Russell Brunson Expert Secrets Review

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is a great book if you wish to acquire insights, see examples, and read stories that will inspire you to build a successful company online or guide you in transitioning from offline to internet marketing channels.

Let’s think about the cons and pros rapidly:

Pros:

  • DotCom Secrets is totally free. Get it here.
  • You will get over the shoulder lessons from an effective very affiliate– Russell Brunson.
  • The book is a simple and enjoyable read.
  • You will get actionable takeaways that you can utilize to improve your service instantly.

Cons:

  • It’s not a “how to make money online” book per se.
  • You will require to have some knowledge of online marketing principles to fully value the book.

Dotcom Secrets is a terrific resource if you wish to learn from somebody who has in fact earned money online.

Russell Brunson takes you detailed through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll come away from reading this book with actionable takeaways that you can utilize to enhance your company immediately.

The only downside is that it’s not a “how to earn money online” book per se– you will need to have some knowledge of online marketing principles to fully value it.

In general, Dotcom Secrets is an important resource for anyone looking to construct or grow an online business.

So if you’re prepared to learn from one of the masters of Sales Funn, make certain to check out this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my favorite organization books. You may have to read it multiple times to completely grasp it. Or just make it your companion as you tackle your online lifestyle service adventures.

In the introduction of the book, Russell Brunson promised to keep the book evergreen for years to come. The objective is to make it relevant to both new and advanced online business owners.

The number of business books do you still find pertinent in this ever-changing world? Although marketing methods are constantly altering, the DotCom Secrets book is still incredibly pertinent and useful today.

What Is DotCom Secrets?

The DotCom Secrets book offers a detailed procedure for growing a successful organization– whether online or offline.

DotCom Secrets Review

Although DotCom Secrets was first released in 2015, you’ll find that the majority of the methods that Russell speak about are still effective today.

You’ll get a ton of actionable advice from the book and if you have strategies to sell products online or you’re already at it, you need to get a copy of DotCom Secrets and keep it as a reference.

Dan Kennedy wrote the forward to the DotCom Secrets book. In his exact words:

” In truth, this is a tested playbook for growing your business with efficient lead generation and sales/conversion approaches, which can be used online and offline.”

This is a transformative and effective book. If you’re looking to begin a company or scale an existing organization, DotCom Secrets by Russell Brunson is the ideal roadway map.

Within the pages of the Dotcom Secrets book, you’ll get a detailed plan that guides you on the ideal building blocks for your organization. You’ll definitely get arise from reading it.

To be truthful, DotCom Secrets seems like a book for constructing a sustainable online company just.

But don’t be constrained by that due to the fact that the actionable marketing strategies work for both online and offline organizations. So you’re in safe hands if you run a brick-and-mortar company and want to transition to online marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, only you can answer that concern. If you want to scale a business or start and follow tested ‘shortcut’ that has actually been evaluated by Russell himself, you ought to read the DotCom Secrets book.

It’s altering lives and I’ve personally found it super valuable on my entrepreneurial journey (I’ve read it several times). I highly recommend the book.

If you ‘d rather play cool and attempt to figure it out by yourself, then DotCom Secrets might not deserve your read. You must consider another book.

Although, DotCom Secrets supplies smart insights and strategies to:

Existing business owners: If you haven’t begun a company at all or have no business idea, the book may not be relevant to you.

Product owners: If you have an existing item already, then you can learn strategies to double or even triple your sales.

Confident marketers: If you’re ready to take steps that might challenge your idea of service, then you ought to use DotCom Secrets as a referral.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You want to develop an organization that stands the test of time. Since you lack the skillset, tools, and tricks that have actually been evaluated and proven to produce excellent outcomes, you do not want to fizzle out.

Whether you’re a novice who’s simply getting started or you’re an expert, DotCom Secrets will walk you through the process of beginning and growing a profitable service.

If you currently have a company, utilize the tricks in the book to scale to astounding levels? Aside from earning money, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a trusted and effective book that offers particular, actionable directions on what you need to do to fail-proof your service, how to bring in consumers, and the secrets to significantly enhance your sales.

You’re still not limited at all if you stop working to check out DotCom Secrets. The only challenge, however, is that you’ll miss out on the chance to rapidly grow your existing business or grow in a competitive market.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some distinctions in between Expert Secrets Both books are relevant to, way of life business owners, business owners and online marketers– because they complement each other and offer starting and growing a successful service.

Specialist Secrets vs DotCom Secrets.

DotCom Secrets describes a step-by-step process to effectively structure your service. You get to learn how to deliver your message and interact worth in a manner that makes people want to pay you.

Specialist Secrets provides actionable examples, illustrations, and stories that help you find your voice, construct a devoted fan base and earn money to share messages that will alter another person’s life.

Both books are suggested to business owners who wish to end up being more effective in their industries. Entrepreneurs who are built to see chances in competition instead of discomfort.

In Russell’s third and brand name brand-new book in the trilogy called Traffic Secrets, which is the playbook for filling your websites and funnels with your dream consumers (aka getting loads of traffic as the title of the book suggests).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is organized into 5 sections much like Expert Secrets that describes the simple marketing procedures and how to execute them.

Section One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell started the first area of DotCom Secrets with “Ladders and Funnels.” He also exposes 5 (5) marketing secrets. Let’s discuss them:

Secret # 1: The Secret Formula

You need to have a full understanding of where you desire your business. How does this understanding assist your customers and clients?

This will assist you to serve them better– instead of trying to find out their pain points, how desperate they need services, and what they’re ready to pay.

In the secret formula, four easy concerns were described in a detailed order inside the DotCom Secrets book:

Who are your dream clients?

How do you find them?

How do you attract them without being pushy?

What advantage will they receive from your business?

You’ll find answers to these concerns and more in the very first secret.

Secret #2: The Value Ladder

Worth is crucial when it concerns developing a sustainable business. , if there’s no value, customers consumers clients will leaveCustomers

.

That’s why Russell invested a lots of time to dissect the actions that you need to follow to browse your dream client from taking the “bait” (beginning point of your ladder) to where they want to be.

DotCom Secrets Value Ladder

This secret is described as “taking them through your value ladder.”

When you effectively structure the worth ladder, you’ll not only make more money, you’ll also provide your clients with a more tailored option. They’ll like you for this.

Secret # 3: From A Ladder To A Funnel

This secret is where the magic takes place. It’s like a surprise that alters everything you currently learn about growing a successful company. You’ll start with building out your own sales funnel and the psychology behind a successful funnel.

There’s a lot more …

You need to require a complete value ladder in place. You might not be able to build a high-converting sales funnel if you don’t have an efficient value adder mapped out.

The sales funnel is necessary and has altered the way entrepreneurs and companies approach sales online.

It works since it takes into consideration the consumers’ habits– and moves them through the different steps of your worth ladder till they’re ready to purchase your item– willingly.

Secret # 4: How To Find Your Dream Customers

You have a target market. You might not know how to recognize or serve them. That’s why understanding how to specify your target audience is necessary.

This secret describes where your target market (i.e., consumers who are ready to acquire your item) are spending most of their time online. Discover the techniques to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be armed with the techniques that work to get a client to leave whatever they’re doing and check out your page.

Every online entrepreneur requires to find out and master these strategies. Russell makes it easy in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Getting traffic to a landing page or site is a constant struggle for most people. It’s perhaps the most overwhelming element of running a successful online organization.

Do you actually understand how traffic works in the online marketing area? Russell has the responses if you aren’t positive in your traffic generation know-how.

He reveals you the very best type of traffic that you must take note of and how it can change your company. The kind of traffic includes:

  • Traffic we control
  • The traffic we do not control
  • Traffic we own

Area Two: Your Communication Funnel

In this area, Russell digs deeper into the processes involved in developing an audience by leveraging more advanced personal branding tactics, the tricks to communicating well with your audience that will lead to a sale.

Ensure you don’t avoid this section while reading DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to constructing a appealing and positive character.

Why do you think people like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and obviously, Russell Brunson have massive fans?

As a business owner, you can’t fail when you finally establish an attractive character. When you’re successful at it, it indicates you can include more certified consumers to your email list and launch an effective item that people are prepared and prepared to buy immediately.

In creating that attractive character, Russell Brunson specifies the 3 components you must keep in check, which is divided into 3 (3) classifications:

  • The Elements
  • The Identity
  • Stories

DotCom Secrets shows you how to produce an appealing character utilizing these parts and their components, and determine the best way to communicate your fascinating stories that will get the sales coming in.

Secret # 7: The Soap Opera Sequence

This “secret” comes from the previous part of Dotcom Secrets. It’s everything about creating a bond and a sort of rapport between the Attractive Character and the target market via a traffic source we own. Email.

The Soap Opera Sequence comprises a series of e-mail series that assist to connect and develop an immediate relationship in between you and the individual reading your e-mail. Russell credits Andre Chaperon (developer of Autoresponder Madness) for creating the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his great heart also shares the EXACT five e-mail design templates that have actually helped him to transition into a popular internet and an appealing character marketer.

Since it capitalizes on offering value to your subscribers, the Soap Opera Sequence works. This ‘worth’ paired with an alluring open story hooks them the minute they read your first e-mail and they’ll eagerly anticipate the next one.

The days of uninteresting email series are over. Do not just delight in daytime soap on TV, it’s time to anecdotally utilize it in your e-mail messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the trick to keeping your customers pleased to speak with you every day is utilizing the Seinfeld e-mail format.”

So what’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an email design that builds excitement in your readers. It ‘d entertain them and cause them to purchase from you.

It leverages the power of storytelling. This time, you’re being innovative in sharing your life and pertinent stories happening with/around you– stories they can quickly link with. You must be strategic and purposeful about it anyways.

You want to be able to lead perfect consumers back to your deal. This may look easy however it’s effective nonetheless!

When you’re sending Seinfeld e-mails, Russell likewise supplies great examples and composed templates to speed up the procedure.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area Three: Funnelology

In this section, the techniques and tactics for building high-converting funnels are discussed in detail, as well as and what you actually must do to make your funnel work.

Russell covers the principles of a funnel, stages (and sales funnel phases) and the kind of landing pages to use, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we learned the significance of sticking to systems that work. To put it simply, there’s no requirement to transform the wheel.

If you’re a business owner and you’re having a hard time to recover cost, there’s a chance that you’re making the above error.

This prevails with entrepreneurs who are simply beginning with their sales funnel. They attempt to re-invent the entire automobile. When developing a company, what a dreadful course to follow!

The secret here is leveraging on other individuals who currently have an effective funnel and making your deal to their specific consumers. Watch on the:

  • Demographics
  • Ad copy and copies
  • Traffic sources
  • Offers
  • Landing page

Knowing how to reverse all these components to work for you is a valuable present for your company. It’s quite easy once you understand how the pieces fit.

Secret # 10: Seven Phases Of A Funnel

I’m very glad that I read DotCom Secrets a few years ago (and numerous times more since that first time to completely comprehend and execute the techniques in my own online organization.

It not only opened my eyes to funnels and how to build them but also the seven phases that a perfect client has to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me much better come to terms with this sentence within the DotCom Secrets. It reads:

The real distinction in between having a six-, seven-, or even eight-figure service is whether you understand the phases of a funnel and can effectively generate income from the points along the line.

I was familiar with that there are levels of traffic temperature level and therefore, treating them along the exact same funnel procedure is dangerous.

This secret alone is essential to creating the right type of page, offer, and traffic that will cause sales.

When creating a funnel– specifically if you desire visitors and leads to trust you more, there’s also the pre-framing concept that you need to fully understand. Well, who doesn’t wish to establish trust currently?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets goes beyond the typical company advice. It enters into the particular landing pages you can create in the 7 structure stages that we’ve gone over previously.

You get to see the twenty-three of the most effective building blocks for your sales funnels.

DotCom Secrets 23 foundation of a funnel

Smart funnel hackers use these foundation at specific times during these very same four phases of the funnel:

  • Pre-frame bridge
  • Qualifying customers
  • Qualifying purchasers

Identifying hyper purchasers for your product or services.

When you’ve comprehended how this works, you can decide which you wish to start with very first and which one to stick to in your market.

Secret # 12: Frontend Vs. Backend Funnels

Selecting the ideal type of funnels can be a battle even to the more advanced marketers. More so, understand the funnels that will be served only to certified buyers (at the backend).

DotCom Secrets Frontend Vs Backend

This mistake isn’t so apparent– but bypassing it can make a difference in your traffic engagement and sales.

Here Russell outlines the procedure he follows when choosing a funnel to utilize on the frontend of his worth ladders, the funnel he utilizes in the factor to consider stage (the middle), and those utilized for the backend offers.

Secret # 13: The Best Bait

I couldn’t include this ‘secret’ when I initially checked out the DotCom Secrets book.

Russell spills all of it out in this section and exposes the secret that made all his books sell millions.

Simply by grabbing your complimentary copy of DotCom Secrets and studying the funnel actions, you’ll have a number of “Aha-Moments” that will alter your business, particularly if you have an item you’re presently selling online (and even offline).

I indicate if you can buy your complimentary copy of DotCom Secrets and study the funnel actions, you’ll comprehend the secret behind these records.

He highlights the power of words and how using a particular WORD can alter your entire service amazingly. That single word can function as bait.

No matter the industry you operate in, what you do, what products you use, or the business model, this is the part that a few of the successful entrepreneurs would conceal from you.

 

Section Four: Funnels And Scripts

The first time I read DotCom Secrets, I could not understand this area since it was distinct in its way. I had to check out the book once again to comprehend the point that Russell was making.

As one of the actionable areas, Russell dives deeper into the core funnels he uses in running ClickFunnels and other companies, as well as the precise funnel scripts that have helped him to offer countless each of his items.

These are divided into the Frontend, Middle and Backend Funnels. Remarkably, you do not need to have problem with these parts due to the fact that there’s a powerful suite of software you can utilize to automate everything– ClickFunnels software.

1. Frontend Funnel: Two-Step– Free Plus Shipping

Due to the fact that it reveals what ought to occur when you get your visitors onboard your sales funnel, the Frontend Funnel is essential.

You’ll find this type of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s simple to construct and can benefit eCommerce entrepreneurs or marketers who have Free Plus Shipping offers.

The first page of the Frontend Funnel starts with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to supply where the item ought to be shipped.

On the second page (step-two) of the funnel, the visitor’s charge card details is requested for the shipping and handling charge. Once the visitor has actually effectively filled out the 2nd page– the One-time-offer is next.

Naturally, you’re not left alone as there are scripts you will utilize to make this whole 2-step free shipping funnel effective. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the exact same Frontend Funnel, we also have the SLOs or Self-Liquidating Offers. The objective of setting up this offer is to assist breakeven and cover the money you invested in marketing or getting the lead.

DotCom Secrets self liquidating offer

Here, Russell Brunson reveals the useful mechanics associated with this kind of funnel. And he also introduced a special script called the Star, Story, Solution script which helps to nudge a cold lead towards your products.

You’ll get to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll find how to attract visitors and let them keep spending for a longer time.

However you’re not restricted in any way– as there are numerous ways to use this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The best webinar is the ideal and also the first funnel for the middle of your worth ladder. It covers whatever about hosting high-converting webinars; how to utilize taped or live discussions to market your service or products on autopilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re offered with the strategies and scripts that will make the webinar truly “ideal.”.

5. Middle Funnel: Invisible Perfect Webinar.

Unlike the Perfect Webinar, this one is a little bit different. It’s not FREE!. It’s an advanced webinar presentation where your objective is to get individuals to purchase. However it’s “unnoticeable”– which implies there’s no aggressive or deceptiveness involved.

You’ll also access the scripts for this updated version of Perfect Webinar.

6. Middle Funnel: Product Launch.

You use the “Product Launch” funnel specifically for releasing a new item by sharing a series of videos to offer tons of value to your visitors.

Internet marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the developer of Knowledge Broker Blueprint), and a host of them use it.

These videos will be convincing, valuable, and amusing– thereby triggering visitors to take actions. You’ll discover how to correctly structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of offering high-ticket deals using a sophisticated formula and scripts. If you’re a coach or specialist, this funnel is what you need to get premium clients.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section 5: ClickFunnels.

This last area is short however you can discover more by reading my ClickFunnels examine.

DotCom Secrets Pros and Cons.

DotCom Secrets is a great book if you wish to get insights, see examples, and read stories that will motivate you to build a successful organization online or guide you in transitioning from offline to online marketing channels.

Let’s consider the cons and pros quickly:.

Pros.

DotCom Secrets is totally free. Get business-building understanding without paying cash.

Improve your business’ significance using the value ladders and sales funnel methods and scripts.

Get secrets to ending up being a thought leader in your industry.

Simple techniques that will work for any company design.

Build relationships and establish rapport with your customers.

Cons.

You might need to have an existing organization to gain from DotCom Secrets (although it can definitely benefit you if you’re just starting out along with long as you execute the details).

The book is perfect for businesses that take advantage of online marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

DotCom Secrets is FREE when you get it from the main site. You just need to pay for shipping/handling– $7.95 if you’re based within the US or $14.95 for worldwide.

There you have it, the Free Plus Shipping deal we talked about previously. As you can see, Russell is a master at implementing what he teaches.

You can get the paperback format for $14.80 if you choose to buy DotCom Secrets from Amazon. It’s your choice.

DotCom Secrets Free Book.

Thanks to Russell for providing the book devoid of his website (you simply pay for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a package of actionable techniques and tricks for starting and growing a company.

You’ll stumble upon a lot of aha moments while going through the areas. More notably, you’re directed on how to include the idea into my own company.

DotCom Secrets is a playbook. You might have to read it numerous times to get the ‘secrets’ into your head and company. However you do not need to if you have a strong IQ, which I’m sure you do!

All in all, if you’re offering services or products online, I highly recommend that you get a copy of DotCom Secrets for FREE.

>>Click Here To Get Your Copy Of Dotcom Secrets<<