stories that will inspire you to develop an effective service online or guide you in transitioning from offline to online marketing channels.
So let’s think about the advantages and disadvantages quickly:
Pros:
- DotCom Secrets is complimentary. Get it here.
- You will get over the shoulder lessons from a successful very affiliate– Russell Brunson.
- The book is a easy and enjoyable read.
- You will get actionable takeaways that you can use to improve your organization instantly.
Cons:
- It’s not a “how to make money online” book per se.
- You will need to have some knowledge of internet marketing concepts to completely value the book.
Dotcom Secrets is a fantastic resource if you want to learn from somebody who has actually made money online.
Russell Brunson takes you detailed through his ClickFunnels journey, sharing what worked and what didn’t along the way.
You’ll come away from reading this book with actionable takeaways that you can use to improve your organization immediately.
The only disadvantage is that it’s not a “how to earn money online” book per se– you will require to have some understanding of internet marketing concepts to completely value it.
In general, Dotcom Secrets is a valuable resource for anyone looking to develop or grow an online service.
If you’re all set to find out from one of the masters of Sales Funn, be sure to examine out this book today!
>>Click Here To Get Your Copy Of Dotcom Secrets<<
DotCom Secrets Book
It’s one of my favorite organization books. You may have to read it multiple times to completely grasp it. Or merely make it your buddy as you set about your online way of life company adventures.
In the intro of the book, Russell Brunson guaranteed to keep the book evergreen for years to come. The goal is to make it appropriate to both innovative and brand-new online entrepreneurs.
How many business books do you still find appropriate in this ever-changing world? Even though marketing strategies are continuously changing, the DotCom Secrets book is still incredibly appropriate and beneficial today.
What Is DotCom Secrets?
The DotCom Secrets book provides a step-by-step procedure for growing a successful company– whether online or offline.
DotCom Secrets Review
Despite The Fact That DotCom Secrets was first published in 2015, you’ll discover that most of the techniques that Russell speak about are still efficient today.
You’ll get a ton of actionable recommendations from the book and if you have plans to offer items online or you’re already at it, you need to get a copy of DotCom Secrets and keep it as a referral.
Dan Kennedy wrote the forward to the DotCom Secrets book. In his specific words:
” In truth, this is a tested playbook for growing your company with effective lead generation and sales/conversion methods, which can be used online and offline.”
This is a transformative and effective book. If you’re looking to begin a service or scale an existing organization, DotCom Secrets by Russell Brunson is the ideal road map.
Within the pages of the Dotcom Secrets book, you’ll get an in-depth strategy that guides you on the ideal building blocks for your business. You’ll definitely get results from reading it.
To be truthful, DotCom Secrets seems like a book for building a sustainable online company only.
However do not be constrained by that because the actionable marketing strategies work for both online and offline organizations. You’re in safe hands if you run a brick-and-mortar organization and desire to shift to online marketing.
Who Is DotCom Secrets For?
Is “DotCom Secrets” for you?
Well, only you can respond to that concern. If you wish to start or scale an organization and follow tested ‘faster way’ that has actually been evaluated by Russell himself, you should read the DotCom Secrets book.
It’s altering lives and I’ve personally discovered it incredibly important on my entrepreneurial journey (I’ve read it numerous times). I extremely suggest the book.
DotCom Secrets may not be worth your read if you ‘d rather play cool and attempt to figure it out by yourself. You need to consider another book.
DotCom Secrets supplies clever insights and methods to:
Existing business owners: If you haven’t begun a company at all or have no organization concept, the book might not pertain to you.
Item owners: If you have an existing item currently, then you can learn methods to double or even triple your sales.
Positive online marketers: If you’re willing to take steps that might challenge your idea of business, then you ought to use DotCom Secrets as a recommendation.
>>Click Here To Get Your Copy Of Dotcom Secrets<<
Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer
You wish to construct a company that stands the test of time. Since you do not have the skillset, tools, and secrets that have been evaluated and shown to produce excellent results, you don’t want to fizzle out.
So whether you’re a novice who’s simply getting going or you’re a specialist, DotCom Secrets will stroll you through the procedure of beginning and growing a successful company.
If you currently have a service, utilize the tricks in the book to scale to amazing levels? Aside from earning money, you’ll touch more lives and make the world a better place.
DotCom Secrets Is a trusted and powerful book that supplies particular, actionable directions on what you ought to do to fail-proof your organization, how to attract customers, and the tricks to significantly increase your sales.
You’re still not restricted at all if you stop working to check out DotCom Secrets. The only obstacle, however, is that you’ll miss out on the opportunity to quickly grow your existing organization or thrive in a competitive market.
How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?
Sure, there are some distinctions in between Expert Secrets Both books relate to, way of life entrepreneurs, business owners and online marketers– given that they match each other and provide for starting and growing an effective service.
Expert Secrets vs DotCom Secrets.
DotCom Secrets lays out a step-by-step procedure to efficiently structure your organization. You get to find out how to deliver your message and interact value in a manner that makes individuals wish to pay you.
Expert Secrets offers actionable examples, illustrations, and stories that assist you find your voice, construct a loyal fan base and earn money to share messages that will change another person’s life.
Both books are advised to company owner who wish to become more successful in their markets. Entrepreneurs who are constructed to see opportunities in competitors instead of pain.
In Russell’s 3rd and brand name new book in the trilogy called Traffic Secrets, which is the playbook for filling your sites and funnels with your dream consumers (aka getting lots of traffic as the title of the book recommends).
DotCom Secrets Review: An In-Depth Look Inside
The Dotcom Secrets book is arranged into 5 sections just like Expert Secrets that lays out the easy marketing procedures and how to execute them.
Area One: Ladders and Funnels
DotCom Secrets Value Ladder Vs Funnel
Russell began the very first section of DotCom Secrets with “Ladders and Funnels.” He also reveals 5 (5) marketing secrets. Let’s go over them:
Secret # 1: The Secret Formula
First, you require to have a full understanding of where you desire your organization. How does this understanding assist your customers and customers?
This will assist you to serve them much better– instead of trying to find out their discomfort points, how desperate they require solutions, and what they’re ready to pay.
In the secret formula, 4 basic concerns were detailed in a detailed order inside the DotCom Secrets book:
Who are your dream clients?
How do you find them?
How do you attract them without being pushy?
What advantage will they get from your business?
You’ll discover answers to these concerns and more in the first trick.
Secret #2: The Value Ladder
When it comes to building a sustainable organization, worth is key. If there’s no worth, clients and customers will leave.
That’s why Russell invested a ton of time to dissect the actions that you need to follow to navigate your dream client from taking the “bait” (starting point of your ladder) to where they wish to be.
DotCom Secrets Value Ladder
This trick is referred to as “taking them through your worth ladder.”
When you successfully structure the worth ladder, you’ll not only make more money, you’ll likewise offer your customers with a more personalized option. They’ll enjoy you for this.
Secret # 3: From A Ladder To A Funnel
This secret is where the magic happens. It’s like a surprise that changes everything you already learn about growing a rewarding company. You’ll get going with constructing out your own sales funnel and the psychology behind a rewarding funnel.
There’s a lot more …
You need to require a complete value ladder in place. You might not be able to build a high-converting sales funnel if you don’t have a reliable value adder mapped out.
The sales funnel is important and has changed the way business owners and services approach sales online.
It works because it takes into consideration the consumers’ habits– and moves them through the different actions of your worth ladder until they’re ready to purchase your item– willingly.
Secret # 4: How To Find Your Dream Customers
You have a target market. You might not know how to recognize or serve them. That’s why understanding how to define your target market is necessary.
This secret details where your target market (i.e., consumers who are ready to purchase your product) are spending most of their time online. Discover the tricks to divert their attention to your sales funnel. This is gold!
DotCom Secrets Sales Funnel
You’ll be armed with the techniques that work to get a consumer to leave whatever they’re doing and have a look at your page.
Every online business owner requires to find out and master these strategies. Russell makes it easy in DotCom Secrets.
Secret # 5: The Three Types Of Traffic
Generating traffic to a landing page or site is a consistent struggle for the majority of people. It’s perhaps the most overwhelming element of running a successful online business.
Do you truly understand how traffic operates in the online marketing area? Russell has the responses if you aren’t positive in your traffic generation competence.
He reveals you the best type of traffic that you ought to take notice of and how it can transform your business. The type of traffic includes:
- Traffic we control
- The traffic we do not manage
- Traffic we own
Section Two: Your Communication Funnel
In this section, Russell digs deeper into the procedures associated with building an audience by leveraging advanced individual branding techniques, the tricks to interacting well with your audience that will cause a sale.
Make certain you don’t avoid this area while reading DotCom Secrets.
Secret # 6: The Attractive Character
There’s a secret to constructing a attractive and confident character.
Why do you think guys like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and naturally, Russell Brunson have huge fans?
As a company owner, you can’t go wrong when you finally establish an attractive character. When you’re successful at it, it means you can include more certified customers to your e-mail list and introduce a successful item that individuals are willing and all set to purchase immediately.
In creating that attractive character, Russell Brunson defines the three components you need to keep in check, which is split into 3 (3) classifications:
- The Elements
- The Identity
- Stories
DotCom Secrets shows you how to develop an attractive character utilizing these parts and their elements, and determine the best way to interact your fascinating stories that will get the sales can be found in.
Secret # 7: The Soap Opera Sequence
This “secret” originates from the previous part of Dotcom Secrets. It’s everything about producing a bond and a sort of connection between the Attractive Character and the target market by means of a traffic source we own. Email.
The Soap Opera Sequence comprises a series of email sequences that help to link and develop an instantaneous relationship between you and the individual reading your e-mail. Russell credits Andre Chaperon (creator of Autoresponder Madness) for coming up with the Soap Opera Email Sequence
DotCom Secrets Soap Opera Sequence
Russell out of his great heart likewise shares the EXACT five e-mail design templates that have helped him to shift into a sought-after internet and an attractive character marketer.
Because it capitalizes on giving worth to your subscribers, the Soap Opera Sequence works. This ‘value’ coupled with an irresistible open story hooks them the minute they read your very first e-mail and they’ll look forward to the next one.
The days of dull email series are over. Do not just take pleasure in soap opera on TV, it’s time to anecdotally utilize it in your email messages.
Secret # 8: Daily Seinfeld Sequence.
According to Russell Brunson, “the trick to keeping your customers delighted to hear from you every day is utilizing the Seinfeld e-mail format.”
What’s the Seinfeld format all about?
DotCom Secrets Seinfeld Sequence
It’s an e-mail design that constructs excitement in your readers. It ‘d captivate them and trigger them to buy from you.
It leverages the power of storytelling. This time, you’re being imaginative in sharing your life and relevant stories taking place with/around you– stories they can quickly link with. You ought to be purposeful and strategic about it anyways.
You wish to have the ability to lead ideal customers back to your deal. This might look easy but it’s powerful nonetheless!
Russell likewise provides good examples and written design templates to accelerate the procedure when you’re sending Seinfeld e-mails.
>>Click Here To Get Your Copy Of Dotcom Secrets<<
Area Three: Funnelology
In this section, the methods and tactics for developing high-converting funnels are gone over in detail, in addition to and what you really ought to do to make your funnel work.
Russell covers the fundamentals of a funnel, stages (and sales funnel stages) and the type of landing pages to use, how to structure them, when, and in what matter.
Secret # 9: Reverse-Engineering A Successful Funnel
In Marketing 101, we discovered the value of sticking to systems that work. To put it simply, there’s no requirement to reinvent the wheel.
There’s an opportunity that you’re making the above error if you’re a company owner and you’re having a hard time to break even.
This is common with business owners who are just beginning with their sales funnel. They try to re-invent the whole car. When developing a company, what a dreadful path to follow!
The trick here is leveraging on other individuals who already have a successful funnel and making your offer to their exact customers. Watch on the:
- Demographics
- Advertisement copy and copies
- Traffic sources
- Deals
- Landing page
Understanding how to reverse all these elements to work for you is a valuable gift for your business. Once you understand how the pieces fit, it’s quite simple.
Secret # 10: Seven Phases Of A Funnel
I’m extremely grateful that I read DotCom Secrets a couple of years ago (and numerous times more because that first time to completely understand and carry out the techniques in my own online service.
It not only opened my eyes to funnels and how to develop them but likewise the seven stages that an ideal client needs to go through.
DotCom Secrets The 7 Phases of a Funnel
It made me better concerned terms with this sentence within the DotCom Secrets. It reads:
The real distinction between having a six-, seven-, or perhaps eight-figure company is whether you comprehend the phases of a funnel and can effectively monetize the points along the line.
I learnt more about that there are levels of traffic temperature and therefore, treating them along the exact same funnel procedure is dangerous.
This secret alone is essential to producing the ideal type of page, offer, and traffic that will lead to sales.
When developing a funnel– especially if you want visitors and leads to trust you more, there’s likewise the pre-framing principle that you need to totally understand. Well, who does not want to establish trust currently?
Secret # 11: The Twenty-Three Building Blocks Of A Funnel
DotCom Secrets exceeds the typical organization recommendations. It goes into the particular landing pages you can develop in the 7 structure stages that we’ve discussed earlier.
You get to see the twenty-three of the most reliable building blocks for your sales funnels.
DotCom Secrets 23 foundation of a funnel
Smart funnel hackers use these foundation at specific times during these exact same 4 phases of the funnel:
- Pre-frame bridge
- Qualifying subscribers
- Qualifying buyers
Determining hyperactive buyers for your product or services.
When you’ve understood how this works, you can decide which you wish to start with very first and which one to adhere to in your market.
Secret # 12: Frontend Vs. Backend Funnels
Selecting the best kind of funnels can be a struggle even to the advanced marketers. More so, understand the funnels that will be served just to certified buyers (at the backend).
DotCom Secrets Frontend Vs Backend
This mistake isn’t so apparent– but bypassing it can make a distinction in your traffic engagement and sales.
Here Russell describes the process he follows when picking a funnel to use on the frontend of his value ladders, the funnel he utilizes in the factor to consider phase (the middle), and those used for the backend deals.
Secret # 13: The Best Bait
I couldn’t contain this ‘secret’ when I initially read the DotCom Secrets book.
Russell spills everything out in this section and exposes the secret that made all his books offer millions.
Just by grabbing your free copy of DotCom Secrets and studying the funnel actions, you’ll have numerous “Aha-Moments” that will alter your service, especially if you have a product you’re currently selling online (or perhaps offline).
I imply if you can purchase your complimentary copy of DotCom Secrets and study the funnel actions, you’ll comprehend the trick behind these records.
He emphasizes the power of words and how utilizing a particular WORD can change your entire organization amazingly. That single word can function as bait.
Regardless of the industry you operate in, what you do, what products you offer, or the business model, this is the part that some of the successful business owners would hide from you.
Section Four: Scripts and funnels
The very first time I read DotCom Secrets, I could not comprehend this area since it was distinct in its method. I needed to check out the book again to comprehend the point that Russell was making.
As one of the actionable sections, Russell dives deeper into the core funnels he uses in running ClickFunnels and other business, as well as the specific funnel scripts that have helped him to sell countless each of his items.
These are split into the Frontend, Middle and Backend Funnels. Interestingly, you don’t have to battle with these parts due to the fact that there’s an effective suite of software you can utilize to automate everything– ClickFunnels software.
1. Frontend Funnel: Two-Step– Free Plus Shipping
The Frontend Funnel is important because it reveals what must happen as soon as you get your visitors onboard your sales funnel.
You’ll discover this type of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s easy to build and can benefit eCommerce marketers or entrepreneurs who have Free Plus Shipping deals.
The first page of the Frontend Funnel starts with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to provide where the product should be shipped.
On the 2nd page (step-two) of the funnel, the visitor’s charge card info is asked for the shipping and handling charge. When the visitor has actually successfully completed the second page– the One-time-offer is next.
Naturally, you’re not left alone as there are scripts you will use to make this entire 2-step free shipping funnel effective. Thanks, Russell!
2. Frontend Funnel: Self-Liquidating Offer
In the same Frontend Funnel, we likewise have the SLOs or Self-Liquidating Offers. The objective of setting up this deal is to help breakeven and cover the cash you invested in marketing or getting the lead.
DotCom Secrets self liquidating offer
Here, Russell Brunson shows the practical mechanics associated with this type of funnel. And he likewise presented a special script called the Star, Story, Solution script which assists to nudge a cold lead towards your items.
You’ll gain access to these scripts which are forty-four (44) in number.
3. Frontend Funnel: Continuity
In this Frontend Funnel, you’ll discover how to lure visitors and let them keep spending for a longer time.
However you’re not restricted in any way– as there are numerous ways to use this to increase your success rate.
4. Middle Funnel: Perfect Webinar
The ideal webinar is the perfect and also the first funnel for the middle of your value ladder. It covers whatever about hosting high-converting webinars; how to utilize taped or live presentations to market your services or products on autopilot.
DotCom Secrets Perfect Webinar
Sure enough, you’re supplied with the techniques and scripts that will make the webinar really “perfect.”.
5. Middle Funnel: Invisible Perfect Webinar.
It’s not FREE!. It’s a more sophisticated webinar discussion where your objective is to get individuals to buy.
You’ll likewise access the scripts for this updated variation of Perfect Webinar.
6. Middle Funnel: Product Launch.
You use the “Product Launch” funnel specifically for launching a brand-new product by sharing a series of videos to offer lots of value to your visitors.
Online marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the creator of Knowledge Broker Blueprint), and a host of them utilize it.
These videos will be convincing, handy, and entertaining– thus causing visitors to take actions. You’ll find how to correctly structure these videos in the DotCom Secrets book.
7. Backend Funnel: High-Ticket, Three-Step Application.
This is where you master the art of offering high-ticket offers utilizing an advanced formula and scripts. If you’re a coach or consultant, this funnel is what you require to obtain premium clients.
>>Click Here To Get Your Copy Of Dotcom Secrets<<
Section 5: ClickFunnels.
This last section is quick however you can discover more by reading my ClickFunnels evaluate.
DotCom Secrets Pros and Cons.
DotCom Secrets is a great book if you wish to acquire insights, see examples, and read stories that will influence you to construct an effective service online or guide you in transitioning from offline to online marketing channels.
Let’s consider the cons and pros quickly:.
Pros.
DotCom Secrets is free. Get business-building understanding without paying money.
Improve your organization’ significance using the worth ladders and sales funnel techniques and scripts.
Get secrets to becoming a thought leader in your market.
Easy techniques that will work for any company model.
Establish and develop relationships rapport with your consumers.
Cons.
You might require to have an existing service to gain from DotCom Secrets (although it can certainly benefit you if you’re just starting as well as long as you implement the details).
The book is perfect for companies that take advantage of internet marketing platforms.
>>Click Here To Get Your Copy Of Dotcom Secrets<<
DotCom Secrets Book Pricing.
When you get it from the official website, DotCom Secrets is FREE. If you’re based within the US or $14.95 for international, you only have to pay for shipping/handling– $7.95.
There you have it, the Free Plus Shipping deal we discussed previously. As you can see, Russell is a master at executing what he teaches.
If you choose to buy DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your choice.
DotCom Secrets Free Book.
Thanks to Russell for using the book free from his site (you simply spend for shipping).
DoCom Secrets Review Summary: Is It Worth Getting The Book?
The DotCom Secrets book is a plan of actionable strategies and secrets for starting and growing a service.
You’ll come across a bunch of aha minutes while going through the sections. You’re assisted on how to incorporate the concept into my own organization.
DotCom Secrets is a playbook. You might have to read it numerous times to get the ‘tricks’ into your head and organization. You do not have to if you have a strong IQ, which I’m sure you do!
All in all, if you’re selling services or items online, I extremely suggest that you get a copy of DotCom Secrets free of charge.