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Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is a terrific book if you want to get insights, see examples, and read stories that will influence you to build a successful organization online or guide you in transitioning from offline to internet marketing channels.

Let’s consider the cons and pros rapidly:

Pros:

  • DotCom Secrets is free. Get it here.
  • You will get over the shoulder lessons from an effective very affiliate– Russell Brunson.
  • The book is a simple and pleasurable read.
  • You will get actionable takeaways that you can use to improve your company right away.

Cons:

  • It’s not a “how to earn money online” book per se.
  • You will require to have some understanding of internet marketing ideas to fully appreciate the book.

If you desire to discover from someone who has actually made cash online, Dotcom Secrets is a fantastic resource.

Russell Brunson takes you detailed through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll leave from reading this book with actionable takeaways that you can utilize to improve your service instantly.

The only drawback is that it’s not a “how to earn money online” book per se– you will need to have some knowledge of internet marketing concepts to totally appreciate it.

In general, Dotcom Secrets is a valuable resource for anybody looking to develop or grow an online company.

If you’re ready to find out from one of the masters of Sales Funn, be sure to inspect out this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my favorite organization books. You may have to read it multiple times to completely comprehend it. Or merely make it your buddy as you set about your online way of life service experiences.

In the intro of the book, Russell Brunson guaranteed to keep the book evergreen for years to come. The objective is to make it relevant to both brand-new and sophisticated online business owners.

The number of service books do you still discover relevant in this ever-changing world? Even though marketing techniques are constantly changing, the DotCom Secrets book is still extremely pertinent and useful today.

What Is DotCom Secrets?

The DotCom Secrets book provides a detailed process for growing a successful service– whether online or offline.

DotCom Secrets Review

Although DotCom Secrets was first released in 2015, you’ll discover that most of the methods that Russell discuss are still effective today.

You’ll get a ton of actionable suggestions from the book and if you have plans to sell items online or you’re already at it, you require to get a copy of DotCom Secrets and keep it as a recommendation.

Dan Kennedy composed the forward to the DotCom Secrets book. In his specific words:

” In fact, this is a proven playbook for growing your company with reliable lead generation and sales/conversion techniques, which can be utilized offline and online.”

This is a transformative and effective book. DotCom Secrets by Russell Brunson is the perfect road map if you’re wanting to start a business or scale an existing business.

Within the pages of the Dotcom Secrets book, you’ll get a comprehensive plan that guides you on the ideal building blocks for your organization. You’ll absolutely get results from reading it.

To be honest, DotCom Secrets seems like a book for constructing a sustainable online organization only.

Don’t be constrained by that since the actionable marketing techniques work for both online and offline businesses. You’re in safe hands if you run a brick-and-mortar business and desire to transition to online marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, just you can respond to that question. If you wish to begin or scale a company and follow proven ‘faster way’ that has been checked by Russell himself, you need to read the DotCom Secrets book.

It’s altering lives and I’ve personally found it extremely valuable on my entrepreneurial journey (I’ve read it numerous times). I extremely recommend the book.

If you ‘d rather play cool and attempt to figure it out on your own, then DotCom Secrets might not be worth your read. You need to think about another book.

DotCom Secrets offers wise insights and techniques to:

Existing company owner: If you haven’t begun a company at all or have no organization idea, the book may not relate to you.

Product owners: If you have an existing product currently, then you can find out methods to double or even triple your sales.

Confident marketers: If you’re ready to take actions that might challenge your idea of company, then you ought to utilize DotCom Secrets as a recommendation.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You wish to develop a business that stands the test of time. You do not wish to fizzle out due to the fact that you do not have the skillset, tools, and secrets that have actually been tested and proven to produce excellent outcomes.

Whether you’re a beginner who’s just getting began or you’re an expert, DotCom Secrets will walk you through the process of beginning and growing a profitable company.

If you currently have an organization, use the tricks in the book to scale to astounding levels? Aside from earning money, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a relied on and powerful book that supplies particular, actionable directions on what you should do to fail-proof your service, how to bring in consumers, and the tricks to substantially enhance your sales.

You’re still not restricted at all if you fail to check out DotCom Secrets. The only difficulty, however, is that you’ll miss the chance to quickly grow your existing organization or grow in a competitive industry.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some distinctions between Expert Secrets Both books relate to, lifestyle business owners, business owners and online marketers– since they complement each other and provide for beginning and growing an effective service.

Specialist Secrets vs DotCom Secrets.

DotCom Secrets lays out a step-by-step process to efficiently structure your organization. You get to discover how to deliver your message and interact value in a way that makes individuals want to pay you.

Professional Secrets provides actionable examples, illustrations, and stories that help you discover your voice, construct a faithful fan base and earn money to share messages that will alter someone else’s life.

Both books are suggested to company owner who want to become more successful in their markets. Business owners who are developed to see opportunities in competitors instead of pain.

In Russell’s 3rd and brand name new book in the trilogy called Traffic Secrets, which is the playbook for filling your sites and funnels with your dream customers (aka getting lots of traffic as the title of the book suggests).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is organized into 5 areas much like Expert Secrets that describes the easy marketing processes and how to execute them.

Area One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell started the first area of DotCom Secrets with “Ladders and Funnels.” He likewise exposes five (5) marketing tricks. Let’s go over them:

Secret # 1: The Secret Formula

You need to have a full understanding of where you want your service. How does this understanding assist your clients and consumers?

This will help you to serve them better– instead of searching for out their pain points, how desperate they need options, and what they’re willing to pay.

In the secret formula, four simple questions were outlined in a detailed order inside the DotCom Secrets book:

Who are your dream clients?

How do you find them?

How do you attract them without being pushy?

What advantage will they get from your service?

You’ll discover answers to these questions and more in the very first secret.

Secret #2: The Value Ladder

Value is crucial when it pertains to constructing a sustainable business. , if there’s no worth, customers and clients will leave.

Customers

That’s why Russell invested a lots of time to dissect the actions that you need to follow to navigate your dream consumer from taking the “bait” (beginning point of your ladder) to where they want to be.

DotCom Secrets Value Ladder

This trick is referred to as “taking them through your worth ladder.”

When you successfully structure the value ladder, you’ll not just make more money, you’ll likewise offer your clients with a more personalized solution. They’ll love you for this.

Secret # 3: From A Ladder To A Funnel

This trick is where the magic takes place. It’s like an epiphany that changes everything you currently learn about growing a successful company. You’ll get started with developing out your own sales funnel and the psychology behind a rewarding funnel.

It surpasses the product you’re selling or how they’re priced. There’s a lot more …

You require to have a complete worth ladder in place. It’s like your infallible system for making sales on auto-pilot. If you don’t have an efficient worth adder mapped out, you may not be able to construct a high-converting sales funnel.

The sales funnel is important and has changed the method entrepreneurs and organizations approach sales online.

It works since it takes into account the customers’ habits– and moves them through the different steps of your worth ladder till they’re prepared to acquire your item– voluntarily.

Secret # 4: How To Find Your Dream Customers

You have a target market. You might not understand how to determine or serve them. That’s why understanding how to specify your target market is essential.

This secret lays out where your target market (i.e., clients who are ready to buy your product) are investing the majority of their time online. Discover the techniques to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be equipped with the methods that work to get a client to leave whatever they’re doing and check out your page.

Every online entrepreneur requires to learn and master these methods. Russell makes it simple in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Generating traffic to a landing page or site is a consistent battle for most people. It’s probably the most difficult aspect of running an effective online service.

Do you actually understand how traffic operates in the internet marketing space? Russell has the answers if you aren’t confident in your traffic generation knowledge.

He reveals you the very best type of traffic that you should focus on and how it can transform your service. The kind of traffic includes:

  • Traffic we control
  • The traffic we don’t manage
  • Traffic we own

Area Two: Your Communication Funnel

In this section, Russell digs deeper into the processes involved in developing an audience by leveraging advanced individual branding strategies, the tricks to interacting well with your audience that will cause a sale.

Make certain you do not skip this area while checking out DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to constructing a confident and attractive character.

Why do you believe people like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and naturally, Russell Brunson have enormous fans?

As a company owner, you can’t go wrong when you lastly establish an attractive character. When you’re effective at it, it implies you can include more certified consumers to your email list and release an effective item that people are ready and prepared to buy right away.

In creating that appealing character, Russell Brunson specifies the 3 parts you must keep in check, which is split into three (3) categories:

  • The Elements
  • The Identity
  • Stories

DotCom Secrets shows you how to develop an attractive character using these parts and their components, and recognize the very best method to communicate your captivating stories that will get the sales being available in.

Secret # 7: The Soap Opera Sequence

This “secret” comes from the previous part of Dotcom Secrets. It’s all about producing a bond and a sort of connection between the Attractive Character and the target audience by means of a traffic source we own. Email.

The Soap Opera Sequence comprises a series of email sequences that assist to connect and develop an immediate relationship between you and the person reading your e-mail. Russell credits Andre Chaperon (developer of Autoresponder Madness) for coming up with the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his excellent heart likewise shares the EXACT 5 e-mail design templates that have helped him to transition into an Attractive Character and an in-demand internet online marketer.

The Soap Opera Sequence works since it takes advantage of offering worth to your customers. This ‘worth’ paired with an irresistible open storyline hooks them the minute they read your very first email and they’ll anticipate the next one.

The days of dull e-mail series are over. Do not simply take pleasure in soap opera on television, it’s time to anecdotally utilize it in your email messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the trick to keeping your customers pleased to speak with you every day is using the Seinfeld e-mail format.”

What’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an e-mail style that develops enjoyment in your readers. It ‘d captivate them and cause them to purchase from you.

It leverages the power of storytelling. This time, you’re being creative in sharing your life and appropriate stories occurring with/around you– stories they can quickly link with. You ought to be tactical and purposeful about it anyways.

You wish to have the ability to lead perfect clients back to your deal. This might look easy however it’s powerful!

Russell likewise offers good examples and composed design templates to accelerate the process when you’re sending Seinfeld emails.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area Three: Funnelology

In this area, the strategies and methods for developing high-converting funnels are gone over in detail, as well as and what you truly ought to do to make your funnel work.

Russell covers the principles of a funnel, stages (and sales funnel stages) and the type of landing pages to utilize, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we discovered the importance of sticking to systems that work. To put it simply, there’s no need to reinvent the wheel.

If you’re a business owner and you’re struggling to break even, there’s a possibility that you’re making the above mistake.

This is common with business owners who are just beginning with their sales funnel. They try to re-invent the entire vehicle. When building a business, what an awful course to follow!

The trick here is leveraging on other people who already have a successful funnel and making your offer to their specific clients. Keep an eye on the:

  • Demographics
  • Advertisement copy and copies
  • Traffic sources
  • Deals
  • Landing page

Knowing how to reverse all these elements to work for you is an invaluable present for your organization. It’s rather simple once you comprehend how the pieces fit.

Secret # 10: Seven Phases Of A Funnel

I’m really grateful that I read DotCom Secrets a few years ago (and numerous times more because that first time to totally comprehend and implement the techniques in my own online organization.

It not only opened my eyes to funnels and how to construct them but also the seven phases that a perfect customer has to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me better concerned terms with this sentence within the DotCom Secrets. It checks out:

The real distinction between having a six-, seven-, or even eight-figure company is whether you understand the stages of a funnel and can successfully generate income from the points along the line.

I got to know that there are levels of traffic temperature level and for that reason, treating them along the same funnel process is dangerous.

This trick alone is fundamental to developing the best kind of page, deal, and traffic that will result in sales.

When creating a funnel– especially if you want visitors and leads to trust you more, there’s likewise the pre-framing principle that you require to completely understand. Well, who does not wish to develop trust currently?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets exceeds the typical company guidance. It goes into the particular landing pages you can develop in the 7 structure stages that we’ve gone over previously.

You get to see the twenty-three of the most reliable foundation for your sales funnels.

DotCom Secrets 23 foundation of a funnel

Smart funnel hackers use these foundation at specific times throughout these very same 4 stages of the funnel:

  • Pre-frame bridge
  • Qualifying subscribers
  • Qualifying purchasers

Determining hyper buyers for your product or services.

Once you’ve understood how this works, you can decide which you wish to start with first and which one to stay with in your market.

Secret # 12: Frontend Vs. Backend Funnels

Picking the best kind of funnels can be a struggle even to the advanced marketers. More so, comprehend the funnels that will be served only to qualified purchasers (at the backend).

DotCom Secrets Frontend Vs Backend

This error isn’t so obvious– but bypassing it can make a distinction in your traffic engagement and sales.

Here Russell lays out the process he follows when choosing a funnel to utilize on the frontend of his value ladders, the funnel he utilizes in the consideration stage (the middle), and those utilized for the backend deals.

Secret # 13: The Best Bait

I couldn’t contain this ‘secret’ when I first read the DotCom Secrets book.

Russell spills everything out in this area and reveals the secret that made all his books sell millions.

Just by grabbing your totally free copy of DotCom Secrets and studying the funnel steps, you’ll have a number of “Aha-Moments” that will alter your organization, specifically if you have an item you’re currently selling online (and even offline).

I imply if you can purchase your totally free copy of DotCom Secrets and study the funnel steps, you’ll comprehend the trick behind these records.

He emphasizes the power of words and how using a certain WORD can change your whole service magically. That single word can serve as bait.

No matter the market you operate in, what you do, what products you provide, or the business design, this is the part that a few of the successful entrepreneurs would hide from you.

 

Area Four: Funnels And Scripts

The first time I check out DotCom Secrets, I could not comprehend this area because it was special in its way. I needed to check out the book again to understand the point that Russell was making.

As one of the actionable sections, Russell dives deeper into the core funnels he uses in running ClickFunnels and other companies, in addition to the exact funnel scripts that have actually helped him to sell millions of each of his products.

These are split into the Frontend, Middle and Backend Funnels. Interestingly, you do not have to have problem with these parts due to the fact that there’s a powerful suite of software application you can utilize to automate everything– ClickFunnels software application.

1. Frontend Funnel: Two-Step– Free Plus Shipping

Because it shows what need to take place as soon as you get your visitors onboard your sales funnel, the Frontend Funnel is important.

You’ll discover this kind of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s easy to develop and can benefit eCommerce marketers or business owners who have Shipping plus complimentary deals.

The first page of the Frontend Funnel begins with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to provide where the item ought to be delivered.

On the 2nd page (step-two) of the funnel, the visitor’s charge card information is asked for the shipping and managing charge. Once the visitor has successfully filled out the 2nd page– the One-time-offer is next.

Naturally, you’re not left alone as there are scripts you will utilize to make this entire 2-step totally free shipping funnel reliable. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the very same Frontend Funnel, we likewise have the SLOs or Self-Liquidating Offers. The objective of establishing this deal is to assist breakeven and cover the money you spent on marketing or getting the lead.

DotCom Secrets self liquidating offer

Here, Russell Brunson shows the practical mechanics associated with this kind of funnel. And he likewise introduced an unique script called the Star, Story, Solution script which helps to push a cold lead towards your items.

You’ll access to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll discover how to attract visitors and let them keep paying for a longer time.

But you’re not restricted in any way– as there are numerous methods to use this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The perfect webinar is the best and likewise the very first funnel for the middle of your value ladder. It covers everything about hosting high-converting webinars; how to utilize documented or live presentations to market your service or products on auto-pilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re supplied with the methods and scripts that will make the webinar truly “ideal.”.

5. Middle Funnel: Invisible Perfect Webinar.

It’s not FREE!. It’s a more sophisticated webinar presentation where your goal is to get individuals to purchase.

You’ll likewise access the scripts for this upgraded version of Perfect Webinar.

6. Middle Funnel: Product Launch.

You utilize the “Product Launch” funnel specifically for releasing a new item by sharing a series of videos to provide lots of value to your visitors.

Online marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the creator of Knowledge Broker Blueprint), and a host of them use it.

These videos will be convincing, valuable, and amusing– consequently triggering visitors to take actions. You’ll discover how to appropriately structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of selling high-ticket offers utilizing an innovative formula and scripts. If you’re a coach or specialist, this funnel is what you need to obtain premium customers.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section 5: ClickFunnels.

This last area is quick but you can discover more by reading my ClickFunnels evaluate.

DotCom Secrets Pros and Cons.

DotCom Secrets is a terrific book if you wish to get insights, see examples, and read stories that will inspire you to develop a successful business online or guide you in transitioning from offline to internet marketing channels.

Let’s consider the pros and cons quickly:.

Pros.

DotCom Secrets is complimentary. Get business-building understanding without paying money.

Enhance your organization’ significance utilizing the value ladders and sales funnel techniques and scripts.

Get secrets to becoming an idea leader in your market.

Simple methods that will work for any company design.

Build relationships and establish relationship with your customers.

Cons.

You might require to have an existing organization to gain from DotCom Secrets (although it can definitely benefit you if you’re just starting as well as long as you execute the details).

The book is perfect for organizations that leverage online marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

DotCom Secrets is FREE when you get it from the main website. You only need to pay for shipping/handling– $7.95 if you’re based within the United States or $14.95 for international.

There you have it, the Free Plus Shipping deal we discussed previously. As you can see, Russell is a master at implementing what he teaches.

If you choose to purchase DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your choice.

DotCom Secrets Free Book.

Thanks to Russell for using the book devoid of his website (you just spend for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a plan of actionable strategies and secrets for growing a company and starting.

You’ll come across a lot of aha minutes while going through the sections. More notably, you’re assisted on how to include the principle into my own company.

DotCom Secrets is a playbook. You may need to read it several times to get the ‘tricks’ into your head and service. However you don’t have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re selling services or items online, I highly advise that you get a copy of DotCom Secrets totally free.

>>Click Here To Get Your Copy Of Dotcom Secrets<<