Russell Brunson Churn Rate

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is a fantastic book if you wish to get insights, see examples, and read stories that will motivate you to build an effective business online or guide you in transitioning from offline to online marketing channels.

Let’s think about the pros and cons quickly:

Pros:

  • DotCom Secrets is complimentary. Get it here.
  • You will get over the shoulder lessons from an effective incredibly affiliate– Russell Brunson.
  • The book is a enjoyable and easy read.
  • You will get actionable takeaways that you can use to improve your business instantly.

Cons:

  • It’s not a “how to earn money online” book per se.
  • You will need to have some knowledge of internet marketing concepts to totally value the book.

Dotcom Secrets is an excellent resource if you wish to gain from someone who has really earned money online.

Russell Brunson takes you detailed through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll leave from reading this book with actionable takeaways that you can utilize to improve your organization right away.

The only disadvantage is that it’s not a “how to earn money online” book per se– you will require to have some knowledge of online marketing concepts to completely value it.

But overall, Dotcom Secrets is a valuable resource for anyone seeking to build or grow an online service.

If you’re ready to find out from one of the masters of Sales Funn, be sure to check out this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my preferred organization books. You might have to read it numerous times to totally understand it. Or simply make it your companion as you set about your online way of life business experiences.

In the introduction of the book, Russell Brunson guaranteed to keep the book evergreen for many years to come. The objective is to make it relevant to both new and sophisticated online business owners.

The number of company books do you still find appropriate in this ever-changing world? Even though marketing strategies are continuously changing, the DotCom Secrets book is still extremely pertinent and helpful today.

What Is DotCom Secrets?

The DotCom Secrets book supplies a detailed process for growing an effective organization– whether online or offline.

DotCom Secrets Review

Despite The Fact That DotCom Secrets was first published in 2015, you’ll discover that most of the strategies that Russell speak about are still reliable today.

You’ll get a lots of actionable recommendations from the book and if you have strategies to sell items online or you’re currently at it, you require to get a copy of DotCom Secrets and keep it as a referral.

Dan Kennedy wrote the forward to the DotCom Secrets book. In his specific words:

” In fact, this is a proven playbook for growing your company with reliable list building and sales/conversion techniques, which can be used online and offline.”

This is a transformative and effective book. If you’re looking to start an organization or scale an existing organization, DotCom Secrets by Russell Brunson is the best roadway map.

Within the pages of the Dotcom Secrets book, you’ll get a comprehensive plan that guides you on the ideal building blocks for your company. You’ll certainly get results from reading it.

To be honest, DotCom Secrets sounds like a book for constructing a sustainable online organization just.

But don’t be constrained by that because the actionable marketing techniques work for both online and offline companies. So you’re in safe hands if you run a brick-and-mortar organization and wish to transition to internet marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, only you can respond to that question. If you wish to start or scale an organization and follow tested ‘shortcut’ that has actually been evaluated by Russell himself, you should read the DotCom Secrets book.

It’s changing lives and I’ve personally discovered it super important on my entrepreneurial journey (I’ve read it several times). I highly recommend the book.

If you ‘d rather play cool and attempt to figure it out on your own, then DotCom Secrets might not be worth your read. You need to think about another book.

DotCom Secrets offers clever insights and methods to:

Existing company owner: If you have not started an organization at all or have no business idea, the book might not relate to you.

Item owners: If you have an existing product already, then you can discover strategies to double or perhaps triple your sales.

Positive marketers: If you’re willing to take actions that might challenge your idea of business, then you must utilize DotCom Secrets as a reference.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You want to construct a business that stands the test of time. You do not wish to fizzle out due to the fact that you do not have the skillset, tools, and secrets that have actually been checked and proven to produce great outcomes.

So whether you’re a newbie who’s just getting going or you’re an expert, DotCom Secrets will stroll you through the process of beginning and growing a rewarding company.

If you already have a company, utilize the tricks in the book to scale to incredible levels? Aside from making money, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a trusted and powerful book that offers specific, actionable instructions on what you must do to fail-proof your organization, how to attract clients, and the tricks to substantially enhance your sales.

If you fail to check out DotCom Secrets, you’re still not restricted at all. The only challenge, however, is that you’ll miss the opportunity to rapidly grow your existing service or thrive in a competitive market.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some distinctions in between Expert Secrets Both books are relevant to, way of life business owners, company owner and online marketers– considering that they complement each other and offer starting and growing an effective business.

Expert Secrets vs DotCom Secrets.

DotCom Secrets describes a step-by-step process to successfully structure your service. You get to learn how to deliver your message and interact worth in a way that makes people wish to pay you.

Professional Secrets provides actionable examples, illustrations, and stories that help you discover your voice, construct a faithful fan base and make money to share messages that will alter another person’s life.

Both books are suggested to company owner who want to become more successful in their industries. Business owners who are built to see opportunities in competition instead of discomfort.

And lastly in Russell’s 3rd and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your websites and funnels with your dream customers (aka getting tons of traffic as the title of the book recommends).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is organized into 5 sections just like Expert Secrets that outlines the simple marketing procedures and how to execute them.

Section One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell started the first area of DotCom Secrets with “Ladders and Funnels.” He likewise exposes 5 (5) marketing secrets. Let’s discuss them:

Secret # 1: The Secret Formula

You require to have a full understanding of where you desire your organization. How does this understanding assist your customers and customers?

This will assist you to serve them better– instead of trying to find out their discomfort points, how desperate they need options, and what they’re willing to pay.

In the secret formula, four basic questions were described in a detailed order inside the DotCom Secrets book:

Who are your dream clients?

How do you discover them?

How do you attract them without being aggressive?

What benefit will they obtain from your company?

You’ll find answers to these concerns and more in the very first trick.

Secret #2: The Value Ladder

When it comes to developing a sustainable organization, worth is crucial. If there’s no value, customers and clients will leave.

That’s why Russell invested a ton of time to dissect the actions that you need to follow to browse your dream customer from taking the “bait” (starting point of your ladder) to where they wish to be.

DotCom Secrets Value Ladder

This trick is referred to as “taking them through your value ladder.”

When you effectively structure the worth ladder, you’ll not just make more cash, you’ll also offer your customers with a more personalized option. They’ll enjoy you for this.

Secret # 3: From A Ladder To A Funnel

This secret is where the magic occurs. It’s like an epiphany that changes whatever you already learn about growing a successful business. You’ll begin with constructing out your own sales funnel and the psychology behind a successful funnel.

It surpasses the product you’re selling or how they’re priced. There’s a lot more …

You require to have a complete worth ladder in place. It’s like your infallible system for making sales on autopilot. You might not be able to construct a high-converting sales funnel if you don’t have an efficient worth adder drawn up.

The sales funnel is essential and has actually altered the method business owners and businesses approach sales online.

It works because it considers the clients’ behaviors– and moves them through the various actions of your worth ladder up until they’re prepared to purchase your product– voluntarily.

Secret # 4: How To Find Your Dream Customers

You have a target audience. Sadly, you might not know how to recognize or serve them. That’s why understanding how to specify your target audience is essential.

This secret lays out where your target audience (i.e., customers who are ready to acquire your product) are investing most of their time online. Discover the tricks to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be armed with the techniques that work to get a client to leave whatever they’re doing and take a look at your page.

Every online business owner requires to find out and master these strategies. Russell makes it simple in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Getting traffic to a landing page or website is a continuous struggle for most people. It’s perhaps the most complicated aspect of running an effective online business.

Do you actually understand how traffic works in the internet marketing area? Russell has the answers if you aren’t confident in your traffic generation knowledge.

He reveals you the very best kind of traffic that you must take notice of and how it can transform your service. The type of traffic includes:

  • Traffic we control
  • The traffic we don’t control
  • Traffic we own

Section Two: Your Communication Funnel

In this area, Russell digs deeper into the procedures involved in constructing an audience by leveraging advanced personal branding methods, the tricks to communicating well with your audience that will cause a sale.

Ensure you do not avoid this section while reading DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to developing a confident and appealing character.

Why do you believe men like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and of course, Russell Brunson have enormous fans?

As a company owner, you can’t go wrong when you finally establish an appealing character. When you’re successful at it, it means you can include more competent customers to your e-mail list and introduce a successful product that people are willing and prepared to buy immediately.

In developing that appealing character, Russell Brunson defines the 3 components you need to keep in check, which is divided into 3 (3) classifications:

  • The Elements
  • The Identity
  • Storylines

DotCom Secrets shows you how to develop an attractive character using these parts and their components, and identify the best way to interact your fascinating stories that will get the sales coming in.

Secret # 7: The Soap Opera Sequence

This “secret” comes from the previous part of Dotcom Secrets. It’s everything about producing a bond and a sort of rapport between the Attractive Character and the target market by means of a traffic source we own. Email.

The Soap Opera Sequence consists of a series of e-mail sequences that help to link and establish an instantaneous relationship between you and the individual reading your e-mail. Russell credits Andre Chaperon (developer of Autoresponder Madness) for coming up with the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his good heart likewise shares the EXACT five email templates that have assisted him to transition into a sought-after internet and an appealing character marketer.

The Soap Opera Sequence works due to the fact that it profits from giving worth to your subscribers. This ‘value’ coupled with a tempting open story hooks them the minute they read your first email and they’ll look forward to the next one.

The days of uninteresting e-mail series are over. Don’t just enjoy daytime drama on television, it’s time to anecdotally use it in your email messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the trick to keeping your customers delighted to speak with you every day is utilizing the Seinfeld email format.”

What’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an email style that constructs excitement in your readers. It ‘d captivate them and cause them to purchase from you.

It leverages the power of storytelling. However this time, you’re being creative in sharing your life and pertinent stories happening with/around you– stories they can easily get in touch with. You need to be tactical and purposeful about it anyways.

You wish to be able to lead ideal customers back to your deal. This may look simple however it’s powerful!

When you’re sending Seinfeld emails, Russell also supplies good examples and written templates to speed up the process.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area Three: Funnelology

In this section, the strategies and techniques for constructing high-converting funnels are talked about in detail, in addition to and what you really need to do to make your funnel work.

Russell covers the fundamentals of a funnel, stages (and sales funnel phases) and the kind of landing pages to utilize, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we discovered the importance of sticking to systems that work. In other words, there’s no requirement to reinvent the wheel.

If you’re a business owner and you’re struggling to break even, there’s a chance that you’re making the above error.

This prevails with entrepreneurs who are simply starting with their sales funnel. They try to re-invent the entire vehicle. When constructing an organization, what a dreadful path to follow!

The secret here is leveraging on other individuals who already have an effective funnel and making your deal to their exact consumers. Watch on the:

  • Demographics
  • Advertisement copy and copies
  • Traffic sources
  • Offers
  • Landing page

Knowing how to reverse all these aspects to work for you is a priceless present for your service. It’s quite simple once you comprehend how the pieces fit.

Secret # 10: Seven Phases Of A Funnel

I’m really delighted that I read DotCom Secrets a couple of years ago (and a number of times more since that very first time to completely understand and implement the techniques in my own online service.

It not only opened my eyes to funnels and how to construct them however also the seven stages that an ideal client has to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me better come to terms with this sentence within the DotCom Secrets. It checks out:

The genuine distinction in between having a six-, 7-, and even eight-figure service is whether you comprehend the stages of a funnel and can effectively generate income from the points along the line.

I was familiar with that there are levels of traffic temperature level and therefore, treating them along the exact same funnel procedure threatens.

This trick alone is fundamental to developing the right type of page, offer, and traffic that will lead to sales.

When producing a funnel– particularly if you want visitors and leads to trust you more, there’s likewise the pre-framing concept that you require to completely comprehend. Well, who doesn’t wish to develop trust currently?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets goes beyond the normal company suggestions. It goes into the specific landing pages you can produce in the 7 building stages that we’ve talked about earlier.

You get to see the twenty-three of the most efficient foundation for your sales funnels.

DotCom Secrets 23 building blocks of a funnel

Smart funnel hackers utilize these building blocks at specific times during these exact same 4 phases of the funnel:

  • Pre-frame bridge
  • Qualifying subscribers
  • Qualifying purchasers

Determining hyperactive purchasers for your services and items.

You can choose which you desire to start with very first and which one to stick to in your market once you’ve understood how this works.

Secret # 12: Frontend Vs. Backend Funnels

Selecting the right kind of funnels can be a struggle even to the advanced online marketers. More so, understand the funnels that will be served just to certified purchasers (at the backend).

DotCom Secrets Frontend Vs Backend

This error isn’t so obvious– but bypassing it can make a distinction in your traffic engagement and sales.

Here Russell outlines the procedure he follows when picking a funnel to use on the frontend of his worth ladders, the funnel he utilizes in the factor to consider stage (the middle), and those used for the backend offers.

Secret # 13: The Best Bait

I couldn’t include this ‘secret’ when I first checked out the DotCom Secrets book.

Russell spills it all out in this area and exposes the secret that made all his books offer millions.

Simply by grabbing your complimentary copy of DotCom Secrets and studying the funnel steps, you’ll have numerous “Aha-Moments” that will alter your organization, especially if you have an item you’re currently selling online (or perhaps offline).

I imply if you can purchase your totally free copy of DotCom Secrets and study the funnel steps, you’ll comprehend the trick behind these records.

He highlights the power of words and how using a particular WORD can change your whole company magically. That single word can function as bait.

Regardless of the industry you run in, what you do, what items you provide, or the business model, this is the part that a few of the effective entrepreneurs would conceal from you.

 

Section Four: Funnels And Scripts

The very first time I read DotCom Secrets, I could not understand this section since it was unique in its way. I needed to read the book again to comprehend the point that Russell was making.

As one of the actionable sections, Russell dives deeper into the core funnels he uses in running ClickFunnels and other companies, along with the specific funnel scripts that have helped him to sell countless each of his products.

These are split into the Frontend, Middle and Backend Funnels. Remarkably, you do not have to fight with these parts since there’s a powerful suite of software application you can utilize to automate everything– ClickFunnels software.

1. Frontend Funnel: Two-Step– Free Plus Shipping

Due to the fact that it reveals what need to take place as soon as you get your visitors onboard your sales funnel, the Frontend Funnel is essential.

You’ll find this kind of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s basic to construct and can benefit eCommerce marketers or business owners who have Shipping plus totally free offers.

The first page of the Frontend Funnel begins with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to provide where the item should be delivered.

On the second page (step-two) of the funnel, the visitor’s charge card details is asked for the shipping and handling charge. Once the visitor has actually effectively completed the second page– the One-time-offer is next.

Obviously, you’re not left alone as there are scripts you will use to make this entire 2-step free shipping funnel effective. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the very same Frontend Funnel, we also have the SLOs or Self-Liquidating Offers. The objective of setting up this deal is to help breakeven and cover the money you spent on marketing or getting the lead.

DotCom Secrets self liquidating deal

Here, Russell Brunson shows the practical mechanics associated with this kind of funnel. And he likewise presented an unique script called the Star, Story, Solution script which assists to push a cold lead towards your products.

You’ll access to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll find how to lure visitors and let them keep spending for a longer time.

You’re not limited in any method– as there are lots of methods to use this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The ideal webinar is the perfect and also the first funnel for the middle of your value ladder. It covers everything about hosting high-converting webinars; how to use live or taped discussions to market your products or services on autopilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re offered with the methods and scripts that will make the webinar truly “perfect.”.

5. Middle Funnel: Invisible Perfect Webinar.

Unlike the Perfect Webinar, this one is a little bit various. It’s not FREE!. It’s a more advanced webinar discussion where your goal is to get individuals to buy. But it’s “invisible”– which indicates there’s no pushy or deceptiveness included.

You’ll also access the scripts for this upgraded version of Perfect Webinar.

6. Middle Funnel: Product Launch.

You utilize the “Product Launch” funnel particularly for introducing a brand-new item by sharing a series of videos to supply tons of worth to your visitors.

Online marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the developer of Knowledge Broker Blueprint), and a host of them use it.

These videos will be convincing, helpful, and entertaining– consequently causing visitors to act. You’ll discover how to effectively structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of selling high-ticket deals utilizing an advanced formula and scripts. This funnel is what you need to get premium clients if you’re a coach or consultant.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section 5: ClickFunnels.

This last area is short however you can find out more by reading my ClickFunnels examine.

DotCom Secrets Pros and Cons.

DotCom Secrets is a fantastic book if you want to acquire insights, see examples, and check out stories that will inspire you to develop a successful service online or guide you in transitioning from offline to online marketing channels.

Let’s consider the cons and pros quickly:.

Pros.

DotCom Secrets is complimentary. Get business-building knowledge without paying money.

Improve your service’ relevance using the worth ladders and sales funnel techniques and scripts.

Get tricks to ending up being a thought leader in your industry.

Simple methods that will work for any organization model.

Build relationships and develop rapport with your customers.

Cons.

You might require to have an existing business to benefit from DotCom Secrets (although it can certainly benefit you if you’re just starting out as well as long as you execute the information).

The book is ideal for companies that take advantage of online marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

When you get it from the official site, DotCom Secrets is FREE. If you’re based within the US or $14.95 for worldwide, you just have to pay for shipping/handling– $7.95.

There you have it, the Free Plus Shipping deal we went over earlier. As you can see, Russell is a master at executing what he teaches.

You can get the paperback format for $14.80 if you choose to buy DotCom Secrets from Amazon. It’s your option.

DotCom Secrets Free Book.

Thanks to Russell for providing the book free from his website (you just pay for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a plan of actionable techniques and tricks for growing a business and starting.

You’ll discover a lot of aha moments while going through the areas. More significantly, you’re assisted on how to include the concept into my own organization.

DotCom Secrets is a playbook. You might have to read it multiple times to get the ‘tricks’ into your head and company. You don’t have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re offering services or items online, I extremely advise that you get a copy of DotCom Secrets for FREE.

>>Click Here To Get Your Copy Of Dotcom Secrets<<