Russell Brunson Church

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is an excellent book if you wish to get insights, see examples, and read stories that will inspire you to develop a successful company online or guide you in transitioning from offline to internet marketing channels.

So let’s consider the pros and cons rapidly:

Pros:

  • DotCom Secrets is complimentary. Get it here.
  • You will get over the shoulder lessons from a successful super affiliate– Russell Brunson.
  • The book is a simple and satisfying read.
  • You will get actionable takeaways that you can use to improve your company immediately.

Cons:

  • It’s not a “how to generate income online” book per se.
  • You will need to have some understanding of online marketing principles to totally appreciate the book.

Dotcom Secrets is a terrific resource if you want to learn from somebody who has actually made money online.

Russell Brunson takes you step-by-step through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll leave from reading this book with actionable takeaways that you can utilize to improve your business right away.

The only downside is that it’s not a “how to generate income online” book per se– you will require to have some understanding of online marketing ideas to fully value it.

Overall, Dotcom Secrets is a valuable resource for anybody looking to build or grow an online business.

So if you’re ready to gain from among the masters of Sales Funn, make sure to have a look at this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my preferred organization books. You might need to read it multiple times to fully grasp it. Or merely make it your buddy as you tackle your online way of life organization experiences.

In the introduction of the book, Russell Brunson guaranteed to keep the book evergreen for years to come. The objective is to make it pertinent to both innovative and brand-new online entrepreneurs.

The number of service books do you still find pertinent in this ever-changing world? Even though marketing strategies are constantly altering, the DotCom Secrets book is still exceptionally appropriate and helpful today.

What Is DotCom Secrets?

The DotCom Secrets book supplies a detailed procedure for growing an effective organization– whether online or offline.

DotCom Secrets Review

Although DotCom Secrets was first published in 2015, you’ll find that the majority of the strategies that Russell discuss are still efficient today.

You’ll get a lots of actionable advice from the book and if you have plans to offer products online or you’re already at it, you need to get a copy of DotCom Secrets and keep it as a reference.

Dan Kennedy composed the forward to the DotCom Secrets book. In his precise words:

” In truth, this is a proven playbook for growing your company with efficient lead generation and sales/conversion techniques, which can be utilized offline and online.”

This is a transformative and effective book. If you’re looking to begin an organization or scale an existing service, DotCom Secrets by Russell Brunson is the best roadway map.

Within the pages of the Dotcom Secrets book, you’ll get an in-depth strategy that guides you on the right foundation for your organization. You’ll absolutely get results from reading it.

To be sincere, DotCom Secrets sounds like a book for developing a sustainable online organization only.

However don’t be constrained by that since the actionable marketing methods work for both online and offline services. You’re in safe hands if you run a brick-and-mortar company and desire to shift to online marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, just you can respond to that question. If you want to scale a business or begin and follow tested ‘faster way’ that has been tested by Russell himself, you need to read the DotCom Secrets book.

It’s changing lives and I’ve personally discovered it very important on my entrepreneurial journey (I’ve read it numerous times). I highly recommend the book.

If you ‘d rather play cool and try to figure it out on your own, then DotCom Secrets might not be worth your read. You must think about another book.

DotCom Secrets provides smart insights and methods to:

Existing business owners: If you have not begun an organization at all or have no business concept, the book may not pertain to you.

Product owners: If you have an existing item currently, then you can find out strategies to double or perhaps triple your sales.

Positive online marketers: If you’re ready to take steps that may challenge your concept of organization, then you ought to utilize DotCom Secrets as a reference.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You want to build a company that stands the test of time. You don’t wish to die because you do not have the skillset, tools, and secrets that have actually been checked and shown to produce terrific outcomes.

Whether you’re a beginner who’s just getting began or you’re a professional, DotCom Secrets will stroll you through the process of beginning and growing a profitable company.

If you already have an organization, use the tricks in the book to scale to unbelievable levels? Aside from making money, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a trusted and powerful book that provides particular, actionable directions on what you need to do to fail-proof your company, how to attract customers, and the tricks to significantly boost your sales.

If you stop working to check out DotCom Secrets, you’re still not restricted at all. The only challenge, though, is that you’ll miss out on the chance to rapidly grow your existing organization or flourish in a competitive market.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some distinctions in between Expert Secrets Both books are relevant to, way of life business owners, entrepreneur and online marketers– because they match each other and offer beginning and growing a successful business.

Specialist Secrets vs DotCom Secrets.

DotCom Secrets outlines a detailed process to successfully structure your company. You get to discover how to deliver your message and interact value in a manner that makes individuals wish to pay you.

Professional Secrets offers actionable examples, illustrations, and stories that help you discover your voice, construct a devoted fan base and make money to share messages that will change somebody else’s life.

Both books are recommended to business owners who want to end up being more effective in their industries. Entrepreneurs who are developed to see chances in competition instead of pain.

And finally in Russell’s third and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your websites and funnels with your dream consumers (aka getting tons of traffic as the title of the book suggests).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is organized into 5 sections similar to Expert Secrets that details the simple marketing procedures and how to execute them.

Area One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell started the very first area of DotCom Secrets with “Ladders and Funnels.” He also reveals 5 (5) marketing tricks. Let’s go over them:

Secret # 1: The Secret Formula

Initially, you need to have a complete understanding of where you want your company. How does this understanding help your customers and customers?

This will help you to serve them better– instead of searching for out their discomfort points, how desperate they need options, and what they’re ready to pay.

In the secret formula, four simple concerns were outlined in a detailed order inside the DotCom Secrets book:

Who are your dream clients?

How do you find them?

How do you attract them without being pushy?

What advantage will they obtain from your service?

You’ll discover answers to these questions and more in the first trick.

Secret #2: The Value Ladder

Value is crucial when it comes to developing a sustainable company. , if there’s no worth, customers consumers clients customers leave.

.

That’s why Russell invested a lots of time to dissect the steps that you need to follow to browse your dream client from taking the “bait” (starting point of your ladder) to where they want to be.

DotCom Secrets Value Ladder

This trick is described as “taking them through your worth ladder.”

When you successfully structure the value ladder, you’ll not only make more money, you’ll likewise supply your clients with a more tailored service. They’ll enjoy you for this.

Secret # 3: From A Ladder To A Funnel

This secret is where the magic takes place. It’s like an epiphany that alters whatever you currently learn about growing a profitable organization. You’ll get going with building out your own sales funnel and the psychology behind a rewarding funnel.

It exceeds the product you’re selling or how they’re priced. There’s a lot more …

You require to have a complete worth ladder in place. It’s like your foolproof system for making sales on autopilot. If you do not have an effective value adder mapped out, you may not be able to develop a high-converting sales funnel.

The sales funnel is necessary and has actually changed the method business owners and services approach sales online.

It works since it considers the consumers’ behaviors– and moves them through the different actions of your worth ladder until they’re prepared to purchase your item– willingly.

Secret # 4: How To Find Your Dream Customers

You have a target market. You may not understand how to determine or serve them. That’s why understanding how to specify your target audience is essential.

This secret outlines where your target market (i.e., consumers who are ready to buy your item) are investing the majority of their time online. Discover the techniques to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be armed with the techniques that work to get a client to leave whatever they’re doing and have a look at your page.

Every online business owner requires to find out and master these techniques. Russell makes it simple in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Generating traffic to a landing page or website is a consistent battle for many people. It’s perhaps the most challenging element of running an effective online organization.

Do you truly understand how traffic works in the internet marketing area? Russell has the answers if you aren’t confident in your traffic generation knowledge.

He reveals you the best kind of traffic that you must take note of and how it can transform your organization. The type of traffic consists of:

  • Traffic we manage
  • The traffic we do not control
  • Traffic we own

Section Two: Your Communication Funnel

In this section, Russell digs deeper into the processes associated with building an audience by leveraging advanced individual branding tactics, the secrets to communicating well with your audience that will result in a sale.

Make sure you do not skip this section while checking out DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to constructing a appealing and positive character.

Why do you believe people like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and naturally, Russell Brunson have enormous fans?

As a company owner, you can’t fail when you lastly establish an appealing character. When you’re successful at it, it suggests you can include more competent clients to your email list and release a successful item that people are willing and ready to purchase right away.

In creating that appealing character, Russell Brunson defines the three parts you should keep in check, which is divided into 3 (3) classifications:

  • The Elements
  • The Identity
  • Storylines

DotCom Secrets reveals you how to produce an appealing character using these components and their aspects, and determine the very best way to interact your fascinating stories that will get the sales being available in.

Secret # 7: The Soap Opera Sequence

This “secret” comes from the previous part of Dotcom Secrets. It’s everything about creating a bond and a sort of connection between the Attractive Character and the target market through a traffic source we own. Email.

The Soap Opera Sequence makes up a series of e-mail series that assist to link and establish an instantaneous relationship between you and the individual reading your e-mail. Russell credits Andre Chaperon (creator of Autoresponder Madness) for developing the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his great heart also shares the EXACT five e-mail design templates that have actually assisted him to shift into an in-demand web and an appealing character online marketer.

Because it capitalizes on giving value to your customers, the Soap Opera Sequence works. This ‘worth’ paired with a tempting open story hooks them the minute they read your very first email and they’ll anticipate the next one.

The days of dull email series are over. Do not just enjoy daytime soap on TV, it’s time to anecdotally utilize it in your e-mail messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the secret to keeping your customers delighted to hear from you every day is utilizing the Seinfeld email format.”

What’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an e-mail style that constructs enjoyment in your readers. It ‘d captivate them and cause them to buy from you.

It leverages the power of storytelling. But this time, you’re being innovative in sharing your life and appropriate stories taking place with/around you– stories they can easily connect with. You ought to be purposeful and strategic about it anyways.

You want to have the ability to lead perfect clients back to your offer. This may look simple however it’s powerful nevertheless!

When you’re sending out Seinfeld emails, Russell also provides great examples and composed design templates to speed up the process.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area Three: Funnelology

In this area, the methods and tactics for developing high-converting funnels are talked about in detail, along with and what you truly should do to make your funnel work.

Russell covers the basics of a funnel, stages (and sales funnel stages) and the type of landing pages to utilize, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we found out the value of sticking to systems that work. In other words, there’s no requirement to transform the wheel.

There’s an opportunity that you’re making the above error if you’re a service owner and you’re struggling to break even.

This prevails with entrepreneurs who are simply beginning with their sales funnel. They try to re-invent the whole vehicle. When developing a service, what a horrible path to follow!

The secret here is leveraging on other individuals who currently have an effective funnel and making your offer to their exact clients. Watch on the:

  • Demographics
  • Advertisement copy and copies
  • Traffic sources
  • Deals
  • Landing page

Knowing how to reverse all these elements to work for you is a priceless gift for your business. Once you understand how the pieces fit, it’s quite easy.

Secret # 10: Seven Phases Of A Funnel

I’m really grateful that I check out DotCom Secrets a few years ago (and several times more because that first time to totally understand and carry out the methods in my own online company.

It not only opened my eyes to funnels and how to construct them but likewise the seven stages that an ideal consumer needs to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me much better concerned terms with this sentence within the DotCom Secrets. It checks out:

The real difference in between having a 6-, seven-, and even eight-figure service is whether you understand the stages of a funnel and can effectively generate income from the points along the line.

I learnt more about that there are levels of traffic temperature and for that reason, treating them along the exact same funnel process is dangerous.

This secret alone is basic to creating the right kind of page, offer, and traffic that will lead to sales.

There’s likewise the pre-framing idea that you need to totally understand when developing a funnel– specifically if you desire visitors and results in trust you more. Well, who doesn’t wish to establish trust already?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets surpasses the common business guidance. It goes into the specific landing pages you can produce in the 7 structure stages that we’ve discussed earlier.

You get to see the twenty-three of the most reliable foundation for your sales funnels.

DotCom Secrets 23 foundation of a funnel

Smart funnel hackers utilize these foundation at particular times throughout these very same 4 phases of the funnel:

  • Pre-frame bridge
  • Qualifying customers
  • Qualifying buyers

Determining hyperactive buyers for your services and items.

You can decide which you want to start with first and which one to stick to in your market once you’ve understood how this works.

Secret # 12: Frontend Vs. Backend Funnels

Selecting the best type of funnels can be a battle even to the advanced marketers. More so, comprehend the funnels that will be served only to certified purchasers (at the backend).

DotCom Secrets Frontend Vs Backend

This error isn’t so apparent– but bypassing it can make a distinction in your traffic engagement and sales.

Here Russell details the process he follows when selecting a funnel to utilize on the frontend of his worth ladders, the funnel he utilizes in the factor to consider phase (the middle), and those used for the backend deals.

Secret # 13: The Best Bait

I could not include this ‘secret’ when I first read the DotCom Secrets book.

Russell spills all of it out in this section and exposes the secret that made all his books sell millions.

Just by getting your complimentary copy of DotCom Secrets and studying the funnel steps, you’ll have several “Aha-Moments” that will alter your service, particularly if you have a product you’re currently offering online (or even offline).

I indicate if you can purchase your free copy of DotCom Secrets and study the funnel steps, you’ll understand the secret behind these records.

He highlights the power of words and how using a particular WORD can change your entire service magically. That single word can function as bait.

Despite the industry you run in, what you do, what items you provide, or business design, this is the part that some of the effective business owners would conceal from you.

 

Section Four: Funnels And Scripts

The very first time I check out DotCom Secrets, I could not understand this section since it was special in its way. I needed to read the book again to understand the point that Russell was making.

As one of the actionable sections, Russell dives deeper into the core funnels he utilizes in running ClickFunnels and other business, in addition to the precise funnel scripts that have actually helped him to offer millions of each of his products.

These are divided into the Frontend, Middle and Backend Funnels. Surprisingly, you do not have to deal with these parts because there’s a powerful suite of software you can utilize to automate whatever– ClickFunnels software.

1. Frontend Funnel: Two-Step– Free Plus Shipping

Due to the fact that it reveals what must take place as soon as you get your visitors onboard your sales funnel, the Frontend Funnel is important.

You’ll discover this type of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s simple to construct and can benefit eCommerce entrepreneurs or online marketers who have Shipping plus complimentary offers.

The first page of the Frontend Funnel starts with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to provide where the product should be delivered.

On the second page (step-two) of the funnel, the visitor’s credit card details is asked for the shipping and handling charge. As soon as the visitor has successfully filled out the second page– the One-time-offer is next.

Of course, you’re not left alone as there are scripts you will utilize to make this whole 2-step free shipping funnel effective. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the exact same Frontend Funnel, we likewise have the SLOs or Self-Liquidating Offers. The objective of setting up this deal is to assist breakeven and cover the cash you spent on marketing or getting the lead.

DotCom Secrets self liquidating deal

Here, Russell Brunson shows the practical mechanics involved in this kind of funnel. And he also introduced an unique script called the Star, Story, Solution script which assists to nudge a cold lead towards your items.

You’ll gain access to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll discover how to entice visitors and let them keep spending for a longer time.

But you’re not limited in any way– as there are many ways to utilize this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The best webinar is the perfect and likewise the first funnel for the middle of your value ladder. It covers everything about hosting high-converting webinars; how to use live or documented discussions to market your service or products on auto-pilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re supplied with the techniques and scripts that will make the webinar genuinely “best.”.

5. Middle Funnel: Invisible Perfect Webinar.

It’s not FREE!. It’s a more advanced webinar presentation where your goal is to get individuals to purchase.

You’ll also access the scripts for this upgraded version of Perfect Webinar.

6. Middle Funnel: Product Launch.

You utilize the “Product Launch” funnel particularly for introducing a new item by sharing a series of videos to supply lots of value to your visitors.

Internet marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the developer of Knowledge Broker Blueprint), and a host of them utilize it.

These videos will be convincing, useful, and amusing– therefore triggering visitors to act. You’ll find how to effectively structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of selling high-ticket deals utilizing a sophisticated formula and scripts. If you’re a coach or consultant, this funnel is what you require to obtain premium clients.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section 5: ClickFunnels.

This last section is brief however you can discover more by reading my ClickFunnels examine.

DotCom Secrets Pros and Cons.

DotCom Secrets is an excellent book if you want to get insights, see examples, and check out stories that will influence you to construct an effective organization online or guide you in transitioning from offline to internet marketing channels.

So let’s consider the cons and pros rapidly:.

Pros.

DotCom Secrets is free. Get business-building understanding without paying cash.

Enhance your company’ significance utilizing the value ladders and sales funnel strategies and scripts.

Get secrets to ending up being an idea leader in your market.

Easy techniques that will work for any organization design.

Establish and build relationships relationship with your clients.

Cons.

You may need to have an existing business to gain from DotCom Secrets (although it can certainly benefit you if you’re simply starting out as well as long as you carry out the information).

The book is perfect for services that take advantage of online marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

DotCom Secrets is FREE when you get it from the official site. You just have to spend for shipping/handling– $7.95 if you’re based within the US or $14.95 for global.

There you have it, the Free Plus Shipping deal we talked about previously. As you can see, Russell is a master at executing what he teaches.

If you prefer to buy DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your choice.

DotCom Secrets Free Book.

Thanks to Russell for offering the book free from his site (you just spend for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a package of actionable strategies and secrets for growing an organization and starting.

You’ll stumble upon a lot of aha minutes while going through the areas. You’re guided on how to incorporate the idea into my own service.

DotCom Secrets is a playbook. You might need to read it multiple times to get the ‘secrets’ into your head and service. You do not have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re offering service or products online, I extremely suggest that you get a copy of DotCom Secrets for FREE.

>>Click Here To Get Your Copy Of Dotcom Secrets<<