Russell Brunson And His Secret Magic Box

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is a terrific book if you want to get insights, see examples, and check out stories that will motivate you to construct a successful business online or guide you in transitioning from offline to online marketing channels.

So let’s consider the advantages and disadvantages quickly:

Pros:

  • DotCom Secrets is totally free. Get it here.
  • You will get over the shoulder lessons from an effective incredibly affiliate– Russell Brunson.
  • The book is a satisfying and simple read.
  • You will get actionable takeaways that you can use to enhance your organization instantly.

Cons:

  • It’s not a “how to generate income online” book per se.
  • You will require to have some knowledge of internet marketing ideas to fully appreciate the book.

If you want to find out from somebody who has really made money online, Dotcom Secrets is a great resource.

Russell Brunson takes you step-by-step through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll come away from reading this book with actionable takeaways that you can use to enhance your business instantly.

The only drawback is that it’s not a “how to earn money online” book per se– you will require to have some understanding of internet marketing principles to fully value it.

Overall, Dotcom Secrets is a valuable resource for anyone looking to construct or grow an online business.

If you’re ready to find out from one of the masters of Sales Funn, be sure to check out this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my favorite service books. You may need to read it multiple times to completely grasp it. Or just make it your companion as you tackle your online way of life service adventures.

In the intro of the book, Russell Brunson assured to keep the book evergreen for many years to come. The objective is to make it pertinent to both innovative and brand-new online business owners.

The number of business books do you still discover appropriate in this ever-changing world? Despite the fact that marketing techniques are continuously altering, the DotCom Secrets book is still exceptionally appropriate and useful today.

What Is DotCom Secrets?

The DotCom Secrets book provides a detailed procedure for growing an effective organization– whether online or offline.

DotCom Secrets Review

Despite The Fact That DotCom Secrets was first released in 2015, you’ll find that the majority of the techniques that Russell talks about are still reliable today.

You’ll get a lots of actionable recommendations from the book and if you have plans to sell items online or you’re already at it, you require to get a copy of DotCom Secrets and keep it as a referral.

Dan Kennedy composed the forward to the DotCom Secrets book. In his specific words:

” In truth, this is a proven playbook for growing your company with reliable list building and sales/conversion methods, which can be utilized online and offline.”

This is a effective and transformative book. DotCom Secrets by Russell Brunson is the perfect plan if you’re wanting to start a business or scale an existing company.

Within the pages of the Dotcom Secrets book, you’ll get a detailed plan that guides you on the best foundation for your service. You’ll absolutely get arise from reading it.

To be truthful, DotCom Secrets seems like a book for building a sustainable online business just.

But do not be constrained by that because the actionable marketing techniques work for both online and offline companies. You’re in safe hands if you run a brick-and-mortar service and desire to transition to online marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, just you can respond to that question. If you want to begin or scale a company and follow tested ‘faster way’ that has been checked by Russell himself, you should check out the DotCom Secrets book.

It’s altering lives and I’ve personally discovered it extremely important on my entrepreneurial journey (I’ve read it a number of times). I extremely suggest the book.

If you ‘d rather play cool and try to figure it out on your own, then DotCom Secrets might not be worth your read. You ought to consider another book.

DotCom Secrets provides wise insights and methods to:

Existing entrepreneur: If you haven’t begun a company at all or have no service idea, the book might not relate to you.

Product owners: If you have an existing product already, then you can learn methods to double and even triple your sales.

Positive online marketers: If you’re ready to take actions that might challenge your idea of business, then you must utilize DotCom Secrets as a reference.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You want to construct an organization that stands the test of time. Due to the fact that you lack the skillset, tools, and secrets that have been tested and proven to produce great outcomes, you don’t desire to fizzle out.

Whether you’re a newbie who’s simply getting started or you’re a professional, DotCom Secrets will walk you through the procedure of starting and growing a profitable service.

If you currently have a service, use the secrets in the book to scale to amazing levels? Aside from earning money, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a trusted and powerful book that offers specific, actionable instructions on what you need to do to fail-proof your organization, how to bring in consumers, and the tricks to significantly improve your sales.

If you stop working to read DotCom Secrets, you’re still not restricted at all. The only challenge, though, is that you’ll miss the chance to quickly grow your existing business or thrive in a competitive industry.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some differences in between Expert Secrets Both books relate to, way of life business owners, company owner and online marketers– because they match each other and offer starting and growing an effective company.

Expert Secrets vs DotCom Secrets.

DotCom Secrets describes a step-by-step process to efficiently structure your business. You get to find out how to provide your message and interact value in a way that makes individuals wish to pay you.

Professional Secrets provides actionable examples, illustrations, and stories that assist you find your voice, build a devoted fan base and make money to share messages that will alter another person’s life.

Both books are advised to business owners who want to end up being more successful in their industries. Business owners who are developed to see opportunities in competition instead of discomfort.

And finally in Russell’s 3rd and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your websites and funnels with your dream customers (aka getting lots of traffic as the title of the book suggests).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is arranged into 5 areas much like Expert Secrets that outlines the simple marketing processes and how to execute them.

Area One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell started the first section of DotCom Secrets with “Ladders and Funnels.” He likewise exposes 5 (5) marketing secrets. Let’s review them:

Secret # 1: The Secret Formula

You need to have a complete understanding of where you want your business. How does this understanding help your customers and clients?

This will help you to serve them much better– instead of looking for out their pain points, how desperate they need services, and what they’re willing to pay.

In the secret formula, four easy questions were described in a detailed order inside the DotCom Secrets book:

Who are your dream clients?

How do you discover them?

How do you attract them without being pushy?

What advantage will they obtain from your business?

You’ll discover answers to these questions and more in the very first trick.

Secret #2: The Value Ladder

When it comes to developing a sustainable service, value is crucial. , if there’s no value, customers consumers clients will leaveCustomers

Customers

That’s why Russell invested a ton of time to dissect the actions that you need to follow to navigate your dream customer from taking the “bait” (beginning point of your ladder) to where they want to be.

DotCom Secrets Value Ladder

This trick is referred to as “taking them through your value ladder.”

When you successfully structure the worth ladder, you’ll not just make more cash, you’ll also offer your clients with a more customized service. They’ll love you for this.

Secret # 3: From A Ladder To A Funnel

This trick is where the magic takes place. It’s like an epiphany that alters whatever you currently know about growing a successful service. You’ll get going with building out your own sales funnel and the psychology behind a lucrative funnel.

It goes beyond the item you’re selling or how they’re priced. There’s a lot more …

You require to have a complete worth ladder in place. It’s like your infallible system for making sales on autopilot. If you don’t have an effective worth adder mapped out, you might not be able to build a high-converting sales funnel.

The sales funnel is necessary and has altered the method business owners and businesses approach sales online.

It works because it takes into consideration the consumers’ habits– and moves them through the various actions of your worth ladder up until they’re prepared to buy your item– voluntarily.

Secret # 4: How To Find Your Dream Customers

You have a target audience. You may not know how to identify or serve them. That’s why knowing how to specify your target audience is essential.

This secret lays out where your target market (i.e., consumers who are ready to buy your item) are spending the majority of their time online. Discover the tricks to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be armed with the strategies that work to get a customer to leave whatever they’re doing and take a look at your page.

Every online entrepreneur needs to find out and master these strategies. Russell makes it easy in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Generating traffic to a landing page or site is a constant struggle for most people. It’s perhaps the most overwhelming aspect of running an effective online business.

Do you really comprehend how traffic works in the online marketing area? Russell has the responses if you aren’t confident in your traffic generation knowledge.

He reveals you the best type of traffic that you should pay attention to and how it can change your service. The type of traffic includes:

  • Traffic we control
  • The traffic we do not control
  • Traffic we own

Section Two: Your Communication Funnel

In this area, Russell digs deeper into the processes associated with developing an audience by leveraging more advanced personal branding methods, the secrets to interacting well with your audience that will cause a sale.

Ensure you don’t avoid this area while reading DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to constructing a confident and appealing character.

Why do you believe men like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and obviously, Russell Brunson have huge followers?

As a company owner, you can’t go wrong when you lastly develop an appealing character. When you’re successful at it, it suggests you can add more competent clients to your email list and introduce a successful item that individuals are ready and willing to buy right away.

In producing that attractive character, Russell Brunson defines the three elements you should keep in check, which is split into three (3) classifications:

  • The Elements
  • The Identity
  • Storylines

DotCom Secrets reveals you how to create an attractive character using these elements and their aspects, and identify the very best method to communicate your fascinating stories that will get the sales being available in.

Secret # 7: The Soap Opera Sequence

This “secret” originates from the previous part of Dotcom Secrets. It’s all about developing a bond and a sort of rapport in between the Attractive Character and the target market by means of a traffic source we own. Email.

The Soap Opera Sequence consists of a series of email series that help to link and establish an instantaneous relationship in between you and the individual reading your email. Russell credits Andre Chaperon (creator of Autoresponder Madness) for developing the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his good heart also shares the EXACT five e-mail design templates that have assisted him to transition into an Attractive Character and a sought-after internet marketer.

The Soap Opera Sequence works due to the fact that it profits from providing value to your customers. This ‘worth’ paired with a tempting open story hooks them the moment they read your very first email and they’ll look forward to the next one.

The days of dull email series are over. Do not simply enjoy soap opera on TV, it’s time to anecdotally utilize it in your e-mail messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the secret to keeping your customers delighted to speak with you every day is utilizing the Seinfeld e-mail format.”

So what’s the Seinfeld format everything about?

DotCom Secrets Seinfeld Sequence

It’s an email style that develops enjoyment in your readers. It ‘d entertain them and trigger them to purchase from you.

It leverages the power of storytelling. This time, you’re being creative in sharing your life and appropriate stories taking place with/around you– stories they can easily link with. You must be strategic and purposeful about it anyways.

You want to be able to lead ideal consumers back to your deal. This might look basic however it’s powerful nonetheless!

Russell also provides good examples and composed design templates to speed up the procedure when you’re sending out Seinfeld e-mails.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area Three: Funnelology

In this area, the strategies and methods for constructing high-converting funnels are gone over in detail, along with and what you actually need to do to make your funnel work.

Russell covers the fundamentals of a funnel, stages (and sales funnel phases) and the kind of landing pages to use, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we discovered the value of staying with systems that work. In other words, there’s no need to reinvent the wheel.

If you’re a business owner and you’re having a hard time to break even, there’s a possibility that you’re making the above mistake.

This is common with entrepreneurs who are just beginning with their sales funnel. They try to re-invent the entire car. When constructing an organization, what a terrible course to follow!

The secret here is leveraging on other people who currently have a successful funnel and making your deal to their precise clients. Keep an eye on the:

  • Demographics
  • Ad copy and copies
  • Traffic sources
  • Offers
  • Landing page

Understanding how to reverse all these elements to work for you is an invaluable present for your business. Once you comprehend how the pieces fit, it’s rather simple.

Secret # 10: Seven Phases Of A Funnel

I’m very delighted that I read DotCom Secrets a few years ago (and numerous times more since that first time to completely understand and execute the methods in my own online company.

It not just opened my eyes to funnels and how to build them however likewise the 7 stages that an ideal consumer needs to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me much better come to terms with this sentence within the DotCom Secrets. It checks out:

The genuine distinction between having a 6-, 7-, and even eight-figure organization is whether you understand the phases of a funnel and can successfully generate income from the points along the line.

I got to know that there are levels of traffic temperature level and for that reason, treating them along the same funnel process threatens.

This secret alone is basic to creating the best kind of page, deal, and traffic that will cause sales.

When developing a funnel– particularly if you desire visitors and leads to trust you more, there’s also the pre-framing idea that you need to fully understand. Well, who doesn’t wish to establish trust already?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets goes beyond the common organization suggestions. It goes into the particular landing pages you can produce in the 7 structure phases that we’ve gone over earlier.

You get to see the twenty-three of the most efficient foundation for your sales funnels.

DotCom Secrets 23 foundation of a funnel

Smart funnel hackers utilize these foundation at specific times throughout these same 4 phases of the funnel:

  • Pre-frame bridge
  • Qualifying subscribers
  • Qualifying buyers

Determining hyperactive buyers for your products and services.

You can decide which you desire to start with very first and which one to stick to in your market when you’ve understood how this works.

Secret # 12: Frontend Vs. Backend Funnels

Choosing the right kind of funnels can be a struggle even to the advanced marketers. More so, understand the funnels that will be served only to qualified purchasers (at the backend).

DotCom Secrets Frontend Vs Backend

This error isn’t so apparent– but bypassing it can make a difference in your traffic engagement and sales.

Here Russell outlines the procedure he follows when choosing a funnel to use on the frontend of his worth ladders, the funnel he uses in the consideration stage (the middle), and those utilized for the backend deals.

Secret # 13: The Best Bait

I could not contain this ‘secret’ when I initially read the DotCom Secrets book.

Russell spills all of it out in this section and reveals the secret that made all his books sell millions.

Simply by grabbing your totally free copy of DotCom Secrets and studying the funnel actions, you’ll have a number of “Aha-Moments” that will change your organization, specifically if you have a product you’re currently offering online (and even offline).

I imply if you can buy your totally free copy of DotCom Secrets and study the funnel steps, you’ll understand the secret behind these records.

He stresses the power of words and how using a particular WORD can alter your whole organization amazingly. That single word can function as bait.

Regardless of the industry you operate in, what you do, what products you use, or business design, this is the part that some of the successful entrepreneurs would hide from you.

 

Section Four: Scripts and funnels

The first time I read DotCom Secrets, I couldn’t understand this area because it was distinct in its way. I had to read the book once again to understand the point that Russell was making.

As one of the actionable sections, Russell dives deeper into the core funnels he uses in running ClickFunnels and other companies, in addition to the exact funnel scripts that have actually helped him to offer countless each of his products.

These are divided into the Frontend, Middle and Backend Funnels. Remarkably, you do not need to fight with these parts due to the fact that there’s a powerful suite of software you can use to automate everything– ClickFunnels software application.

1. Frontend Funnel: Two-Step– Free Plus Shipping

Due to the fact that it shows what should happen once you get your visitors onboard your sales funnel, the Frontend Funnel is essential.

You’ll find this kind of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s simple to construct and can benefit eCommerce business owners or online marketers who have Free Plus Shipping deals.

The first page of the Frontend Funnel starts with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to supply where the item should be delivered.

On the second page (step-two) of the funnel, the visitor’s credit card info is requested for the shipping and managing charge. Once the visitor has actually successfully filled out the second page– the One-time-offer is next.

Of course, you’re not left alone as there are scripts you will use to make this whole 2-step totally free shipping funnel effective. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the same Frontend Funnel, we also have the SLOs or Self-Liquidating Offers. The goal of setting up this deal is to help breakeven and cover the money you invested in marketing or getting the lead.

DotCom Secrets self liquidating deal

Here, Russell Brunson reveals the useful mechanics associated with this type of funnel. And he also presented a distinct script called the Star, Story, Solution script which helps to push a cold lead towards your products.

You’ll access to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll discover how to attract visitors and let them keep spending for a longer time.

However you’re not limited in any way– as there are lots of ways to utilize this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The best webinar is the ideal and also the very first funnel for the middle of your value ladder. It covers whatever about hosting high-converting webinars; how to use documented or live discussions to market your product and services on auto-pilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re provided with the strategies and scripts that will make the webinar truly “ideal.”.

5. Middle Funnel: Invisible Perfect Webinar.

It’s not FREE!. It’s a more sophisticated webinar discussion where your objective is to get individuals to purchase.

You’ll likewise access the scripts for this upgraded version of Perfect Webinar.

6. Middle Funnel: Product Launch.

You use the “Product Launch” funnel particularly for releasing a new item by sharing a series of videos to supply tons of worth to your visitors.

Online marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the creator of Knowledge Broker Blueprint), and a host of them utilize it.

These videos will be convincing, practical, and amusing– consequently triggering visitors to act. You’ll discover how to effectively structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of offering high-ticket deals using an innovative formula and scripts. This funnel is what you require to obtain premium customers if you’re a coach or specialist.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section 5: ClickFunnels.

This last area is quick but you can discover more by reading my ClickFunnels evaluate.

DotCom Secrets Pros and Cons.

DotCom Secrets is a fantastic book if you want to get insights, see examples, and check out stories that will influence you to build a successful company online or guide you in transitioning from offline to internet marketing channels.

Let’s think about the cons and pros quickly:.

Pros.

DotCom Secrets is totally free. Get business-building understanding without paying money.

Enhance your business’ importance utilizing the worth ladders and sales funnel techniques and scripts.

Get secrets to becoming a thought leader in your market.

Basic methods that will work for any organization design.

Build relationships and establish relationship with your clients.

Cons.

You may need to have an existing organization to benefit from DotCom Secrets (although it can definitely benefit you if you’re just beginning as well as long as you execute the information).

The book is ideal for organizations that leverage internet marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

DotCom Secrets is FREE when you get it from the main site. If you’re based within the United States or $14.95 for global, you only have to pay for shipping/handling– $7.95.

There you have it, the Free Plus Shipping offer we discussed earlier. As you can see, Russell is a master at executing what he teaches.

If you prefer to buy DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your option.

DotCom Secrets Free Book.

Thanks to Russell for providing the book free from his site (you just spend for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a bundle of actionable strategies and tricks for growing a business and beginning.

You’ll come across a bunch of aha minutes while going through the sections. More importantly, you’re directed on how to incorporate the principle into my own company.

DotCom Secrets is a playbook. You may need to read it several times to get the ‘secrets’ into your head and business. However you don’t need to if you have a strong IQ, which I’m sure you do!

All in all, if you’re selling services or items online, I extremely advise that you get a copy of DotCom Secrets free of charge.

>>Click Here To Get Your Copy Of Dotcom Secrets<<