Dotcom Secrets is a fantastic book if you wish to gain insights, see examples, and check out stories that will influence you to build a successful business online or guide you in transitioning from offline to internet marketing channels.
Let’s think about the cons and pros rapidly:
- DotCom Secrets is free. Get it here.
- You will overcome the shoulder lessons from a successful very affiliate– Russell Brunson.
- The book is a pleasurable and easy read.
- You will get actionable takeaways that you can use to enhance your service immediately.
- It’s not a “how to make money online” book per se.
- You will need to have some knowledge of online marketing principles to completely value the book.
If you want to find out from somebody who has really made money online, Dotcom Secrets is a fantastic resource.
Russell Brunson takes you step-by-step through his ClickFunnels journey, sharing what worked and what didn’t along the way.
You’ll leave from reading this book with actionable takeaways that you can utilize to improve your company right away.
The only drawback is that it’s not a “how to earn money online” book per se– you will require to have some knowledge of online marketing principles to totally appreciate it.
However overall, Dotcom Secrets is an important resource for anybody wanting to build or grow an online business.
So if you’re prepared to learn from one of the masters of Sales Funn, make certain to have a look at this book today!
DotCom Secrets Book
It’s one of my favorite business books. You may have to read it multiple times to fully understand it. Or simply make it your companion as you set about your online lifestyle company experiences.
In the intro of the book, Russell Brunson assured to keep the book evergreen for several years to come. The objective is to make it relevant to both innovative and new online entrepreneurs.
The number of service books do you still find relevant in this ever-changing world? Even though marketing techniques are continuously changing, the DotCom Secrets book is still exceptionally relevant and beneficial today.
What Is DotCom Secrets?
The DotCom Secrets book offers a step-by-step process for growing a successful company– whether online or offline.
DotCom Secrets Review
Even though DotCom Secrets was first released in 2015, you’ll find that the majority of the techniques that Russell discuss are still effective today.
You’ll get a lots of actionable advice from the book and if you have strategies to sell items online or you’re currently at it, you require to get a copy of DotCom Secrets and keep it as a recommendation.
Dan Kennedy wrote the forward to the DotCom Secrets book. In his exact words:
” In truth, this is a proven playbook for growing your company with efficient list building and sales/conversion techniques, which can be used online and offline.”
This is a powerful and transformative book. If you’re looking to begin an organization or scale an existing service, DotCom Secrets by Russell Brunson is the perfect road map.
Within the pages of the Dotcom Secrets book, you’ll get an in-depth plan that guides you on the right building blocks for your company. You’ll certainly get results from reading it.
To be sincere, DotCom Secrets seems like a book for constructing a sustainable online service only.
However do not be constrained by that because the actionable marketing techniques work for both online and offline businesses. You’re in safe hands if you run a brick-and-mortar service and want to transition to online marketing.
Who Is DotCom Secrets For?
Is “DotCom Secrets” for you?
Well, only you can address that concern. If you wish to begin or scale an organization and follow proven ‘faster way’ that has actually been checked by Russell himself, you must check out the DotCom Secrets book.
It’s changing lives and I’ve personally discovered it very important on my entrepreneurial journey (I’ve read it a number of times). I extremely advise the book.
If you ‘d rather play cool and attempt to figure it out by yourself, then DotCom Secrets might not deserve your read. You need to think about another book.
Although, DotCom Secrets provides wise insights and techniques to:
Existing company owner: If you have not started a service at all or have no service concept, the book may not be relevant to you.
Item owners: If you have an existing product already, then you can learn techniques to double or perhaps triple your sales.
Confident online marketers: If you’re willing to take actions that may challenge your idea of business, then you need to use DotCom Secrets as a referral.
Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer
You want to develop an organization that stands the test of time. You don’t wish to die due to the fact that you do not have the skillset, tools, and tricks that have actually been tested and shown to produce excellent results.
Whether you’re a newbie who’s simply getting began or you’re an expert, DotCom Secrets will stroll you through the process of beginning and growing a lucrative service.
If you currently have a business, utilize the tricks in the book to scale to astounding levels? Aside from generating income, you’ll touch more lives and make the world a better place.
DotCom Secrets Is a relied on and powerful book that offers specific, actionable instructions on what you ought to do to fail-proof your service, how to attract consumers, and the secrets to considerably enhance your sales.
You’re still not limited at all if you stop working to check out DotCom Secrets. The only difficulty, however, is that you’ll miss out on the chance to quickly grow your existing business or thrive in a competitive market.
How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?
Sure, there are some distinctions between Expert Secrets Both books pertain to, way of life entrepreneurs, business owners and online marketers– because they match each other and provide for starting and growing a successful company.
Expert Secrets vs DotCom Secrets.
DotCom Secrets details a detailed process to successfully structure your service. You get to learn how to provide your message and communicate value in a way that makes individuals want to pay you.
Professional Secrets provides actionable examples, illustrations, and stories that help you discover your voice, build a faithful fan base and make money to share messages that will change somebody else’s life.
Both books are recommended to business owners who want to end up being more effective in their industries. Entrepreneurs who are developed to see opportunities in competition instead of discomfort.
In Russell’s 3rd and brand name new book in the trilogy called Traffic Secrets, which is the playbook for filling your websites and funnels with your dream consumers (aka getting tons of traffic as the title of the book suggests).
DotCom Secrets Review: An In-Depth Look Inside
The Dotcom Secrets book is arranged into 5 sections just like Expert Secrets that details the simple marketing processes and how to execute them.
Section One: Ladders and Funnels
DotCom Secrets Value Ladder Vs Funnel
Russell began the first area of DotCom Secrets with “Ladders and Funnels.” He also exposes five (5) marketing secrets. Let’s discuss them:
Secret # 1: The Secret Formula
You need to have a full understanding of where you want your organization. How does this understanding help your customers and customers?
This will help you to serve them much better– instead of searching for out their discomfort points, how desperate they need services, and what they’re ready to pay.
In the secret formula, 4 basic concerns were described in a step-by-step order inside the DotCom Secrets book:
Who are your dream clients?
How do you find them?
How do you attract them without being aggressive?
What benefit will they obtain from your service?
You’ll find answers to these concerns and more in the very first trick.
Secret #2: The Value Ladder
When it comes to developing a sustainable service, worth is crucial. , if there’s no value, customers consumers clients will leaveCustomers
That’s why Russell invested a ton of time to dissect the actions that you need to follow to browse your dream consumer from taking the “bait” (beginning point of your ladder) to where they want to be.
DotCom Secrets Value Ladder
This secret is described as “taking them through your value ladder.”
When you effectively structure the value ladder, you’ll not only make more cash, you’ll likewise provide your clients with a more customized service. They’ll enjoy you for this.
Secret # 3: From A Ladder To A Funnel
This secret is where the magic takes place. It’s like a surprise that alters whatever you currently understand about growing a rewarding organization. You’ll start with constructing out your own sales funnel and the psychology behind a profitable funnel.
There’s a lot more …
You need to have a complete value ladder in place. You may not be able to build a high-converting sales funnel if you don’t have an effective value adder mapped out.
The sales funnel is important and has actually changed the method business owners and businesses approach sales online.
It works because it considers the consumers’ behaviors– and moves them through the various steps of your worth ladder until they’re ready to purchase your product– willingly.
Secret # 4: How To Find Your Dream Customers
You have a target audience. You may not know how to identify or serve them. That’s why understanding how to define your target audience is very important.
This secret lays out where your target market (i.e., consumers who are ready to purchase your product) are investing the majority of their time online. Discover the tricks to divert their attention to your sales funnel. This is gold!
DotCom Secrets Sales Funnel
You’ll be armed with the techniques that work to get a customer to leave whatever they’re doing and have a look at your page.
Every online business owner requires to discover and master these techniques. Russell makes it simple in DotCom Secrets.
Secret # 5: The Three Types Of Traffic
Generating traffic to a landing page or site is a continuous battle for most people. It’s arguably the most daunting element of running an effective online organization.
Do you truly understand how traffic operates in the internet marketing space? Russell has the answers if you aren’t confident in your traffic generation know-how.
He reveals you the best type of traffic that you must take notice of and how it can change your service. The kind of traffic includes:
- Traffic we manage
- The traffic we don’t manage
- Traffic we own
Section Two: Your Communication Funnel
In this section, Russell digs deeper into the processes associated with constructing an audience by leveraging more advanced individual branding methods, the tricks to interacting well with your audience that will lead to a sale.
Make sure you don’t skip this section while checking out DotCom Secrets.
Secret # 6: The Attractive Character
There’s a secret to building a confident and attractive character.
Why do you believe men like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and naturally, Russell Brunson have massive fans?
As a company owner, you can’t fail when you finally establish an appealing character. When you’re effective at it, it suggests you can add more competent clients to your email list and release an effective item that individuals are ready and ready to acquire immediately.
In developing that appealing character, Russell Brunson specifies the three parts you must keep in check, which is divided into three (3) categories:
- The Elements
- The Identity
DotCom Secrets shows you how to produce an appealing character utilizing these parts and their elements, and determine the very best method to communicate your captivating stories that will get the sales being available in.
Secret # 7: The Soap Opera Sequence
This “secret” originates from the previous part of Dotcom Secrets. It’s everything about creating a bond and a sort of rapport in between the Attractive Character and the target audience via a traffic source we own. Email.
The Soap Opera Sequence comprises a series of e-mail series that assist to link and develop an immediate relationship in between you and the person reading your email. Russell credits Andre Chaperon (developer of Autoresponder Madness) for creating the Soap Opera Email Sequence
DotCom Secrets Soap Opera Sequence
Russell out of his excellent heart likewise shares the EXACT 5 email design templates that have helped him to transition into a desired web and an attractive character online marketer.
The Soap Opera Sequence works because it takes advantage of providing worth to your customers. This ‘worth’ combined with an alluring open story hooks them the minute they read your very first email and they’ll eagerly anticipate the next one.
The days of uninteresting email sequences are over. Do not just enjoy daytime soap on television, it’s time to anecdotally use it in your email messages.
Secret # 8: Daily Seinfeld Sequence.
According to Russell Brunson, “the trick to keeping your subscribers happy to hear from you every day is utilizing the Seinfeld email format.”
What’s the Seinfeld format all about?
DotCom Secrets Seinfeld Sequence
It’s an email design that develops enjoyment in your readers. It ‘d captivate them and cause them to buy from you.
It leverages the power of storytelling. This time, you’re being innovative in sharing your life and pertinent stories occurring with/around you– stories they can easily connect with. You ought to be purposeful and strategic about it anyways.
You want to be able to lead perfect consumers back to your offer. This may look simple however it’s powerful nonetheless!
When you’re sending out Seinfeld e-mails, Russell likewise supplies good examples and composed design templates to speed up the process.
Section Three: Funnelology
In this section, the techniques and tactics for constructing high-converting funnels are discussed in detail, along with and what you truly need to do to make your funnel work.
Russell covers the basics of a funnel, phases (and sales funnel phases) and the kind of landing pages to utilize, how to structure them, when, and in what matter.
Secret # 9: Reverse-Engineering A Successful Funnel
In Marketing 101, we found out the significance of staying with systems that work. To put it simply, there’s no need to reinvent the wheel.
There’s an opportunity that you’re making the above mistake if you’re a company owner and you’re having a hard time to break even.
This prevails with entrepreneurs who are simply beginning with their sales funnel. They try to re-invent the whole car. What an awful path to follow when developing an organization!
The trick here is leveraging on other people who currently have an effective funnel and making your deal to their specific consumers. Keep an eye on the:
- Advertisement copy and copies
- Traffic sources
- Landing page
Knowing how to reverse all these components to work for you is a valuable gift for your business. Once you comprehend how the pieces fit, it’s rather simple.
Secret # 10: Seven Phases Of A Funnel
I’m very glad that I check out DotCom Secrets a couple of years ago (and a number of times more since that very first time to fully understand and carry out the methods in my own online company.
It not only opened my eyes to funnels and how to develop them but also the 7 phases that an ideal consumer has to go through.
DotCom Secrets The 7 Phases of a Funnel
It made me much better concerned terms with this sentence within the DotCom Secrets. It reads:
The genuine difference between having a six-, seven-, and even eight-figure company is whether you comprehend the phases of a funnel and can successfully generate income from the points along the line.
I was familiar with that there are levels of traffic temperature and therefore, treating them along the exact same funnel procedure is dangerous.
This trick alone is essential to creating the right type of page, offer, and traffic that will result in sales.
There’s likewise the pre-framing principle that you require to fully understand when developing a funnel– particularly if you desire visitors and causes trust you more. Well, who doesn’t wish to develop trust already?
Secret # 11: The Twenty-Three Building Blocks Of A Funnel
DotCom Secrets surpasses the typical business guidance. It goes into the particular landing pages you can produce in the 7 building phases that we’ve talked about earlier.
You get to see the twenty-three of the most reliable foundation for your sales funnels.
DotCom Secrets 23 foundation of a funnel
Smart funnel hackers utilize these foundation at particular times throughout these very same 4 phases of the funnel:
- Pre-frame bridge
- Qualifying customers
- Qualifying purchasers
Determining hyperactive buyers for your product or services.
As soon as you’ve understood how this works, you can choose which you wish to start with very first and which one to stick to in your market.
Secret # 12: Frontend Vs. Backend Funnels
Picking the best kind of funnels can be a struggle even to the advanced online marketers. More so, understand the funnels that will be served just to qualified buyers (at the backend).
DotCom Secrets Frontend Vs Backend
This error isn’t so obvious– but bypassing it can make a difference in your traffic engagement and sales.
Here Russell outlines the procedure he follows when choosing a funnel to utilize on the frontend of his worth ladders, the funnel he utilizes in the factor to consider stage (the middle), and those utilized for the backend offers.
Secret # 13: The Best Bait
I couldn’t contain this ‘secret’ when I first checked out the DotCom Secrets book.
Russell spills everything out in this area and exposes the trick that made all his books sell millions.
Just by grabbing your free copy of DotCom Secrets and studying the funnel steps, you’ll have a number of “Aha-Moments” that will alter your business, specifically if you have a product you’re presently selling online (or even offline).
I indicate if you can purchase your totally free copy of DotCom Secrets and study the funnel steps, you’ll understand the secret behind these records.
He emphasizes the power of words and how using a particular WORD can change your entire service amazingly. That single word can act as bait.
Despite the industry you run in, what you do, what items you offer, or business model, this is the part that a few of the successful entrepreneurs would hide from you.
Section Four: Funnels And Scripts
The first time I check out DotCom Secrets, I could not comprehend this area since it was special in its method. I needed to check out the book again to understand the point that Russell was making.
As one of the actionable sections, Russell dives deeper into the core funnels he utilizes in running ClickFunnels and other companies, as well as the precise funnel scripts that have actually helped him to sell millions of each of his items.
These are split into the Frontend, Middle and Backend Funnels. Interestingly, you don’t have to deal with these parts since there’s an effective suite of software application you can use to automate whatever– ClickFunnels software.
1. Frontend Funnel: Two-Step– Free Plus Shipping
Since it shows what need to take place once you get your visitors onboard your sales funnel, the Frontend Funnel is crucial.
You’ll discover this type of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s easy to develop and can benefit eCommerce entrepreneurs or marketers who have Shipping plus free deals.
The first page of the Frontend Funnel starts with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to provide where the item must be delivered.
On the 2nd page (step-two) of the funnel, the visitor’s credit card details is requested for the shipping and dealing with charge. When the visitor has successfully completed the 2nd page– the One-time-offer is next.
Obviously, you’re not left alone as there are scripts you will utilize to make this entire 2-step totally free shipping funnel effective. Thanks, Russell!
2. Frontend Funnel: Self-Liquidating Offer
In the same Frontend Funnel, we also have the SLOs or Self-Liquidating Offers. The goal of establishing this offer is to assist breakeven and cover the money you spent on advertising or getting the lead.
DotCom Secrets self liquidating offer
Here, Russell Brunson reveals the practical mechanics associated with this kind of funnel. And he also presented a special script called the Star, Story, Solution script which helps to push a cold lead towards your products.
You’ll gain access to these scripts which are forty-four (44) in number.
3. Frontend Funnel: Continuity
In this Frontend Funnel, you’ll find how to lure visitors and let them keep paying for a longer time.
You’re not limited in any way– as there are numerous methods to use this to increase your success rate.
4. Middle Funnel: Perfect Webinar
The ideal webinar is the perfect and likewise the first funnel for the middle of your worth ladder. It covers everything about hosting high-converting webinars; how to use live or taped discussions to market your services or products on auto-pilot.
DotCom Secrets Perfect Webinar
Sure enough, you’re provided with the strategies and scripts that will make the webinar truly “best.”.
5. Middle Funnel: Invisible Perfect Webinar.
It’s not FREE!. It’s a more advanced webinar discussion where your goal is to get people to purchase.
You’ll also access the scripts for this updated variation of Perfect Webinar.
6. Middle Funnel: Product Launch.
You use the “Product Launch” funnel specifically for launching a new product by sharing a series of videos to supply lots of worth to your visitors.
Internet marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the developer of Knowledge Broker Blueprint), and a host of them use it.
These videos will be persuasive, helpful, and amusing– consequently causing visitors to take actions. You’ll find how to correctly structure these videos in the DotCom Secrets book.
7. Backend Funnel: High-Ticket, Three-Step Application.
This is where you master the art of offering high-ticket offers using an advanced formula and scripts. If you’re a coach or specialist, this funnel is what you require to get premium clients.
Section 5: ClickFunnels.
This last area is quick but you can find out more by reading my ClickFunnels review.
DotCom Secrets Pros and Cons.
DotCom Secrets is an excellent book if you want to get insights, see examples, and read stories that will inspire you to construct a successful business online or guide you in transitioning from offline to online marketing channels.
So let’s think about the cons and pros quickly:.
DotCom Secrets is complimentary. Get business-building understanding without paying cash.
Enhance your organization’ relevance utilizing the value ladders and sales funnel techniques and scripts.
Get tricks to ending up being an idea leader in your industry.
Easy techniques that will work for any company design.
Establish and build relationships connection with your consumers.
You might need to have an existing business to benefit from DotCom Secrets (although it can definitely benefit you if you’re just starting out along with long as you execute the details).
The book is perfect for companies that leverage online marketing platforms.
DotCom Secrets Book Pricing.
DotCom Secrets is FREE when you get it from the official website. If you’re based within the United States or $14.95 for worldwide, you just have to pay for shipping/handling– $7.95.
There you have it, the Free Plus Shipping offer we went over previously. As you can see, Russell is a master at executing what he teaches.
You can get the paperback format for $14.80 if you prefer to purchase DotCom Secrets from Amazon. It’s your option.
DotCom Secrets Free Book.
Thanks to Russell for using the book free from his site (you just spend for shipping).
DoCom Secrets Review Summary: Is It Worth Getting The Book?
The DotCom Secrets book is a bundle of actionable methods and tricks for starting and growing a company.
You’ll discover a lot of aha minutes while going through the areas. More significantly, you’re directed on how to integrate the idea into my own service.
DotCom Secrets is a playbook. You might need to read it multiple times to get the ‘tricks’ into your head and organization. You do not have to if you have a strong IQ, which I’m sure you do!
All in all, if you’re selling service or products online, I highly advise that you get a copy of DotCom Secrets for FREE.