Russell Brunson Worth

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is a great book if you want to get insights, see examples, and read stories that will motivate you to develop a successful company online or guide you in transitioning from offline to internet marketing channels.

So let’s consider the cons and pros quickly:

Pros:

  • DotCom Secrets is totally free. Get it here.
  • You will get over the shoulder lessons from an effective super affiliate– Russell Brunson.
  • The book is a easy and enjoyable read.
  • You will get actionable takeaways that you can utilize to improve your service right away.

Cons:

  • It’s not a “how to earn money online” book per se.
  • You will need to have some understanding of internet marketing principles to fully appreciate the book.

Dotcom Secrets is a great resource if you want to gain from somebody who has actually made money online.

Russell Brunson takes you detailed through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll leave from reading this book with actionable takeaways that you can use to improve your organization right away.

The only drawback is that it’s not a “how to generate income online” book per se– you will require to have some knowledge of online marketing ideas to totally value it.

Overall, Dotcom Secrets is an important resource for anyone looking to build or grow an online company.

So if you’re ready to gain from among the masters of Sales Funn, make sure to check out this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my favorite business books. You might need to read it multiple times to totally understand it. Or merely make it your buddy as you set about your online lifestyle service adventures.

In the intro of the book, Russell Brunson assured to keep the book evergreen for years to come. The objective is to make it relevant to both sophisticated and brand-new online business owners.

The number of service books do you still find appropriate in this ever-changing world? Although marketing methods are constantly changing, the DotCom Secrets book is still exceptionally appropriate and helpful today.

What Is DotCom Secrets?

The DotCom Secrets book offers a step-by-step process for growing a successful service– whether online or offline.

DotCom Secrets Review

Although DotCom Secrets was first published in 2015, you’ll find that most of the techniques that Russell speak about are still efficient today.

You’ll get a ton of actionable guidance from the book and if you have strategies to sell products online or you’re already at it, you need to get a copy of DotCom Secrets and keep it as a recommendation.

Dan Kennedy composed the forward to the DotCom Secrets book. In his specific words:

” In truth, this is a proven playbook for growing your company with efficient lead generation and sales/conversion techniques, which can be used offline and online.”

This is a effective and transformative book. If you’re looking to start a company or scale an existing company, DotCom Secrets by Russell Brunson is the perfect road map.

Within the pages of the Dotcom Secrets book, you’ll get a comprehensive plan that guides you on the ideal building blocks for your company. You’ll absolutely get arise from reading it.

To be truthful, DotCom Secrets seems like a book for constructing a sustainable online service just.

Don’t be constrained by that since the actionable marketing methods work for both online and offline companies. You’re in safe hands if you run a brick-and-mortar business and desire to transition to online marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, just you can answer that question. If you wish to start or scale an organization and follow tested ‘faster way’ that has been evaluated by Russell himself, you ought to read the DotCom Secrets book.

It’s changing lives and I’ve personally found it incredibly important on my entrepreneurial journey (I’ve read it a number of times). I highly suggest the book.

If you ‘d rather play cool and attempt to figure it out on your own, then DotCom Secrets might not deserve your read. You ought to think about another book.

Although, DotCom Secrets provides smart insights and strategies to:

Existing entrepreneur: If you have not started an organization at all or have no organization idea, the book might not pertain to you.

Item owners: If you have an existing item currently, then you can discover strategies to double and even triple your sales.

Confident marketers: If you’re prepared to take actions that may challenge your idea of organization, then you should use DotCom Secrets as a referral.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You want to build a service that stands the test of time. Because you do not have the skillset, tools, and secrets that have been checked and proven to produce fantastic results, you do not desire to fizzle out.

Whether you’re a beginner who’s simply getting started or you’re a professional, DotCom Secrets will stroll you through the process of starting and growing a profitable business.

If you currently have a service, use the secrets in the book to scale to incredible levels? Aside from making money, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a relied on and powerful book that supplies specific, actionable instructions on what you ought to do to fail-proof your business, how to bring in consumers, and the secrets to considerably increase your sales.

You’re still not restricted at all if you stop working to check out DotCom Secrets. The only obstacle, however, is that you’ll miss out on the opportunity to rapidly grow your existing service or prosper in a competitive market.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some differences in between Expert Secrets Both books are relevant to, way of life business owners, entrepreneur and online marketers– since they complement each other and offer starting and growing an effective business.

Expert Secrets vs DotCom Secrets.

DotCom Secrets lays out a step-by-step procedure to effectively structure your service. You get to learn how to provide your message and interact worth in a way that makes individuals wish to pay you.

Professional Secrets gives actionable examples, illustrations, and stories that assist you find your voice, develop a faithful fan base and get paid to share messages that will alter someone else’s life.

Both books are recommended to company owner who want to end up being more successful in their markets. Business owners who are built to see opportunities in competition instead of pain.

And finally in Russell’s 3rd and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your websites and funnels with your dream clients (aka getting tons of traffic as the title of the book suggests).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is arranged into 5 areas similar to Expert Secrets that lays out the simple marketing procedures and how to implement them.

Area One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell started the very first area of DotCom Secrets with “Ladders and Funnels.” He likewise exposes 5 (5) marketing secrets. Let’s go over them:

Secret # 1: The Secret Formula

First, you need to have a complete understanding of where you want your business. How does this understanding assist your clients and clients?

This will assist you to serve them much better– instead of searching for out their pain points, how desperate they need solutions, and what they’re ready to pay.

In the secret formula, 4 basic concerns were laid out in a step-by-step order inside the DotCom Secrets book:

Who are your dream clients?

How do you discover them?

How do you attract them without being aggressive?

What advantage will they get from your company?

You’ll discover answers to these concerns and more in the first trick.

Secret #2: The Value Ladder

Worth is crucial when it comes to developing a sustainable business. , if there’s no worth, clients consumers customers will leave.

Customers

That’s why Russell invested a lots of time to dissect the actions that you require to follow to browse your dream client from taking the “bait” (starting point of your ladder) to where they want to be.

DotCom Secrets Value Ladder

This trick is described as “taking them through your worth ladder.”

When you successfully structure the value ladder, you’ll not just make more cash, you’ll likewise provide your consumers with a more tailored solution. They’ll enjoy you for this.

Secret # 3: From A Ladder To A Funnel

This trick is where the magic takes place. It’s like an epiphany that changes whatever you already learn about growing a profitable company. You’ll get started with building out your own sales funnel and the psychology behind a successful funnel.

There’s a lot more …

You need to require a complete value total in place. You may not be able to develop a high-converting sales funnel if you don’t have a reliable value adder mapped out.

The sales funnel is essential and has changed the way entrepreneurs and services approach sales online.

It works because it takes into consideration the clients’ behaviors– and moves them through the various actions of your worth ladder up until they’re all set to purchase your product– voluntarily.

Secret # 4: How To Find Your Dream Customers

You have a target market. You might not understand how to identify or serve them. That’s why knowing how to define your target market is very important.

This secret outlines where your target market (i.e., customers who are ready to acquire your product) are investing most of their time online. Discover the techniques to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be armed with the methods that work to get a client to leave whatever they’re doing and check out your page.

Every online business owner requires to discover and master these methods. Russell makes it simple in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Generating traffic to a landing page or site is a consistent struggle for most people. It’s perhaps the most overwhelming element of running a successful online service.

Do you truly comprehend how traffic operates in the online marketing area? Russell has the answers if you aren’t confident in your traffic generation expertise.

He shows you the best type of traffic that you must focus on and how it can change your business. The kind of traffic consists of:

  • Traffic we control
  • The traffic we do not control
  • Traffic we own

Area Two: Your Communication Funnel

In this area, Russell digs deeper into the processes associated with constructing an audience by leveraging advanced individual branding techniques, the secrets to communicating well with your audience that will cause a sale.

Make sure you don’t avoid this section while checking out DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to developing a attractive and positive character.

Why do you think guys like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and naturally, Russell Brunson have enormous followers?

As a business owner, you can’t go wrong when you finally develop an appealing character. When you’re effective at it, it suggests you can add more certified customers to your email list and launch an effective product that individuals are all set and prepared to buy right away.

In developing that appealing character, Russell Brunson specifies the three parts you need to keep in check, which is split into three (3) categories:

  • The Elements
  • The Identity
  • Stories

DotCom Secrets reveals you how to produce an attractive character using these parts and their aspects, and recognize the best way to interact your captivating stories that will get the sales can be found in.

Secret # 7: The Soap Opera Sequence

This “secret” comes from the previous part of Dotcom Secrets. It’s all about creating a bond and a sort of rapport in between the Attractive Character and the target market through a traffic source we own. Email.

The Soap Opera Sequence consists of a series of e-mail sequences that assist to connect and establish an instant relationship in between you and the individual reading your email. Russell credits Andre Chaperon (developer of Autoresponder Madness) for developing the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his good heart also shares the EXACT 5 e-mail templates that have assisted him to transition into an Attractive Character and an in-demand internet marketer.

The Soap Opera Sequence works because it takes advantage of offering value to your subscribers. This ‘value’ paired with a tempting open storyline hooks them the minute they read your very first email and they’ll eagerly anticipate the next one.

The days of dull e-mail series are over. Do not simply take pleasure in daytime drama on TV, it’s time to anecdotally utilize it in your email messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the secret to keeping your subscribers pleased to hear from you every day is utilizing the Seinfeld email format.”

What’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an email design that builds enjoyment in your readers. It ‘d entertain them and trigger them to buy from you.

It leverages the power of storytelling. But this time, you’re being imaginative in sharing your life and relevant stories occurring with/around you– stories they can easily connect with. You should be strategic and purposeful about it anyways.

You want to have the ability to lead ideal clients back to your offer. This may look basic however it’s effective!

When you’re sending out Seinfeld emails, Russell also provides great examples and written design templates to speed up the procedure.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area Three: Funnelology

In this section, the techniques and methods for developing high-converting funnels are gone over in detail, along with and what you truly ought to do to make your funnel work.

Russell covers the principles of a funnel, phases (and sales funnel stages) and the type of landing pages to use, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we discovered the significance of adhering to systems that work. In other words, there’s no requirement to reinvent the wheel.

There’s an opportunity that you’re making the above mistake if you’re an organization owner and you’re struggling to break even.

This is common with business owners who are simply starting with their sales funnel. They try to re-invent the entire lorry. When developing a company, what a horrible course to follow!

The trick here is leveraging on other individuals who already have an effective funnel and making your deal to their exact customers. Keep an eye on the:

  • Demographics
  • Ad copy and copies
  • Traffic sources
  • Offers
  • Landing page

Knowing how to reverse all these aspects to work for you is a valuable gift for your business. It’s rather easy once you understand how the pieces fit.

Secret # 10: Seven Phases Of A Funnel

I’m really pleased that I check out DotCom Secrets a couple of years ago (and several times more because that first time to totally understand and carry out the methods in my own online service.

It not just opened my eyes to funnels and how to develop them but also the seven stages that an ideal consumer needs to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me much better come to terms with this sentence within the DotCom Secrets. It reads:

The genuine distinction in between having a 6-, seven-, or even eight-figure business is whether you understand the phases of a funnel and can effectively generate income from the points along the line.

I got to know that there are levels of traffic temperature and for that reason, treating them along the same funnel procedure threatens.

This trick alone is basic to creating the best kind of page, offer, and traffic that will cause sales.

There’s also the pre-framing principle that you need to totally comprehend when producing a funnel– specifically if you want visitors and results in trust you more. Well, who doesn’t wish to develop trust already?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets surpasses the normal service recommendations. It enters into the specific landing pages you can produce in the 7 building stages that we’ve gone over previously.

You get to see the twenty-three of the most reliable building blocks for your sales funnels.

DotCom Secrets 23 foundation of a funnel

Smart funnel hackers use these building blocks at specific times during these exact same four phases of the funnel:

  • Pre-frame bridge
  • Qualifying subscribers
  • Qualifying buyers

Identifying hyper buyers for your products and services.

As soon as you’ve comprehended how this works, you can choose which you want to begin with first and which one to adhere to in your market.

Secret # 12: Frontend Vs. Backend Funnels

Selecting the best kind of funnels can be a struggle even to the advanced online marketers. More so, comprehend the funnels that will be served only to certified buyers (at the backend).

DotCom Secrets Frontend Vs Backend

This error isn’t so apparent– but bypassing it can make a distinction in your traffic engagement and sales.

Here Russell lays out the procedure he follows when selecting a funnel to use on the frontend of his value ladders, the funnel he utilizes in the consideration stage (the middle), and those used for the backend deals.

Secret # 13: The Best Bait

I couldn’t contain this ‘secret’ when I first checked out the DotCom Secrets book.

Russell spills everything out in this section and exposes the trick that made all his books offer millions.

Just by grabbing your complimentary copy of DotCom Secrets and studying the funnel steps, you’ll have numerous “Aha-Moments” that will change your business, particularly if you have an item you’re currently offering online (and even offline).

I suggest if you can order your totally free copy of DotCom Secrets and study the funnel steps, you’ll understand the secret behind these records.

He stresses the power of words and how utilizing a specific WORD can change your whole business amazingly. That single word can serve as bait.

Regardless of the industry you operate in, what you do, what products you provide, or the business model, this is the part that a few of the effective entrepreneurs would conceal from you.

 

Area Four: Scripts and funnels

The first time I read DotCom Secrets, I couldn’t understand this area since it was unique in its method. I needed to read the book once again to understand the point that Russell was making.

As one of the actionable sections, Russell dives deeper into the core funnels he utilizes in running ClickFunnels and other business, along with the precise funnel scripts that have actually assisted him to offer countless each of his items.

These are split into the Frontend, Middle and Backend Funnels. Surprisingly, you don’t need to battle with these parts since there’s an effective suite of software application you can utilize to automate everything– ClickFunnels software application.

1. Frontend Funnel: Two-Step– Free Plus Shipping

The Frontend Funnel is very important since it reveals what must take place when you get your visitors onboard your sales funnel.

You’ll discover this kind of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s simple to develop and can benefit eCommerce business owners or online marketers who have Shipping plus free offers.

The very first page of the Frontend Funnel begins with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to provide where the product must be delivered.

On the 2nd page (step-two) of the funnel, the visitor’s charge card info is asked for the shipping and dealing with charge. When the visitor has successfully filled out the second page– the One-time-offer is next.

Obviously, you’re not left alone as there are scripts you will utilize to make this entire 2-step totally free shipping funnel efficient. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the exact same Frontend Funnel, we also have the SLOs or Self-Liquidating Offers. The objective of establishing this offer is to assist breakeven and cover the cash you spent on advertising or getting the lead.

DotCom Secrets self liquidating offer

Here, Russell Brunson reveals the useful mechanics involved in this kind of funnel. And he likewise presented a distinct script called the Star, Story, Solution script which helps to push a cold lead towards your items.

You’ll get to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll discover how to attract visitors and let them keep spending for a longer time.

But you’re not restricted in any way– as there are many methods to use this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The perfect webinar is the best and likewise the first funnel for the middle of your worth ladder. It covers whatever about hosting high-converting webinars; how to use documented or live discussions to market your services or products on auto-pilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re offered with the strategies and scripts that will make the webinar genuinely “best.”.

5. Middle Funnel: Invisible Perfect Webinar.

It’s not FREE!. It’s a more advanced webinar discussion where your objective is to get individuals to buy.

You’ll also access the scripts for this upgraded variation of Perfect Webinar.

6. Middle Funnel: Product Launch.

You utilize the “Product Launch” funnel specifically for launching a brand-new product by sharing a series of videos to offer tons of value to your visitors.

Online marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the creator of Knowledge Broker Blueprint), and a host of them use it.

These videos will be convincing, useful, and amusing– thus causing visitors to do something about it. You’ll discover how to properly structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of offering high-ticket deals using a sophisticated formula and scripts. This funnel is what you require to obtain premium clients if you’re a coach or specialist.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area 5: ClickFunnels.

This last section is quick however you can find out more by reading my ClickFunnels examine.

DotCom Secrets Pros and Cons.

DotCom Secrets is a fantastic book if you want to gain insights, see examples, and read stories that will inspire you to construct a successful company online or guide you in transitioning from offline to internet marketing channels.

So let’s think about the cons and pros quickly:.

Pros.

DotCom Secrets is totally free. Get business-building understanding without paying cash.

Enhance your company’ significance utilizing the value ladders and sales funnel strategies and scripts.

Get tricks to becoming a thought leader in your industry.

Easy techniques that will work for any service design.

Build relationships and develop connection with your clients.

Cons.

You might require to have an existing organization to take advantage of DotCom Secrets (although it can definitely benefit you if you’re just starting in addition to long as you carry out the information).

The book is perfect for businesses that take advantage of internet marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

When you get it from the main website, DotCom Secrets is FREE. If you’re based within the US or $14.95 for worldwide, you only have to pay for shipping/handling– $7.95.

There you have it, the Free Plus Shipping deal we talked about earlier. As you can see, Russell is a master at executing what he teaches.

If you choose to purchase DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your choice.

DotCom Secrets Free Book.

Thanks to Russell for providing the book free from his site (you simply pay for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a bundle of actionable strategies and tricks for starting and growing a service.

You’ll encounter a bunch of aha minutes while going through the areas. You’re guided on how to incorporate the principle into my own business.

DotCom Secrets is a playbook. You might have to read it numerous times to get the ‘tricks’ into your head and business. You do not have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re selling product and services online, I highly advise that you get a copy of DotCom Secrets totally free.

>>Click Here To Get Your Copy Of Dotcom Secrets<<