Trsx – Russell Brunson

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Dotcom Secrets is an excellent book if you want to gain insights, see examples, and read stories that will influence you to develop an effective company online or guide you in transitioning from offline to internet marketing channels.

Let’s think about the cons and pros rapidly:

Pros:

  • DotCom Secrets is free. Get it here.
  • You will overcome the shoulder lessons from a successful incredibly affiliate– Russell Brunson.
  • The book is a simple and pleasurable read.
  • You will get actionable takeaways that you can use to improve your organization immediately.

Cons:

  • It’s not a “how to generate income online” book per se.
  • You will require to have some understanding of internet marketing principles to fully value the book.

Dotcom Secrets is a terrific resource if you wish to gain from somebody who has actually generated income online.

Russell Brunson takes you step-by-step through his ClickFunnels journey, sharing what worked and what didn’t along the way.

You’ll come away from reading this book with actionable takeaways that you can use to improve your company instantly.

The only downside is that it’s not a “how to earn money online” book per se– you will need to have some understanding of online marketing ideas to totally appreciate it.

Overall, Dotcom Secrets is a valuable resource for anybody looking to build or grow an online company.

If you’re prepared to discover from one of the masters of Sales Funn, be sure to examine out this book today!

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book

It’s one of my favorite company books. You might have to read it several times to fully understand it. Or merely make it your companion as you tackle your online way of life organization adventures.

In the intro of the book, Russell Brunson promised to keep the book evergreen for several years to come. The objective is to make it appropriate to both brand-new and innovative online business owners.

How many service books do you still find appropriate in this ever-changing world? Although marketing techniques are constantly altering, the DotCom Secrets book is still incredibly appropriate and useful today.

What Is DotCom Secrets?

The DotCom Secrets book offers a detailed procedure for growing a successful organization– whether online or offline.

DotCom Secrets Review

Even though DotCom Secrets was first published in 2015, you’ll find that most of the methods that Russell talks about are still effective today.

You’ll get a ton of actionable guidance from the book and if you have plans to sell products online or you’re currently at it, you need to get a copy of DotCom Secrets and keep it as a referral.

Dan Kennedy composed the forward to the DotCom Secrets book. In his precise words:

” In reality, this is a tested playbook for growing your company with efficient lead generation and sales/conversion techniques, which can be utilized online and offline.”

This is a transformative and powerful book. DotCom Secrets by Russell Brunson is the ideal plan if you’re seeking to begin a company or scale an existing service.

Within the pages of the Dotcom Secrets book, you’ll get a detailed strategy that guides you on the ideal building blocks for your service. You’ll absolutely get arise from reading it.

To be sincere, DotCom Secrets sounds like a book for developing a sustainable online organization just.

However do not be constrained by that since the actionable marketing strategies work for both online and offline organizations. You’re in safe hands if you run a brick-and-mortar business and want to shift to online marketing.

Who Is DotCom Secrets For?

Is “DotCom Secrets” for you?

Well, only you can answer that concern. If you wish to begin or scale a service and follow tested ‘shortcut’ that has actually been tested by Russell himself, you should check out the DotCom Secrets book.

It’s changing lives and I’ve personally discovered it very important on my entrepreneurial journey (I’ve read it numerous times). I highly advise the book.

If you ‘d rather play cool and attempt to figure it out on your own, then DotCom Secrets may not be worth your read. You should think about another book.

DotCom Secrets supplies wise insights and methods to:

Existing entrepreneur: If you haven’t started a service at all or have no business concept, the book may not be relevant to you.

Product owners: If you have an existing product currently, then you can find out methods to double and even triple your sales.

Confident online marketers: If you’re willing to take steps that might challenge your concept of service, then you must utilize DotCom Secrets as a reference.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Why DotCom Secrets Is a Must Read Book For Any Entrepreneur or Online Marketer

You want to develop an organization that stands the test of time. Because you lack the skillset, tools, and secrets that have been evaluated and shown to produce great outcomes, you do not desire to fizzle out.

Whether you’re a novice who’s simply getting started or you’re an expert, DotCom Secrets will walk you through the process of starting and growing a rewarding organization.

If you currently have a service, utilize the tricks in the book to scale to incredible levels? Aside from generating income, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a relied on and powerful book that supplies particular, actionable directions on what you must do to fail-proof your company, how to bring in customers, and the tricks to considerably improve your sales.

If you stop working to check out DotCom Secrets, you’re still not restricted at all. The only difficulty, however, is that you’ll miss the chance to rapidly grow your existing business or flourish in a competitive market.

How Is DotCom Secrets Different From Expert Secrets & Traffic Secrets?

Sure, there are some distinctions between Expert Secrets Both books pertain to, way of life business owners, entrepreneur and online marketers– given that they match each other and offer beginning and growing a successful company.

Expert Secrets vs DotCom Secrets.

DotCom Secrets describes a step-by-step procedure to successfully structure your business. You get to learn how to provide your message and interact value in such a way that makes individuals want to pay you.

Professional Secrets provides actionable examples, illustrations, and stories that assist you discover your voice, build a faithful fan base and earn money to share messages that will alter another person’s life.

Both books are suggested to business owners who want to end up being more effective in their industries. Entrepreneurs who are developed to see opportunities in competitors instead of pain.

And lastly in Russell’s 3rd and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your websites and funnels with your dream clients (aka getting lots of traffic as the title of the book recommends).

DotCom Secrets Review: An In-Depth Look Inside

The Dotcom Secrets book is organized into 5 areas similar to Expert Secrets that lays out the simple marketing procedures and how to implement them.

Section One: Ladders and Funnels

DotCom Secrets Value Ladder Vs Funnel

Russell began the first section of DotCom Secrets with “Ladders and Funnels.” He also reveals five (5) marketing secrets. Let’s review them:

Secret # 1: The Secret Formula

Initially, you need to have a full understanding of where you desire your service. How does this understanding help your customers and customers?

This will help you to serve them much better– instead of looking for out their pain points, how desperate they require services, and what they’re prepared to pay.

In the secret formula, four simple concerns were detailed in a step-by-step order inside the DotCom Secrets book:

Who are your dream clients?

How do you find them?

How do you attract them without being aggressive?

What advantage will they get from your business?

You’ll discover answers to these questions and more in the very first secret.

Secret #2: The Value Ladder

Value is key when it pertains to constructing a sustainable business. , if there’s no worth, customers and clients will leaveCustomers

Customers

That’s why Russell invested a ton of time to dissect the actions that you require to follow to browse your dream customer from taking the “bait” (starting point of your ladder) to where they wish to be.

DotCom Secrets Value Ladder

This secret is referred to as “taking them through your worth ladder.”

When you effectively structure the value ladder, you’ll not just make more cash, you’ll also provide your customers with a more customized option. They’ll enjoy you for this.

Secret # 3: From A Ladder To A Funnel

This trick is where the magic occurs. It’s like a surprise that alters everything you currently learn about growing a successful service. You’ll get going with building out your own sales funnel and the psychology behind a profitable funnel.

There’s a lot more …

You need to require a complete value ladder worth place. You might not be able to develop a high-converting sales funnel if you don’t have an effective worth adder mapped out.

The sales funnel is necessary and has actually altered the method entrepreneurs and organizations approach sales online.

It works due to the fact that it takes into consideration the customers’ habits– and moves them through the various actions of your worth ladder up until they’re prepared to acquire your product– willingly.

Secret # 4: How To Find Your Dream Customers

You have a target market. You may not understand how to recognize or serve them. That’s why knowing how to specify your target market is very important.

This secret details where your target audience (i.e., clients who are ready to purchase your item) are investing most of their time online. Discover the tricks to divert their attention to your sales funnel. This is gold!

DotCom Secrets Sales Funnel

You’ll be armed with the methods that work to get a customer to leave whatever they’re doing and check out your page.

Every online business owner requires to learn and master these methods. Russell makes it easy in DotCom Secrets.

Secret # 5: The Three Types Of Traffic

Generating traffic to a landing page or site is a continuous battle for many people. It’s perhaps the most complicated element of running an effective online business.

Do you truly comprehend how traffic works in the internet marketing space? If you aren’t positive in your traffic generation proficiency, Russell has the answers.

He reveals you the best kind of traffic that you should focus on and how it can transform your service. The type of traffic includes:

  • Traffic we manage
  • The traffic we do not manage
  • Traffic we own

Area Two: Your Communication Funnel

In this area, Russell digs deeper into the processes associated with developing an audience by leveraging more advanced individual branding tactics, the secrets to communicating well with your audience that will cause a sale.

Make certain you don’t avoid this section while checking out DotCom Secrets.

Secret # 6: The Attractive Character

There’s a secret to constructing a attractive and positive character.

Why do you think men like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and naturally, Russell Brunson have massive followers?

As a business owner, you can’t fail when you lastly develop an appealing character. When you’re effective at it, it suggests you can include more competent customers to your email list and release a successful item that individuals are ready and all set to buy right now.

In creating that attractive character, Russell Brunson specifies the 3 components you should keep in check, which is split into 3 (3) categories:

  • The Elements
  • The Identity
  • Storylines

DotCom Secrets reveals you how to develop an attractive character using these elements and their components, and determine the very best method to communicate your captivating stories that will get the sales can be found in.

Secret # 7: The Soap Opera Sequence

This “secret” comes from the previous part of Dotcom Secrets. It’s everything about developing a bond and a sort of relationship between the Attractive Character and the target market via a traffic source we own. Email.

The Soap Opera Sequence consists of a series of e-mail sequences that help to link and develop an instantaneous relationship in between you and the individual reading your e-mail. Russell credits Andre Chaperon (creator of Autoresponder Madness) for developing the Soap Opera Email Sequence

DotCom Secrets Soap Opera Sequence

Russell out of his good heart also shares the EXACT 5 email design templates that have assisted him to transition into a desired web and an attractive character online marketer.

The Soap Opera Sequence works since it takes advantage of giving worth to your customers. This ‘value’ combined with an alluring open story hooks them the moment they read your first email and they’ll look forward to the next one.

The days of uninteresting e-mail series are over. Do not simply enjoy soap opera on TV, it’s time to anecdotally use it in your email messages.

Secret # 8: Daily Seinfeld Sequence.

According to Russell Brunson, “the trick to keeping your customers pleased to hear from you every day is utilizing the Seinfeld email format.”

So what’s the Seinfeld format all about?

DotCom Secrets Seinfeld Sequence

It’s an email style that constructs enjoyment in your readers. It ‘d captivate them and trigger them to purchase from you.

It leverages the power of storytelling. This time, you’re being imaginative in sharing your life and relevant stories taking place with/around you– stories they can quickly connect with. You ought to be purposeful and tactical about it anyways.

You wish to be able to lead perfect customers back to your offer. This might look easy but it’s powerful however!

When you’re sending Seinfeld emails, Russell also provides great examples and written design templates to speed up the process.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Section Three: Funnelology

In this area, the techniques and methods for constructing high-converting funnels are gone over in detail, in addition to and what you truly need to do to make your funnel work.

Russell covers the fundamentals of a funnel, stages (and sales funnel phases) and the type of landing pages to utilize, how to structure them, when, and in what matter.

Secret # 9: Reverse-Engineering A Successful Funnel

In Marketing 101, we found out the significance of adhering to systems that work. Simply put, there’s no requirement to reinvent the wheel.

There’s a chance that you’re making the above error if you’re a business owner and you’re struggling to break even.

This is common with business owners who are simply beginning with their sales funnel. They attempt to re-invent the entire vehicle. What a horrible path to follow when developing a service!

The trick here is leveraging on other individuals who currently have an effective funnel and making your deal to their specific customers. Watch on the:

  • Demographics
  • Ad copy and copies
  • Traffic sources
  • Offers
  • Landing page

Understanding how to reverse all these elements to work for you is a priceless present for your service. It’s rather simple once you comprehend how the pieces fit.

Secret # 10: Seven Phases Of A Funnel

I’m extremely glad that I read DotCom Secrets a few years ago (and numerous times more since that first time to fully comprehend and execute the strategies in my own online service.

It not only opened my eyes to funnels and how to construct them but also the seven phases that an ideal customer needs to go through.

DotCom Secrets The 7 Phases of a Funnel

It made me much better pertained to terms with this sentence within the DotCom Secrets. It reads:

The genuine difference in between having a 6-, 7-, or even eight-figure business is whether you comprehend the stages of a funnel and can effectively generate income from the points along the line.

I was familiar with that there are levels of traffic temperature level and therefore, treating them along the same funnel procedure is dangerous.

This secret alone is essential to developing the right kind of page, deal, and traffic that will cause sales.

When producing a funnel– particularly if you want visitors and leads to trust you more, there’s likewise the pre-framing idea that you require to completely understand. Well, who does not want to develop trust currently?

Secret # 11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets goes beyond the normal organization guidance. It enters into the particular landing pages you can produce in the 7 structure phases that we’ve gone over earlier.

You get to see the twenty-three of the most efficient building blocks for your sales funnels.

DotCom Secrets 23 foundation of a funnel

Smart funnel hackers utilize these building blocks at particular times throughout these same 4 phases of the funnel:

  • Pre-frame bridge
  • Qualifying subscribers
  • Qualifying purchasers

Identifying hyperactive buyers for your services and products.

Once you’ve comprehended how this works, you can choose which you want to start with very first and which one to adhere to in your market.

Secret # 12: Frontend Vs. Backend Funnels

Choosing the ideal kind of funnels can be a struggle even to the more advanced marketers. More so, understand the funnels that will be served only to qualified buyers (at the backend).

DotCom Secrets Frontend Vs Backend

This error isn’t so apparent– but bypassing it can make a difference in your traffic engagement and sales.

Here Russell details the procedure he follows when choosing a funnel to use on the frontend of his value ladders, the funnel he uses in the factor to consider stage (the middle), and those utilized for the backend offers.

Secret # 13: The Best Bait

I could not contain this ‘secret’ when I first checked out the DotCom Secrets book.

Russell spills all of it out in this area and reveals the secret that made all his books sell millions.

Just by getting your complimentary copy of DotCom Secrets and studying the funnel actions, you’ll have a number of “Aha-Moments” that will alter your company, specifically if you have a product you’re currently offering online (and even offline).

I suggest if you can order your free copy of DotCom Secrets and study the funnel steps, you’ll comprehend the secret behind these records.

He emphasizes the power of words and how utilizing a certain WORD can change your entire organization amazingly. That single word can serve as bait.

Regardless of the market you operate in, what you do, what products you use, or business design, this is the part that a few of the successful business owners would conceal from you.

 

Section Four: Scripts and funnels

The very first time I check out DotCom Secrets, I couldn’t comprehend this section since it was special in its method. I needed to check out the book once again to comprehend the point that Russell was making.

As one of the actionable areas, Russell dives deeper into the core funnels he uses in running ClickFunnels and other companies, as well as the exact funnel scripts that have assisted him to sell millions of each of his items.

These are divided into the Frontend, Middle and Backend Funnels. Interestingly, you do not need to struggle with these parts since there’s an effective suite of software you can utilize to automate everything– ClickFunnels software.

1. Frontend Funnel: Two-Step– Free Plus Shipping

Due to the fact that it shows what ought to occur when you get your visitors onboard your sales funnel, the Frontend Funnel is crucial.

You’ll find this type of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s simple to develop and can benefit eCommerce business owners or marketers who have Shipping plus totally free deals.

The first page of the Frontend Funnel starts with a video with the Who, What, Why and How script which pre-frames the visitor. Next, the visitor is asked to provide where the product ought to be delivered.

On the 2nd page (step-two) of the funnel, the visitor’s charge card information is asked for the shipping and handling charge. As soon as the visitor has actually effectively submitted the second page– the One-time-offer is next.

Obviously, you’re not left alone as there are scripts you will use to make this whole 2-step totally free shipping funnel reliable. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the very same Frontend Funnel, we also have the SLOs or Self-Liquidating Offers. The goal of establishing this offer is to assist breakeven and cover the cash you spent on advertising or getting the lead.

DotCom Secrets self liquidating offer

Here, Russell Brunson shows the practical mechanics associated with this type of funnel. And he likewise introduced an unique script called the Star, Story, Solution script which assists to nudge a cold lead towards your products.

You’ll get to these scripts which are forty-four (44) in number.

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll find how to lure visitors and let them keep spending for a longer time.

You’re not limited in any method– as there are numerous ways to use this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The best webinar is the ideal and likewise the very first funnel for the middle of your value ladder. It covers whatever about hosting high-converting webinars; how to utilize taped or live presentations to market your product and services on auto-pilot.

DotCom Secrets Perfect Webinar

Sure enough, you’re provided with the methods and scripts that will make the webinar really “perfect.”.

5. Middle Funnel: Invisible Perfect Webinar.

Unlike the Perfect Webinar, this one is a little different. It’s not FREE!. It’s an advanced webinar discussion where your goal is to get individuals to buy. It’s “unnoticeable”– which suggests there’s no pushy or deception involved.

You’ll also access the scripts for this updated variation of Perfect Webinar.

6. Middle Funnel: Product Launch.

You utilize the “Product Launch” funnel specifically for launching a brand-new item by sharing a series of videos to offer lots of worth to your visitors.

Online marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the developer of Knowledge Broker Blueprint), and a host of them use it.

These videos will be convincing, helpful, and entertaining– therefore triggering visitors to do something about it. You’ll find how to effectively structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application.

This is where you master the art of offering high-ticket deals utilizing an innovative formula and scripts. If you’re a coach or expert, this funnel is what you need to obtain premium clients.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

Area 5: ClickFunnels.

This last section is short however you can find out more by reading my ClickFunnels review.

DotCom Secrets Pros and Cons.

DotCom Secrets is a fantastic book if you wish to get insights, see examples, and check out stories that will inspire you to construct a successful service online or guide you in transitioning from offline to online marketing channels.

Let’s think about the pros and cons quickly:.

Pros.

DotCom Secrets is totally free. Get business-building knowledge without paying money.

Improve your company’ importance using the value ladders and sales funnel strategies and scripts.

Get tricks to ending up being an idea leader in your market.

Simple methods that will work for any business model.

Build relationships and establish connection with your consumers.

Cons.

You may need to have an existing service to gain from DotCom Secrets (although it can certainly benefit you if you’re simply starting as well as long as you implement the information).

The book is ideal for organizations that take advantage of online marketing platforms.

>>Click Here To Get Your Copy Of Dotcom Secrets<<

DotCom Secrets Book Pricing.

When you get it from the official site, DotCom Secrets is FREE. You just have to pay for shipping/handling– $7.95 if you’re based within the US or $14.95 for global.

There you have it, the Free Plus Shipping deal we went over previously. As you can see, Russell is a master at implementing what he teaches.

You can get the paperback format for $14.80 if you choose to buy DotCom Secrets from Amazon. It’s your option.

DotCom Secrets Free Book.

Thanks to Russell for offering the book free from his website (you just pay for shipping).

DoCom Secrets Review Summary: Is It Worth Getting The Book?

The DotCom Secrets book is a bundle of actionable techniques and tricks for growing a business and starting.

You’ll come across a bunch of aha moments while going through the sections. More importantly, you’re guided on how to incorporate the idea into my own business.

DotCom Secrets is a playbook. You might have to read it numerous times to get the ‘tricks’ into your head and organization. However you don’t need to if you have a strong IQ, which I’m sure you do!

All in all, if you’re offering product and services online, I highly recommend that you get a copy of DotCom Secrets totally free.

>>Click Here To Get Your Copy Of Dotcom Secrets<<