Star Story Solution Russell Brunson

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is a fantastic book if you want to get insights, see examples, and read stories that will influence you to build an effective company online or guide you in transitioning from offline to internet marketing channels.

Let’s consider the cons and pros quickly:

Pros:

  • DotCom Secrets is totally free. Get it here.
  • You will overcome the shoulder lessons from an effective very affiliate– Russell Brunson.
  • The book is a easy and enjoyable read.
  • You will get actionable takeaways that you can utilize to enhance your service instantly.

Cons:

  • It’s not a “how to generate income online” book per se.
  • You will require to have some knowledge of internet marketing ideas to fully appreciate the book.

Dotcom Secrets is a great resource if you want to learn from someone who has in fact generated income online.

Russell Brunson takes you step-by-step through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll come away from reading this book with actionable takeaways that you can utilize to improve your service right away.

The only disadvantage is that it’s not a “how to generate income online” book per se– you will need to have some understanding of online marketing concepts to completely appreciate it.

However overall, Dotcom Secrets is an important resource for anybody looking to construct or grow an online service.

If you’re all set to learn from one of the masters of Sales Funn, be sure to check out this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my favorite business books. You might have to read it numerous times to completely comprehend it. Or just make it your buddy as you go about your online lifestyle company adventures.

In the intro of the book, Russell Brunson guaranteed to keep the book evergreen for many years to come. The goal is to make it pertinent to both brand-new and sophisticated online business owners.

The number of service books do you still discover appropriate in this ever-changing world? Even though marketing techniques are constantly changing, the DotCom Secrets book is still extremely appropriate and useful today.

What Is DotCom Secrets?

The DotCom Secrets book provides a detailed procedure for growing a successful organization– whether online or offline.

DotCom Secrets Review

Although DotCom Secrets was first published in 2015, you’ll find that the majority of the strategies that Russell discuss are still efficient today.

You’ll get a lots of actionable guidance from the book and if you have strategies to offer items online or you’re currently at it, you need to get a copy of DotCom Secrets and keep it as a reference.

Dan Kennedy wrote the forward to the DotCom Secrets book. In his exact words:

” In fact, this is a tested playbook for growing your business with reliable list building and sales/conversion techniques, which can be used online and offline.”

This is a powerful and transformative book. DotCom Secrets by Russell Brunson is the perfect road map if you’re looking to begin a service or scale an existing organization.

Within the pages of the Dotcom Secrets book, you’ll get a detailed plan that guides you on the right foundation for your business. You’ll definitely get arise from reading it.

To be sincere, DotCom Secrets seems like a book for developing a sustainable online business only.

But don’t be constrained by that because the actionable marketing strategies work for both online and offline companies. So you’re in safe hands if you run a brick-and-mortar company and wish to shift to online marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, just you can address that question. If you want to begin or scale a business and follow proven ‘shortcut’ that has actually been evaluated by Russell himself, you should read the DotCom Secrets book.

It’s altering lives and I’ve personally found it extremely important on my entrepreneurial journey (I’ve read it a number of times). I extremely advise the book.

DotCom Secrets may not be worth your read if you ‘d rather play cool and try to figure it out by yourself. You should think about another book.

DotCom Secrets supplies smart insights and strategies to:

Existing entrepreneur: If you haven’t started a business at all or have no business idea, the book might not be relevant to you.

Product owners: If you have an existing item currently, then you can find out methods to double or even triple your sales.

Positive marketers: If you’re prepared to take actions that may challenge your concept of service, then you should utilize DotCom Secrets as a referral.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You wish to construct a business that stands the test of time. Due to the fact that you lack the skillset, tools, and secrets that have been evaluated and shown to produce great outcomes, you don’t want to fizzle out.

Whether you’re a novice who’s simply getting began or you’re a professional, DotCom Secrets will walk you through the procedure of starting and growing a profitable organization.

If you already have an organization, use the tricks in the book to scale to incredible levels? Aside from generating income, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a relied on and powerful book that offers specific, actionable instructions on what you ought to do to fail-proof your organization, how to draw in consumers, and the tricks to significantly enhance your sales.

If you fail to read DotCom Secrets, you’re still not restricted at all. The only obstacle, however, is that you’ll miss out on the opportunity to rapidly grow your existing business or grow in a competitive industry.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some distinctions in between Expert Secrets Both books pertain to, lifestyle business owners, company owner and online marketers– considering that they complement each other and offer starting and growing an effective business.

Specialist Secrets vs DotCom Secrets.

DotCom Secrets details a detailed procedure to successfully structure your service. You get to discover how to deliver your message and communicate value in a manner that makes people wish to pay you.

Expert Secrets offers actionable examples, illustrations, and stories that help you find your voice, develop a loyal fan base and make money to share messages that will change someone else’s life.

Both books are advised to entrepreneur who want to end up being more successful in their markets. Entrepreneurs who are constructed to see opportunities in competitors instead of pain.

And finally in Russell’s 3rd and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your sites and funnels with your dream clients (aka getting lots of traffic as the title of the book recommends).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is arranged into 5 areas similar to Expert Secrets that describes the basic marketing procedures and how to implement them.

Area One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell began the first area of DotCom Secrets with “Ladders and Funnels.” He likewise exposes 5 (5) marketing tricks. Let’s go over them:

Secret # 1: The Secret Formula

You need to have a full understanding of where you want your business. How does this understanding help your customers and customers?

This will assist you to serve them much better– instead of looking for out their discomfort points, how desperate they need options, and what they’re ready to pay.

In the secret formula, four simple questions were laid out in a detailed order inside the DotCom Secrets book:

Who are your dream clients?

How do you find them?

How do you attract them without being pushy?

What benefit will they obtain from your company?

You’ll discover answers to these concerns and more in the first trick.

Secret #2: The Value Ladder

Value is key when it comes to building a sustainable business. If there’s no value, consumers and clients will leave.

That’s why Russell invested a ton of time to dissect the steps that you require to follow to navigate your dream customer from taking the “bait” (beginning point of your ladder) to where they want to be.

DotCom Secrets Value Ladder

This secret is referred to as “taking them through your value ladder.”

When you successfully structure the worth ladder, you’ll not only make more money, you’ll likewise supply your customers with a more customized service. They’ll enjoy you for this.

Secret # 3: From A Ladder To A Funnel

This trick is where the magic occurs. It’s like a surprise that alters everything you already learn about growing a successful business. You’ll get started with developing out your own sales funnel and the psychology behind a lucrative funnel.

It surpasses the product you’re selling or how they’re priced. There’s a lot more …

You require to have a complete worth ladder in place. It’s like your foolproof system for making sales on auto-pilot. You may not have the ability to construct a high-converting sales funnel if you don’t have an effective worth adder mapped out.

The sales funnel is essential and has changed the method entrepreneurs and companies approach sales online.

It works because it takes into consideration the clients’ habits– and moves them through the different steps of your value ladder till they’re all set to buy your item– willingly.

Secret # 4: How To Find Your Dream Customers

You have a target audience. You may not understand how to identify or serve them. That’s why knowing how to specify your target market is essential.

This secret describes where your target market (i.e., clients who are ready to acquire your item) are spending the majority of their time online. Discover the tricks to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be armed with the techniques that work to get a customer to leave whatever they’re doing and take a look at your page.

Every online entrepreneur needs to learn and master these strategies. Russell makes it simple in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Generating traffic to a landing page or site is a constant struggle for many people. It’s arguably the most complicated aspect of running a successful online service.

Do you actually understand how traffic works in the online marketing area? If you aren’t positive in your traffic generation know-how, Russell has the answers.

He reveals you the very best type of traffic that you need to pay attention to and how it can transform your company. The type of traffic consists of:

  • Traffic we manage
  • The traffic we don’t control
  • Traffic we own

Area Two: Your Communication Funnel

In this area, Russell digs deeper into the processes associated with developing an audience by leveraging more advanced individual branding strategies, the tricks to interacting well with your audience that will lead to a sale.

Ensure you don’t skip this section while checking out DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to developing a positive and attractive character.

Why do you think men like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and obviously, Russell Brunson have enormous fans?

As a business owner, you can’t go wrong when you finally establish an attractive character. When you’re effective at it, it implies you can add more competent consumers to your email list and introduce a successful item that people are all set and ready to purchase right away.

In creating that attractive character, Russell Brunson specifies the three parts you need to keep in check, which is divided into three (3) classifications:

  • The Elements
  • The Identity
  • Stories

DotCom Secrets shows you how to develop an attractive character using these elements and their components, and determine the very best method to interact your captivating stories that will get the sales coming in.

Secret # 7: The Soap Opera Sequence

This “secret” comes from the previous part of Dotcom Secrets. It’s all about producing a bond and a sort of connection in between the Attractive Character and the target market via a traffic source we own. Email.

The Soap Opera Sequence comprises a series of e-mail sequences that assist to link and establish an instant relationship between you and the individual reading your email. Russell credits Andre Chaperon (creator of Autoresponder Madness) for coming up with the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his good heart also shares the EXACT 5 e-mail templates that have assisted him to shift into a popular web and an appealing character marketer.

Because it capitalizes on offering worth to your subscribers, the Soap Opera Sequence works. This ‘worth’ paired with a tempting open storyline hooks them the minute they read your first email and they’ll anticipate the next one.

The days of dull email series are over. Do not simply delight in daytime soap on television, it’s time to anecdotally utilize it in your e-mail messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the trick to keeping your subscribers happy to hear from you every day is utilizing the Seinfeld e-mail format.”

What’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an email design that constructs excitement in your readers. It ‘d captivate them and trigger them to buy from you.

It leverages the power of storytelling. But this time, you’re being creative in sharing your life and pertinent stories occurring with/around you– stories they can easily connect with. You must be strategic and purposeful about it anyways.

You want to have the ability to lead perfect clients back to your offer. This might look basic however it’s powerful!

Russell also supplies good examples and written templates to accelerate the procedure when you’re sending Seinfeld e-mails.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section Three: Funnelology

In this area, the methods and methods for constructing high-converting funnels are discussed in detail, in addition to and what you actually should do to make your funnel work.

Russell covers the basics of a funnel, stages (and sales funnel stages) and the type of landing pages to utilize, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we learned the value of staying with systems that work. To put it simply, there’s no need to reinvent the wheel.

There’s a possibility that you’re making the above error if you’re a company owner and you’re having a hard time to break even.

This prevails with entrepreneurs who are just starting with their sales funnel. They try to re-invent the entire vehicle. What a terrible course to follow when constructing an organization!

The trick here is leveraging on other people who currently have an effective funnel and making your deal to their specific customers. Keep an eye on the:

  • Demographics
  • Ad copy and copies
  • Traffic sources
  • Offers
  • Landing page

Knowing how to reverse all these elements to work for you is an invaluable present for your organization. It’s rather easy once you understand how the pieces fit.

Secret # 10: Seven Phases Of A Funnel

I’m extremely glad that I read DotCom Secrets a few years ago (and numerous times more because that very first time to completely understand and carry out the strategies in my own online business.

It not only opened my eyes to funnels and how to construct them however likewise the 7 stages that a perfect customer has to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me better pertained to terms with this sentence within the DotCom Secrets. It checks out:

The genuine distinction in between having a 6-, 7-, or perhaps eight-figure service is whether you understand the phases of a funnel and can effectively generate income from the points along the line.

I got to know that there are levels of traffic temperature and for that reason, treating them along the very same funnel process threatens.

This trick alone is basic to producing the best type of page, offer, and traffic that will lead to sales.

When creating a funnel– especially if you want visitors and leads to trust you more, there’s likewise the pre-framing idea that you need to fully understand. Well, who does not want to develop trust currently?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets exceeds the typical business advice. It goes into the particular landing pages you can produce in the 7 building stages that we’ve discussed previously.

You get to see the twenty-three of the most effective building blocks for your sales funnels.

DotCom Secrets 23 foundation of a funnel

Smart funnel hackers utilize these building blocks at specific times throughout these same four phases of the funnel:

  • Pre-frame bridge
  • Qualifying customers
  • Qualifying buyers

Identifying hyperactive buyers for your product or services.

You can decide which you want to start with first and which one to stick to in your market as soon as you’ve understood how this works.

Secret # 12: Frontend Vs. Backend Funnels

Selecting the right type of funnels can be a battle even to the more advanced online marketers. More so, comprehend the funnels that will be served only to qualified buyers (at the backend).

DotCom Secrets Frontend Vs Backend

This mistake isn’t so apparent– but bypassing it can make a difference in your traffic engagement and sales.

Here Russell details the process he follows when choosing a funnel to use on the frontend of his value ladders, the funnel he uses in the factor to consider phase (the middle), and those utilized for the backend offers.

Secret # 13: The Best Bait

I couldn’t contain this ‘secret’ when I first checked out the DotCom Secrets book.

Russell spills everything out in this section and exposes the trick that made all his books offer millions.

Just by grabbing your free copy of DotCom Secrets and studying the funnel actions, you’ll have numerous “Aha-Moments” that will alter your company, particularly if you have a product you’re currently offering online (or perhaps offline).

I suggest if you can purchase your free copy of DotCom Secrets and study the funnel steps, you’ll comprehend the secret behind these records.

He stresses the power of words and how utilizing a particular WORD can change your entire organization amazingly. That single word can function as bait.

Despite the market you operate in, what you do, what products you use, or the business model, this is the part that a few of the effective entrepreneurs would hide from you.

 

Area Four: Funnels And Scripts

The very first time I read DotCom Secrets, I could not grasp this area because it was distinct in its method. I had to read the book again to comprehend the point that Russell was making.

As one of the actionable sections, Russell dives deeper into the core funnels he utilizes in running ClickFunnels and other business, in addition to the exact funnel scripts that have assisted him to sell countless each of his products.

These are split into the Frontend, Middle and Backend Funnels. Surprisingly, you don’t have to deal with these parts due to the fact that there’s an effective suite of software application you can utilize to automate everything– ClickFunnels software application.

1. Frontend Funnel: Two-Step– Free Plus Shipping

Since it shows what should happen when you get your visitors onboard your sales funnel, the Frontend Funnel is essential.

You’ll discover this type of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s simple to construct and can benefit eCommerce entrepreneurs or marketers who have Shipping plus complimentary offers.

The very first page of the Frontend Funnel begins with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to provide where the product should be shipped.

On the second page (step-two) of the funnel, the visitor’s credit card information is requested for the shipping and managing charge. When the visitor has actually effectively completed the 2nd page– the One-time-offer is next.

Obviously, you’re not left alone as there are scripts you will use to make this whole 2-step complimentary shipping funnel reliable. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the same Frontend Funnel, we also have the SLOs or Self-Liquidating Offers. The objective of setting up this deal is to assist breakeven and cover the cash you invested in advertising or getting the lead.

DotCom Secrets self liquidating deal

Here, Russell Brunson shows the practical mechanics associated with this type of funnel. And he likewise introduced a distinct script called the Star, Story, Solution script which assists to nudge a cold lead towards your items.

You’ll get to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll find how to entice visitors and let them keep spending for a longer time.

You’re not limited in any way– as there are many methods to utilize this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The best webinar is the perfect and likewise the very first funnel for the middle of your value ladder. It covers everything about hosting high-converting webinars; how to use live or taped discussions to market your product and services on autopilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re provided with the techniques and scripts that will make the webinar truly “best.”.

5. Middle Funnel: Invisible Perfect Webinar.

It’s not FREE!. It’s a more sophisticated webinar presentation where your goal is to get people to buy.

You’ll also access the scripts for this upgraded variation of Perfect Webinar.

6. Middle Funnel: Product Launch.

You utilize the “Product Launch” funnel specifically for launching a brand-new item by sharing a series of videos to provide lots of worth to your visitors.

Internet marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the developer of Knowledge Broker Blueprint), and a host of them utilize it.

These videos will be convincing, handy, and amusing– thereby triggering visitors to act. You’ll find how to correctly structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of selling high-ticket offers utilizing a sophisticated formula and scripts. If you’re a coach or expert, this funnel is what you need to obtain premium clients.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section 5: ClickFunnels.

This last section is brief but you can find out more by reading my ClickFunnels evaluate.

DotCom Secrets Pros and Cons.

DotCom Secrets is a great book if you want to gain insights, see examples, and read stories that will motivate you to develop an effective company online or guide you in transitioning from offline to internet marketing channels.

So let’s consider the cons and pros rapidly:.

Pros.

DotCom Secrets is free. Get business-building knowledge without paying money.

Enhance your business’ relevance utilizing the value ladders and sales funnel strategies and scripts.

Get secrets to becoming an idea leader in your industry.

Simple methods that will work for any company design.

Establish and build relationships connection with your customers.

Cons.

You might need to have an existing service to take advantage of DotCom Secrets (although it can certainly benefit you if you’re just starting along with long as you implement the details).

The book is ideal for organizations that utilize online marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

When you get it from the official website, DotCom Secrets is FREE. You only need to spend for shipping/handling– $7.95 if you’re based within the United States or $14.95 for worldwide.

There you have it, the Free Plus Shipping deal we discussed previously. As you can see, Russell is a master at executing what he teaches.

You can get the paperback format for $14.80 if you prefer to buy DotCom Secrets from Amazon. It’s your option.

DotCom Secrets Free Book.

Thanks to Russell for providing the book devoid of his site (you simply pay for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a plan of actionable strategies and secrets for starting and growing a company.

You’ll come across a lot of aha moments while going through the sections. More notably, you’re directed on how to include the concept into my own business.

DotCom Secrets is a playbook. You may need to read it several times to get the ‘tricks’ into your head and service. You don’t have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re offering services or items online, I highly advise that you get a copy of DotCom Secrets for FREE.

>>Click Here To Get Your Copy Of Dotcom Secrets<<