Russell Brunson March 9

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is a terrific book if you wish to acquire insights, see examples, and check out stories that will motivate you to construct a successful service online or guide you in transitioning from offline to internet marketing channels.

So let’s think about the advantages and disadvantages rapidly:

Pros:

  • DotCom Secrets is complimentary. Get it here.
  • You will overcome the shoulder lessons from a successful super affiliate– Russell Brunson.
  • The book is a simple and pleasurable read.
  • You will get actionable takeaways that you can use to improve your service right away.

Cons:

  • It’s not a “how to generate income online” book per se.
  • You will need to have some understanding of internet marketing ideas to totally appreciate the book.

If you want to discover from someone who has in fact made money online, Dotcom Secrets is an excellent resource.

Russell Brunson takes you step-by-step through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll come away from reading this book with actionable takeaways that you can utilize to enhance your service right away.

The only downside is that it’s not a “how to generate income online” book per se– you will need to have some knowledge of internet marketing ideas to fully appreciate it.

Overall, Dotcom Secrets is a valuable resource for anyone looking to develop or grow an online company.

If you’re prepared to discover from one of the masters of Sales Funn, be sure to examine out this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my preferred organization books. You may need to read it numerous times to fully grasp it. Or just make it your buddy as you set about your online way of life company adventures.

In the introduction of the book, Russell Brunson assured to keep the book evergreen for years to come. The goal is to make it relevant to both advanced and brand-new online business owners.

How many company books do you still discover relevant in this ever-changing world? Even though marketing strategies are constantly changing, the DotCom Secrets book is still extremely pertinent and beneficial today.

What Is DotCom Secrets?

The DotCom Secrets book offers a detailed procedure for growing an effective service– whether online or offline.

DotCom Secrets Review

Even though DotCom Secrets was first published in 2015, you’ll find that most of the methods that Russell speak about are still efficient today.

You’ll get a ton of actionable guidance from the book and if you have plans to sell items online or you’re currently at it, you require to get a copy of DotCom Secrets and keep it as a reference.

Dan Kennedy composed the forward to the DotCom Secrets book. In his precise words:

” In truth, this is a proven playbook for growing your company with effective lead generation and sales/conversion methods, which can be utilized online and offline.”

This is a effective and transformative book. DotCom Secrets by Russell Brunson is the perfect plan if you’re wanting to start a service or scale an existing business.

Within the pages of the Dotcom Secrets book, you’ll get a detailed strategy that guides you on the ideal building blocks for your business. You’ll definitely get arise from reading it.

To be sincere, DotCom Secrets sounds like a book for building a sustainable online organization just.

Don’t be constrained by that because the actionable marketing methods work for both online and offline businesses. You’re in safe hands if you run a brick-and-mortar business and desire to transition to online marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, just you can address that concern. If you want to scale an organization or start and follow tested ‘shortcut’ that has actually been evaluated by Russell himself, you should read the DotCom Secrets book.

It’s changing lives and I’ve personally found it incredibly valuable on my entrepreneurial journey (I’ve read it numerous times). I highly recommend the book.

If you ‘d rather play cool and try to figure it out on your own, then DotCom Secrets may not be worth your read. You must consider another book.

DotCom Secrets supplies smart insights and methods to:

Existing company owner: If you haven’t started an organization at all or have no organization concept, the book may not be relevant to you.

Item owners: If you have an existing product currently, then you can discover methods to double or perhaps triple your sales.

Positive online marketers: If you’re willing to take actions that may challenge your concept of organization, then you need to utilize DotCom Secrets as a reference.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You wish to construct a company that stands the test of time. You don’t want to blow over due to the fact that you lack the skillset, tools, and tricks that have been tested and shown to produce fantastic results.

Whether you’re a newbie who’s simply getting started or you’re a professional, DotCom Secrets will walk you through the process of beginning and growing a rewarding service.

If you already have a business, use the tricks in the book to scale to unbelievable levels? Aside from generating income, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a relied on and effective book that offers specific, actionable directions on what you must do to fail-proof your organization, how to draw in consumers, and the secrets to considerably improve your sales.

You’re still not restricted at all if you stop working to check out DotCom Secrets. The only difficulty, however, is that you’ll miss the chance to rapidly grow your existing business or grow in a competitive industry.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some differences between Expert Secrets Both books pertain to, lifestyle entrepreneurs, entrepreneur and online marketers– considering that they match each other and offer starting and growing a successful organization.

Expert Secrets vs DotCom Secrets.

DotCom Secrets describes a step-by-step process to successfully structure your service. You get to find out how to deliver your message and interact worth in a way that makes individuals want to pay you.

Professional Secrets provides actionable examples, illustrations, and stories that help you discover your voice, build a faithful fan base and earn money to share messages that will alter someone else’s life.

Both books are advised to company owner who wish to end up being more effective in their industries. Business owners who are developed to see chances in competition instead of discomfort.

And finally in Russell’s third and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your sites and funnels with your dream consumers (aka getting tons of traffic as the title of the book suggests).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is organized into 5 sections just like Expert Secrets that details the easy marketing processes and how to execute them.

Area One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell started the first section of DotCom Secrets with “Ladders and Funnels.” He likewise reveals 5 (5) marketing tricks. Let’s go over them:

Secret # 1: The Secret Formula

Initially, you need to have a complete understanding of where you want your company. How does this understanding assist your customers and clients?

This will help you to serve them better– instead of searching for out their discomfort points, how desperate they need options, and what they’re ready to pay.

In the secret formula, four basic questions were laid out in a detailed order inside the DotCom Secrets book:

Who are your dream clients?

How do you discover them?

How do you attract them without being pushy?

What benefit will they obtain from your organization?

You’ll discover answers to these questions and more in the first trick.

Secret #2: The Value Ladder

Value is essential when it concerns constructing a sustainable company. If there’s no value, customers and customers will leave.

That’s why Russell invested a ton of time to dissect the steps that you need to follow to browse your dream customer from taking the “bait” (starting point of your ladder) to where they want to be.

DotCom Secrets Value Ladder

This secret is described as “taking them through your value ladder.”

When you effectively structure the value ladder, you’ll not just make more money, you’ll likewise offer your clients with a more tailored option. They’ll love you for this.

Secret # 3: From A Ladder To A Funnel

This secret is where the magic occurs. It’s like a surprise that changes whatever you currently know about growing a profitable service. You’ll get going with constructing out your own sales funnel and the psychology behind a lucrative funnel.

There’s a lot more …

You need to have a complete value total worth place. You might not be able to develop a high-converting sales funnel if you do not have an efficient value adder mapped out.

The sales funnel is essential and has actually altered the method business owners and services approach sales online.

It works because it considers the clients’ behaviors– and moves them through the various actions of your value ladder up until they’re prepared to purchase your product– voluntarily.

Secret # 4: How To Find Your Dream Customers

You have a target audience. Sadly, you might not know how to identify or serve them. That’s why knowing how to define your target audience is important.

This secret details where your target audience (i.e., customers who are ready to buy your item) are spending most of their time online. Discover the techniques to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be armed with the techniques that work to get a consumer to leave whatever they’re doing and take a look at your page.

Every online entrepreneur needs to find out and master these techniques. Russell makes it easy in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Generating traffic to a landing page or site is a constant struggle for many people. It’s probably the most complicated aspect of running an effective online company.

Do you truly comprehend how traffic operates in the internet marketing area? Russell has the answers if you aren’t positive in your traffic generation competence.

He shows you the best kind of traffic that you should take note of and how it can transform your company. The type of traffic includes:

  • Traffic we control
  • The traffic we do not manage
  • Traffic we own

Area Two: Your Communication Funnel

In this section, Russell digs deeper into the procedures associated with building an audience by leveraging advanced personal branding techniques, the tricks to interacting well with your audience that will result in a sale.

Make certain you do not avoid this area while reading DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to constructing a appealing and positive character.

Why do you believe guys like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and of course, Russell Brunson have huge fans?

As a company owner, you can’t fail when you lastly develop an appealing character. When you’re successful at it, it implies you can include more competent consumers to your e-mail list and release a successful item that people are willing and ready to acquire immediately.

In producing that attractive character, Russell Brunson specifies the 3 parts you need to keep in check, which is split into 3 (3) classifications:

  • The Elements
  • The Identity
  • Stories

DotCom Secrets reveals you how to develop an attractive character utilizing these parts and their elements, and determine the very best way to interact your captivating stories that will get the sales can be found in.

Secret # 7: The Soap Opera Sequence

This “secret” originates from the previous part of Dotcom Secrets. It’s everything about developing a bond and a sort of connection between the Attractive Character and the target audience via a traffic source we own. Email.

The Soap Opera Sequence comprises a series of email sequences that help to link and establish an instantaneous relationship in between you and the person reading your e-mail. Russell credits Andre Chaperon (developer of Autoresponder Madness) for creating the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his good heart also shares the EXACT 5 email design templates that have actually helped him to transition into an Attractive Character and an in-demand internet online marketer.

Because it capitalizes on giving worth to your customers, the Soap Opera Sequence works. This ‘worth’ paired with an irresistible open story hooks them the moment they read your very first email and they’ll anticipate the next one.

The days of uninteresting e-mail series are over. Don’t simply take pleasure in daytime drama on television, it’s time to anecdotally use it in your e-mail messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the trick to keeping your customers pleased to hear from you every day is utilizing the Seinfeld email format.”

So what’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an email style that constructs enjoyment in your readers. It ‘d amuse them and cause them to purchase from you.

It leverages the power of storytelling. This time, you’re being imaginative in sharing your life and relevant stories happening with/around you– stories they can easily link with. You need to be purposeful and tactical about it anyways.

You wish to have the ability to lead perfect customers back to your offer. This may look basic however it’s effective!

When you’re sending Seinfeld emails, Russell also offers excellent examples and written templates to speed up the process.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area Three: Funnelology

In this area, the methods and techniques for constructing high-converting funnels are discussed in detail, as well as and what you really ought to do to make your funnel work.

Russell covers the fundamentals of a funnel, stages (and sales funnel stages) and the kind of landing pages to use, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we found out the significance of staying with systems that work. To put it simply, there’s no need to reinvent the wheel.

There’s an opportunity that you’re making the above mistake if you’re an organization owner and you’re having a hard time to break even.

This is common with business owners who are simply starting with their sales funnel. They attempt to re-invent the whole automobile. What a horrible path to follow when constructing a service!

The trick here is leveraging on other people who already have a successful funnel and making your offer to their exact clients. Watch on the:

  • Demographics
  • Advertisement copy and copies
  • Traffic sources
  • Deals
  • Landing page

Knowing how to reverse all these aspects to work for you is a priceless gift for your organization. Once you comprehend how the pieces fit, it’s rather simple.

Secret # 10: Seven Phases Of A Funnel

I’m very happy that I read DotCom Secrets a couple of years ago (and a number of times more since that very first time to totally comprehend and carry out the strategies in my own online organization.

It not only opened my eyes to funnels and how to construct them however also the 7 stages that an ideal customer has to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me much better pertained to terms with this sentence within the DotCom Secrets. It reads:

The real difference in between having a 6-, seven-, and even eight-figure service is whether you understand the stages of a funnel and can successfully generate income from the points along the line.

I got to know that there are levels of traffic temperature and therefore, treating them along the exact same funnel procedure threatens.

This trick alone is fundamental to developing the ideal kind of page, offer, and traffic that will lead to sales.

There’s also the pre-framing principle that you require to completely comprehend when developing a funnel– specifically if you want visitors and leads to trust you more. Well, who does not wish to establish trust already?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets surpasses the common company guidance. It goes into the specific landing pages you can produce in the 7 structure stages that we’ve talked about previously.

You get to see the twenty-three of the most reliable building blocks for your sales funnels.

DotCom Secrets 23 building blocks of a funnel

Smart funnel hackers use these foundation at specific times during these very same four stages of the funnel:

  • Pre-frame bridge
  • Qualifying subscribers
  • Qualifying purchasers

Recognizing hyper purchasers for your product or services.

You can choose which you desire to begin with very first and which one to stick to in your market once you’ve understood how this works.

Secret # 12: Frontend Vs. Backend Funnels

Choosing the right type of funnels can be a struggle even to the more advanced online marketers. More so, understand the funnels that will be served only to certified purchasers (at the backend).

DotCom Secrets Frontend Vs Backend

This error isn’t so obvious– however bypassing it can make a difference in your traffic engagement and sales.

Here Russell details the process he follows when choosing a funnel to utilize on the frontend of his worth ladders, the funnel he uses in the factor to consider stage (the middle), and those used for the backend deals.

Secret # 13: The Best Bait

I couldn’t contain this ‘secret’ when I initially read the DotCom Secrets book.

Russell spills everything out in this section and reveals the secret that made all his books offer millions.

Just by getting your complimentary copy of DotCom Secrets and studying the funnel steps, you’ll have a number of “Aha-Moments” that will alter your service, specifically if you have an item you’re currently offering online (or perhaps offline).

I imply if you can buy your totally free copy of DotCom Secrets and study the funnel actions, you’ll understand the secret behind these records.

He highlights the power of words and how utilizing a particular WORD can alter your whole business magically. That single word can serve as bait.

Regardless of the market you run in, what you do, what items you offer, or business design, this is the part that some of the effective business owners would hide from you.

 

Area Four: Scripts and funnels

The first time I check out DotCom Secrets, I couldn’t understand this area because it was special in its way. I had to read the book again to understand the point that Russell was making.

As one of the actionable sections, Russell dives deeper into the core funnels he uses in running ClickFunnels and other companies, as well as the exact funnel scripts that have helped him to offer millions of each of his products.

These are split into the Frontend, Middle and Backend Funnels. Interestingly, you don’t have to struggle with these parts because there’s a powerful suite of software application you can utilize to automate everything– ClickFunnels software.

1. Frontend Funnel: Two-Step– Free Plus Shipping

Since it shows what must take place as soon as you get your visitors onboard your sales funnel, the Frontend Funnel is important.

You’ll discover this kind of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s simple to build and can benefit eCommerce entrepreneurs or online marketers who have Free Plus Shipping offers.

The very first page of the Frontend Funnel begins with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to supply where the item should be delivered.

On the second page (step-two) of the funnel, the visitor’s credit card info is requested for the shipping and handling charge. As soon as the visitor has effectively filled out the 2nd page– the One-time-offer is next.

Obviously, you’re not left alone as there are scripts you will use to make this entire 2-step free shipping funnel effective. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the exact same Frontend Funnel, we likewise have the SLOs or Self-Liquidating Offers. The objective of setting up this offer is to help breakeven and cover the money you invested in advertising or getting the lead.

DotCom Secrets self liquidating offer

Here, Russell Brunson reveals the useful mechanics involved in this kind of funnel. And he also introduced a distinct script called the Star, Story, Solution script which helps to push a cold lead towards your products.

You’ll get to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll find how to entice visitors and let them keep spending for a longer time.

But you’re not restricted in any way– as there are numerous ways to utilize this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The ideal webinar is the perfect and likewise the very first funnel for the middle of your value ladder. It covers whatever about hosting high-converting webinars; how to utilize taped or live presentations to market your services or products on auto-pilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re provided with the methods and scripts that will make the webinar really “ideal.”.

5. Middle Funnel: Invisible Perfect Webinar.

Unlike the Perfect Webinar, this one is a little various. It’s not FREE!. It’s a more advanced webinar presentation where your objective is to get people to buy. However it’s “invisible”– which implies there’s no pushy or deception included.

You’ll likewise access the scripts for this upgraded variation of Perfect Webinar.

6. Middle Funnel: Product Launch.

You utilize the “Product Launch” funnel particularly for introducing a new item by sharing a series of videos to supply tons of value to your visitors.

Internet marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the creator of Knowledge Broker Blueprint), and a host of them use it.

These videos will be convincing, practical, and amusing– thus causing visitors to take actions. You’ll discover how to effectively structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of selling high-ticket offers using an innovative formula and scripts. This funnel is what you need to obtain premium customers if you’re a coach or expert.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section 5: ClickFunnels.

This last section is quick but you can learn more by reading my ClickFunnels evaluate.

DotCom Secrets Pros and Cons.

DotCom Secrets is an excellent book if you want to acquire insights, see examples, and check out stories that will influence you to construct a successful company online or guide you in transitioning from offline to online marketing channels.

So let’s consider the cons and pros quickly:.

Pros.

DotCom Secrets is complimentary. Get business-building understanding without paying money.

Enhance your business’ relevance utilizing the worth ladders and sales funnel methods and scripts.

Get secrets to ending up being a thought leader in your market.

Basic methods that will work for any company design.

Establish and develop relationships relationship with your clients.

Cons.

You might need to have an existing business to gain from DotCom Secrets (although it can certainly benefit you if you’re just beginning as well as long as you implement the details).

The book is ideal for businesses that utilize online marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

DotCom Secrets is FREE when you get it from the main site. You just have to pay for shipping/handling– $7.95 if you’re based within the United States or $14.95 for global.

There you have it, the Free Plus Shipping deal we talked about previously. As you can see, Russell is a master at implementing what he teaches.

If you prefer to purchase DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your option.

DotCom Secrets Free Book.

Thanks to Russell for offering the book devoid of his site (you just spend for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a plan of actionable methods and tricks for starting and growing a company.

You’ll discover a lot of aha moments while going through the sections. More significantly, you’re guided on how to integrate the principle into my own business.

DotCom Secrets is a playbook. You might have to read it multiple times to get the ‘secrets’ into your head and organization. But you do not need to if you have a strong IQ, which I’m sure you do!

All in all, if you’re offering services or items online, I highly advise that you get a copy of DotCom Secrets for FREE.

>>Click Here To Get Your Copy Of Dotcom Secrets<<