Russell Brunson Intro

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is an excellent book if you want to acquire insights, see examples, and read stories that will motivate you to develop a successful company online or guide you in transitioning from offline to internet marketing channels.

So let’s think about the benefits and drawbacks quickly:

Pros:

  • DotCom Secrets is free. Get it here.
  • You will overcome the shoulder lessons from an effective very affiliate– Russell Brunson.
  • The book is a simple and enjoyable read.
  • You will get actionable takeaways that you can use to enhance your organization right away.

Cons:

  • It’s not a “how to make money online” book per se.
  • You will require to have some knowledge of online marketing concepts to fully appreciate the book.

If you want to discover from someone who has in fact made money online, Dotcom Secrets is a great resource.

Russell Brunson takes you step-by-step through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll come away from reading this book with actionable takeaways that you can use to improve your service instantly.

The only drawback is that it’s not a “how to earn money online” book per se– you will need to have some knowledge of internet marketing concepts to completely value it.

In general, Dotcom Secrets is an important resource for anyone looking to develop or grow an online business.

So if you’re all set to learn from one of the masters of Sales Funn, make certain to have a look at this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my preferred service books. You may need to read it multiple times to completely grasp it. Or simply make it your companion as you go about your online lifestyle company adventures.

In the introduction of the book, Russell Brunson promised to keep the book evergreen for several years to come. The goal is to make it relevant to both advanced and brand-new online business owners.

The number of organization books do you still discover relevant in this ever-changing world? Although marketing methods are continuously altering, the DotCom Secrets book is still incredibly appropriate and useful today.

What Is DotCom Secrets?

The DotCom Secrets book provides a detailed procedure for growing an effective service– whether online or offline.

DotCom Secrets Review

Even though DotCom Secrets was first released in 2015, you’ll discover that most of the methods that Russell speak about are still efficient today.

You’ll get a lots of actionable guidance from the book and if you have plans to sell items online or you’re already at it, you require to get a copy of DotCom Secrets and keep it as a referral.

Dan Kennedy wrote the forward to the DotCom Secrets book. In his precise words:

” In fact, this is a tested playbook for growing your business with reliable list building and sales/conversion techniques, which can be used online and offline.”

This is a transformative and powerful book. If you’re looking to begin an organization or scale an existing service, DotCom Secrets by Russell Brunson is the perfect road map.

Within the pages of the Dotcom Secrets book, you’ll get an in-depth plan that guides you on the right building blocks for your company. You’ll certainly get arise from reading it.

To be truthful, DotCom Secrets sounds like a book for constructing a sustainable online organization just.

But do not be constrained by that since the actionable marketing methods work for both online and offline businesses. You’re in safe hands if you run a brick-and-mortar organization and want to transition to online marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, just you can respond to that question. If you wish to scale a company or start and follow proven ‘faster way’ that has been checked by Russell himself, you need to check out the DotCom Secrets book.

It’s changing lives and I’ve personally found it extremely important on my entrepreneurial journey (I’ve read it several times). I extremely suggest the book.

If you ‘d rather play cool and attempt to figure it out by yourself, then DotCom Secrets might not deserve your read. You must think about another book.

DotCom Secrets supplies smart insights and strategies to:

Existing business owners: If you haven’t begun a company at all or have no service idea, the book may not relate to you.

Item owners: If you have an existing item currently, then you can find out methods to double or perhaps triple your sales.

Confident online marketers: If you’re prepared to take actions that might challenge your idea of organization, then you ought to utilize DotCom Secrets as a reference.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You wish to develop an organization that stands the test of time. Due to the fact that you do not have the skillset, tools, and secrets that have actually been tested and proven to produce terrific results, you don’t desire to fizzle out.

Whether you’re a novice who’s simply getting began or you’re an expert, DotCom Secrets will walk you through the process of starting and growing a rewarding organization.

If you currently have an organization, use the tricks in the book to scale to unbelievable levels? Aside from generating income, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a trusted and powerful book that supplies specific, actionable instructions on what you need to do to fail-proof your company, how to bring in consumers, and the tricks to considerably enhance your sales.

If you fail to check out DotCom Secrets, you’re still not limited at all. The only difficulty, though, is that you’ll miss out on the chance to quickly grow your existing company or grow in a competitive market.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some differences between Expert Secrets Both books are relevant to, lifestyle entrepreneurs, entrepreneur and online marketers– because they complement each other and offer starting and growing a successful business.

Specialist Secrets vs DotCom Secrets.

DotCom Secrets outlines a detailed procedure to successfully structure your organization. You get to learn how to deliver your message and communicate worth in a way that makes people wish to pay you.

Specialist Secrets gives actionable examples, illustrations, and stories that assist you find your voice, develop a loyal fan base and earn money to share messages that will change somebody else’s life.

Both books are suggested to entrepreneur who want to end up being more successful in their industries. Business owners who are constructed to see opportunities in competition instead of pain.

And lastly in Russell’s 3rd and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your sites and funnels with your dream customers (aka getting lots of traffic as the title of the book suggests).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is arranged into 5 sections similar to Expert Secrets that details the basic marketing processes and how to execute them.

Area One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell began the very first section of DotCom Secrets with “Ladders and Funnels.” He also reveals five (5) marketing secrets. Let’s go over them:

Secret # 1: The Secret Formula

You require to have a full understanding of where you desire your service. How does this understanding assist your consumers and customers?

This will assist you to serve them better– instead of trying to find out their discomfort points, how desperate they need solutions, and what they’re prepared to pay.

In the secret formula, 4 easy questions were detailed in a detailed order inside the DotCom Secrets book:

Who are your dream customers?

How do you discover them?

How do you attract them without being aggressive?

What benefit will they obtain from your business?

You’ll discover answers to these concerns and more in the very first secret.

Secret #2: The Value Ladder

When it comes to building a sustainable business, worth is essential. , if there’s no value, clients consumers customers customers leaveCustomers

Customers

That’s why Russell invested a ton of time to dissect the actions that you need to follow to navigate your dream client from taking the “bait” (starting point of your ladder) to where they want to be.

DotCom Secrets Value Ladder

This trick is described as “taking them through your value ladder.”

When you successfully structure the worth ladder, you’ll not just make more money, you’ll likewise provide your clients with a more customized option. They’ll enjoy you for this.

Secret # 3: From A Ladder To A Funnel

This secret is where the magic occurs. It’s like an epiphany that alters everything you already understand about growing a profitable organization. You’ll start with building out your own sales funnel and the psychology behind a lucrative funnel.

There’s a lot more …

You need to require a complete value ladder worth place. You may not be able to build a high-converting sales funnel if you don’t have a reliable worth adder mapped out.

The sales funnel is necessary and has changed the way business owners and services approach sales online.

It works due to the fact that it considers the consumers’ habits– and moves them through the various steps of your worth ladder up until they’re ready to purchase your item– voluntarily.

Secret # 4: How To Find Your Dream Customers

You have a target audience. You might not know how to identify or serve them. That’s why understanding how to specify your target audience is important.

This secret outlines where your target audience (i.e., consumers who are ready to acquire your item) are investing the majority of their time online. Discover the techniques to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be armed with the methods that work to get a consumer to leave whatever they’re doing and check out your page.

Every online business owner needs to find out and master these methods. Russell makes it easy in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Getting traffic to a landing page or website is a constant battle for most people. It’s perhaps the most complicated aspect of running a successful online business.

Do you really understand how traffic operates in the online marketing space? If you aren’t positive in your traffic generation proficiency, Russell has the responses.

He reveals you the very best type of traffic that you must take note of and how it can transform your service. The kind of traffic includes:

  • Traffic we manage
  • The traffic we don’t manage
  • Traffic we own

Area Two: Your Communication Funnel

In this area, Russell digs deeper into the procedures associated with constructing an audience by leveraging more advanced individual branding strategies, the secrets to interacting well with your audience that will result in a sale.

Make certain you do not skip this area while reading DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to building a appealing and confident character.

Why do you think people like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and of course, Russell Brunson have huge followers?

As a company owner, you can’t go wrong when you lastly establish an appealing character. When you’re effective at it, it means you can include more competent consumers to your email list and release a successful product that people are prepared and all set to buy right now.

In creating that attractive character, Russell Brunson defines the three components you must keep in check, which is divided into 3 (3) classifications:

  • The Elements
  • The Identity
  • Stories

DotCom Secrets shows you how to create an appealing character utilizing these components and their elements, and identify the very best way to communicate your captivating stories that will get the sales coming in.

Secret # 7: The Soap Opera Sequence

This “secret” comes from the previous part of Dotcom Secrets. It’s everything about developing a bond and a sort of connection in between the Attractive Character and the target audience through a traffic source we own. Email.

The Soap Opera Sequence consists of a series of e-mail sequences that help to connect and develop an instant relationship in between you and the individual reading your e-mail. Russell credits Andre Chaperon (developer of Autoresponder Madness) for developing the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his excellent heart likewise shares the EXACT 5 e-mail design templates that have actually assisted him to transition into an Attractive Character and an in-demand internet marketer.

Since it capitalizes on providing value to your customers, the Soap Opera Sequence works. This ‘value’ paired with a tempting open story hooks them the moment they read your first e-mail and they’ll look forward to the next one.

The days of dull e-mail series are over. Don’t just take pleasure in soap opera on television, it’s time to anecdotally use it in your e-mail messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the secret to keeping your customers pleased to speak with you every day is utilizing the Seinfeld email format.”

So what’s the Seinfeld format everything about?

DotCom Secrets Seinfeld Sequence

It’s an e-mail design that builds enjoyment in your readers. It ‘d amuse them and trigger them to purchase from you.

It leverages the power of storytelling. But this time, you’re being creative in sharing your life and relevant stories occurring with/around you– stories they can quickly connect with. You must be purposeful and tactical about it anyways.

You wish to have the ability to lead perfect customers back to your deal. This may look basic however it’s effective!

Russell likewise offers fine examples and written design templates to accelerate the process when you’re sending Seinfeld e-mails.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section Three: Funnelology

In this section, the techniques and strategies for constructing high-converting funnels are discussed in detail, as well as and what you actually should do to make your funnel work.

Russell covers the fundamentals of a funnel, stages (and sales funnel phases) and the kind of landing pages to use, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we learned the value of adhering to systems that work. To put it simply, there’s no requirement to transform the wheel.

If you’re an entrepreneur and you’re having a hard time to recover cost, there’s an opportunity that you’re making the above mistake.

This is common with entrepreneurs who are just beginning with their sales funnel. They attempt to re-invent the whole lorry. What an awful path to follow when developing a business!

The secret here is leveraging on other individuals who currently have an effective funnel and making your deal to their specific customers. Watch on the:

  • Demographics
  • Advertisement copy and copies
  • Traffic sources
  • Offers
  • Landing page

Understanding how to reverse all these elements to work for you is an invaluable present for your business. Once you understand how the pieces fit, it’s quite easy.

Secret # 10: Seven Phases Of A Funnel

I’m extremely glad that I read DotCom Secrets a few years ago (and numerous times more because that very first time to fully comprehend and carry out the methods in my own online service.

It not just opened my eyes to funnels and how to construct them however also the 7 stages that a perfect customer has to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me better come to terms with this sentence within the DotCom Secrets. It checks out:

The real difference between having a six-, 7-, and even eight-figure business is whether you understand the stages of a funnel and can effectively generate income from the points along the line.

I learnt more about that there are levels of traffic temperature level and therefore, treating them along the exact same funnel procedure threatens.

This trick alone is essential to producing the right type of page, offer, and traffic that will lead to sales.

There’s likewise the pre-framing idea that you require to completely understand when developing a funnel– particularly if you desire visitors and results in trust you more. Well, who doesn’t want to establish trust currently?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets exceeds the common business recommendations. It goes into the specific landing pages you can produce in the 7 building phases that we’ve talked about previously.

You get to see the twenty-three of the most effective building blocks for your sales funnels.

DotCom Secrets 23 building blocks of a funnel

Smart funnel hackers use these foundation at specific times during these very same 4 phases of the funnel:

  • Pre-frame bridge
  • Qualifying customers
  • Qualifying purchasers

Recognizing hyper buyers for your services and items.

You can decide which you want to start with first and which one to stick to in your market as soon as you’ve comprehended how this works.

Secret # 12: Frontend Vs. Backend Funnels

Picking the right kind of funnels can be a struggle even to the advanced online marketers. More so, understand the funnels that will be served just to certified buyers (at the backend).

DotCom Secrets Frontend Vs Backend

This mistake isn’t so obvious– however bypassing it can make a difference in your traffic engagement and sales.

Here Russell describes the procedure he follows when picking a funnel to use on the frontend of his worth ladders, the funnel he utilizes in the factor to consider phase (the middle), and those utilized for the backend deals.

Secret # 13: The Best Bait

I couldn’t include this ‘secret’ when I first checked out the DotCom Secrets book.

Russell spills all of it out in this section and exposes the secret that made all his books sell millions.

Simply by grabbing your complimentary copy of DotCom Secrets and studying the funnel steps, you’ll have numerous “Aha-Moments” that will alter your organization, especially if you have an item you’re currently selling online (or even offline).

I mean if you can buy your totally free copy of DotCom Secrets and study the funnel actions, you’ll comprehend the trick behind these records.

He highlights the power of words and how utilizing a specific WORD can alter your whole company magically. That single word can serve as bait.

No matter the industry you run in, what you do, what products you use, or business model, this is the part that some of the successful business owners would hide from you.

 

Area Four: Scripts and funnels

The very first time I read DotCom Secrets, I couldn’t comprehend this section due to the fact that it was special in its method. I needed to check out the book once again to understand the point that Russell was making.

As one of the actionable areas, Russell dives deeper into the core funnels he utilizes in running ClickFunnels and other business, as well as the specific funnel scripts that have assisted him to sell millions of each of his items.

These are split into the Frontend, Middle and Backend Funnels. Remarkably, you don’t need to struggle with these parts since there’s an effective suite of software application you can utilize to automate whatever– ClickFunnels software.

1. Frontend Funnel: Two-Step– Free Plus Shipping

The Frontend Funnel is important due to the fact that it reveals what should take place once you get your visitors onboard your sales funnel.

You’ll find this kind of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s easy to construct and can benefit eCommerce entrepreneurs or online marketers who have Shipping plus complimentary offers.

The first page of the Frontend Funnel starts with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to supply where the product should be delivered.

On the second page (step-two) of the funnel, the visitor’s credit card information is requested for the shipping and managing charge. Once the visitor has actually successfully submitted the 2nd page– the One-time-offer is next.

Of course, you’re not left alone as there are scripts you will use to make this entire 2-step free shipping funnel reliable. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the exact same Frontend Funnel, we likewise have the SLOs or Self-Liquidating Offers. The objective of establishing this deal is to help breakeven and cover the cash you spent on marketing or getting the lead.

DotCom Secrets self liquidating deal

Here, Russell Brunson shows the practical mechanics associated with this type of funnel. And he likewise presented a special script called the Star, Story, Solution script which helps to push a cold lead towards your items.

You’ll gain access to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll discover how to entice visitors and let them keep spending for a longer time.

You’re not restricted in any way– as there are many ways to utilize this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The perfect webinar is the ideal and likewise the first funnel for the middle of your worth ladder. It covers whatever about hosting high-converting webinars; how to utilize live or documented presentations to market your products or services on autopilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re offered with the techniques and scripts that will make the webinar genuinely “ideal.”.

5. Middle Funnel: Invisible Perfect Webinar.

It’s not FREE!. It’s a more innovative webinar presentation where your goal is to get individuals to buy.

You’ll also access the scripts for this upgraded version of Perfect Webinar.

6. Middle Funnel: Product Launch.

You use the “Product Launch” funnel specifically for releasing a brand-new item by sharing a series of videos to provide lots of worth to your visitors.

Online marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the creator of Knowledge Broker Blueprint), and a host of them use it.

These videos will be persuasive, useful, and amusing– thereby triggering visitors to take actions. You’ll discover how to correctly structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of offering high-ticket deals utilizing an innovative formula and scripts. This funnel is what you need to get premium customers if you’re a coach or consultant.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area 5: ClickFunnels.

This last area is brief however you can find out more by reading my ClickFunnels review.

DotCom Secrets Pros and Cons.

DotCom Secrets is a fantastic book if you wish to get insights, see examples, and check out stories that will inspire you to construct an effective company online or guide you in transitioning from offline to online marketing channels.

So let’s consider the benefits and drawbacks rapidly:.

Pros.

DotCom Secrets is free. Get business-building knowledge without paying cash.

Improve your organization’ importance utilizing the value ladders and sales funnel methods and scripts.

Get tricks to becoming a thought leader in your industry.

Basic techniques that will work for any service model.

Build relationships and establish rapport with your clients.

Cons.

You might require to have an existing company to gain from DotCom Secrets (although it can certainly benefit you if you’re simply starting in addition to long as you execute the info).

The book is perfect for services that take advantage of internet marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

When you get it from the official site, DotCom Secrets is FREE. If you’re based within the US or $14.95 for global, you just have to pay for shipping/handling– $7.95.

There you have it, the Free Plus Shipping deal we went over earlier. As you can see, Russell is a master at implementing what he teaches.

If you choose to buy DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your choice.

DotCom Secrets Free Book.

Thanks to Russell for offering the book devoid of his site (you simply spend for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a plan of actionable techniques and secrets for beginning and growing a service.

You’ll stumble upon a bunch of aha minutes while going through the areas. You’re assisted on how to include the idea into my own organization.

DotCom Secrets is a playbook. You might need to read it numerous times to get the ‘tricks’ into your head and organization. You do not have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re selling services or products online, I extremely suggest that you get a copy of DotCom Secrets totally free.

>>Click Here To Get Your Copy Of Dotcom Secrets<<