Russell Brunson Businesses

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is a fantastic book if you wish to gain insights, see examples, and read stories that will influence you to construct a successful company online or guide you in transitioning from offline to internet marketing channels.

Let’s consider the pros and cons rapidly:

Pros:

  • DotCom Secrets is free. Get it here.
  • You will overcome the shoulder lessons from an effective super affiliate– Russell Brunson.
  • The book is a easy and satisfying read.
  • You will get actionable takeaways that you can utilize to improve your service instantly.

Cons:

  • It’s not a “how to generate income online” book per se.
  • You will need to have some knowledge of internet marketing principles to completely appreciate the book.

If you desire to find out from someone who has really made money online, Dotcom Secrets is a fantastic resource.

Russell Brunson takes you step-by-step through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll come away from reading this book with actionable takeaways that you can use to improve your business right away.

The only disadvantage is that it’s not a “how to earn money online” book per se– you will need to have some understanding of online marketing concepts to fully appreciate it.

In general, Dotcom Secrets is a valuable resource for anyone looking to develop or grow an online company.

If you’re ready to learn from one of the masters of Sales Funn, be sure to check out this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my favorite organization books. You may need to read it multiple times to fully understand it. Or merely make it your companion as you set about your online lifestyle service experiences.

In the intro of the book, Russell Brunson guaranteed to keep the book evergreen for years to come. The objective is to make it appropriate to both advanced and brand-new online business owners.

The number of business books do you still find appropriate in this ever-changing world? Although marketing techniques are constantly changing, the DotCom Secrets book is still incredibly pertinent and useful today.

What Is DotCom Secrets?

The DotCom Secrets book supplies a step-by-step procedure for growing a successful company– whether online or offline.

DotCom Secrets Review

Despite The Fact That DotCom Secrets was first published in 2015, you’ll find that the majority of the strategies that Russell speak about are still reliable today.

You’ll get a lots of actionable recommendations from the book and if you have plans to sell items online or you’re already at it, you need to get a copy of DotCom Secrets and keep it as a referral.

Dan Kennedy composed the forward to the DotCom Secrets book. In his precise words:

” In fact, this is a proven playbook for growing your business with efficient list building and sales/conversion methods, which can be utilized offline and online.”

This is a transformative and powerful book. If you’re looking to start a business or scale an existing organization, DotCom Secrets by Russell Brunson is the best road map.

Within the pages of the Dotcom Secrets book, you’ll get an in-depth strategy that guides you on the best building blocks for your company. You’ll definitely get arise from reading it.

To be truthful, DotCom Secrets seems like a book for constructing a sustainable online organization just.

However do not be constrained by that because the actionable marketing techniques work for both online and offline businesses. So you’re in safe hands if you run a brick-and-mortar company and want to shift to online marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, only you can respond to that concern. If you wish to start or scale a service and follow tested ‘faster way’ that has actually been tested by Russell himself, you need to read the DotCom Secrets book.

It’s altering lives and I’ve personally discovered it extremely important on my entrepreneurial journey (I’ve read it several times). I extremely suggest the book.

If you ‘d rather play cool and try to figure it out on your own, then DotCom Secrets might not be worth your read. You ought to think about another book.

DotCom Secrets supplies clever insights and techniques to:

Existing business owners: If you haven’t begun an organization at all or have no company idea, the book might not relate to you.

Product owners: If you have an existing item currently, then you can learn strategies to double or perhaps triple your sales.

Positive online marketers: If you’re ready to take actions that might challenge your idea of business, then you need to use DotCom Secrets as a reference.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You want to construct an organization that stands the test of time. You do not wish to die due to the fact that you do not have the skillset, tools, and tricks that have actually been evaluated and shown to produce excellent outcomes.

So whether you’re a novice who’s just getting going or you’re a professional, DotCom Secrets will stroll you through the process of starting and growing a rewarding company.

If you already have an organization, utilize the secrets in the book to scale to astounding levels? Aside from making money, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a trusted and effective book that provides particular, actionable instructions on what you should do to fail-proof your service, how to bring in consumers, and the secrets to substantially enhance your sales.

If you stop working to check out DotCom Secrets, you’re still not restricted at all. The only challenge, though, is that you’ll miss out on the chance to rapidly grow your existing company or thrive in a competitive market.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some distinctions in between Expert Secrets Both books relate to, way of life entrepreneurs, entrepreneur and online marketers– given that they complement each other and provide for beginning and growing a successful company.

Specialist Secrets vs DotCom Secrets.

DotCom Secrets outlines a step-by-step process to effectively structure your service. You get to find out how to provide your message and communicate value in a way that makes people want to pay you.

Specialist Secrets offers actionable examples, illustrations, and stories that assist you find your voice, build a loyal fan base and make money to share messages that will alter another person’s life.

Both books are recommended to business owners who wish to end up being more effective in their markets. Business owners who are constructed to see chances in competitors instead of discomfort.

And finally in Russell’s third and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your sites and funnels with your dream customers (aka getting lots of traffic as the title of the book recommends).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is organized into 5 sections much like Expert Secrets that details the simple marketing processes and how to implement them.

Section One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell started the very first section of DotCom Secrets with “Ladders and Funnels.” He likewise exposes five (5) marketing secrets. Let’s review them:

Secret # 1: The Secret Formula

Initially, you need to have a complete understanding of where you desire your service. How does this understanding help your clients and clients?

This will assist you to serve them better– instead of searching for out their discomfort points, how desperate they need options, and what they’re willing to pay.

In the secret formula, four simple questions were outlined in a detailed order inside the DotCom Secrets book:

Who are your dream customers?

How do you find them?

How do you attract them without being aggressive?

What advantage will they obtain from your service?

You’ll discover answers to these concerns and more in the very first secret.

Secret #2: The Value Ladder

When it comes to building a sustainable business, worth is crucial. If there’s no value, customers and consumers will leave.

That’s why Russell invested a lots of time to dissect the steps that you require to follow to browse your dream customer from taking the “bait” (beginning point of your ladder) to where they wish to be.

DotCom Secrets Value Ladder

This secret is described as “taking them through your value ladder.”

When you effectively structure the worth ladder, you’ll not only make more money, you’ll also offer your clients with a more personalized solution. They’ll like you for this.

Secret # 3: From A Ladder To A Funnel

This trick is where the magic happens. It’s like a surprise that changes whatever you already learn about growing a profitable service. You’ll start with constructing out your own sales funnel and the psychology behind a successful funnel.

It exceeds the item you’re selling or how they’re priced. There’s a lot more …

You need to have a complete value ladder in place. It’s like your infallible system for making sales on autopilot. If you don’t have a reliable worth adder mapped out, you might not be able to develop a high-converting sales funnel.

The sales funnel is necessary and has actually altered the method entrepreneurs and services approach sales online.

It works since it takes into account the clients’ habits– and moves them through the different actions of your value ladder until they’re prepared to buy your item– voluntarily.

Secret # 4: How To Find Your Dream Customers

You have a target audience. You may not know how to recognize or serve them. That’s why knowing how to define your target market is necessary.

This secret lays out where your target audience (i.e., customers who are ready to buy your item) are investing the majority of their time online. Discover the techniques to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be armed with the methods that work to get a customer to leave whatever they’re doing and take a look at your page.

Every online entrepreneur requires to find out and master these techniques. Russell makes it easy in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Getting traffic to a landing page or website is a consistent battle for many people. It’s probably the most difficult aspect of running an effective online organization.

Do you truly understand how traffic operates in the internet marketing space? If you aren’t positive in your traffic generation know-how, Russell has the answers.

He shows you the best kind of traffic that you need to pay attention to and how it can transform your company. The kind of traffic includes:

  • Traffic we control
  • The traffic we don’t control
  • Traffic we own

Area Two: Your Communication Funnel

In this area, Russell digs deeper into the processes involved in constructing an audience by leveraging advanced personal branding tactics, the tricks to communicating well with your audience that will lead to a sale.

Make sure you don’t avoid this section while reading DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to developing a positive and attractive character.

Why do you think people like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and obviously, Russell Brunson have huge followers?

As a business owner, you can’t go wrong when you lastly develop an appealing character. When you’re effective at it, it implies you can add more competent consumers to your email list and release a successful product that individuals are prepared and prepared to buy right now.

In creating that attractive character, Russell Brunson defines the 3 elements you should keep in check, which is divided into three (3) categories:

  • The Elements
  • The Identity
  • Storylines

DotCom Secrets shows you how to produce an appealing character utilizing these components and their elements, and recognize the best way to interact your fascinating stories that will get the sales can be found in.

Secret # 7: The Soap Opera Sequence

This “secret” comes from the previous part of Dotcom Secrets. It’s all about producing a bond and a sort of rapport between the Attractive Character and the target audience through a traffic source we own. Email.

The Soap Opera Sequence makes up a series of email sequences that help to connect and establish an instant relationship between you and the person reading your e-mail. Russell credits Andre Chaperon (developer of Autoresponder Madness) for creating the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his good heart also shares the EXACT five e-mail templates that have helped him to shift into an Attractive Character and a desired internet marketer.

Because it capitalizes on providing value to your customers, the Soap Opera Sequence works. This ‘value’ paired with an alluring open storyline hooks them the minute they read your first email and they’ll anticipate the next one.

The days of boring email sequences are over. Don’t just delight in daytime soap on TV, it’s time to anecdotally use it in your e-mail messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the trick to keeping your subscribers pleased to speak with you every day is using the Seinfeld email format.”

So what’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an e-mail design that builds excitement in your readers. It ‘d captivate them and trigger them to buy from you.

It leverages the power of storytelling. However this time, you’re being creative in sharing your life and appropriate stories taking place with/around you– stories they can quickly connect with. You ought to be strategic and purposeful about it anyways.

You want to be able to lead perfect customers back to your offer. This may look basic but it’s powerful nevertheless!

When you’re sending out Seinfeld e-mails, Russell likewise provides excellent examples and composed templates to speed up the process.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area Three: Funnelology

In this area, the methods and techniques for constructing high-converting funnels are talked about in detail, in addition to and what you truly ought to do to make your funnel work.

Russell covers the principles of a funnel, phases (and sales funnel stages) and the kind of landing pages to use, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we learned the importance of staying with systems that work. Simply put, there’s no need to transform the wheel.

If you’re a business owner and you’re struggling to break even, there’s an opportunity that you’re making the above error.

This prevails with entrepreneurs who are simply starting with their sales funnel. They try to re-invent the entire lorry. When constructing a service, what an awful path to follow!

The secret here is leveraging on other individuals who already have an effective funnel and making your offer to their specific consumers. Watch on the:

  • Demographics
  • Advertisement copy and copies
  • Traffic sources
  • Deals
  • Landing page

Understanding how to reverse all these components to work for you is a valuable present for your service. It’s quite easy once you understand how the pieces fit.

Secret # 10: Seven Phases Of A Funnel

I’m really pleased that I read DotCom Secrets a couple of years ago (and a number of times more because that first time to completely comprehend and carry out the techniques in my own online company.

It not only opened my eyes to funnels and how to construct them however likewise the seven stages that an ideal customer needs to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me much better concerned terms with this sentence within the DotCom Secrets. It checks out:

The real difference in between having a 6-, 7-, or even eight-figure organization is whether you comprehend the phases of a funnel and can effectively monetize the points along the line.

I was familiar with that there are levels of traffic temperature level and for that reason, treating them along the very same funnel process is dangerous.

This trick alone is basic to producing the right type of page, deal, and traffic that will lead to sales.

When creating a funnel– particularly if you want visitors and leads to trust you more, there’s also the pre-framing principle that you need to fully comprehend. Well, who does not wish to develop trust already?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets exceeds the normal organization advice. It goes into the specific landing pages you can develop in the 7 structure phases that we’ve gone over previously.

You get to see the twenty-three of the most efficient building blocks for your sales funnels.

DotCom Secrets 23 foundation of a funnel

Smart funnel hackers use these foundation at particular times during these exact same 4 phases of the funnel:

  • Pre-frame bridge
  • Qualifying customers
  • Qualifying purchasers

Identifying hyper buyers for your products and services.

You can choose which you desire to begin with first and which one to stick to in your market as soon as you’ve comprehended how this works.

Secret # 12: Frontend Vs. Backend Funnels

Picking the best type of funnels can be a struggle even to the advanced online marketers. More so, comprehend the funnels that will be served just to qualified buyers (at the backend).

DotCom Secrets Frontend Vs Backend

This mistake isn’t so obvious– however bypassing it can make a difference in your traffic engagement and sales.

Here Russell outlines the procedure he follows when choosing a funnel to utilize on the frontend of his value ladders, the funnel he uses in the consideration stage (the middle), and those utilized for the backend deals.

Secret # 13: The Best Bait

I could not contain this ‘secret’ when I first checked out the DotCom Secrets book.

Russell spills everything out in this area and reveals the secret that made all his books offer millions.

Simply by getting your totally free copy of DotCom Secrets and studying the funnel actions, you’ll have numerous “Aha-Moments” that will change your business, especially if you have an item you’re currently offering online (or perhaps offline).

I mean if you can buy your totally free copy of DotCom Secrets and study the funnel actions, you’ll comprehend the secret behind these records.

He highlights the power of words and how using a particular WORD can change your entire business magically. That single word can serve as bait.

Despite the market you operate in, what you do, what products you offer, or business model, this is the part that a few of the successful entrepreneurs would conceal from you.

 

Area Four: Scripts and funnels

The first time I check out DotCom Secrets, I could not understand this area since it was unique in its way. I needed to read the book once again to comprehend the point that Russell was making.

As one of the actionable sections, Russell dives deeper into the core funnels he utilizes in running ClickFunnels and other business, in addition to the specific funnel scripts that have helped him to sell millions of each of his items.

These are split into the Frontend, Middle and Backend Funnels. Interestingly, you don’t need to battle with these parts because there’s a powerful suite of software application you can use to automate whatever– ClickFunnels software.

1. Frontend Funnel: Two-Step– Free Plus Shipping

Due to the fact that it reveals what must occur as soon as you get your visitors onboard your sales funnel, the Frontend Funnel is essential.

You’ll find this type of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s basic to develop and can benefit eCommerce online marketers or entrepreneurs who have Free Plus Shipping offers.

The first page of the Frontend Funnel begins with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to provide where the item must be delivered.

On the 2nd page (step-two) of the funnel, the visitor’s credit card details is asked for the shipping and handling charge. As soon as the visitor has effectively submitted the 2nd page– the One-time-offer is next.

Naturally, you’re not left alone as there are scripts you will utilize to make this entire 2-step complimentary shipping funnel reliable. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the very same Frontend Funnel, we also have the SLOs or Self-Liquidating Offers. The goal of setting up this deal is to help breakeven and cover the money you invested in marketing or getting the lead.

DotCom Secrets self liquidating deal

Here, Russell Brunson reveals the useful mechanics involved in this kind of funnel. And he likewise introduced an unique script called the Star, Story, Solution script which helps to push a cold lead towards your items.

You’ll get to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll find how to attract visitors and let them keep spending for a longer time.

However you’re not limited in any way– as there are many ways to utilize this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The best webinar is the ideal and likewise the first funnel for the middle of your worth ladder. It covers whatever about hosting high-converting webinars; how to utilize live or documented discussions to market your product and services on autopilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re supplied with the techniques and scripts that will make the webinar really “best.”.

5. Middle Funnel: Invisible Perfect Webinar.

It’s not FREE!. It’s a more advanced webinar presentation where your objective is to get individuals to buy.

You’ll also access the scripts for this upgraded variation of Perfect Webinar.

6. Middle Funnel: Product Launch.

You use the “Product Launch” funnel specifically for launching a new product by sharing a series of videos to supply lots of value to your visitors.

Online marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the creator of Knowledge Broker Blueprint), and a host of them utilize it.

These videos will be convincing, useful, and amusing– thus triggering visitors to take actions. You’ll find how to properly structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of offering high-ticket deals utilizing a sophisticated formula and scripts. If you’re a coach or expert, this funnel is what you require to obtain premium customers.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section 5: ClickFunnels.

This last section is quick but you can find out more by reading my ClickFunnels review.

DotCom Secrets Pros and Cons.

DotCom Secrets is an excellent book if you want to gain insights, see examples, and check out stories that will motivate you to develop an effective organization online or guide you in transitioning from offline to internet marketing channels.

So let’s consider the cons and pros quickly:.

Pros.

DotCom Secrets is complimentary. Get business-building understanding without paying cash.

Enhance your company’ importance using the worth ladders and sales funnel techniques and scripts.

Get secrets to ending up being a thought leader in your market.

Simple techniques that will work for any company design.

Establish and develop relationships connection with your customers.

Cons.

You may require to have an existing business to benefit from DotCom Secrets (although it can certainly benefit you if you’re simply starting in addition to long as you implement the info).

The book is perfect for organizations that take advantage of internet marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

When you get it from the official site, DotCom Secrets is FREE. You just need to pay for shipping/handling– $7.95 if you’re based within the United States or $14.95 for worldwide.

There you have it, the Free Plus Shipping offer we went over previously. As you can see, Russell is a master at implementing what he teaches.

You can get the paperback format for $14.80 if you choose to purchase DotCom Secrets from Amazon. It’s your choice.

DotCom Secrets Free Book.

Thanks to Russell for providing the book free from his site (you simply pay for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a bundle of actionable techniques and secrets for starting and growing an organization.

You’ll stumble upon a lot of aha moments while going through the sections. More notably, you’re guided on how to incorporate the principle into my own service.

DotCom Secrets is a playbook. You may have to read it several times to get the ‘tricks’ into your head and service. However you do not need to if you have a strong IQ, which I’m sure you do!

All in all, if you’re selling products or services online, I highly advise that you get a copy of DotCom Secrets free of charge.

>>Click Here To Get Your Copy Of Dotcom Secrets<<