Russell Brunson Story Script

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is an excellent book if you wish to acquire insights, see examples, and check out stories that will inspire you to develop an effective company online or guide you in transitioning from offline to internet marketing channels.

Let’s think about the cons and pros quickly:

Pros:

  • DotCom Secrets is totally free. Get it here.
  • You will overcome the shoulder lessons from an effective incredibly affiliate– Russell Brunson.
  • The book is a enjoyable and easy read.
  • You will get actionable takeaways that you can utilize to improve your company right away.

Cons:

  • It’s not a “how to earn money online” book per se.
  • You will require to have some understanding of internet marketing concepts to completely value the book.

Dotcom Secrets is a great resource if you wish to learn from someone who has in fact earned money online.

Russell Brunson takes you detailed through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll come away from reading this book with actionable takeaways that you can utilize to improve your company instantly.

The only drawback is that it’s not a “how to generate income online” book per se– you will need to have some knowledge of internet marketing principles to completely value it.

Overall, Dotcom Secrets is an important resource for anybody looking to construct or grow an online organization.

So if you’re ready to gain from one of the masters of Sales Funn, make sure to have a look at this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my favorite business books. You might have to read it multiple times to completely grasp it. Or just make it your buddy as you go about your online lifestyle organization experiences.

In the introduction of the book, Russell Brunson promised to keep the book evergreen for several years to come. The goal is to make it appropriate to both new and advanced online business owners.

The number of business books do you still discover relevant in this ever-changing world? Despite the fact that marketing techniques are continuously changing, the DotCom Secrets book is still extremely pertinent and useful today.

What Is DotCom Secrets?

The DotCom Secrets book provides a step-by-step procedure for growing an effective service– whether online or offline.

DotCom Secrets Review

Despite The Fact That DotCom Secrets was first released in 2015, you’ll discover that most of the strategies that Russell discuss are still efficient today.

You’ll get a lots of actionable advice from the book and if you have plans to offer products online or you’re already at it, you need to get a copy of DotCom Secrets and keep it as a reference.

Dan Kennedy wrote the forward to the DotCom Secrets book. In his precise words:

” In reality, this is a tested playbook for growing your company with reliable lead generation and sales/conversion approaches, which can be used offline and online.”

This is a transformative and effective book. If you’re looking to start a service or scale an existing business, DotCom Secrets by Russell Brunson is the ideal roadway map.

Within the pages of the Dotcom Secrets book, you’ll get a comprehensive strategy that guides you on the ideal building blocks for your business. You’ll definitely get arise from reading it.

To be honest, DotCom Secrets sounds like a book for developing a sustainable online service only.

But do not be constrained by that because the actionable marketing methods work for both online and offline organizations. You’re in safe hands if you run a brick-and-mortar organization and want to shift to online marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, just you can respond to that question. If you wish to start or scale an organization and follow tested ‘shortcut’ that has actually been tested by Russell himself, you must check out the DotCom Secrets book.

It’s altering lives and I’ve personally found it super important on my entrepreneurial journey (I’ve read it numerous times). I highly recommend the book.

DotCom Secrets may not be worth your read if you ‘d rather play cool and try to figure it out by yourself. You ought to think about another book.

DotCom Secrets provides smart insights and techniques to:

Existing business owners: If you have not started an organization at all or have no organization idea, the book may not pertain to you.

Product owners: If you have an existing item already, then you can find out strategies to double or even triple your sales.

Confident online marketers: If you’re willing to take actions that might challenge your concept of business, then you need to use DotCom Secrets as a referral.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You want to build a service that stands the test of time. Due to the fact that you lack the skillset, tools, and tricks that have been tested and shown to produce great results, you do not desire to fizzle out.

So whether you’re a beginner who’s just getting started or you’re an expert, DotCom Secrets will stroll you through the procedure of starting and growing a profitable organization.

If you currently have a company, use the tricks in the book to scale to amazing levels? Aside from making money, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a trusted and powerful book that provides specific, actionable directions on what you ought to do to fail-proof your business, how to bring in customers, and the tricks to substantially boost your sales.

If you stop working to read DotCom Secrets, you’re still not restricted at all. The only obstacle, however, is that you’ll miss the opportunity to rapidly grow your existing company or grow in a competitive market.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some distinctions in between Expert Secrets Both books relate to, lifestyle entrepreneurs, company owner and online marketers– since they complement each other and provide for beginning and growing a successful organization.

Professional Secrets vs DotCom Secrets.

DotCom Secrets lays out a step-by-step process to efficiently structure your business. You get to discover how to deliver your message and communicate worth in such a way that makes individuals wish to pay you.

Expert Secrets offers actionable examples, illustrations, and stories that assist you discover your voice, construct a devoted fan base and get paid to share messages that will change another person’s life.

Both books are suggested to company owner who wish to become more effective in their industries. Business owners who are constructed to see chances in competition instead of pain.

In Russell’s third and brand name new book in the trilogy called Traffic Secrets, which is the playbook for filling your websites and funnels with your dream consumers (aka getting tons of traffic as the title of the book recommends).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is organized into 5 sections similar to Expert Secrets that details the basic marketing processes and how to execute them.

Section One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell started the first section of DotCom Secrets with “Ladders and Funnels.” He also reveals five (5) marketing tricks. Let’s discuss them:

Secret # 1: The Secret Formula

You need to have a complete understanding of where you want your business. How does this understanding assist your clients and consumers?

This will help you to serve them much better– instead of searching for out their pain points, how desperate they require solutions, and what they’re willing to pay.

In the secret formula, 4 easy questions were laid out in a detailed order inside the DotCom Secrets book:

Who are your dream customers?

How do you find them?

How do you attract them without being pushy?

What benefit will they receive from your business?

You’ll discover answers to these questions and more in the very first secret.

Secret #2: The Value Ladder

When it comes to developing a sustainable service, worth is key. , if there’s no value, clients consumers customers customers leaveCustomers

Customers

That’s why Russell invested a lots of time to dissect the steps that you need to follow to browse your dream consumer from taking the “bait” (starting point of your ladder) to where they want to be.

DotCom Secrets Value Ladder

This secret is described as “taking them through your worth ladder.”

When you successfully structure the value ladder, you’ll not just make more cash, you’ll likewise supply your consumers with a more customized solution. They’ll love you for this.

Secret # 3: From A Ladder To A Funnel

This trick is where the magic takes place. It’s like an epiphany that alters whatever you already know about growing a rewarding business. You’ll begin with constructing out your own sales funnel and the psychology behind a successful funnel.

There’s a lot more …

You need to have a complete value ladder in place. You might not be able to develop a high-converting sales funnel if you do not have an efficient value adder mapped out.

The sales funnel is essential and has actually altered the way entrepreneurs and companies approach sales online.

It works since it considers the customers’ behaviors– and moves them through the different steps of your value ladder until they’re ready to acquire your product– willingly.

Secret # 4: How To Find Your Dream Customers

You have a target audience. Sadly, you might not know how to identify or serve them. That’s why knowing how to define your target market is essential.

This secret lays out where your target audience (i.e., consumers who are ready to acquire your item) are investing the majority of their time online. Discover the tricks to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be equipped with the methods that work to get a client to leave whatever they’re doing and check out your page.

Every online entrepreneur needs to learn and master these techniques. Russell makes it simple in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Generating traffic to a landing page or website is a constant struggle for most people. It’s perhaps the most daunting element of running a successful online organization.

Do you actually comprehend how traffic operates in the online marketing area? Russell has the answers if you aren’t confident in your traffic generation proficiency.

He shows you the best type of traffic that you ought to focus on and how it can transform your business. The kind of traffic includes:

  • Traffic we control
  • The traffic we don’t control
  • Traffic we own

Area Two: Your Communication Funnel

In this section, Russell digs deeper into the procedures associated with developing an audience by leveraging more advanced personal branding strategies, the secrets to communicating well with your audience that will lead to a sale.

Ensure you don’t avoid this section while checking out DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to building a positive and appealing character.

Why do you think guys like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and naturally, Russell Brunson have massive fans?

As a company owner, you can’t go wrong when you lastly establish an attractive character. When you’re successful at it, it suggests you can add more qualified consumers to your e-mail list and introduce a successful product that individuals are ready and ready to acquire right now.

In creating that attractive character, Russell Brunson specifies the 3 elements you should keep in check, which is divided into three (3) categories:

  • The Elements
  • The Identity
  • Storylines

DotCom Secrets shows you how to create an appealing character utilizing these elements and their elements, and determine the best method to communicate your fascinating stories that will get the sales coming in.

Secret # 7: The Soap Opera Sequence

This “secret” comes from the previous part of Dotcom Secrets. It’s everything about producing a bond and a sort of rapport between the Attractive Character and the target audience via a traffic source we own. Email.

The Soap Opera Sequence consists of a series of e-mail sequences that help to connect and develop an instantaneous relationship in between you and the individual reading your email. Russell credits Andre Chaperon (creator of Autoresponder Madness) for coming up with the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his good heart likewise shares the EXACT five e-mail design templates that have actually assisted him to transition into an Attractive Character and a sought-after internet marketer.

The Soap Opera Sequence works since it takes advantage of providing value to your customers. This ‘value’ combined with an alluring open storyline hooks them the minute they read your very first email and they’ll eagerly anticipate the next one.

The days of boring email series are over. Don’t simply take pleasure in daytime soap on television, it’s time to anecdotally utilize it in your email messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the trick to keeping your customers pleased to hear from you every day is using the Seinfeld e-mail format.”

What’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an e-mail design that constructs enjoyment in your readers. It ‘d amuse them and cause them to buy from you.

It leverages the power of storytelling. But this time, you’re being imaginative in sharing your life and relevant stories occurring with/around you– stories they can easily connect with. You must be purposeful and strategic about it anyways.

You wish to have the ability to lead ideal customers back to your offer. This might look simple but it’s effective however!

Russell also offers good examples and composed design templates to accelerate the process when you’re sending out Seinfeld e-mails.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area Three: Funnelology

In this section, the strategies and tactics for constructing high-converting funnels are discussed in detail, along with and what you actually should do to make your funnel work.

Russell covers the basics of a funnel, stages (and sales funnel phases) and the type of landing pages to utilize, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we discovered the importance of adhering to systems that work. Simply put, there’s no requirement to reinvent the wheel.

If you’re an entrepreneur and you’re struggling to break even, there’s a possibility that you’re making the above mistake.

This is common with business owners who are just starting with their sales funnel. They attempt to re-invent the whole automobile. What an awful path to follow when building a business!

The secret here is leveraging on other individuals who already have an effective funnel and making your offer to their exact customers. Watch on the:

  • Demographics
  • Advertisement copy and copies
  • Traffic sources
  • Deals
  • Landing page

Understanding how to reverse all these elements to work for you is an invaluable present for your company. Once you understand how the pieces fit, it’s rather simple.

Secret # 10: Seven Phases Of A Funnel

I’m very glad that I read DotCom Secrets a few years ago (and a number of times more because that very first time to totally comprehend and carry out the strategies in my own online service.

It not just opened my eyes to funnels and how to develop them however also the 7 phases that a perfect customer has to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me much better pertained to terms with this sentence within the DotCom Secrets. It reads:

The genuine distinction in between having a six-, seven-, or perhaps eight-figure service is whether you understand the phases of a funnel and can successfully monetize the points along the line.

I was familiar with that there are levels of traffic temperature and for that reason, treating them along the same funnel procedure threatens.

This secret alone is fundamental to producing the best kind of page, deal, and traffic that will cause sales.

There’s likewise the pre-framing principle that you need to totally understand when creating a funnel– especially if you want visitors and results in trust you more. Well, who doesn’t want to develop trust currently?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets surpasses the common business suggestions. It goes into the particular landing pages you can produce in the 7 structure phases that we’ve talked about earlier.

You get to see the twenty-three of the most effective building blocks for your sales funnels.

DotCom Secrets 23 foundation of a funnel

Smart funnel hackers utilize these building blocks at specific times during these same four stages of the funnel:

  • Pre-frame bridge
  • Qualifying customers
  • Qualifying purchasers

Identifying hyper purchasers for your services and products.

You can choose which you desire to start with very first and which one to stick to in your market once you’ve comprehended how this works.

Secret # 12: Frontend Vs. Backend Funnels

Selecting the right type of funnels can be a battle even to the advanced online marketers. More so, understand the funnels that will be served just to certified purchasers (at the backend).

DotCom Secrets Frontend Vs Backend

This mistake isn’t so obvious– but bypassing it can make a difference in your traffic engagement and sales.

Here Russell describes the process he follows when selecting a funnel to utilize on the frontend of his worth ladders, the funnel he uses in the consideration stage (the middle), and those utilized for the backend offers.

Secret # 13: The Best Bait

I could not contain this ‘secret’ when I initially checked out the DotCom Secrets book.

Russell spills all of it out in this area and exposes the trick that made all his books offer millions.

Just by getting your totally free copy of DotCom Secrets and studying the funnel actions, you’ll have a number of “Aha-Moments” that will alter your organization, especially if you have a product you’re currently selling online (or even offline).

I mean if you can purchase your totally free copy of DotCom Secrets and study the funnel steps, you’ll understand the trick behind these records.

He highlights the power of words and how using a specific WORD can alter your whole company amazingly. That single word can function as bait.

Regardless of the industry you operate in, what you do, what products you use, or the business design, this is the part that some of the successful business owners would conceal from you.

 

Area Four: Funnels And Scripts

The first time I check out DotCom Secrets, I could not grasp this section since it was special in its method. I needed to check out the book again to comprehend the point that Russell was making.

As one of the actionable sections, Russell dives deeper into the core funnels he uses in running ClickFunnels and other companies, in addition to the precise funnel scripts that have assisted him to sell millions of each of his products.

These are split into the Frontend, Middle and Backend Funnels. Interestingly, you do not need to struggle with these parts due to the fact that there’s an effective suite of software application you can use to automate whatever– ClickFunnels software application.

1. Frontend Funnel: Two-Step– Free Plus Shipping

Since it shows what must happen when you get your visitors onboard your sales funnel, the Frontend Funnel is essential.

You’ll discover this type of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s easy to build and can benefit eCommerce entrepreneurs or online marketers who have Free Plus Shipping offers.

The first page of the Frontend Funnel starts with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to supply where the item must be delivered.

On the second page (step-two) of the funnel, the visitor’s credit card information is requested for the shipping and managing charge. Once the visitor has effectively submitted the second page– the One-time-offer is next.

Naturally, you’re not left alone as there are scripts you will utilize to make this entire 2-step totally free shipping funnel effective. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the exact same Frontend Funnel, we likewise have the SLOs or Self-Liquidating Offers. The goal of setting up this offer is to help breakeven and cover the money you invested in advertising or getting the lead.

DotCom Secrets self liquidating offer

Here, Russell Brunson shows the useful mechanics associated with this kind of funnel. And he likewise presented a special script called the Star, Story, Solution script which assists to nudge a cold lead towards your products.

You’ll get to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll discover how to entice visitors and let them keep paying for a longer time.

However you’re not restricted in any way– as there are numerous methods to use this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The best webinar is the ideal and also the first funnel for the middle of your worth ladder. It covers whatever about hosting high-converting webinars; how to use live or documented presentations to market your products or services on autopilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re offered with the techniques and scripts that will make the webinar genuinely “ideal.”.

5. Middle Funnel: Invisible Perfect Webinar.

It’s not FREE!. It’s a more innovative webinar discussion where your objective is to get people to purchase.

You’ll also access the scripts for this upgraded version of Perfect Webinar.

6. Middle Funnel: Product Launch.

You use the “Product Launch” funnel specifically for releasing a brand-new product by sharing a series of videos to offer tons of value to your visitors.

Online marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the creator of Knowledge Broker Blueprint), and a host of them utilize it.

These videos will be convincing, valuable, and entertaining– therefore triggering visitors to act. You’ll discover how to appropriately structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of offering high-ticket deals using an innovative formula and scripts. If you’re a coach or specialist, this funnel is what you require to obtain premium customers.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area 5: ClickFunnels.

This last area is brief however you can find out more by reading my ClickFunnels examine.

DotCom Secrets Pros and Cons.

DotCom Secrets is a terrific book if you want to acquire insights, see examples, and check out stories that will influence you to build an effective service online or guide you in transitioning from offline to internet marketing channels.

So let’s think about the advantages and disadvantages quickly:.

Pros.

DotCom Secrets is free. Get business-building knowledge without paying cash.

Enhance your service’ significance using the worth ladders and sales funnel strategies and scripts.

Get secrets to becoming a thought leader in your industry.

Easy techniques that will work for any service model.

Establish and build relationships connection with your clients.

Cons.

You might need to have an existing business to take advantage of DotCom Secrets (although it can certainly benefit you if you’re just starting along with long as you implement the info).

The book is ideal for companies that utilize internet marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

When you get it from the official website, DotCom Secrets is FREE. If you’re based within the United States or $14.95 for international, you just have to pay for shipping/handling– $7.95.

There you have it, the Free Plus Shipping deal we went over earlier. As you can see, Russell is a master at executing what he teaches.

If you prefer to buy DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your option.

DotCom Secrets Free Book.

Thanks to Russell for offering the book devoid of his site (you simply pay for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a package of actionable techniques and secrets for starting and growing an organization.

You’ll encounter a bunch of aha moments while going through the sections. You’re directed on how to integrate the concept into my own organization.

DotCom Secrets is a playbook. You may have to read it numerous times to get the ‘tricks’ into your head and organization. However you don’t have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re offering services or items online, I extremely advise that you get a copy of DotCom Secrets free of charge.

>>Click Here To Get Your Copy Of Dotcom Secrets<<