Russell Brunson Prison

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is a fantastic book if you wish to gain insights, see examples, and read stories that will influence you to develop an effective company online or guide you in transitioning from offline to internet marketing channels.

Let’s think about the pros and cons rapidly:

Pros:

  • DotCom Secrets is free. Get it here.
  • You will get over the shoulder lessons from a successful extremely affiliate– Russell Brunson.
  • The book is a simple and enjoyable read.
  • You will get actionable takeaways that you can utilize to improve your company right away.

Cons:

  • It’s not a “how to generate income online” book per se.
  • You will require to have some knowledge of online marketing principles to fully appreciate the book.

Dotcom Secrets is an excellent resource if you wish to learn from someone who has really earned money online.

Russell Brunson takes you detailed through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll come away from reading this book with actionable takeaways that you can utilize to improve your company right away.

The only downside is that it’s not a “how to make money online” book per se– you will require to have some knowledge of online marketing concepts to totally appreciate it.

Overall, Dotcom Secrets is a valuable resource for anybody looking to develop or grow an online business.

If you’re ready to find out from one of the masters of Sales Funn, be sure to inspect out this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my preferred organization books. You may have to read it multiple times to totally understand it. Or just make it your buddy as you go about your online way of life business experiences.

In the introduction of the book, Russell Brunson promised to keep the book evergreen for several years to come. The goal is to make it pertinent to both innovative and brand-new online business owners.

How many business books do you still discover pertinent in this ever-changing world? Although marketing methods are constantly changing, the DotCom Secrets book is still incredibly relevant and useful today.

What Is DotCom Secrets?

The DotCom Secrets book offers a detailed procedure for growing an effective business– whether online or offline.

DotCom Secrets Review

Although DotCom Secrets was first published in 2015, you’ll find that most of the techniques that Russell discuss are still effective today.

You’ll get a ton of actionable recommendations from the book and if you have plans to offer products online or you’re currently at it, you need to get a copy of DotCom Secrets and keep it as a reference.

Dan Kennedy composed the forward to the DotCom Secrets book. In his exact words:

” In truth, this is a tested playbook for growing your company with reliable lead generation and sales/conversion approaches, which can be utilized offline and online.”

This is a transformative and powerful book. DotCom Secrets by Russell Brunson is the best plan if you’re aiming to begin an organization or scale an existing organization.

Within the pages of the Dotcom Secrets book, you’ll get a comprehensive plan that guides you on the right building blocks for your business. You’ll definitely get arise from reading it.

To be sincere, DotCom Secrets seems like a book for building a sustainable online company only.

However don’t be constrained by that because the actionable marketing techniques work for both online and offline businesses. You’re in safe hands if you run a brick-and-mortar company and want to transition to online marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, only you can answer that concern. If you want to scale a company or begin and follow tested ‘faster way’ that has actually been tested by Russell himself, you need to read the DotCom Secrets book.

It’s changing lives and I’ve personally found it super valuable on my entrepreneurial journey (I’ve read it a number of times). I highly advise the book.

If you ‘d rather play cool and try to figure it out on your own, then DotCom Secrets may not deserve your read. You should think about another book.

Although, DotCom Secrets provides smart insights and methods to:

Existing company owner: If you have not begun a business at all or have no business concept, the book might not pertain to you.

Product owners: If you have an existing item already, then you can learn methods to double and even triple your sales.

Confident marketers: If you’re ready to take actions that may challenge your concept of service, then you must utilize DotCom Secrets as a reference.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You want to develop an organization that stands the test of time. You don’t wish to blow over because you lack the skillset, tools, and secrets that have been checked and shown to produce terrific results.

Whether you’re a novice who’s just getting began or you’re a specialist, DotCom Secrets will walk you through the procedure of starting and growing a profitable business.

If you currently have an organization, use the secrets in the book to scale to incredible levels? Aside from making money, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a relied on and effective book that supplies particular, actionable directions on what you should do to fail-proof your service, how to draw in consumers, and the secrets to considerably increase your sales.

If you fail to check out DotCom Secrets, you’re still not restricted at all. The only obstacle, however, is that you’ll miss out on the chance to quickly grow your existing organization or flourish in a competitive market.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some distinctions between Expert Secrets Both books pertain to, way of life entrepreneurs, entrepreneur and online marketers– because they match each other and attend to starting and growing a successful business.

Specialist Secrets vs DotCom Secrets.

DotCom Secrets outlines a step-by-step procedure to efficiently structure your organization. You get to learn how to provide your message and interact worth in a way that makes people want to pay you.

Specialist Secrets provides actionable examples, illustrations, and stories that help you find your voice, develop a devoted fan base and make money to share messages that will alter somebody else’s life.

Both books are advised to entrepreneur who want to end up being more successful in their industries. Business owners who are built to see opportunities in competition instead of discomfort.

In Russell’s 3rd and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your sites and funnels with your dream consumers (aka getting lots of traffic as the title of the book recommends).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is arranged into 5 sections similar to Expert Secrets that details the basic marketing procedures and how to execute them.

Area One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell began the very first section of DotCom Secrets with “Ladders and Funnels.” He also reveals five (5) marketing tricks. Let’s go over them:

Secret # 1: The Secret Formula

You require to have a complete understanding of where you desire your organization. How does this understanding help your clients and customers?

This will assist you to serve them much better– instead of searching for out their pain points, how desperate they need options, and what they’re prepared to pay.

In the secret formula, four basic questions were described in a step-by-step order inside the DotCom Secrets book:

Who are your dream customers?

How do you find them?

How do you attract them without being aggressive?

What benefit will they get from your organization?

You’ll find answers to these concerns and more in the first secret.

Secret #2: The Value Ladder

Value is crucial when it pertains to constructing a sustainable business. If there’s no value, clients and customers will leave.

That’s why Russell invested a ton of time to dissect the actions that you need to follow to navigate your dream client from taking the “bait” (starting point of your ladder) to where they want to be.

DotCom Secrets Value Ladder

This trick is described as “taking them through your value ladder.”

When you effectively structure the value ladder, you’ll not only make more money, you’ll likewise provide your consumers with a more customized solution. They’ll enjoy you for this.

Secret # 3: From A Ladder To A Funnel

This secret is where the magic occurs. It’s like an epiphany that changes whatever you currently understand about growing a profitable service. You’ll begin with developing out your own sales funnel and the psychology behind a lucrative funnel.

There’s a lot more …

You need to have a complete value total in place. You might not be able to construct a high-converting sales funnel if you do not have an efficient worth adder mapped out.

The sales funnel is very important and has actually changed the method entrepreneurs and companies approach sales online.

It works due to the fact that it takes into account the clients’ habits– and moves them through the different actions of your value ladder until they’re ready to buy your product– willingly.

Secret # 4: How To Find Your Dream Customers

You have a target market. Unfortunately, you may not know how to determine or serve them. That’s why understanding how to specify your target market is important.

This secret details where your target audience (i.e., clients who are ready to buy your product) are spending the majority of their time online. Discover the tricks to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be armed with the strategies that work to get a customer to leave whatever they’re doing and check out your page.

Every online entrepreneur needs to find out and master these methods. Russell makes it simple in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Getting traffic to a landing page or site is a consistent battle for most people. It’s probably the most difficult element of running an effective online company.

Do you really understand how traffic operates in the internet marketing space? If you aren’t positive in your traffic generation proficiency, Russell has the responses.

He reveals you the best type of traffic that you must pay attention to and how it can change your business. The kind of traffic consists of:

  • Traffic we control
  • The traffic we do not control
  • Traffic we own

Area Two: Your Communication Funnel

In this section, Russell digs deeper into the procedures associated with constructing an audience by leveraging advanced individual branding methods, the secrets to communicating well with your audience that will result in a sale.

Ensure you do not skip this section while reading DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to building a positive and attractive character.

Why do you believe people like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and naturally, Russell Brunson have enormous followers?

As a company owner, you can’t fail when you lastly develop an appealing character. When you’re successful at it, it indicates you can add more competent clients to your e-mail list and introduce a successful item that individuals are prepared and willing to purchase immediately.

In developing that appealing character, Russell Brunson specifies the 3 parts you must keep in check, which is split into three (3) classifications:

  • The Elements
  • The Identity
  • Stories

DotCom Secrets reveals you how to create an attractive character utilizing these parts and their elements, and determine the very best way to interact your fascinating stories that will get the sales coming in.

Secret # 7: The Soap Opera Sequence

This “secret” comes from the previous part of Dotcom Secrets. It’s everything about developing a bond and a sort of rapport in between the Attractive Character and the target market via a traffic source we own. Email.

The Soap Opera Sequence makes up a series of e-mail series that help to link and establish an instantaneous relationship in between you and the individual reading your email. Russell credits Andre Chaperon (creator of Autoresponder Madness) for coming up with the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his great heart also shares the EXACT five e-mail templates that have helped him to shift into an Attractive Character and a popular web marketer.

Because it capitalizes on offering worth to your subscribers, the Soap Opera Sequence works. This ‘worth’ paired with an alluring open story hooks them the moment they read your first e-mail and they’ll anticipate the next one.

The days of boring e-mail series are over. Do not simply delight in soap opera on TV, it’s time to anecdotally utilize it in your email messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the trick to keeping your customers happy to hear from you every day is using the Seinfeld email format.”

So what’s the Seinfeld format everything about?

DotCom Secrets Seinfeld Sequence

It’s an e-mail design that develops enjoyment in your readers. It ‘d entertain them and trigger them to purchase from you.

It leverages the power of storytelling. But this time, you’re being innovative in sharing your life and pertinent stories occurring with/around you– stories they can easily get in touch with. You ought to be purposeful and strategic about it anyways.

You wish to have the ability to lead ideal consumers back to your offer. This may look basic however it’s powerful however!

Russell also provides fine examples and composed design templates to accelerate the process when you’re sending Seinfeld e-mails.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area Three: Funnelology

In this section, the strategies and techniques for developing high-converting funnels are gone over in detail, as well as and what you truly should do to make your funnel work.

Russell covers the fundamentals of a funnel, phases (and sales funnel phases) and the kind of landing pages to utilize, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we learned the significance of sticking to systems that work. In other words, there’s no requirement to transform the wheel.

There’s a possibility that you’re making the above mistake if you’re an organization owner and you’re having a hard time to break even.

This is common with business owners who are simply starting with their sales funnel. They attempt to re-invent the entire car. When developing a business, what a horrible course to follow!

The trick here is leveraging on other individuals who already have an effective funnel and making your offer to their exact clients. Keep an eye on the:

  • Demographics
  • Ad copy and copies
  • Traffic sources
  • Deals
  • Landing page

Knowing how to reverse all these elements to work for you is a valuable gift for your business. Once you comprehend how the pieces fit, it’s rather simple.

Secret # 10: Seven Phases Of A Funnel

I’m really pleased that I check out DotCom Secrets a couple of years ago (and a number of times more since that first time to fully comprehend and execute the techniques in my own online business.

It not just opened my eyes to funnels and how to construct them but also the seven stages that a perfect consumer has to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me better pertained to terms with this sentence within the DotCom Secrets. It reads:

The genuine difference in between having a 6-, seven-, and even eight-figure company is whether you understand the stages of a funnel and can effectively generate income from the points along the line.

I got to know that there are levels of traffic temperature level and for that reason, treating them along the very same funnel procedure is dangerous.

This secret alone is basic to creating the ideal type of page, offer, and traffic that will result in sales.

There’s also the pre-framing principle that you need to totally understand when developing a funnel– particularly if you desire visitors and results in trust you more. Well, who does not want to establish trust already?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets goes beyond the normal service suggestions. It goes into the particular landing pages you can create in the 7 building stages that we’ve talked about previously.

You get to see the twenty-three of the most effective foundation for your sales funnels.

DotCom Secrets 23 foundation of a funnel

Smart funnel hackers utilize these foundation at specific times throughout these very same four phases of the funnel:

  • Pre-frame bridge
  • Qualifying subscribers
  • Qualifying purchasers

Identifying hyperactive purchasers for your product or services.

As soon as you’ve understood how this works, you can choose which you want to start with very first and which one to stick to in your market.

Secret # 12: Frontend Vs. Backend Funnels

Selecting the ideal type of funnels can be a battle even to the advanced online marketers. More so, understand the funnels that will be served just to qualified buyers (at the backend).

DotCom Secrets Frontend Vs Backend

This mistake isn’t so obvious– however bypassing it can make a difference in your traffic engagement and sales.

Here Russell details the process he follows when selecting a funnel to utilize on the frontend of his worth ladders, the funnel he utilizes in the factor to consider stage (the middle), and those used for the backend deals.

Secret # 13: The Best Bait

I could not contain this ‘secret’ when I initially checked out the DotCom Secrets book.

Russell spills all of it out in this section and exposes the trick that made all his books sell millions.

Just by getting your complimentary copy of DotCom Secrets and studying the funnel actions, you’ll have a number of “Aha-Moments” that will change your company, specifically if you have an item you’re presently selling online (and even offline).

I suggest if you can buy your totally free copy of DotCom Secrets and study the funnel actions, you’ll understand the trick behind these records.

He emphasizes the power of words and how utilizing a certain WORD can alter your whole business magically. That single word can act as bait.

No matter the market you run in, what you do, what items you offer, or the business design, this is the part that some of the successful business owners would conceal from you.

 

Area Four: Funnels And Scripts

The very first time I check out DotCom Secrets, I could not grasp this section because it was distinct in its method. I had to check out the book once again to understand the point that Russell was making.

As one of the actionable areas, Russell dives deeper into the core funnels he utilizes in running ClickFunnels and other business, as well as the exact funnel scripts that have helped him to sell millions of each of his products.

These are split into the Frontend, Middle and Backend Funnels. Remarkably, you do not need to struggle with these parts since there’s an effective suite of software you can use to automate everything– ClickFunnels software.

1. Frontend Funnel: Two-Step– Free Plus Shipping

The Frontend Funnel is necessary due to the fact that it shows what must take place once you get your visitors onboard your sales funnel.

You’ll discover this type of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s easy to build and can benefit eCommerce business owners or marketers who have Free Plus Shipping offers.

The first page of the Frontend Funnel starts with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to supply where the product must be delivered.

On the second page (step-two) of the funnel, the visitor’s charge card information is requested for the shipping and handling charge. When the visitor has effectively completed the second page– the One-time-offer is next.

Naturally, you’re not left alone as there are scripts you will utilize to make this entire 2-step totally free shipping funnel efficient. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the very same Frontend Funnel, we also have the SLOs or Self-Liquidating Offers. The objective of establishing this deal is to assist breakeven and cover the cash you spent on marketing or getting the lead.

DotCom Secrets self liquidating offer

Here, Russell Brunson shows the practical mechanics associated with this kind of funnel. And he also introduced a distinct script called the Star, Story, Solution script which helps to nudge a cold lead towards your items.

You’ll access to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll find how to attract visitors and let them keep spending for a longer time.

You’re not limited in any way– as there are numerous ways to utilize this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The perfect webinar is the best and likewise the first funnel for the middle of your worth ladder. It covers everything about hosting high-converting webinars; how to utilize taped or live discussions to market your product and services on auto-pilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re offered with the techniques and scripts that will make the webinar really “perfect.”.

5. Middle Funnel: Invisible Perfect Webinar.

It’s not FREE!. It’s a more advanced webinar discussion where your goal is to get individuals to buy.

You’ll also access the scripts for this upgraded variation of Perfect Webinar.

6. Middle Funnel: Product Launch.

You use the “Product Launch” funnel specifically for introducing a brand-new item by sharing a series of videos to provide lots of value to your visitors.

Online marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the developer of Knowledge Broker Blueprint), and a host of them use it.

These videos will be persuasive, useful, and amusing– consequently causing visitors to do something about it. You’ll find how to effectively structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of offering high-ticket deals using an innovative formula and scripts. This funnel is what you require to acquire premium customers if you’re a coach or consultant.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area 5: ClickFunnels.

This last section is quick but you can learn more by reading my ClickFunnels examine.

DotCom Secrets Pros and Cons.

DotCom Secrets is a fantastic book if you wish to acquire insights, see examples, and check out stories that will inspire you to build a successful service online or guide you in transitioning from offline to online marketing channels.

So let’s consider the cons and pros quickly:.

Pros.

DotCom Secrets is complimentary. Get business-building understanding without paying cash.

Improve your service’ significance using the worth ladders and sales funnel methods and scripts.

Get secrets to ending up being an idea leader in your market.

Easy techniques that will work for any company model.

Build relationships and establish relationship with your clients.

Cons.

You may require to have an existing company to take advantage of DotCom Secrets (although it can certainly benefit you if you’re just starting as well as long as you execute the information).

The book is ideal for services that take advantage of internet marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

DotCom Secrets is FREE when you get it from the main website. If you’re based within the US or $14.95 for worldwide, you just have to pay for shipping/handling– $7.95.

There you have it, the Free Plus Shipping deal we discussed earlier. As you can see, Russell is a master at executing what he teaches.

You can get the paperback format for $14.80 if you choose to buy DotCom Secrets from Amazon. It’s your option.

DotCom Secrets Free Book.

Thanks to Russell for offering the book free from his website (you just spend for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a bundle of actionable methods and secrets for starting and growing an organization.

You’ll encounter a bunch of aha minutes while going through the sections. More significantly, you’re guided on how to integrate the concept into my own business.

DotCom Secrets is a playbook. You might have to read it multiple times to get the ‘tricks’ into your head and service. However you don’t have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re offering services or items online, I extremely recommend that you get a copy of DotCom Secrets for FREE.

>>Click Here To Get Your Copy Of Dotcom Secrets<<