Russell Brunsom Dotcom Secrets

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is a fantastic book if you wish to gain insights, see examples, and check out stories that will inspire you to develop an effective company online or guide you in transitioning from offline to internet marketing channels.

So let’s think about the cons and pros quickly:

Pros:

  • DotCom Secrets is free. Get it here.
  • You will get over the shoulder lessons from an effective very affiliate– Russell Brunson.
  • The book is a easy and pleasurable read.
  • You will get actionable takeaways that you can use to improve your service immediately.

Cons:

  • It’s not a “how to make money online” book per se.
  • You will need to have some knowledge of internet marketing ideas to fully appreciate the book.

Dotcom Secrets is a fantastic resource if you wish to learn from someone who has in fact earned money online.

Russell Brunson takes you step-by-step through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll come away from reading this book with actionable takeaways that you can utilize to improve your service instantly.

The only disadvantage is that it’s not a “how to earn money online” book per se– you will need to have some knowledge of online marketing principles to totally value it.

But overall, Dotcom Secrets is a valuable resource for anybody aiming to build or grow an online business.

If you’re ready to find out from one of the masters of Sales Funn, be sure to inspect out this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my preferred service books. You may need to read it multiple times to completely comprehend it. Or simply make it your buddy as you set about your online lifestyle company experiences.

In the introduction of the book, Russell Brunson promised to keep the book evergreen for years to come. The goal is to make it relevant to both sophisticated and new online business owners.

The number of organization books do you still find pertinent in this ever-changing world? Even though marketing techniques are continuously changing, the DotCom Secrets book is still incredibly relevant and beneficial today.

What Is DotCom Secrets?

The DotCom Secrets book offers a step-by-step procedure for growing a successful business– whether online or offline.

DotCom Secrets Review

Although DotCom Secrets was first released in 2015, you’ll find that the majority of the strategies that Russell talks about are still reliable today.

You’ll get a lots of actionable suggestions from the book and if you have strategies to offer items online or you’re currently at it, you require to get a copy of DotCom Secrets and keep it as a recommendation.

Dan Kennedy wrote the forward to the DotCom Secrets book. In his precise words:

” In fact, this is a proven playbook for growing your business with effective list building and sales/conversion methods, which can be utilized offline and online.”

This is a transformative and effective book. DotCom Secrets by Russell Brunson is the best road map if you’re aiming to start a company or scale an existing organization.

Within the pages of the Dotcom Secrets book, you’ll get a detailed plan that guides you on the ideal building blocks for your business. You’ll absolutely get arise from reading it.

To be sincere, DotCom Secrets sounds like a book for developing a sustainable online service only.

Don’t be constrained by that since the actionable marketing methods work for both online and offline organizations. So you’re in safe hands if you run a brick-and-mortar organization and want to transition to online marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, only you can respond to that question. If you want to scale a service or start and follow tested ‘shortcut’ that has been checked by Russell himself, you ought to check out the DotCom Secrets book.

It’s changing lives and I’ve personally discovered it extremely important on my entrepreneurial journey (I’ve read it numerous times). I extremely suggest the book.

If you ‘d rather play cool and attempt to figure it out by yourself, then DotCom Secrets may not deserve your read. You should think about another book.

Although, DotCom Secrets provides smart insights and techniques to:

Existing entrepreneur: If you have not begun a company at all or have no service concept, the book might not relate to you.

Product owners: If you have an existing item currently, then you can learn techniques to double and even triple your sales.

Positive online marketers: If you’re prepared to take actions that may challenge your concept of company, then you need to use DotCom Secrets as a recommendation.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You wish to develop a company that stands the test of time. You do not want to die because you do not have the skillset, tools, and secrets that have actually been checked and proven to produce excellent results.

Whether you’re a novice who’s simply getting started or you’re a specialist, DotCom Secrets will stroll you through the procedure of starting and growing a profitable business.

If you currently have a company, use the secrets in the book to scale to unbelievable levels? Aside from making money, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a relied on and effective book that offers specific, actionable instructions on what you need to do to fail-proof your company, how to attract customers, and the secrets to substantially increase your sales.

You’re still not limited at all if you stop working to check out DotCom Secrets. The only difficulty, however, is that you’ll miss the chance to quickly grow your existing business or prosper in a competitive market.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some differences between Expert Secrets Both books pertain to, lifestyle entrepreneurs, company owner and online marketers– considering that they match each other and attend to beginning and growing an effective company.

Professional Secrets vs DotCom Secrets.

DotCom Secrets outlines a step-by-step procedure to efficiently structure your organization. You get to discover how to deliver your message and interact worth in a way that makes individuals want to pay you.

Specialist Secrets provides actionable examples, illustrations, and stories that assist you discover your voice, develop a devoted fan base and make money to share messages that will alter somebody else’s life.

Both books are suggested to company owner who wish to become more successful in their markets. Business owners who are developed to see opportunities in competition instead of pain.

And finally in Russell’s third and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your sites and funnels with your dream consumers (aka getting tons of traffic as the title of the book recommends).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is organized into 5 sections much like Expert Secrets that details the simple marketing processes and how to execute them.

Section One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell began the very first section of DotCom Secrets with “Ladders and Funnels.” He also reveals 5 (5) marketing tricks. Let’s discuss them:

Secret # 1: The Secret Formula

First, you require to have a complete understanding of where you desire your service. How does this understanding help your clients and customers?

This will help you to serve them better– instead of searching for out their pain points, how desperate they require options, and what they’re willing to pay.

In the secret formula, four basic questions were described in a step-by-step order inside the DotCom Secrets book:

Who are your dream clients?

How do you discover them?

How do you attract them without being aggressive?

What benefit will they receive from your business?

You’ll discover answers to these questions and more in the first trick.

Secret #2: The Value Ladder

Value is key when it concerns constructing a sustainable service. If there’s no worth, customers and customers will leave.

That’s why Russell invested a lots of time to dissect the steps that you require to follow to navigate your dream client from taking the “bait” (beginning point of your ladder) to where they wish to be.

DotCom Secrets Value Ladder

This secret is referred to as “taking them through your value ladder.”

When you effectively structure the value ladder, you’ll not just make more cash, you’ll likewise offer your clients with a more customized option. They’ll love you for this.

Secret # 3: From A Ladder To A Funnel

This secret is where the magic occurs. It’s like a surprise that changes everything you already know about growing a profitable organization. You’ll get going with developing out your own sales funnel and the psychology behind a rewarding funnel.

There’s a lot more …

You need to have a complete value total worth place. You may not be able to develop a high-converting sales funnel if you don’t have an effective worth adder mapped out.

The sales funnel is necessary and has actually changed the method entrepreneurs and services approach sales online.

It works because it takes into consideration the clients’ habits– and moves them through the various actions of your value ladder till they’re all set to acquire your item– voluntarily.

Secret # 4: How To Find Your Dream Customers

You have a target market. You may not know how to determine or serve them. That’s why knowing how to specify your target market is essential.

This secret describes where your target market (i.e., clients who are ready to acquire your item) are investing most of their time online. Discover the techniques to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be armed with the strategies that work to get a client to leave whatever they’re doing and have a look at your page.

Every online business owner requires to find out and master these strategies. Russell makes it easy in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Generating traffic to a landing page or site is a constant struggle for many people. It’s probably the most overwhelming element of running an effective online service.

Do you really understand how traffic operates in the online marketing area? Russell has the responses if you aren’t positive in your traffic generation expertise.

He reveals you the best kind of traffic that you must take note of and how it can change your business. The type of traffic consists of:

  • Traffic we manage
  • The traffic we do not control
  • Traffic we own

Area Two: Your Communication Funnel

In this area, Russell digs deeper into the procedures associated with developing an audience by leveraging more advanced personal branding techniques, the tricks to interacting well with your audience that will result in a sale.

Ensure you don’t skip this area while reading DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to developing a positive and appealing character.

Why do you believe men like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and obviously, Russell Brunson have huge followers?

As an entrepreneur, you can’t go wrong when you lastly establish an attractive character. When you’re successful at it, it implies you can include more qualified clients to your e-mail list and launch a successful product that individuals are all set and ready to buy immediately.

In producing that appealing character, Russell Brunson defines the 3 parts you should keep in check, which is divided into three (3) categories:

  • The Elements
  • The Identity
  • Storylines

DotCom Secrets shows you how to develop an appealing character utilizing these components and their components, and identify the very best method to communicate your captivating stories that will get the sales can be found in.

Secret # 7: The Soap Opera Sequence

This “secret” originates from the previous part of Dotcom Secrets. It’s all about producing a bond and a sort of rapport between the Attractive Character and the target market through a traffic source we own. Email.

The Soap Opera Sequence comprises a series of e-mail series that help to connect and develop an instant relationship in between you and the person reading your email. Russell credits Andre Chaperon (developer of Autoresponder Madness) for coming up with the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his great heart also shares the EXACT 5 email templates that have helped him to shift into a popular internet and an attractive character online marketer.

The Soap Opera Sequence works since it takes advantage of offering value to your customers. This ‘value’ coupled with an irresistible open story hooks them the minute they read your very first email and they’ll eagerly anticipate the next one.

The days of boring email series are over. Do not just take pleasure in soap opera on TV, it’s time to anecdotally utilize it in your e-mail messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the trick to keeping your customers pleased to speak with you every day is using the Seinfeld email format.”

What’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an email design that builds enjoyment in your readers. It ‘d entertain them and cause them to purchase from you.

It leverages the power of storytelling. However this time, you’re being innovative in sharing your life and pertinent stories occurring with/around you– stories they can easily connect with. You must be strategic and purposeful about it anyways.

You wish to be able to lead perfect customers back to your offer. This may look simple but it’s effective!

Russell likewise offers good examples and composed templates to accelerate the procedure when you’re sending Seinfeld e-mails.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section Three: Funnelology

In this section, the strategies and tactics for constructing high-converting funnels are talked about in detail, along with and what you really need to do to make your funnel work.

Russell covers the fundamentals of a funnel, stages (and sales funnel stages) and the kind of landing pages to utilize, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we found out the value of adhering to systems that work. Simply put, there’s no need to transform the wheel.

If you’re an entrepreneur and you’re struggling to recover cost, there’s a possibility that you’re making the above mistake.

This prevails with business owners who are just starting with their sales funnel. They try to re-invent the entire lorry. When building a business, what a dreadful path to follow!

The trick here is leveraging on other people who already have an effective funnel and making your offer to their specific clients. Keep an eye on the:

  • Demographics
  • Ad copy and copies
  • Traffic sources
  • Offers
  • Landing page

Understanding how to reverse all these elements to work for you is a priceless present for your service. Once you comprehend how the pieces fit, it’s quite simple.

Secret # 10: Seven Phases Of A Funnel

I’m extremely thankful that I check out DotCom Secrets a couple of years ago (and numerous times more since that very first time to totally understand and carry out the methods in my own online organization.

It not just opened my eyes to funnels and how to build them but also the 7 phases that an ideal consumer needs to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me better come to terms with this sentence within the DotCom Secrets. It reads:

The genuine distinction in between having a 6-, 7-, or even eight-figure company is whether you understand the phases of a funnel and can successfully generate income from the points along the line.

I was familiar with that there are levels of traffic temperature and for that reason, treating them along the exact same funnel process threatens.

This secret alone is fundamental to developing the right kind of page, offer, and traffic that will result in sales.

There’s also the pre-framing idea that you need to fully comprehend when creating a funnel– particularly if you want visitors and causes trust you more. Well, who doesn’t want to develop trust currently?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets surpasses the common service guidance. It goes into the specific landing pages you can produce in the 7 structure phases that we’ve gone over previously.

You get to see the twenty-three of the most efficient foundation for your sales funnels.

DotCom Secrets 23 building blocks of a funnel

Smart funnel hackers use these building blocks at particular times during these same 4 stages of the funnel:

  • Pre-frame bridge
  • Qualifying subscribers
  • Qualifying purchasers

Recognizing hyperactive purchasers for your services and items.

You can choose which you desire to start with very first and which one to stick to in your market when you’ve understood how this works.

Secret # 12: Frontend Vs. Backend Funnels

Selecting the ideal type of funnels can be a battle even to the more advanced online marketers. More so, comprehend the funnels that will be served only to qualified purchasers (at the backend).

DotCom Secrets Frontend Vs Backend

This mistake isn’t so obvious– however bypassing it can make a difference in your traffic engagement and sales.

Here Russell outlines the process he follows when picking a funnel to use on the frontend of his worth ladders, the funnel he utilizes in the factor to consider stage (the middle), and those utilized for the backend offers.

Secret # 13: The Best Bait

I couldn’t contain this ‘secret’ when I initially read the DotCom Secrets book.

Russell spills all of it out in this area and reveals the secret that made all his books sell millions.

Just by getting your totally free copy of DotCom Secrets and studying the funnel steps, you’ll have a number of “Aha-Moments” that will change your business, particularly if you have a product you’re currently offering online (and even offline).

I suggest if you can purchase your complimentary copy of DotCom Secrets and study the funnel actions, you’ll understand the secret behind these records.

He stresses the power of words and how utilizing a specific WORD can alter your whole company amazingly. That single word can function as bait.

Despite the industry you run in, what you do, what products you offer, or the business design, this is the part that some of the successful business owners would conceal from you.

 

Section Four: Funnels And Scripts

The first time I check out DotCom Secrets, I couldn’t grasp this section because it was unique in its method. I needed to check out the book once again to comprehend the point that Russell was making.

As one of the actionable sections, Russell dives deeper into the core funnels he uses in running ClickFunnels and other business, along with the specific funnel scripts that have actually assisted him to sell millions of each of his items.

These are divided into the Frontend, Middle and Backend Funnels. Surprisingly, you don’t have to deal with these parts due to the fact that there’s an effective suite of software application you can utilize to automate everything– ClickFunnels software.

1. Frontend Funnel: Two-Step– Free Plus Shipping

Since it reveals what should occur once you get your visitors onboard your sales funnel, the Frontend Funnel is important.

You’ll discover this kind of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s simple to construct and can benefit eCommerce online marketers or business owners who have Free Plus Shipping offers.

The first page of the Frontend Funnel begins with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to provide where the item must be shipped.

On the second page (step-two) of the funnel, the visitor’s charge card details is requested for the shipping and handling charge. As soon as the visitor has effectively filled out the second page– the One-time-offer is next.

Naturally, you’re not left alone as there are scripts you will utilize to make this whole 2-step complimentary shipping funnel effective. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the very same Frontend Funnel, we also have the SLOs or Self-Liquidating Offers. The objective of establishing this offer is to assist breakeven and cover the money you invested in advertising or getting the lead.

DotCom Secrets self liquidating offer

Here, Russell Brunson shows the practical mechanics associated with this type of funnel. And he also presented a special script called the Star, Story, Solution script which assists to nudge a cold lead towards your products.

You’ll get to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll discover how to lure visitors and let them keep spending for a longer time.

You’re not limited in any method– as there are numerous methods to utilize this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The ideal webinar is the ideal and likewise the very first funnel for the middle of your worth ladder. It covers everything about hosting high-converting webinars; how to utilize recorded or live presentations to market your services or products on auto-pilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re offered with the strategies and scripts that will make the webinar genuinely “ideal.”.

5. Middle Funnel: Invisible Perfect Webinar.

Unlike the Perfect Webinar, this one is a bit various. It’s not FREE!. It’s a more advanced webinar presentation where your goal is to get people to buy. It’s “unnoticeable”– which suggests there’s no pushy or deception included.

You’ll likewise access the scripts for this upgraded variation of Perfect Webinar.

6. Middle Funnel: Product Launch.

You utilize the “Product Launch” funnel particularly for introducing a brand-new item by sharing a series of videos to provide tons of worth to your visitors.

Internet marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the creator of Knowledge Broker Blueprint), and a host of them use it.

These videos will be convincing, useful, and amusing– therefore causing visitors to do something about it. You’ll find how to effectively structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of offering high-ticket deals utilizing an advanced formula and scripts. If you’re a coach or specialist, this funnel is what you need to get premium clients.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section 5: ClickFunnels.

This last area is short however you can find out more by reading my ClickFunnels examine.

DotCom Secrets Pros and Cons.

DotCom Secrets is a great book if you want to acquire insights, see examples, and read stories that will influence you to develop an effective organization online or guide you in transitioning from offline to internet marketing channels.

So let’s consider the cons and pros quickly:.

Pros.

DotCom Secrets is totally free. Get business-building knowledge without paying money.

Improve your business’ relevance using the value ladders and sales funnel strategies and scripts.

Get secrets to becoming a thought leader in your industry.

Basic methods that will work for any service model.

Establish and develop relationships rapport with your consumers.

Cons.

You might need to have an existing business to gain from DotCom Secrets (although it can certainly benefit you if you’re simply starting in addition to long as you execute the info).

The book is ideal for businesses that take advantage of online marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

DotCom Secrets is FREE when you get it from the main site. You only need to pay for shipping/handling– $7.95 if you’re based within the US or $14.95 for worldwide.

There you have it, the Free Plus Shipping deal we discussed previously. As you can see, Russell is a master at executing what he teaches.

If you choose to purchase DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your choice.

DotCom Secrets Free Book.

Thanks to Russell for providing the book free from his site (you just spend for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a plan of actionable strategies and tricks for beginning and growing a business.

You’ll stumble upon a lot of aha moments while going through the sections. More significantly, you’re directed on how to include the principle into my own organization.

DotCom Secrets is a playbook. You might need to read it multiple times to get the ‘tricks’ into your head and business. However you don’t have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re selling services or products online, I extremely suggest that you get a copy of DotCom Secrets totally free.

>>Click Here To Get Your Copy Of Dotcom Secrets<<