“Russell Brunson” “Funnel Hacking Live” Notes

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is a fantastic book if you wish to gain insights, see examples, and check out stories that will motivate you to build an effective business online or guide you in transitioning from offline to internet marketing channels.

So let’s consider the pros and cons rapidly:

Pros:

  • DotCom Secrets is totally free. Get it here.
  • You will get over the shoulder lessons from a successful super affiliate– Russell Brunson.
  • The book is a easy and pleasurable read.
  • You will get actionable takeaways that you can use to improve your company instantly.

Cons:

  • It’s not a “how to earn money online” book per se.
  • You will need to have some understanding of internet marketing ideas to completely appreciate the book.

Dotcom Secrets is a fantastic resource if you wish to gain from someone who has in fact made money online.

Russell Brunson takes you detailed through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll come away from reading this book with actionable takeaways that you can utilize to enhance your business immediately.

The only downside is that it’s not a “how to make money online” book per se– you will need to have some understanding of online marketing ideas to completely appreciate it.

In general, Dotcom Secrets is a valuable resource for anyone looking to build or grow an online organization.

If you’re prepared to learn from one of the masters of Sales Funn, be sure to inspect out this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my preferred organization books. You may need to read it several times to fully comprehend it. Or simply make it your buddy as you set about your online lifestyle company experiences.

In the introduction of the book, Russell Brunson assured to keep the book evergreen for several years to come. The objective is to make it appropriate to both advanced and new online business owners.

How many service books do you still find relevant in this ever-changing world? Despite the fact that marketing techniques are continuously altering, the DotCom Secrets book is still exceptionally pertinent and useful today.

What Is DotCom Secrets?

The DotCom Secrets book provides a step-by-step procedure for growing an effective company– whether online or offline.

DotCom Secrets Review

Although DotCom Secrets was first published in 2015, you’ll discover that the majority of the methods that Russell discuss are still efficient today.

You’ll get a ton of actionable guidance from the book and if you have strategies to offer products online or you’re already at it, you require to get a copy of DotCom Secrets and keep it as a reference.

Dan Kennedy composed the forward to the DotCom Secrets book. In his specific words:

” In fact, this is a tested playbook for growing your business with reliable list building and sales/conversion techniques, which can be utilized offline and online.”

This is a powerful and transformative book. DotCom Secrets by Russell Brunson is the perfect plan if you’re wanting to begin a company or scale an existing service.

Within the pages of the Dotcom Secrets book, you’ll get a detailed plan that guides you on the best foundation for your business. You’ll certainly get results from reading it.

To be sincere, DotCom Secrets sounds like a book for constructing a sustainable online service just.

But don’t be constrained by that because the actionable marketing methods work for both online and offline businesses. You’re in safe hands if you run a brick-and-mortar company and desire to shift to online marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, just you can address that question. If you wish to start or scale a service and follow proven ‘shortcut’ that has been evaluated by Russell himself, you need to check out the DotCom Secrets book.

It’s changing lives and I’ve personally found it incredibly valuable on my entrepreneurial journey (I’ve read it several times). I highly suggest the book.

DotCom Secrets may not be worth your read if you ‘d rather play cool and attempt to figure it out by yourself. You must think about another book.

Although, DotCom Secrets offers wise insights and strategies to:

Existing entrepreneur: If you have not begun a company at all or have no service concept, the book may not be relevant to you.

Product owners: If you have an existing product currently, then you can learn techniques to double or even triple your sales.

Positive online marketers: If you’re willing to take actions that may challenge your concept of business, then you need to utilize DotCom Secrets as a referral.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You wish to build a business that stands the test of time. Since you lack the skillset, tools, and tricks that have been evaluated and shown to produce terrific outcomes, you do not want to fizzle out.

So whether you’re a beginner who’s just getting started or you’re an expert, DotCom Secrets will walk you through the procedure of starting and growing a rewarding business.

If you currently have a business, utilize the tricks in the book to scale to incredible levels? Aside from making money, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a trusted and effective book that supplies specific, actionable instructions on what you should do to fail-proof your service, how to draw in consumers, and the tricks to significantly enhance your sales.

You’re still not restricted at all if you stop working to check out DotCom Secrets. The only obstacle, though, is that you’ll miss out on the chance to rapidly grow your existing service or flourish in a competitive market.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some distinctions between Expert Secrets Both books relate to, lifestyle entrepreneurs, company owner and online marketers– because they match each other and provide for beginning and growing an effective business.

Specialist Secrets vs DotCom Secrets.

DotCom Secrets details a detailed procedure to successfully structure your company. You get to discover how to provide your message and interact worth in such a way that makes individuals wish to pay you.

Specialist Secrets provides actionable examples, illustrations, and stories that help you find your voice, construct a faithful fan base and earn money to share messages that will change someone else’s life.

Both books are advised to company owner who wish to end up being more successful in their industries. Entrepreneurs who are developed to see chances in competitors instead of pain.

And lastly in Russell’s 3rd and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your websites and funnels with your dream clients (aka getting lots of traffic as the title of the book recommends).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is organized into 5 areas similar to Expert Secrets that describes the simple marketing processes and how to execute them.

Area One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell began the first area of DotCom Secrets with “Ladders and Funnels.” He likewise reveals 5 (5) marketing secrets. Let’s discuss them:

Secret # 1: The Secret Formula

Initially, you require to have a full understanding of where you want your business. How does this understanding help your clients and clients?

This will help you to serve them much better– instead of trying to find out their discomfort points, how desperate they require services, and what they’re prepared to pay.

In the secret formula, four simple concerns were described in a step-by-step order inside the DotCom Secrets book:

Who are your dream clients?

How do you find them?

How do you attract them without being pushy?

What benefit will they receive from your company?

You’ll discover answers to these concerns and more in the very first trick.

Secret #2: The Value Ladder

When it comes to building a sustainable company, worth is essential. , if there’s no value, clients consumers customers will leaveCustomers

.

That’s why Russell invested a lots of time to dissect the actions that you require to follow to navigate your dream customer from taking the “bait” (starting point of your ladder) to where they wish to be.

DotCom Secrets Value Ladder

This trick is described as “taking them through your value ladder.”

When you successfully structure the worth ladder, you’ll not just make more cash, you’ll likewise supply your customers with a more customized service. They’ll like you for this.

Secret # 3: From A Ladder To A Funnel

This secret is where the magic happens. It’s like an epiphany that changes everything you currently learn about growing a rewarding organization. You’ll get going with building out your own sales funnel and the psychology behind a lucrative funnel.

There’s a lot more …

You need to have a complete value total worth place. You may not be able to construct a high-converting sales funnel if you don’t have a reliable worth adder mapped out.

The sales funnel is important and has actually altered the way business owners and organizations approach sales online.

It works because it takes into account the customers’ behaviors– and moves them through the various steps of your value ladder until they’re all set to acquire your item– voluntarily.

Secret # 4: How To Find Your Dream Customers

You have a target audience. Unfortunately, you may not know how to identify or serve them. That’s why understanding how to define your target audience is important.

This secret outlines where your target market (i.e., consumers who are ready to acquire your product) are spending most of their time online. Discover the tricks to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be equipped with the techniques that work to get a consumer to leave whatever they’re doing and check out your page.

Every online business owner needs to discover and master these methods. Russell makes it easy in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Getting traffic to a landing page or site is a constant struggle for most people. It’s probably the most complicated aspect of running a successful online company.

Do you actually comprehend how traffic works in the online marketing area? Russell has the responses if you aren’t confident in your traffic generation know-how.

He shows you the best type of traffic that you must take note of and how it can change your organization. The type of traffic includes:

  • Traffic we control
  • The traffic we do not manage
  • Traffic we own

Area Two: Your Communication Funnel

In this section, Russell digs deeper into the procedures associated with building an audience by leveraging advanced individual branding tactics, the tricks to interacting well with your audience that will cause a sale.

Make certain you don’t avoid this area while checking out DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to constructing a positive and attractive character.

Why do you think guys like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and naturally, Russell Brunson have enormous followers?

As a business owner, you can’t fail when you finally establish an appealing character. When you’re successful at it, it implies you can include more certified customers to your e-mail list and release a successful product that individuals are willing and prepared to buy right away.

In creating that appealing character, Russell Brunson specifies the 3 components you must keep in check, which is split into 3 (3) classifications:

  • The Elements
  • The Identity
  • Stories

DotCom Secrets shows you how to produce an attractive character utilizing these components and their elements, and determine the very best way to interact your captivating stories that will get the sales being available in.

Secret # 7: The Soap Opera Sequence

This “secret” comes from the previous part of Dotcom Secrets. It’s all about developing a bond and a sort of connection in between the Attractive Character and the target market through a traffic source we own. Email.

The Soap Opera Sequence consists of a series of e-mail series that assist to connect and establish an instant relationship between you and the individual reading your email. Russell credits Andre Chaperon (developer of Autoresponder Madness) for developing the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his great heart likewise shares the EXACT five e-mail design templates that have helped him to transition into an Attractive Character and a sought-after web marketer.

The Soap Opera Sequence works due to the fact that it capitalizes on providing worth to your subscribers. This ‘value’ coupled with an irresistible open story hooks them the moment they read your first email and they’ll eagerly anticipate the next one.

The days of uninteresting email sequences are over. Do not simply enjoy daytime drama on television, it’s time to anecdotally use it in your e-mail messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the trick to keeping your subscribers delighted to speak with you every day is using the Seinfeld email format.”

What’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an email design that constructs enjoyment in your readers. It ‘d captivate them and trigger them to purchase from you.

It leverages the power of storytelling. However this time, you’re being creative in sharing your life and pertinent stories occurring with/around you– stories they can quickly connect with. You should be purposeful and strategic about it anyways.

You wish to have the ability to lead perfect clients back to your offer. This may look easy however it’s effective!

Russell likewise supplies good examples and written design templates to accelerate the process when you’re sending out Seinfeld emails.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area Three: Funnelology

In this area, the techniques and strategies for constructing high-converting funnels are discussed in detail, as well as and what you actually should do to make your funnel work.

Russell covers the basics of a funnel, stages (and sales funnel stages) and the type of landing pages to utilize, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we learned the importance of adhering to systems that work. Simply put, there’s no need to reinvent the wheel.

If you’re an entrepreneur and you’re having a hard time to recover cost, there’s an opportunity that you’re making the above error.

This is common with entrepreneurs who are just beginning with their sales funnel. They try to re-invent the whole automobile. What an awful course to follow when constructing a company!

The secret here is leveraging on other people who currently have a successful funnel and making your offer to their precise clients. Watch on the:

  • Demographics
  • Ad copy and copies
  • Traffic sources
  • Offers
  • Landing page

Knowing how to reverse all these components to work for you is a priceless present for your company. It’s quite easy once you understand how the pieces fit.

Secret # 10: Seven Phases Of A Funnel

I’m very delighted that I check out DotCom Secrets a few years ago (and a number of times more because that very first time to fully understand and execute the methods in my own online company.

It not just opened my eyes to funnels and how to construct them but also the 7 stages that a perfect customer has to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me much better come to terms with this sentence within the DotCom Secrets. It reads:

The real difference between having a six-, 7-, and even eight-figure business is whether you comprehend the phases of a funnel and can successfully generate income from the points along the line.

I was familiar with that there are levels of traffic temperature level and therefore, treating them along the same funnel process is dangerous.

This secret alone is fundamental to creating the best kind of page, offer, and traffic that will result in sales.

There’s also the pre-framing principle that you need to completely comprehend when developing a funnel– especially if you want visitors and results in trust you more. Well, who does not want to develop trust currently?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets surpasses the common service guidance. It enters into the particular landing pages you can develop in the 7 structure stages that we’ve discussed previously.

You get to see the twenty-three of the most effective building blocks for your sales funnels.

DotCom Secrets 23 foundation of a funnel

Smart funnel hackers use these building blocks at specific times throughout these exact same 4 phases of the funnel:

  • Pre-frame bridge
  • Qualifying subscribers
  • Qualifying purchasers

Recognizing hyperactive buyers for your services and products.

As soon as you’ve comprehended how this works, you can decide which you wish to begin with very first and which one to stay with in your market.

Secret # 12: Frontend Vs. Backend Funnels

Picking the ideal kind of funnels can be a struggle even to the more advanced marketers. More so, comprehend the funnels that will be served only to certified purchasers (at the backend).

DotCom Secrets Frontend Vs Backend

This mistake isn’t so obvious– however bypassing it can make a distinction in your traffic engagement and sales.

Here Russell outlines the procedure he follows when selecting a funnel to utilize on the frontend of his value ladders, the funnel he uses in the consideration stage (the middle), and those utilized for the backend deals.

Secret # 13: The Best Bait

I could not include this ‘secret’ when I initially read the DotCom Secrets book.

Russell spills it all out in this area and exposes the secret that made all his books offer millions.

Just by getting your free copy of DotCom Secrets and studying the funnel actions, you’ll have a number of “Aha-Moments” that will alter your company, particularly if you have a product you’re currently offering online (and even offline).

I mean if you can purchase your free copy of DotCom Secrets and study the funnel actions, you’ll comprehend the trick behind these records.

He highlights the power of words and how using a certain WORD can change your entire company amazingly. That single word can function as bait.

No matter the market you operate in, what you do, what products you provide, or business model, this is the part that some of the successful business owners would conceal from you.

 

Section Four: Scripts and funnels

The first time I check out DotCom Secrets, I couldn’t grasp this section because it was special in its way. I needed to check out the book again to comprehend the point that Russell was making.

As one of the actionable sections, Russell dives deeper into the core funnels he uses in running ClickFunnels and other companies, as well as the precise funnel scripts that have helped him to offer countless each of his items.

These are split into the Frontend, Middle and Backend Funnels. Surprisingly, you do not need to deal with these parts due to the fact that there’s a powerful suite of software you can utilize to automate whatever– ClickFunnels software.

1. Frontend Funnel: Two-Step– Free Plus Shipping

Due to the fact that it reveals what ought to happen when you get your visitors onboard your sales funnel, the Frontend Funnel is essential.

You’ll find this type of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s easy to build and can benefit eCommerce online marketers or business owners who have Shipping plus totally free offers.

The first page of the Frontend Funnel starts with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to provide where the item should be delivered.

On the 2nd page (step-two) of the funnel, the visitor’s charge card info is asked for the shipping and handling charge. When the visitor has effectively submitted the 2nd page– the One-time-offer is next.

Of course, you’re not left alone as there are scripts you will use to make this whole 2-step complimentary shipping funnel efficient. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the exact same Frontend Funnel, we also have the SLOs or Self-Liquidating Offers. The goal of setting up this offer is to help breakeven and cover the cash you spent on advertising or getting the lead.

DotCom Secrets self liquidating deal

Here, Russell Brunson reveals the practical mechanics associated with this kind of funnel. And he also presented a distinct script called the Star, Story, Solution script which helps to push a cold lead towards your items.

You’ll access to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll discover how to attract visitors and let them keep paying for a longer time.

You’re not restricted in any method– as there are lots of ways to utilize this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The ideal webinar is the ideal and likewise the first funnel for the middle of your value ladder. It covers whatever about hosting high-converting webinars; how to utilize live or taped presentations to market your product and services on auto-pilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re supplied with the techniques and scripts that will make the webinar truly “perfect.”.

5. Middle Funnel: Invisible Perfect Webinar.

It’s not FREE!. It’s a more sophisticated webinar presentation where your goal is to get individuals to buy.

You’ll likewise access the scripts for this upgraded variation of Perfect Webinar.

6. Middle Funnel: Product Launch.

You utilize the “Product Launch” funnel particularly for introducing a new product by sharing a series of videos to supply lots of worth to your visitors.

Online marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the creator of Knowledge Broker Blueprint), and a host of them utilize it.

These videos will be convincing, useful, and amusing– therefore causing visitors to do something about it. You’ll discover how to correctly structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of selling high-ticket offers using an innovative formula and scripts. If you’re a coach or specialist, this funnel is what you require to acquire premium clients.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section 5: ClickFunnels.

This last area is short however you can learn more by reading my ClickFunnels evaluate.

DotCom Secrets Pros and Cons.

DotCom Secrets is a great book if you want to acquire insights, see examples, and read stories that will motivate you to construct a successful organization online or guide you in transitioning from offline to internet marketing channels.

So let’s think about the cons and pros rapidly:.

Pros.

DotCom Secrets is complimentary. Get business-building knowledge without paying money.

Improve your business’ significance using the worth ladders and sales funnel techniques and scripts.

Get secrets to becoming an idea leader in your market.

Basic techniques that will work for any company design.

Build relationships and develop connection with your clients.

Cons.

You might need to have an existing service to benefit from DotCom Secrets (although it can certainly benefit you if you’re simply starting along with long as you execute the information).

The book is ideal for companies that utilize online marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

DotCom Secrets is FREE when you get it from the official website. If you’re based within the US or $14.95 for international, you only have to pay for shipping/handling– $7.95.

There you have it, the Free Plus Shipping offer we talked about earlier. As you can see, Russell is a master at implementing what he teaches.

You can get the paperback format for $14.80 if you choose to buy DotCom Secrets from Amazon. It’s your option.

DotCom Secrets Free Book.

Thanks to Russell for using the book devoid of his site (you simply spend for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a bundle of actionable methods and tricks for growing a company and starting.

You’ll stumble upon a lot of aha moments while going through the sections. More notably, you’re assisted on how to incorporate the principle into my own organization.

DotCom Secrets is a playbook. You may need to read it several times to get the ‘tricks’ into your head and organization. But you don’t need to if you have a strong IQ, which I’m sure you do!

All in all, if you’re offering products or services online, I extremely advise that you get a copy of DotCom Secrets totally free.

>>Click Here To Get Your Copy Of Dotcom Secrets<<