Russell Brunson Word Cloud Image

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is an excellent book if you want to gain insights, see examples, and check out stories that will influence you to construct a successful organization online or guide you in transitioning from offline to internet marketing channels.

So let’s consider the cons and pros quickly:

Pros:

  • DotCom Secrets is totally free. Get it here.
  • You will overcome the shoulder lessons from an effective incredibly affiliate– Russell Brunson.
  • The book is a easy and pleasurable read.
  • You will get actionable takeaways that you can use to enhance your service right away.

Cons:

  • It’s not a “how to generate income online” book per se.
  • You will need to have some understanding of online marketing ideas to fully appreciate the book.

If you desire to learn from someone who has in fact made cash online, Dotcom Secrets is a terrific resource.

Russell Brunson takes you detailed through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll come away from reading this book with actionable takeaways that you can use to improve your business instantly.

The only disadvantage is that it’s not a “how to generate income online” book per se– you will need to have some understanding of online marketing principles to totally appreciate it.

Overall, Dotcom Secrets is a valuable resource for anyone looking to develop or grow an online service.

So if you’re all set to learn from among the masters of Sales Funn, make sure to have a look at this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my preferred business books. You may have to read it several times to totally comprehend it. Or just make it your companion as you set about your online lifestyle company adventures.

In the introduction of the book, Russell Brunson guaranteed to keep the book evergreen for several years to come. The objective is to make it pertinent to both sophisticated and new online business owners.

How many business books do you still find pertinent in this ever-changing world? Even though marketing strategies are continuously altering, the DotCom Secrets book is still exceptionally appropriate and useful today.

What Is DotCom Secrets?

The DotCom Secrets book offers a step-by-step process for growing an effective business– whether online or offline.

DotCom Secrets Review

Despite The Fact That DotCom Secrets was first published in 2015, you’ll discover that most of the strategies that Russell discuss are still efficient today.

You’ll get a ton of actionable recommendations from the book and if you have plans to sell products online or you’re already at it, you need to get a copy of DotCom Secrets and keep it as a recommendation.

Dan Kennedy composed the forward to the DotCom Secrets book. In his precise words:

” In fact, this is a tested playbook for growing your business with efficient list building and sales/conversion approaches, which can be utilized online and offline.”

This is a transformative and powerful book. If you’re looking to start a service or scale an existing company, DotCom Secrets by Russell Brunson is the best roadway map.

Within the pages of the Dotcom Secrets book, you’ll get a comprehensive strategy that guides you on the ideal building blocks for your company. You’ll definitely get arise from reading it.

To be sincere, DotCom Secrets seems like a book for building a sustainable online company just.

Don’t be constrained by that since the actionable marketing techniques work for both online and offline organizations. You’re in safe hands if you run a brick-and-mortar company and want to transition to online marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, only you can address that question. If you want to scale a company or start and follow proven ‘shortcut’ that has been checked by Russell himself, you need to read the DotCom Secrets book.

It’s changing lives and I’ve personally discovered it super important on my entrepreneurial journey (I’ve read it numerous times). I extremely advise the book.

If you ‘d rather play cool and attempt to figure it out on your own, then DotCom Secrets might not be worth your read. You should consider another book.

Although, DotCom Secrets offers wise insights and techniques to:

Existing business owners: If you have not started an organization at all or have no business concept, the book might not pertain to you.

Item owners: If you have an existing item currently, then you can find out techniques to double and even triple your sales.

Confident online marketers: If you’re prepared to take steps that might challenge your idea of service, then you ought to use DotCom Secrets as a referral.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You want to develop an organization that stands the test of time. You don’t want to die because you lack the skillset, tools, and secrets that have been tested and proven to produce great results.

So whether you’re a beginner who’s just getting started or you’re an expert, DotCom Secrets will stroll you through the procedure of beginning and growing a rewarding organization.

If you already have a business, use the tricks in the book to scale to amazing levels? Aside from making money, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a relied on and powerful book that supplies particular, actionable directions on what you should do to fail-proof your organization, how to attract consumers, and the tricks to significantly enhance your sales.

You’re still not limited at all if you fail to check out DotCom Secrets. The only obstacle, though, is that you’ll miss the opportunity to rapidly grow your existing business or thrive in a competitive market.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some differences in between Expert Secrets Both books relate to, way of life entrepreneurs, business owners and online marketers– since they match each other and offer beginning and growing a successful organization.

Specialist Secrets vs DotCom Secrets.

DotCom Secrets lays out a step-by-step process to efficiently structure your organization. You get to learn how to deliver your message and communicate worth in a manner that makes people want to pay you.

Specialist Secrets offers actionable examples, illustrations, and stories that help you find your voice, build a faithful fan base and get paid to share messages that will change someone else’s life.

Both books are suggested to company owner who wish to end up being more effective in their industries. Entrepreneurs who are developed to see opportunities in competitors instead of discomfort.

And lastly in Russell’s third and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your websites and funnels with your dream clients (aka getting lots of traffic as the title of the book recommends).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is arranged into 5 areas much like Expert Secrets that lays out the easy marketing procedures and how to implement them.

Area One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell started the very first area of DotCom Secrets with “Ladders and Funnels.” He also exposes 5 (5) marketing tricks. Let’s go over them:

Secret # 1: The Secret Formula

You need to have a full understanding of where you desire your company. How does this understanding help your customers and clients?

This will help you to serve them better– instead of searching for out their pain points, how desperate they require solutions, and what they’re prepared to pay.

In the secret formula, four simple questions were described in a detailed order inside the DotCom Secrets book:

Who are your dream clients?

How do you discover them?

How do you attract them without being pushy?

What advantage will they receive from your company?

You’ll find answers to these questions and more in the first secret.

Secret #2: The Value Ladder

Value is essential when it pertains to constructing a sustainable business. , if there’s no value, clients clients customers will leave.

.

That’s why Russell invested a ton of time to dissect the actions that you need to follow to navigate your dream customer from taking the “bait” (starting point of your ladder) to where they wish to be.

DotCom Secrets Value Ladder

This secret is described as “taking them through your worth ladder.”

When you successfully structure the value ladder, you’ll not just make more cash, you’ll also supply your consumers with a more customized service. They’ll enjoy you for this.

Secret # 3: From A Ladder To A Funnel

This trick is where the magic happens. It’s like a surprise that alters everything you currently know about growing a profitable business. You’ll get started with building out your own sales funnel and the psychology behind a lucrative funnel.

It exceeds the item you’re offering or how they’re priced. There’s a lot more …

You require to have a total worth ladder in place. It’s like your foolproof system for making sales on auto-pilot. You might not be able to build a high-converting sales funnel if you do not have an effective worth adder mapped out.

The sales funnel is necessary and has changed the way business owners and companies approach sales online.

It works due to the fact that it considers the consumers’ habits– and moves them through the various actions of your value ladder up until they’re prepared to purchase your item– voluntarily.

Secret # 4: How To Find Your Dream Customers

You have a target market. You may not understand how to recognize or serve them. That’s why understanding how to define your target audience is important.

This secret lays out where your target audience (i.e., consumers who are ready to purchase your product) are investing most of their time online. Discover the tricks to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be equipped with the strategies that work to get a client to leave whatever they’re doing and check out your page.

Every online business owner needs to discover and master these strategies. Russell makes it simple in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Getting traffic to a landing page or website is a constant battle for many people. It’s arguably the most daunting aspect of running an effective online service.

Do you really comprehend how traffic operates in the internet marketing space? Russell has the answers if you aren’t positive in your traffic generation knowledge.

He reveals you the very best type of traffic that you need to focus on and how it can transform your business. The type of traffic consists of:

  • Traffic we control
  • The traffic we don’t manage
  • Traffic we own

Area Two: Your Communication Funnel

In this area, Russell digs deeper into the processes involved in building an audience by leveraging more advanced individual branding methods, the secrets to communicating well with your audience that will lead to a sale.

Ensure you don’t avoid this area while reading DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to constructing a confident and appealing character.

Why do you believe guys like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and of course, Russell Brunson have enormous fans?

As a company owner, you can’t go wrong when you lastly develop an attractive character. When you’re successful at it, it implies you can add more competent consumers to your email list and launch an effective item that individuals are willing and all set to acquire right now.

In creating that attractive character, Russell Brunson defines the three elements you must keep in check, which is split into three (3) classifications:

  • The Elements
  • The Identity
  • Storylines

DotCom Secrets reveals you how to create an appealing character utilizing these parts and their aspects, and recognize the very best way to communicate your fascinating stories that will get the sales being available in.

Secret # 7: The Soap Opera Sequence

This “secret” comes from the previous part of Dotcom Secrets. It’s all about producing a bond and a sort of rapport between the Attractive Character and the target market by means of a traffic source we own. Email.

The Soap Opera Sequence consists of a series of e-mail sequences that assist to connect and establish an immediate relationship between you and the individual reading your e-mail. Russell credits Andre Chaperon (developer of Autoresponder Madness) for coming up with the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his excellent heart likewise shares the EXACT five email design templates that have helped him to transition into a popular internet and an attractive character online marketer.

The Soap Opera Sequence works due to the fact that it capitalizes on giving worth to your subscribers. This ‘value’ paired with a tempting open story hooks them the moment they read your very first email and they’ll eagerly anticipate the next one.

The days of dull email series are over. Don’t simply take pleasure in daytime drama on TV, it’s time to anecdotally use it in your e-mail messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the secret to keeping your customers delighted to speak with you every day is using the Seinfeld email format.”

So what’s the Seinfeld format everything about?

DotCom Secrets Seinfeld Sequence

It’s an e-mail style that constructs excitement in your readers. It ‘d captivate them and trigger them to purchase from you.

It leverages the power of storytelling. However this time, you’re being imaginative in sharing your life and pertinent stories occurring with/around you– stories they can easily connect with. You need to be purposeful and strategic about it anyways.

You want to have the ability to lead perfect consumers back to your deal. This might look simple but it’s powerful!

Russell also offers fine examples and written design templates to speed up the process when you’re sending Seinfeld e-mails.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section Three: Funnelology

In this area, the techniques and methods for developing high-converting funnels are gone over in detail, as well as and what you truly need to do to make your funnel work.

Russell covers the fundamentals of a funnel, phases (and sales funnel stages) and the type of landing pages to use, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we discovered the value of sticking to systems that work. In other words, there’s no requirement to reinvent the wheel.

There’s an opportunity that you’re making the above mistake if you’re a service owner and you’re having a hard time to break even.

This prevails with entrepreneurs who are just starting with their sales funnel. They try to re-invent the whole vehicle. What a dreadful path to follow when developing a business!

The secret here is leveraging on other people who currently have a successful funnel and making your deal to their specific customers. Watch on the:

  • Demographics
  • Advertisement copy and copies
  • Traffic sources
  • Offers
  • Landing page

Understanding how to reverse all these components to work for you is a priceless gift for your company. Once you comprehend how the pieces fit, it’s quite simple.

Secret # 10: Seven Phases Of A Funnel

I’m extremely happy that I check out DotCom Secrets a few years ago (and numerous times more since that very first time to totally understand and implement the strategies in my own online organization.

It not only opened my eyes to funnels and how to construct them but likewise the seven phases that a perfect customer has to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me better pertained to terms with this sentence within the DotCom Secrets. It reads:

The genuine distinction between having a six-, seven-, or even eight-figure organization is whether you comprehend the phases of a funnel and can effectively monetize the points along the line.

I learnt more about that there are levels of traffic temperature and therefore, treating them along the exact same funnel process is dangerous.

This secret alone is fundamental to creating the right kind of page, deal, and traffic that will lead to sales.

There’s also the pre-framing principle that you need to completely comprehend when developing a funnel– particularly if you want visitors and results in trust you more. Well, who doesn’t want to establish trust currently?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets exceeds the normal company recommendations. It enters into the particular landing pages you can create in the 7 building phases that we’ve talked about earlier.

You get to see the twenty-three of the most reliable foundation for your sales funnels.

DotCom Secrets 23 building blocks of a funnel

Smart funnel hackers use these foundation at specific times during these very same four stages of the funnel:

  • Pre-frame bridge
  • Qualifying subscribers
  • Qualifying purchasers

Recognizing hyper buyers for your services and products.

Once you’ve comprehended how this works, you can choose which you wish to start with very first and which one to stick to in your market.

Secret # 12: Frontend Vs. Backend Funnels

Selecting the best kind of funnels can be a struggle even to the more advanced online marketers. More so, comprehend the funnels that will be served just to qualified buyers (at the backend).

DotCom Secrets Frontend Vs Backend

This mistake isn’t so apparent– but bypassing it can make a difference in your traffic engagement and sales.

Here Russell details the procedure he follows when picking a funnel to use on the frontend of his worth ladders, the funnel he utilizes in the factor to consider stage (the middle), and those used for the backend offers.

Secret # 13: The Best Bait

I couldn’t contain this ‘secret’ when I initially checked out the DotCom Secrets book.

Russell spills it all out in this area and reveals the secret that made all his books sell millions.

Just by grabbing your complimentary copy of DotCom Secrets and studying the funnel actions, you’ll have several “Aha-Moments” that will alter your company, especially if you have a product you’re presently offering online (or perhaps offline).

I suggest if you can purchase your totally free copy of DotCom Secrets and study the funnel actions, you’ll comprehend the secret behind these records.

He highlights the power of words and how utilizing a specific WORD can change your entire service amazingly. That single word can act as bait.

Regardless of the market you operate in, what you do, what items you offer, or the business model, this is the part that a few of the effective entrepreneurs would conceal from you.

 

Area Four: Scripts and funnels

The very first time I read DotCom Secrets, I could not comprehend this area because it was unique in its way. I needed to check out the book once again to understand the point that Russell was making.

As one of the actionable sections, Russell dives deeper into the core funnels he uses in running ClickFunnels and other companies, along with the exact funnel scripts that have actually helped him to sell millions of each of his products.

These are split into the Frontend, Middle and Backend Funnels. Surprisingly, you do not have to have problem with these parts since there’s a powerful suite of software application you can use to automate everything– ClickFunnels software.

1. Frontend Funnel: Two-Step– Free Plus Shipping

Because it reveals what must happen once you get your visitors onboard your sales funnel, the Frontend Funnel is crucial.

You’ll find this kind of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s easy to develop and can benefit eCommerce business owners or online marketers who have Free Plus Shipping deals.

The very first page of the Frontend Funnel starts with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to provide where the item needs to be delivered.

On the second page (step-two) of the funnel, the visitor’s charge card details is requested for the shipping and dealing with charge. When the visitor has successfully filled out the second page– the One-time-offer is next.

Obviously, you’re not left alone as there are scripts you will utilize to make this entire 2-step complimentary shipping funnel reliable. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the same Frontend Funnel, we likewise have the SLOs or Self-Liquidating Offers. The objective of setting up this offer is to help breakeven and cover the cash you invested in marketing or getting the lead.

DotCom Secrets self liquidating deal

Here, Russell Brunson reveals the practical mechanics associated with this type of funnel. And he likewise introduced a special script called the Star, Story, Solution script which assists to nudge a cold lead towards your products.

You’ll access to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll discover how to entice visitors and let them keep paying for a longer time.

But you’re not restricted in any way– as there are many methods to use this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The perfect webinar is the perfect and likewise the very first funnel for the middle of your value ladder. It covers whatever about hosting high-converting webinars; how to use taped or live discussions to market your products or services on auto-pilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re provided with the techniques and scripts that will make the webinar truly “ideal.”.

5. Middle Funnel: Invisible Perfect Webinar.

It’s not FREE!. It’s a more sophisticated webinar presentation where your goal is to get individuals to purchase.

You’ll likewise access the scripts for this updated version of Perfect Webinar.

6. Middle Funnel: Product Launch.

You use the “Product Launch” funnel specifically for releasing a brand-new item by sharing a series of videos to offer tons of value to your visitors.

Online marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the creator of Knowledge Broker Blueprint), and a host of them use it.

These videos will be persuasive, handy, and entertaining– consequently causing visitors to do something about it. You’ll discover how to properly structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of selling high-ticket deals utilizing a sophisticated formula and scripts. If you’re a coach or specialist, this funnel is what you need to get premium clients.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section 5: ClickFunnels.

This last area is brief but you can learn more by reading my ClickFunnels examine.

DotCom Secrets Pros and Cons.

DotCom Secrets is a fantastic book if you wish to get insights, see examples, and read stories that will influence you to develop an effective organization online or guide you in transitioning from offline to internet marketing channels.

Let’s think about the cons and pros rapidly:.

Pros.

DotCom Secrets is free. Get business-building understanding without paying money.

Enhance your company’ importance utilizing the value ladders and sales funnel strategies and scripts.

Get tricks to ending up being an idea leader in your industry.

Simple techniques that will work for any service model.

Establish and develop relationships connection with your consumers.

Cons.

You may require to have an existing business to take advantage of DotCom Secrets (although it can definitely benefit you if you’re simply starting out as well as long as you implement the details).

The book is perfect for services that take advantage of online marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

DotCom Secrets is FREE when you get it from the main site. You just have to spend for shipping/handling– $7.95 if you’re based within the United States or $14.95 for worldwide.

There you have it, the Free Plus Shipping deal we went over previously. As you can see, Russell is a master at executing what he teaches.

You can get the paperback format for $14.80 if you choose to purchase DotCom Secrets from Amazon. It’s your choice.

DotCom Secrets Free Book.

Thanks to Russell for using the book free from his website (you just spend for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a package of actionable strategies and secrets for beginning and growing a business.

You’ll stumble upon a bunch of aha minutes while going through the areas. More significantly, you’re assisted on how to include the idea into my own business.

DotCom Secrets is a playbook. You might have to read it several times to get the ‘tricks’ into your head and company. You don’t have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re selling services or items online, I extremely advise that you get a copy of DotCom Secrets totally free.

>>Click Here To Get Your Copy Of Dotcom Secrets<<