Russell Brunson – Micro Continuity Weekly Video Coaching 27 Weeks

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is a terrific book if you wish to acquire insights, see examples, and check out stories that will motivate you to develop a successful business online or guide you in transitioning from offline to internet marketing channels.

Let’s think about the cons and pros rapidly:

Pros:

  • DotCom Secrets is free. Get it here.
  • You will get over the shoulder lessons from a successful super affiliate– Russell Brunson.
  • The book is a satisfying and easy read.
  • You will get actionable takeaways that you can utilize to enhance your business immediately.

Cons:

  • It’s not a “how to earn money online” book per se.
  • You will need to have some understanding of internet marketing ideas to completely appreciate the book.

Dotcom Secrets is an excellent resource if you wish to gain from somebody who has in fact made money online.

Russell Brunson takes you step-by-step through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll come away from reading this book with actionable takeaways that you can use to improve your company right away.

The only disadvantage is that it’s not a “how to earn money online” book per se– you will need to have some understanding of internet marketing concepts to completely appreciate it.

But in general, Dotcom Secrets is an important resource for anybody wanting to develop or grow an online organization.

So if you’re ready to gain from among the masters of Sales Funn, be sure to take a look at this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my favorite business books. You might have to read it numerous times to fully grasp it. Or just make it your buddy as you go about your online lifestyle business experiences.

In the intro of the book, Russell Brunson promised to keep the book evergreen for several years to come. The goal is to make it pertinent to both brand-new and sophisticated online business owners.

The number of business books do you still find appropriate in this ever-changing world? Even though marketing methods are continuously changing, the DotCom Secrets book is still exceptionally appropriate and helpful today.

What Is DotCom Secrets?

The DotCom Secrets book supplies a step-by-step procedure for growing an effective company– whether online or offline.

DotCom Secrets Review

Even though DotCom Secrets was first released in 2015, you’ll discover that most of the methods that Russell talks about are still efficient today.

You’ll get a lots of actionable advice from the book and if you have strategies to offer products online or you’re currently at it, you require to get a copy of DotCom Secrets and keep it as a referral.

Dan Kennedy wrote the forward to the DotCom Secrets book. In his exact words:

” In fact, this is a tested playbook for growing your company with reliable list building and sales/conversion approaches, which can be used online and offline.”

This is a transformative and effective book. If you’re looking to start an organization or scale an existing company, DotCom Secrets by Russell Brunson is the perfect road map.

Within the pages of the Dotcom Secrets book, you’ll get a detailed plan that guides you on the right building blocks for your business. You’ll certainly get arise from reading it.

To be sincere, DotCom Secrets sounds like a book for constructing a sustainable online company only.

Don’t be constrained by that since the actionable marketing methods work for both online and offline services. So you’re in safe hands if you run a brick-and-mortar service and want to shift to internet marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, just you can respond to that question. If you wish to scale a service or start and follow tested ‘shortcut’ that has actually been tested by Russell himself, you should read the DotCom Secrets book.

It’s altering lives and I’ve personally discovered it extremely valuable on my entrepreneurial journey (I’ve read it numerous times). I extremely advise the book.

DotCom Secrets may not be worth your read if you ‘d rather play cool and try to figure it out by yourself. You need to consider another book.

Although, DotCom Secrets provides smart insights and techniques to:

Existing company owner: If you haven’t started a company at all or have no organization idea, the book might not relate to you.

Item owners: If you have an existing item currently, then you can discover techniques to double or perhaps triple your sales.

Positive marketers: If you’re prepared to take steps that may challenge your idea of business, then you need to use DotCom Secrets as a recommendation.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You want to build a company that stands the test of time. You do not wish to blow over due to the fact that you lack the skillset, tools, and secrets that have actually been checked and proven to produce excellent outcomes.

So whether you’re a beginner who’s just getting going or you’re a professional, DotCom Secrets will walk you through the procedure of starting and growing a profitable business.

If you already have a service, use the secrets in the book to scale to incredible levels? Aside from making money, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a relied on and effective book that offers particular, actionable instructions on what you need to do to fail-proof your company, how to bring in consumers, and the tricks to significantly improve your sales.

If you stop working to read DotCom Secrets, you’re still not restricted at all. The only challenge, however, is that you’ll miss out on the opportunity to rapidly grow your existing service or flourish in a competitive market.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some distinctions between Expert Secrets Both books pertain to, way of life business owners, company owner and online marketers– since they match each other and attend to starting and growing a successful company.

Specialist Secrets vs DotCom Secrets.

DotCom Secrets outlines a step-by-step procedure to effectively structure your company. You get to learn how to deliver your message and communicate value in a way that makes individuals want to pay you.

Specialist Secrets provides actionable examples, illustrations, and stories that assist you discover your voice, build a faithful fan base and make money to share messages that will change another person’s life.

Both books are recommended to business owners who want to become more successful in their markets. Business owners who are constructed to see opportunities in competition instead of discomfort.

And finally in Russell’s third and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your websites and funnels with your dream clients (aka getting lots of traffic as the title of the book recommends).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is arranged into 5 sections much like Expert Secrets that lays out the basic marketing processes and how to execute them.

Area One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell started the very first section of DotCom Secrets with “Ladders and Funnels.” He likewise reveals five (5) marketing tricks. Let’s review them:

Secret # 1: The Secret Formula

You require to have a full understanding of where you desire your business. How does this understanding help your customers and clients?

This will help you to serve them much better– instead of trying to find out their pain points, how desperate they require options, and what they’re prepared to pay.

In the secret formula, four simple questions were detailed in a step-by-step order inside the DotCom Secrets book:

Who are your dream customers?

How do you find them?

How do you attract them without being aggressive?

What advantage will they receive from your company?

You’ll discover answers to these concerns and more in the very first trick.

Secret #2: The Value Ladder

Worth is crucial when it comes to constructing a sustainable organization. If there’s no value, customers and clients will leave.

That’s why Russell invested a ton of time to dissect the actions that you need to follow to browse your dream customer from taking the “bait” (beginning point of your ladder) to where they want to be.

DotCom Secrets Value Ladder

This secret is referred to as “taking them through your value ladder.”

When you effectively structure the value ladder, you’ll not just make more cash, you’ll also supply your customers with a more tailored option. They’ll love you for this.

Secret # 3: From A Ladder To A Funnel

This secret is where the magic occurs. It’s like a surprise that alters everything you currently learn about growing a successful service. You’ll get started with building out your own sales funnel and the psychology behind a lucrative funnel.

It goes beyond the item you’re offering or how they’re priced. There’s a lot more …

You require to have a total value ladder in place. It’s like your infallible system for making sales on auto-pilot. You might not have the ability to construct a high-converting sales funnel if you don’t have a reliable worth adder drawn up.

The sales funnel is essential and has actually altered the way entrepreneurs and businesses approach sales online.

It works due to the fact that it takes into account the customers’ habits– and moves them through the different actions of your worth ladder till they’re all set to acquire your product– voluntarily.

Secret # 4: How To Find Your Dream Customers

You have a target market. You might not know how to recognize or serve them. That’s why understanding how to specify your target market is important.

This secret lays out where your target audience (i.e., consumers who are ready to buy your item) are investing most of their time online. Discover the techniques to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be armed with the methods that work to get a customer to leave whatever they’re doing and take a look at your page.

Every online business owner needs to discover and master these methods. Russell makes it simple in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Getting traffic to a landing page or site is a constant battle for most people. It’s probably the most difficult element of running a successful online organization.

Do you actually comprehend how traffic operates in the internet marketing space? If you aren’t confident in your traffic generation expertise, Russell has the responses.

He shows you the best type of traffic that you should take notice of and how it can change your service. The type of traffic consists of:

  • Traffic we control
  • The traffic we don’t control
  • Traffic we own

Area Two: Your Communication Funnel

In this area, Russell digs deeper into the processes involved in developing an audience by leveraging more advanced personal branding strategies, the tricks to communicating well with your audience that will cause a sale.

Ensure you don’t skip this section while reading DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to building a confident and appealing character.

Why do you believe people like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and of course, Russell Brunson have enormous fans?

As a company owner, you can’t go wrong when you finally establish an attractive character. When you’re successful at it, it means you can add more certified clients to your email list and introduce an effective item that people are ready and willing to purchase right now.

In creating that appealing character, Russell Brunson defines the 3 parts you should keep in check, which is divided into 3 (3) categories:

  • The Elements
  • The Identity
  • Stories

DotCom Secrets shows you how to produce an attractive character utilizing these components and their elements, and identify the best method to interact your fascinating stories that will get the sales coming in.

Secret # 7: The Soap Opera Sequence

This “secret” comes from the previous part of Dotcom Secrets. It’s everything about developing a bond and a sort of rapport in between the Attractive Character and the target audience through a traffic source we own. Email.

The Soap Opera Sequence makes up a series of e-mail series that help to connect and establish an instant relationship in between you and the individual reading your email. Russell credits Andre Chaperon (creator of Autoresponder Madness) for developing the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his great heart also shares the EXACT 5 e-mail templates that have assisted him to shift into an Attractive Character and a popular web online marketer.

Because it capitalizes on offering value to your subscribers, the Soap Opera Sequence works. This ‘worth’ paired with an alluring open storyline hooks them the minute they read your very first email and they’ll look forward to the next one.

The days of dull e-mail sequences are over. Do not simply take pleasure in daytime drama on television, it’s time to anecdotally use it in your email messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the secret to keeping your customers happy to speak with you every day is using the Seinfeld email format.”

What’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an email style that constructs excitement in your readers. It ‘d entertain them and cause them to buy from you.

It leverages the power of storytelling. This time, you’re being creative in sharing your life and pertinent stories happening with/around you– stories they can easily connect with. You need to be tactical and purposeful about it anyways.

You wish to have the ability to lead ideal consumers back to your offer. This may look easy but it’s powerful nevertheless!

Russell also offers good examples and composed design templates to accelerate the procedure when you’re sending Seinfeld emails.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area Three: Funnelology

In this section, the techniques and strategies for developing high-converting funnels are talked about in detail, in addition to and what you truly must do to make your funnel work.

Russell covers the principles of a funnel, stages (and sales funnel phases) and the type of landing pages to use, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we learned the significance of sticking to systems that work. Simply put, there’s no requirement to transform the wheel.

There’s a chance that you’re making the above error if you’re a business owner and you’re having a hard time to break even.

This is common with business owners who are simply beginning with their sales funnel. They try to re-invent the entire vehicle. What a dreadful course to follow when developing a service!

The trick here is leveraging on other individuals who currently have a successful funnel and making your offer to their exact consumers. Keep an eye on the:

  • Demographics
  • Advertisement copy and copies
  • Traffic sources
  • Deals
  • Landing page

Understanding how to reverse all these aspects to work for you is an invaluable gift for your organization. It’s rather simple once you understand how the pieces fit.

Secret # 10: Seven Phases Of A Funnel

I’m extremely grateful that I check out DotCom Secrets a couple of years ago (and several times more because that very first time to fully understand and execute the strategies in my own online business.

It not only opened my eyes to funnels and how to construct them however likewise the 7 stages that an ideal consumer has to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me better concerned terms with this sentence within the DotCom Secrets. It checks out:

The genuine difference in between having a 6-, seven-, and even eight-figure company is whether you understand the phases of a funnel and can successfully monetize the points along the line.

I was familiar with that there are levels of traffic temperature level and for that reason, treating them along the same funnel procedure is dangerous.

This trick alone is basic to developing the right type of page, offer, and traffic that will cause sales.

When producing a funnel– specifically if you want visitors and leads to trust you more, there’s also the pre-framing idea that you require to totally understand. Well, who does not want to develop trust already?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets goes beyond the normal company advice. It enters into the specific landing pages you can produce in the 7 structure phases that we’ve discussed previously.

You get to see the twenty-three of the most effective building blocks for your sales funnels.

DotCom Secrets 23 foundation of a funnel

Smart funnel hackers utilize these building blocks at specific times throughout these same four stages of the funnel:

  • Pre-frame bridge
  • Qualifying customers
  • Qualifying buyers

Recognizing hyper purchasers for your services and products.

You can decide which you desire to start with very first and which one to stick to in your market once you’ve comprehended how this works.

Secret # 12: Frontend Vs. Backend Funnels

Picking the best kind of funnels can be a struggle even to the advanced marketers. More so, understand the funnels that will be served only to qualified purchasers (at the backend).

DotCom Secrets Frontend Vs Backend

This mistake isn’t so obvious– but bypassing it can make a difference in your traffic engagement and sales.

Here Russell outlines the process he follows when choosing a funnel to utilize on the frontend of his worth ladders, the funnel he uses in the factor to consider stage (the middle), and those used for the backend deals.

Secret # 13: The Best Bait

I couldn’t include this ‘secret’ when I first checked out the DotCom Secrets book.

Russell spills all of it out in this area and reveals the secret that made all his books offer millions.

Simply by grabbing your totally free copy of DotCom Secrets and studying the funnel actions, you’ll have a number of “Aha-Moments” that will change your service, specifically if you have a product you’re currently selling online (or even offline).

I imply if you can order your free copy of DotCom Secrets and study the funnel actions, you’ll understand the trick behind these records.

He emphasizes the power of words and how using a specific WORD can change your whole business amazingly. That single word can serve as bait.

No matter the market you run in, what you do, what items you use, or business design, this is the part that some of the effective business owners would hide from you.

 

Section Four: Scripts and funnels

The very first time I check out DotCom Secrets, I could not understand this area because it was unique in its way. I had to check out the book once again to understand the point that Russell was making.

As one of the actionable sections, Russell dives deeper into the core funnels he uses in running ClickFunnels and other business, as well as the specific funnel scripts that have helped him to sell millions of each of his items.

These are divided into the Frontend, Middle and Backend Funnels. Interestingly, you do not need to battle with these parts since there’s an effective suite of software application you can utilize to automate everything– ClickFunnels software application.

1. Frontend Funnel: Two-Step– Free Plus Shipping

Since it reveals what ought to happen when you get your visitors onboard your sales funnel, the Frontend Funnel is essential.

You’ll discover this kind of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s basic to develop and can benefit eCommerce business owners or marketers who have Shipping plus totally free deals.

The very first page of the Frontend Funnel starts with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to supply where the product ought to be shipped.

On the second page (step-two) of the funnel, the visitor’s credit card info is requested for the shipping and handling charge. As soon as the visitor has actually effectively filled out the second page– the One-time-offer is next.

Of course, you’re not left alone as there are scripts you will use to make this whole 2-step free shipping funnel reliable. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the very same Frontend Funnel, we likewise have the SLOs or Self-Liquidating Offers. The objective of setting up this deal is to help breakeven and cover the money you invested in marketing or getting the lead.

DotCom Secrets self liquidating deal

Here, Russell Brunson reveals the practical mechanics involved in this type of funnel. And he likewise introduced a distinct script called the Star, Story, Solution script which assists to push a cold lead towards your products.

You’ll get to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll discover how to entice visitors and let them keep paying for a longer time.

You’re not restricted in any method– as there are numerous ways to use this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The ideal webinar is the best and also the very first funnel for the middle of your value ladder. It covers everything about hosting high-converting webinars; how to use live or taped discussions to market your product and services on autopilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re offered with the methods and scripts that will make the webinar genuinely “perfect.”.

5. Middle Funnel: Invisible Perfect Webinar.

Unlike the Perfect Webinar, this one is a little different. It’s not FREE!. It’s an advanced webinar discussion where your goal is to get individuals to buy. It’s “undetectable”– which implies there’s no aggressive or deception included.

You’ll likewise access the scripts for this updated variation of Perfect Webinar.

6. Middle Funnel: Product Launch.

You use the “Product Launch” funnel particularly for launching a new product by sharing a series of videos to supply tons of value to your visitors.

Internet marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the creator of Knowledge Broker Blueprint), and a host of them use it.

These videos will be persuasive, handy, and entertaining– therefore triggering visitors to act. You’ll discover how to correctly structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of offering high-ticket offers using an advanced formula and scripts. If you’re a coach or consultant, this funnel is what you need to obtain premium clients.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area 5: ClickFunnels.

This last section is short however you can discover more by reading my ClickFunnels evaluate.

DotCom Secrets Pros and Cons.

DotCom Secrets is a great book if you want to acquire insights, see examples, and check out stories that will influence you to construct a successful organization online or guide you in transitioning from offline to internet marketing channels.

Let’s consider the cons and pros quickly:.

Pros.

DotCom Secrets is complimentary. Get business-building understanding without paying cash.

Enhance your service’ importance utilizing the value ladders and sales funnel methods and scripts.

Get secrets to ending up being an idea leader in your industry.

Easy methods that will work for any service model.

Establish and construct relationships connection with your customers.

Cons.

You might require to have an existing company to take advantage of DotCom Secrets (although it can certainly benefit you if you’re simply starting out as well as long as you execute the information).

The book is perfect for businesses that leverage internet marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

DotCom Secrets is FREE when you get it from the main website. You just need to spend for shipping/handling– $7.95 if you’re based within the US or $14.95 for worldwide.

There you have it, the Free Plus Shipping offer we went over previously. As you can see, Russell is a master at implementing what he teaches.

If you prefer to buy DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your option.

DotCom Secrets Free Book.

Thanks to Russell for using the book devoid of his site (you just spend for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a plan of actionable methods and secrets for growing a company and starting.

You’ll encounter a bunch of aha minutes while going through the areas. More importantly, you’re assisted on how to include the principle into my own company.

DotCom Secrets is a playbook. You may need to read it numerous times to get the ‘tricks’ into your head and company. You don’t have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re offering service or products online, I highly suggest that you get a copy of DotCom Secrets free of charge.

>>Click Here To Get Your Copy Of Dotcom Secrets<<