Russell Brunson Facebook

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is an excellent book if you want to acquire insights, see examples, and check out stories that will inspire you to construct a successful company online or guide you in transitioning from offline to internet marketing channels.

So let’s think about the cons and pros quickly:

Pros:

  • DotCom Secrets is complimentary. Get it here.
  • You will get over the shoulder lessons from an effective super affiliate– Russell Brunson.
  • The book is a easy and pleasurable read.
  • You will get actionable takeaways that you can use to improve your service instantly.

Cons:

  • It’s not a “how to earn money online” book per se.
  • You will require to have some knowledge of internet marketing principles to fully value the book.

If you desire to learn from someone who has in fact made money online, Dotcom Secrets is an excellent resource.

Russell Brunson takes you step-by-step through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll come away from reading this book with actionable takeaways that you can use to improve your organization immediately.

The only disadvantage is that it’s not a “how to make money online” book per se– you will need to have some understanding of internet marketing principles to completely value it.

In general, Dotcom Secrets is a valuable resource for anyone looking to develop or grow an online service.

So if you’re prepared to gain from one of the masters of Sales Funn, make sure to have a look at this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my preferred company books. You might need to read it multiple times to totally grasp it. Or simply make it your buddy as you set about your online way of life business adventures.

In the intro of the book, Russell Brunson guaranteed to keep the book evergreen for years to come. The goal is to make it appropriate to both brand-new and sophisticated online business owners.

The number of organization books do you still discover appropriate in this ever-changing world? Even though marketing techniques are continuously altering, the DotCom Secrets book is still incredibly relevant and helpful today.

What Is DotCom Secrets?

The DotCom Secrets book provides a step-by-step process for growing a successful organization– whether online or offline.

DotCom Secrets Review

Despite The Fact That DotCom Secrets was first published in 2015, you’ll find that the majority of the methods that Russell discuss are still reliable today.

You’ll get a lots of actionable advice from the book and if you have plans to offer products online or you’re currently at it, you need to get a copy of DotCom Secrets and keep it as a recommendation.

Dan Kennedy wrote the forward to the DotCom Secrets book. In his exact words:

” In reality, this is a proven playbook for growing your business with reliable list building and sales/conversion methods, which can be utilized online and offline.”

This is a effective and transformative book. If you’re looking to begin a company or scale an existing organization, DotCom Secrets by Russell Brunson is the best roadway map.

Within the pages of the Dotcom Secrets book, you’ll get a detailed plan that guides you on the right building blocks for your service. You’ll absolutely get arise from reading it.

To be truthful, DotCom Secrets sounds like a book for building a sustainable online company just.

But do not be constrained by that since the actionable marketing strategies work for both online and offline businesses. You’re in safe hands if you run a brick-and-mortar business and want to shift to online marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, just you can respond to that question. If you want to start or scale a business and follow tested ‘shortcut’ that has been tested by Russell himself, you must check out the DotCom Secrets book.

It’s altering lives and I’ve personally discovered it extremely valuable on my entrepreneurial journey (I’ve read it a number of times). I highly suggest the book.

If you ‘d rather play cool and attempt to figure it out on your own, then DotCom Secrets might not deserve your read. You ought to consider another book.

Although, DotCom Secrets provides wise insights and techniques to:

Existing entrepreneur: If you haven’t started a company at all or have no service concept, the book might not relate to you.

Item owners: If you have an existing product currently, then you can find out techniques to double or perhaps triple your sales.

Positive online marketers: If you’re ready to take steps that might challenge your concept of organization, then you need to use DotCom Secrets as a recommendation.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You want to construct a company that stands the test of time. You do not wish to die due to the fact that you lack the skillset, tools, and secrets that have actually been tested and proven to produce great outcomes.

So whether you’re a novice who’s simply beginning or you’re a professional, DotCom Secrets will stroll you through the process of starting and growing a lucrative service.

If you currently have a business, utilize the tricks in the book to scale to unbelievable levels? Aside from generating income, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a trusted and effective book that supplies particular, actionable instructions on what you need to do to fail-proof your business, how to attract clients, and the tricks to substantially boost your sales.

You’re still not limited at all if you fail to read DotCom Secrets. The only challenge, however, is that you’ll miss out on the chance to rapidly grow your existing service or grow in a competitive industry.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some distinctions between Expert Secrets Both books pertain to, lifestyle business owners, company owner and online marketers– because they complement each other and offer starting and growing a successful company.

Professional Secrets vs DotCom Secrets.

DotCom Secrets details a step-by-step process to effectively structure your business. You get to find out how to provide your message and interact value in a manner that makes people want to pay you.

Specialist Secrets gives actionable examples, illustrations, and stories that help you discover your voice, construct a devoted fan base and get paid to share messages that will change somebody else’s life.

Both books are recommended to company owner who wish to end up being more successful in their industries. Business owners who are constructed to see opportunities in competition instead of pain.

And finally in Russell’s 3rd and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your sites and funnels with your dream clients (aka getting lots of traffic as the title of the book suggests).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is arranged into 5 sections much like Expert Secrets that outlines the easy marketing processes and how to execute them.

Section One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell started the very first section of DotCom Secrets with “Ladders and Funnels.” He likewise reveals five (5) marketing secrets. Let’s go over them:

Secret # 1: The Secret Formula

You require to have a complete understanding of where you want your service. How does this understanding help your clients and clients?

This will assist you to serve them much better– instead of searching for out their discomfort points, how desperate they need services, and what they’re ready to pay.

In the secret formula, four easy concerns were outlined in a step-by-step order inside the DotCom Secrets book:

Who are your dream clients?

How do you find them?

How do you attract them without being aggressive?

What benefit will they get from your business?

You’ll discover answers to these concerns and more in the first trick.

Secret #2: The Value Ladder

When it comes to developing a sustainable company, worth is essential. If there’s no value, clients and customers will leave.

That’s why Russell invested a lots of time to dissect the actions that you require to follow to navigate your dream customer from taking the “bait” (beginning point of your ladder) to where they want to be.

DotCom Secrets Value Ladder

This trick is referred to as “taking them through your value ladder.”

When you effectively structure the value ladder, you’ll not only make more money, you’ll also offer your customers with a more customized option. They’ll enjoy you for this.

Secret # 3: From A Ladder To A Funnel

This secret is where the magic occurs. It’s like a surprise that changes whatever you already understand about growing a rewarding organization. You’ll start with developing out your own sales funnel and the psychology behind a lucrative funnel.

It surpasses the item you’re offering or how they’re priced. There’s a lot more …

You need to have a complete worth ladder in place. It’s like your infallible system for making sales on auto-pilot. You may not have the ability to build a high-converting sales funnel if you don’t have a reliable value adder mapped out.

The sales funnel is important and has altered the way business owners and businesses approach sales online.

It works since it takes into account the consumers’ habits– and moves them through the different actions of your worth ladder till they’re ready to buy your product– voluntarily.

Secret # 4: How To Find Your Dream Customers

You have a target market. Unfortunately, you may not know how to recognize or serve them. That’s why knowing how to define your target market is important.

This secret details where your target market (i.e., consumers who are ready to acquire your product) are investing most of their time online. Discover the techniques to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be equipped with the techniques that work to get a consumer to leave whatever they’re doing and check out your page.

Every online entrepreneur requires to learn and master these strategies. Russell makes it simple in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Getting traffic to a landing page or website is a constant struggle for the majority of people. It’s perhaps the most daunting aspect of running a successful online service.

Do you actually comprehend how traffic operates in the online marketing area? Russell has the answers if you aren’t confident in your traffic generation proficiency.

He reveals you the very best kind of traffic that you ought to focus on and how it can transform your company. The kind of traffic includes:

  • Traffic we manage
  • The traffic we do not manage
  • Traffic we own

Area Two: Your Communication Funnel

In this area, Russell digs deeper into the processes involved in building an audience by leveraging more advanced personal branding methods, the secrets to interacting well with your audience that will lead to a sale.

Ensure you don’t skip this section while checking out DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to building a positive and attractive character.

Why do you think men like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and of course, Russell Brunson have huge fans?

As a company owner, you can’t fail when you finally develop an attractive character. When you’re effective at it, it means you can add more competent consumers to your email list and release a successful item that individuals are willing and prepared to acquire right now.

In producing that appealing character, Russell Brunson defines the three components you must keep in check, which is divided into three (3) classifications:

  • The Elements
  • The Identity
  • Stories

DotCom Secrets reveals you how to produce an attractive character utilizing these components and their elements, and determine the best way to interact your fascinating stories that will get the sales can be found in.

Secret # 7: The Soap Opera Sequence

This “secret” originates from the previous part of Dotcom Secrets. It’s all about producing a bond and a sort of relationship between the Attractive Character and the target market by means of a traffic source we own. Email.

The Soap Opera Sequence makes up a series of email sequences that help to link and establish an instant relationship in between you and the person reading your e-mail. Russell credits Andre Chaperon (creator of Autoresponder Madness) for developing the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his good heart likewise shares the EXACT five e-mail design templates that have helped him to transition into a sought-after internet and an appealing character marketer.

The Soap Opera Sequence works because it capitalizes on giving worth to your subscribers. This ‘worth’ paired with an alluring open storyline hooks them the minute they read your first email and they’ll anticipate the next one.

The days of uninteresting e-mail series are over. Don’t simply delight in soap opera on TV, it’s time to anecdotally use it in your e-mail messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the trick to keeping your customers happy to hear from you every day is using the Seinfeld email format.”

What’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an email style that builds enjoyment in your readers. It ‘d amuse them and cause them to buy from you.

It leverages the power of storytelling. But this time, you’re being innovative in sharing your life and appropriate stories occurring with/around you– stories they can easily connect with. You should be purposeful and strategic about it anyways.

You wish to have the ability to lead ideal customers back to your offer. This may look simple however it’s effective!

Russell also provides fine examples and composed design templates to speed up the process when you’re sending Seinfeld emails.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section Three: Funnelology

In this area, the methods and methods for developing high-converting funnels are talked about in detail, along with and what you actually need to do to make your funnel work.

Russell covers the principles of a funnel, phases (and sales funnel stages) and the kind of landing pages to utilize, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we discovered the importance of adhering to systems that work. Simply put, there’s no need to reinvent the wheel.

If you’re a business owner and you’re struggling to recover cost, there’s a chance that you’re making the above mistake.

This is common with business owners who are simply beginning with their sales funnel. They attempt to re-invent the whole lorry. What a dreadful course to follow when building an organization!

The trick here is leveraging on other people who currently have an effective funnel and making your offer to their precise customers. Keep an eye on the:

  • Demographics
  • Advertisement copy and copies
  • Traffic sources
  • Offers
  • Landing page

Understanding how to reverse all these components to work for you is a valuable gift for your organization. It’s quite simple once you comprehend how the pieces fit.

Secret # 10: Seven Phases Of A Funnel

I’m very pleased that I read DotCom Secrets a couple of years ago (and several times more because that very first time to totally comprehend and carry out the strategies in my own online company.

It not just opened my eyes to funnels and how to build them but likewise the 7 phases that an ideal customer has to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me much better come to terms with this sentence within the DotCom Secrets. It checks out:

The genuine difference in between having a 6-, 7-, or even eight-figure company is whether you understand the stages of a funnel and can effectively generate income from the points along the line.

I learnt more about that there are levels of traffic temperature and therefore, treating them along the very same funnel process is dangerous.

This secret alone is fundamental to producing the right kind of page, offer, and traffic that will result in sales.

There’s also the pre-framing idea that you require to totally understand when producing a funnel– especially if you want visitors and results in trust you more. Well, who doesn’t want to develop trust already?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets exceeds the typical company recommendations. It goes into the particular landing pages you can create in the 7 building stages that we’ve talked about previously.

You get to see the twenty-three of the most efficient building blocks for your sales funnels.

DotCom Secrets 23 building blocks of a funnel

Smart funnel hackers use these foundation at particular times throughout these very same 4 phases of the funnel:

  • Pre-frame bridge
  • Qualifying subscribers
  • Qualifying buyers

Recognizing hyper buyers for your products and services.

When you’ve comprehended how this works, you can decide which you want to begin with first and which one to stick to in your market.

Secret # 12: Frontend Vs. Backend Funnels

Selecting the ideal type of funnels can be a battle even to the more advanced online marketers. More so, understand the funnels that will be served just to certified purchasers (at the backend).

DotCom Secrets Frontend Vs Backend

This mistake isn’t so obvious– however bypassing it can make a difference in your traffic engagement and sales.

Here Russell lays out the process he follows when choosing a funnel to use on the frontend of his worth ladders, the funnel he uses in the consideration phase (the middle), and those utilized for the backend deals.

Secret # 13: The Best Bait

I couldn’t contain this ‘secret’ when I initially checked out the DotCom Secrets book.

Russell spills it all out in this area and exposes the trick that made all his books sell millions.

Simply by getting your totally free copy of DotCom Secrets and studying the funnel steps, you’ll have a number of “Aha-Moments” that will change your service, specifically if you have a product you’re currently selling online (and even offline).

I indicate if you can purchase your complimentary copy of DotCom Secrets and study the funnel steps, you’ll understand the secret behind these records.

He highlights the power of words and how using a particular WORD can alter your whole service amazingly. That single word can serve as bait.

Regardless of the market you operate in, what you do, what items you offer, or the business model, this is the part that some of the effective business owners would hide from you.

 

Area Four: Funnels And Scripts

The very first time I read DotCom Secrets, I couldn’t comprehend this area since it was distinct in its way. I needed to read the book once again to understand the point that Russell was making.

As one of the actionable sections, Russell dives deeper into the core funnels he utilizes in running ClickFunnels and other companies, in addition to the exact funnel scripts that have assisted him to sell countless each of his products.

These are divided into the Frontend, Middle and Backend Funnels. Interestingly, you don’t have to fight with these parts because there’s a powerful suite of software you can use to automate whatever– ClickFunnels software.

1. Frontend Funnel: Two-Step– Free Plus Shipping

The Frontend Funnel is important since it shows what must happen as soon as you get your visitors onboard your sales funnel.

You’ll discover this kind of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s basic to build and can benefit eCommerce entrepreneurs or marketers who have Free Plus Shipping deals.

The very first page of the Frontend Funnel begins with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to provide where the item ought to be delivered.

On the second page (step-two) of the funnel, the visitor’s charge card information is requested for the shipping and managing charge. As soon as the visitor has actually successfully completed the 2nd page– the One-time-offer is next.

Naturally, you’re not left alone as there are scripts you will use to make this whole 2-step complimentary shipping funnel effective. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the same Frontend Funnel, we also have the SLOs or Self-Liquidating Offers. The objective of setting up this deal is to help breakeven and cover the cash you spent on marketing or getting the lead.

DotCom Secrets self liquidating deal

Here, Russell Brunson reveals the useful mechanics involved in this type of funnel. And he also introduced an unique script called the Star, Story, Solution script which helps to nudge a cold lead towards your products.

You’ll access to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll discover how to lure visitors and let them keep spending for a longer time.

But you’re not limited in any way– as there are lots of methods to use this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The ideal webinar is the best and likewise the first funnel for the middle of your worth ladder. It covers everything about hosting high-converting webinars; how to use taped or live discussions to market your product and services on auto-pilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re supplied with the methods and scripts that will make the webinar genuinely “ideal.”.

5. Middle Funnel: Invisible Perfect Webinar.

It’s not FREE!. It’s a more innovative webinar discussion where your objective is to get individuals to buy.

You’ll likewise access the scripts for this upgraded version of Perfect Webinar.

6. Middle Funnel: Product Launch.

You use the “Product Launch” funnel specifically for introducing a brand-new product by sharing a series of videos to offer tons of worth to your visitors.

Internet marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the developer of Knowledge Broker Blueprint), and a host of them use it.

These videos will be persuasive, valuable, and amusing– consequently causing visitors to act. You’ll discover how to effectively structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of offering high-ticket offers using a sophisticated formula and scripts. This funnel is what you require to obtain premium clients if you’re a coach or specialist.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section 5: ClickFunnels.

This last section is brief but you can find out more by reading my ClickFunnels examine.

DotCom Secrets Pros and Cons.

DotCom Secrets is an excellent book if you want to get insights, see examples, and check out stories that will inspire you to build a successful business online or guide you in transitioning from offline to internet marketing channels.

So let’s consider the benefits and drawbacks rapidly:.

Pros.

DotCom Secrets is totally free. Get business-building understanding without paying cash.

Enhance your service’ importance using the value ladders and sales funnel strategies and scripts.

Get secrets to ending up being an idea leader in your market.

Simple methods that will work for any service model.

Build relationships and establish relationship with your clients.

Cons.

You might require to have an existing business to benefit from DotCom Secrets (although it can definitely benefit you if you’re just starting out as well as long as you carry out the information).

The book is ideal for companies that take advantage of online marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

DotCom Secrets is FREE when you get it from the official website. You just need to spend for shipping/handling– $7.95 if you’re based within the United States or $14.95 for worldwide.

There you have it, the Free Plus Shipping offer we talked about earlier. As you can see, Russell is a master at executing what he teaches.

You can get the paperback format for $14.80 if you choose to buy DotCom Secrets from Amazon. It’s your choice.

DotCom Secrets Free Book.

Thanks to Russell for providing the book free from his site (you simply pay for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a bundle of actionable methods and secrets for beginning and growing a service.

You’ll stumble upon a bunch of aha moments while going through the areas. You’re directed on how to incorporate the principle into my own organization.

DotCom Secrets is a playbook. You might need to read it several times to get the ‘tricks’ into your head and company. But you don’t need to if you have a strong IQ, which I’m sure you do!

All in all, if you’re selling services or products online, I highly advise that you get a copy of DotCom Secrets free of charge.

>>Click Here To Get Your Copy Of Dotcom Secrets<<