Russell Brunson Spouse

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is an excellent book if you wish to get insights, see examples, and read stories that will inspire you to construct a successful service online or guide you in transitioning from offline to online marketing channels.

Let’s think about the pros and cons rapidly:

Pros:

  • DotCom Secrets is complimentary. Get it here.
  • You will get over the shoulder lessons from an effective incredibly affiliate– Russell Brunson.
  • The book is a pleasurable and easy read.
  • You will get actionable takeaways that you can utilize to enhance your service instantly.

Cons:

  • It’s not a “how to make money online” book per se.
  • You will require to have some understanding of online marketing concepts to totally appreciate the book.

Dotcom Secrets is a terrific resource if you wish to learn from someone who has in fact earned money online.

Russell Brunson takes you step-by-step through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll leave from reading this book with actionable takeaways that you can utilize to improve your business instantly.

The only drawback is that it’s not a “how to earn money online” book per se– you will require to have some understanding of online marketing principles to completely appreciate it.

Overall, Dotcom Secrets is an important resource for anybody looking to develop or grow an online service.

If you’re ready to discover from one of the masters of Sales Funn, be sure to check out this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my favorite service books. You might have to read it several times to totally grasp it. Or just make it your buddy as you set about your online lifestyle organization experiences.

In the intro of the book, Russell Brunson assured to keep the book evergreen for years to come. The objective is to make it pertinent to both advanced and brand-new online entrepreneurs.

How many service books do you still find appropriate in this ever-changing world? Although marketing strategies are constantly changing, the DotCom Secrets book is still exceptionally appropriate and helpful today.

What Is DotCom Secrets?

The DotCom Secrets book supplies a detailed process for growing an effective organization– whether online or offline.

DotCom Secrets Review

Despite The Fact That DotCom Secrets was first published in 2015, you’ll discover that the majority of the strategies that Russell discuss are still efficient today.

You’ll get a lots of actionable recommendations from the book and if you have plans to offer products online or you’re already at it, you need to get a copy of DotCom Secrets and keep it as a recommendation.

Dan Kennedy composed the forward to the DotCom Secrets book. In his exact words:

” In reality, this is a tested playbook for growing your business with effective lead generation and sales/conversion techniques, which can be used online and offline.”

This is a effective and transformative book. DotCom Secrets by Russell Brunson is the ideal plan if you’re wanting to start an organization or scale an existing service.

Within the pages of the Dotcom Secrets book, you’ll get a detailed strategy that guides you on the right building blocks for your service. You’ll definitely get results from reading it.

To be truthful, DotCom Secrets seems like a book for constructing a sustainable online business just.

However do not be constrained by that due to the fact that the actionable marketing methods work for both online and offline organizations. So you’re in safe hands if you run a brick-and-mortar service and want to transition to internet marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, only you can answer that question. If you want to start or scale a company and follow proven ‘faster way’ that has been checked by Russell himself, you need to check out the DotCom Secrets book.

It’s altering lives and I’ve personally found it super important on my entrepreneurial journey (I’ve read it numerous times). I extremely suggest the book.

DotCom Secrets might not be worth your read if you ‘d rather play cool and try to figure it out by yourself. You should think about another book.

DotCom Secrets offers clever insights and strategies to:

Existing business owners: If you haven’t begun an organization at all or have no business idea, the book might not be relevant to you.

Item owners: If you have an existing product currently, then you can learn strategies to double and even triple your sales.

Confident online marketers: If you’re prepared to take actions that might challenge your idea of organization, then you ought to use DotCom Secrets as a reference.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You wish to build a service that stands the test of time. Because you do not have the skillset, tools, and secrets that have actually been tested and shown to produce terrific outcomes, you do not want to fizzle out.

So whether you’re a newbie who’s simply getting going or you’re an expert, DotCom Secrets will stroll you through the process of beginning and growing a profitable service.

If you currently have a service, use the secrets in the book to scale to astounding levels? Aside from earning money, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a trusted and effective book that supplies specific, actionable instructions on what you ought to do to fail-proof your business, how to bring in clients, and the secrets to considerably boost your sales.

If you fail to check out DotCom Secrets, you’re still not limited at all. The only difficulty, however, is that you’ll miss out on the chance to rapidly grow your existing organization or thrive in a competitive industry.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some distinctions between Expert Secrets Both books relate to, lifestyle entrepreneurs, company owner and online marketers– because they complement each other and provide for starting and growing a successful business.

Specialist Secrets vs DotCom Secrets.

DotCom Secrets describes a step-by-step procedure to efficiently structure your organization. You get to learn how to provide your message and interact value in a manner that makes people wish to pay you.

Expert Secrets provides actionable examples, illustrations, and stories that assist you discover your voice, develop a loyal fan base and make money to share messages that will change another person’s life.

Both books are advised to company owner who want to end up being more effective in their markets. Business owners who are built to see chances in competition instead of pain.

In Russell’s third and brand name brand-new book in the trilogy called Traffic Secrets, which is the playbook for filling your websites and funnels with your dream consumers (aka getting lots of traffic as the title of the book recommends).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is arranged into 5 sections just like Expert Secrets that details the simple marketing procedures and how to execute them.

Section One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell started the very first area of DotCom Secrets with “Ladders and Funnels.” He likewise reveals five (5) marketing secrets. Let’s review them:

Secret # 1: The Secret Formula

First, you require to have a full understanding of where you want your organization. How does this understanding help your customers and clients?

This will help you to serve them much better– instead of trying to find out their pain points, how desperate they need services, and what they’re prepared to pay.

In the secret formula, four easy concerns were detailed in a detailed order inside the DotCom Secrets book:

Who are your dream clients?

How do you discover them?

How do you attract them without being pushy?

What advantage will they receive from your service?

You’ll discover answers to these concerns and more in the very first trick.

Secret #2: The Value Ladder

When it comes to building a sustainable company, value is essential. If there’s no worth, customers and customers will leave.

That’s why Russell invested a ton of time to dissect the steps that you need to follow to browse your dream consumer from taking the “bait” (starting point of your ladder) to where they wish to be.

DotCom Secrets Value Ladder

This secret is described as “taking them through your worth ladder.”

When you successfully structure the worth ladder, you’ll not only make more cash, you’ll also offer your consumers with a more tailored service. They’ll enjoy you for this.

Secret # 3: From A Ladder To A Funnel

This secret is where the magic happens. It’s like a surprise that alters everything you already understand about growing a profitable organization. You’ll start with constructing out your own sales funnel and the psychology behind a successful funnel.

There’s a lot more …

You need to require a complete value ladder in place. You might not be able to build a high-converting sales funnel if you don’t have an effective value adder mapped out.

The sales funnel is important and has changed the way entrepreneurs and businesses approach sales online.

It works because it considers the clients’ behaviors– and moves them through the various steps of your worth ladder up until they’re all set to purchase your item– voluntarily.

Secret # 4: How To Find Your Dream Customers

You have a target market. You may not know how to determine or serve them. That’s why knowing how to define your target market is important.

This secret lays out where your target audience (i.e., consumers who are ready to purchase your product) are spending most of their time online. Discover the techniques to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be armed with the methods that work to get a consumer to leave whatever they’re doing and check out your page.

Every online entrepreneur requires to learn and master these strategies. Russell makes it easy in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Generating traffic to a landing page or site is a consistent battle for the majority of people. It’s arguably the most difficult aspect of running a successful online business.

Do you really comprehend how traffic works in the online marketing area? Russell has the answers if you aren’t positive in your traffic generation knowledge.

He reveals you the very best kind of traffic that you need to take note of and how it can change your organization. The type of traffic includes:

  • Traffic we control
  • The traffic we don’t control
  • Traffic we own

Section Two: Your Communication Funnel

In this section, Russell digs deeper into the procedures involved in constructing an audience by leveraging advanced individual branding tactics, the secrets to interacting well with your audience that will cause a sale.

Ensure you do not skip this area while reading DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to constructing a positive and appealing character.

Why do you think men like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and of course, Russell Brunson have enormous followers?

As an entrepreneur, you can’t fail when you finally develop an appealing character. When you’re successful at it, it means you can include more certified customers to your e-mail list and release a successful product that people are willing and all set to purchase right away.

In producing that appealing character, Russell Brunson defines the 3 components you must keep in check, which is divided into three (3) categories:

  • The Elements
  • The Identity
  • Storylines

DotCom Secrets reveals you how to produce an attractive character utilizing these parts and their components, and recognize the very best way to communicate your fascinating stories that will get the sales coming in.

Secret # 7: The Soap Opera Sequence

This “secret” originates from the previous part of Dotcom Secrets. It’s all about creating a bond and a sort of connection in between the Attractive Character and the target market through a traffic source we own. Email.

The Soap Opera Sequence comprises a series of email series that assist to link and establish an immediate relationship in between you and the individual reading your e-mail. Russell credits Andre Chaperon (developer of Autoresponder Madness) for developing the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his great heart also shares the EXACT five e-mail templates that have actually helped him to shift into a sought-after internet and an attractive character marketer.

Due to the fact that it capitalizes on giving value to your subscribers, the Soap Opera Sequence works. This ‘value’ coupled with an alluring open storyline hooks them the moment they read your very first email and they’ll eagerly anticipate the next one.

The days of dull e-mail sequences are over. Do not just delight in soap opera on television, it’s time to anecdotally utilize it in your e-mail messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the trick to keeping your subscribers happy to hear from you every day is using the Seinfeld email format.”

What’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an email style that develops enjoyment in your readers. It ‘d entertain them and trigger them to buy from you.

It leverages the power of storytelling. This time, you’re being innovative in sharing your life and appropriate stories occurring with/around you– stories they can easily connect with. You must be strategic and purposeful about it anyways.

You wish to have the ability to lead perfect customers back to your offer. This might look basic however it’s powerful!

Russell also offers fine examples and composed design templates to accelerate the procedure when you’re sending Seinfeld emails.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section Three: Funnelology

In this area, the methods and methods for developing high-converting funnels are discussed in detail, as well as and what you truly must do to make your funnel work.

Russell covers the principles of a funnel, stages (and sales funnel phases) and the type of landing pages to use, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we learned the importance of staying with systems that work. To put it simply, there’s no need to transform the wheel.

If you’re a company owner and you’re having a hard time to break even, there’s a possibility that you’re making the above error.

This prevails with business owners who are just beginning with their sales funnel. They try to re-invent the entire vehicle. What a terrible path to follow when developing an organization!

The trick here is leveraging on other people who already have a successful funnel and making your offer to their exact clients. Watch on the:

  • Demographics
  • Advertisement copy and copies
  • Traffic sources
  • Deals
  • Landing page

Understanding how to reverse all these components to work for you is an invaluable present for your business. It’s rather simple once you understand how the pieces fit.

Secret # 10: Seven Phases Of A Funnel

I’m very thankful that I check out DotCom Secrets a few years ago (and a number of times more because that first time to fully comprehend and implement the strategies in my own online business.

It not only opened my eyes to funnels and how to construct them however likewise the seven phases that an ideal consumer needs to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me much better come to terms with this sentence within the DotCom Secrets. It reads:

The real distinction in between having a six-, seven-, or even eight-figure business is whether you comprehend the phases of a funnel and can effectively monetize the points along the line.

I was familiar with that there are levels of traffic temperature level and therefore, treating them along the same funnel process threatens.

This secret alone is essential to producing the best type of page, offer, and traffic that will lead to sales.

There’s also the pre-framing principle that you require to totally understand when creating a funnel– particularly if you want visitors and leads to trust you more. Well, who does not wish to develop trust already?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets surpasses the normal organization recommendations. It enters into the specific landing pages you can produce in the 7 building stages that we’ve talked about previously.

You get to see the twenty-three of the most effective building blocks for your sales funnels.

DotCom Secrets 23 building blocks of a funnel

Smart funnel hackers utilize these foundation at particular times throughout these very same four stages of the funnel:

  • Pre-frame bridge
  • Qualifying subscribers
  • Qualifying purchasers

Determining hyperactive buyers for your products and services.

As soon as you’ve comprehended how this works, you can choose which you wish to start with first and which one to stick to in your market.

Secret # 12: Frontend Vs. Backend Funnels

Choosing the right type of funnels can be a battle even to the advanced marketers. More so, comprehend the funnels that will be served just to certified buyers (at the backend).

DotCom Secrets Frontend Vs Backend

This error isn’t so apparent– but bypassing it can make a difference in your traffic engagement and sales.

Here Russell outlines the process he follows when selecting a funnel to use on the frontend of his worth ladders, the funnel he uses in the consideration phase (the middle), and those used for the backend deals.

Secret # 13: The Best Bait

I couldn’t contain this ‘secret’ when I initially checked out the DotCom Secrets book.

Russell spills all of it out in this section and reveals the trick that made all his books sell millions.

Simply by getting your complimentary copy of DotCom Secrets and studying the funnel steps, you’ll have several “Aha-Moments” that will change your service, particularly if you have a product you’re currently selling online (and even offline).

I suggest if you can buy your complimentary copy of DotCom Secrets and study the funnel steps, you’ll understand the trick behind these records.

He highlights the power of words and how utilizing a particular WORD can change your whole company amazingly. That single word can function as bait.

No matter the industry you operate in, what you do, what items you offer, or the business model, this is the part that some of the effective entrepreneurs would hide from you.

 

Area Four: Scripts and funnels

The very first time I read DotCom Secrets, I couldn’t comprehend this area due to the fact that it was unique in its method. I needed to read the book again to comprehend the point that Russell was making.

As one of the actionable areas, Russell dives deeper into the core funnels he utilizes in running ClickFunnels and other business, as well as the specific funnel scripts that have assisted him to sell millions of each of his products.

These are divided into the Frontend, Middle and Backend Funnels. Remarkably, you don’t have to fight with these parts due to the fact that there’s a powerful suite of software you can use to automate whatever– ClickFunnels software application.

1. Frontend Funnel: Two-Step– Free Plus Shipping

Since it shows what ought to happen as soon as you get your visitors onboard your sales funnel, the Frontend Funnel is essential.

You’ll find this type of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s easy to develop and can benefit eCommerce business owners or online marketers who have Free Plus Shipping deals.

The very first page of the Frontend Funnel starts with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to supply where the item must be shipped.

On the second page (step-two) of the funnel, the visitor’s credit card details is requested for the shipping and handling charge. When the visitor has actually effectively submitted the 2nd page– the One-time-offer is next.

Obviously, you’re not left alone as there are scripts you will use to make this whole 2-step totally free shipping funnel effective. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the very same Frontend Funnel, we also have the SLOs or Self-Liquidating Offers. The objective of establishing this deal is to help breakeven and cover the money you invested in advertising or getting the lead.

DotCom Secrets self liquidating deal

Here, Russell Brunson shows the practical mechanics involved in this kind of funnel. And he also presented a distinct script called the Star, Story, Solution script which helps to push a cold lead towards your items.

You’ll gain access to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll find how to lure visitors and let them keep paying for a longer time.

However you’re not restricted in any way– as there are many methods to utilize this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The ideal webinar is the ideal and also the first funnel for the middle of your worth ladder. It covers everything about hosting high-converting webinars; how to utilize documented or live presentations to market your services or products on autopilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re supplied with the strategies and scripts that will make the webinar truly “perfect.”.

5. Middle Funnel: Invisible Perfect Webinar.

It’s not FREE!. It’s a more advanced webinar presentation where your goal is to get individuals to purchase.

You’ll likewise access the scripts for this upgraded version of Perfect Webinar.

6. Middle Funnel: Product Launch.

You use the “Product Launch” funnel specifically for releasing a brand-new product by sharing a series of videos to provide tons of worth to your visitors.

Online marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the developer of Knowledge Broker Blueprint), and a host of them use it.

These videos will be convincing, helpful, and entertaining– consequently causing visitors to act. You’ll find how to correctly structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of selling high-ticket deals using a sophisticated formula and scripts. If you’re a coach or expert, this funnel is what you need to acquire premium customers.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area 5: ClickFunnels.

This last section is short however you can learn more by reading my ClickFunnels examine.

DotCom Secrets Pros and Cons.

DotCom Secrets is a fantastic book if you wish to acquire insights, see examples, and read stories that will influence you to build a successful organization online or guide you in transitioning from offline to online marketing channels.

So let’s consider the cons and pros quickly:.

Pros.

DotCom Secrets is complimentary. Get business-building knowledge without paying money.

Enhance your service’ relevance using the worth ladders and sales funnel strategies and scripts.

Get secrets to becoming an idea leader in your industry.

Basic techniques that will work for any business design.

Build relationships and establish rapport with your clients.

Cons.

You may require to have an existing service to benefit from DotCom Secrets (although it can definitely benefit you if you’re just starting in addition to long as you execute the information).

The book is perfect for services that take advantage of online marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

DotCom Secrets is FREE when you get it from the main site. You just have to spend for shipping/handling– $7.95 if you’re based within the US or $14.95 for worldwide.

There you have it, the Free Plus Shipping offer we went over earlier. As you can see, Russell is a master at implementing what he teaches.

If you choose to buy DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your option.

DotCom Secrets Free Book.

Thanks to Russell for using the book devoid of his website (you just spend for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a bundle of actionable methods and secrets for growing an organization and beginning.

You’ll come across a lot of aha moments while going through the sections. More notably, you’re assisted on how to integrate the idea into my own business.

DotCom Secrets is a playbook. You might have to read it several times to get the ‘tricks’ into your head and company. You do not have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re offering services or products online, I highly advise that you get a copy of DotCom Secrets totally free.

>>Click Here To Get Your Copy Of Dotcom Secrets<<