Russell Brunson Rolodex

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is a fantastic book if you wish to gain insights, see examples, and check out stories that will influence you to build a successful business online or guide you in transitioning from offline to online marketing channels.

So let’s think about the cons and pros rapidly:

Pros:

  • DotCom Secrets is totally free. Get it here.
  • You will get over the shoulder lessons from a successful extremely affiliate– Russell Brunson.
  • The book is a pleasurable and simple read.
  • You will get actionable takeaways that you can utilize to improve your business immediately.

Cons:

  • It’s not a “how to make money online” book per se.
  • You will require to have some knowledge of online marketing concepts to fully appreciate the book.

If you want to find out from someone who has really made cash online, Dotcom Secrets is an excellent resource.

Russell Brunson takes you step-by-step through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll leave from reading this book with actionable takeaways that you can utilize to enhance your business immediately.

The only downside is that it’s not a “how to generate income online” book per se– you will require to have some knowledge of internet marketing principles to fully appreciate it.

Overall, Dotcom Secrets is a valuable resource for anyone looking to develop or grow an online service.

If you’re prepared to discover from one of the masters of Sales Funn, be sure to check out this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my preferred company books. You might have to read it multiple times to fully comprehend it. Or merely make it your buddy as you go about your online way of life organization experiences.

In the introduction of the book, Russell Brunson guaranteed to keep the book evergreen for years to come. The objective is to make it relevant to both advanced and new online business owners.

How many service books do you still discover pertinent in this ever-changing world? Despite the fact that marketing methods are continuously changing, the DotCom Secrets book is still incredibly relevant and beneficial today.

What Is DotCom Secrets?

The DotCom Secrets book provides a step-by-step procedure for growing a successful company– whether online or offline.

DotCom Secrets Review

Even though DotCom Secrets was first released in 2015, you’ll find that the majority of the strategies that Russell talks about are still efficient today.

You’ll get a lots of actionable advice from the book and if you have plans to offer items online or you’re currently at it, you need to get a copy of DotCom Secrets and keep it as a referral.

Dan Kennedy wrote the forward to the DotCom Secrets book. In his specific words:

” In reality, this is a tested playbook for growing your business with efficient list building and sales/conversion techniques, which can be utilized online and offline.”

This is a powerful and transformative book. DotCom Secrets by Russell Brunson is the best plan if you’re wanting to start an organization or scale an existing service.

Within the pages of the Dotcom Secrets book, you’ll get a comprehensive strategy that guides you on the ideal building blocks for your service. You’ll absolutely get arise from reading it.

To be honest, DotCom Secrets seems like a book for developing a sustainable online company just.

Do not be constrained by that since the actionable marketing strategies work for both online and offline businesses. So you’re in safe hands if you run a brick-and-mortar organization and wish to transition to internet marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, only you can answer that concern. If you want to start or scale an organization and follow proven ‘faster way’ that has actually been evaluated by Russell himself, you must check out the DotCom Secrets book.

It’s changing lives and I’ve personally found it incredibly valuable on my entrepreneurial journey (I’ve read it several times). I highly recommend the book.

If you ‘d rather play cool and attempt to figure it out on your own, then DotCom Secrets might not deserve your read. You ought to consider another book.

Although, DotCom Secrets offers smart insights and methods to:

Existing entrepreneur: If you haven’t begun a company at all or have no company idea, the book might not be relevant to you.

Product owners: If you have an existing product already, then you can find out strategies to double or even triple your sales.

Confident online marketers: If you’re willing to take actions that may challenge your idea of business, then you ought to utilize DotCom Secrets as a recommendation.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You want to develop an organization that stands the test of time. You do not wish to fizzle out due to the fact that you lack the skillset, tools, and secrets that have been evaluated and shown to produce terrific outcomes.

Whether you’re a newbie who’s simply getting started or you’re an expert, DotCom Secrets will stroll you through the procedure of beginning and growing a successful service.

If you already have an organization, utilize the secrets in the book to scale to unbelievable levels? Aside from earning money, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a trusted and powerful book that provides specific, actionable instructions on what you should do to fail-proof your organization, how to attract consumers, and the tricks to substantially enhance your sales.

If you stop working to check out DotCom Secrets, you’re still not limited at all. The only difficulty, however, is that you’ll miss the chance to quickly grow your existing business or grow in a competitive market.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some differences between Expert Secrets Both books pertain to, lifestyle business owners, business owners and online marketers– because they complement each other and attend to starting and growing a successful organization.

Expert Secrets vs DotCom Secrets.

DotCom Secrets lays out a step-by-step process to effectively structure your service. You get to discover how to provide your message and communicate value in a manner that makes people want to pay you.

Expert Secrets gives actionable examples, illustrations, and stories that assist you discover your voice, develop a loyal fan base and get paid to share messages that will change someone else’s life.

Both books are recommended to entrepreneur who want to become more effective in their industries. Business owners who are constructed to see chances in competitors instead of discomfort.

In Russell’s third and brand name new book in the trilogy called Traffic Secrets, which is the playbook for filling your sites and funnels with your dream customers (aka getting heaps of traffic as the title of the book suggests).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is arranged into 5 areas similar to Expert Secrets that describes the simple marketing procedures and how to execute them.

Section One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell began the first section of DotCom Secrets with “Ladders and Funnels.” He likewise exposes five (5) marketing tricks. Let’s review them:

Secret # 1: The Secret Formula

First, you require to have a full understanding of where you want your organization. How does this understanding help your clients and customers?

This will assist you to serve them better– instead of trying to find out their discomfort points, how desperate they require solutions, and what they’re prepared to pay.

In the secret formula, four simple questions were described in a detailed order inside the DotCom Secrets book:

Who are your dream clients?

How do you discover them?

How do you attract them without being pushy?

What benefit will they obtain from your company?

You’ll find answers to these questions and more in the very first trick.

Secret #2: The Value Ladder

Worth is key when it concerns constructing a sustainable company. If there’s no value, clients and customers will leave.

That’s why Russell invested a lots of time to dissect the actions that you need to follow to navigate your dream consumer from taking the “bait” (starting point of your ladder) to where they want to be.

DotCom Secrets Value Ladder

This secret is referred to as “taking them through your worth ladder.”

When you effectively structure the worth ladder, you’ll not just make more money, you’ll likewise offer your clients with a more tailored option. They’ll love you for this.

Secret # 3: From A Ladder To A Funnel

This secret is where the magic happens. It’s like an epiphany that changes everything you currently learn about growing a rewarding organization. You’ll begin with developing out your own sales funnel and the psychology behind a rewarding funnel.

It goes beyond the product you’re selling or how they’re priced. There’s a lot more …

You need to have a total value ladder in place. It’s like your infallible system for making sales on auto-pilot. If you do not have an efficient worth adder mapped out, you may not be able to construct a high-converting sales funnel.

The sales funnel is necessary and has actually changed the way entrepreneurs and services approach sales online.

It works due to the fact that it considers the customers’ behaviors– and moves them through the different actions of your value ladder till they’re all set to acquire your product– voluntarily.

Secret # 4: How To Find Your Dream Customers

You have a target audience. You might not understand how to identify or serve them. That’s why understanding how to specify your target audience is important.

This secret lays out where your target market (i.e., clients who are ready to purchase your product) are spending most of their time online. Discover the tricks to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be armed with the methods that work to get a customer to leave whatever they’re doing and take a look at your page.

Every online business owner needs to learn and master these strategies. Russell makes it easy in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Generating traffic to a landing page or website is a constant struggle for many people. It’s perhaps the most overwhelming aspect of running an effective online business.

Do you actually understand how traffic works in the internet marketing area? Russell has the responses if you aren’t confident in your traffic generation competence.

He shows you the very best kind of traffic that you should take note of and how it can change your company. The kind of traffic includes:

  • Traffic we manage
  • The traffic we don’t manage
  • Traffic we own

Area Two: Your Communication Funnel

In this section, Russell digs deeper into the procedures associated with constructing an audience by leveraging advanced individual branding techniques, the tricks to interacting well with your audience that will cause a sale.

Make sure you do not avoid this area while reading DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to constructing a attractive and confident character.

Why do you think guys like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and of course, Russell Brunson have huge fans?

As a company owner, you can’t go wrong when you lastly establish an attractive character. When you’re successful at it, it suggests you can include more qualified customers to your email list and launch an effective product that individuals are all set and ready to purchase immediately.

In producing that attractive character, Russell Brunson defines the 3 components you need to keep in check, which is split into 3 (3) classifications:

  • The Elements
  • The Identity
  • Storylines

DotCom Secrets shows you how to develop an appealing character using these elements and their components, and determine the very best method to communicate your fascinating stories that will get the sales being available in.

Secret # 7: The Soap Opera Sequence

This “secret” comes from the previous part of Dotcom Secrets. It’s everything about developing a bond and a sort of connection in between the Attractive Character and the target audience through a traffic source we own. Email.

The Soap Opera Sequence consists of a series of e-mail sequences that help to connect and develop an immediate relationship between you and the person reading your e-mail. Russell credits Andre Chaperon (developer of Autoresponder Madness) for coming up with the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his good heart also shares the EXACT 5 e-mail design templates that have helped him to transition into an Attractive Character and a sought-after web online marketer.

Due to the fact that it capitalizes on offering worth to your customers, the Soap Opera Sequence works. This ‘worth’ paired with an irresistible open storyline hooks them the minute they read your first e-mail and they’ll look forward to the next one.

The days of uninteresting e-mail series are over. Don’t just enjoy soap opera on TV, it’s time to anecdotally utilize it in your e-mail messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the trick to keeping your customers happy to speak with you every day is utilizing the Seinfeld e-mail format.”

So what’s the Seinfeld format everything about?

DotCom Secrets Seinfeld Sequence

It’s an e-mail style that constructs enjoyment in your readers. It ‘d entertain them and trigger them to purchase from you.

It leverages the power of storytelling. This time, you’re being innovative in sharing your life and appropriate stories happening with/around you– stories they can easily link with. You must be purposeful and strategic about it anyways.

You wish to have the ability to lead ideal clients back to your deal. This might look simple however it’s powerful!

Russell likewise supplies fine examples and composed templates to accelerate the process when you’re sending Seinfeld e-mails.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area Three: Funnelology

In this area, the methods and strategies for developing high-converting funnels are discussed in detail, as well as and what you actually need to do to make your funnel work.

Russell covers the principles of a funnel, phases (and sales funnel phases) and the kind of landing pages to utilize, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we learned the importance of sticking to systems that work. In other words, there’s no requirement to reinvent the wheel.

There’s an opportunity that you’re making the above mistake if you’re a company owner and you’re having a hard time to break even.

This prevails with business owners who are simply beginning with their sales funnel. They try to re-invent the entire automobile. What a horrible path to follow when building a business!

The trick here is leveraging on other individuals who already have an effective funnel and making your deal to their precise clients. Keep an eye on the:

  • Demographics
  • Ad copy and copies
  • Traffic sources
  • Deals
  • Landing page

Understanding how to reverse all these aspects to work for you is a valuable present for your business. Once you understand how the pieces fit, it’s rather simple.

Secret # 10: Seven Phases Of A Funnel

I’m really pleased that I check out DotCom Secrets a couple of years ago (and a number of times more because that first time to completely comprehend and implement the methods in my own online service.

It not just opened my eyes to funnels and how to build them but likewise the seven stages that an ideal customer needs to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me much better pertained to terms with this sentence within the DotCom Secrets. It reads:

The real distinction in between having a 6-, 7-, or perhaps eight-figure business is whether you comprehend the phases of a funnel and can successfully generate income from the points along the line.

I learnt more about that there are levels of traffic temperature and therefore, treating them along the exact same funnel procedure is dangerous.

This trick alone is basic to producing the ideal type of page, offer, and traffic that will cause sales.

When creating a funnel– specifically if you desire visitors and leads to trust you more, there’s also the pre-framing concept that you require to fully comprehend. Well, who does not wish to establish trust currently?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets goes beyond the normal organization suggestions. It goes into the specific landing pages you can develop in the 7 structure phases that we’ve gone over earlier.

You get to see the twenty-three of the most effective building blocks for your sales funnels.

DotCom Secrets 23 foundation of a funnel

Smart funnel hackers use these building blocks at specific times throughout these same 4 stages of the funnel:

  • Pre-frame bridge
  • Qualifying customers
  • Qualifying purchasers

Recognizing hyperactive buyers for your products and services.

When you’ve comprehended how this works, you can choose which you want to start with very first and which one to stay with in your market.

Secret # 12: Frontend Vs. Backend Funnels

Selecting the best kind of funnels can be a struggle even to the advanced online marketers. More so, understand the funnels that will be served just to certified buyers (at the backend).

DotCom Secrets Frontend Vs Backend

This error isn’t so obvious– but bypassing it can make a difference in your traffic engagement and sales.

Here Russell outlines the process he follows when choosing a funnel to use on the frontend of his worth ladders, the funnel he uses in the consideration phase (the middle), and those utilized for the backend deals.

Secret # 13: The Best Bait

I couldn’t contain this ‘secret’ when I initially checked out the DotCom Secrets book.

Russell spills it all out in this area and exposes the secret that made all his books sell millions.

Just by getting your free copy of DotCom Secrets and studying the funnel steps, you’ll have several “Aha-Moments” that will alter your business, particularly if you have an item you’re presently offering online (and even offline).

I imply if you can buy your complimentary copy of DotCom Secrets and study the funnel steps, you’ll comprehend the secret behind these records.

He emphasizes the power of words and how using a specific WORD can change your entire organization magically. That single word can function as bait.

No matter the market you run in, what you do, what products you offer, or business design, this is the part that some of the effective entrepreneurs would hide from you.

 

Area Four: Scripts and funnels

The first time I read DotCom Secrets, I couldn’t understand this area because it was distinct in its way. I needed to check out the book again to understand the point that Russell was making.

As one of the actionable sections, Russell dives deeper into the core funnels he utilizes in running ClickFunnels and other companies, along with the specific funnel scripts that have actually helped him to offer countless each of his products.

These are split into the Frontend, Middle and Backend Funnels. Interestingly, you do not have to deal with these parts due to the fact that there’s an effective suite of software application you can utilize to automate everything– ClickFunnels software.

1. Frontend Funnel: Two-Step– Free Plus Shipping

The Frontend Funnel is important because it reveals what need to occur as soon as you get your visitors onboard your sales funnel.

You’ll discover this kind of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s simple to construct and can benefit eCommerce entrepreneurs or online marketers who have Free Plus Shipping deals.

The very first page of the Frontend Funnel starts with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to supply where the product must be delivered.

On the 2nd page (step-two) of the funnel, the visitor’s credit card info is asked for the shipping and handling charge. As soon as the visitor has actually successfully completed the 2nd page– the One-time-offer is next.

Obviously, you’re not left alone as there are scripts you will use to make this whole 2-step complimentary shipping funnel effective. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the same Frontend Funnel, we likewise have the SLOs or Self-Liquidating Offers. The goal of establishing this offer is to assist breakeven and cover the cash you spent on advertising or getting the lead.

DotCom Secrets self liquidating deal

Here, Russell Brunson reveals the useful mechanics involved in this type of funnel. And he also introduced a special script called the Star, Story, Solution script which assists to push a cold lead towards your items.

You’ll access to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll find how to entice visitors and let them keep paying for a longer time.

You’re not restricted in any method– as there are many ways to use this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The ideal webinar is the ideal and also the first funnel for the middle of your worth ladder. It covers whatever about hosting high-converting webinars; how to utilize taped or live presentations to market your product and services on auto-pilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re provided with the methods and scripts that will make the webinar truly “ideal.”.

5. Middle Funnel: Invisible Perfect Webinar.

It’s not FREE!. It’s a more sophisticated webinar discussion where your objective is to get individuals to buy.

You’ll also access the scripts for this upgraded variation of Perfect Webinar.

6. Middle Funnel: Product Launch.

You use the “Product Launch” funnel particularly for launching a new product by sharing a series of videos to offer lots of value to your visitors.

Online marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the developer of Knowledge Broker Blueprint), and a host of them utilize it.

These videos will be convincing, useful, and entertaining– therefore triggering visitors to do something about it. You’ll discover how to effectively structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of selling high-ticket deals using an advanced formula and scripts. This funnel is what you require to acquire premium clients if you’re a coach or specialist.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section 5: ClickFunnels.

This last section is quick however you can find out more by reading my ClickFunnels examine.

DotCom Secrets Pros and Cons.

DotCom Secrets is a fantastic book if you wish to get insights, see examples, and read stories that will inspire you to build a successful business online or guide you in transitioning from offline to internet marketing channels.

Let’s consider the cons and pros quickly:.

Pros.

DotCom Secrets is complimentary. Get business-building knowledge without paying cash.

Enhance your business’ importance using the value ladders and sales funnel methods and scripts.

Get tricks to becoming a thought leader in your industry.

Easy methods that will work for any service design.

Build relationships and establish rapport with your customers.

Cons.

You may need to have an existing business to gain from DotCom Secrets (although it can definitely benefit you if you’re just starting in addition to long as you implement the info).

The book is ideal for services that utilize internet marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

DotCom Secrets is FREE when you get it from the official site. If you’re based within the US or $14.95 for global, you only have to pay for shipping/handling– $7.95.

There you have it, the Free Plus Shipping deal we discussed previously. As you can see, Russell is a master at executing what he teaches.

If you prefer to buy DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your option.

DotCom Secrets Free Book.

Thanks to Russell for offering the book devoid of his site (you simply pay for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a plan of actionable techniques and secrets for growing a business and starting.

You’ll come across a bunch of aha moments while going through the sections. More significantly, you’re directed on how to include the idea into my own business.

DotCom Secrets is a playbook. You might need to read it several times to get the ‘secrets’ into your head and business. You do not have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re selling product and services online, I highly suggest that you get a copy of DotCom Secrets free of charge.

>>Click Here To Get Your Copy Of Dotcom Secrets<<