Russell Brunson Offline Consulting

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is a great book if you wish to acquire insights, see examples, and read stories that will inspire you to construct an effective business online or guide you in transitioning from offline to online marketing channels.

So let’s think about the cons and pros quickly:

Pros:

  • DotCom Secrets is complimentary. Get it here.
  • You will get over the shoulder lessons from an effective incredibly affiliate– Russell Brunson.
  • The book is a easy and satisfying read.
  • You will get actionable takeaways that you can utilize to enhance your company right away.

Cons:

  • It’s not a “how to generate income online” book per se.
  • You will require to have some understanding of online marketing ideas to fully appreciate the book.

If you desire to learn from someone who has actually made money online, Dotcom Secrets is a fantastic resource.

Russell Brunson takes you step-by-step through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll leave from reading this book with actionable takeaways that you can utilize to enhance your organization right away.

The only disadvantage is that it’s not a “how to generate income online” book per se– you will require to have some understanding of online marketing concepts to totally appreciate it.

In general, Dotcom Secrets is a valuable resource for anybody looking to develop or grow an online company.

If you’re ready to discover from one of the masters of Sales Funn, be sure to check out this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my favorite company books. You might need to read it numerous times to fully comprehend it. Or merely make it your buddy as you tackle your online lifestyle service experiences.

In the introduction of the book, Russell Brunson guaranteed to keep the book evergreen for several years to come. The goal is to make it appropriate to both new and innovative online business owners.

How many organization books do you still discover relevant in this ever-changing world? Even though marketing methods are constantly altering, the DotCom Secrets book is still exceptionally pertinent and beneficial today.

What Is DotCom Secrets?

The DotCom Secrets book provides a step-by-step procedure for growing an effective service– whether online or offline.

DotCom Secrets Review

Although DotCom Secrets was first published in 2015, you’ll find that most of the methods that Russell talks about are still effective today.

You’ll get a lots of actionable guidance from the book and if you have plans to offer items online or you’re already at it, you need to get a copy of DotCom Secrets and keep it as a reference.

Dan Kennedy wrote the forward to the DotCom Secrets book. In his precise words:

” In truth, this is a proven playbook for growing your business with reliable lead generation and sales/conversion techniques, which can be utilized offline and online.”

This is a transformative and powerful book. If you’re looking to start a service or scale an existing company, DotCom Secrets by Russell Brunson is the perfect road map.

Within the pages of the Dotcom Secrets book, you’ll get a detailed plan that guides you on the best building blocks for your service. You’ll absolutely get arise from reading it.

To be honest, DotCom Secrets sounds like a book for constructing a sustainable online company just.

Don’t be constrained by that since the actionable marketing methods work for both online and offline businesses. So you’re in safe hands if you run a brick-and-mortar company and want to transition to internet marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, only you can answer that question. If you wish to scale a service or begin and follow tested ‘shortcut’ that has been evaluated by Russell himself, you need to check out the DotCom Secrets book.

It’s altering lives and I’ve personally discovered it incredibly important on my entrepreneurial journey (I’ve read it several times). I highly advise the book.

If you ‘d rather play cool and try to figure it out on your own, then DotCom Secrets might not be worth your read. You need to consider another book.

Although, DotCom Secrets provides smart insights and techniques to:

Existing business owners: If you haven’t begun an organization at all or have no organization idea, the book may not be relevant to you.

Item owners: If you have an existing item currently, then you can find out strategies to double or perhaps triple your sales.

Confident online marketers: If you’re ready to take actions that may challenge your concept of company, then you need to use DotCom Secrets as a recommendation.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You wish to construct an organization that stands the test of time. You do not want to fizzle out due to the fact that you lack the skillset, tools, and secrets that have actually been evaluated and proven to produce terrific outcomes.

Whether you’re a novice who’s just getting began or you’re a specialist, DotCom Secrets will stroll you through the process of starting and growing a lucrative service.

If you currently have a company, use the tricks in the book to scale to unbelievable levels? Aside from making money, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a trusted and powerful book that offers specific, actionable instructions on what you must do to fail-proof your service, how to attract clients, and the secrets to considerably increase your sales.

If you stop working to read DotCom Secrets, you’re still not limited at all. The only difficulty, though, is that you’ll miss the chance to rapidly grow your existing organization or grow in a competitive market.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some differences in between Expert Secrets Both books are relevant to, lifestyle business owners, entrepreneur and online marketers– considering that they match each other and offer starting and growing an effective business.

Expert Secrets vs DotCom Secrets.

DotCom Secrets details a detailed process to effectively structure your organization. You get to find out how to deliver your message and communicate value in a manner that makes people want to pay you.

Professional Secrets gives actionable examples, illustrations, and stories that help you find your voice, develop a faithful fan base and earn money to share messages that will change someone else’s life.

Both books are suggested to company owner who wish to become more effective in their industries. Business owners who are built to see chances in competitors instead of pain.

And finally in Russell’s 3rd and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your websites and funnels with your dream consumers (aka getting lots of traffic as the title of the book recommends).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is organized into 5 sections just like Expert Secrets that lays out the easy marketing processes and how to execute them.

Section One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell started the very first area of DotCom Secrets with “Ladders and Funnels.” He also reveals 5 (5) marketing secrets. Let’s review them:

Secret # 1: The Secret Formula

First, you require to have a full understanding of where you desire your service. How does this understanding assist your clients and consumers?

This will help you to serve them better– instead of searching for out their discomfort points, how desperate they require solutions, and what they’re ready to pay.

In the secret formula, 4 basic questions were outlined in a detailed order inside the DotCom Secrets book:

Who are your dream clients?

How do you find them?

How do you attract them without being aggressive?

What advantage will they get from your organization?

You’ll discover answers to these concerns and more in the first secret.

Secret #2: The Value Ladder

Worth is crucial when it pertains to developing a sustainable service. If there’s no value, customers and customers will leave.

That’s why Russell invested a ton of time to dissect the steps that you need to follow to navigate your dream customer from taking the “bait” (beginning point of your ladder) to where they wish to be.

DotCom Secrets Value Ladder

This trick is described as “taking them through your worth ladder.”

When you successfully structure the value ladder, you’ll not just make more cash, you’ll also supply your consumers with a more personalized option. They’ll like you for this.

Secret # 3: From A Ladder To A Funnel

This trick is where the magic takes place. It’s like a surprise that alters everything you currently know about growing a rewarding service. You’ll start with developing out your own sales funnel and the psychology behind a profitable funnel.

There’s a lot more …

You need to have a complete value ladder in place. You might not be able to develop a high-converting sales funnel if you don’t have an efficient value adder mapped out.

The sales funnel is necessary and has altered the way business owners and services approach sales online.

It works due to the fact that it takes into account the consumers’ habits– and moves them through the various actions of your worth ladder until they’re prepared to purchase your item– willingly.

Secret # 4: How To Find Your Dream Customers

You have a target audience. Regrettably, you might not know how to recognize or serve them. That’s why understanding how to specify your target audience is essential.

This secret describes where your target audience (i.e., customers who are ready to purchase your product) are investing most of their time online. Discover the techniques to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be armed with the strategies that work to get a consumer to leave whatever they’re doing and check out your page.

Every online entrepreneur needs to find out and master these techniques. Russell makes it easy in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Generating traffic to a landing page or site is a constant struggle for the majority of people. It’s arguably the most challenging element of running a successful online company.

Do you really comprehend how traffic operates in the online marketing area? If you aren’t positive in your traffic generation knowledge, Russell has the responses.

He reveals you the very best type of traffic that you ought to take note of and how it can change your company. The kind of traffic includes:

  • Traffic we control
  • The traffic we do not control
  • Traffic we own

Area Two: Your Communication Funnel

In this area, Russell digs deeper into the processes involved in building an audience by leveraging more advanced personal branding tactics, the tricks to interacting well with your audience that will result in a sale.

Make certain you do not skip this section while reading DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to constructing a confident and attractive character.

Why do you believe men like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and naturally, Russell Brunson have huge followers?

As a business owner, you can’t go wrong when you finally establish an attractive character. When you’re effective at it, it indicates you can add more qualified consumers to your email list and launch a successful product that people are willing and all set to buy right now.

In creating that attractive character, Russell Brunson specifies the 3 components you must keep in check, which is split into 3 (3) classifications:

  • The Elements
  • The Identity
  • Stories

DotCom Secrets shows you how to produce an appealing character using these parts and their aspects, and determine the best method to interact your fascinating stories that will get the sales can be found in.

Secret # 7: The Soap Opera Sequence

This “secret” comes from the previous part of Dotcom Secrets. It’s all about creating a bond and a sort of relationship between the Attractive Character and the target audience by means of a traffic source we own. Email.

The Soap Opera Sequence consists of a series of email series that assist to connect and develop an instant relationship in between you and the individual reading your e-mail. Russell credits Andre Chaperon (developer of Autoresponder Madness) for creating the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his great heart likewise shares the EXACT five email templates that have helped him to shift into an Attractive Character and an in-demand web online marketer.

Due to the fact that it capitalizes on providing worth to your customers, the Soap Opera Sequence works. This ‘value’ paired with an irresistible open storyline hooks them the moment they read your first email and they’ll anticipate the next one.

The days of uninteresting email series are over. Do not just take pleasure in daytime drama on television, it’s time to anecdotally use it in your email messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the secret to keeping your customers happy to speak with you every day is using the Seinfeld email format.”

What’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an email design that constructs enjoyment in your readers. It ‘d amuse them and cause them to buy from you.

It leverages the power of storytelling. However this time, you’re being innovative in sharing your life and appropriate stories occurring with/around you– stories they can quickly get in touch with. You need to be strategic and purposeful about it anyways.

You want to have the ability to lead ideal clients back to your offer. This might look simple however it’s effective!

Russell likewise provides good examples and written design templates to accelerate the process when you’re sending out Seinfeld e-mails.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section Three: Funnelology

In this section, the techniques and methods for developing high-converting funnels are gone over in detail, as well as and what you truly must do to make your funnel work.

Russell covers the basics of a funnel, stages (and sales funnel phases) and the type of landing pages to utilize, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we learned the importance of sticking to systems that work. To put it simply, there’s no requirement to reinvent the wheel.

If you’re a company owner and you’re struggling to recover cost, there’s a possibility that you’re making the above error.

This prevails with entrepreneurs who are simply starting with their sales funnel. They attempt to re-invent the whole lorry. What a terrible course to follow when developing a business!

The trick here is leveraging on other people who currently have a successful funnel and making your offer to their specific customers. Watch on the:

  • Demographics
  • Advertisement copy and copies
  • Traffic sources
  • Deals
  • Landing page

Understanding how to reverse all these aspects to work for you is an invaluable present for your company. Once you comprehend how the pieces fit, it’s rather easy.

Secret # 10: Seven Phases Of A Funnel

I’m very grateful that I read DotCom Secrets a few years ago (and numerous times more since that very first time to completely comprehend and carry out the methods in my own online service.

It not just opened my eyes to funnels and how to develop them but likewise the 7 stages that a perfect consumer has to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me better come to terms with this sentence within the DotCom Secrets. It reads:

The genuine difference in between having a 6-, 7-, or even eight-figure organization is whether you comprehend the phases of a funnel and can successfully generate income from the points along the line.

I learnt more about that there are levels of traffic temperature and therefore, treating them along the exact same funnel procedure is dangerous.

This secret alone is essential to producing the ideal kind of page, deal, and traffic that will cause sales.

There’s likewise the pre-framing concept that you need to completely understand when producing a funnel– especially if you desire visitors and results in trust you more. Well, who doesn’t wish to establish trust already?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets surpasses the common company recommendations. It enters into the particular landing pages you can produce in the 7 structure phases that we’ve gone over previously.

You get to see the twenty-three of the most reliable building blocks for your sales funnels.

DotCom Secrets 23 foundation of a funnel

Smart funnel hackers use these building blocks at particular times throughout these exact same 4 phases of the funnel:

  • Pre-frame bridge
  • Qualifying customers
  • Qualifying buyers

Identifying hyperactive purchasers for your services and products.

You can decide which you want to begin with first and which one to stick to in your market as soon as you’ve comprehended how this works.

Secret # 12: Frontend Vs. Backend Funnels

Choosing the best kind of funnels can be a struggle even to the advanced marketers. More so, understand the funnels that will be served only to certified purchasers (at the backend).

DotCom Secrets Frontend Vs Backend

This mistake isn’t so apparent– however bypassing it can make a distinction in your traffic engagement and sales.

Here Russell lays out the procedure he follows when choosing a funnel to use on the frontend of his worth ladders, the funnel he uses in the consideration phase (the middle), and those used for the backend deals.

Secret # 13: The Best Bait

I could not contain this ‘secret’ when I initially read the DotCom Secrets book.

Russell spills all of it out in this area and exposes the secret that made all his books sell millions.

Just by getting your free copy of DotCom Secrets and studying the funnel actions, you’ll have a number of “Aha-Moments” that will change your service, particularly if you have an item you’re presently offering online (or perhaps offline).

I imply if you can buy your complimentary copy of DotCom Secrets and study the funnel actions, you’ll comprehend the secret behind these records.

He emphasizes the power of words and how using a certain WORD can alter your entire business amazingly. That single word can function as bait.

Despite the industry you run in, what you do, what items you offer, or business model, this is the part that some of the successful entrepreneurs would conceal from you.

 

Section Four: Scripts and funnels

The first time I check out DotCom Secrets, I could not grasp this area due to the fact that it was distinct in its way. I needed to read the book once again to comprehend the point that Russell was making.

As one of the actionable areas, Russell dives deeper into the core funnels he uses in running ClickFunnels and other business, in addition to the specific funnel scripts that have helped him to offer millions of each of his items.

These are divided into the Frontend, Middle and Backend Funnels. Surprisingly, you do not have to struggle with these parts since there’s an effective suite of software application you can utilize to automate everything– ClickFunnels software application.

1. Frontend Funnel: Two-Step– Free Plus Shipping

Due to the fact that it reveals what must occur when you get your visitors onboard your sales funnel, the Frontend Funnel is crucial.

You’ll find this type of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s simple to build and can benefit eCommerce marketers or entrepreneurs who have Free Plus Shipping offers.

The first page of the Frontend Funnel begins with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to supply where the product must be shipped.

On the second page (step-two) of the funnel, the visitor’s credit card details is requested for the shipping and dealing with charge. As soon as the visitor has effectively filled out the 2nd page– the One-time-offer is next.

Naturally, you’re not left alone as there are scripts you will use to make this whole 2-step totally free shipping funnel efficient. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the same Frontend Funnel, we also have the SLOs or Self-Liquidating Offers. The goal of setting up this deal is to help breakeven and cover the cash you invested in advertising or getting the lead.

DotCom Secrets self liquidating offer

Here, Russell Brunson shows the practical mechanics involved in this type of funnel. And he likewise presented a special script called the Star, Story, Solution script which helps to push a cold lead towards your items.

You’ll get to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll find how to attract visitors and let them keep paying for a longer time.

You’re not limited in any way– as there are lots of ways to use this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The best webinar is the best and also the first funnel for the middle of your value ladder. It covers whatever about hosting high-converting webinars; how to utilize live or recorded presentations to market your services or products on autopilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re supplied with the methods and scripts that will make the webinar really “perfect.”.

5. Middle Funnel: Invisible Perfect Webinar.

It’s not FREE!. It’s a more sophisticated webinar presentation where your goal is to get people to buy.

You’ll likewise access the scripts for this updated version of Perfect Webinar.

6. Middle Funnel: Product Launch.

You use the “Product Launch” funnel particularly for introducing a brand-new product by sharing a series of videos to offer tons of value to your visitors.

Internet marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the creator of Knowledge Broker Blueprint), and a host of them use it.

These videos will be convincing, practical, and amusing– therefore causing visitors to act. You’ll find how to effectively structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of selling high-ticket offers using an advanced formula and scripts. If you’re a coach or specialist, this funnel is what you require to obtain premium customers.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area 5: ClickFunnels.

This last area is quick however you can learn more by reading my ClickFunnels examine.

DotCom Secrets Pros and Cons.

DotCom Secrets is a fantastic book if you wish to gain insights, see examples, and read stories that will influence you to build a successful service online or guide you in transitioning from offline to internet marketing channels.

So let’s think about the advantages and disadvantages quickly:.

Pros.

DotCom Secrets is free. Get business-building knowledge without paying money.

Improve your service’ relevance utilizing the worth ladders and sales funnel strategies and scripts.

Get secrets to becoming an idea leader in your industry.

Basic strategies that will work for any business model.

Build relationships and develop relationship with your consumers.

Cons.

You may require to have an existing company to take advantage of DotCom Secrets (although it can certainly benefit you if you’re simply starting as well as long as you execute the details).

The book is perfect for businesses that utilize online marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

When you get it from the official website, DotCom Secrets is FREE. If you’re based within the US or $14.95 for global, you just have to pay for shipping/handling– $7.95.

There you have it, the Free Plus Shipping deal we went over previously. As you can see, Russell is a master at implementing what he teaches.

You can get the paperback format for $14.80 if you prefer to purchase DotCom Secrets from Amazon. It’s your choice.

DotCom Secrets Free Book.

Thanks to Russell for providing the book devoid of his site (you just spend for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a bundle of actionable techniques and tricks for growing a company and beginning.

You’ll encounter a lot of aha moments while going through the areas. You’re directed on how to incorporate the principle into my own company.

DotCom Secrets is a playbook. You might have to read it several times to get the ‘secrets’ into your head and organization. You do not have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re offering service or products online, I extremely suggest that you get a copy of DotCom Secrets free of charge.

>>Click Here To Get Your Copy Of Dotcom Secrets<<