Traffic Hack #4 Russell Brunson

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is a fantastic book if you want to gain insights, see examples, and check out stories that will influence you to build an effective service online or guide you in transitioning from offline to online marketing channels.

So let’s consider the cons and pros quickly:

Pros:

  • DotCom Secrets is free. Get it here.
  • You will get over the shoulder lessons from a successful super affiliate– Russell Brunson.
  • The book is a satisfying and simple read.
  • You will get actionable takeaways that you can utilize to improve your company instantly.

Cons:

  • It’s not a “how to make money online” book per se.
  • You will require to have some knowledge of online marketing principles to totally value the book.

Dotcom Secrets is a great resource if you want to learn from someone who has in fact made money online.

Russell Brunson takes you step-by-step through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll leave from reading this book with actionable takeaways that you can utilize to improve your business immediately.

The only downside is that it’s not a “how to earn money online” book per se– you will require to have some knowledge of internet marketing principles to totally appreciate it.

However in general, Dotcom Secrets is a valuable resource for anybody seeking to construct or grow an online service.

So if you’re prepared to gain from among the masters of Sales Funn, make certain to have a look at this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my favorite service books. You may need to read it multiple times to fully understand it. Or just make it your companion as you set about your online way of life service adventures.

In the intro of the book, Russell Brunson guaranteed to keep the book evergreen for years to come. The goal is to make it pertinent to both new and sophisticated online entrepreneurs.

The number of service books do you still discover pertinent in this ever-changing world? Despite the fact that marketing methods are constantly altering, the DotCom Secrets book is still extremely pertinent and beneficial today.

What Is DotCom Secrets?

The DotCom Secrets book supplies a detailed procedure for growing a successful company– whether online or offline.

DotCom Secrets Review

Despite The Fact That DotCom Secrets was first published in 2015, you’ll find that the majority of the methods that Russell speak about are still reliable today.

You’ll get a ton of actionable advice from the book and if you have plans to sell items online or you’re already at it, you require to get a copy of DotCom Secrets and keep it as a reference.

Dan Kennedy wrote the forward to the DotCom Secrets book. In his precise words:

” In reality, this is a tested playbook for growing your company with reliable lead generation and sales/conversion techniques, which can be used online and offline.”

This is a powerful and transformative book. If you’re looking to begin a business or scale an existing company, DotCom Secrets by Russell Brunson is the perfect road map.

Within the pages of the Dotcom Secrets book, you’ll get a comprehensive plan that guides you on the ideal foundation for your business. You’ll certainly get results from reading it.

To be sincere, DotCom Secrets sounds like a book for developing a sustainable online service only.

But don’t be constrained by that due to the fact that the actionable marketing strategies work for both online and offline businesses. So you’re in safe hands if you run a brick-and-mortar service and want to transition to internet marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, just you can answer that question. If you wish to scale a business or begin and follow tested ‘shortcut’ that has actually been checked by Russell himself, you must check out the DotCom Secrets book.

It’s altering lives and I’ve personally found it extremely valuable on my entrepreneurial journey (I’ve read it several times). I extremely advise the book.

If you ‘d rather play cool and attempt to figure it out by yourself, then DotCom Secrets may not be worth your read. You should think about another book.

DotCom Secrets provides wise insights and strategies to:

Existing company owner: If you have not begun a business at all or have no company concept, the book might not relate to you.

Product owners: If you have an existing product currently, then you can discover methods to double or perhaps triple your sales.

Confident online marketers: If you’re ready to take actions that might challenge your concept of organization, then you should use DotCom Secrets as a referral.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You want to construct an organization that stands the test of time. You do not want to die because you do not have the skillset, tools, and secrets that have been tested and proven to produce great results.

So whether you’re a novice who’s just getting going or you’re an expert, DotCom Secrets will walk you through the procedure of beginning and growing a successful organization.

If you already have a company, utilize the secrets in the book to scale to astounding levels? Aside from making money, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a relied on and powerful book that provides specific, actionable directions on what you must do to fail-proof your company, how to draw in consumers, and the secrets to substantially boost your sales.

You’re still not restricted at all if you fail to read DotCom Secrets. The only obstacle, however, is that you’ll miss out on the chance to rapidly grow your existing company or flourish in a competitive market.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some distinctions between Expert Secrets Both books are relevant to, way of life entrepreneurs, business owners and online marketers– given that they match each other and provide for beginning and growing a successful business.

Specialist Secrets vs DotCom Secrets.

DotCom Secrets outlines a step-by-step procedure to efficiently structure your business. You get to discover how to provide your message and interact value in a way that makes people wish to pay you.

Expert Secrets provides actionable examples, illustrations, and stories that assist you discover your voice, construct a devoted fan base and earn money to share messages that will change someone else’s life.

Both books are advised to entrepreneur who wish to become more successful in their markets. Business owners who are constructed to see opportunities in competitors instead of pain.

In Russell’s 3rd and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your websites and funnels with your dream clients (aka getting heaps of traffic as the title of the book recommends).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is arranged into 5 areas just like Expert Secrets that outlines the basic marketing processes and how to execute them.

Section One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell started the very first area of DotCom Secrets with “Ladders and Funnels.” He likewise exposes 5 (5) marketing secrets. Let’s discuss them:

Secret # 1: The Secret Formula

Initially, you need to have a complete understanding of where you want your service. How does this understanding help your customers and clients?

This will assist you to serve them much better– instead of trying to find out their pain points, how desperate they require solutions, and what they’re willing to pay.

In the secret formula, 4 easy questions were described in a step-by-step order inside the DotCom Secrets book:

Who are your dream clients?

How do you discover them?

How do you attract them without being pushy?

What benefit will they receive from your company?

You’ll find answers to these concerns and more in the very first trick.

Secret #2: The Value Ladder

Worth is key when it pertains to constructing a sustainable business. , if there’s no worth, clients clients customers will leave.

Customers

That’s why Russell invested a lots of time to dissect the steps that you require to follow to browse your dream client from taking the “bait” (starting point of your ladder) to where they want to be.

DotCom Secrets Value Ladder

This secret is described as “taking them through your value ladder.”

When you successfully structure the worth ladder, you’ll not just make more cash, you’ll also provide your consumers with a more personalized service. They’ll enjoy you for this.

Secret # 3: From A Ladder To A Funnel

This trick is where the magic takes place. It’s like a surprise that alters everything you already learn about growing a rewarding company. You’ll begin with developing out your own sales funnel and the psychology behind a lucrative funnel.

There’s a lot more …

You need to have a complete value total worth place. You might not be able to build a high-converting sales funnel if you do not have an effective value adder mapped out.

The sales funnel is essential and has actually changed the method entrepreneurs and companies approach sales online.

It works because it takes into consideration the clients’ behaviors– and moves them through the different steps of your worth ladder up until they’re all set to acquire your product– willingly.

Secret # 4: How To Find Your Dream Customers

You have a target audience. You might not know how to determine or serve them. That’s why understanding how to specify your target audience is essential.

This secret details where your target market (i.e., consumers who are ready to acquire your product) are spending the majority of their time online. Discover the tricks to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be armed with the techniques that work to get a consumer to leave whatever they’re doing and check out your page.

Every online business owner requires to discover and master these techniques. Russell makes it easy in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Generating traffic to a landing page or site is a consistent battle for the majority of people. It’s arguably the most overwhelming element of running an effective online business.

Do you truly understand how traffic works in the internet marketing space? If you aren’t confident in your traffic generation know-how, Russell has the answers.

He shows you the very best kind of traffic that you need to focus on and how it can transform your service. The type of traffic includes:

  • Traffic we control
  • The traffic we don’t manage
  • Traffic we own

Section Two: Your Communication Funnel

In this area, Russell digs deeper into the processes involved in developing an audience by leveraging more advanced individual branding tactics, the secrets to interacting well with your audience that will cause a sale.

Ensure you don’t skip this section while checking out DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to developing a confident and appealing character.

Why do you think guys like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and naturally, Russell Brunson have enormous followers?

As an entrepreneur, you can’t go wrong when you lastly establish an appealing character. When you’re effective at it, it implies you can include more qualified consumers to your email list and release an effective item that individuals are prepared and all set to purchase right away.

In creating that appealing character, Russell Brunson specifies the 3 elements you must keep in check, which is split into 3 (3) categories:

  • The Elements
  • The Identity
  • Storylines

DotCom Secrets shows you how to create an attractive character using these elements and their elements, and recognize the best way to communicate your captivating stories that will get the sales being available in.

Secret # 7: The Soap Opera Sequence

This “secret” originates from the previous part of Dotcom Secrets. It’s everything about producing a bond and a sort of rapport in between the Attractive Character and the target market by means of a traffic source we own. Email.

The Soap Opera Sequence makes up a series of e-mail series that assist to connect and develop an instantaneous relationship in between you and the person reading your email. Russell credits Andre Chaperon (creator of Autoresponder Madness) for coming up with the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his good heart also shares the EXACT five e-mail templates that have actually helped him to shift into an Attractive Character and a sought-after web marketer.

The Soap Opera Sequence works due to the fact that it takes advantage of offering worth to your customers. This ‘value’ combined with an irresistible open storyline hooks them the moment they read your first e-mail and they’ll eagerly anticipate the next one.

The days of uninteresting email sequences are over. Do not just delight in soap opera on television, it’s time to anecdotally use it in your e-mail messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the secret to keeping your subscribers pleased to speak with you every day is utilizing the Seinfeld e-mail format.”

So what’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an email style that constructs excitement in your readers. It ‘d captivate them and cause them to buy from you.

It leverages the power of storytelling. This time, you’re being innovative in sharing your life and relevant stories taking place with/around you– stories they can easily link with. You must be purposeful and strategic about it anyways.

You want to have the ability to lead perfect clients back to your offer. This may look basic but it’s effective however!

When you’re sending out Seinfeld e-mails, Russell likewise offers excellent examples and composed templates to speed up the procedure.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area Three: Funnelology

In this area, the techniques and strategies for developing high-converting funnels are talked about in detail, along with and what you truly should do to make your funnel work.

Russell covers the principles of a funnel, phases (and sales funnel stages) and the type of landing pages to use, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we discovered the importance of staying with systems that work. To put it simply, there’s no requirement to reinvent the wheel.

If you’re an entrepreneur and you’re struggling to break even, there’s an opportunity that you’re making the above mistake.

This is common with entrepreneurs who are just beginning with their sales funnel. They try to re-invent the whole lorry. When building a business, what a terrible course to follow!

The trick here is leveraging on other individuals who currently have a successful funnel and making your offer to their exact clients. Watch on the:

  • Demographics
  • Ad copy and copies
  • Traffic sources
  • Deals
  • Landing page

Understanding how to reverse all these elements to work for you is a valuable gift for your company. Once you comprehend how the pieces fit, it’s quite easy.

Secret # 10: Seven Phases Of A Funnel

I’m extremely thankful that I check out DotCom Secrets a few years ago (and numerous times more because that very first time to fully understand and execute the strategies in my own online company.

It not just opened my eyes to funnels and how to build them but likewise the 7 phases that a perfect client needs to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me better pertained to terms with this sentence within the DotCom Secrets. It checks out:

The genuine distinction in between having a 6-, seven-, or perhaps eight-figure service is whether you understand the phases of a funnel and can successfully generate income from the points along the line.

I got to know that there are levels of traffic temperature and for that reason, treating them along the exact same funnel process is dangerous.

This trick alone is basic to developing the ideal kind of page, deal, and traffic that will result in sales.

There’s also the pre-framing concept that you require to completely comprehend when developing a funnel– particularly if you want visitors and causes trust you more. Well, who doesn’t wish to establish trust currently?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets surpasses the typical business guidance. It enters into the particular landing pages you can develop in the 7 structure stages that we’ve gone over previously.

You get to see the twenty-three of the most effective foundation for your sales funnels.

DotCom Secrets 23 building blocks of a funnel

Smart funnel hackers utilize these building blocks at particular times during these very same 4 phases of the funnel:

  • Pre-frame bridge
  • Qualifying customers
  • Qualifying buyers

Recognizing hyper buyers for your product or services.

You can choose which you want to begin with first and which one to stick to in your market when you’ve understood how this works.

Secret # 12: Frontend Vs. Backend Funnels

Choosing the ideal type of funnels can be a struggle even to the more advanced marketers. More so, comprehend the funnels that will be served just to qualified purchasers (at the backend).

DotCom Secrets Frontend Vs Backend

This error isn’t so apparent– but bypassing it can make a difference in your traffic engagement and sales.

Here Russell lays out the process he follows when selecting a funnel to utilize on the frontend of his value ladders, the funnel he uses in the factor to consider stage (the middle), and those used for the backend offers.

Secret # 13: The Best Bait

I couldn’t contain this ‘secret’ when I initially checked out the DotCom Secrets book.

Russell spills it all out in this section and exposes the trick that made all his books offer millions.

Simply by getting your complimentary copy of DotCom Secrets and studying the funnel steps, you’ll have several “Aha-Moments” that will change your service, especially if you have an item you’re currently offering online (or perhaps offline).

I suggest if you can order your complimentary copy of DotCom Secrets and study the funnel actions, you’ll understand the trick behind these records.

He highlights the power of words and how utilizing a particular WORD can change your entire organization magically. That single word can act as bait.

Despite the industry you operate in, what you do, what items you use, or the business model, this is the part that some of the effective business owners would hide from you.

 

Area Four: Funnels And Scripts

The very first time I check out DotCom Secrets, I couldn’t understand this area since it was special in its method. I had to read the book again to understand the point that Russell was making.

As one of the actionable areas, Russell dives deeper into the core funnels he utilizes in running ClickFunnels and other business, in addition to the specific funnel scripts that have actually assisted him to offer millions of each of his products.

These are split into the Frontend, Middle and Backend Funnels. Remarkably, you do not need to deal with these parts since there’s an effective suite of software application you can use to automate everything– ClickFunnels software application.

1. Frontend Funnel: Two-Step– Free Plus Shipping

Because it shows what ought to happen as soon as you get your visitors onboard your sales funnel, the Frontend Funnel is essential.

You’ll discover this kind of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s simple to build and can benefit eCommerce business owners or online marketers who have Free Plus Shipping deals.

The very first page of the Frontend Funnel starts with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to provide where the item ought to be shipped.

On the second page (step-two) of the funnel, the visitor’s credit card details is asked for the shipping and handling charge. Once the visitor has effectively submitted the second page– the One-time-offer is next.

Of course, you’re not left alone as there are scripts you will use to make this entire 2-step totally free shipping funnel effective. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the exact same Frontend Funnel, we likewise have the SLOs or Self-Liquidating Offers. The objective of setting up this deal is to help breakeven and cover the cash you invested in marketing or getting the lead.

DotCom Secrets self liquidating offer

Here, Russell Brunson shows the useful mechanics involved in this type of funnel. And he likewise introduced an unique script called the Star, Story, Solution script which helps to nudge a cold lead towards your products.

You’ll access to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll discover how to entice visitors and let them keep spending for a longer time.

You’re not limited in any method– as there are numerous ways to utilize this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The perfect webinar is the perfect and likewise the very first funnel for the middle of your value ladder. It covers everything about hosting high-converting webinars; how to utilize recorded or live presentations to market your service or products on auto-pilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re provided with the techniques and scripts that will make the webinar really “best.”.

5. Middle Funnel: Invisible Perfect Webinar.

It’s not FREE!. It’s a more sophisticated webinar discussion where your goal is to get individuals to purchase.

You’ll also access the scripts for this upgraded version of Perfect Webinar.

6. Middle Funnel: Product Launch.

You utilize the “Product Launch” funnel particularly for launching a new product by sharing a series of videos to provide lots of value to your visitors.

Internet marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the creator of Knowledge Broker Blueprint), and a host of them utilize it.

These videos will be persuasive, handy, and entertaining– thus causing visitors to act. You’ll discover how to properly structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of selling high-ticket offers utilizing a sophisticated formula and scripts. This funnel is what you need to obtain premium customers if you’re a coach or consultant.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section 5: ClickFunnels.

This last section is short however you can discover more by reading my ClickFunnels examine.

DotCom Secrets Pros and Cons.

DotCom Secrets is a fantastic book if you want to get insights, see examples, and read stories that will influence you to build an effective service online or guide you in transitioning from offline to online marketing channels.

So let’s think about the advantages and disadvantages quickly:.

Pros.

DotCom Secrets is totally free. Get business-building knowledge without paying cash.

Enhance your organization’ relevance utilizing the worth ladders and sales funnel methods and scripts.

Get secrets to becoming an idea leader in your industry.

Simple strategies that will work for any business model.

Build relationships and establish rapport with your consumers.

Cons.

You might require to have an existing organization to gain from DotCom Secrets (although it can definitely benefit you if you’re simply starting along with long as you execute the info).

The book is ideal for organizations that utilize internet marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

When you get it from the official site, DotCom Secrets is FREE. You just have to pay for shipping/handling– $7.95 if you’re based within the United States or $14.95 for global.

There you have it, the Free Plus Shipping deal we talked about previously. As you can see, Russell is a master at implementing what he teaches.

You can get the paperback format for $14.80 if you choose to purchase DotCom Secrets from Amazon. It’s your choice.

DotCom Secrets Free Book.

Thanks to Russell for providing the book free from his website (you simply pay for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a package of actionable techniques and secrets for starting and growing a business.

You’ll encounter a lot of aha minutes while going through the areas. You’re directed on how to include the concept into my own organization.

DotCom Secrets is a playbook. You may need to read it multiple times to get the ‘secrets’ into your head and business. You don’t have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re selling services or products online, I extremely advise that you get a copy of DotCom Secrets free of charge.

>>Click Here To Get Your Copy Of Dotcom Secrets<<