Dotcom Secrets is an excellent book if you wish to gain insights, see examples, and check out stories that will inspire you to construct a successful service online or guide you in transitioning from offline to online marketing channels.
Let’s think about the cons and pros rapidly:
- DotCom Secrets is totally free. Get it here.
- You will overcome the shoulder lessons from a successful extremely affiliate– Russell Brunson.
- The book is a easy and pleasurable read.
- You will get actionable takeaways that you can use to enhance your organization immediately.
- It’s not a “how to make money online” book per se.
- You will require to have some knowledge of online marketing principles to completely appreciate the book.
Dotcom Secrets is a fantastic resource if you wish to gain from somebody who has actually generated income online.
Russell Brunson takes you detailed through his ClickFunnels journey, sharing what worked and what didn’t along the way.
You’ll come away from reading this book with actionable takeaways that you can utilize to enhance your company instantly.
The only downside is that it’s not a “how to earn money online” book per se– you will require to have some understanding of internet marketing principles to completely value it.
However in general, Dotcom Secrets is a valuable resource for anybody looking to build or grow an online business.
So if you’re all set to learn from among the masters of Sales Funn, make certain to check out this book today!
DotCom Secrets Book
It’s one of my preferred business books. You might need to read it several times to totally grasp it. Or simply make it your buddy as you go about your online way of life company experiences.
In the introduction of the book, Russell Brunson guaranteed to keep the book evergreen for many years to come. The goal is to make it appropriate to both new and sophisticated online business owners.
How many organization books do you still find relevant in this ever-changing world? Despite the fact that marketing techniques are continuously altering, the DotCom Secrets book is still extremely pertinent and useful today.
What Is DotCom Secrets?
The DotCom Secrets book provides a step-by-step procedure for growing a successful service– whether online or offline.
DotCom Secrets Review
Although DotCom Secrets was first published in 2015, you’ll discover that the majority of the techniques that Russell talks about are still reliable today.
You’ll get a lots of actionable advice from the book and if you have strategies to sell items online or you’re currently at it, you need to get a copy of DotCom Secrets and keep it as a recommendation.
Dan Kennedy composed the forward to the DotCom Secrets book. In his specific words:
” In fact, this is a tested playbook for growing your company with reliable list building and sales/conversion approaches, which can be used online and offline.”
This is a transformative and powerful book. DotCom Secrets by Russell Brunson is the best road map if you’re looking to begin a business or scale an existing company.
Within the pages of the Dotcom Secrets book, you’ll get an in-depth strategy that guides you on the right building blocks for your company. You’ll certainly get arise from reading it.
To be truthful, DotCom Secrets sounds like a book for developing a sustainable online service just.
Do not be constrained by that due to the fact that the actionable marketing strategies work for both online and offline services. You’re in safe hands if you run a brick-and-mortar company and want to transition to online marketing.
Who Is DotCom Secrets For?
Is “DotCom Secrets” for you?
Well, just you can respond to that question. If you want to begin or scale a service and follow proven ‘shortcut’ that has actually been tested by Russell himself, you need to check out the DotCom Secrets book.
It’s altering lives and I’ve personally found it super valuable on my entrepreneurial journey (I’ve read it numerous times). I extremely recommend the book.
If you ‘d rather play cool and attempt to figure it out on your own, then DotCom Secrets may not be worth your read. You need to consider another book.
DotCom Secrets supplies smart insights and methods to:
Existing company owner: If you have not started an organization at all or have no organization concept, the book might not be relevant to you.
Item owners: If you have an existing item currently, then you can discover methods to double or perhaps triple your sales.
Confident online marketers: If you’re ready to take steps that may challenge your idea of company, then you need to use DotCom Secrets as a recommendation.
Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer
You want to develop an organization that stands the test of time. Since you lack the skillset, tools, and tricks that have actually been tested and proven to produce fantastic outcomes, you don’t want to fizzle out.
Whether you’re a newbie who’s just getting started or you’re a professional, DotCom Secrets will walk you through the procedure of beginning and growing a successful company.
If you already have a service, use the tricks in the book to scale to astounding levels? Aside from making money, you’ll touch more lives and make the world a better place.
DotCom Secrets Is a trusted and powerful book that supplies specific, actionable directions on what you must do to fail-proof your business, how to draw in clients, and the tricks to considerably increase your sales.
You’re still not restricted at all if you fail to read DotCom Secrets. The only obstacle, however, is that you’ll miss the chance to rapidly grow your existing organization or flourish in a competitive market.
How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?
Sure, there are some differences between Expert Secrets Both books relate to, way of life business owners, company owner and online marketers– considering that they match each other and provide for starting and growing a successful organization.
Professional Secrets vs DotCom Secrets.
DotCom Secrets describes a step-by-step procedure to efficiently structure your business. You get to learn how to deliver your message and communicate value in a way that makes people wish to pay you.
Specialist Secrets offers actionable examples, illustrations, and stories that assist you discover your voice, develop a devoted fan base and make money to share messages that will change someone else’s life.
Both books are recommended to entrepreneur who want to end up being more successful in their industries. Entrepreneurs who are constructed to see chances in competition instead of discomfort.
In Russell’s third and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your sites and funnels with your dream customers (aka getting heaps of traffic as the title of the book recommends).
DotCom Secrets Review: An In-Depth Look Inside
The Dotcom Secrets book is organized into 5 areas just like Expert Secrets that describes the simple marketing procedures and how to implement them.
Section One: Ladders and Funnels
DotCom Secrets Value Ladder Vs Funnel
Russell started the very first section of DotCom Secrets with “Ladders and Funnels.” He likewise exposes five (5) marketing tricks. Let’s discuss them:
Secret # 1: The Secret Formula
First, you require to have a full understanding of where you want your service. How does this understanding help your clients and customers?
This will assist you to serve them much better– instead of looking for out their discomfort points, how desperate they require options, and what they’re ready to pay.
In the secret formula, 4 simple questions were detailed in a step-by-step order inside the DotCom Secrets book:
Who are your dream customers?
How do you find them?
How do you attract them without being pushy?
What advantage will they get from your company?
You’ll find answers to these concerns and more in the very first secret.
Secret #2: The Value Ladder
Value is key when it pertains to building a sustainable service. If there’s no value, customers and clients will leave.
That’s why Russell invested a lots of time to dissect the steps that you need to follow to navigate your dream client from taking the “bait” (starting point of your ladder) to where they want to be.
DotCom Secrets Value Ladder
This secret is described as “taking them through your value ladder.”
When you successfully structure the value ladder, you’ll not only make more cash, you’ll also provide your customers with a more tailored option. They’ll like you for this.
Secret # 3: From A Ladder To A Funnel
This trick is where the magic happens. It’s like a surprise that alters whatever you currently understand about growing a successful organization. You’ll get going with constructing out your own sales funnel and the psychology behind a profitable funnel.
There’s a lot more …
You need to have a complete value total in place. You might not be able to build a high-converting sales funnel if you do not have a reliable worth adder mapped out.
The sales funnel is important and has actually changed the way entrepreneurs and businesses approach sales online.
It works due to the fact that it takes into account the customers’ habits– and moves them through the various actions of your worth ladder until they’re all set to buy your product– willingly.
Secret # 4: How To Find Your Dream Customers
You have a target market. Unfortunately, you may not know how to identify or serve them. That’s why knowing how to specify your target market is essential.
This secret describes where your target market (i.e., consumers who are ready to purchase your product) are spending most of their time online. Discover the tricks to divert their attention to your sales funnel. This is gold!
DotCom Secrets Sales Funnel
You’ll be armed with the methods that work to get a client to leave whatever they’re doing and take a look at your page.
Every online business owner requires to discover and master these techniques. Russell makes it simple in DotCom Secrets.
Secret # 5: The Three Types Of Traffic
Getting traffic to a landing page or website is a consistent battle for many people. It’s arguably the most daunting aspect of running a successful online company.
Do you actually understand how traffic operates in the online marketing area? Russell has the responses if you aren’t confident in your traffic generation know-how.
He shows you the very best type of traffic that you must take note of and how it can transform your business. The kind of traffic includes:
- Traffic we control
- The traffic we don’t manage
- Traffic we own
Section Two: Your Communication Funnel
In this area, Russell digs deeper into the procedures associated with building an audience by leveraging more advanced individual branding techniques, the secrets to communicating well with your audience that will lead to a sale.
Ensure you don’t avoid this section while reading DotCom Secrets.
Secret # 6: The Attractive Character
There’s a secret to constructing a confident and attractive character.
Why do you think people like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and of course, Russell Brunson have massive followers?
As a business owner, you can’t fail when you lastly establish an appealing character. When you’re successful at it, it suggests you can add more qualified consumers to your e-mail list and introduce a successful item that individuals are willing and all set to buy right away.
In producing that appealing character, Russell Brunson specifies the 3 parts you must keep in check, which is split into three (3) categories:
- The Elements
- The Identity
DotCom Secrets reveals you how to produce an appealing character utilizing these elements and their elements, and determine the best method to communicate your fascinating stories that will get the sales being available in.
Secret # 7: The Soap Opera Sequence
This “secret” comes from the previous part of Dotcom Secrets. It’s everything about developing a bond and a sort of relationship in between the Attractive Character and the target audience by means of a traffic source we own. Email.
The Soap Opera Sequence consists of a series of email series that assist to link and develop an instantaneous relationship between you and the person reading your e-mail. Russell credits Andre Chaperon (developer of Autoresponder Madness) for creating the Soap Opera Email Sequence
DotCom Secrets Soap Opera Sequence
Russell out of his good heart likewise shares the EXACT five e-mail templates that have helped him to shift into an Attractive Character and an in-demand internet marketer.
The Soap Opera Sequence works since it capitalizes on giving value to your customers. This ‘worth’ combined with an irresistible open story hooks them the minute they read your first e-mail and they’ll eagerly anticipate the next one.
The days of dull email series are over. Don’t simply enjoy daytime soap on TV, it’s time to anecdotally utilize it in your e-mail messages.
Secret # 8: Daily Seinfeld Sequence.
According to Russell Brunson, “the trick to keeping your subscribers happy to speak with you every day is utilizing the Seinfeld email format.”
What’s the Seinfeld format all about?
DotCom Secrets Seinfeld Sequence
It’s an e-mail design that builds excitement in your readers. It ‘d entertain them and cause them to buy from you.
It leverages the power of storytelling. But this time, you’re being innovative in sharing your life and pertinent stories occurring with/around you– stories they can easily connect with. You must be strategic and purposeful about it anyways.
You want to be able to lead perfect consumers back to your offer. This may look basic however it’s powerful however!
Russell likewise provides fine examples and written design templates to speed up the procedure when you’re sending out Seinfeld emails.
Area Three: Funnelology
In this section, the strategies and methods for building high-converting funnels are talked about in detail, as well as and what you really need to do to make your funnel work.
Russell covers the principles of a funnel, phases (and sales funnel stages) and the type of landing pages to utilize, how to structure them, when, and in what matter.
Secret # 9: Reverse-Engineering A Successful Funnel
In Marketing 101, we learned the importance of staying with systems that work. To put it simply, there’s no need to transform the wheel.
If you’re a business owner and you’re having a hard time to recover cost, there’s an opportunity that you’re making the above mistake.
This prevails with entrepreneurs who are simply beginning with their sales funnel. They attempt to re-invent the whole automobile. When constructing a company, what an awful path to follow!
The secret here is leveraging on other individuals who currently have a successful funnel and making your deal to their precise clients. Watch on the:
- Advertisement copy and copies
- Traffic sources
- Landing page
Understanding how to reverse all these components to work for you is a valuable present for your organization. Once you understand how the pieces fit, it’s quite easy.
Secret # 10: Seven Phases Of A Funnel
I’m very delighted that I read DotCom Secrets a couple of years ago (and several times more because that very first time to fully understand and carry out the strategies in my own online service.
It not only opened my eyes to funnels and how to construct them but likewise the seven stages that a perfect client needs to go through.
DotCom Secrets The 7 Phases of a Funnel
It made me much better pertained to terms with this sentence within the DotCom Secrets. It checks out:
The genuine distinction between having a six-, seven-, and even eight-figure service is whether you comprehend the stages of a funnel and can successfully generate income from the points along the line.
I learnt more about that there are levels of traffic temperature and for that reason, treating them along the same funnel procedure threatens.
This trick alone is fundamental to developing the ideal type of page, offer, and traffic that will result in sales.
There’s also the pre-framing idea that you need to totally comprehend when producing a funnel– especially if you want visitors and results in trust you more. Well, who does not want to establish trust currently?
Secret # 11: The Twenty-Three Building Blocks Of A Funnel
DotCom Secrets exceeds the common business suggestions. It goes into the particular landing pages you can create in the 7 structure phases that we’ve talked about earlier.
You get to see the twenty-three of the most effective foundation for your sales funnels.
DotCom Secrets 23 building blocks of a funnel
Smart funnel hackers utilize these building blocks at specific times during these exact same 4 phases of the funnel:
- Pre-frame bridge
- Qualifying customers
- Qualifying purchasers
Recognizing hyperactive buyers for your products and services.
Once you’ve understood how this works, you can decide which you wish to start with very first and which one to adhere to in your market.
Secret # 12: Frontend Vs. Backend Funnels
Selecting the ideal type of funnels can be a battle even to the more advanced marketers. More so, comprehend the funnels that will be served just to certified buyers (at the backend).
DotCom Secrets Frontend Vs Backend
This mistake isn’t so obvious– however bypassing it can make a distinction in your traffic engagement and sales.
Here Russell outlines the procedure he follows when choosing a funnel to utilize on the frontend of his value ladders, the funnel he uses in the factor to consider phase (the middle), and those utilized for the backend offers.
Secret # 13: The Best Bait
I couldn’t contain this ‘secret’ when I initially read the DotCom Secrets book.
Russell spills everything out in this section and reveals the trick that made all his books offer millions.
Just by grabbing your complimentary copy of DotCom Secrets and studying the funnel actions, you’ll have a number of “Aha-Moments” that will alter your business, specifically if you have an item you’re presently selling online (or perhaps offline).
I suggest if you can purchase your totally free copy of DotCom Secrets and study the funnel steps, you’ll understand the trick behind these records.
He stresses the power of words and how using a certain WORD can alter your whole organization magically. That single word can function as bait.
Despite the industry you operate in, what you do, what products you offer, or business design, this is the part that some of the effective business owners would conceal from you.
Area Four: Scripts and funnels
The first time I check out DotCom Secrets, I couldn’t understand this area due to the fact that it was distinct in its way. I had to check out the book once again to comprehend the point that Russell was making.
As one of the actionable sections, Russell dives deeper into the core funnels he uses in running ClickFunnels and other business, in addition to the precise funnel scripts that have assisted him to sell countless each of his products.
These are split into the Frontend, Middle and Backend Funnels. Remarkably, you do not have to deal with these parts since there’s an effective suite of software application you can utilize to automate whatever– ClickFunnels software.
1. Frontend Funnel: Two-Step– Free Plus Shipping
Since it shows what ought to happen when you get your visitors onboard your sales funnel, the Frontend Funnel is important.
You’ll discover this kind of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s basic to build and can benefit eCommerce business owners or online marketers who have Free Plus Shipping offers.
The first page of the Frontend Funnel begins with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to supply where the product ought to be shipped.
On the second page (step-two) of the funnel, the visitor’s credit card details is requested for the shipping and dealing with charge. Once the visitor has actually successfully submitted the second page– the One-time-offer is next.
Obviously, you’re not left alone as there are scripts you will utilize to make this whole 2-step totally free shipping funnel reliable. Thanks, Russell!
2. Frontend Funnel: Self-Liquidating Offer
In the same Frontend Funnel, we likewise have the SLOs or Self-Liquidating Offers. The goal of establishing this offer is to help breakeven and cover the money you invested in advertising or getting the lead.
DotCom Secrets self liquidating offer
Here, Russell Brunson reveals the useful mechanics associated with this type of funnel. And he also presented an unique script called the Star, Story, Solution script which assists to push a cold lead towards your products.
You’ll access to these scripts which are forty-four (44) in number.
3. Frontend Funnel: Continuity
In this Frontend Funnel, you’ll find how to lure visitors and let them keep spending for a longer time.
But you’re not limited in any way– as there are numerous methods to use this to increase your success rate.
4. Middle Funnel: Perfect Webinar
The perfect webinar is the best and likewise the very first funnel for the middle of your value ladder. It covers everything about hosting high-converting webinars; how to utilize recorded or live discussions to market your product and services on auto-pilot.
DotCom Secrets Perfect Webinar
Sure enough, you’re offered with the strategies and scripts that will make the webinar genuinely “ideal.”.
5. Middle Funnel: Invisible Perfect Webinar.
Unlike the Perfect Webinar, this one is a bit various. It’s not FREE!. It’s a more advanced webinar discussion where your objective is to get people to buy. However it’s “undetectable”– which indicates there’s no pushy or deceptiveness included.
You’ll also access the scripts for this updated variation of Perfect Webinar.
6. Middle Funnel: Product Launch.
You utilize the “Product Launch” funnel specifically for launching a brand-new item by sharing a series of videos to supply tons of value to your visitors.
Internet marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the creator of Knowledge Broker Blueprint), and a host of them use it.
These videos will be convincing, handy, and entertaining– consequently causing visitors to do something about it. You’ll find how to effectively structure these videos in the DotCom Secrets book.
7. Backend Funnel: High-Ticket, Three-Step Application.
This is where you master the art of offering high-ticket deals utilizing an innovative formula and scripts. This funnel is what you require to obtain premium clients if you’re a coach or specialist.
Area 5: ClickFunnels.
This last area is quick however you can discover more by reading my ClickFunnels review.
DotCom Secrets Pros and Cons.
DotCom Secrets is a great book if you wish to gain insights, see examples, and check out stories that will influence you to build an effective business online or guide you in transitioning from offline to online marketing channels.
Let’s think about the pros and cons rapidly:.
DotCom Secrets is totally free. Get business-building knowledge without paying money.
Improve your service’ importance utilizing the worth ladders and sales funnel strategies and scripts.
Get secrets to ending up being a thought leader in your industry.
Simple techniques that will work for any company model.
Build relationships and establish connection with your customers.
You may need to have an existing service to benefit from DotCom Secrets (although it can certainly benefit you if you’re just beginning as well as long as you execute the details).
The book is ideal for companies that take advantage of online marketing platforms.
DotCom Secrets Book Pricing.
When you get it from the official website, DotCom Secrets is FREE. You just have to spend for shipping/handling– $7.95 if you’re based within the United States or $14.95 for worldwide.
There you have it, the Free Plus Shipping deal we went over previously. As you can see, Russell is a master at implementing what he teaches.
If you choose to buy DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your option.
DotCom Secrets Free Book.
Thanks to Russell for providing the book devoid of his site (you just spend for shipping).
DoCom Secrets Review Summary: Is It Worth Getting The Book?
The DotCom Secrets book is a package of actionable strategies and secrets for starting and growing a company.
You’ll encounter a lot of aha minutes while going through the sections. You’re directed on how to incorporate the idea into my own organization.
DotCom Secrets is a playbook. You might have to read it multiple times to get the ‘tricks’ into your head and company. However you do not need to if you have a strong IQ, which I’m sure you do!
All in all, if you’re selling service or products online, I extremely suggest that you get a copy of DotCom Secrets free of charge.