Secret Trilogy Russell Brunson

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is an excellent book if you want to get insights, see examples, and read stories that will influence you to develop an effective company online or guide you in transitioning from offline to internet marketing channels.

So let’s think about the benefits and drawbacks quickly:

Pros:

  • DotCom Secrets is free. Get it here.
  • You will get over the shoulder lessons from a successful very affiliate– Russell Brunson.
  • The book is a satisfying and easy read.
  • You will get actionable takeaways that you can use to improve your business instantly.

Cons:

  • It’s not a “how to make money online” book per se.
  • You will need to have some understanding of online marketing concepts to completely value the book.

Dotcom Secrets is a fantastic resource if you want to gain from someone who has actually generated income online.

Russell Brunson takes you step-by-step through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll come away from reading this book with actionable takeaways that you can utilize to enhance your business right away.

The only disadvantage is that it’s not a “how to make money online” book per se– you will need to have some knowledge of online marketing concepts to totally value it.

However overall, Dotcom Secrets is a valuable resource for anyone looking to construct or grow an online organization.

So if you’re prepared to learn from one of the masters of Sales Funn, make certain to take a look at this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my preferred company books. You might have to read it numerous times to fully comprehend it. Or merely make it your companion as you go about your online way of life service adventures.

In the intro of the book, Russell Brunson guaranteed to keep the book evergreen for years to come. The goal is to make it pertinent to both sophisticated and new online business owners.

The number of company books do you still discover pertinent in this ever-changing world? Despite the fact that marketing techniques are continuously changing, the DotCom Secrets book is still extremely appropriate and useful today.

What Is DotCom Secrets?

The DotCom Secrets book supplies a step-by-step procedure for growing an effective service– whether online or offline.

DotCom Secrets Review

Despite The Fact That DotCom Secrets was first released in 2015, you’ll find that most of the methods that Russell speak about are still reliable today.

You’ll get a ton of actionable advice from the book and if you have plans to sell items online or you’re already at it, you require to get a copy of DotCom Secrets and keep it as a reference.

Dan Kennedy wrote the forward to the DotCom Secrets book. In his specific words:

” In fact, this is a tested playbook for growing your business with effective list building and sales/conversion methods, which can be utilized offline and online.”

This is a effective and transformative book. If you’re looking to begin an organization or scale an existing company, DotCom Secrets by Russell Brunson is the ideal road map.

Within the pages of the Dotcom Secrets book, you’ll get a comprehensive plan that guides you on the right foundation for your organization. You’ll definitely get results from reading it.

To be truthful, DotCom Secrets sounds like a book for constructing a sustainable online company just.

Don’t be constrained by that due to the fact that the actionable marketing strategies work for both online and offline services. So you’re in safe hands if you run a brick-and-mortar company and want to shift to online marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, only you can answer that concern. If you wish to begin or scale a company and follow proven ‘shortcut’ that has been checked by Russell himself, you should check out the DotCom Secrets book.

It’s altering lives and I’ve personally discovered it very important on my entrepreneurial journey (I’ve read it numerous times). I highly recommend the book.

DotCom Secrets might not be worth your read if you ‘d rather play cool and attempt to figure it out by yourself. You should consider another book.

Although, DotCom Secrets offers wise insights and techniques to:

Existing entrepreneur: If you have not started a company at all or have no organization idea, the book may not relate to you.

Product owners: If you have an existing product currently, then you can learn techniques to double or perhaps triple your sales.

Positive marketers: If you’re prepared to take steps that may challenge your concept of business, then you ought to utilize DotCom Secrets as a recommendation.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You wish to construct a company that stands the test of time. Since you lack the skillset, tools, and secrets that have been tested and proven to produce terrific results, you don’t desire to fizzle out.

So whether you’re a novice who’s just getting going or you’re an expert, DotCom Secrets will walk you through the process of starting and growing a rewarding company.

If you currently have a service, utilize the tricks in the book to scale to incredible levels? Aside from generating income, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a relied on and effective book that provides specific, actionable directions on what you ought to do to fail-proof your service, how to draw in customers, and the secrets to significantly increase your sales.

If you fail to check out DotCom Secrets, you’re still not limited at all. The only difficulty, though, is that you’ll miss the opportunity to quickly grow your existing company or thrive in a competitive industry.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some differences between Expert Secrets Both books are relevant to, way of life entrepreneurs, entrepreneur and online marketers– since they complement each other and provide for beginning and growing an effective organization.

Specialist Secrets vs DotCom Secrets.

DotCom Secrets details a step-by-step procedure to effectively structure your organization. You get to learn how to provide your message and communicate value in a way that makes people want to pay you.

Specialist Secrets provides actionable examples, illustrations, and stories that assist you find your voice, develop a faithful fan base and get paid to share messages that will alter somebody else’s life.

Both books are advised to company owner who want to end up being more successful in their industries. Entrepreneurs who are built to see chances in competitors instead of pain.

And lastly in Russell’s third and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your websites and funnels with your dream customers (aka getting tons of traffic as the title of the book suggests).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is arranged into 5 sections much like Expert Secrets that details the basic marketing procedures and how to implement them.

Section One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell started the first area of DotCom Secrets with “Ladders and Funnels.” He also reveals five (5) marketing tricks. Let’s review them:

Secret # 1: The Secret Formula

You need to have a full understanding of where you desire your organization. How does this understanding help your customers and customers?

This will assist you to serve them better– instead of trying to find out their discomfort points, how desperate they require solutions, and what they’re prepared to pay.

In the secret formula, 4 easy questions were laid out in a step-by-step order inside the DotCom Secrets book:

Who are your dream customers?

How do you discover them?

How do you attract them without being pushy?

What advantage will they obtain from your business?

You’ll discover answers to these questions and more in the very first secret.

Secret #2: The Value Ladder

When it comes to developing a sustainable organization, value is crucial. If there’s no worth, customers and consumers will leave.

That’s why Russell invested a ton of time to dissect the actions that you require to follow to browse your dream consumer from taking the “bait” (beginning point of your ladder) to where they want to be.

DotCom Secrets Value Ladder

This secret is referred to as “taking them through your worth ladder.”

When you successfully structure the value ladder, you’ll not just make more money, you’ll likewise supply your consumers with a more customized solution. They’ll enjoy you for this.

Secret # 3: From A Ladder To A Funnel

This trick is where the magic occurs. It’s like an epiphany that alters whatever you already learn about growing a rewarding company. You’ll begin with building out your own sales funnel and the psychology behind a rewarding funnel.

It exceeds the product you’re selling or how they’re priced. There’s a lot more …

You require to have a total value ladder in place. It’s like your foolproof system for making sales on autopilot. If you do not have an effective worth adder mapped out, you might not be able to construct a high-converting sales funnel.

The sales funnel is important and has actually changed the way entrepreneurs and companies approach sales online.

It works since it takes into account the clients’ behaviors– and moves them through the different steps of your value ladder up until they’re ready to purchase your product– voluntarily.

Secret # 4: How To Find Your Dream Customers

You have a target audience. You may not know how to recognize or serve them. That’s why knowing how to define your target audience is essential.

This secret outlines where your target audience (i.e., consumers who are ready to purchase your product) are spending the majority of their time online. Discover the tricks to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be equipped with the strategies that work to get a consumer to leave whatever they’re doing and take a look at your page.

Every online entrepreneur needs to find out and master these strategies. Russell makes it easy in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Generating traffic to a landing page or site is a consistent battle for most people. It’s arguably the most challenging aspect of running a successful online company.

Do you really comprehend how traffic works in the online marketing area? If you aren’t positive in your traffic generation proficiency, Russell has the responses.

He reveals you the very best kind of traffic that you must focus on and how it can change your company. The kind of traffic consists of:

  • Traffic we manage
  • The traffic we don’t manage
  • Traffic we own

Area Two: Your Communication Funnel

In this section, Russell digs deeper into the processes involved in developing an audience by leveraging more advanced individual branding techniques, the secrets to interacting well with your audience that will cause a sale.

Make certain you don’t skip this section while checking out DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to developing a positive and appealing character.

Why do you think guys like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and naturally, Russell Brunson have enormous followers?

As a company owner, you can’t fail when you finally develop an appealing character. When you’re successful at it, it suggests you can include more certified clients to your e-mail list and introduce a successful product that people are willing and ready to acquire immediately.

In developing that appealing character, Russell Brunson specifies the three components you should keep in check, which is divided into 3 (3) classifications:

  • The Elements
  • The Identity
  • Storylines

DotCom Secrets shows you how to develop an attractive character using these components and their components, and identify the very best method to communicate your captivating stories that will get the sales coming in.

Secret # 7: The Soap Opera Sequence

This “secret” originates from the previous part of Dotcom Secrets. It’s everything about creating a bond and a sort of relationship in between the Attractive Character and the target audience via a traffic source we own. Email.

The Soap Opera Sequence consists of a series of email series that assist to connect and establish an immediate relationship in between you and the person reading your e-mail. Russell credits Andre Chaperon (creator of Autoresponder Madness) for coming up with the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his great heart also shares the EXACT 5 email design templates that have actually helped him to shift into an in-demand internet and an attractive character marketer.

The Soap Opera Sequence works because it capitalizes on offering value to your subscribers. This ‘worth’ combined with an irresistible open storyline hooks them the moment they read your very first email and they’ll look forward to the next one.

The days of uninteresting email series are over. Don’t just enjoy daytime soap on television, it’s time to anecdotally utilize it in your e-mail messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the secret to keeping your subscribers delighted to speak with you every day is using the Seinfeld e-mail format.”

So what’s the Seinfeld format everything about?

DotCom Secrets Seinfeld Sequence

It’s an e-mail style that constructs excitement in your readers. It ‘d amuse them and trigger them to purchase from you.

It leverages the power of storytelling. However this time, you’re being imaginative in sharing your life and pertinent stories occurring with/around you– stories they can quickly get in touch with. You must be strategic and purposeful about it anyways.

You want to be able to lead perfect customers back to your deal. This might look basic however it’s powerful nevertheless!

When you’re sending Seinfeld emails, Russell also supplies excellent examples and written design templates to speed up the procedure.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area Three: Funnelology

In this area, the strategies and strategies for developing high-converting funnels are talked about in detail, along with and what you truly must do to make your funnel work.

Russell covers the fundamentals of a funnel, stages (and sales funnel stages) and the kind of landing pages to utilize, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we discovered the value of adhering to systems that work. Simply put, there’s no need to reinvent the wheel.

There’s a chance that you’re making the above mistake if you’re an organization owner and you’re struggling to break even.

This is common with business owners who are simply beginning with their sales funnel. They attempt to re-invent the whole lorry. What an awful path to follow when developing a service!

The trick here is leveraging on other individuals who already have a successful funnel and making your deal to their precise consumers. Keep an eye on the:

  • Demographics
  • Ad copy and copies
  • Traffic sources
  • Deals
  • Landing page

Knowing how to reverse all these aspects to work for you is a priceless present for your service. It’s quite easy once you comprehend how the pieces fit.

Secret # 10: Seven Phases Of A Funnel

I’m very thankful that I check out DotCom Secrets a couple of years ago (and several times more because that first time to fully comprehend and implement the strategies in my own online service.

It not just opened my eyes to funnels and how to develop them however likewise the seven phases that an ideal client has to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me much better pertained to terms with this sentence within the DotCom Secrets. It reads:

The genuine distinction in between having a six-, seven-, or even eight-figure service is whether you understand the phases of a funnel and can successfully monetize the points along the line.

I got to know that there are levels of traffic temperature level and therefore, treating them along the exact same funnel process threatens.

This secret alone is basic to creating the right kind of page, offer, and traffic that will cause sales.

When developing a funnel– particularly if you want visitors and leads to trust you more, there’s also the pre-framing idea that you need to fully understand. Well, who does not want to develop trust already?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets surpasses the typical company guidance. It enters into the specific landing pages you can create in the 7 structure stages that we’ve discussed earlier.

You get to see the twenty-three of the most reliable foundation for your sales funnels.

DotCom Secrets 23 building blocks of a funnel

Smart funnel hackers use these building blocks at particular times throughout these very same four stages of the funnel:

  • Pre-frame bridge
  • Qualifying customers
  • Qualifying buyers

Determining hyper purchasers for your product or services.

You can decide which you want to start with first and which one to stick to in your market once you’ve understood how this works.

Secret # 12: Frontend Vs. Backend Funnels

Picking the ideal type of funnels can be a struggle even to the advanced online marketers. More so, understand the funnels that will be served only to qualified purchasers (at the backend).

DotCom Secrets Frontend Vs Backend

This mistake isn’t so apparent– but bypassing it can make a distinction in your traffic engagement and sales.

Here Russell describes the procedure he follows when selecting a funnel to utilize on the frontend of his value ladders, the funnel he uses in the factor to consider stage (the middle), and those utilized for the backend offers.

Secret # 13: The Best Bait

I couldn’t include this ‘secret’ when I first read the DotCom Secrets book.

Russell spills it all out in this section and reveals the trick that made all his books sell millions.

Simply by getting your totally free copy of DotCom Secrets and studying the funnel steps, you’ll have a number of “Aha-Moments” that will alter your company, particularly if you have an item you’re currently offering online (or even offline).

I imply if you can purchase your totally free copy of DotCom Secrets and study the funnel actions, you’ll understand the secret behind these records.

He highlights the power of words and how using a particular WORD can alter your whole service amazingly. That single word can act as bait.

Despite the industry you operate in, what you do, what items you offer, or the business design, this is the part that some of the effective business owners would conceal from you.

 

Area Four: Funnels And Scripts

The first time I read DotCom Secrets, I could not understand this area since it was unique in its way. I had to read the book again to understand the point that Russell was making.

As one of the actionable sections, Russell dives deeper into the core funnels he utilizes in running ClickFunnels and other companies, along with the precise funnel scripts that have actually assisted him to offer countless each of his products.

These are split into the Frontend, Middle and Backend Funnels. Interestingly, you don’t have to struggle with these parts since there’s a powerful suite of software application you can utilize to automate everything– ClickFunnels software.

1. Frontend Funnel: Two-Step– Free Plus Shipping

Because it reveals what need to happen when you get your visitors onboard your sales funnel, the Frontend Funnel is essential.

You’ll find this type of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s easy to build and can benefit eCommerce marketers or entrepreneurs who have Shipping plus free deals.

The very first page of the Frontend Funnel starts with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to supply where the item should be delivered.

On the second page (step-two) of the funnel, the visitor’s credit card information is requested for the shipping and dealing with charge. When the visitor has successfully filled out the second page– the One-time-offer is next.

Obviously, you’re not left alone as there are scripts you will utilize to make this whole 2-step free shipping funnel reliable. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the same Frontend Funnel, we also have the SLOs or Self-Liquidating Offers. The objective of establishing this deal is to help breakeven and cover the money you spent on marketing or getting the lead.

DotCom Secrets self liquidating offer

Here, Russell Brunson shows the useful mechanics involved in this kind of funnel. And he also presented a special script called the Star, Story, Solution script which assists to push a cold lead towards your items.

You’ll get to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll discover how to lure visitors and let them keep paying for a longer time.

But you’re not restricted in any way– as there are many methods to utilize this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The best webinar is the perfect and also the very first funnel for the middle of your worth ladder. It covers whatever about hosting high-converting webinars; how to use live or taped presentations to market your product and services on auto-pilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re supplied with the techniques and scripts that will make the webinar truly “ideal.”.

5. Middle Funnel: Invisible Perfect Webinar.

It’s not FREE!. It’s a more innovative webinar discussion where your objective is to get individuals to buy.

You’ll also access the scripts for this updated version of Perfect Webinar.

6. Middle Funnel: Product Launch.

You utilize the “Product Launch” funnel particularly for releasing a new product by sharing a series of videos to supply tons of worth to your visitors.

Internet marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the developer of Knowledge Broker Blueprint), and a host of them utilize it.

These videos will be convincing, helpful, and amusing– thus causing visitors to do something about it. You’ll find how to effectively structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of offering high-ticket offers using a sophisticated formula and scripts. If you’re a coach or consultant, this funnel is what you need to acquire premium clients.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section 5: ClickFunnels.

This last area is short but you can discover more by reading my ClickFunnels evaluate.

DotCom Secrets Pros and Cons.

DotCom Secrets is a fantastic book if you wish to get insights, see examples, and check out stories that will motivate you to construct an effective organization online or guide you in transitioning from offline to online marketing channels.

Let’s consider the cons and pros quickly:.

Pros.

DotCom Secrets is totally free. Get business-building understanding without paying cash.

Enhance your service’ relevance utilizing the worth ladders and sales funnel methods and scripts.

Get tricks to becoming an idea leader in your industry.

Simple techniques that will work for any service design.

Build relationships and develop relationship with your clients.

Cons.

You might require to have an existing service to benefit from DotCom Secrets (although it can certainly benefit you if you’re just starting in addition to long as you execute the details).

The book is ideal for businesses that utilize internet marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

When you get it from the official website, DotCom Secrets is FREE. If you’re based within the United States or $14.95 for global, you only have to pay for shipping/handling– $7.95.

There you have it, the Free Plus Shipping offer we talked about earlier. As you can see, Russell is a master at executing what he teaches.

If you prefer to buy DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your choice.

DotCom Secrets Free Book.

Thanks to Russell for offering the book devoid of his site (you simply spend for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a bundle of actionable strategies and secrets for growing a business and beginning.

You’ll discover a lot of aha minutes while going through the areas. More significantly, you’re directed on how to incorporate the principle into my own service.

DotCom Secrets is a playbook. You may need to read it several times to get the ‘tricks’ into your head and company. You don’t have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re offering services or products online, I extremely suggest that you get a copy of DotCom Secrets totally free.

>>Click Here To Get Your Copy Of Dotcom Secrets<<