Dotcom Secrets is an excellent book if you want to gain insights, see examples, and read stories that will influence you to build a successful organization online or guide you in transitioning from offline to internet marketing channels.
So let’s think about the cons and pros rapidly:
- DotCom Secrets is totally free. Get it here.
- You will get over the shoulder lessons from an effective super affiliate– Russell Brunson.
- The book is a pleasurable and easy read.
- You will get actionable takeaways that you can utilize to improve your service instantly.
- It’s not a “how to earn money online” book per se.
- You will need to have some understanding of internet marketing ideas to totally appreciate the book.
Dotcom Secrets is a fantastic resource if you want to gain from someone who has in fact earned money online.
Russell Brunson takes you detailed through his ClickFunnels journey, sharing what worked and what didn’t along the way.
You’ll come away from reading this book with actionable takeaways that you can utilize to enhance your service instantly.
The only downside is that it’s not a “how to earn money online” book per se– you will need to have some understanding of online marketing ideas to completely value it.
However overall, Dotcom Secrets is an important resource for anyone looking to build or grow an online service.
If you’re ready to learn from one of the masters of Sales Funn, be sure to inspect out this book today!
DotCom Secrets Book
It’s one of my preferred organization books. You may need to read it numerous times to fully grasp it. Or just make it your companion as you set about your online way of life company adventures.
In the intro of the book, Russell Brunson assured to keep the book evergreen for many years to come. The goal is to make it relevant to both brand-new and sophisticated online entrepreneurs.
The number of service books do you still find pertinent in this ever-changing world? Despite the fact that marketing methods are constantly altering, the DotCom Secrets book is still incredibly pertinent and useful today.
What Is DotCom Secrets?
The DotCom Secrets book offers a detailed procedure for growing a successful service– whether online or offline.
DotCom Secrets Review
Even though DotCom Secrets was first released in 2015, you’ll discover that most of the methods that Russell talks about are still reliable today.
You’ll get a ton of actionable advice from the book and if you have strategies to offer items online or you’re currently at it, you need to get a copy of DotCom Secrets and keep it as a recommendation.
Dan Kennedy composed the forward to the DotCom Secrets book. In his specific words:
” In truth, this is a proven playbook for growing your company with effective lead generation and sales/conversion approaches, which can be used online and offline.”
This is a effective and transformative book. DotCom Secrets by Russell Brunson is the best road map if you’re aiming to begin an organization or scale an existing business.
Within the pages of the Dotcom Secrets book, you’ll get a comprehensive plan that guides you on the ideal building blocks for your company. You’ll absolutely get arise from reading it.
To be truthful, DotCom Secrets seems like a book for developing a sustainable online service only.
However don’t be constrained by that since the actionable marketing techniques work for both online and offline businesses. So you’re in safe hands if you run a brick-and-mortar company and want to transition to internet marketing.
Who Is DotCom Secrets For?
Is “DotCom Secrets” for you?
Well, only you can answer that concern. If you wish to scale a service or start and follow proven ‘faster way’ that has actually been evaluated by Russell himself, you ought to check out the DotCom Secrets book.
It’s changing lives and I’ve personally discovered it super important on my entrepreneurial journey (I’ve read it a number of times). I extremely suggest the book.
DotCom Secrets may not be worth your read if you ‘d rather play cool and attempt to figure it out by yourself. You ought to consider another book.
Although, DotCom Secrets supplies wise insights and strategies to:
Existing company owner: If you have not begun an organization at all or have no organization idea, the book might not be relevant to you.
Item owners: If you have an existing product currently, then you can learn methods to double and even triple your sales.
Positive online marketers: If you’re prepared to take steps that may challenge your concept of service, then you ought to utilize DotCom Secrets as a referral.
Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer
You wish to develop a business that stands the test of time. Because you lack the skillset, tools, and tricks that have actually been tested and proven to produce terrific outcomes, you don’t want to fizzle out.
So whether you’re a novice who’s simply getting going or you’re an expert, DotCom Secrets will stroll you through the process of beginning and growing a profitable business.
If you already have a service, utilize the secrets in the book to scale to incredible levels? Aside from making money, you’ll touch more lives and make the world a better place.
DotCom Secrets Is a relied on and powerful book that supplies specific, actionable directions on what you need to do to fail-proof your service, how to bring in clients, and the secrets to significantly increase your sales.
You’re still not restricted at all if you stop working to read DotCom Secrets. The only difficulty, though, is that you’ll miss the opportunity to quickly grow your existing company or grow in a competitive market.
How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?
Sure, there are some differences in between Expert Secrets Both books relate to, way of life business owners, entrepreneur and online marketers– because they match each other and attend to beginning and growing an effective organization.
Professional Secrets vs DotCom Secrets.
DotCom Secrets details a step-by-step process to effectively structure your service. You get to discover how to provide your message and interact worth in a way that makes people wish to pay you.
Specialist Secrets provides actionable examples, illustrations, and stories that help you find your voice, construct a devoted fan base and earn money to share messages that will alter someone else’s life.
Both books are suggested to entrepreneur who wish to end up being more effective in their markets. Business owners who are constructed to see chances in competition instead of discomfort.
In Russell’s third and brand name new book in the trilogy called Traffic Secrets, which is the playbook for filling your sites and funnels with your dream consumers (aka getting loads of traffic as the title of the book suggests).
DotCom Secrets Review: An In-Depth Look Inside
The Dotcom Secrets book is arranged into 5 sections similar to Expert Secrets that lays out the simple marketing processes and how to execute them.
Section One: Ladders and Funnels
DotCom Secrets Value Ladder Vs Funnel
Russell began the very first area of DotCom Secrets with “Ladders and Funnels.” He also reveals 5 (5) marketing secrets. Let’s go over them:
Secret # 1: The Secret Formula
First, you need to have a complete understanding of where you want your business. How does this understanding help your consumers and clients?
This will help you to serve them much better– instead of searching for out their discomfort points, how desperate they need services, and what they’re willing to pay.
In the secret formula, four easy questions were described in a detailed order inside the DotCom Secrets book:
Who are your dream customers?
How do you find them?
How do you attract them without being pushy?
What advantage will they obtain from your organization?
You’ll find answers to these questions and more in the first secret.
Secret #2: The Value Ladder
Worth is crucial when it concerns constructing a sustainable business. , if there’s no worth, customers consumers clients customers leaveCustomers
That’s why Russell invested a lots of time to dissect the steps that you need to follow to navigate your dream consumer from taking the “bait” (beginning point of your ladder) to where they wish to be.
DotCom Secrets Value Ladder
This secret is referred to as “taking them through your value ladder.”
When you successfully structure the worth ladder, you’ll not just make more money, you’ll also provide your customers with a more tailored service. They’ll enjoy you for this.
Secret # 3: From A Ladder To A Funnel
This trick is where the magic occurs. It’s like an epiphany that alters whatever you already understand about growing a profitable business. You’ll begin with constructing out your own sales funnel and the psychology behind a rewarding funnel.
There’s a lot more …
You need to require a complete value ladder worth place. You might not be able to construct a high-converting sales funnel if you do not have a reliable value adder mapped out.
The sales funnel is very important and has actually altered the way entrepreneurs and businesses approach sales online.
It works because it takes into consideration the customers’ habits– and moves them through the different actions of your value ladder till they’re ready to acquire your product– willingly.
Secret # 4: How To Find Your Dream Customers
You have a target market. You may not know how to identify or serve them. That’s why understanding how to define your target audience is very important.
This secret outlines where your target market (i.e., consumers who are ready to acquire your product) are investing most of their time online. Discover the tricks to divert their attention to your sales funnel. This is gold!
DotCom Secrets Sales Funnel
You’ll be armed with the strategies that work to get a consumer to leave whatever they’re doing and take a look at your page.
Every online business owner needs to learn and master these methods. Russell makes it simple in DotCom Secrets.
Secret # 5: The Three Types Of Traffic
Generating traffic to a landing page or website is a consistent battle for many people. It’s perhaps the most complicated aspect of running an effective online organization.
Do you actually comprehend how traffic operates in the internet marketing space? If you aren’t positive in your traffic generation know-how, Russell has the responses.
He reveals you the very best type of traffic that you should take notice of and how it can change your business. The kind of traffic consists of:
- Traffic we manage
- The traffic we don’t manage
- Traffic we own
Area Two: Your Communication Funnel
In this section, Russell digs deeper into the processes associated with building an audience by leveraging advanced individual branding strategies, the secrets to communicating well with your audience that will result in a sale.
Make certain you do not skip this area while checking out DotCom Secrets.
Secret # 6: The Attractive Character
There’s a secret to developing a appealing and positive character.
Why do you believe guys like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and of course, Russell Brunson have massive followers?
As a business owner, you can’t go wrong when you finally establish an attractive character. When you’re successful at it, it means you can add more certified clients to your email list and launch a successful product that people are ready and ready to acquire right now.
In producing that appealing character, Russell Brunson defines the three parts you need to keep in check, which is divided into three (3) categories:
- The Elements
- The Identity
DotCom Secrets shows you how to create an appealing character using these parts and their components, and recognize the very best method to interact your fascinating stories that will get the sales being available in.
Secret # 7: The Soap Opera Sequence
This “secret” originates from the previous part of Dotcom Secrets. It’s all about producing a bond and a sort of rapport in between the Attractive Character and the target audience through a traffic source we own. Email.
The Soap Opera Sequence comprises a series of email sequences that help to link and establish an instantaneous relationship in between you and the individual reading your e-mail. Russell credits Andre Chaperon (creator of Autoresponder Madness) for developing the Soap Opera Email Sequence
DotCom Secrets Soap Opera Sequence
Russell out of his good heart likewise shares the EXACT 5 email design templates that have actually assisted him to transition into a sought-after internet and an attractive character marketer.
The Soap Opera Sequence works due to the fact that it capitalizes on providing value to your subscribers. This ‘worth’ coupled with a tempting open story hooks them the minute they read your very first e-mail and they’ll eagerly anticipate the next one.
The days of boring email series are over. Do not simply delight in daytime soap on TV, it’s time to anecdotally utilize it in your e-mail messages.
Secret # 8: Daily Seinfeld Sequence.
According to Russell Brunson, “the secret to keeping your subscribers pleased to speak with you every day is utilizing the Seinfeld email format.”
So what’s the Seinfeld format everything about?
DotCom Secrets Seinfeld Sequence
It’s an email design that develops excitement in your readers. It ‘d amuse them and cause them to purchase from you.
It leverages the power of storytelling. But this time, you’re being innovative in sharing your life and appropriate stories taking place with/around you– stories they can quickly connect with. You must be purposeful and strategic about it anyways.
You wish to be able to lead perfect customers back to your deal. This might look simple however it’s powerful!
Russell likewise supplies good examples and written templates to speed up the process when you’re sending Seinfeld emails.
Section Three: Funnelology
In this section, the methods and strategies for developing high-converting funnels are discussed in detail, in addition to and what you actually should do to make your funnel work.
Russell covers the basics of a funnel, stages (and sales funnel phases) and the type of landing pages to utilize, how to structure them, when, and in what matter.
Secret # 9: Reverse-Engineering A Successful Funnel
In Marketing 101, we learned the significance of adhering to systems that work. Simply put, there’s no requirement to transform the wheel.
If you’re a business owner and you’re struggling to recover cost, there’s a possibility that you’re making the above error.
This prevails with business owners who are simply starting with their sales funnel. They try to re-invent the whole car. When building a service, what a horrible path to follow!
The trick here is leveraging on other individuals who currently have an effective funnel and making your offer to their exact consumers. Keep an eye on the:
- Ad copy and copies
- Traffic sources
- Landing page
Understanding how to reverse all these elements to work for you is an invaluable present for your organization. It’s rather easy once you understand how the pieces fit.
Secret # 10: Seven Phases Of A Funnel
I’m really grateful that I check out DotCom Secrets a few years ago (and several times more because that very first time to totally understand and implement the methods in my own online service.
It not only opened my eyes to funnels and how to build them but also the 7 stages that an ideal consumer has to go through.
DotCom Secrets The 7 Phases of a Funnel
It made me better come to terms with this sentence within the DotCom Secrets. It reads:
The real distinction between having a 6-, 7-, and even eight-figure business is whether you comprehend the phases of a funnel and can successfully generate income from the points along the line.
I was familiar with that there are levels of traffic temperature and for that reason, treating them along the very same funnel process is dangerous.
This secret alone is fundamental to developing the best type of page, offer, and traffic that will lead to sales.
There’s likewise the pre-framing concept that you need to totally comprehend when producing a funnel– specifically if you want visitors and leads to trust you more. Well, who does not wish to develop trust already?
Secret # 11: The Twenty-Three Building Blocks Of A Funnel
DotCom Secrets goes beyond the normal organization recommendations. It enters into the specific landing pages you can produce in the 7 building stages that we’ve talked about previously.
You get to see the twenty-three of the most reliable building blocks for your sales funnels.
DotCom Secrets 23 building blocks of a funnel
Smart funnel hackers use these foundation at specific times throughout these same four phases of the funnel:
- Pre-frame bridge
- Qualifying subscribers
- Qualifying buyers
Recognizing hyper purchasers for your services and products.
You can decide which you desire to begin with very first and which one to stick to in your market once you’ve understood how this works.
Secret # 12: Frontend Vs. Backend Funnels
Selecting the right type of funnels can be a struggle even to the more advanced marketers. More so, comprehend the funnels that will be served only to qualified purchasers (at the backend).
DotCom Secrets Frontend Vs Backend
This mistake isn’t so obvious– but bypassing it can make a difference in your traffic engagement and sales.
Here Russell describes the process he follows when picking a funnel to utilize on the frontend of his worth ladders, the funnel he utilizes in the consideration stage (the middle), and those used for the backend deals.
Secret # 13: The Best Bait
I could not contain this ‘secret’ when I initially read the DotCom Secrets book.
Russell spills everything out in this section and exposes the secret that made all his books sell millions.
Just by grabbing your free copy of DotCom Secrets and studying the funnel actions, you’ll have a number of “Aha-Moments” that will alter your company, especially if you have an item you’re presently selling online (and even offline).
I indicate if you can buy your totally free copy of DotCom Secrets and study the funnel actions, you’ll understand the trick behind these records.
He emphasizes the power of words and how using a particular WORD can change your whole organization magically. That single word can serve as bait.
Regardless of the market you run in, what you do, what items you offer, or business design, this is the part that some of the successful entrepreneurs would hide from you.
Section Four: Funnels And Scripts
The first time I check out DotCom Secrets, I could not comprehend this area since it was special in its method. I had to check out the book once again to understand the point that Russell was making.
As one of the actionable sections, Russell dives deeper into the core funnels he uses in running ClickFunnels and other companies, as well as the specific funnel scripts that have assisted him to offer millions of each of his products.
These are divided into the Frontend, Middle and Backend Funnels. Surprisingly, you don’t need to struggle with these parts due to the fact that there’s a powerful suite of software application you can utilize to automate whatever– ClickFunnels software.
1. Frontend Funnel: Two-Step– Free Plus Shipping
The Frontend Funnel is necessary due to the fact that it shows what need to occur once you get your visitors onboard your sales funnel.
You’ll discover this type of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s easy to construct and can benefit eCommerce business owners or online marketers who have Free Plus Shipping deals.
The first page of the Frontend Funnel begins with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to provide where the product should be delivered.
On the second page (step-two) of the funnel, the visitor’s credit card details is requested for the shipping and dealing with charge. When the visitor has effectively completed the second page– the One-time-offer is next.
Naturally, you’re not left alone as there are scripts you will utilize to make this entire 2-step free shipping funnel effective. Thanks, Russell!
2. Frontend Funnel: Self-Liquidating Offer
In the same Frontend Funnel, we likewise have the SLOs or Self-Liquidating Offers. The goal of setting up this offer is to help breakeven and cover the money you invested in advertising or getting the lead.
DotCom Secrets self liquidating offer
Here, Russell Brunson shows the practical mechanics involved in this type of funnel. And he likewise presented a distinct script called the Star, Story, Solution script which helps to nudge a cold lead towards your products.
You’ll get to these scripts which are forty-four (44) in number.
3. Frontend Funnel: Continuity
In this Frontend Funnel, you’ll discover how to attract visitors and let them keep spending for a longer time.
You’re not restricted in any method– as there are numerous ways to utilize this to increase your success rate.
4. Middle Funnel: Perfect Webinar
The perfect webinar is the perfect and likewise the first funnel for the middle of your value ladder. It covers everything about hosting high-converting webinars; how to use live or recorded discussions to market your product and services on autopilot.
DotCom Secrets Perfect Webinar
Sure enough, you’re supplied with the strategies and scripts that will make the webinar really “perfect.”.
5. Middle Funnel: Invisible Perfect Webinar.
It’s not FREE!. It’s a more innovative webinar presentation where your goal is to get individuals to buy.
You’ll also access the scripts for this updated version of Perfect Webinar.
6. Middle Funnel: Product Launch.
You utilize the “Product Launch” funnel particularly for launching a brand-new item by sharing a series of videos to offer tons of worth to your visitors.
Internet marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the creator of Knowledge Broker Blueprint), and a host of them utilize it.
These videos will be convincing, valuable, and amusing– consequently causing visitors to do something about it. You’ll find how to properly structure these videos in the DotCom Secrets book.
7. Backend Funnel: High-Ticket, Three-Step Application.
This is where you master the art of offering high-ticket deals utilizing an innovative formula and scripts. If you’re a coach or specialist, this funnel is what you require to acquire premium customers.
Section 5: ClickFunnels.
This last area is quick but you can discover more by reading my ClickFunnels evaluate.
DotCom Secrets Pros and Cons.
DotCom Secrets is a great book if you wish to get insights, see examples, and check out stories that will influence you to build an effective service online or guide you in transitioning from offline to internet marketing channels.
So let’s think about the cons and pros rapidly:.
DotCom Secrets is free. Get business-building understanding without paying cash.
Enhance your service’ significance using the value ladders and sales funnel strategies and scripts.
Get secrets to becoming an idea leader in your industry.
Easy techniques that will work for any business design.
Establish and construct relationships connection with your consumers.
You might require to have an existing business to take advantage of DotCom Secrets (although it can definitely benefit you if you’re simply starting in addition to long as you execute the details).
The book is ideal for businesses that take advantage of online marketing platforms.
DotCom Secrets Book Pricing.
When you get it from the main website, DotCom Secrets is FREE. You just have to pay for shipping/handling– $7.95 if you’re based within the United States or $14.95 for international.
There you have it, the Free Plus Shipping deal we discussed previously. As you can see, Russell is a master at implementing what he teaches.
You can get the paperback format for $14.80 if you choose to purchase DotCom Secrets from Amazon. It’s your choice.
DotCom Secrets Free Book.
Thanks to Russell for providing the book free from his site (you simply pay for shipping).
DoCom Secrets Review Summary: Is It Worth Getting The Book?
The DotCom Secrets book is a bundle of actionable techniques and secrets for growing a company and starting.
You’ll come across a lot of aha moments while going through the areas. More significantly, you’re guided on how to incorporate the concept into my own organization.
DotCom Secrets is a playbook. You may have to read it several times to get the ‘secrets’ into your head and service. You do not have to if you have a strong IQ, which I’m sure you do!
All in all, if you’re offering services or products online, I extremely recommend that you get a copy of DotCom Secrets for FREE.