Russell Brunson Projects

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is an excellent book if you want to gain insights, see examples, and check out stories that will motivate you to build a successful organization online or guide you in transitioning from offline to internet marketing channels.

Let’s consider the pros and cons rapidly:

Pros:

  • DotCom Secrets is totally free. Get it here.
  • You will overcome the shoulder lessons from an effective extremely affiliate– Russell Brunson.
  • The book is a enjoyable and easy read.
  • You will get actionable takeaways that you can utilize to enhance your service immediately.

Cons:

  • It’s not a “how to generate income online” book per se.
  • You will need to have some knowledge of online marketing ideas to completely value the book.

Dotcom Secrets is a terrific resource if you want to learn from someone who has in fact earned money online.

Russell Brunson takes you step-by-step through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll come away from reading this book with actionable takeaways that you can use to improve your company right away.

The only disadvantage is that it’s not a “how to make money online” book per se– you will require to have some knowledge of online marketing concepts to totally appreciate it.

However in general, Dotcom Secrets is a valuable resource for anyone wanting to construct or grow an online organization.

So if you’re all set to learn from one of the masters of Sales Funn, make certain to have a look at this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my favorite company books. You might need to read it numerous times to fully comprehend it. Or merely make it your buddy as you go about your online lifestyle business adventures.

In the intro of the book, Russell Brunson guaranteed to keep the book evergreen for many years to come. The objective is to make it pertinent to both innovative and new online entrepreneurs.

How many company books do you still discover relevant in this ever-changing world? Although marketing strategies are continuously changing, the DotCom Secrets book is still extremely pertinent and useful today.

What Is DotCom Secrets?

The DotCom Secrets book supplies a step-by-step process for growing a successful business– whether online or offline.

DotCom Secrets Review

Although DotCom Secrets was first released in 2015, you’ll discover that the majority of the techniques that Russell talks about are still effective today.

You’ll get a lots of actionable suggestions from the book and if you have strategies to offer items online or you’re already at it, you need to get a copy of DotCom Secrets and keep it as a reference.

Dan Kennedy wrote the forward to the DotCom Secrets book. In his precise words:

” In reality, this is a proven playbook for growing your business with efficient lead generation and sales/conversion methods, which can be used offline and online.”

This is a transformative and effective book. DotCom Secrets by Russell Brunson is the perfect road map if you’re wanting to start a business or scale an existing organization.

Within the pages of the Dotcom Secrets book, you’ll get a comprehensive plan that guides you on the best building blocks for your service. You’ll definitely get arise from reading it.

To be truthful, DotCom Secrets sounds like a book for constructing a sustainable online organization just.

Don’t be constrained by that due to the fact that the actionable marketing techniques work for both online and offline businesses. You’re in safe hands if you run a brick-and-mortar service and desire to transition to online marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, only you can address that concern. If you wish to scale a business or begin and follow proven ‘shortcut’ that has been checked by Russell himself, you ought to check out the DotCom Secrets book.

It’s changing lives and I’ve personally discovered it very important on my entrepreneurial journey (I’ve read it a number of times). I extremely recommend the book.

DotCom Secrets may not be worth your read if you ‘d rather play cool and try to figure it out by yourself. You must think about another book.

DotCom Secrets supplies smart insights and methods to:

Existing entrepreneur: If you have not begun a service at all or have no company concept, the book might not relate to you.

Product owners: If you have an existing product already, then you can find out methods to double or even triple your sales.

Positive marketers: If you’re willing to take actions that might challenge your concept of service, then you need to utilize DotCom Secrets as a recommendation.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You wish to build a service that stands the test of time. Because you lack the skillset, tools, and secrets that have been evaluated and shown to produce terrific results, you do not want to fizzle out.

So whether you’re a novice who’s simply getting going or you’re a specialist, DotCom Secrets will stroll you through the process of starting and growing a rewarding organization.

If you currently have an organization, use the tricks in the book to scale to incredible levels? Aside from making money, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a relied on and powerful book that provides specific, actionable instructions on what you need to do to fail-proof your organization, how to attract consumers, and the tricks to substantially increase your sales.

You’re still not limited at all if you fail to read DotCom Secrets. The only obstacle, however, is that you’ll miss out on the opportunity to rapidly grow your existing business or thrive in a competitive industry.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some differences between Expert Secrets Both books relate to, lifestyle entrepreneurs, company owner and online marketers– because they match each other and attend to starting and growing a successful business.

Expert Secrets vs DotCom Secrets.

DotCom Secrets outlines a step-by-step procedure to successfully structure your company. You get to discover how to provide your message and communicate worth in a manner that makes individuals wish to pay you.

Professional Secrets gives actionable examples, illustrations, and stories that assist you discover your voice, build a faithful fan base and make money to share messages that will alter someone else’s life.

Both books are suggested to entrepreneur who wish to end up being more effective in their industries. Entrepreneurs who are developed to see chances in competitors instead of pain.

And lastly in Russell’s 3rd and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your websites and funnels with your dream clients (aka getting lots of traffic as the title of the book suggests).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is organized into 5 areas much like Expert Secrets that outlines the simple marketing procedures and how to implement them.

Area One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell started the first area of DotCom Secrets with “Ladders and Funnels.” He also exposes five (5) marketing secrets. Let’s go over them:

Secret # 1: The Secret Formula

You need to have a full understanding of where you desire your company. How does this understanding assist your clients and customers?

This will help you to serve them much better– instead of searching for out their discomfort points, how desperate they require solutions, and what they’re ready to pay.

In the secret formula, four basic questions were detailed in a detailed order inside the DotCom Secrets book:

Who are your dream clients?

How do you discover them?

How do you attract them without being pushy?

What advantage will they obtain from your business?

You’ll discover answers to these concerns and more in the very first trick.

Secret #2: The Value Ladder

When it comes to building a sustainable service, value is key. If there’s no worth, clients and consumers will leave.

That’s why Russell invested a ton of time to dissect the steps that you require to follow to navigate your dream consumer from taking the “bait” (starting point of your ladder) to where they want to be.

DotCom Secrets Value Ladder

This trick is referred to as “taking them through your worth ladder.”

When you successfully structure the worth ladder, you’ll not just make more cash, you’ll also offer your consumers with a more personalized solution. They’ll enjoy you for this.

Secret # 3: From A Ladder To A Funnel

This secret is where the magic takes place. It’s like a surprise that alters everything you currently understand about growing a lucrative company. You’ll begin with constructing out your own sales funnel and the psychology behind a lucrative funnel.

There’s a lot more …

You need to have a complete value ladder in place. You may not be able to build a high-converting sales funnel if you don’t have an effective worth adder mapped out.

The sales funnel is essential and has changed the method business owners and companies approach sales online.

It works since it takes into account the clients’ behaviors– and moves them through the various steps of your value ladder till they’re all set to purchase your item– voluntarily.

Secret # 4: How To Find Your Dream Customers

You have a target audience. Regrettably, you may not know how to recognize or serve them. That’s why knowing how to specify your target audience is important.

This secret lays out where your target audience (i.e., consumers who are ready to buy your product) are spending the majority of their time online. Discover the techniques to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be equipped with the techniques that work to get a client to leave whatever they’re doing and take a look at your page.

Every online business owner needs to find out and master these strategies. Russell makes it easy in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Getting traffic to a landing page or site is a consistent battle for many people. It’s arguably the most difficult element of running a successful online organization.

Do you truly comprehend how traffic works in the internet marketing space? If you aren’t confident in your traffic generation proficiency, Russell has the responses.

He shows you the best kind of traffic that you must focus on and how it can change your company. The kind of traffic consists of:

  • Traffic we control
  • The traffic we don’t control
  • Traffic we own

Section Two: Your Communication Funnel

In this area, Russell digs deeper into the procedures associated with developing an audience by leveraging advanced personal branding strategies, the tricks to communicating well with your audience that will lead to a sale.

Make certain you don’t avoid this section while reading DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to constructing a attractive and confident character.

Why do you believe people like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and naturally, Russell Brunson have enormous followers?

As a company owner, you can’t go wrong when you lastly establish an appealing character. When you’re effective at it, it indicates you can include more qualified consumers to your email list and introduce an effective item that individuals are prepared and ready to acquire right now.

In developing that attractive character, Russell Brunson defines the 3 components you need to keep in check, which is divided into 3 (3) categories:

  • The Elements
  • The Identity
  • Storylines

DotCom Secrets shows you how to produce an attractive character utilizing these parts and their components, and recognize the best method to communicate your captivating stories that will get the sales coming in.

Secret # 7: The Soap Opera Sequence

This “secret” comes from the previous part of Dotcom Secrets. It’s everything about creating a bond and a sort of relationship between the Attractive Character and the target audience through a traffic source we own. Email.

The Soap Opera Sequence comprises a series of email series that assist to link and establish an instantaneous relationship between you and the person reading your e-mail. Russell credits Andre Chaperon (developer of Autoresponder Madness) for creating the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his great heart also shares the EXACT five email templates that have helped him to shift into an Attractive Character and a popular web marketer.

Since it capitalizes on offering worth to your customers, the Soap Opera Sequence works. This ‘worth’ paired with a tempting open storyline hooks them the minute they read your very first e-mail and they’ll look forward to the next one.

The days of uninteresting email series are over. Don’t simply delight in daytime drama on television, it’s time to anecdotally use it in your email messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the trick to keeping your subscribers pleased to hear from you every day is using the Seinfeld e-mail format.”

What’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an email style that builds excitement in your readers. It ‘d captivate them and trigger them to purchase from you.

It leverages the power of storytelling. This time, you’re being innovative in sharing your life and relevant stories happening with/around you– stories they can easily connect with. You need to be purposeful and strategic about it anyways.

You wish to have the ability to lead ideal consumers back to your offer. This may look easy but it’s powerful nonetheless!

When you’re sending out Seinfeld e-mails, Russell also offers good examples and written design templates to speed up the procedure.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section Three: Funnelology

In this section, the strategies and techniques for building high-converting funnels are gone over in detail, in addition to and what you actually should do to make your funnel work.

Russell covers the fundamentals of a funnel, phases (and sales funnel phases) and the kind of landing pages to utilize, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we found out the significance of adhering to systems that work. In other words, there’s no need to transform the wheel.

If you’re a business owner and you’re struggling to break even, there’s a possibility that you’re making the above mistake.

This prevails with business owners who are simply beginning with their sales funnel. They try to re-invent the entire car. When developing a business, what an awful course to follow!

The trick here is leveraging on other people who currently have a successful funnel and making your deal to their exact customers. Watch on the:

  • Demographics
  • Advertisement copy and copies
  • Traffic sources
  • Deals
  • Landing page

Knowing how to reverse all these elements to work for you is an invaluable present for your organization. Once you comprehend how the pieces fit, it’s quite easy.

Secret # 10: Seven Phases Of A Funnel

I’m extremely thankful that I check out DotCom Secrets a few years ago (and numerous times more since that first time to completely understand and carry out the methods in my own online organization.

It not just opened my eyes to funnels and how to develop them but likewise the 7 phases that a perfect customer has to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me better pertained to terms with this sentence within the DotCom Secrets. It reads:

The genuine difference between having a 6-, 7-, and even eight-figure company is whether you understand the phases of a funnel and can successfully generate income from the points along the line.

I was familiar with that there are levels of traffic temperature and for that reason, treating them along the exact same funnel procedure is dangerous.

This secret alone is fundamental to producing the ideal kind of page, offer, and traffic that will result in sales.

When creating a funnel– especially if you want visitors and leads to trust you more, there’s also the pre-framing principle that you need to fully comprehend. Well, who does not want to establish trust already?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets surpasses the common organization recommendations. It enters into the particular landing pages you can develop in the 7 building stages that we’ve discussed earlier.

You get to see the twenty-three of the most efficient building blocks for your sales funnels.

DotCom Secrets 23 building blocks of a funnel

Smart funnel hackers utilize these building blocks at specific times during these exact same 4 phases of the funnel:

  • Pre-frame bridge
  • Qualifying subscribers
  • Qualifying purchasers

Determining hyper buyers for your services and items.

Once you’ve understood how this works, you can choose which you wish to start with very first and which one to stick to in your market.

Secret # 12: Frontend Vs. Backend Funnels

Selecting the right kind of funnels can be a struggle even to the more advanced online marketers. More so, comprehend the funnels that will be served just to certified purchasers (at the backend).

DotCom Secrets Frontend Vs Backend

This error isn’t so apparent– however bypassing it can make a distinction in your traffic engagement and sales.

Here Russell outlines the process he follows when picking a funnel to use on the frontend of his value ladders, the funnel he uses in the factor to consider phase (the middle), and those utilized for the backend offers.

Secret # 13: The Best Bait

I could not include this ‘secret’ when I first checked out the DotCom Secrets book.

Russell spills it all out in this area and exposes the secret that made all his books offer millions.

Just by getting your free copy of DotCom Secrets and studying the funnel steps, you’ll have several “Aha-Moments” that will change your service, particularly if you have a product you’re currently offering online (or even offline).

I mean if you can buy your totally free copy of DotCom Secrets and study the funnel steps, you’ll understand the secret behind these records.

He stresses the power of words and how using a certain WORD can alter your entire organization magically. That single word can function as bait.

Regardless of the market you run in, what you do, what items you offer, or business design, this is the part that a few of the successful entrepreneurs would conceal from you.

 

Area Four: Scripts and funnels

The first time I check out DotCom Secrets, I could not comprehend this area due to the fact that it was distinct in its method. I had to check out the book once again to comprehend the point that Russell was making.

As one of the actionable areas, Russell dives deeper into the core funnels he uses in running ClickFunnels and other companies, as well as the specific funnel scripts that have assisted him to sell countless each of his products.

These are divided into the Frontend, Middle and Backend Funnels. Surprisingly, you don’t have to battle with these parts due to the fact that there’s a powerful suite of software application you can use to automate whatever– ClickFunnels software.

1. Frontend Funnel: Two-Step– Free Plus Shipping

Because it shows what ought to occur when you get your visitors onboard your sales funnel, the Frontend Funnel is important.

You’ll discover this type of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s simple to build and can benefit eCommerce business owners or marketers who have Shipping plus totally free offers.

The very first page of the Frontend Funnel starts with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to supply where the item must be shipped.

On the 2nd page (step-two) of the funnel, the visitor’s charge card information is asked for the shipping and handling charge. Once the visitor has actually successfully submitted the second page– the One-time-offer is next.

Of course, you’re not left alone as there are scripts you will utilize to make this whole 2-step complimentary shipping funnel effective. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the same Frontend Funnel, we also have the SLOs or Self-Liquidating Offers. The goal of setting up this offer is to assist breakeven and cover the money you spent on marketing or getting the lead.

DotCom Secrets self liquidating offer

Here, Russell Brunson shows the practical mechanics involved in this kind of funnel. And he also introduced a distinct script called the Star, Story, Solution script which assists to push a cold lead towards your products.

You’ll gain access to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll find how to attract visitors and let them keep paying for a longer time.

You’re not limited in any way– as there are numerous methods to utilize this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The perfect webinar is the perfect and likewise the very first funnel for the middle of your value ladder. It covers everything about hosting high-converting webinars; how to use live or documented discussions to market your service or products on auto-pilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re provided with the techniques and scripts that will make the webinar truly “ideal.”.

5. Middle Funnel: Invisible Perfect Webinar.

It’s not FREE!. It’s a more advanced webinar presentation where your goal is to get people to purchase.

You’ll likewise access the scripts for this upgraded version of Perfect Webinar.

6. Middle Funnel: Product Launch.

You use the “Product Launch” funnel specifically for launching a brand-new product by sharing a series of videos to offer lots of worth to your visitors.

Online marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the developer of Knowledge Broker Blueprint), and a host of them use it.

These videos will be convincing, helpful, and amusing– consequently triggering visitors to do something about it. You’ll find how to properly structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of selling high-ticket offers utilizing an innovative formula and scripts. If you’re a coach or specialist, this funnel is what you require to acquire premium customers.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section 5: ClickFunnels.

This last area is short however you can discover more by reading my ClickFunnels examine.

DotCom Secrets Pros and Cons.

DotCom Secrets is a terrific book if you wish to gain insights, see examples, and read stories that will influence you to develop a successful company online or guide you in transitioning from offline to online marketing channels.

So let’s consider the cons and pros rapidly:.

Pros.

DotCom Secrets is complimentary. Get business-building knowledge without paying money.

Improve your business’ relevance utilizing the value ladders and sales funnel methods and scripts.

Get tricks to ending up being an idea leader in your market.

Basic methods that will work for any service design.

Build relationships and develop relationship with your customers.

Cons.

You might need to have an existing service to gain from DotCom Secrets (although it can definitely benefit you if you’re just beginning as well as long as you implement the information).

The book is perfect for organizations that leverage online marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

When you get it from the main website, DotCom Secrets is FREE. If you’re based within the United States or $14.95 for global, you only have to pay for shipping/handling– $7.95.

There you have it, the Free Plus Shipping deal we discussed earlier. As you can see, Russell is a master at implementing what he teaches.

If you choose to buy DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your option.

DotCom Secrets Free Book.

Thanks to Russell for providing the book free from his website (you simply pay for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a plan of actionable techniques and tricks for growing a service and beginning.

You’ll stumble upon a bunch of aha moments while going through the areas. You’re assisted on how to include the idea into my own service.

DotCom Secrets is a playbook. You might need to read it several times to get the ‘tricks’ into your head and organization. You do not have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re offering services or items online, I extremely recommend that you get a copy of DotCom Secrets totally free.

>>Click Here To Get Your Copy Of Dotcom Secrets<<