Russell Brunson Coaching Program

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is a fantastic book if you want to gain insights, see examples, and read stories that will influence you to construct a successful organization online or guide you in transitioning from offline to internet marketing channels.

So let’s think about the advantages and disadvantages quickly:

Pros:

  • DotCom Secrets is complimentary. Get it here.
  • You will get over the shoulder lessons from a successful super affiliate– Russell Brunson.
  • The book is a enjoyable and simple read.
  • You will get actionable takeaways that you can use to enhance your organization immediately.

Cons:

  • It’s not a “how to earn money online” book per se.
  • You will need to have some knowledge of online marketing ideas to completely appreciate the book.

If you want to find out from someone who has in fact made cash online, Dotcom Secrets is a fantastic resource.

Russell Brunson takes you detailed through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll leave from reading this book with actionable takeaways that you can utilize to enhance your service instantly.

The only downside is that it’s not a “how to earn money online” book per se– you will need to have some knowledge of online marketing ideas to completely value it.

However in general, Dotcom Secrets is a valuable resource for anybody aiming to build or grow an online organization.

If you’re ready to discover from one of the masters of Sales Funn, be sure to inspect out this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my favorite business books. You might need to read it several times to totally understand it. Or simply make it your buddy as you set about your online way of life organization experiences.

In the introduction of the book, Russell Brunson assured to keep the book evergreen for years to come. The goal is to make it appropriate to both advanced and brand-new online business owners.

The number of service books do you still find appropriate in this ever-changing world? Even though marketing methods are constantly changing, the DotCom Secrets book is still incredibly appropriate and helpful today.

What Is DotCom Secrets?

The DotCom Secrets book offers a step-by-step process for growing an effective organization– whether online or offline.

DotCom Secrets Review

Despite The Fact That DotCom Secrets was first published in 2015, you’ll find that the majority of the strategies that Russell discuss are still efficient today.

You’ll get a ton of actionable suggestions from the book and if you have plans to sell products online or you’re currently at it, you require to get a copy of DotCom Secrets and keep it as a recommendation.

Dan Kennedy wrote the forward to the DotCom Secrets book. In his exact words:

” In truth, this is a proven playbook for growing your business with effective lead generation and sales/conversion techniques, which can be utilized online and offline.”

This is a transformative and effective book. If you’re looking to start a company or scale an existing company, DotCom Secrets by Russell Brunson is the best road map.

Within the pages of the Dotcom Secrets book, you’ll get a detailed strategy that guides you on the ideal foundation for your organization. You’ll definitely get arise from reading it.

To be honest, DotCom Secrets sounds like a book for developing a sustainable online service only.

However don’t be constrained by that because the actionable marketing methods work for both online and offline businesses. You’re in safe hands if you run a brick-and-mortar service and want to shift to online marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, just you can answer that question. If you want to scale a service or start and follow proven ‘faster way’ that has been tested by Russell himself, you should check out the DotCom Secrets book.

It’s altering lives and I’ve personally discovered it very important on my entrepreneurial journey (I’ve read it numerous times). I highly advise the book.

DotCom Secrets may not be worth your read if you ‘d rather play cool and try to figure it out by yourself. You must consider another book.

DotCom Secrets offers smart insights and strategies to:

Existing company owner: If you have not begun a business at all or have no organization idea, the book may not relate to you.

Product owners: If you have an existing item currently, then you can discover strategies to double or perhaps triple your sales.

Confident marketers: If you’re ready to take actions that might challenge your concept of company, then you ought to use DotCom Secrets as a referral.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You want to develop a company that stands the test of time. Because you do not have the skillset, tools, and tricks that have actually been tested and proven to produce terrific results, you don’t desire to fizzle out.

So whether you’re a newbie who’s just getting going or you’re a professional, DotCom Secrets will walk you through the procedure of starting and growing a successful service.

If you already have a business, use the secrets in the book to scale to amazing levels? Aside from generating income, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a relied on and effective book that offers specific, actionable instructions on what you need to do to fail-proof your business, how to attract consumers, and the secrets to significantly boost your sales.

If you fail to check out DotCom Secrets, you’re still not limited at all. The only difficulty, though, is that you’ll miss out on the opportunity to rapidly grow your existing service or prosper in a competitive industry.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some distinctions between Expert Secrets Both books are relevant to, way of life entrepreneurs, business owners and online marketers– considering that they match each other and provide for starting and growing a successful company.

Professional Secrets vs DotCom Secrets.

DotCom Secrets describes a detailed process to effectively structure your organization. You get to discover how to deliver your message and communicate value in a manner that makes individuals want to pay you.

Specialist Secrets offers actionable examples, illustrations, and stories that assist you discover your voice, construct a loyal fan base and get paid to share messages that will alter another person’s life.

Both books are recommended to entrepreneur who wish to end up being more successful in their markets. Entrepreneurs who are developed to see opportunities in competitors instead of discomfort.

And finally in Russell’s 3rd and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your sites and funnels with your dream clients (aka getting lots of traffic as the title of the book recommends).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is arranged into 5 sections similar to Expert Secrets that lays out the easy marketing procedures and how to implement them.

Section One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell started the very first area of DotCom Secrets with “Ladders and Funnels.” He likewise exposes 5 (5) marketing tricks. Let’s discuss them:

Secret # 1: The Secret Formula

Initially, you require to have a full understanding of where you desire your business. How does this understanding assist your consumers and customers?

This will help you to serve them much better– instead of trying to find out their discomfort points, how desperate they require solutions, and what they’re ready to pay.

In the secret formula, four easy questions were described in a step-by-step order inside the DotCom Secrets book:

Who are your dream clients?

How do you find them?

How do you attract them without being pushy?

What advantage will they receive from your service?

You’ll discover answers to these questions and more in the very first secret.

Secret #2: The Value Ladder

When it comes to building a sustainable business, value is crucial. , if there’s no value, customers consumers clients customers leave.

Customers

That’s why Russell invested a lots of time to dissect the steps that you require to follow to browse your dream client from taking the “bait” (beginning point of your ladder) to where they wish to be.

DotCom Secrets Value Ladder

This trick is referred to as “taking them through your worth ladder.”

When you effectively structure the value ladder, you’ll not only make more cash, you’ll likewise supply your clients with a more tailored option. They’ll love you for this.

Secret # 3: From A Ladder To A Funnel

This secret is where the magic occurs. It’s like an epiphany that changes whatever you already know about growing a lucrative company. You’ll start with building out your own sales funnel and the psychology behind a successful funnel.

There’s a lot more …

You need to have a complete value total in place. You might not be able to develop a high-converting sales funnel if you don’t have a reliable worth adder mapped out.

The sales funnel is necessary and has actually altered the method business owners and organizations approach sales online.

It works since it takes into account the clients’ behaviors– and moves them through the different steps of your value ladder up until they’re all set to purchase your product– voluntarily.

Secret # 4: How To Find Your Dream Customers

You have a target audience. You might not know how to identify or serve them. That’s why knowing how to define your target audience is essential.

This secret lays out where your target audience (i.e., clients who are ready to buy your product) are investing most of their time online. Discover the tricks to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be armed with the techniques that work to get a consumer to leave whatever they’re doing and have a look at your page.

Every online business owner needs to learn and master these methods. Russell makes it simple in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Generating traffic to a landing page or website is a constant battle for the majority of people. It’s arguably the most daunting aspect of running a successful online service.

Do you actually comprehend how traffic operates in the internet marketing area? If you aren’t positive in your traffic generation competence, Russell has the answers.

He shows you the very best type of traffic that you must focus on and how it can transform your service. The kind of traffic includes:

  • Traffic we control
  • The traffic we do not manage
  • Traffic we own

Area Two: Your Communication Funnel

In this area, Russell digs deeper into the processes associated with building an audience by leveraging more advanced personal branding tactics, the secrets to interacting well with your audience that will result in a sale.

Make sure you don’t avoid this section while checking out DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to building a positive and appealing character.

Why do you think men like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and of course, Russell Brunson have massive fans?

As a company owner, you can’t fail when you finally establish an attractive character. When you’re successful at it, it indicates you can include more competent customers to your e-mail list and introduce a successful item that people are willing and prepared to acquire immediately.

In producing that appealing character, Russell Brunson specifies the 3 components you should keep in check, which is split into three (3) classifications:

  • The Elements
  • The Identity
  • Storylines

DotCom Secrets reveals you how to create an attractive character using these components and their aspects, and recognize the very best way to communicate your fascinating stories that will get the sales can be found in.

Secret # 7: The Soap Opera Sequence

This “secret” comes from the previous part of Dotcom Secrets. It’s all about creating a bond and a sort of relationship between the Attractive Character and the target audience through a traffic source we own. Email.

The Soap Opera Sequence makes up a series of e-mail sequences that help to connect and develop an instantaneous relationship in between you and the individual reading your email. Russell credits Andre Chaperon (developer of Autoresponder Madness) for developing the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his great heart likewise shares the EXACT 5 email design templates that have assisted him to transition into a desired internet and an appealing character marketer.

Since it capitalizes on offering value to your customers, the Soap Opera Sequence works. This ‘worth’ paired with a tempting open storyline hooks them the minute they read your first email and they’ll anticipate the next one.

The days of uninteresting email series are over. Don’t just delight in daytime drama on TV, it’s time to anecdotally use it in your email messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the trick to keeping your subscribers happy to speak with you every day is using the Seinfeld email format.”

What’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an e-mail design that builds enjoyment in your readers. It ‘d entertain them and trigger them to purchase from you.

It leverages the power of storytelling. However this time, you’re being innovative in sharing your life and pertinent stories occurring with/around you– stories they can quickly get in touch with. You must be strategic and purposeful about it anyways.

You wish to have the ability to lead ideal customers back to your deal. This may look simple however it’s effective nevertheless!

Russell also provides good examples and composed design templates to accelerate the process when you’re sending out Seinfeld e-mails.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section Three: Funnelology

In this section, the strategies and techniques for constructing high-converting funnels are discussed in detail, along with and what you actually must do to make your funnel work.

Russell covers the basics of a funnel, phases (and sales funnel phases) and the type of landing pages to use, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we learned the value of staying with systems that work. Simply put, there’s no requirement to transform the wheel.

There’s an opportunity that you’re making the above error if you’re a company owner and you’re struggling to break even.

This is common with business owners who are simply beginning with their sales funnel. They try to re-invent the whole vehicle. When constructing a business, what a dreadful course to follow!

The trick here is leveraging on other people who currently have a successful funnel and making your offer to their precise customers. Watch on the:

  • Demographics
  • Ad copy and copies
  • Traffic sources
  • Offers
  • Landing page

Understanding how to reverse all these elements to work for you is a valuable present for your business. Once you understand how the pieces fit, it’s rather simple.

Secret # 10: Seven Phases Of A Funnel

I’m extremely thankful that I read DotCom Secrets a few years ago (and numerous times more because that first time to fully understand and execute the techniques in my own online company.

It not just opened my eyes to funnels and how to develop them but also the 7 phases that a perfect customer needs to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me much better pertained to terms with this sentence within the DotCom Secrets. It checks out:

The genuine distinction in between having a six-, 7-, or even eight-figure company is whether you understand the phases of a funnel and can effectively monetize the points along the line.

I was familiar with that there are levels of traffic temperature level and for that reason, treating them along the very same funnel process threatens.

This trick alone is fundamental to creating the ideal kind of page, offer, and traffic that will result in sales.

When producing a funnel– particularly if you want visitors and leads to trust you more, there’s also the pre-framing idea that you need to totally comprehend. Well, who doesn’t want to establish trust currently?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets exceeds the normal company suggestions. It enters into the specific landing pages you can develop in the 7 building phases that we’ve discussed earlier.

You get to see the twenty-three of the most efficient building blocks for your sales funnels.

DotCom Secrets 23 foundation of a funnel

Smart funnel hackers utilize these building blocks at particular times throughout these exact same four phases of the funnel:

  • Pre-frame bridge
  • Qualifying customers
  • Qualifying purchasers

Determining hyperactive buyers for your services and products.

You can choose which you desire to begin with first and which one to stick to in your market once you’ve understood how this works.

Secret # 12: Frontend Vs. Backend Funnels

Choosing the right type of funnels can be a struggle even to the advanced marketers. More so, comprehend the funnels that will be served just to qualified buyers (at the backend).

DotCom Secrets Frontend Vs Backend

This mistake isn’t so apparent– however bypassing it can make a distinction in your traffic engagement and sales.

Here Russell describes the procedure he follows when choosing a funnel to utilize on the frontend of his value ladders, the funnel he utilizes in the consideration phase (the middle), and those used for the backend offers.

Secret # 13: The Best Bait

I could not contain this ‘secret’ when I first read the DotCom Secrets book.

Russell spills it all out in this area and reveals the trick that made all his books sell millions.

Just by getting your totally free copy of DotCom Secrets and studying the funnel actions, you’ll have a number of “Aha-Moments” that will change your service, especially if you have a product you’re currently selling online (or even offline).

I indicate if you can buy your free copy of DotCom Secrets and study the funnel steps, you’ll comprehend the trick behind these records.

He highlights the power of words and how utilizing a specific WORD can alter your entire company magically. That single word can act as bait.

No matter the market you run in, what you do, what products you offer, or business model, this is the part that some of the successful entrepreneurs would hide from you.

 

Section Four: Scripts and funnels

The first time I check out DotCom Secrets, I couldn’t grasp this section because it was distinct in its method. I needed to check out the book once again to comprehend the point that Russell was making.

As one of the actionable areas, Russell dives deeper into the core funnels he utilizes in running ClickFunnels and other companies, as well as the specific funnel scripts that have assisted him to sell millions of each of his items.

These are divided into the Frontend, Middle and Backend Funnels. Interestingly, you do not have to deal with these parts because there’s an effective suite of software you can use to automate everything– ClickFunnels software application.

1. Frontend Funnel: Two-Step– Free Plus Shipping

Because it reveals what must take place as soon as you get your visitors onboard your sales funnel, the Frontend Funnel is important.

You’ll discover this type of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s basic to build and can benefit eCommerce business owners or online marketers who have Shipping plus totally free offers.

The first page of the Frontend Funnel starts with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to supply where the item should be shipped.

On the second page (step-two) of the funnel, the visitor’s charge card details is asked for the shipping and dealing with charge. When the visitor has actually successfully filled out the 2nd page– the One-time-offer is next.

Obviously, you’re not left alone as there are scripts you will utilize to make this whole 2-step free shipping funnel reliable. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the exact same Frontend Funnel, we likewise have the SLOs or Self-Liquidating Offers. The objective of setting up this deal is to assist breakeven and cover the money you invested in marketing or getting the lead.

DotCom Secrets self liquidating offer

Here, Russell Brunson reveals the useful mechanics associated with this kind of funnel. And he likewise presented a distinct script called the Star, Story, Solution script which helps to push a cold lead towards your items.

You’ll access to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll find how to lure visitors and let them keep paying for a longer time.

But you’re not limited in any way– as there are lots of methods to use this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The best webinar is the best and also the first funnel for the middle of your worth ladder. It covers everything about hosting high-converting webinars; how to use recorded or live discussions to market your product and services on auto-pilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re offered with the methods and scripts that will make the webinar truly “ideal.”.

5. Middle Funnel: Invisible Perfect Webinar.

It’s not FREE!. It’s a more innovative webinar discussion where your objective is to get people to purchase.

You’ll likewise access the scripts for this upgraded version of Perfect Webinar.

6. Middle Funnel: Product Launch.

You utilize the “Product Launch” funnel particularly for releasing a new product by sharing a series of videos to offer lots of value to your visitors.

Internet marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the developer of Knowledge Broker Blueprint), and a host of them use it.

These videos will be convincing, handy, and amusing– thus triggering visitors to act. You’ll discover how to correctly structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of offering high-ticket deals utilizing an advanced formula and scripts. This funnel is what you require to acquire premium clients if you’re a coach or specialist.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area 5: ClickFunnels.

This last area is quick but you can learn more by reading my ClickFunnels examine.

DotCom Secrets Pros and Cons.

DotCom Secrets is an excellent book if you want to acquire insights, see examples, and check out stories that will influence you to build an effective organization online or guide you in transitioning from offline to internet marketing channels.

Let’s think about the cons and pros quickly:.

Pros.

DotCom Secrets is free. Get business-building knowledge without paying money.

Enhance your organization’ relevance using the value ladders and sales funnel methods and scripts.

Get tricks to becoming an idea leader in your industry.

Simple strategies that will work for any service model.

Build relationships and develop connection with your clients.

Cons.

You may require to have an existing organization to gain from DotCom Secrets (although it can certainly benefit you if you’re simply starting out along with long as you execute the information).

The book is ideal for organizations that leverage internet marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

When you get it from the official website, DotCom Secrets is FREE. If you’re based within the United States or $14.95 for global, you only have to pay for shipping/handling– $7.95.

There you have it, the Free Plus Shipping offer we talked about earlier. As you can see, Russell is a master at executing what he teaches.

If you choose to purchase DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your choice.

DotCom Secrets Free Book.

Thanks to Russell for providing the book devoid of his website (you simply spend for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a bundle of actionable techniques and tricks for starting and growing a service.

You’ll encounter a bunch of aha moments while going through the areas. You’re assisted on how to include the concept into my own service.

DotCom Secrets is a playbook. You may need to read it multiple times to get the ‘tricks’ into your head and company. However you don’t have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re selling service or products online, I highly advise that you get a copy of DotCom Secrets totally free.

>>Click Here To Get Your Copy Of Dotcom Secrets<<