Russell Brunson Funnel Pdf

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is a terrific book if you wish to gain insights, see examples, and read stories that will inspire you to construct an effective service online or guide you in transitioning from offline to online marketing channels.

So let’s think about the pros and cons rapidly:

Pros:

  • DotCom Secrets is totally free. Get it here.
  • You will overcome the shoulder lessons from a successful extremely affiliate– Russell Brunson.
  • The book is a simple and satisfying read.
  • You will get actionable takeaways that you can utilize to enhance your company immediately.

Cons:

  • It’s not a “how to generate income online” book per se.
  • You will require to have some knowledge of internet marketing principles to completely value the book.

Dotcom Secrets is a terrific resource if you want to learn from somebody who has in fact made money online.

Russell Brunson takes you step-by-step through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll come away from reading this book with actionable takeaways that you can utilize to enhance your business right away.

The only downside is that it’s not a “how to make money online” book per se– you will need to have some understanding of internet marketing concepts to fully appreciate it.

However in general, Dotcom Secrets is a valuable resource for anybody aiming to construct or grow an online business.

If you’re ready to discover from one of the masters of Sales Funn, be sure to check out this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my favorite organization books. You may have to read it numerous times to completely understand it. Or merely make it your buddy as you tackle your online lifestyle organization adventures.

In the introduction of the book, Russell Brunson assured to keep the book evergreen for years to come. The objective is to make it relevant to both innovative and brand-new online entrepreneurs.

The number of business books do you still discover appropriate in this ever-changing world? Despite the fact that marketing strategies are continuously changing, the DotCom Secrets book is still extremely pertinent and helpful today.

What Is DotCom Secrets?

The DotCom Secrets book offers a detailed procedure for growing an effective service– whether online or offline.

DotCom Secrets Review

Despite The Fact That DotCom Secrets was first published in 2015, you’ll find that most of the strategies that Russell talks about are still efficient today.

You’ll get a lots of actionable advice from the book and if you have strategies to sell products online or you’re already at it, you require to get a copy of DotCom Secrets and keep it as a recommendation.

Dan Kennedy wrote the forward to the DotCom Secrets book. In his specific words:

” In fact, this is a proven playbook for growing your business with efficient list building and sales/conversion techniques, which can be utilized offline and online.”

This is a powerful and transformative book. If you’re looking to start an organization or scale an existing organization, DotCom Secrets by Russell Brunson is the ideal road map.

Within the pages of the Dotcom Secrets book, you’ll get a comprehensive plan that guides you on the right foundation for your organization. You’ll certainly get results from reading it.

To be honest, DotCom Secrets seems like a book for building a sustainable online business just.

But do not be constrained by that due to the fact that the actionable marketing strategies work for both online and offline organizations. So you’re in safe hands if you run a brick-and-mortar company and want to shift to online marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, just you can answer that question. If you wish to scale a service or begin and follow tested ‘faster way’ that has actually been tested by Russell himself, you must check out the DotCom Secrets book.

It’s altering lives and I’ve personally discovered it very valuable on my entrepreneurial journey (I’ve read it numerous times). I highly advise the book.

If you ‘d rather play cool and attempt to figure it out on your own, then DotCom Secrets may not be worth your read. You need to think about another book.

DotCom Secrets supplies wise insights and strategies to:

Existing entrepreneur: If you have not begun an organization at all or have no service concept, the book might not relate to you.

Product owners: If you have an existing item already, then you can find out strategies to double or even triple your sales.

Positive marketers: If you’re prepared to take actions that may challenge your idea of company, then you should use DotCom Secrets as a recommendation.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You want to construct a company that stands the test of time. Due to the fact that you do not have the skillset, tools, and tricks that have been evaluated and shown to produce fantastic outcomes, you do not desire to fizzle out.

So whether you’re a beginner who’s just starting or you’re an expert, DotCom Secrets will stroll you through the procedure of starting and growing a successful service.

If you currently have an organization, utilize the secrets in the book to scale to astounding levels? Aside from making money, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a trusted and powerful book that supplies particular, actionable directions on what you should do to fail-proof your business, how to attract clients, and the tricks to considerably boost your sales.

You’re still not limited at all if you fail to check out DotCom Secrets. The only challenge, though, is that you’ll miss out on the opportunity to quickly grow your existing organization or grow in a competitive market.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some distinctions in between Expert Secrets Both books pertain to, lifestyle business owners, business owners and online marketers– considering that they match each other and attend to beginning and growing a successful organization.

Expert Secrets vs DotCom Secrets.

DotCom Secrets outlines a step-by-step procedure to effectively structure your service. You get to learn how to provide your message and interact value in a way that makes people wish to pay you.

Expert Secrets offers actionable examples, illustrations, and stories that help you find your voice, develop a loyal fan base and earn money to share messages that will change another person’s life.

Both books are recommended to business owners who wish to become more effective in their markets. Business owners who are constructed to see chances in competitors instead of pain.

In Russell’s third and brand name new book in the trilogy called Traffic Secrets, which is the playbook for filling your sites and funnels with your dream clients (aka getting tons of traffic as the title of the book suggests).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is arranged into 5 sections much like Expert Secrets that lays out the basic marketing processes and how to execute them.

Area One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell began the very first section of DotCom Secrets with “Ladders and Funnels.” He also exposes 5 (5) marketing secrets. Let’s review them:

Secret # 1: The Secret Formula

You need to have a full understanding of where you desire your business. How does this understanding assist your customers and clients?

This will assist you to serve them much better– instead of trying to find out their discomfort points, how desperate they require solutions, and what they’re ready to pay.

In the secret formula, 4 easy concerns were outlined in a detailed order inside the DotCom Secrets book:

Who are your dream clients?

How do you discover them?

How do you attract them without being aggressive?

What benefit will they obtain from your company?

You’ll discover answers to these questions and more in the very first secret.

Secret #2: The Value Ladder

Worth is key when it concerns building a sustainable service. If there’s no value, customers and customers will leave.

That’s why Russell invested a ton of time to dissect the actions that you need to follow to browse your dream client from taking the “bait” (beginning point of your ladder) to where they wish to be.

DotCom Secrets Value Ladder

This trick is referred to as “taking them through your value ladder.”

When you successfully structure the value ladder, you’ll not just make more cash, you’ll likewise provide your clients with a more tailored solution. They’ll like you for this.

Secret # 3: From A Ladder To A Funnel

This trick is where the magic occurs. It’s like an epiphany that changes whatever you already understand about growing a rewarding organization. You’ll begin with developing out your own sales funnel and the psychology behind a lucrative funnel.

It surpasses the product you’re selling or how they’re priced. There’s a lot more …

You need to have a total worth ladder in place. It’s like your foolproof system for making sales on auto-pilot. If you do not have a reliable value adder mapped out, you might not be able to build a high-converting sales funnel.

The sales funnel is very important and has changed the method business owners and services approach sales online.

It works since it takes into account the consumers’ behaviors– and moves them through the various actions of your worth ladder until they’re prepared to purchase your product– voluntarily.

Secret # 4: How To Find Your Dream Customers

You have a target audience. You might not understand how to recognize or serve them. That’s why understanding how to specify your target audience is very important.

This secret describes where your target market (i.e., consumers who are ready to purchase your product) are investing the majority of their time online. Discover the tricks to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be armed with the methods that work to get a consumer to leave whatever they’re doing and take a look at your page.

Every online entrepreneur needs to discover and master these methods. Russell makes it simple in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Generating traffic to a landing page or website is a constant battle for most people. It’s arguably the most daunting aspect of running an effective online business.

Do you actually comprehend how traffic operates in the online marketing space? If you aren’t confident in your traffic generation expertise, Russell has the answers.

He reveals you the very best kind of traffic that you should take notice of and how it can transform your service. The kind of traffic includes:

  • Traffic we manage
  • The traffic we do not control
  • Traffic we own

Area Two: Your Communication Funnel

In this area, Russell digs deeper into the procedures associated with building an audience by leveraging advanced individual branding tactics, the secrets to interacting well with your audience that will cause a sale.

Make certain you do not avoid this section while checking out DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to constructing a attractive and confident character.

Why do you believe men like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and naturally, Russell Brunson have enormous fans?

As a company owner, you can’t go wrong when you finally establish an appealing character. When you’re effective at it, it indicates you can add more qualified customers to your email list and introduce a successful item that individuals are all set and prepared to acquire immediately.

In developing that appealing character, Russell Brunson specifies the 3 components you need to keep in check, which is split into 3 (3) classifications:

  • The Elements
  • The Identity
  • Stories

DotCom Secrets reveals you how to create an appealing character using these components and their aspects, and recognize the best way to communicate your fascinating stories that will get the sales coming in.

Secret # 7: The Soap Opera Sequence

This “secret” comes from the previous part of Dotcom Secrets. It’s all about developing a bond and a sort of rapport between the Attractive Character and the target audience by means of a traffic source we own. Email.

The Soap Opera Sequence consists of a series of e-mail sequences that help to connect and establish an instantaneous relationship in between you and the individual reading your email. Russell credits Andre Chaperon (creator of Autoresponder Madness) for creating the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his excellent heart also shares the EXACT 5 e-mail design templates that have actually helped him to transition into an Attractive Character and an in-demand web online marketer.

The Soap Opera Sequence works since it takes advantage of giving value to your subscribers. This ‘value’ coupled with a tempting open storyline hooks them the moment they read your very first email and they’ll eagerly anticipate the next one.

The days of dull e-mail sequences are over. Don’t just take pleasure in daytime drama on television, it’s time to anecdotally utilize it in your e-mail messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the trick to keeping your subscribers delighted to hear from you every day is using the Seinfeld e-mail format.”

What’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an e-mail design that builds excitement in your readers. It ‘d amuse them and trigger them to buy from you.

It leverages the power of storytelling. This time, you’re being imaginative in sharing your life and relevant stories occurring with/around you– stories they can quickly link with. You ought to be strategic and purposeful about it anyways.

You wish to have the ability to lead ideal clients back to your offer. This may look easy however it’s effective!

Russell also provides good examples and written design templates to speed up the process when you’re sending out Seinfeld e-mails.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area Three: Funnelology

In this section, the techniques and methods for building high-converting funnels are talked about in detail, as well as and what you actually ought to do to make your funnel work.

Russell covers the fundamentals of a funnel, phases (and sales funnel phases) and the type of landing pages to utilize, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we discovered the importance of staying with systems that work. To put it simply, there’s no requirement to transform the wheel.

There’s a possibility that you’re making the above error if you’re a service owner and you’re having a hard time to break even.

This prevails with entrepreneurs who are just beginning with their sales funnel. They try to re-invent the entire lorry. When constructing a company, what a horrible course to follow!

The secret here is leveraging on other individuals who currently have a successful funnel and making your deal to their precise customers. Watch on the:

  • Demographics
  • Ad copy and copies
  • Traffic sources
  • Offers
  • Landing page

Knowing how to reverse all these elements to work for you is a priceless gift for your business. Once you comprehend how the pieces fit, it’s quite simple.

Secret # 10: Seven Phases Of A Funnel

I’m extremely grateful that I check out DotCom Secrets a couple of years ago (and several times more because that very first time to fully comprehend and implement the techniques in my own online service.

It not only opened my eyes to funnels and how to develop them however also the seven phases that a perfect client has to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me much better come to terms with this sentence within the DotCom Secrets. It checks out:

The real distinction between having a six-, 7-, or perhaps eight-figure service is whether you understand the stages of a funnel and can effectively generate income from the points along the line.

I got to know that there are levels of traffic temperature level and therefore, treating them along the same funnel process threatens.

This trick alone is fundamental to developing the right type of page, deal, and traffic that will result in sales.

When developing a funnel– specifically if you desire visitors and leads to trust you more, there’s also the pre-framing idea that you require to totally understand. Well, who doesn’t want to establish trust currently?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets surpasses the normal business recommendations. It goes into the particular landing pages you can create in the 7 building stages that we’ve talked about previously.

You get to see the twenty-three of the most reliable building blocks for your sales funnels.

DotCom Secrets 23 building blocks of a funnel

Smart funnel hackers use these building blocks at specific times during these exact same four phases of the funnel:

  • Pre-frame bridge
  • Qualifying customers
  • Qualifying purchasers

Recognizing hyper buyers for your products and services.

As soon as you’ve comprehended how this works, you can decide which you wish to begin with first and which one to stick to in your market.

Secret # 12: Frontend Vs. Backend Funnels

Selecting the best kind of funnels can be a battle even to the advanced marketers. More so, comprehend the funnels that will be served only to qualified purchasers (at the backend).

DotCom Secrets Frontend Vs Backend

This mistake isn’t so apparent– but bypassing it can make a difference in your traffic engagement and sales.

Here Russell describes the procedure he follows when picking a funnel to utilize on the frontend of his value ladders, the funnel he utilizes in the consideration phase (the middle), and those used for the backend deals.

Secret # 13: The Best Bait

I couldn’t include this ‘secret’ when I initially checked out the DotCom Secrets book.

Russell spills it all out in this area and exposes the trick that made all his books sell millions.

Just by grabbing your totally free copy of DotCom Secrets and studying the funnel actions, you’ll have several “Aha-Moments” that will alter your service, especially if you have an item you’re presently offering online (or even offline).

I suggest if you can purchase your totally free copy of DotCom Secrets and study the funnel steps, you’ll understand the secret behind these records.

He stresses the power of words and how using a specific WORD can change your whole organization magically. That single word can act as bait.

Regardless of the industry you run in, what you do, what items you use, or business design, this is the part that a few of the successful entrepreneurs would conceal from you.

 

Section Four: Scripts and funnels

The very first time I read DotCom Secrets, I could not comprehend this area since it was distinct in its method. I had to read the book again to understand the point that Russell was making.

As one of the actionable sections, Russell dives deeper into the core funnels he uses in running ClickFunnels and other business, in addition to the specific funnel scripts that have actually helped him to offer countless each of his items.

These are split into the Frontend, Middle and Backend Funnels. Surprisingly, you don’t have to battle with these parts due to the fact that there’s an effective suite of software application you can utilize to automate everything– ClickFunnels software application.

1. Frontend Funnel: Two-Step– Free Plus Shipping

The Frontend Funnel is very important because it shows what need to occur as soon as you get your visitors onboard your sales funnel.

You’ll discover this kind of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s easy to develop and can benefit eCommerce online marketers or entrepreneurs who have Free Plus Shipping offers.

The first page of the Frontend Funnel starts with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to provide where the item must be delivered.

On the second page (step-two) of the funnel, the visitor’s credit card info is asked for the shipping and dealing with charge. When the visitor has actually successfully filled out the 2nd page– the One-time-offer is next.

Of course, you’re not left alone as there are scripts you will utilize to make this entire 2-step totally free shipping funnel effective. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the very same Frontend Funnel, we likewise have the SLOs or Self-Liquidating Offers. The objective of establishing this offer is to help breakeven and cover the cash you spent on marketing or getting the lead.

DotCom Secrets self liquidating offer

Here, Russell Brunson shows the practical mechanics associated with this kind of funnel. And he likewise presented a distinct script called the Star, Story, Solution script which helps to nudge a cold lead towards your items.

You’ll get to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll find how to entice visitors and let them keep paying for a longer time.

But you’re not limited in any way– as there are numerous ways to utilize this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The ideal webinar is the perfect and likewise the very first funnel for the middle of your worth ladder. It covers whatever about hosting high-converting webinars; how to utilize live or documented presentations to market your service or products on autopilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re provided with the strategies and scripts that will make the webinar really “ideal.”.

5. Middle Funnel: Invisible Perfect Webinar.

It’s not FREE!. It’s a more sophisticated webinar discussion where your objective is to get people to purchase.

You’ll likewise access the scripts for this updated version of Perfect Webinar.

6. Middle Funnel: Product Launch.

You use the “Product Launch” funnel specifically for introducing a new product by sharing a series of videos to provide lots of value to your visitors.

Internet marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the creator of Knowledge Broker Blueprint), and a host of them utilize it.

These videos will be persuasive, practical, and amusing– thereby triggering visitors to do something about it. You’ll discover how to correctly structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of selling high-ticket deals utilizing an advanced formula and scripts. This funnel is what you need to get premium clients if you’re a coach or consultant.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section 5: ClickFunnels.

This last section is quick however you can learn more by reading my ClickFunnels evaluate.

DotCom Secrets Pros and Cons.

DotCom Secrets is a fantastic book if you want to gain insights, see examples, and read stories that will influence you to build a successful service online or guide you in transitioning from offline to internet marketing channels.

So let’s think about the cons and pros quickly:.

Pros.

DotCom Secrets is free. Get business-building knowledge without paying cash.

Enhance your service’ significance utilizing the value ladders and sales funnel methods and scripts.

Get secrets to becoming a thought leader in your industry.

Simple methods that will work for any organization model.

Establish and construct relationships rapport with your clients.

Cons.

You might require to have an existing service to benefit from DotCom Secrets (although it can certainly benefit you if you’re just starting out as well as long as you carry out the info).

The book is ideal for companies that utilize internet marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

When you get it from the official website, DotCom Secrets is FREE. If you’re based within the US or $14.95 for international, you only have to pay for shipping/handling– $7.95.

There you have it, the Free Plus Shipping offer we discussed previously. As you can see, Russell is a master at executing what he teaches.

If you choose to purchase DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your option.

DotCom Secrets Free Book.

Thanks to Russell for using the book free from his site (you simply pay for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a package of actionable strategies and secrets for beginning and growing a company.

You’ll discover a bunch of aha moments while going through the sections. You’re guided on how to incorporate the idea into my own service.

DotCom Secrets is a playbook. You might need to read it several times to get the ‘secrets’ into your head and organization. However you do not have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re offering services or products online, I extremely advise that you get a copy of DotCom Secrets for FREE.

>>Click Here To Get Your Copy Of Dotcom Secrets<<