Russell Brunson 17 K Funnel

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is a fantastic book if you wish to get insights, see examples, and check out stories that will inspire you to construct an effective organization online or guide you in transitioning from offline to internet marketing channels.

Let’s consider the cons and pros rapidly:

Pros:

  • DotCom Secrets is free. Get it here.
  • You will get over the shoulder lessons from an effective very affiliate– Russell Brunson.
  • The book is a pleasurable and simple read.
  • You will get actionable takeaways that you can utilize to enhance your company immediately.

Cons:

  • It’s not a “how to generate income online” book per se.
  • You will need to have some understanding of online marketing principles to completely value the book.

Dotcom Secrets is an excellent resource if you wish to gain from somebody who has actually generated income online.

Russell Brunson takes you detailed through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll leave from reading this book with actionable takeaways that you can utilize to improve your organization right away.

The only disadvantage is that it’s not a “how to earn money online” book per se– you will require to have some knowledge of online marketing principles to fully value it.

In general, Dotcom Secrets is a valuable resource for anybody looking to build or grow an online organization.

So if you’re ready to gain from one of the masters of Sales Funn, make certain to take a look at this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my favorite organization books. You might have to read it numerous times to totally understand it. Or just make it your companion as you set about your online way of life company adventures.

In the intro of the book, Russell Brunson assured to keep the book evergreen for several years to come. The objective is to make it relevant to both advanced and new online business owners.

The number of organization books do you still discover relevant in this ever-changing world? Although marketing techniques are constantly changing, the DotCom Secrets book is still incredibly pertinent and useful today.

What Is DotCom Secrets?

The DotCom Secrets book supplies a detailed process for growing an effective organization– whether online or offline.

DotCom Secrets Review

Despite The Fact That DotCom Secrets was first released in 2015, you’ll discover that most of the methods that Russell discuss are still effective today.

You’ll get a ton of actionable suggestions from the book and if you have strategies to sell items online or you’re currently at it, you require to get a copy of DotCom Secrets and keep it as a referral.

Dan Kennedy wrote the forward to the DotCom Secrets book. In his precise words:

” In fact, this is a tested playbook for growing your company with effective list building and sales/conversion methods, which can be used offline and online.”

This is a transformative and effective book. DotCom Secrets by Russell Brunson is the perfect road map if you’re aiming to begin a service or scale an existing service.

Within the pages of the Dotcom Secrets book, you’ll get a comprehensive plan that guides you on the right foundation for your company. You’ll certainly get arise from reading it.

To be honest, DotCom Secrets sounds like a book for building a sustainable online business only.

Do not be constrained by that because the actionable marketing methods work for both online and offline organizations. So you’re in safe hands if you run a brick-and-mortar company and want to transition to internet marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, just you can answer that question. If you wish to begin or scale a service and follow tested ‘shortcut’ that has actually been tested by Russell himself, you should read the DotCom Secrets book.

It’s changing lives and I’ve personally discovered it super important on my entrepreneurial journey (I’ve read it a number of times). I highly advise the book.

DotCom Secrets may not be worth your read if you ‘d rather play cool and attempt to figure it out by yourself. You must think about another book.

Although, DotCom Secrets supplies smart insights and techniques to:

Existing company owner: If you have not started a business at all or have no company idea, the book might not relate to you.

Product owners: If you have an existing product currently, then you can learn methods to double or perhaps triple your sales.

Positive online marketers: If you’re prepared to take steps that might challenge your concept of service, then you should use DotCom Secrets as a recommendation.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You want to build a company that stands the test of time. You do not want to die because you lack the skillset, tools, and secrets that have actually been tested and shown to produce great outcomes.

Whether you’re a novice who’s simply getting began or you’re an expert, DotCom Secrets will walk you through the process of starting and growing a successful organization.

If you already have a company, use the tricks in the book to scale to astounding levels? Aside from earning money, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a trusted and powerful book that offers particular, actionable instructions on what you need to do to fail-proof your organization, how to bring in clients, and the tricks to considerably increase your sales.

If you fail to read DotCom Secrets, you’re still not limited at all. The only challenge, though, is that you’ll miss the opportunity to rapidly grow your existing business or flourish in a competitive market.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some differences in between Expert Secrets Both books relate to, lifestyle business owners, business owners and online marketers– considering that they complement each other and attend to starting and growing an effective organization.

Expert Secrets vs DotCom Secrets.

DotCom Secrets describes a step-by-step process to efficiently structure your company. You get to find out how to provide your message and communicate value in such a way that makes individuals wish to pay you.

Specialist Secrets offers actionable examples, illustrations, and stories that help you find your voice, construct a faithful fan base and get paid to share messages that will alter another person’s life.

Both books are advised to entrepreneur who wish to become more effective in their markets. Entrepreneurs who are developed to see chances in competition instead of discomfort.

In Russell’s 3rd and brand name new book in the trilogy called Traffic Secrets, which is the playbook for filling your sites and funnels with your dream customers (aka getting lots of traffic as the title of the book suggests).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is arranged into 5 sections just like Expert Secrets that lays out the basic marketing procedures and how to implement them.

Section One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell started the first section of DotCom Secrets with “Ladders and Funnels.” He also exposes 5 (5) marketing secrets. Let’s review them:

Secret # 1: The Secret Formula

You need to have a complete understanding of where you want your service. How does this understanding assist your consumers and customers?

This will assist you to serve them better– instead of trying to find out their discomfort points, how desperate they require solutions, and what they’re willing to pay.

In the secret formula, 4 basic questions were described in a step-by-step order inside the DotCom Secrets book:

Who are your dream customers?

How do you find them?

How do you attract them without being aggressive?

What advantage will they get from your service?

You’ll discover answers to these concerns and more in the very first trick.

Secret #2: The Value Ladder

Value is essential when it pertains to building a sustainable service. , if there’s no worth, clients and customers customers leaveCustomers

Customers

That’s why Russell invested a ton of time to dissect the actions that you require to follow to navigate your dream consumer from taking the “bait” (starting point of your ladder) to where they want to be.

DotCom Secrets Value Ladder

This trick is referred to as “taking them through your value ladder.”

When you effectively structure the worth ladder, you’ll not only make more cash, you’ll also offer your clients with a more customized solution. They’ll like you for this.

Secret # 3: From A Ladder To A Funnel

This secret is where the magic happens. It’s like a surprise that alters whatever you currently learn about growing a profitable service. You’ll start with constructing out your own sales funnel and the psychology behind a successful funnel.

There’s a lot more …

You need to require a complete value total in place. You might not be able to build a high-converting sales funnel if you do not have a reliable worth adder mapped out.

The sales funnel is essential and has actually changed the method entrepreneurs and businesses approach sales online.

It works due to the fact that it considers the consumers’ habits– and moves them through the different steps of your value ladder up until they’re ready to acquire your product– willingly.

Secret # 4: How To Find Your Dream Customers

You have a target audience. You may not know how to identify or serve them. That’s why knowing how to define your target market is essential.

This secret describes where your target market (i.e., clients who are ready to buy your product) are spending most of their time online. Discover the techniques to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be equipped with the strategies that work to get a consumer to leave whatever they’re doing and have a look at your page.

Every online entrepreneur requires to learn and master these techniques. Russell makes it easy in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Getting traffic to a landing page or site is a consistent battle for most people. It’s probably the most complicated element of running a successful online business.

Do you actually comprehend how traffic operates in the internet marketing space? Russell has the responses if you aren’t positive in your traffic generation expertise.

He reveals you the very best type of traffic that you must focus on and how it can change your service. The type of traffic includes:

  • Traffic we manage
  • The traffic we do not manage
  • Traffic we own

Section Two: Your Communication Funnel

In this area, Russell digs deeper into the processes involved in developing an audience by leveraging advanced individual branding techniques, the tricks to communicating well with your audience that will result in a sale.

Make certain you do not skip this area while reading DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to constructing a confident and appealing character.

Why do you believe guys like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and obviously, Russell Brunson have massive followers?

As an entrepreneur, you can’t fail when you finally establish an attractive character. When you’re effective at it, it indicates you can add more certified customers to your e-mail list and launch a successful product that people are willing and ready to purchase immediately.

In producing that appealing character, Russell Brunson specifies the three parts you need to keep in check, which is split into 3 (3) categories:

  • The Elements
  • The Identity
  • Stories

DotCom Secrets reveals you how to create an appealing character using these elements and their aspects, and determine the best way to interact your fascinating stories that will get the sales can be found in.

Secret # 7: The Soap Opera Sequence

This “secret” comes from the previous part of Dotcom Secrets. It’s everything about producing a bond and a sort of connection in between the Attractive Character and the target market via a traffic source we own. Email.

The Soap Opera Sequence makes up a series of e-mail series that assist to connect and develop an instantaneous relationship in between you and the person reading your e-mail. Russell credits Andre Chaperon (creator of Autoresponder Madness) for creating the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his great heart also shares the EXACT 5 e-mail templates that have actually helped him to shift into an Attractive Character and a sought-after internet online marketer.

Due to the fact that it capitalizes on providing value to your customers, the Soap Opera Sequence works. This ‘worth’ combined with an irresistible open story hooks them the moment they read your first e-mail and they’ll anticipate the next one.

The days of boring email sequences are over. Do not simply delight in soap opera on TV, it’s time to anecdotally use it in your email messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the secret to keeping your subscribers happy to hear from you every day is utilizing the Seinfeld email format.”

What’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an e-mail design that builds enjoyment in your readers. It ‘d captivate them and trigger them to buy from you.

It leverages the power of storytelling. But this time, you’re being imaginative in sharing your life and relevant stories occurring with/around you– stories they can quickly get in touch with. You need to be strategic and purposeful about it anyways.

You want to be able to lead ideal consumers back to your offer. This may look basic but it’s effective!

Russell also offers fine examples and composed templates to accelerate the procedure when you’re sending out Seinfeld e-mails.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area Three: Funnelology

In this section, the strategies and tactics for developing high-converting funnels are gone over in detail, along with and what you actually need to do to make your funnel work.

Russell covers the fundamentals of a funnel, phases (and sales funnel stages) and the type of landing pages to use, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we discovered the importance of staying with systems that work. To put it simply, there’s no requirement to transform the wheel.

There’s a chance that you’re making the above error if you’re a company owner and you’re struggling to break even.

This is common with entrepreneurs who are just starting with their sales funnel. They attempt to re-invent the entire vehicle. What a terrible path to follow when building a company!

The trick here is leveraging on other individuals who already have an effective funnel and making your offer to their exact consumers. Keep an eye on the:

  • Demographics
  • Advertisement copy and copies
  • Traffic sources
  • Offers
  • Landing page

Knowing how to reverse all these elements to work for you is a valuable present for your organization. Once you comprehend how the pieces fit, it’s quite simple.

Secret # 10: Seven Phases Of A Funnel

I’m very delighted that I check out DotCom Secrets a couple of years ago (and a number of times more because that very first time to totally comprehend and implement the methods in my own online organization.

It not only opened my eyes to funnels and how to construct them however also the seven stages that an ideal client has to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me much better come to terms with this sentence within the DotCom Secrets. It reads:

The real distinction between having a six-, seven-, or even eight-figure organization is whether you comprehend the phases of a funnel and can effectively monetize the points along the line.

I learnt more about that there are levels of traffic temperature and for that reason, treating them along the exact same funnel process is dangerous.

This secret alone is fundamental to developing the ideal type of page, deal, and traffic that will result in sales.

When producing a funnel– especially if you desire visitors and leads to trust you more, there’s also the pre-framing concept that you need to fully understand. Well, who doesn’t want to develop trust currently?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets goes beyond the typical business suggestions. It goes into the particular landing pages you can produce in the 7 building stages that we’ve discussed earlier.

You get to see the twenty-three of the most effective foundation for your sales funnels.

DotCom Secrets 23 foundation of a funnel

Smart funnel hackers utilize these building blocks at particular times throughout these exact same 4 phases of the funnel:

  • Pre-frame bridge
  • Qualifying subscribers
  • Qualifying purchasers

Identifying hyperactive buyers for your services and items.

Once you’ve understood how this works, you can choose which you wish to begin with very first and which one to stick to in your market.

Secret # 12: Frontend Vs. Backend Funnels

Selecting the ideal type of funnels can be a struggle even to the advanced marketers. More so, comprehend the funnels that will be served only to certified buyers (at the backend).

DotCom Secrets Frontend Vs Backend

This mistake isn’t so obvious– however bypassing it can make a distinction in your traffic engagement and sales.

Here Russell describes the process he follows when selecting a funnel to use on the frontend of his value ladders, the funnel he utilizes in the consideration stage (the middle), and those used for the backend deals.

Secret # 13: The Best Bait

I could not contain this ‘secret’ when I first checked out the DotCom Secrets book.

Russell spills everything out in this section and reveals the secret that made all his books sell millions.

Just by getting your free copy of DotCom Secrets and studying the funnel steps, you’ll have a number of “Aha-Moments” that will change your organization, particularly if you have an item you’re presently selling online (or perhaps offline).

I indicate if you can purchase your free copy of DotCom Secrets and study the funnel actions, you’ll understand the secret behind these records.

He highlights the power of words and how utilizing a specific WORD can change your whole organization amazingly. That single word can serve as bait.

Regardless of the industry you operate in, what you do, what items you provide, or business design, this is the part that some of the successful entrepreneurs would conceal from you.

 

Section Four: Scripts and funnels

The first time I read DotCom Secrets, I could not understand this section because it was distinct in its way. I had to check out the book again to understand the point that Russell was making.

As one of the actionable sections, Russell dives deeper into the core funnels he uses in running ClickFunnels and other business, as well as the exact funnel scripts that have actually assisted him to offer millions of each of his items.

These are split into the Frontend, Middle and Backend Funnels. Surprisingly, you do not need to struggle with these parts because there’s a powerful suite of software you can utilize to automate everything– ClickFunnels software.

1. Frontend Funnel: Two-Step– Free Plus Shipping

Because it shows what should occur as soon as you get your visitors onboard your sales funnel, the Frontend Funnel is crucial.

You’ll discover this kind of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s easy to develop and can benefit eCommerce business owners or online marketers who have Shipping plus complimentary deals.

The very first page of the Frontend Funnel begins with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to supply where the product needs to be shipped.

On the 2nd page (step-two) of the funnel, the visitor’s credit card info is requested for the shipping and managing charge. When the visitor has successfully filled out the 2nd page– the One-time-offer is next.

Obviously, you’re not left alone as there are scripts you will use to make this entire 2-step complimentary shipping funnel effective. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the exact same Frontend Funnel, we likewise have the SLOs or Self-Liquidating Offers. The goal of setting up this offer is to assist breakeven and cover the money you spent on advertising or getting the lead.

DotCom Secrets self liquidating offer

Here, Russell Brunson shows the practical mechanics associated with this type of funnel. And he likewise introduced an unique script called the Star, Story, Solution script which assists to nudge a cold lead towards your items.

You’ll get to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll discover how to attract visitors and let them keep spending for a longer time.

You’re not restricted in any way– as there are many ways to use this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The perfect webinar is the best and also the very first funnel for the middle of your value ladder. It covers everything about hosting high-converting webinars; how to utilize documented or live discussions to market your service or products on auto-pilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re offered with the techniques and scripts that will make the webinar truly “ideal.”.

5. Middle Funnel: Invisible Perfect Webinar.

Unlike the Perfect Webinar, this one is a little different. It’s not FREE!. It’s an advanced webinar presentation where your objective is to get individuals to purchase. However it’s “undetectable”– which suggests there’s no pushy or deception involved.

You’ll likewise access the scripts for this updated version of Perfect Webinar.

6. Middle Funnel: Product Launch.

You utilize the “Product Launch” funnel specifically for introducing a brand-new item by sharing a series of videos to offer lots of value to your visitors.

Internet marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the developer of Knowledge Broker Blueprint), and a host of them utilize it.

These videos will be persuasive, helpful, and amusing– therefore causing visitors to act. You’ll discover how to correctly structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of selling high-ticket offers utilizing an innovative formula and scripts. If you’re a coach or expert, this funnel is what you need to get premium clients.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section 5: ClickFunnels.

This last section is brief however you can find out more by reading my ClickFunnels evaluate.

DotCom Secrets Pros and Cons.

DotCom Secrets is a terrific book if you want to get insights, see examples, and check out stories that will inspire you to build a successful organization online or guide you in transitioning from offline to internet marketing channels.

So let’s think about the advantages and disadvantages rapidly:.

Pros.

DotCom Secrets is free. Get business-building knowledge without paying money.

Enhance your business’ significance utilizing the value ladders and sales funnel techniques and scripts.

Get tricks to becoming a thought leader in your industry.

Easy strategies that will work for any organization model.

Establish and build relationships connection with your clients.

Cons.

You might require to have an existing service to take advantage of DotCom Secrets (although it can certainly benefit you if you’re simply starting out in addition to long as you execute the info).

The book is ideal for businesses that leverage internet marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

When you get it from the main website, DotCom Secrets is FREE. You just have to pay for shipping/handling– $7.95 if you’re based within the United States or $14.95 for international.

There you have it, the Free Plus Shipping deal we went over earlier. As you can see, Russell is a master at implementing what he teaches.

If you prefer to purchase DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your choice.

DotCom Secrets Free Book.

Thanks to Russell for using the book devoid of his site (you simply spend for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a plan of actionable techniques and tricks for growing a service and starting.

You’ll stumble upon a lot of aha moments while going through the areas. You’re directed on how to include the concept into my own company.

DotCom Secrets is a playbook. You might have to read it several times to get the ‘secrets’ into your head and business. But you don’t have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re offering product and services online, I highly suggest that you get a copy of DotCom Secrets for FREE.

>>Click Here To Get Your Copy Of Dotcom Secrets<<