Russell Brunson The Podcast Report

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is a fantastic book if you wish to get insights, see examples, and check out stories that will motivate you to develop a successful organization online or guide you in transitioning from offline to online marketing channels.

Let’s think about the pros and cons rapidly:

Pros:

  • DotCom Secrets is totally free. Get it here.
  • You will get over the shoulder lessons from an effective extremely affiliate– Russell Brunson.
  • The book is a easy and enjoyable read.
  • You will get actionable takeaways that you can use to enhance your organization right away.

Cons:

  • It’s not a “how to generate income online” book per se.
  • You will need to have some knowledge of internet marketing concepts to fully value the book.

If you desire to find out from someone who has really made cash online, Dotcom Secrets is a great resource.

Russell Brunson takes you step-by-step through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll leave from reading this book with actionable takeaways that you can use to improve your company instantly.

The only disadvantage is that it’s not a “how to earn money online” book per se– you will need to have some knowledge of internet marketing ideas to fully appreciate it.

Overall, Dotcom Secrets is an important resource for anybody looking to build or grow an online company.

So if you’re prepared to learn from one of the masters of Sales Funn, make sure to check out this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my preferred company books. You might need to read it numerous times to totally comprehend it. Or simply make it your companion as you set about your online lifestyle service experiences.

In the introduction of the book, Russell Brunson guaranteed to keep the book evergreen for several years to come. The objective is to make it relevant to both new and advanced online entrepreneurs.

How many business books do you still find pertinent in this ever-changing world? Despite the fact that marketing methods are constantly altering, the DotCom Secrets book is still incredibly appropriate and useful today.

What Is DotCom Secrets?

The DotCom Secrets book provides a step-by-step procedure for growing a successful service– whether online or offline.

DotCom Secrets Review

Even though DotCom Secrets was first published in 2015, you’ll find that most of the techniques that Russell speak about are still effective today.

You’ll get a lots of actionable suggestions from the book and if you have strategies to offer products online or you’re already at it, you require to get a copy of DotCom Secrets and keep it as a reference.

Dan Kennedy composed the forward to the DotCom Secrets book. In his exact words:

” In truth, this is a tested playbook for growing your business with efficient list building and sales/conversion techniques, which can be utilized offline and online.”

This is a effective and transformative book. If you’re looking to begin a service or scale an existing service, DotCom Secrets by Russell Brunson is the ideal roadway map.

Within the pages of the Dotcom Secrets book, you’ll get a comprehensive strategy that guides you on the best building blocks for your business. You’ll absolutely get arise from reading it.

To be honest, DotCom Secrets seems like a book for constructing a sustainable online business only.

Do not be constrained by that since the actionable marketing strategies work for both online and offline companies. You’re in safe hands if you run a brick-and-mortar company and want to transition to online marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, just you can answer that concern. If you want to scale a business or begin and follow tested ‘shortcut’ that has been tested by Russell himself, you must check out the DotCom Secrets book.

It’s changing lives and I’ve personally found it extremely important on my entrepreneurial journey (I’ve read it a number of times). I highly recommend the book.

DotCom Secrets may not be worth your read if you ‘d rather play cool and attempt to figure it out by yourself. You should think about another book.

DotCom Secrets offers wise insights and techniques to:

Existing business owners: If you haven’t begun an organization at all or have no service idea, the book might not relate to you.

Item owners: If you have an existing product currently, then you can learn strategies to double and even triple your sales.

Positive marketers: If you’re willing to take steps that may challenge your idea of service, then you must utilize DotCom Secrets as a reference.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You wish to build an organization that stands the test of time. You don’t wish to blow over because you lack the skillset, tools, and tricks that have actually been checked and proven to produce fantastic results.

So whether you’re a beginner who’s simply getting started or you’re a specialist, DotCom Secrets will walk you through the procedure of starting and growing a profitable business.

If you currently have a service, utilize the secrets in the book to scale to amazing levels? Aside from generating income, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a trusted and powerful book that provides specific, actionable directions on what you must do to fail-proof your organization, how to attract customers, and the tricks to considerably improve your sales.

You’re still not restricted at all if you fail to check out DotCom Secrets. The only obstacle, though, is that you’ll miss out on the chance to quickly grow your existing service or grow in a competitive industry.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some distinctions in between Expert Secrets Both books pertain to, way of life entrepreneurs, business owners and online marketers– given that they complement each other and attend to beginning and growing an effective service.

Professional Secrets vs DotCom Secrets.

DotCom Secrets details a detailed process to effectively structure your company. You get to learn how to deliver your message and communicate value in a manner that makes individuals want to pay you.

Expert Secrets offers actionable examples, illustrations, and stories that help you discover your voice, develop a devoted fan base and earn money to share messages that will alter someone else’s life.

Both books are advised to business owners who wish to end up being more successful in their industries. Business owners who are constructed to see chances in competition instead of pain.

And lastly in Russell’s third and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your websites and funnels with your dream consumers (aka getting tons of traffic as the title of the book suggests).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is organized into 5 sections just like Expert Secrets that describes the simple marketing procedures and how to execute them.

Section One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell started the first area of DotCom Secrets with “Ladders and Funnels.” He likewise reveals five (5) marketing secrets. Let’s discuss them:

Secret # 1: The Secret Formula

First, you need to have a complete understanding of where you desire your organization. How does this understanding help your clients and customers?

This will assist you to serve them much better– instead of trying to find out their discomfort points, how desperate they require options, and what they’re willing to pay.

In the secret formula, 4 basic concerns were outlined in a step-by-step order inside the DotCom Secrets book:

Who are your dream clients?

How do you discover them?

How do you attract them without being aggressive?

What benefit will they obtain from your organization?

You’ll discover answers to these questions and more in the very first secret.

Secret #2: The Value Ladder

Value is essential when it concerns building a sustainable company. , if there’s no worth, clients and customers customers leave.

.

That’s why Russell invested a lots of time to dissect the steps that you require to follow to browse your dream client from taking the “bait” (beginning point of your ladder) to where they want to be.

DotCom Secrets Value Ladder

This trick is described as “taking them through your worth ladder.”

When you effectively structure the value ladder, you’ll not only make more money, you’ll also supply your clients with a more customized solution. They’ll love you for this.

Secret # 3: From A Ladder To A Funnel

This secret is where the magic happens. It’s like a surprise that alters everything you already learn about growing a rewarding business. You’ll get going with constructing out your own sales funnel and the psychology behind a rewarding funnel.

There’s a lot more …

You need to have a complete value total worth place. You might not be able to develop a high-converting sales funnel if you don’t have an efficient value adder mapped out.

The sales funnel is essential and has actually changed the method business owners and companies approach sales online.

It works since it considers the clients’ behaviors– and moves them through the various actions of your value ladder till they’re ready to acquire your product– willingly.

Secret # 4: How To Find Your Dream Customers

You have a target audience. Sadly, you may not know how to recognize or serve them. That’s why understanding how to specify your target audience is necessary.

This secret lays out where your target market (i.e., customers who are ready to buy your product) are spending the majority of their time online. Discover the techniques to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be armed with the techniques that work to get a client to leave whatever they’re doing and check out your page.

Every online business owner requires to find out and master these strategies. Russell makes it simple in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Getting traffic to a landing page or website is a constant battle for the majority of people. It’s probably the most daunting aspect of running an effective online service.

Do you truly comprehend how traffic works in the online marketing area? Russell has the responses if you aren’t positive in your traffic generation knowledge.

He reveals you the very best kind of traffic that you must take notice of and how it can change your service. The type of traffic consists of:

  • Traffic we manage
  • The traffic we don’t manage
  • Traffic we own

Area Two: Your Communication Funnel

In this area, Russell digs deeper into the procedures associated with building an audience by leveraging more advanced personal branding methods, the secrets to interacting well with your audience that will cause a sale.

Make sure you don’t avoid this area while checking out DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to constructing a appealing and positive character.

Why do you believe men like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and obviously, Russell Brunson have massive followers?

As a business owner, you can’t go wrong when you finally develop an appealing character. When you’re successful at it, it implies you can include more certified consumers to your email list and launch an effective item that individuals are ready and prepared to buy right away.

In creating that appealing character, Russell Brunson defines the 3 elements you need to keep in check, which is divided into three (3) categories:

  • The Elements
  • The Identity
  • Stories

DotCom Secrets shows you how to develop an appealing character utilizing these parts and their elements, and recognize the best way to interact your captivating stories that will get the sales being available in.

Secret # 7: The Soap Opera Sequence

This “secret” originates from the previous part of Dotcom Secrets. It’s all about developing a bond and a sort of relationship between the Attractive Character and the target audience by means of a traffic source we own. Email.

The Soap Opera Sequence makes up a series of email series that assist to link and develop an instantaneous relationship in between you and the person reading your email. Russell credits Andre Chaperon (creator of Autoresponder Madness) for creating the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his excellent heart also shares the EXACT 5 e-mail design templates that have helped him to transition into an Attractive Character and an in-demand internet marketer.

Due to the fact that it capitalizes on providing worth to your customers, the Soap Opera Sequence works. This ‘value’ paired with a tempting open story hooks them the moment they read your very first email and they’ll eagerly anticipate the next one.

The days of dull e-mail sequences are over. Do not simply enjoy daytime drama on television, it’s time to anecdotally use it in your email messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the trick to keeping your subscribers happy to hear from you every day is using the Seinfeld e-mail format.”

What’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an email style that constructs enjoyment in your readers. It ‘d captivate them and cause them to purchase from you.

It leverages the power of storytelling. This time, you’re being imaginative in sharing your life and appropriate stories taking place with/around you– stories they can quickly connect with. You must be tactical and purposeful about it anyways.

You wish to have the ability to lead perfect consumers back to your deal. This may look simple but it’s powerful however!

When you’re sending Seinfeld e-mails, Russell likewise provides excellent examples and written design templates to speed up the process.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area Three: Funnelology

In this section, the methods and techniques for constructing high-converting funnels are discussed in detail, as well as and what you truly need to do to make your funnel work.

Russell covers the principles of a funnel, stages (and sales funnel stages) and the type of landing pages to use, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we discovered the significance of sticking to systems that work. To put it simply, there’s no requirement to reinvent the wheel.

There’s a chance that you’re making the above error if you’re a company owner and you’re struggling to break even.

This prevails with entrepreneurs who are simply starting with their sales funnel. They try to re-invent the whole lorry. When building a business, what a dreadful path to follow!

The trick here is leveraging on other individuals who already have a successful funnel and making your deal to their exact clients. Keep an eye on the:

  • Demographics
  • Ad copy and copies
  • Traffic sources
  • Deals
  • Landing page

Knowing how to reverse all these elements to work for you is a priceless gift for your organization. Once you comprehend how the pieces fit, it’s quite easy.

Secret # 10: Seven Phases Of A Funnel

I’m very glad that I read DotCom Secrets a few years ago (and several times more since that first time to completely understand and execute the methods in my own online service.

It not only opened my eyes to funnels and how to develop them but also the seven stages that an ideal client needs to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me much better concerned terms with this sentence within the DotCom Secrets. It reads:

The real distinction in between having a 6-, seven-, and even eight-figure company is whether you understand the phases of a funnel and can effectively monetize the points along the line.

I got to know that there are levels of traffic temperature and for that reason, treating them along the same funnel procedure is dangerous.

This secret alone is essential to creating the best kind of page, offer, and traffic that will result in sales.

When developing a funnel– specifically if you want visitors and leads to trust you more, there’s also the pre-framing principle that you require to fully understand. Well, who does not wish to develop trust currently?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets surpasses the common service suggestions. It goes into the particular landing pages you can produce in the 7 structure phases that we’ve gone over earlier.

You get to see the twenty-three of the most reliable building blocks for your sales funnels.

DotCom Secrets 23 building blocks of a funnel

Smart funnel hackers use these building blocks at specific times throughout these very same 4 stages of the funnel:

  • Pre-frame bridge
  • Qualifying customers
  • Qualifying purchasers

Determining hyperactive purchasers for your product or services.

You can decide which you desire to start with very first and which one to stick to in your market when you’ve understood how this works.

Secret # 12: Frontend Vs. Backend Funnels

Selecting the best kind of funnels can be a struggle even to the advanced online marketers. More so, understand the funnels that will be served only to certified buyers (at the backend).

DotCom Secrets Frontend Vs Backend

This mistake isn’t so obvious– but bypassing it can make a difference in your traffic engagement and sales.

Here Russell lays out the procedure he follows when selecting a funnel to utilize on the frontend of his worth ladders, the funnel he uses in the factor to consider stage (the middle), and those utilized for the backend offers.

Secret # 13: The Best Bait

I couldn’t contain this ‘secret’ when I initially checked out the DotCom Secrets book.

Russell spills all of it out in this area and reveals the trick that made all his books offer millions.

Simply by getting your totally free copy of DotCom Secrets and studying the funnel steps, you’ll have a number of “Aha-Moments” that will alter your business, specifically if you have an item you’re currently offering online (or even offline).

I indicate if you can buy your complimentary copy of DotCom Secrets and study the funnel actions, you’ll comprehend the secret behind these records.

He highlights the power of words and how using a specific WORD can alter your whole organization magically. That single word can serve as bait.

Despite the industry you run in, what you do, what products you provide, or business design, this is the part that a few of the effective entrepreneurs would hide from you.

 

Section Four: Funnels And Scripts

The very first time I check out DotCom Secrets, I couldn’t understand this section since it was unique in its method. I had to check out the book once again to understand the point that Russell was making.

As one of the actionable sections, Russell dives deeper into the core funnels he utilizes in running ClickFunnels and other business, in addition to the specific funnel scripts that have actually assisted him to offer countless each of his items.

These are divided into the Frontend, Middle and Backend Funnels. Remarkably, you don’t need to battle with these parts since there’s an effective suite of software you can utilize to automate whatever– ClickFunnels software application.

1. Frontend Funnel: Two-Step– Free Plus Shipping

The Frontend Funnel is important due to the fact that it shows what must take place as soon as you get your visitors onboard your sales funnel.

You’ll find this type of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s easy to construct and can benefit eCommerce online marketers or entrepreneurs who have Free Plus Shipping offers.

The very first page of the Frontend Funnel begins with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to provide where the item ought to be shipped.

On the 2nd page (step-two) of the funnel, the visitor’s credit card info is asked for the shipping and managing charge. When the visitor has successfully submitted the 2nd page– the One-time-offer is next.

Naturally, you’re not left alone as there are scripts you will use to make this whole 2-step free shipping funnel efficient. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the same Frontend Funnel, we likewise have the SLOs or Self-Liquidating Offers. The objective of setting up this deal is to assist breakeven and cover the money you invested in marketing or getting the lead.

DotCom Secrets self liquidating offer

Here, Russell Brunson shows the practical mechanics involved in this type of funnel. And he also presented a special script called the Star, Story, Solution script which assists to push a cold lead towards your products.

You’ll access to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll find how to lure visitors and let them keep paying for a longer time.

You’re not restricted in any method– as there are many ways to use this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The perfect webinar is the best and also the first funnel for the middle of your worth ladder. It covers everything about hosting high-converting webinars; how to use taped or live discussions to market your products or services on auto-pilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re provided with the strategies and scripts that will make the webinar really “perfect.”.

5. Middle Funnel: Invisible Perfect Webinar.

It’s not FREE!. It’s a more innovative webinar presentation where your objective is to get people to purchase.

You’ll also access the scripts for this upgraded variation of Perfect Webinar.

6. Middle Funnel: Product Launch.

You utilize the “Product Launch” funnel particularly for releasing a brand-new item by sharing a series of videos to provide lots of worth to your visitors.

Internet marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the creator of Knowledge Broker Blueprint), and a host of them utilize it.

These videos will be convincing, practical, and amusing– thus causing visitors to take actions. You’ll discover how to correctly structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of offering high-ticket deals utilizing an advanced formula and scripts. If you’re a coach or expert, this funnel is what you require to acquire premium customers.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section 5: ClickFunnels.

This last area is quick but you can discover more by reading my ClickFunnels review.

DotCom Secrets Pros and Cons.

DotCom Secrets is a fantastic book if you wish to acquire insights, see examples, and read stories that will inspire you to build a successful business online or guide you in transitioning from offline to online marketing channels.

So let’s consider the cons and pros rapidly:.

Pros.

DotCom Secrets is complimentary. Get business-building knowledge without paying money.

Improve your business’ relevance utilizing the worth ladders and sales funnel methods and scripts.

Get tricks to becoming an idea leader in your industry.

Simple strategies that will work for any business model.

Build relationships and establish rapport with your consumers.

Cons.

You might require to have an existing organization to take advantage of DotCom Secrets (although it can certainly benefit you if you’re just beginning in addition to long as you execute the information).

The book is ideal for businesses that utilize online marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

When you get it from the main website, DotCom Secrets is FREE. If you’re based within the US or $14.95 for worldwide, you only have to pay for shipping/handling– $7.95.

There you have it, the Free Plus Shipping offer we discussed previously. As you can see, Russell is a master at implementing what he teaches.

If you choose to buy DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your option.

DotCom Secrets Free Book.

Thanks to Russell for using the book free from his website (you just spend for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a package of actionable strategies and secrets for beginning and growing a business.

You’ll encounter a lot of aha minutes while going through the areas. You’re assisted on how to integrate the idea into my own business.

DotCom Secrets is a playbook. You may have to read it numerous times to get the ‘secrets’ into your head and company. But you do not have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re selling services or products online, I extremely suggest that you get a copy of DotCom Secrets totally free.

>>Click Here To Get Your Copy Of Dotcom Secrets<<