Russell Brunson Font

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is a terrific book if you wish to get insights, see examples, and read stories that will motivate you to construct a successful company online or guide you in transitioning from offline to online marketing channels.

Let’s think about the cons and pros quickly:

Pros:

  • DotCom Secrets is free. Get it here.
  • You will get over the shoulder lessons from an effective extremely affiliate– Russell Brunson.
  • The book is a satisfying and simple read.
  • You will get actionable takeaways that you can use to enhance your business instantly.

Cons:

  • It’s not a “how to earn money online” book per se.
  • You will need to have some knowledge of online marketing principles to completely value the book.

If you want to learn from someone who has in fact made money online, Dotcom Secrets is a terrific resource.

Russell Brunson takes you step-by-step through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll come away from reading this book with actionable takeaways that you can utilize to improve your business immediately.

The only disadvantage is that it’s not a “how to make money online” book per se– you will need to have some knowledge of internet marketing principles to completely value it.

Overall, Dotcom Secrets is an important resource for anybody looking to build or grow an online company.

So if you’re ready to learn from among the masters of Sales Funn, be sure to check out this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my favorite organization books. You might have to read it numerous times to completely grasp it. Or merely make it your companion as you set about your online lifestyle company experiences.

In the intro of the book, Russell Brunson assured to keep the book evergreen for several years to come. The objective is to make it pertinent to both sophisticated and new online business owners.

How many service books do you still discover relevant in this ever-changing world? Even though marketing methods are constantly altering, the DotCom Secrets book is still exceptionally pertinent and beneficial today.

What Is DotCom Secrets?

The DotCom Secrets book supplies a detailed process for growing an effective company– whether online or offline.

DotCom Secrets Review

Even though DotCom Secrets was first released in 2015, you’ll find that the majority of the techniques that Russell speak about are still efficient today.

You’ll get a lots of actionable recommendations from the book and if you have strategies to offer items online or you’re currently at it, you require to get a copy of DotCom Secrets and keep it as a recommendation.

Dan Kennedy composed the forward to the DotCom Secrets book. In his exact words:

” In reality, this is a proven playbook for growing your business with efficient list building and sales/conversion methods, which can be utilized online and offline.”

This is a transformative and effective book. DotCom Secrets by Russell Brunson is the best road map if you’re seeking to begin a business or scale an existing company.

Within the pages of the Dotcom Secrets book, you’ll get a detailed plan that guides you on the ideal building blocks for your business. You’ll definitely get results from reading it.

To be sincere, DotCom Secrets seems like a book for constructing a sustainable online service only.

Do not be constrained by that because the actionable marketing methods work for both online and offline services. You’re in safe hands if you run a brick-and-mortar service and desire to transition to online marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, only you can address that concern. If you want to start or scale an organization and follow proven ‘shortcut’ that has been checked by Russell himself, you need to check out the DotCom Secrets book.

It’s changing lives and I’ve personally found it incredibly important on my entrepreneurial journey (I’ve read it several times). I highly recommend the book.

If you ‘d rather play cool and attempt to figure it out by yourself, then DotCom Secrets may not deserve your read. You ought to consider another book.

Although, DotCom Secrets supplies smart insights and strategies to:

Existing business owners: If you haven’t started a service at all or have no business idea, the book may not relate to you.

Item owners: If you have an existing item already, then you can learn strategies to double and even triple your sales.

Positive online marketers: If you’re ready to take actions that might challenge your idea of service, then you ought to use DotCom Secrets as a referral.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You wish to build a company that stands the test of time. Due to the fact that you lack the skillset, tools, and tricks that have been evaluated and proven to produce great outcomes, you do not desire to fizzle out.

Whether you’re a beginner who’s simply getting started or you’re a specialist, DotCom Secrets will stroll you through the process of beginning and growing a successful organization.

If you currently have a company, use the secrets in the book to scale to amazing levels? Aside from earning money, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a trusted and powerful book that supplies particular, actionable directions on what you need to do to fail-proof your company, how to attract consumers, and the tricks to significantly improve your sales.

You’re still not limited at all if you stop working to check out DotCom Secrets. The only difficulty, however, is that you’ll miss the opportunity to rapidly grow your existing business or flourish in a competitive market.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some distinctions in between Expert Secrets Both books are relevant to, way of life entrepreneurs, entrepreneur and online marketers– since they complement each other and provide for starting and growing a successful company.

Expert Secrets vs DotCom Secrets.

DotCom Secrets details a detailed process to successfully structure your business. You get to discover how to deliver your message and interact value in a manner that makes people wish to pay you.

Specialist Secrets provides actionable examples, illustrations, and stories that help you find your voice, develop a loyal fan base and earn money to share messages that will change someone else’s life.

Both books are advised to company owner who want to become more successful in their industries. Entrepreneurs who are built to see chances in competitors instead of discomfort.

And finally in Russell’s third and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your sites and funnels with your dream clients (aka getting tons of traffic as the title of the book suggests).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is arranged into 5 areas just like Expert Secrets that describes the simple marketing processes and how to implement them.

Section One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell began the first area of DotCom Secrets with “Ladders and Funnels.” He likewise reveals 5 (5) marketing tricks. Let’s discuss them:

Secret # 1: The Secret Formula

You need to have a full understanding of where you want your company. How does this understanding assist your customers and customers?

This will help you to serve them better– instead of looking for out their discomfort points, how desperate they require solutions, and what they’re willing to pay.

In the secret formula, 4 easy questions were laid out in a step-by-step order inside the DotCom Secrets book:

Who are your dream clients?

How do you find them?

How do you attract them without being aggressive?

What benefit will they receive from your organization?

You’ll find answers to these concerns and more in the first trick.

Secret #2: The Value Ladder

Value is key when it comes to building a sustainable organization. , if there’s no value, customers clients clients customers leave.

.

That’s why Russell invested a lots of time to dissect the steps that you require to follow to navigate your dream customer from taking the “bait” (beginning point of your ladder) to where they want to be.

DotCom Secrets Value Ladder

This secret is referred to as “taking them through your worth ladder.”

When you successfully structure the value ladder, you’ll not only make more money, you’ll also offer your consumers with a more personalized option. They’ll enjoy you for this.

Secret # 3: From A Ladder To A Funnel

This secret is where the magic happens. It’s like a surprise that alters everything you currently learn about growing a rewarding company. You’ll begin with building out your own sales funnel and the psychology behind a successful funnel.

It goes beyond the item you’re offering or how they’re priced. There’s a lot more …

You require to have a total worth ladder in place. It’s like your foolproof system for making sales on auto-pilot. If you do not have a reliable worth adder mapped out, you may not be able to construct a high-converting sales funnel.

The sales funnel is essential and has actually changed the method business owners and businesses approach sales online.

It works because it considers the consumers’ behaviors– and moves them through the different actions of your value ladder up until they’re prepared to buy your product– voluntarily.

Secret # 4: How To Find Your Dream Customers

You have a target audience. Unfortunately, you might not know how to determine or serve them. That’s why understanding how to define your target audience is very important.

This secret details where your target market (i.e., consumers who are ready to acquire your product) are spending most of their time online. Discover the tricks to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be armed with the techniques that work to get a customer to leave whatever they’re doing and take a look at your page.

Every online entrepreneur requires to find out and master these techniques. Russell makes it simple in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Getting traffic to a landing page or site is a constant struggle for the majority of people. It’s arguably the most challenging aspect of running a successful online business.

Do you really understand how traffic operates in the online marketing space? Russell has the answers if you aren’t positive in your traffic generation expertise.

He shows you the very best kind of traffic that you ought to focus on and how it can change your company. The kind of traffic includes:

  • Traffic we control
  • The traffic we do not manage
  • Traffic we own

Section Two: Your Communication Funnel

In this section, Russell digs deeper into the processes involved in constructing an audience by leveraging advanced individual branding techniques, the secrets to interacting well with your audience that will lead to a sale.

Ensure you don’t avoid this section while checking out DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to developing a appealing and positive character.

Why do you believe people like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and naturally, Russell Brunson have enormous fans?

As an entrepreneur, you can’t fail when you lastly establish an appealing character. When you’re successful at it, it indicates you can include more competent clients to your email list and launch a successful product that individuals are prepared and prepared to acquire immediately.

In creating that appealing character, Russell Brunson defines the 3 elements you should keep in check, which is divided into 3 (3) categories:

  • The Elements
  • The Identity
  • Stories

DotCom Secrets shows you how to produce an appealing character utilizing these parts and their components, and recognize the very best way to communicate your fascinating stories that will get the sales being available in.

Secret # 7: The Soap Opera Sequence

This “secret” comes from the previous part of Dotcom Secrets. It’s everything about producing a bond and a sort of relationship between the Attractive Character and the target audience by means of a traffic source we own. Email.

The Soap Opera Sequence comprises a series of email sequences that assist to connect and establish an instant relationship between you and the person reading your email. Russell credits Andre Chaperon (developer of Autoresponder Madness) for coming up with the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his good heart also shares the EXACT 5 email design templates that have actually helped him to transition into an Attractive Character and a desired internet marketer.

Due to the fact that it capitalizes on offering value to your subscribers, the Soap Opera Sequence works. This ‘worth’ paired with a tempting open story hooks them the minute they read your first e-mail and they’ll anticipate the next one.

The days of boring email series are over. Do not simply enjoy soap opera on television, it’s time to anecdotally use it in your e-mail messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the trick to keeping your subscribers delighted to hear from you every day is using the Seinfeld email format.”

What’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an e-mail design that constructs enjoyment in your readers. It ‘d captivate them and trigger them to buy from you.

It leverages the power of storytelling. This time, you’re being creative in sharing your life and relevant stories occurring with/around you– stories they can quickly link with. You need to be strategic and purposeful about it anyways.

You want to have the ability to lead perfect consumers back to your offer. This may look simple however it’s effective!

When you’re sending Seinfeld emails, Russell also provides excellent examples and composed templates to speed up the process.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section Three: Funnelology

In this section, the methods and techniques for constructing high-converting funnels are discussed in detail, along with and what you really need to do to make your funnel work.

Russell covers the basics of a funnel, phases (and sales funnel stages) and the kind of landing pages to use, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we found out the value of sticking to systems that work. In other words, there’s no requirement to reinvent the wheel.

If you’re a company owner and you’re struggling to break even, there’s a possibility that you’re making the above mistake.

This is common with business owners who are just starting with their sales funnel. They try to re-invent the entire car. What a horrible course to follow when developing a company!

The secret here is leveraging on other individuals who already have a successful funnel and making your deal to their precise clients. Keep an eye on the:

  • Demographics
  • Ad copy and copies
  • Traffic sources
  • Offers
  • Landing page

Knowing how to reverse all these components to work for you is a valuable present for your organization. Once you understand how the pieces fit, it’s rather simple.

Secret # 10: Seven Phases Of A Funnel

I’m extremely thankful that I check out DotCom Secrets a couple of years ago (and several times more since that first time to completely comprehend and carry out the techniques in my own online company.

It not only opened my eyes to funnels and how to construct them however also the seven phases that an ideal customer has to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me much better concerned terms with this sentence within the DotCom Secrets. It reads:

The real difference in between having a 6-, seven-, and even eight-figure organization is whether you understand the stages of a funnel and can successfully generate income from the points along the line.

I learnt more about that there are levels of traffic temperature and therefore, treating them along the very same funnel procedure is dangerous.

This trick alone is fundamental to creating the ideal type of page, deal, and traffic that will result in sales.

When developing a funnel– particularly if you want visitors and leads to trust you more, there’s likewise the pre-framing idea that you need to fully understand. Well, who does not want to establish trust already?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets exceeds the common business suggestions. It goes into the specific landing pages you can produce in the 7 structure phases that we’ve talked about earlier.

You get to see the twenty-three of the most reliable building blocks for your sales funnels.

DotCom Secrets 23 foundation of a funnel

Smart funnel hackers utilize these building blocks at particular times throughout these exact same four phases of the funnel:

  • Pre-frame bridge
  • Qualifying customers
  • Qualifying purchasers

Identifying hyperactive buyers for your products and services.

As soon as you’ve understood how this works, you can decide which you wish to start with first and which one to stick to in your market.

Secret # 12: Frontend Vs. Backend Funnels

Choosing the right kind of funnels can be a battle even to the more advanced online marketers. More so, comprehend the funnels that will be served just to qualified purchasers (at the backend).

DotCom Secrets Frontend Vs Backend

This error isn’t so apparent– however bypassing it can make a difference in your traffic engagement and sales.

Here Russell describes the procedure he follows when picking a funnel to utilize on the frontend of his value ladders, the funnel he utilizes in the factor to consider phase (the middle), and those utilized for the backend deals.

Secret # 13: The Best Bait

I could not include this ‘secret’ when I first checked out the DotCom Secrets book.

Russell spills it all out in this area and reveals the trick that made all his books offer millions.

Simply by grabbing your totally free copy of DotCom Secrets and studying the funnel steps, you’ll have several “Aha-Moments” that will alter your business, especially if you have a product you’re presently selling online (or perhaps offline).

I mean if you can order your totally free copy of DotCom Secrets and study the funnel steps, you’ll understand the secret behind these records.

He highlights the power of words and how utilizing a specific WORD can change your entire company magically. That single word can serve as bait.

Regardless of the market you run in, what you do, what products you provide, or business design, this is the part that a few of the effective business owners would conceal from you.

 

Section Four: Funnels And Scripts

The very first time I read DotCom Secrets, I couldn’t comprehend this section since it was unique in its way. I needed to read the book once again to comprehend the point that Russell was making.

As one of the actionable areas, Russell dives deeper into the core funnels he uses in running ClickFunnels and other companies, in addition to the specific funnel scripts that have assisted him to sell countless each of his products.

These are divided into the Frontend, Middle and Backend Funnels. Interestingly, you do not have to battle with these parts since there’s an effective suite of software application you can use to automate whatever– ClickFunnels software.

1. Frontend Funnel: Two-Step– Free Plus Shipping

The Frontend Funnel is important due to the fact that it shows what must occur once you get your visitors onboard your sales funnel.

You’ll find this kind of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s simple to develop and can benefit eCommerce online marketers or business owners who have Free Plus Shipping offers.

The very first page of the Frontend Funnel starts with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to supply where the product should be delivered.

On the second page (step-two) of the funnel, the visitor’s charge card info is requested for the shipping and handling charge. Once the visitor has actually successfully filled out the 2nd page– the One-time-offer is next.

Obviously, you’re not left alone as there are scripts you will use to make this whole 2-step complimentary shipping funnel reliable. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the same Frontend Funnel, we likewise have the SLOs or Self-Liquidating Offers. The goal of setting up this offer is to assist breakeven and cover the money you spent on advertising or getting the lead.

DotCom Secrets self liquidating offer

Here, Russell Brunson shows the useful mechanics involved in this kind of funnel. And he likewise presented a distinct script called the Star, Story, Solution script which helps to push a cold lead towards your products.

You’ll gain access to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll discover how to attract visitors and let them keep paying for a longer time.

But you’re not restricted in any way– as there are numerous methods to use this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The best webinar is the ideal and likewise the first funnel for the middle of your value ladder. It covers whatever about hosting high-converting webinars; how to use recorded or live presentations to market your product and services on auto-pilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re offered with the methods and scripts that will make the webinar truly “ideal.”.

5. Middle Funnel: Invisible Perfect Webinar.

Unlike the Perfect Webinar, this one is a little bit various. It’s not FREE!. It’s an advanced webinar presentation where your objective is to get people to buy. However it’s “unnoticeable”– which means there’s no aggressive or deception involved.

You’ll likewise access the scripts for this updated version of Perfect Webinar.

6. Middle Funnel: Product Launch.

You use the “Product Launch” funnel specifically for introducing a brand-new item by sharing a series of videos to offer tons of value to your visitors.

Online marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the creator of Knowledge Broker Blueprint), and a host of them use it.

These videos will be convincing, practical, and amusing– therefore triggering visitors to take actions. You’ll find how to properly structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of offering high-ticket deals utilizing an innovative formula and scripts. If you’re a coach or expert, this funnel is what you require to acquire premium customers.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section 5: ClickFunnels.

This last section is brief but you can discover more by reading my ClickFunnels examine.

DotCom Secrets Pros and Cons.

DotCom Secrets is a great book if you wish to gain insights, see examples, and read stories that will influence you to build an effective service online or guide you in transitioning from offline to online marketing channels.

So let’s think about the cons and pros quickly:.

Pros.

DotCom Secrets is complimentary. Get business-building understanding without paying money.

Enhance your organization’ relevance using the worth ladders and sales funnel techniques and scripts.

Get tricks to becoming a thought leader in your market.

Simple strategies that will work for any service design.

Build relationships and develop connection with your consumers.

Cons.

You might require to have an existing business to gain from DotCom Secrets (although it can certainly benefit you if you’re simply starting out as well as long as you execute the details).

The book is ideal for organizations that utilize online marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

DotCom Secrets is FREE when you get it from the main site. You just have to pay for shipping/handling– $7.95 if you’re based within the United States or $14.95 for worldwide.

There you have it, the Free Plus Shipping deal we discussed previously. As you can see, Russell is a master at executing what he teaches.

You can get the paperback format for $14.80 if you choose to buy DotCom Secrets from Amazon. It’s your option.

DotCom Secrets Free Book.

Thanks to Russell for providing the book devoid of his website (you simply spend for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a bundle of actionable techniques and tricks for growing an organization and starting.

You’ll encounter a bunch of aha moments while going through the areas. More notably, you’re guided on how to include the idea into my own service.

DotCom Secrets is a playbook. You might need to read it multiple times to get the ‘tricks’ into your head and organization. However you do not have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re selling services or products online, I highly recommend that you get a copy of DotCom Secrets free of charge.

>>Click Here To Get Your Copy Of Dotcom Secrets<<