Russell Brunson Using Click Funnels For Services Business

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is a terrific book if you want to gain insights, see examples, and read stories that will motivate you to build a successful company online or guide you in transitioning from offline to internet marketing channels.

Let’s think about the pros and cons rapidly:

Pros:

  • DotCom Secrets is free. Get it here.
  • You will overcome the shoulder lessons from a successful super affiliate– Russell Brunson.
  • The book is a enjoyable and easy read.
  • You will get actionable takeaways that you can use to enhance your organization instantly.

Cons:

  • It’s not a “how to make money online” book per se.
  • You will need to have some knowledge of online marketing principles to totally appreciate the book.

Dotcom Secrets is an excellent resource if you wish to learn from someone who has really made money online.

Russell Brunson takes you step-by-step through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll come away from reading this book with actionable takeaways that you can use to improve your company right away.

The only drawback is that it’s not a “how to earn money online” book per se– you will require to have some knowledge of online marketing ideas to fully value it.

In general, Dotcom Secrets is an important resource for anybody looking to build or grow an online organization.

So if you’re all set to gain from one of the masters of Sales Funn, be sure to check out this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my favorite company books. You may have to read it numerous times to completely comprehend it. Or merely make it your buddy as you set about your online way of life business adventures.

In the intro of the book, Russell Brunson promised to keep the book evergreen for many years to come. The objective is to make it appropriate to both sophisticated and brand-new online entrepreneurs.

The number of company books do you still discover appropriate in this ever-changing world? Although marketing strategies are constantly altering, the DotCom Secrets book is still incredibly pertinent and helpful today.

What Is DotCom Secrets?

The DotCom Secrets book provides a step-by-step procedure for growing an effective business– whether online or offline.

DotCom Secrets Review

Although DotCom Secrets was first released in 2015, you’ll find that the majority of the techniques that Russell talks about are still reliable today.

You’ll get a lots of actionable recommendations from the book and if you have strategies to sell items online or you’re already at it, you require to get a copy of DotCom Secrets and keep it as a referral.

Dan Kennedy composed the forward to the DotCom Secrets book. In his precise words:

” In reality, this is a tested playbook for growing your company with efficient lead generation and sales/conversion approaches, which can be used offline and online.”

This is a powerful and transformative book. If you’re looking to start a service or scale an existing organization, DotCom Secrets by Russell Brunson is the perfect road map.

Within the pages of the Dotcom Secrets book, you’ll get an in-depth strategy that guides you on the right building blocks for your organization. You’ll certainly get results from reading it.

To be sincere, DotCom Secrets seems like a book for developing a sustainable online organization just.

Do not be constrained by that because the actionable marketing strategies work for both online and offline services. So you’re in safe hands if you run a brick-and-mortar service and want to transition to online marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, only you can respond to that concern. If you want to scale a service or start and follow proven ‘shortcut’ that has actually been checked by Russell himself, you ought to check out the DotCom Secrets book.

It’s altering lives and I’ve personally found it incredibly important on my entrepreneurial journey (I’ve read it several times). I highly suggest the book.

DotCom Secrets may not be worth your read if you ‘d rather play cool and try to figure it out by yourself. You need to consider another book.

Although, DotCom Secrets supplies wise insights and strategies to:

Existing company owner: If you have not started a company at all or have no company idea, the book may not be relevant to you.

Item owners: If you have an existing product currently, then you can find out strategies to double or perhaps triple your sales.

Positive online marketers: If you’re ready to take steps that might challenge your concept of company, then you should utilize DotCom Secrets as a recommendation.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You wish to build an organization that stands the test of time. Since you do not have the skillset, tools, and secrets that have been checked and proven to produce terrific outcomes, you do not desire to fizzle out.

So whether you’re a novice who’s simply getting going or you’re a specialist, DotCom Secrets will walk you through the process of starting and growing a lucrative service.

If you currently have a business, use the tricks in the book to scale to astounding levels? Aside from generating income, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a trusted and powerful book that supplies particular, actionable directions on what you must do to fail-proof your service, how to draw in clients, and the tricks to considerably enhance your sales.

If you stop working to check out DotCom Secrets, you’re still not restricted at all. The only difficulty, though, is that you’ll miss out on the opportunity to rapidly grow your existing organization or flourish in a competitive market.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some distinctions in between Expert Secrets Both books relate to, way of life entrepreneurs, business owners and online marketers– considering that they match each other and attend to beginning and growing a successful business.

Expert Secrets vs DotCom Secrets.

DotCom Secrets lays out a detailed process to effectively structure your organization. You get to discover how to provide your message and communicate worth in a way that makes individuals want to pay you.

Specialist Secrets provides actionable examples, illustrations, and stories that help you discover your voice, construct a loyal fan base and make money to share messages that will change somebody else’s life.

Both books are suggested to business owners who wish to end up being more effective in their industries. Business owners who are built to see opportunities in competition instead of pain.

And finally in Russell’s 3rd and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your websites and funnels with your dream clients (aka getting lots of traffic as the title of the book recommends).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is arranged into 5 sections much like Expert Secrets that describes the simple marketing processes and how to implement them.

Area One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell began the very first section of DotCom Secrets with “Ladders and Funnels.” He also reveals 5 (5) marketing secrets. Let’s review them:

Secret # 1: The Secret Formula

You need to have a full understanding of where you want your service. How does this understanding help your clients and consumers?

This will help you to serve them better– instead of looking for out their discomfort points, how desperate they need services, and what they’re willing to pay.

In the secret formula, 4 simple questions were described in a step-by-step order inside the DotCom Secrets book:

Who are your dream customers?

How do you find them?

How do you attract them without being pushy?

What advantage will they get from your service?

You’ll find answers to these concerns and more in the very first trick.

Secret #2: The Value Ladder

When it comes to constructing a sustainable organization, value is essential. , if there’s no value, clients and customers will leave.

Customers

That’s why Russell invested a ton of time to dissect the steps that you require to follow to browse your dream consumer from taking the “bait” (beginning point of your ladder) to where they wish to be.

DotCom Secrets Value Ladder

This trick is described as “taking them through your value ladder.”

When you effectively structure the value ladder, you’ll not only make more money, you’ll likewise offer your consumers with a more personalized option. They’ll like you for this.

Secret # 3: From A Ladder To A Funnel

This trick is where the magic takes place. It’s like an epiphany that changes everything you already know about growing a profitable company. You’ll begin with constructing out your own sales funnel and the psychology behind a profitable funnel.

There’s a lot more …

You need to require a complete value total worth place. You might not be able to build a high-converting sales funnel if you do not have an effective value adder mapped out.

The sales funnel is very important and has changed the method business owners and businesses approach sales online.

It works since it takes into account the customers’ behaviors– and moves them through the various actions of your worth ladder till they’re ready to acquire your product– voluntarily.

Secret # 4: How To Find Your Dream Customers

You have a target audience. Regrettably, you might not know how to recognize or serve them. That’s why knowing how to define your target audience is very important.

This secret outlines where your target market (i.e., consumers who are ready to acquire your item) are spending the majority of their time online. Discover the tricks to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be armed with the methods that work to get a client to leave whatever they’re doing and check out your page.

Every online business owner needs to learn and master these strategies. Russell makes it easy in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Generating traffic to a landing page or site is a continuous struggle for the majority of people. It’s perhaps the most difficult aspect of running an effective online company.

Do you truly comprehend how traffic works in the internet marketing area? If you aren’t positive in your traffic generation expertise, Russell has the responses.

He shows you the best kind of traffic that you need to take note of and how it can transform your company. The type of traffic consists of:

  • Traffic we manage
  • The traffic we don’t manage
  • Traffic we own

Area Two: Your Communication Funnel

In this area, Russell digs deeper into the processes involved in developing an audience by leveraging advanced individual branding strategies, the secrets to interacting well with your audience that will cause a sale.

Make sure you don’t skip this section while checking out DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to building a positive and attractive character.

Why do you think guys like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and naturally, Russell Brunson have massive followers?

As an entrepreneur, you can’t go wrong when you lastly establish an attractive character. When you’re successful at it, it means you can add more certified clients to your e-mail list and release a successful item that people are all set and ready to purchase right now.

In creating that appealing character, Russell Brunson defines the 3 parts you need to keep in check, which is split into 3 (3) classifications:

  • The Elements
  • The Identity
  • Stories

DotCom Secrets shows you how to create an attractive character utilizing these components and their elements, and recognize the very best method to communicate your captivating stories that will get the sales being available in.

Secret # 7: The Soap Opera Sequence

This “secret” originates from the previous part of Dotcom Secrets. It’s all about developing a bond and a sort of relationship between the Attractive Character and the target audience by means of a traffic source we own. Email.

The Soap Opera Sequence comprises a series of email series that assist to connect and establish an immediate relationship in between you and the person reading your e-mail. Russell credits Andre Chaperon (developer of Autoresponder Madness) for creating the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his great heart also shares the EXACT five e-mail templates that have helped him to shift into a popular internet and an attractive character marketer.

The Soap Opera Sequence works since it profits from offering value to your subscribers. This ‘worth’ coupled with an alluring open story hooks them the minute they read your first e-mail and they’ll look forward to the next one.

The days of uninteresting email sequences are over. Don’t just take pleasure in daytime soap on TV, it’s time to anecdotally utilize it in your e-mail messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the trick to keeping your customers happy to hear from you every day is utilizing the Seinfeld email format.”

What’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an email design that constructs excitement in your readers. It ‘d captivate them and cause them to purchase from you.

It leverages the power of storytelling. This time, you’re being creative in sharing your life and relevant stories occurring with/around you– stories they can easily connect with. You must be purposeful and tactical about it anyways.

You want to have the ability to lead ideal consumers back to your deal. This may look basic but it’s effective nevertheless!

When you’re sending Seinfeld emails, Russell also supplies great examples and written design templates to speed up the process.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section Three: Funnelology

In this area, the strategies and methods for developing high-converting funnels are talked about in detail, as well as and what you truly should do to make your funnel work.

Russell covers the basics of a funnel, stages (and sales funnel stages) and the kind of landing pages to use, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we learned the value of sticking to systems that work. In other words, there’s no need to transform the wheel.

If you’re a company owner and you’re struggling to recover cost, there’s a chance that you’re making the above mistake.

This prevails with entrepreneurs who are just starting with their sales funnel. They try to re-invent the whole lorry. What a dreadful path to follow when building a business!

The secret here is leveraging on other individuals who already have an effective funnel and making your offer to their exact consumers. Keep an eye on the:

  • Demographics
  • Ad copy and copies
  • Traffic sources
  • Offers
  • Landing page

Knowing how to reverse all these components to work for you is an invaluable gift for your organization. Once you comprehend how the pieces fit, it’s rather simple.

Secret # 10: Seven Phases Of A Funnel

I’m really glad that I check out DotCom Secrets a couple of years ago (and several times more because that very first time to totally understand and implement the strategies in my own online service.

It not only opened my eyes to funnels and how to build them but likewise the seven phases that an ideal consumer has to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me much better concerned terms with this sentence within the DotCom Secrets. It reads:

The genuine distinction in between having a six-, seven-, or even eight-figure service is whether you understand the stages of a funnel and can successfully monetize the points along the line.

I got to know that there are levels of traffic temperature level and therefore, treating them along the exact same funnel process threatens.

This trick alone is basic to creating the right type of page, deal, and traffic that will lead to sales.

When producing a funnel– specifically if you desire visitors and leads to trust you more, there’s likewise the pre-framing principle that you need to completely understand. Well, who does not wish to develop trust currently?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets goes beyond the typical company guidance. It goes into the specific landing pages you can create in the 7 building stages that we’ve discussed earlier.

You get to see the twenty-three of the most effective building blocks for your sales funnels.

DotCom Secrets 23 foundation of a funnel

Smart funnel hackers use these foundation at specific times during these same 4 phases of the funnel:

  • Pre-frame bridge
  • Qualifying subscribers
  • Qualifying buyers

Determining hyperactive purchasers for your services and products.

As soon as you’ve understood how this works, you can choose which you wish to begin with very first and which one to stay with in your market.

Secret # 12: Frontend Vs. Backend Funnels

Choosing the right type of funnels can be a battle even to the advanced marketers. More so, understand the funnels that will be served just to certified purchasers (at the backend).

DotCom Secrets Frontend Vs Backend

This mistake isn’t so apparent– however bypassing it can make a distinction in your traffic engagement and sales.

Here Russell outlines the procedure he follows when picking a funnel to use on the frontend of his worth ladders, the funnel he utilizes in the consideration phase (the middle), and those utilized for the backend offers.

Secret # 13: The Best Bait

I couldn’t contain this ‘secret’ when I first read the DotCom Secrets book.

Russell spills all of it out in this section and exposes the secret that made all his books sell millions.

Simply by grabbing your free copy of DotCom Secrets and studying the funnel steps, you’ll have numerous “Aha-Moments” that will alter your organization, specifically if you have a product you’re currently selling online (and even offline).

I indicate if you can purchase your free copy of DotCom Secrets and study the funnel steps, you’ll comprehend the secret behind these records.

He highlights the power of words and how using a certain WORD can alter your whole company magically. That single word can act as bait.

Despite the industry you run in, what you do, what products you provide, or business model, this is the part that a few of the successful entrepreneurs would conceal from you.

 

Section Four: Scripts and funnels

The very first time I read DotCom Secrets, I couldn’t comprehend this section because it was unique in its way. I had to read the book once again to understand the point that Russell was making.

As one of the actionable sections, Russell dives deeper into the core funnels he uses in running ClickFunnels and other business, as well as the precise funnel scripts that have actually helped him to offer millions of each of his items.

These are split into the Frontend, Middle and Backend Funnels. Remarkably, you do not need to fight with these parts due to the fact that there’s a powerful suite of software application you can utilize to automate everything– ClickFunnels software.

1. Frontend Funnel: Two-Step– Free Plus Shipping

The Frontend Funnel is very important since it shows what ought to happen once you get your visitors onboard your sales funnel.

You’ll discover this type of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s simple to build and can benefit eCommerce business owners or online marketers who have Free Plus Shipping offers.

The first page of the Frontend Funnel begins with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to provide where the product must be delivered.

On the second page (step-two) of the funnel, the visitor’s credit card information is asked for the shipping and dealing with charge. Once the visitor has actually successfully submitted the second page– the One-time-offer is next.

Of course, you’re not left alone as there are scripts you will use to make this whole 2-step totally free shipping funnel effective. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the exact same Frontend Funnel, we also have the SLOs or Self-Liquidating Offers. The goal of establishing this offer is to assist breakeven and cover the money you spent on advertising or getting the lead.

DotCom Secrets self liquidating offer

Here, Russell Brunson reveals the useful mechanics involved in this kind of funnel. And he likewise presented an unique script called the Star, Story, Solution script which helps to push a cold lead towards your items.

You’ll get to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll find how to entice visitors and let them keep spending for a longer time.

You’re not restricted in any method– as there are many ways to utilize this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The ideal webinar is the best and likewise the first funnel for the middle of your worth ladder. It covers everything about hosting high-converting webinars; how to use recorded or live presentations to market your product and services on autopilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re provided with the strategies and scripts that will make the webinar truly “ideal.”.

5. Middle Funnel: Invisible Perfect Webinar.

Unlike the Perfect Webinar, this one is a little different. It’s not FREE!. It’s a more advanced webinar presentation where your goal is to get individuals to buy. But it’s “invisible”– which implies there’s no aggressive or deception included.

You’ll likewise access the scripts for this upgraded variation of Perfect Webinar.

6. Middle Funnel: Product Launch.

You use the “Product Launch” funnel specifically for releasing a new product by sharing a series of videos to provide tons of value to your visitors.

Internet marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the developer of Knowledge Broker Blueprint), and a host of them utilize it.

These videos will be persuasive, handy, and entertaining– therefore triggering visitors to take actions. You’ll discover how to properly structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of offering high-ticket deals using an innovative formula and scripts. This funnel is what you require to acquire premium customers if you’re a coach or consultant.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section 5: ClickFunnels.

This last area is quick but you can learn more by reading my ClickFunnels review.

DotCom Secrets Pros and Cons.

DotCom Secrets is an excellent book if you wish to gain insights, see examples, and check out stories that will motivate you to construct an effective service online or guide you in transitioning from offline to internet marketing channels.

So let’s think about the cons and pros rapidly:.

Pros.

DotCom Secrets is totally free. Get business-building knowledge without paying cash.

Improve your company’ relevance utilizing the worth ladders and sales funnel methods and scripts.

Get secrets to ending up being an idea leader in your industry.

Basic techniques that will work for any service design.

Establish and construct relationships rapport with your clients.

Cons.

You might require to have an existing service to gain from DotCom Secrets (although it can definitely benefit you if you’re simply beginning in addition to long as you implement the info).

The book is perfect for organizations that leverage online marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

DotCom Secrets is FREE when you get it from the main website. If you’re based within the United States or $14.95 for international, you only have to pay for shipping/handling– $7.95.

There you have it, the Free Plus Shipping deal we went over earlier. As you can see, Russell is a master at executing what he teaches.

If you prefer to buy DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your choice.

DotCom Secrets Free Book.

Thanks to Russell for providing the book devoid of his website (you just spend for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a plan of actionable strategies and secrets for starting and growing a company.

You’ll come across a lot of aha moments while going through the sections. More significantly, you’re directed on how to include the concept into my own company.

DotCom Secrets is a playbook. You might need to read it several times to get the ‘secrets’ into your head and service. You don’t have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re selling services or products online, I extremely recommend that you get a copy of DotCom Secrets for FREE.

>>Click Here To Get Your Copy Of Dotcom Secrets<<