Russell Brunson “One Simple Thing”

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is an excellent book if you want to acquire insights, see examples, and check out stories that will influence you to develop a successful business online or guide you in transitioning from offline to online marketing channels.

Let’s think about the pros and cons quickly:

Pros:

  • DotCom Secrets is complimentary. Get it here.
  • You will overcome the shoulder lessons from a successful incredibly affiliate– Russell Brunson.
  • The book is a easy and enjoyable read.
  • You will get actionable takeaways that you can use to enhance your organization instantly.

Cons:

  • It’s not a “how to generate income online” book per se.
  • You will require to have some understanding of online marketing principles to fully value the book.

Dotcom Secrets is a terrific resource if you wish to gain from somebody who has actually earned money online.

Russell Brunson takes you step-by-step through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll come away from reading this book with actionable takeaways that you can utilize to improve your business right away.

The only drawback is that it’s not a “how to make money online” book per se– you will require to have some knowledge of online marketing principles to fully value it.

But in general, Dotcom Secrets is an important resource for anybody aiming to build or grow an online company.

If you’re prepared to learn from one of the masters of Sales Funn, be sure to examine out this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my preferred service books. You may need to read it numerous times to totally grasp it. Or just make it your companion as you set about your online way of life company experiences.

In the introduction of the book, Russell Brunson guaranteed to keep the book evergreen for years to come. The objective is to make it relevant to both innovative and new online entrepreneurs.

How many company books do you still find relevant in this ever-changing world? Although marketing strategies are continuously changing, the DotCom Secrets book is still exceptionally pertinent and beneficial today.

What Is DotCom Secrets?

The DotCom Secrets book provides a detailed procedure for growing a successful service– whether online or offline.

DotCom Secrets Review

Even though DotCom Secrets was first published in 2015, you’ll discover that the majority of the strategies that Russell speak about are still reliable today.

You’ll get a ton of actionable guidance from the book and if you have plans to offer items online or you’re already at it, you need to get a copy of DotCom Secrets and keep it as a reference.

Dan Kennedy wrote the forward to the DotCom Secrets book. In his exact words:

” In truth, this is a proven playbook for growing your business with reliable lead generation and sales/conversion approaches, which can be utilized offline and online.”

This is a transformative and powerful book. If you’re looking to start a company or scale an existing business, DotCom Secrets by Russell Brunson is the ideal roadway map.

Within the pages of the Dotcom Secrets book, you’ll get an in-depth strategy that guides you on the best building blocks for your company. You’ll definitely get arise from reading it.

To be sincere, DotCom Secrets sounds like a book for building a sustainable online service just.

Do not be constrained by that since the actionable marketing methods work for both online and offline organizations. So you’re in safe hands if you run a brick-and-mortar service and want to shift to internet marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, only you can respond to that question. If you wish to scale a service or start and follow tested ‘shortcut’ that has been evaluated by Russell himself, you need to read the DotCom Secrets book.

It’s altering lives and I’ve personally discovered it incredibly valuable on my entrepreneurial journey (I’ve read it a number of times). I highly suggest the book.

DotCom Secrets may not be worth your read if you ‘d rather play cool and try to figure it out by yourself. You should consider another book.

DotCom Secrets supplies wise insights and techniques to:

Existing entrepreneur: If you have not started a company at all or have no business concept, the book might not relate to you.

Product owners: If you have an existing item already, then you can discover methods to double or perhaps triple your sales.

Confident online marketers: If you’re prepared to take actions that might challenge your concept of organization, then you must use DotCom Secrets as a reference.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You wish to develop an organization that stands the test of time. Due to the fact that you lack the skillset, tools, and tricks that have actually been tested and shown to produce excellent results, you don’t want to fizzle out.

So whether you’re a novice who’s simply getting going or you’re a specialist, DotCom Secrets will walk you through the procedure of starting and growing a lucrative organization.

If you currently have a business, utilize the secrets in the book to scale to amazing levels? Aside from generating income, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a trusted and effective book that provides particular, actionable instructions on what you ought to do to fail-proof your business, how to bring in clients, and the secrets to considerably boost your sales.

You’re still not restricted at all if you fail to check out DotCom Secrets. The only difficulty, though, is that you’ll miss the chance to rapidly grow your existing business or thrive in a competitive industry.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some differences between Expert Secrets Both books pertain to, lifestyle business owners, company owner and online marketers– because they match each other and provide for starting and growing an effective business.

Specialist Secrets vs DotCom Secrets.

DotCom Secrets lays out a step-by-step procedure to efficiently structure your organization. You get to discover how to deliver your message and interact worth in a manner that makes people want to pay you.

Specialist Secrets gives actionable examples, illustrations, and stories that help you discover your voice, build a faithful fan base and earn money to share messages that will change another person’s life.

Both books are advised to company owner who want to end up being more effective in their markets. Business owners who are constructed to see opportunities in competitors instead of discomfort.

And lastly in Russell’s 3rd and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your sites and funnels with your dream customers (aka getting lots of traffic as the title of the book recommends).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is organized into 5 sections much like Expert Secrets that details the basic marketing procedures and how to implement them.

Area One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell began the very first section of DotCom Secrets with “Ladders and Funnels.” He likewise exposes 5 (5) marketing tricks. Let’s review them:

Secret # 1: The Secret Formula

You require to have a complete understanding of where you desire your business. How does this understanding assist your consumers and customers?

This will assist you to serve them much better– instead of trying to find out their discomfort points, how desperate they need services, and what they’re willing to pay.

In the secret formula, 4 easy concerns were outlined in a detailed order inside the DotCom Secrets book:

Who are your dream customers?

How do you find them?

How do you attract them without being pushy?

What advantage will they obtain from your organization?

You’ll discover answers to these questions and more in the first secret.

Secret #2: The Value Ladder

Value is key when it pertains to building a sustainable organization. If there’s no value, customers and clients will leave.

That’s why Russell invested a ton of time to dissect the steps that you require to follow to browse your dream customer from taking the “bait” (beginning point of your ladder) to where they want to be.

DotCom Secrets Value Ladder

This secret is referred to as “taking them through your value ladder.”

When you effectively structure the value ladder, you’ll not just make more money, you’ll likewise offer your consumers with a more tailored service. They’ll enjoy you for this.

Secret # 3: From A Ladder To A Funnel

This trick is where the magic happens. It’s like a surprise that changes everything you currently learn about growing a rewarding business. You’ll get going with constructing out your own sales funnel and the psychology behind a profitable funnel.

It exceeds the product you’re selling or how they’re priced. There’s a lot more …

You need to have a total value ladder in place. It’s like your infallible system for making sales on autopilot. You may not have the ability to develop a high-converting sales funnel if you don’t have an efficient worth adder mapped out.

The sales funnel is important and has actually altered the way entrepreneurs and businesses approach sales online.

It works due to the fact that it takes into consideration the consumers’ behaviors– and moves them through the different actions of your value ladder till they’re ready to purchase your item– willingly.

Secret # 4: How To Find Your Dream Customers

You have a target audience. You may not know how to identify or serve them. That’s why knowing how to define your target market is important.

This secret describes where your target market (i.e., clients who are ready to purchase your product) are investing the majority of their time online. Discover the tricks to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be equipped with the strategies that work to get a customer to leave whatever they’re doing and check out your page.

Every online business owner requires to find out and master these methods. Russell makes it simple in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Getting traffic to a landing page or website is a constant struggle for many people. It’s arguably the most overwhelming aspect of running an effective online organization.

Do you really understand how traffic operates in the internet marketing area? If you aren’t positive in your traffic generation competence, Russell has the answers.

He reveals you the best kind of traffic that you ought to pay attention to and how it can change your organization. The kind of traffic consists of:

  • Traffic we control
  • The traffic we do not control
  • Traffic we own

Section Two: Your Communication Funnel

In this area, Russell digs deeper into the procedures associated with building an audience by leveraging advanced personal branding methods, the secrets to interacting well with your audience that will lead to a sale.

Make certain you don’t avoid this section while checking out DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to constructing a positive and attractive character.

Why do you believe guys like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and of course, Russell Brunson have enormous followers?

As an entrepreneur, you can’t go wrong when you lastly develop an appealing character. When you’re successful at it, it implies you can include more certified customers to your email list and release an effective item that people are all set and ready to buy right away.

In creating that attractive character, Russell Brunson defines the three parts you should keep in check, which is split into three (3) classifications:

  • The Elements
  • The Identity
  • Stories

DotCom Secrets shows you how to produce an appealing character utilizing these components and their aspects, and recognize the very best method to interact your fascinating stories that will get the sales coming in.

Secret # 7: The Soap Opera Sequence

This “secret” originates from the previous part of Dotcom Secrets. It’s all about producing a bond and a sort of relationship in between the Attractive Character and the target audience by means of a traffic source we own. Email.

The Soap Opera Sequence comprises a series of email series that help to connect and establish an instant relationship in between you and the individual reading your email. Russell credits Andre Chaperon (developer of Autoresponder Madness) for creating the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his excellent heart likewise shares the EXACT 5 e-mail templates that have actually helped him to transition into an Attractive Character and a desired web marketer.

Due to the fact that it capitalizes on offering value to your subscribers, the Soap Opera Sequence works. This ‘value’ coupled with an alluring open storyline hooks them the moment they read your first e-mail and they’ll eagerly anticipate the next one.

The days of uninteresting email series are over. Do not simply delight in daytime soap on television, it’s time to anecdotally use it in your email messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the trick to keeping your subscribers pleased to speak with you every day is using the Seinfeld e-mail format.”

What’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an email design that constructs enjoyment in your readers. It ‘d captivate them and cause them to buy from you.

It leverages the power of storytelling. But this time, you’re being creative in sharing your life and pertinent stories occurring with/around you– stories they can easily connect with. You must be purposeful and strategic about it anyways.

You wish to be able to lead perfect consumers back to your offer. This might look simple but it’s effective nonetheless!

When you’re sending Seinfeld emails, Russell likewise offers excellent examples and written design templates to speed up the process.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section Three: Funnelology

In this section, the strategies and methods for developing high-converting funnels are talked about in detail, in addition to and what you really need to do to make your funnel work.

Russell covers the fundamentals of a funnel, stages (and sales funnel stages) and the type of landing pages to use, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we found out the importance of staying with systems that work. Simply put, there’s no requirement to transform the wheel.

If you’re a business owner and you’re having a hard time to break even, there’s an opportunity that you’re making the above error.

This prevails with business owners who are just starting with their sales funnel. They attempt to re-invent the whole automobile. When developing a service, what a dreadful course to follow!

The trick here is leveraging on other individuals who currently have an effective funnel and making your offer to their specific customers. Watch on the:

  • Demographics
  • Ad copy and copies
  • Traffic sources
  • Deals
  • Landing page

Knowing how to reverse all these aspects to work for you is an invaluable gift for your company. It’s quite easy once you understand how the pieces fit.

Secret # 10: Seven Phases Of A Funnel

I’m very pleased that I read DotCom Secrets a couple of years ago (and numerous times more because that first time to totally comprehend and carry out the strategies in my own online organization.

It not just opened my eyes to funnels and how to build them however likewise the 7 phases that an ideal client has to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me better concerned terms with this sentence within the DotCom Secrets. It reads:

The real difference in between having a six-, 7-, and even eight-figure company is whether you understand the phases of a funnel and can effectively generate income from the points along the line.

I learnt more about that there are levels of traffic temperature and therefore, treating them along the same funnel process is dangerous.

This trick alone is basic to developing the right type of page, offer, and traffic that will cause sales.

When creating a funnel– especially if you want visitors and leads to trust you more, there’s also the pre-framing principle that you require to fully understand. Well, who doesn’t want to develop trust already?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets surpasses the typical organization guidance. It enters into the specific landing pages you can develop in the 7 structure phases that we’ve talked about previously.

You get to see the twenty-three of the most reliable building blocks for your sales funnels.

DotCom Secrets 23 foundation of a funnel

Smart funnel hackers use these foundation at particular times throughout these very same four phases of the funnel:

  • Pre-frame bridge
  • Qualifying customers
  • Qualifying buyers

Recognizing hyper purchasers for your services and products.

As soon as you’ve understood how this works, you can decide which you wish to start with first and which one to stay with in your market.

Secret # 12: Frontend Vs. Backend Funnels

Choosing the ideal type of funnels can be a battle even to the more advanced online marketers. More so, comprehend the funnels that will be served just to qualified buyers (at the backend).

DotCom Secrets Frontend Vs Backend

This mistake isn’t so apparent– but bypassing it can make a difference in your traffic engagement and sales.

Here Russell lays out the process he follows when choosing a funnel to use on the frontend of his value ladders, the funnel he uses in the factor to consider stage (the middle), and those utilized for the backend offers.

Secret # 13: The Best Bait

I could not contain this ‘secret’ when I initially checked out the DotCom Secrets book.

Russell spills it all out in this section and reveals the trick that made all his books sell millions.

Simply by grabbing your totally free copy of DotCom Secrets and studying the funnel steps, you’ll have a number of “Aha-Moments” that will change your business, particularly if you have a product you’re presently selling online (and even offline).

I suggest if you can order your totally free copy of DotCom Secrets and study the funnel actions, you’ll understand the secret behind these records.

He emphasizes the power of words and how utilizing a certain WORD can change your entire business magically. That single word can act as bait.

No matter the market you operate in, what you do, what products you provide, or business model, this is the part that some of the successful entrepreneurs would hide from you.

 

Section Four: Scripts and funnels

The very first time I read DotCom Secrets, I could not understand this area because it was distinct in its way. I had to read the book again to understand the point that Russell was making.

As one of the actionable areas, Russell dives deeper into the core funnels he uses in running ClickFunnels and other companies, as well as the precise funnel scripts that have helped him to sell countless each of his products.

These are split into the Frontend, Middle and Backend Funnels. Remarkably, you don’t need to struggle with these parts since there’s a powerful suite of software application you can use to automate everything– ClickFunnels software application.

1. Frontend Funnel: Two-Step– Free Plus Shipping

Since it reveals what must take place when you get your visitors onboard your sales funnel, the Frontend Funnel is essential.

You’ll find this type of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s easy to build and can benefit eCommerce marketers or business owners who have Shipping plus free deals.

The first page of the Frontend Funnel starts with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to supply where the product needs to be delivered.

On the 2nd page (step-two) of the funnel, the visitor’s charge card information is requested for the shipping and dealing with charge. When the visitor has actually effectively filled out the second page– the One-time-offer is next.

Of course, you’re not left alone as there are scripts you will use to make this entire 2-step complimentary shipping funnel efficient. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the same Frontend Funnel, we likewise have the SLOs or Self-Liquidating Offers. The objective of setting up this deal is to help breakeven and cover the money you invested in marketing or getting the lead.

DotCom Secrets self liquidating offer

Here, Russell Brunson reveals the practical mechanics associated with this type of funnel. And he also introduced a distinct script called the Star, Story, Solution script which assists to nudge a cold lead towards your items.

You’ll gain access to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll discover how to attract visitors and let them keep spending for a longer time.

However you’re not limited in any way– as there are lots of methods to use this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The perfect webinar is the perfect and likewise the very first funnel for the middle of your worth ladder. It covers whatever about hosting high-converting webinars; how to use taped or live presentations to market your product and services on auto-pilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re provided with the strategies and scripts that will make the webinar truly “ideal.”.

5. Middle Funnel: Invisible Perfect Webinar.

It’s not FREE!. It’s a more innovative webinar presentation where your goal is to get people to buy.

You’ll likewise access the scripts for this updated version of Perfect Webinar.

6. Middle Funnel: Product Launch.

You use the “Product Launch” funnel specifically for launching a brand-new item by sharing a series of videos to supply tons of worth to your visitors.

Online marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the developer of Knowledge Broker Blueprint), and a host of them utilize it.

These videos will be convincing, valuable, and entertaining– thus causing visitors to do something about it. You’ll find how to properly structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of selling high-ticket deals utilizing a sophisticated formula and scripts. If you’re a coach or expert, this funnel is what you need to get premium customers.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area 5: ClickFunnels.

This last area is short however you can learn more by reading my ClickFunnels evaluate.

DotCom Secrets Pros and Cons.

DotCom Secrets is a terrific book if you wish to gain insights, see examples, and read stories that will motivate you to construct an effective business online or guide you in transitioning from offline to online marketing channels.

So let’s consider the cons and pros rapidly:.

Pros.

DotCom Secrets is complimentary. Get business-building understanding without paying cash.

Enhance your company’ importance using the worth ladders and sales funnel strategies and scripts.

Get tricks to becoming an idea leader in your industry.

Easy methods that will work for any company model.

Build relationships and establish relationship with your consumers.

Cons.

You might need to have an existing company to gain from DotCom Secrets (although it can definitely benefit you if you’re simply starting in addition to long as you execute the info).

The book is ideal for organizations that utilize online marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

DotCom Secrets is FREE when you get it from the main site. If you’re based within the United States or $14.95 for international, you only have to pay for shipping/handling– $7.95.

There you have it, the Free Plus Shipping deal we talked about previously. As you can see, Russell is a master at executing what he teaches.

You can get the paperback format for $14.80 if you choose to purchase DotCom Secrets from Amazon. It’s your option.

DotCom Secrets Free Book.

Thanks to Russell for using the book devoid of his site (you just pay for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a plan of actionable strategies and secrets for beginning and growing an organization.

You’ll discover a lot of aha minutes while going through the areas. More importantly, you’re guided on how to integrate the idea into my own organization.

DotCom Secrets is a playbook. You might need to read it several times to get the ‘secrets’ into your head and business. You don’t have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re offering services or products online, I extremely suggest that you get a copy of DotCom Secrets free of charge.

>>Click Here To Get Your Copy Of Dotcom Secrets<<